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Generic Claims: best prices online, free shipping on everything, satisfaction guaranteed or your money back, trusted by thousands…
Red Flags: no business address or company registration, manufacturer stock photos as product images, prices dramatically below market with no explanation, no return policy or extremely restrictive terms…
Semantic Drift Patterns: homepage claims premium but product pages show dropshipped goods, claims handmade or artisan but product images are manufacturer stock, homepage says ethically sourced but no supply chain information, claims exclusive products but same items found on Amazon and AliExpress…
Proof Expectations: verifiable business registration and address, real product photographs not manufacturer stock images, third-party reviews on independent platforms (Trustpilot, Google), clear return and refund policy with process details…

Myprotein

(https://myprotein.com) 📸 Data Snapshot: May 31, 2026

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🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Fuel Your Ambition with the No.1 Online Sports Nutrition Brand | Myprotein UK (https://myprotein.com)
Title

Fuel Your Ambition with the No.1 Online Sports Nutrition Brand | Myprotein UK

Meta

Feel empowered with Myprotein. Shop premium supplements and gym & workout clothes from the UK

H2 What's New
H2 Clothing Sale
H2 *Source: Euromonitor International Limited; Consumer Health 2025 edition, retail value sales (RSP), all retail channels, 2024 data.
H2 Modal Title
H2 Help & Information
H2 Products
H2 Company Information
H2 Loyalty & Rewards
NAV_HEADER_HEADING_REPEATED_BODY Best Sellers | Shop Bestselling Supplements | Myprotein UK (https://myprotein.com/c/nutrition/bestsellers-en-gb/)
Title

Best Sellers | Shop Bestselling Supplements | Myprotein UK

Meta

Shop our best sellers and find our customer favourites in sports nutrition and activewear, with FREE next day UK delivery available. Browse the range.

H1 Best Sellers
H2 Filters
H2 Best Sellers at Myprotein
H2 Popular Picks
H2 FAQs
H2 Modal Title
H2 Help & Information
H2 Products
H2 Company Information
H2 Loyalty & Rewards
H3 How do I choose between Impact Whey Protein Powder and Impact Whey Protein Milkshake?
H3 Do these products come in different sizes and flavours?
H3 How often is the Best Sellers page updated?
H3 Can I get these products delivered quickly?
H3 Are these products suitable for vegetarians or vegans?
NAV_HEADER_REPEATED_BODY Impact Whey Protein Milkshake | Myprotein UK (https://myprotein.com/p/sports-nutrition/impact-whey-protein-milkshake/17755445/)
Title

Impact Whey Protein Milkshake | Myprotein UK

Meta

Check out Impact Whey Protein Milkshake from Myprotein, the World

H1 Impact Whey Protein Milkshake
H2 Recommended for you
H2 Our creamiest Impact Whey Protein ever. With the same high protein you know and love.
H2 Email When In Stock Modal
H2 Email When In Stock Modal
H2 Recommended for you
H2 Modal Title
H2 Help & Information
H2 Products
H2 Company Information
H2 Loyalty & Rewards
H3 Indulgence that earns its place.
H3 Tested by experts. Trusted by millions.
H3 A milkshake worth coming back to.
H3 Frequently bought with
H3 Indulgence that earns its place.
H3 Tested by experts. Trusted by millions.
H3 A milkshake worth coming back to.
H3 Frequently bought with
H4 Current item selected
H4 Current item selected
H5 Impact Whey Protein Milkshake – 870G – 30servings – Salted Caramel
H5 Impact Whey Protein Powder – 900G – 30servings – Vanilla
H5 Impact Creatine – 500g – 147servings – Unflavoured
H5 Impact Whey Protein Milkshake – 870G – 30servings – Salted Caramel
H5 Impact Whey Protein Powder – 900G – 30servings – Vanilla
H5 Impact Creatine – 500g – 147servings – Unflavoured
NAV_HEADER_REPEATED Electrolyte Supplements | Myprotein UK (https://myprotein.com/c/performance/electrolyte-supplements/)
Title

Electrolyte Supplements | Myprotein UK

Meta

Explore our range of electrolyte supplements designed to support hydration and balance essential minerals for optimal performance during physical activities.

