Training Example: McCloskey International – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Industrial, Manufacturing & Engineering
Generic Claims: engineering excellence, quality you can depend on, trusted by leading OEMs, precision in everything we do…
Red Flags: ISO claims without certificate numbers, no equipment or capability specifications, precision claims without tolerance ranges, stock photos of factories…
Semantic Drift Patterns: homepage claims aerospace-grade but capabilities are general machining, claims precision but no tolerances or specifications given, homepage targets OEM partnerships but services are job-shop, ISO certified claims but no certificate number provided…
Proof Expectations: ISO certification numbers with scope and certifying body, specific equipment list with capabilities and tolerances, named industry clients or sectors with examples, material certifications and traceability systems…

McCloskey International

(https://mccloskeyinternational.com) 📸 Data Snapshot: May 24, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Home Page – McCloskey International (https://mccloskeyinternational.com)
Title

Home Page – McCloskey International

H2 PRODUCTS
H2 CRUSHERS
H2 SCREENERS
H2 STACKERS
H2 TROMMELS
H2 WASHING SYSTEMS
H2 NEWS & EVENTS
H2 McCloskey International Welcomes Bin Harkil Trading Co. as a Newly Appointed Dealer in Saudi Arabia
H2 McCloskey International Expands Partnership with Tyalta Industries Inc.
H2 McCloskey International Appoint New Sales Director for North America and Latin America
H2 ABOUT McCLOSKEY
H2 McCloskey Community
H3 AFTERSALES SUPPORT
H3 FIND YOUR DEALER
H3 PRODUCTS
H3 PAGES
H3 DEALER PORTALS
H4 Visit us at Hillhead 2026 – Stand L1 – Hillhead Quarry, Buxton, UK – June 23rd – 25th
H4 OUR
H4 Current
H4 RICH HISTORY
H4 FOLLOW @McCloskey_international ON SOCIALS
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER McCloskey Stackers – McCloskey International (https://mccloskeyinternational.com/home-page/mccloskey-stackers/)
Title

McCloskey Stackers – McCloskey International

H1 Stackers
H2 FEEDER STACKERS
H2 RF80
H2 SF80
H2 TRACKED STACKERS
H2 TS4065
H2 TS4080
H2 TS40100
H2 ST80T
H2 ST100T
H2 WHEELED STACKERS
H2 WS3250
H2 ST80
H2 ST100
H3 PRODUCTS
H3 PAGES
H3 DEALER PORTALS
NAV_HEADER_HEADING_REPEATED_BODY McCloskey Trommels – McCloskey International (https://mccloskeyinternational.com/mccloskey-trommels/)
Title

McCloskey Trommels – McCloskey International

H1 Trommels
H2 TRACKED TROMMELS
H2 512AT
H2 512RT
H2 516RET
H2 WHEELED TROMMELS
H2 512A
H2 512R
H2 516RE
H2 621REWT
H2 628RE
H2 733RE
H3 PRODUCTS
H3 PAGES
H3 DEALER PORTALS
HEADING_REPEATED_BODY_FOOTER McCloskey Crushers – McCloskey International (https://mccloskeyinternational.com/home-page/mccloskey-crushers/)
Title

McCloskey Crushers – McCloskey International

H1 Crushers
H2 CONE CRUSHERS
H2 C2C
H2 C3
H2 C3R
H2 C4
H2 IMPACT CRUSHERS
H2 I3C
H2 I3CR
H2 I4C
H2 I4CR
H2 I44
H2 I44v3HDR
H2 I44R
H2 I54
H2 I54R
H2 JAW CRUSHERS
H2 J3C
H2 J3CR
H2 J40
H2 J4
H2 J4R
H2 J45
H2 J45R
H2 J50
H2 J6
H2 J5
H2 J4E
H2 J6E
H3 PRODUCTS
H3 PAGES
H3 DEALER PORTALS
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://mccloskeyinternational.com) Home Page – McCloskey International
Find Your Local Dealer Today!

Career Opportunities with McCloskey!

Get the most of your machines with MPP Aftermarket!

