Training Example: Modern Times Beer + Coffee – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Food, Restaurants & Delivery
Generic Claims: the best food in town, authentic flavors, made with love, quality ingredients…
Red Flags: no food hygiene rating displayed, stock food photography, locally sourced claims without naming any supplier, award claims without verifiable source…
Semantic Drift Patterns: homepage claims fine dining but menu prices are casual, claims locally sourced but no suppliers named, homepage shows plated dishes but delivery menu is different items, claims authentic cuisine but menu is fusion with no cultural specificity…
Proof Expectations: food hygiene rating displayed, named ingredient suppliers and sources, chef background and culinary credentials, real food photography not stock images…

Modern Times Beer + Coffee

(https://moderntimesbeer.com) 📸 Data Snapshot: May 31, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE San Diego Craft Brewery | Modern Times Beer (https://moderntimesbeer.com)
Title

San Diego Craft Brewery | Modern Times Beer

Meta

Modern Times Beer + Coffee is a San Diego craft brewery and coffee roaster producing some of the finest beverages SoCal has to offer.

H2 LOOKING FOR OUR BEER NEAR YOU? LOOK NO FURTHER.
H2 Modern Times App
H2 Join our mailing list!
H2 Are You of Legal Drinking Age?
H3 Rad Beer
H3 Stellar Coffee
H3 Swanky Swag
H3 Upcoming Festivities
NAV_HEADER_HEADING_REPEATED_BODY Coffee Roastery in San Diego | Modern Times Coffee (https://moderntimesbeer.com/stellar-coffee/)
Title

Coffee Roastery in San Diego | Modern Times Coffee

Meta

Modern Times' in-house coffee roastery in San Diego is proud to provide some of the finest and most innovative experiences in caffeination.

H2 Stellar Coffee Roasted In-House
H2 Whole Bean
H2 Cold Brew
H2 LOOKING FOR OUR COFFEE NEAR YOU? LOOK NO FURTHER.
H2 Coffee Subscriptions
H2 Cold Brew
H2 Black House Cold Brew
H2 Nitro Idea Machine
H2 Black House Blend
H2 Idea Machine Blend
H2 Shadow Party
H2 Steady Hand Decaf
H2 Join our mailing list!
H2 Are You of Legal Drinking Age?
NAV_HEADER_REPEATED_BODY Visit Modern Times Beer Locations in San Diego, CA (https://moderntimesbeer.com/locations/)
Title

Visit Modern Times Beer Locations in San Diego, CA

Meta

Party with us at our 3 San Diego locations: the Lomaland Fermentorium in Point Loma, the North Park Flavordome, or Encinitas' Far West Lounge.

H2 Good Times on Tap
H2 The Far West Lounge
H2 North Park Flavordome
H2 PARTY WITH US
H2 Host Your Next Private Event at Modern Times Beer
H2 Upcoming Festivities
H2 Join our mailing list!
H2 Are You of Legal Drinking Age?
H6 ENCINITAS
H6 NORTH PARK
NAV_HEADER_HEADING_REPEATED_BODY Ridiculously Rad Beer Crafted by Modern Times (https://moderntimesbeer.com/rad-beer/)
Title

Ridiculously Rad Beer Crafted by Modern Times

Meta

Our Modern Times beer wizards are constantly pushing boundaries to offer up the some of the finest craft beer SoCal has to offer.