H1 Electrolyte Supplements
H2 Modal Title
H2 Help & Information
H2 Products
H2 Company Information
H2 Loyalty & Rewards
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://myprotein.com) Fuel Your Ambition with the No.1 Online Sports Nutrition Brand | Myprotein UK
[IMG: Banner image]
ProteinCreatineActivewearVitaminsBars, Food & SnacksPre-Workout
[H2] What's New
[IMG: 1]
Shop Now
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Shop Now Best SellersTrending This Week
[IMG: Impact Whey Protein Milkshake]
Impact Whey Protein Milkshake 4.67 out of 5 stars
(12)
discounted price £21.99‎ Was £30.99‎ Save £9.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Protein Powder]
Impact Whey Protein Powder 4.64 out of 5 stars
(29520)
discounted price £25.99‎ Was £27.99‎ Save £2.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Creatine]
Impact Creatine 4.74 out of 5 stars
(5505)
discounted price £12.99‎ Was £29.99‎ Save £17.00‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Clear Whey Protein + Collagen]
Clear Whey Protein + Collagen 4.27 out of 5 stars
(11)
discounted price £21.49‎ Was £29.99‎ Save £8.50‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE View All
[IMG: Impact Whey Protein Milkshake]
Impact Whey Protein Milkshake 4.67 out of 5 stars
(12)
discounted price £21.99‎ Was £30.99‎ Save £9.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Clear Whey + Collagen — Vimto®]
Clear Whey + Collagen — Vimto® discounted price £22.49‎ Was £29.99‎ Save £7.50‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Protein – MARS®]
Impact Whey Protein – MARS® 4 out of 5 stars
(17)
discounted price £28.49‎ Was £32.49‎ Save £4.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Protein + Collagen]
Impact Whey Protein + Collagen 3.67 out of 5 stars
(3)
discounted price £19.99‎ Was £29.99‎ Save £10.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING View All
[H2] Clothing Sale
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[IMG: MP Men]
XXS XS S M L XL XXL XXXL
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MP Men's Rest Day Short Sleeve T-Shirt - Navy discounted price £6.99‎ Was £20.00‎ Save £13.01‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
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[IMG: MP Men]
XS S M L XL XXL XXXL
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MP Men's Woven Training 5" Short - Navy 5 out of 5 stars
(1)
discounted price £9.99‎ Was £24.00‎ Save £14.01‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
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[IMG: MP Women]
XXS XS S M L XL XXL
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MP Women's Shape Seamless Sports Bra - Black 2.5 out of 5 stars
(2)
discounted price £11.99‎ Was £32.00‎ Save £20.01‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
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[IMG: MP Women]
XXS XS S M L XL XXL MP Women's Shape Seamless Cycling Shorts - Black 5 out of 5 stars
(1)
discounted price £14.99‎ Was £32.00‎ Save £17.01‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING View All
[IMG: Best Sellers]
[IMG: Crafted by nutritionists. Our products are born from the expertise of nutritionists who obsess over every detail.]
[IMG: Certified by third parties. Trusted third-party certifications ensure that quality, safety, and performance are never compromised.]
[IMG: Science-driven innovation. Our Performance Advisory Board brings rigorous scientific thinking to the forefront of everything we develop.]
[IMG: Quality from start to finish. We control every step of production, from sourcing the best ingredients to manufacturing, ensuring high-quality, effective supplements.]
[H2] *Source: Euromonitor International Limited; Consumer Health 2025 edition, retail value sales (RSP), all retail channels, 2024 data.
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SUB-PAGE (https://myprotein.com/c/nutrition/bestsellers-en-gb/) Best Sellers | Shop Bestselling Supplements | Myprotein UK
[H1] Best Sellers
UP TO 80% OFF IMPACT WEEK SALE | UK & EUROPE'S NO. 1 SPORTS NUTRITION BRAND Read More Sort Default Price: Low to High Price: High to Low A - Z Newest arrivals Percentage Discount Product Category FlavourDietPriceSport ClothingClothing SizeMore Filters + Clear All 1909 Results Filters Sort Default Price: Low to High Price: High to Low A - Z Newest arrivals Percentage Discount
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[IMG: Impact Whey Protein Milkshake]
Impact Whey Protein Milkshake 4.67 out of 5 stars
(12)
discounted price £21.99‎ Was £30.99‎ Save £9.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Protein Powder]
Impact Whey Protein Powder 4.64 out of 5 stars
(29520)
discounted price £25.99‎ Was £27.99‎ Save £2.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Creatine]
Impact Creatine 4.74 out of 5 stars
(5505)
discounted price £12.99‎ Was £29.99‎ Save £17.00‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Clear Whey Protein + Collagen]
Clear Whey Protein + Collagen 4.27 out of 5 stars
(11)
discounted price £21.49‎ Was £29.99‎ Save £8.50‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Impact Whey Protein + Collagen]
Impact Whey Protein + Collagen 3.67 out of 5 stars
(3)