Download Our New Brochure

German Brochure Now Available

Check Out the All-New Electric Crusher Range  – J4E & J6E Available To Order NOW

[H4] Visit us at Hillhead 2026 - Stand L1 - Hillhead Quarry, Buxton, UK - June 23rd - 25th

Day(s)
:

Hour(s)
:

Minute(s)
:

Second(s)

[H4] OUR

[H2] PRODUCTS

McCloskey machines for any operation. Offering a complete range of mobile Crushers, Screeners, Stackers, Trommels, and Washing Systems.
Our Product Brochure is available now!

[H2] CRUSHERS

Cone Crusher
Impact Crushers
Jaw Crushers
Electric Crushers
View All

[H2] SCREENERS

R-Series Screeners
S-Series Screeners
View All

[H2] STACKERS

Feeder Stackers
Tracked Stackers
Wheeled Stackers
View All

[H2] TROMMELS

Tracked Trommels
Wheeled Trommels
View All

[H2] WASHING SYSTEMS

Sand Screws
Rinsers
Bucketwheels
Coarse Material Washer
View All

[H3] AFTERSALES SUPPORT

McCloskey offers a full range of recommended spare part packages and maintenance kits. Speak to your dealer or your customer service representative today.
MPP AFTERMARKET
MPP AFTERMARKET BROCHURE

[H3] FIND YOUR DEALER

Looking to buy a McCloskey? Check out our map and find a dealer closest to you!
DEALER MAP

[H4] Current

[H2] NEWS & EVENTS

[H2] McCloskey International Welcomes Bin Harkil Trading Co. as a Newly Appointed Dealer in Saudi Arabia

McCloskey International is pleased to announce the appointment of Bin Harkil Trading Co. as an approved dealer in Saudi Arabia, strengthening its presence in the Middle East and enhancing support...
Read More

[H2] McCloskey International Expands Partnership with Tyalta Industries Inc.

McCloskey International is pleased to announce the expansion of our long-time dealer, Tyalta Industries Inc., into British Columbia, Yukon, Northwest Territories, and Nunavut Canadian...
Read More

[H2] McCloskey International Appoint New Sales Director for North America and Latin America

McCloskey International, a leading manufacturer of mobile Crushers, Screeners, Stackers and Trommels are pleased to announce the appointment of Mike Ballou as the new Sales Director for North America and...
Read More

[H4] RICH HISTORY

[H2] ABOUT McCLOSKEY

Celebrating 40 years in 2025, McCloskey International has established a worldwide reputation for high-performance products that have introduced many of today’s key mobile screening and crushing innovations. Offering a complete range of mobile Crushers, Screeners, Stackers, Trommels, and Washing Systems.
Our headquarters in Co. Tyrone, Northern Ireland houses the world’s premier crusher and screener engineering office, while our office and manufacturing facility in Ontario, Canada is an advanced and highly capable 410,000-square-foot production plant.
The assets of both these facilities make us one of the largest manufacturers of mobile screening and crushing equipment in the world.

[H2] McCloskey Community

[H4] FOLLOW @McCloskey_international ON SOCIALS

FollowFollowFollowFollowFollow
3761 chars
SUB-PAGE (https://mccloskeyinternational.com/home-page/mccloskey-stackers/) McCloskey Stackers – McCloskey International
Find Your Local Dealer Today!

[H1] Stackers

McCloskey stackers are all about efficiency, from their speedy setup time to their high degree of mobility, downtime is minimized while throughput and stockpile capacity are maximized.

$

Feeder Stackers

$

Tracked Stackers

$

Wheeled Stackers

Connectivity to Your Equipment

[H2] FEEDER STACKERS

McCloskey Feeder Stackers facilitates the handling and stockpiling of large wood waste, bark, compost, and topsoil, all of which can be fed into the hopper with large loaders and excavators.

[H2] RF80
1200mm (48”) wide 2438mm (80’) long conveyor
Rear, low level feed option
Hopper greedy plates increasing capacity
Dual Power Available
RF80 Details

[H2] SF80
1200mm (48”) wide heavy-duty 2438mm (80’) long conveyor
100kW (127Hp) engine producing up to 800 MTPH (880 TPH)
Dual Power Available
SF80 Detail

[H2] TRACKED STACKERS

The Tracked Stackers include radio-controlled track-mounted units for maximum mobility, and a setback axle,  allowing for the highest stockpiles per conveyor length in the industry.