H2 LOOKING FOR OUR BEER NEAR YOU? LOOK NO FURTHER.
H2 Modern Times App
H2 Year-Round Beer
H2 Orderville Hazy IPA
H2 MT Pils
H2 West Coast IPA
H2 Limited Release
H2 Cosmic Currents Hazy DIPA
H2 Hazy Booming Rollers Hazy IPA
H2 Spruce Tips IPA
H2 Orderville Guava Hazy IPA
H2 Parlay Hazy IPA
H2 Tropicolossal IPA
H2 Join our mailing list!
H2 Are You of Legal Drinking Age?
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE · THIN (https://moderntimesbeer.com) San Diego Craft Brewery | Modern Times Beer
[IMG: modern times orderville mt pils and fruitlands]
[H3] Rad Beer
Our beer wizards are constantly pushing boundaries and conjuring up face-meltingly delicious brews.
CHECK IT OUT
[H3] Stellar Coffee
Our coffee purveyors source the best beans on Earth and roast them in-house to undeniable perfection.
BUY ONLINE
[H3] Swanky Swag
If you’re into getting an absurd amount of compliments, you should check out our merch.
SHOP NOW
[H2] LOOKING FOR OUR BEER NEAR YOU? LOOK NO FURTHER.
SEARCH NOW
[H2] Modern Times App
Introducing the Modern Times Beer + Coffee App! Get exclusive tap room offers, early access to limited release beer and events, and more! Download now for $2 off a pint of Radiant Glow at MT locations.
DOWNLOAD NOW
[H3] Upcoming Festivities
No Festival Available
VIEW ALL EVENTS
792 chars
SUB-PAGE (https://moderntimesbeer.com/stellar-coffee/) Coffee Roastery in San Diego | Modern Times Coffee
[H2] Stellar Coffee Roasted In-House
Modern Times is not just a world renowned brewery, we are also an exceptional coffee company. We started roasting our own coffee at the same exact time we started brewing beer, and have grown together to create the ultimate experience: the highest quality products, produced by a passionate team, all under one roof. Interested in wholesale? Inquire here.
[H2] Whole Bean
Meticulous attention to detail is put into our small batch roasts. Explore single-origin, barrel-aged, and coffee blends.
ORDER ONLINE
[H2] Cold Brew
Ready-to-enjoy cold brew made from some of our favorite single-origin and coffee blends.
Learn More
[H2] LOOKING FOR OUR COFFEE NEAR YOU? LOOK NO FURTHER.
SEARCH NOW
[H2] Coffee Subscriptions
Our coffee subscriptions are totally customizable, roasted fresh, and always ridiculously tasty.SAVE 30% OFF YOUR FIRST SHIPMENTUse Code COFFEEONREPEAT (first time subscribers)
SHOP NOW
[H2] Cold Brew
[H2] Black House Cold Brew
[H2] Nitro Idea Machine
[H2] Black House Blend
[H2] Idea Machine Blend
[H2] Shadow Party
[H2] Steady Hand Decaf
ORDER ONLINE
1104 chars
SUB-PAGE · THIN (https://moderntimesbeer.com/locations/) Visit Modern Times Beer Locations in San Diego, CA
[H2] Good Times on Tap
[H2] The Far West Lounge
[H6] ENCINITAS
Our extremely tasty restaurant with a plethora of delicious drinks to imbibe.
EXPLORE
[H2] North Park Flavordome
[H6] NORTH PARK
A ridiculously rad tasting room in the beating heart of San Diego’s craft beer scene.
EXPLORE
[H2] PARTY WITH US
[H2] Host Your Next Private Event at Modern Times Beer
With two unique locations to choose from, each offering its own distinct ambiance and character, we provide the perfect backdrop for any occasion.
LEARN MORE
[H2] Upcoming Festivities
No Festival Available
VIEW ALL EVENTS
582 chars
SUB-PAGE · THIN (https://moderntimesbeer.com/rad-beer/) Ridiculously Rad Beer Crafted by Modern Times
[H2] LOOKING FOR OUR BEER NEAR YOU? LOOK NO FURTHER.
SEARCH NOW
[H2] Modern Times App
Introducing the Modern Times Beer + Coffee App! Get exclusive tap room offers, early access to limited release beer and events, and more! Download now for $2 off a pint of Radiant Glow at MT locations.
DOWNLOAD NOW
[H2] Year-Round Beer
[H2] Orderville Hazy IPA
[H2] MT Pils
[H2] West Coast IPA
[H2] Limited Release
[H2] Cosmic Currents Hazy DIPA
[H2] Hazy Booming Rollers Hazy IPA
[H2] Spruce Tips IPA
[H2] Orderville Guava Hazy IPA
[H2] Parlay Hazy IPA
[H2] Tropicolossal IPA
562 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
12Review mentions (all pages)
12External proof links (all pages)
PageReviewsProof links
/ (home) 3 3
/stellar-coffee/ 3 3
/locations/ 3 3
/rad-beer/ 3 3
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.moderntimesbeer.com/",
            "url": "https://www.moderntimesbeer.com/",
            "name": "San Diego Craft Brewery | Modern Times Beer",
            "isPartOf": {
                "@id": "https://www.moderntimesbeer.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://www.moderntimesbeer.com/#primaryimage"
            },
            "image": {
                "@id": "https://www.moderntimesbeer.com/#primaryimage"
            },
            "thumbnailUrl": "https://www.moderntimesbeer.com/wp-content/uploads/2023/09/Modern-Times-Beer-San-Diego.png",
            "datePublished": "2023-03-31T10:50:49+00:00",
            "dateModified": "2025-10-22T16:28:04+00:00",
            "description": "Modern Times Beer + Coffee is a San Diego craft brewery and coffee roaster producing some of the finest beverages SoCal has to offer.",
            "breadcrumb": {
                "@id": "https://www.moderntimesbeer.com/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.moderntimesbeer.com/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://www.moderntimesbeer.com/#primaryimage",
            "url": "https://www.moderntimesbeer.com/wp-content/uploads/2023/09/Modern-Times-Beer-San-Diego.png",
            "contentUrl": "https://www.moderntimesbeer.com/wp-content/uploads/2023/09/Modern-Times-Beer-San-Diego.png",
            "width": 340,
            "height": 220,
            "caption": "modern times orderville mt pils and fruitlands"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.moderntimesbeer.com/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.moderntimesbeer.com/#website",
            "url": "https://www.moderntimesbeer.com/",
            "name": "Modern Times Beer + Coffee",