discounted price £19.99‎ Was £29.99‎ Save £10.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Clear Whey Protein Powder]
Clear Whey Protein Powder 4.64 out of 5 stars
(5703)
discounted price £27.99‎ Was £39.99‎ Save £12.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Protein – MARS®]
Impact Whey Protein – MARS® 4 out of 5 stars
(17)
discounted price £28.49‎ Was £32.49‎ Save £4.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Isolate Powder]
Impact Whey Isolate Powder 4.53 out of 5 stars
(5264)
discounted price £39.99‎ Was £58.99‎ Save £19.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Whey Protein – SNICKERS®]
Impact Whey Protein – SNICKERS® 4.11 out of 5 stars
(53)
discounted price £28.49‎ Was £32.49‎ Save £4.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Get Stronger Bundle]
Get Stronger Bundle 4.85 out of 5 stars
(149)
discounted price £30.49‎ Was £39.99‎ Save £9.50‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Impact Diet Whey]
Impact Diet Whey 4.47 out of 5 stars
(5215)
discounted price £21.99‎ Was £41.99‎ Save £20.00‎ £21.99‎/kg QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
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[IMG: MP Women]
XS S M L XL XXL
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MP Women's Tempo 2 In 1 Floaty Shorts - Black 2.5 out of 5 stars
(12)
discounted price £23.99‎ Was £36.00‎ Save £12.01‎ QUICK BUY FREE DELIVERY ON ALL NEW-IN WHEN YOU SPEND £30 | AUTO APPLIES AT CHECKOUT
[IMG: Origin Pre-Workout]
Origin Pre-Workout 4.57 out of 5 stars
(658)
discounted price £19.49‎ Was £28.99‎ Save £9.50‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Extra Protein Cookie]
Extra Protein Cookie 4.31 out of 5 stars
(2086)
discounted price £14.49‎ Was £24.99‎ Save £10.50‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Essential Omega-3]
Essential Omega-3 4.76 out of 5 stars
(647)
discounted price £6.99‎ Was £9.99‎ Save £3.00‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Clear Protein Bundle]
Clear Protein Bundle 4.78 out of 5 stars
(45)
discounted price £29.99‎ Was £44.99‎ Save £15.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Impact Vegan Protein]
Impact Vegan Protein 3.74 out of 5 stars
(1874)
discounted price £18.99‎ Was £30.99‎ Save £12.00‎ £18.99‎/kg QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Clear Whey Protein – Vimto®]
Clear Whey Protein – Vimto® discounted price £48.49‎ Was £66.49‎ Save £18.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Creatine Monohydrate Tablets]
Creatine Monohydrate Tablets 4.45 out of 5 stars
(555)
discounted price £18.99‎ Was £28.99‎ Save £10.00‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
✕
[IMG: MP Men]
XS S M L XL XXL MP Men's Active Training Pocket Shorts - Black discounted price £14.99‎ Was £22.00‎ Save £7.01‎ QUICK BUY FREE DELIVERY ON ALL NEW-IN WHEN YOU SPEND £30 | AUTO APPLIES AT CHECKOUT
[IMG: Collagen Protein Powder]
Collagen Protein Powder 4.26 out of 5 stars
(833)
discounted price £26.49‎ Was £39.99‎ Save £13.50‎ £26.49‎/kg QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Multivitamins for Men]
Multivitamins for Men 4.5 out of 5 stars
(910)
discounted price £20.49‎ Was £30.99‎ Save £10.50‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Filled Protein Wafer]
Filled Protein Wafer 2.94 out of 5 stars
(17)
discounted price £13.49‎ Was £15.99‎ Save £2.50‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Creatine Gummies]
Creatine Gummies 4.14 out of 5 stars
(59)
discounted price £18.99‎ Was £34.99‎ Save £16.00‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Vimto Multivitamin Gummies for Adults]
Vimto Multivitamin Gummies for Adults 4.95 out of 5 stars
(22)
discounted price £8.99‎ Was £16.99‎ Save £8.00‎ QUICK BUY EXTRA 15% OFF PROTEIN POWDERS WHEN YOU BUY CREATINE & VITAMINS | APPLIES AT BASKET | UP TO 80% OFF IMPACT WEEK SALE
[IMG: Impact Whey Mass Gainer]
Impact Whey Mass Gainer 4.34 out of 5 stars
(1229)
discounted price £36.49‎ Was £54.99‎ Save £18.50‎ £14.60‎/kg QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Baked Protein Cookie]
Baked Protein Cookie 4.65 out of 5 stars
(522)
discounted price £13.99‎ Was £21.99‎ Save £8.00‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[IMG: Flavour Drops]
Flavour Drops 4.65 out of 5 stars
(4347)
discounted price £9.49‎ Was £11.99‎ Save £2.50‎ QUICK BUY IMPACT WEEK SALE | UP TO 80% OFF ALMOST EVERYTHING
[H2] Best Sellers at Myprotein
These are the products customers keep coming back to — the ones that have earned their place at the top through consistent quality and real results. From everyday protein powders to creatine, vitamins, and beyond, this page brings together the most-loved products across the range.
Whether you're stocking up on a tried-and-tested favourite or browsing for the first time, you'll find something here that millions of customers already rate. The selection spans core sports nutrition, functional supplements, and more — so whatever your routine looks like, there's a starting point right here.
[H2] Popular Picks
After something seriously popular? Impact Whey Protein Milkshake - This combines the trusted Impact Whey formula with added collagen, giving you 20g of protein per serving in a creamy, mixable powder across multiple flavours.