[H2] TS4065
1000mm (40”) wide 1823mm (59′  10″) long conveyor
Fuel efficient Hydraulics system
Hydraulically adjustable discharge height up to 8.4m (27′ 8″)
Dual Power Available

TS4065 Details

[H2] TS4080
1000mm (40”) wide 24.38m (80’) long conveyor
Stockpile height up to 11m (36′)
36kW (49Hp) giving a rating of up to 440 MTPH (400 TPH)
Dual Power Available

TS4080 Details

[H2] TS40100
1000mm (40”) wide 1823mm (59′  10″) long conveyor
Fuel efficient Hydraulics system
Hydraulically adjustable discharge height up to 8.4m (27′ 8″)
Dual Power Available

TS40100 Details

[H2] ST80T
900mm (36”) wide 24.38m (80’) long conveyor
Hydraulically adjustable discharge height up to 9.3m (30’ 6”)
36.5kW (49Hp) diesel engine
Dual Power Available
North America Only

ST80T Details

[H2] ST100T
900mm (36”) wide 30.48m (100’) long hydraulic conveyor
Stockpile height up to 12.4m (40’ 7”)
55kW (74Hp)  engine producing up to 800 MTPH (880 TPH)
Dual Power Available
North America Only

ST100T Details

[H2] WHEELED STACKERS

McCloskey Stackers are all about efficiency, from their speedy setup time to their high degree of mobility, downtime is minimized while throughput and stockpile capacity are maximized.

[H2] WS3250
800mm (32”) x 15.24m (50’) heavy-duty main conveyor
On-site wheel mobility
Large feed hopper
Electric model available
WS3250 Details

[H2] ST80
900mm (36”) x 24.38m (80’) main conveyor belt
Adjustable hopper height to optimize efficiency
Large feed hopper
Electric model available
North America Only
ST80 Details

[H2] ST100
900mm (36″) x 30.48m (100′) main conveyor belt
Pivoting axle box allows for creating swept radius stockpiles
Electric model available
North America Only
ST100 Details
3196 chars
SUB-PAGE (https://mccloskeyinternational.com/mccloskey-trommels/) McCloskey Trommels – McCloskey International
Find Your Local Dealer Today!

[H1] Trommels

The excellent reputation of McCloskey trommels is legendary due to the reliability, durability, and innovative features envied by the competition.

$

Tracked Trommels

$

Wheeled Trommels

Connectivity to Your Equipment

[H2] TRACKED TROMMELS

Engineered for exceptional performance, these cutting-edge machines are designed to revolutionize your industrial operations. Whether you’re in the construction, mining, or recycling industry, our Tracked Trommels are the ultimate solution for maximizing productivity and mobility.

[H2] 512AT
5’ x 12’ heavy duty drum
55 kW (74hp) T4F diesel engine
Track mobility
512AT details

[H2] 512RT
5’ x 12’ heavy duty drum
55 kW (74hp) T4F diesel engine
Track mobility
512RT details

[H2] 516RET
5’ x 16’ heavy duty drum
74 kW (100hp) T4F diesel engine
Track mobility
516RET details

[H2] WHEELED TROMMELS

Designed to revolutionize material screening processes, these cutting-edge machines are a game-changer for industries worldwide.

[H2] 512A
5’ x 12’ heavy duty drum
55 kW (74hp) T4F diesel engine
Wheeled mobility
512A details

[H2] 512R
5’ x 12’ heavy duty drum
55kW (74hp) T4F diesel engine
Folding hydraulic stockpiling conveyors
Wheeled Mobility
512R details

[H2] 516RE
5’ x 16’ heavy duty drum
100hp diesel engine
Wheeled mobility
516RE Details

[H2] 621REWT
5’ x 16’ heavy duty drum
100hp diesel engine
Wheeled mobility
621REWT Details

[H2] 628RE
6’ x 28’ heavy duty drum
130 kW (174hp) CAT4.4 T4F engine
Optional 162.5 kW (218 hp) Volvo D5 T4F engine
Wheeled mobility
628RE Details

[H2] 733RE
7’ x 33’ heavy duty drum
130 kW (174hp) CAT4.4 T4F engine
Optional 162.5 kW (218 hp) Volvo D5 T4F engine
Wheeled mobility
733RE details
2011 chars
SUB-PAGE (https://mccloskeyinternational.com/home-page/mccloskey-crushers/) McCloskey Crushers – McCloskey International
Find Your Local Dealer Today!