            "description": "Craft Beer and Specialty Coffee in San Diego",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.moderntimesbeer.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        }
    ]
}
/stellar-coffee/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.moderntimesbeer.com/stellar-coffee/",
            "url": "https://www.moderntimesbeer.com/stellar-coffee/",
            "name": "Coffee Roastery in San Diego | Modern Times Coffee",
            "isPartOf": {
                "@id": "https://www.moderntimesbeer.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://www.moderntimesbeer.com/stellar-coffee/#primaryimage"
            },
            "image": {
                "@id": "https://www.moderntimesbeer.com/stellar-coffee/#primaryimage"
            },
            "thumbnailUrl": "https://www.moderntimesbeer.com/wp-content/uploads/2024/07/IMG_2882-1pp.jpg",
            "datePublished": "2023-03-28T10:04:20+00:00",
            "dateModified": "2024-07-23T17:48:29+00:00",
            "description": "Modern Times' in-house coffee roastery in San Diego is proud to provide some of the finest and most innovative experiences in caffeination.",
            "breadcrumb": {
                "@id": "https://www.moderntimesbeer.com/stellar-coffee/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.moderntimesbeer.com/stellar-coffee/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://www.moderntimesbeer.com/stellar-coffee/#primaryimage",
            "url": "https://www.moderntimesbeer.com/wp-content/uploads/2024/07/IMG_2882-1pp.jpg",
            "contentUrl": "https://www.moderntimesbeer.com/wp-content/uploads/2024/07/IMG_2882-1pp.jpg",
            "width": 520,
            "height": 220
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.moderntimesbeer.com/stellar-coffee/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.moderntimesbeer.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Stellar Coffee"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.moderntimesbeer.com/#website",
            "url": "https://www.moderntimesbeer.com/",
            "name": "Modern Times Beer + Coffee",
            "description": "Craft Beer and Specialty Coffee in San Diego",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.moderntimesbeer.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        }
    ]
}
/locations/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.moderntimesbeer.com/locations/",
            "url": "https://www.moderntimesbeer.com/locations/",
            "name": "Visit Modern Times Beer Locations in San Diego, CA",
            "isPartOf": {
                "@id": "https://www.moderntimesbeer.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://www.moderntimesbeer.com/locations/#primaryimage"
            },
            "image": {
                "@id": "https://www.moderntimesbeer.com/locations/#primaryimage"
            },
            "thumbnailUrl": "https://www.moderntimesbeer.com/wp-content/uploads/2023/04/Bar-1.png",
            "datePublished": "2023-04-04T10:17:40+00:00",
            "dateModified": "2025-04-04T17:24:24+00:00",
            "description": "Party with us at our 3 San Diego locations: the Lomaland Fermentorium in Point Loma, the North Park Flavordome, or Encinitas' Far West Lounge.",
            "breadcrumb": {
                "@id": "https://www.moderntimesbeer.com/locations/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.moderntimesbeer.com/locations/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://www.moderntimesbeer.com/locations/#primaryimage",
            "url": "https://www.moderntimesbeer.com/wp-content/uploads/2023/04/Bar-1.png",
            "contentUrl": "https://www.moderntimesbeer.com/wp-content/uploads/2023/04/Bar-1.png",
            "width": 340,
            "height": 220
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.moderntimesbeer.com/locations/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.moderntimesbeer.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Locations"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.moderntimesbeer.com/#website",
            "url": "https://www.moderntimesbeer.com/",
            "name": "Modern Times Beer + Coffee",
            "description": "Craft Beer and Specialty Coffee in San Diego",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.moderntimesbeer.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        }
    ]
}
/rad-beer/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.moderntimesbeer.com/rad-beer/",
            "url": "https://www.moderntimesbeer.com/rad-beer/",
            "name": "Ridiculously Rad Beer Crafted by Modern Times",
            "isPartOf": {
                "@id": "https://www.moderntimesbeer.com/#website"
            },
            "datePublished": "2023-03-31T09:06:30+00:00",
            "dateModified": "2025-10-22T16:33:02+00:00",
            "description": "Our Modern Times beer wizards are constantly pushing boundaries to offer up the some of the finest craft beer SoCal has to offer.",
            "breadcrumb": {
                "@id": "https://www.moderntimesbeer.com/rad-beer/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.moderntimesbeer.com/rad-beer/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.moderntimesbeer.com/rad-beer/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.moderntimesbeer.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Rad Beer"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.moderntimesbeer.com/#website",
            "url": "https://www.moderntimesbeer.com/",
            "name": "Modern Times Beer + Coffee",
            "description": "Craft Beer and Specialty Coffee in San Diego",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.moderntimesbeer.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        }
    ]
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Food, Restaurants & Delivery
42.4 Avg BS