[H2] FAQs
[H3] How do I choose between Impact Whey Protein Powder and Impact Whey Protein Milkshake?
Both deliver high-quality whey protein, but they're slightly different experiences. Impact Whey Protein Powder is the classic, versatile option — great for mixing into shakes, oats, or recipes. Impact Whey Protein Milkshake is designed to taste more like a thick, indulgent milkshake, so if you prefer a creamier, dessert-style drink, that's the one to go for. Both contain around 20g of protein per serving.
[H3] Do these products come in different sizes and flavours?
Most products on this page are available in multiple sizes and a wide range of flavours. Impact Whey Protein Powder, for example, comes in over 80 flavour options and several bag sizes — from starter pouches to bulk quantities. Check each individual product page for the full list of available options.
[H3] How often is the Best Sellers page updated?
The selection is updated regularly to reflect what customers are actually buying. As buying trends shift and new products prove their popularity, the page changes to keep things current — so it's always worth checking back to see what's moved up the list.
[H3] Can I get these products delivered quickly?
Delivery options and timescales are shown at checkout based on your location and the delivery method you choose. Standard and express options are typically available, and orders are dispatched promptly from the warehouse. Check the delivery information page for the most up-to-date details.
[H3] Are these products suitable for vegetarians or vegans?
It varies by product. Some, like Impact Whey Protein, are made from dairy-derived whey and are suitable for vegetarians but not vegans. Others in the wider range are fully plant-based. Each product page clearly lists dietary suitability, so it's always worth checking there before you order.
1. Protein contributes to the growth and maintenance of muscle mass.
2. Creatine increases physical performance in successive bursts of short-term, high intensity exercise.
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SUB-PAGE (https://myprotein.com/p/sports-nutrition/impact-whey-protein-milkshake/17755445/) Impact Whey Protein Milkshake | Myprotein UK
[IMG: Impact Whey Protein Milkshake - 870G - 30servings - Salted Caramel Image 1]
[IMG: Impact Whey Protein Milkshake - 870G - 30servings - Salted Caramel Image 1]
Description
[H3] Indulgence that earns its place.
The creamiest, most milkshake-inspired shake we've ever made, with every flavour crafted around the real thing. All built on the same protein standard that hasn't changed in over 20 years, because some things don't need fixing.
Every serving delivers 20g of protein* from whey protein concentrate and grass-fed milk protein isolate. The combination that gives you a high amount of protein per gram and the thicker, creamier texture that earns the milkshake name.
Plus, the macros are as serious as the taste is good, with under 112 calories per serve and zero added sugar*. Whether you're fuelling muscle growth after a hard session, staying consistent through the week, or just want a shake worth looking forward to, it handles all three. Turns out indulgent and effective aren't mutually exclusive.
[H3] Tested by experts. Trusted by millions.
What goes into your body matters. Impact Whey Milkshake is developed alongside our Performance Advisory Board and tested for purity twice — once at source and again internally before it leaves us. We've never cut corners on the standard, and we're not starting now.
That commitment is why millions of people across the globe choose Impact Whey every day, from competitive athletes to everyday lifters and everyone working towards their goals.
[H3] A milkshake worth coming back to.
Creamy and deeply satisfying — each flavour built to deliver a proper milkshake experience with the protein to back it up. Mix one scoop with 200–250ml of cold water or milk and shake for 20–30 seconds. Use milk for a richer, creamier finish.
Works over ice, blended into a smoothie, or stirred through oats. One protein. Endless ways to Fuel Your Ambition.
Please note: During the launch of our new Milkshake range, the 90 serving and 150 serving variants of Impact Whey Protein Milkshake may arrive in different packaging designs. While the packaging may vary, the product quality, formula, and nutritional content remain the same.
¹ Protein contributes to the growth and maintenance of muscle mass.
² Protein contributes to the maintenance of normal bones.
* Nutritional information may vary depending on flavour.
** Source: Euromonitor International Limited; Consumer Health 2025 edition, retail value sales (RSP), all retail channels, 2024 data. Key Benefits
20g protein per serving*, fuelling muscle growth and recovery
Under 112 calories per serving*
Zero added sugar
Creamy, thicker milkshake texture
Frequently Asked Questions
Q: What is Impact Whey Protein Milkshake?
A: Impact Whey Milkshake is our thickest protein shake, built on a blend of Impact Whey Protein and grass-fed milk, delivering 20g of protein per serving to support muscle growth and recovery. It’s the most indulgent shake in the Impact Whey range, with under 112 calories per serving and zero added sugar.