[H1] Crushers

Offering Jaw Crushers to Crush Primary Rock, Impact Crushers for Primary, Secondary & Tertiary applications, and Cone Crushers to complete the range and provide customers with a complete solution for the Mining, Aggregate, and Recycling sectors.

$

Cones

$

Impactors

$

Jaws

$

Electric

Connectivity to Your Equipment

[H2] CONE CRUSHERS

McCloskey’s mobile Cone Crushers have been designed to deliver superior performance whilst also achieving higher capacity, better product quality, optimum versatility, and improved fuel efficiency. Download our 2025 Product Brochure

[H2] C2C
MC200 Cone
Compact chassis for ease of portability and maintenance
280Kw (375 Hp) CAT or Volvo engines
C2C Details

[H2] C3
MC300 Cone
I-beam plate fabricated chassis
328kW (440Hp) – 380kW (510Hp)
CAT or Volvo engines
Fast setup time
C3 Details

[H2] C3R
MC300 Cone
Radial return conveyor
Integrated hopper with folding rear door.
380kW (510Hp) engine
C3R Details

[H2] C4
MC400 Cone
Large gap between crusher discharge and main conveyor feedboot
456 Kw (612HP) Volvo engine.
Fast setup time
C4 Details

[H2] IMPACT CRUSHERS

The Recirculating Impact Crushers offer versatility, allowing operators to produce a crushed and screened final product with one machine. A swing-out radial return conveyor can complete 90 degrees while the machine is running for additional stockpiling.

[H2] I3C
Formerly I34
900mm (35.4″) diameter x 820mm (32.3″) wide Impactor
Apron adjustment to suit Secondary / Primary crushing.
188kW (252Hp) Volvo engine
I3C Details

[H2] I3CR
Formerly I34R
900mm (35.4″) diameter x 820mm (32.3″) wide Impactor
Swing out radial return conveyor.
Single Deck recirculation screen.
I3CR Details

[H2] I4C
1050mm (41.3″) diameter x 1125mm (44.3″) wide Impactor
375Hp (280kW) CAT engine.
Integrated hydraulic folding stockpiling conveyors.
I4C Details

[H2] I4CR
1050mm (41.3″) diameter x 1125mm (44.3″) wide Impactor
Swing out radial return conveyor.
Single Deck recirculation screen.
Open chassis
I4CR Details

[H2] I44
1050mm (41.3″) diameter x 1125mm (44.3″) wide Impactor
Vibrating feeder under crusher discharge.
268kW (360Hp) or 261kW (350Hp) engines
I-beam plate fabricated chassis.
I44 Details

[H2] I44v3HDR
1050mm (41.3″) diameter x 1125mm (44.3″) wide Impactor
Swing out radial return conveyor
360Hp Volvo D11 T4 Final or 350Hp CAT C9 Tier 3
Double Deck recirculation screen
I44v3HDR Details

[H2] I44R
1050mm (41.3″) diameter x 1125mm (44.3″) wide Impactor
Swing out radial return conveyor
360Hp Volvo D11 T4 Final or 350Hp CAT C9 Tier 3
Double Deck recirculation screen
I44R Details

[H2] I54
1200mm (48″) diameter x 1350mm (53″) wide Impactor
Vibrating feeder under crusher discharge.
510Hp (380kW) Volvo – 400kW (536Hp) CAT engines
Fast setup time
I54 Details

[H2] I54R
1200mm (48″) diameter x 1350mm (53″) wide Impactor
Swing out radial return conveyor
Vibrating feeder under crusher discharge.
1.5 or 2 deck recirculating screenbox.
I54R Details

[H2] JAW CRUSHERS

With its class-leading throughput and capacity, the Jaw Crusher range brings more power and versatility together to deliver high production.