Based on 2707 businesses audited.

BS Detector

Food, Restaurants & Delivery BS: Modern Times Beer + Coffee (moderntimesbeer.com)

https://moderntimesbeer.com 📍 Industry: Food, Restaurants & Delivery
34 BS / 100

Modern Times Beer + Coffee maintains high brand-substance alignment for its product catalog but relies heavily on a high-energy ‘cool factor’ to mask a significant lack of technical SEO authority and third-party proof. It is a legitimate business with a real product, but its digital presence is technically hollow and relies on hyperbole over verifiable credentials.

Info Density Power-words vs. Substance ratio.
9
30% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
1
5% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
6
30% BS
Commodity Fingerprint Detection of industry clichés/templates.
7
47% BS
Identity & Authority Expert verifiability & Schema depth.
11
73% BS

Implement unique H1 tags on every page that define the primary service (e.g., ‘San Diego Craft Brewery & Tasting Room’). Replace anonymous ‘beer wizards’ with named profiles and bios of the head brewer and lead roaster to build human authority. Substantiate the ‘world renowned’ claim by adding a dedicated ‘Awards’ section with links to GABF or World Beer Cup results. Update or remove the ‘Upcoming Festivities’ section if no events are active to avoid the appearance of a stale or inactive business.

The site content perfectly aligns with the Food, Restaurants & Delivery industry, specifically operating as a hybrid craft brewery and coffee roastery with physical taproom/restaurant locations. The terminology used, such as tasting rooms, cold brew, and IPAs, confirms the entity’s functional category.

“The score of 34 is primarily driven by the Identity and Authority pillar (11/15) due to missing H1s and schema gaps, and the Trust and Proof pillar (6/20) for lack of external verification. Information density remains relatively strong because the site successfully lists actual products, preventing a higher BS score associated with purely service-based fluff sites.”

Verified Analysis Date: May 31, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
Brand AI Reputation