Q: What makes the texture different from standard Impact Whey?
A: The 60/40 blend of Impact Whey and milk is pre-blended before the bag is sealed, at the specific ratio where thicker texture and high protein concentration are maintained. The result is a proper milkshake consistency with the protein to match.

Q: How much protein is in each serving?
A: Each serving delivers 20g of protein, with under 112 calories and zero added sugar*. That’s a meaningful dose to support muscle growth and recovery.

Q: How do I mix it?
A: Add 200–250ml of cold water or milk to your shaker first, then add one scoop and shake for 20–30 seconds until smooth. Using milk instead of water makes it thicker and richer, closer to the full milkshake experience. It also works well over ice.

Q: What does it taste like?
A: Thicker and creamier, with indulgent flavours like Vanilla Ice Cream, Chocolate Fudge, and Salted Caramel — developed to deliver a true milkshake experience. Best served cold.

Q: How is the quality assured?
A: Impact Whey Milkshake is developed alongside our Performance Advisory Board and tested for purity twice: once by our supplier at source, and again internally before it leaves us.

Q: Is Impact Whey Milkshake suitable if I’m lactose intolerant?
A: Impact Whey Milkshake contains milk-derived proteins, including whey protein concentrate, grass-fed milk protein isolate, and skimmed milk powder, all of which contain lactose.

Q: Can I take this alongside other supplements?
A: Impact Whey Milkshake works alongside a standard supplement routine. It stacks with creatine, pre-workout, or a multivitamin, and contributes to your daily protein intake like any high-quality whey.
Ingredients Ingredients: Protein Blend (84%) (Whey Protein Concentrate (Milk), Grass-Fed Milk Protein Isolate) (contain Emulsifiers (Soya Lecithin, Sunflower Lecithin)), Skimmed Milk Powder, Flavourings, Salt, Thickener (Guar Gum), Colour (Ammonia Caramel), Sweetener (Sucralose).For allergens, see ingredients in bold.Suitable for: vegetarians. Nutritional Information