[H2] J3C
Formerly J35
890mm (35″) wide x 500mm (20″) Jaw Crusher
Reverse crushing
218Hp (162kW) Volvo D5 T3 or T4 engine
Open chassis design
J3C Details

[H2] J3CR
Formerly J35R
890mm (35″) wide x 500mm (20″) Jaw Crusher
Swing out radial return conveyor.
Double Deck recirculation screen
Fast setup time
J3CR Details

[H2] J40
1016mm (40”) x 610mm (24”) single toggle jaw.
Hydraulic direct drive grizzly feeder
High capacity hydraulic folding hopper
900mm (36″) main conveyor
J40 Details

[H2] J4
1060mm (42″) wide x 700mm (28″) single toggle jaw.
1.5 or 2 deck recirculating screenbox.
Quick release jaw for transport.
Fast setup time
J4 Details

[H2] J4R
1060mm (42″) wide x 700mm (28″) single toggle jaw.
1.5 or 2 deck recirculating screenbox.
Open chassis design for ease of maintenance.
J4R Details

[H2] J45
1140mm (45”) x 688mm (27”) single toggle jaw
High-capacity folding hopper
261kW (350Hp) C9 / C9.3 Cat engine.
I-beam plate fabricated chassis construction.
J45 Details

[H2] J45R
1140mm (45”) x 688mm (27”) single toggle jaw
Track or Track c\w Wheel bogie.
261kW (350Hp) C9 / C9.3 Cat engine.
Integrated hydraulic folding hopper.
J45R Details

[H2] J50
1270mm (50”) x 735mm (29”) single toggle jaw
Large gap between crusher discharge and main conveyor feedboot.
261kW (350Hp) – 269kW (361Hp) engine options
J50 Details

[H2] J6
1200mm (48″) wide x 864mm (34″) single toggle jaw
Deeper jaw chamber for hard rock applications
Choice of CAT or Volvo LRC, Tier 4/Stage 5 engines.
J6 Details

[H2] J5
1150 mm (45”) wide x 760 mm (30”) single toggle jaw
Deeper jaw chamber for hard rock applications
Deeper jaw chamber for hard rock applications
J5 Details

[H2] J4E
1060mm (42″) wide x 700mm (28″) single toggle jaw
Choice of CAT LRC or T4F/Stage V engines FOR GENSET
Integrated hydraulic folding stockpiling conveyor
J4E Details