NUTRITIONAL INFORMATION

Typical Values
Per 100g
Per 29g

Energy
1554kJ
451kJ

Energy
367kcal
106kcal

Fat
4.1g
1.2g

of which saturates
2.7g
0.8g

Carbohydrate
14g
3.9g

of which sugars
8.9g
2.6g

Protein
68g
20g

Salt
1.5g
0.43g

Contains 30 servings

Suggested Use Mix 29g (approx. 1 scoop) with 250ml of water or milk, consume 30 minutes before and/or after exercise. Add more or less water to alter the flavour and sweetness intensity, as desired. Powder settles over time, we recommend weighing for the most accurate measure.Store in a cool, dry place away from direct sunlight.This product is intended to be used alongside a varied and balanced diet and a healthy lifestyle. Product Details WHEY PROTEIN CONCENTRATE & GRASS-FED MILK PROTEIN ISOLATE READY-TO-MIX POWDER. SALTED CARAMEL FLAVOUR, WITH SWEETENER.Suitable for: vegetarians.
[H3] Frequently bought with
Complete your stack with products that work better together
[H4] Current item selected
[IMG: Impact Whey Protein Milkshake]
[H5] Impact Whey Protein Milkshake - 870G - 30servings - Salted Caramel
discounted price £21.99‎ Was £30.99‎ Save £9.00‎ Select this product - Impact Whey Protein Powder - 900G - 30servings - Vanilla
[IMG: Impact Whey Protein Powder]
[H5] Impact Whey Protein Powder - 900G - 30servings - Vanilla
discounted price £25.99‎ Was £27.99‎ Save £2.00‎ Select this product
- Impact Creatine - 500g - 147servings - Unflavoured
[IMG: Impact Creatine]
[H5] Impact Creatine - 500g - 147servings - Unflavoured
discounted price £12.99‎ Was £29.99‎ Save £17.00‎ Your total: £60.97‎ Was £88.97‎ Save £28.00‎ Add these to your routine Your total: Add these to your routine
[H2] Recommended for you
[IMG: Impact Whey Protein Powder]
Impact Whey Protein Powder discounted price £25.99‎ Was £27.99‎ Save £2.00‎ QUICK BUY
[IMG: Impact Whey Isolate Powder]
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[IMG: Impact Whey Protein + Collagen]
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4.67 out of 5 stars Read 12 customer reviews12 Reviews
[H1] Impact Whey Protein Milkshake
[H2] Our creamiest Impact Whey Protein ever. With the same high protein you know and love.
All Milkshake New The full lineup of flavours to fuel your day, your way. Flavour:
Amount:
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Description
[H3] Indulgence that earns its place.
The creamiest, most milkshake-inspired shake we've ever made, with every flavour crafted around the real thing. All built on the same protein standard that hasn't changed in over 20 years, because some things don't need fixing.
Every serving delivers 20g of protein* from whey protein concentrate and grass-fed milk protein isolate. The combination that gives you a high amount of protein per gram and the thicker, creamier texture that earns the milkshake name.
Plus, the macros are as serious as the taste is good, with under 112 calories per serve and zero added sugar*. Whether you're fuelling muscle growth after a hard session, staying consistent through the week, or just want a shake worth looking forward to, it handles all three. Turns out indulgent and effective aren't mutually exclusive.
[H3] Tested by experts. Trusted by millions.
What goes into your body matters. Impact Whey Milkshake is developed alongside our Performance Advisory Board and tested for purity twice — once at source and again internally before it leaves us. We've never cut corners on the standard, and we're not starting now.
That commitment is why millions of people across the globe choose Impact Whey every day, from competitive athletes to everyday lifters and everyone working towards their goals.
[H3] A milkshake worth coming back to.
Creamy and deeply satisfying — each flavour built to deliver a proper milkshake experience with the protein to back it up. Mix one scoop with 200–250ml of cold water or milk and shake for 20–30 seconds. Use milk for a richer, creamier finish.
Works over ice, blended into a smoothie, or stirred through oats. One protein. Endless ways to Fuel Your Ambition.
Please note: During the launch of our new Milkshake range, the 90 serving and 150 serving variants of Impact Whey Protein Milkshake may arrive in different packaging designs. While the packaging may vary, the product quality, formula, and nutritional content remain the same.
¹ Protein contributes to the growth and maintenance of muscle mass.
² Protein contributes to the maintenance of normal bones.
* Nutritional information may vary depending on flavour.
** Source: Euromonitor International Limited; Consumer Health 2025 edition, retail value sales (RSP), all retail channels, 2024 data. Key Benefits
20g protein per serving*, fuelling muscle growth and recovery
Under 112 calories per serving*
Zero added sugar
Creamy, thicker milkshake texture
Frequently Asked Questions
Q: What is Impact Whey Protein Milkshake?
A: Impact Whey Milkshake is our thickest protein shake, built on a blend of Impact Whey Protein and grass-fed milk, delivering 20g of protein per serving to support muscle growth and recovery. It’s the most indulgent shake in the Impact Whey range, with under 112 calories per serving and zero added sugar.

Q: What makes the texture different from standard Impact Whey?
A: The 60/40 blend of Impact Whey and milk is pre-blended before the bag is sealed, at the specific ratio where thicker texture and high protein concentration are maintained. The result is a proper milkshake consistency with the protein to match.

Q: How much protein is in each serving?
A: Each serving delivers 20g of protein, with under 112 calories and zero added sugar*. That’s a meaningful dose to support muscle growth and recovery.

Q: How do I mix it?
A: Add 200–250ml of cold water or milk to your shaker first, then add one scoop and shake for 20–30 seconds until smooth. Using milk instead of water makes it thicker and richer, closer to the full milkshake experience. It also works well over ice.

Q: What does it taste like?
A: Thicker and creamier, with indulgent flavours like Vanilla Ice Cream, Chocolate Fudge, and Salted Caramel — developed to deliver a true milkshake experience. Best served cold.

Q: How is the quality assured?
A: Impact Whey Milkshake is developed alongside our Performance Advisory Board and tested for purity twice: once by our supplier at source, and again internally before it leaves us.

Q: Is Impact Whey Milkshake suitable if I’m lactose intolerant?
A: Impact Whey Milkshake contains milk-derived proteins, including whey protein concentrate, grass-fed milk protein isolate, and skimmed milk powder, all of which contain lactose.