[H2] J6E
1200mm (48″) wide x 864mm (34″) single toggle jaw
Large gap between crusher discharge and main conveyor feedboot.
Choice of CAT LRC, Tier 4/Stage 5 engine for genset
J6E Details
5889 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
25Review mentions (all pages)
5External proof links (all pages)
PageReviewsProof links
/ (home) 6 2
/home-page/mccloskey-stackers/ 6 1
/mccloskey-trommels/ 5 1
/home-page/mccloskey-crushers/ 8 1
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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/mccloskey-trommels/
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            "isPartOf": {
                "@id": "https://mccloskeyinternational.com/#website"
            },
            "datePublished": "2023-09-21T22:52:20+00:00",
            "dateModified": "2025-01-15T17:31:27+00:00",
            "breadcrumb": {
                "@id": "https://mccloskeyinternational.com/mccloskey-trommels/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://mccloskeyinternational.com/mccloskey-trommels/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://mccloskeyinternational.com/mccloskey-trommels/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://mccloskeyinternational.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "McCloskey Trommels"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://mccloskeyinternational.com/#website",
            "url": "https://mccloskeyinternational.com/",
            "name": "McCloskey International",
            "description": "Mobile Screening and Crushing Innovations",
            "publisher": {
                "@id": "https://mccloskeyinternational.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://mccloskeyinternational.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://mccloskeyinternational.com/#organization",
            "name": "McCloskey International",
            "url": "https://mccloskeyinternational.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://mccloskeyinternational.com/#/schema/logo/image/",
                "url": "https://mccloskeyinternational.com/wp-content/uploads/2023/02/Logo-temp.png",
                "contentUrl": "https://mccloskeyinternational.com/wp-content/uploads/2023/02/Logo-temp.png",
                "width": 400,
                "height": 100,
                "caption": "McCloskey International"
            },
            "image": {
                "@id": "https://mccloskeyinternational.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/McCloskeyIntl",
                "https://linkedin.com/company/mccloskey-international-ltd",
                "https://www.youtube.com/user/McCloskeyInt",
                "https://www.instagram.com/mccloskey_international"
            ]
        }
    ]
}
/home-page/mccloskey-crushers/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://mccloskeyinternational.com/home-page/mccloskey-crushers/",
            "url": "https://mccloskeyinternational.com/home-page/mccloskey-crushers/",
            "name": "McCloskey Crushers - McCloskey International",
            "isPartOf": {
                "@id": "https://mccloskeyinternational.com/#website"
            },
            "datePublished": "2023-03-10T10:17:29+00:00",
            "dateModified": "2026-02-18T12:11:04+00:00",
            "breadcrumb": {
                "@id": "https://mccloskeyinternational.com/home-page/mccloskey-crushers/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://mccloskeyinternational.com/home-page/mccloskey-crushers/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://mccloskeyinternational.com/home-page/mccloskey-crushers/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://mccloskeyinternational.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Home Page",
                    "item": "https://mccloskeyinternational.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "McCloskey Crushers"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://mccloskeyinternational.com/#website",
            "url": "https://mccloskeyinternational.com/",
            "name": "McCloskey International",
            "description": "Mobile Screening and Crushing Innovations",
            "publisher": {
                "@id": "https://mccloskeyinternational.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://mccloskeyinternational.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://mccloskeyinternational.com/#organization",
            "name": "McCloskey International",
            "url": "https://mccloskeyinternational.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://mccloskeyinternational.com/#/schema/logo/image/",
                "url": "https://mccloskeyinternational.com/wp-content/uploads/2023/02/Logo-temp.png",
                "contentUrl": "https://mccloskeyinternational.com/wp-content/uploads/2023/02/Logo-temp.png",
                "width": 400,
                "height": 100,
                "caption": "McCloskey International"
            },
            "image": {
                "@id": "https://mccloskeyinternational.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/McCloskeyIntl",
                "https://linkedin.com/company/mccloskey-international-ltd",
                "https://www.youtube.com/user/McCloskeyInt",
                "https://www.instagram.com/mccloskey_international"
            ]
        }
    ]
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Industrial, Manufacturing & Engineering
39.4 Avg BS

Based on 2017 businesses audited.

BS Detector

Industrial, Manufacturing & Engineering BS: McCloskey International (mccloskeyinternational.com)

https://mccloskeyinternational.com 📍 Industry: Industrial, Manufacturing & Engineering
23 BS / 100

This is a high-substance engineering catalog with a thin layer of marketing varnish. It avoids the typical manufacturing trap of ‘quality you can depend on’ fluff by providing the literal horsepower and millimeter measurements of every component. It is a legitimate authority site whose only weakness is its reliance on unverified internal review metrics and a lack of field-test data.

Info Density Power-words vs. Substance ratio.
4
13% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
9
45% BS
Commodity Fingerprint Detection of industry clichés/templates.
6
40% BS
Identity & Authority Expert verifiability & Schema depth.
4
27% BS

First, replace the generic metadata review counts with a linked third-party review widget or a gallery of named customer case studies with throughput data. Second, include specific ISO certification numbers and safety compliance standards in the About Us or footer sections. Third, add Person schema for leadership mentioned in news releases to anchor their expertise. Finally, update the ’40 years in 2025′ copy to reflect the current 2026 status and maintain temporal authority.

The website perfectly aligns with the Industrial, Manufacturing & Engineering category, specifically focusing on mobile heavy machinery for screening and crushing. The content is saturated with mechanical specifications and material processing terminology that confirms its status as an OEM manufacturer.

“The score of 23 is driven primarily by the Trust and Proof pillar due to invisible review counts and the Commodity Fingerprint pillar for standard OEM boilerplate. The site scores near-perfectly in Semantic Coherence and Information Density because it provides exact technical specifications for every product mentioned. This is a low-BS site that prioritizes engineering data over marketing slogans.”

Verified Analysis Date: May 24, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result