Q: Can I take this alongside other supplements?
A: Impact Whey Milkshake works alongside a standard supplement routine. It stacks with creatine, pre-workout, or a multivitamin, and contributes to your daily protein intake like any high-quality whey.
Ingredients Ingredients: Protein Blend (84%) (Whey Protein Concentrate (Milk), Grass-Fed Milk Protein Isolate) (contain Emulsifiers (Soya Lecithin, Sunflower Lecithin)), Skimmed Milk Powder, Flavourings, Salt, Thickener (Guar Gum), Colour (Ammonia Caramel), Sweetener (Sucralose).For allergens, see ingredients in bold.Suitable for: vegetarians. Nutritional Information

NUTRITIONAL INFORMATION

Typical Values
Per 100g
Per 29g

Energy
1554kJ
451kJ

Energy
367kcal
106kcal

Fat
4.1g
1.2g

of which saturates
2.7g
0.8g

Carbohydrate
14g
3.9g

of which sugars
8.9g
2.6g

Protein
68g
20g

Salt
1.5g
0.43g
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SUB-PAGE (https://myprotein.com/c/performance/electrolyte-supplements/) Electrolyte Supplements | Myprotein UK
[H1] Electrolyte Supplements
Boost your performance and stay hydrated with Myprotein’s premium range of electrolyte supplements. Essential for high-intensity workouts and endurance training, our electrolyte powder and convenient electrolyte tablets are formulated to help replenish vital minerals lost through sweat. Discover the best electrolyte drink mix to support your recovery, prevent cramping, and keep you performing at your peak. Read More Hyrox RangeRunning Energy GelsEnergy Bars Sort Default Price: Low to High Price: High to Low A - Z Newest arrivals Percentage Discount More Filters + Clear All 33 Results Sort Default Price: Low to High Price: High to Low A - Z Newest arrivals Percentage Discount
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Staying on top of your game means looking after your body. Whether you're lifting heavy in the gym, pushing for a new personal best on the track, or tackling a hybrid challenge, hydration and mineral balance are key. This is where electrolytes step in. More than a buzzword, these essential minerals play a vital role in how your body works.
Understanding Electrolytes: What They Are & Why You Need Them
Electrolytes are electrically charged minerals found in your blood, urine, sweat and other bodily fluids. Think of them as tiny workers that help your body’s systems run smoothly. The main ones you'll hear about are sodium, potassium, calcium, magnesium and chloride.
What exactly do these essential minerals do for you? They are involved in many crucial bodily functions:

Fluid balance: They help manage the amount of water in and around your cells, keeping you properly hydrated.
Nerve signals: Electrolytes help your nerves send signals throughout your body, which is essential for communication between your brain and muscles.
Muscle function: They are critical for muscle contractions, including the beating of your heart. Without the right balance, you could experience muscle cramp.
Blood pressure: They play a part in regulating your blood pressure.

You lose electrolytes daily through normal bodily functions, and especially when you sweat. For anyone who puts in serious effort during training, whether it's lifting weights, HYROX or endurance sports, those losses can add up.
When and Why You Might Need Electrolyte Supplements
When you train hard, you sweat. And when you sweat, you lose more than just water. You lose essential electrolytes like sodium and potassium. Relying on water alone might keep you hydrated, but it won't replenish those vital minerals. That's why electrolyte supplements are a game changer for many.
You might find electrolyte supplements especially helpful if you are:

A dedicated fitness enthusiast pushing your limits.
Someone who sweats a lot during exercise or in hot conditions.
Following certain dietary approaches, such as fasting, where mineral intake might be lower.
Electrolyte supplements help support muscle function, aid rehydration, and can help prevent issues like cramp and fatigue that come with an electrolyte imbalance. It's about supporting your performance and wellbeing so you can keep on achieving your goals.

Myprotein Electrolytes: Powering Your Performance
We offer a range of targeted electrolyte supplements designed to support your hydration and performance goals.
Core Electrolyte Support:

Impact Hydrate: This convenient powder delivers a blend of essential electrolytes, perfect for mixing into your water bottle to support your daily hydration needs. It’s an easy way to ensure you're topping up key minerals throughout your active day.
Electrolyte Gummies: For a tasty and convenient way to top up your electrolytes, these chewable gummies deliver a blend of sodium, potassium and magnesium. They're ideal for easy, on-the-go mineral support before, during, or after your workouts.
The PRO Range: Elite Hydration for Serious Athletes
Designed for those who demand the most from their training, our PRO range combines cutting-edge science with essential minerals.

THE Electro: Formulated to support your most intense sessions, THE Electro provides essential electrolytes to help you maintain hydration. It’s ideal for demanding workouts and hybrid challenges where mineral balance is crucial.
THE Electrofuel: Take your fuelling to the next level with THE Electrofuel. This advanced formula not only provides electrolytes but also includes other key ingredients to support sustained performance during prolonged and intense exercise.
THE Electro Effervescent Tablets: For convenient and rapid electrolyte replenishment on the go, these effervescent tablets dissolve quickly in water. They offer a portable solution to help you stay hydrated and maintain mineral balance anytime, anywhere.
Choosing the Right Electrolyte Supplement
When you're looking for an electrolyte supplement, whether it's a powder or effervescent tablets, it's worth knowing what to look for. Focus on products that clearly list the key minerals like sodium, potassium, magnesium and calcium.
Consider the form that suits you best: electrolyte powders are versatile for mixing into your drinks, while electrolyte tablets offer an easy, portable option. Many choose sugar-free or low-sugar options to avoid unnecessary calories, so check the ingredient list. Transparency is important, so look for clear nutritional information.
While natural sources like coconut water or a pinch of salt in water do contain electrolytes, supplements offer a more precise and concentrated way to replenish these minerals, especially when your body is under high demand from intense exercise.
Natural sources are great for general hydration, but for serious training, a dedicated supplement can provide exactly what you need to recover and perform.

How to Use Electrolyte Products Effectively
Using electrolyte supplements is straightforward. For powders, you'll usually mix a scoop with water. For tablets, you simply drop them into water until they dissolve. Always follow the specific directions on the product packaging, as concentrations can vary.
When is the best time to take them? Many people find it useful to take electrolytes:

Before a workout to prepare your body for the demands of exercise.
During long or intense training sessions to top up minerals as you sweat.
After your workout to support rehydration and recovery.
Throughout the day if you are particularly active, in hot weather, or if your diet means you might be losing more minerals than usual.
You can adjust your intake based on how active you are and how much you are sweating. The goal is to maintain a healthy fluid and electrolyte balance to support your body and your performance.
Frequently Asked Questions
What are electrolyte supplements and why should I take them?
Electrolyte supplements provide essential minerals like sodium, potassium, magnesium, and calcium, which are lost through sweat during exercise and daily bodily functions. Taking them helps to replenish these vital minerals, supporting fluid balance, nerve signals, and muscle function, including preventing issues like muscle cramp and fatigue.
When is the best time to take electrolyte supplements for optimal performance?
Electrolyte supplements are versatile for use before a workout to prepare your body, during long or intense training sessions to top up minerals as you sweat, or after your workout to support rehydration and recovery. You can also take them throughout the day if you're particularly active or in hot conditions.
How do electrolyte supplements compare to natural sources like food or drinks?
While natural sources like coconut water contain electrolytes, supplements offer a more precise and concentrated way to replenish these minerals, especially when your body is under high demand from intense exercise. They provide exactly what you need to support recovery and performance.
What should I look for when choosing an electrolyte supplement?
When selecting an electrolyte supplement, focus on products that clearly list key minerals such as sodium, potassium, magnesium, and calcium. Consider the form that suits you best (powder or effervescent tablets), and look for clear nutritional information regarding sugar content and ingredients.
What are the best Myprotein electrolyte supplements for specific training goals?

For general hydration and daily top-ups, consider Impact Hydrate.
For intense training and demanding workouts, explore our PRO range, including THE Electro for essential electrolyte support, or THE Electrofuel for sustained performance during prolonged exercise.
For convenient, on-the-go replenishment, THE Electro Effervescent Tablets are an excellent choice.
Understanding electrolytes and their role is a simple step you can take to enhance your hydration and support your fitness journey. They are an essential part of keeping
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Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Ecommerce & Online Retail
36.3 Avg BS

Based on 3391 businesses audited.

BS Detector

Ecommerce & Online Retail BS: Myprotein (myprotein.com)

https://myprotein.com 📍 Industry: Ecommerce & Online Retail
18 BS / 100

Myprotein delivers a masterclass in high-substance ecommerce by anchoring aggressive market claims in third-party retail data. Product descriptions prioritize granular nutritional metrics over marketing adjectives, resulting in a site that backs nearly every signal with forensic substance.

Info Density Power-words vs. Substance ratio.
6
20% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
2
10% BS
Commodity Fingerprint Detection of industry clichés/templates.
6
40% BS
Identity & Authority Expert verifiability & Schema depth.
4
27% BS

Define the specific members of the Performance Advisory Board with Person schema and professional bios to verify expert claims. Correct the homepage heading structure by adding a relevant H1 tag to resolve the current technical hierarchy gap. Supplement internal reviews with a third-party trust platform widget to provide an external proof path for customer sentiment. Provide direct links or PDF downloads to independent lab reports like Labdoor to substantiate purity and safety claims.

The content perfectly aligns with the Ecommerce & Online Retail category, specifically targeting the sports nutrition and activewear niche. The structured data and inventory descriptions (1900+ results) confirm a high-volume direct-to-consumer model.

“The score of 18 is driven by minor Technical gaps (missing homepage H1) and Commodity Fingerprints (use of cliches like 'Fuel Your Ambition'). Trust and Proof scored low/good due to the inclusion of verifiable third-party source data from Euromonitor. Semantic Coherence was flawless, with sub-pages strictly delivering on the homepage's performance brand promise.”

Verified Analysis Date: May 31, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
Brand AI Reputation