Training Example: Opticon Sensors Europe B.V. – Review the Data, Give Your Score & Compare to the Real AI Evaluation

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[H2]
OEM & Fixed Mount
Scanning Solutions
Mobile Computers
Display Solutions
[H3] OEM & Fixed Mount Barcode Scanners
Opticon offers a complete range of OEM scan engines, ranging from entry-level cost-effective engines to high-performance 2D imagers. All designed to suit your applications needs and all at the lowest possible cost.
[H4]
P-250
MDI-5350
NLV-5201
ALL PRODUCTS
[IMG: A Solution for access control provided by Opticon]
[H3] Handheld Barcode Scanning Solutions
Since 1976, Opticon has been dedicated to developing and manufacturing world-class 1D and 2D handheld scanners. In addition to this, Opticon developed the Companion Scanner range. Companion Scanners are user-friendly, lightweight, intuitive, quick, and modern.
[H4]
L-46XS
OPN-2500
L-22XS
ALL PRODUCTS
[IMG: Cheese specialty store with Opticon Handheld 2D barcode Scanner]
[H3] Android Mobile Computers & Data Collectors
Opticon’s Mobile Computers offer high-end barcode scanning possibilities in compact but rugged devices. The network possibilities provide real-time data transfer at any moment.
[H4]
H-35
OPH-1005
OPH-5000i
ALL PRODUCTS
[IMG: Android Mobile Computer used to scan barcodes on a box in a van]
[H3] Electronic Shelf Labels
Retailers need to respond quickly and effectively to frequent market changes to optimize and enhance their store operations. Opticon Display Solutions address these critical factors of the process: pricing, promotion, and cost.
[H4]
EBS-50
SE-290
SE-583RY
ALL PRODUCTS
[IMG: ESL]
FREE QUICK SCAN
[H3] CONFIGURE YOUR SCANNER NOW
[IMG: Service CTA Image left]
CONFIGURE
[H3] GENERATE YOUR BARCODES
[IMG: barcode generator]
GENERATE
[H2] Updates and insights
[IMG: Omnidirectional barcode scanner P-250 and Q-250]
[H5]
USB composite devices
The L-250, P-250 and Q-250 are USB composite devices, meaning they function as both a keyboard and a serial port at the same time over a single USB connection.
[IMG: L-46XS in black and white]
[H5]
Effortless speed. Unmatched precision. The new L-46XS.
The L-46XS is a high-speed, durable 2D barcode scanner for fast, accurate scanning, even on curved or low-quality codes.
[IMG: 2D CMOS barcode scan engine MDI-5350]
[H5]
Discover the MDI-5350
Experience the next evolution in scanning technology with the Opticon MDI-5350 scan engine. As the pinnacle of Opticon’s portfolio, this revolutionary scan engine is designed to deliver unmatched performance, efficiency, and versatility.
[IMG: 2D CMOS scan engine MDI-4700]
[H5]
Extreme speed, ultimate precision: mdi-4700
The MDI-4700-SR imager scan engine is a cutting-edge solution for high-speed scanning of 1D (linear) and 2D codes, as well as OCR fonts.
[IMG: The whole Opticon ESL range]
[H5]
Top 10 reasons why to choose Opticon ESL
What are the top 10 reasons why you should select Opticon ESLs for your business.
[IMG: The whole Opticon ESL range]
[H5]
Built to Adapt: Our new advanced ESL SE-range
We are thrilled to announce the launch of Opticon’s new advanced Electronic Shelf Label (ESL) SE-range, designed to revolutionize retail operations and enhance customer engagement.
[IMG: Opticonnect mobile, the Opticon app]
[H5]
Empowering developers to unlock custom functionality
The Opticon R&D team is thrilled to announce the release of 4 new Software Development Kits (SDKs) for the OPN-2500 and OPN-6000 devices. These cutting-edge SDKs are designed to give developers the tools they need to customize device functionality and create tailored applications across multiple platforms.
[IMG: Omnidirectional barcode scanner P-250 and Q-250]
[H5]
P-250 & Q-250: new fast 2D scan engine with wide-angle lens
The P-250 and Q-250 are specifically designed to deliver high-volume, hands-free scanning of any barcode no matter the quality. It can be incorporated into an assortment of application within retail, ticketing, kiosks and manufacturing.
All articles
[H2] What our clients say
Pedro Veiga Ferreira
PRHGE Portugal Co-CEO & CFO“Opticon’s Service levels were perceived as excellent during the test and implementation. Opticon’s solution was ready for immediate use with minimal setup required. Extensive technical and commercial support ensured successful implementation and operation at the Lisbon Book Fair, highlighting the importance of comprehensive support and adaptability in event logistics.”
Helmut Knauer
bp Europa SE branch bp Austria“With the introduction of the bp loyalty programme (customer card programme) at that time, a scanner that can read from the smartphone was necessary. Therefore, the corporate headquarters made an internal recommendation for the OPI-3601, which was then introduced at the Austrian stations. Since the OPH-1005 was already in use for ongoing inventory work, especially at the end of the year and at bistro stations, the changeover to the checkout scanner was very easy. The OPI-3601 is particularly interesting for our stations because of its compact design, ergonomic handling and its ability to read both 1D and 2D barcodes – even from the customer’s smartphone display.”
Nicholas Måblad
IT-Manager Prido“The idea of having information displayed directly on the shelf was very appealing, it saves time and reduces errors. What really surprised us was how quickly everything fell into place. The system supports our circular order-picking route perfectly; everything flows naturally, and operators no longer have to interpret long lists or search for information.”
Lukas Quadri
Sensational“Due to the good cooperation with Opticon, we managed to deliver an outstanding solution for mobile ordering applications. We combined Opticon’s innovative hardware platform with Sensational’s Software design expertise to offer our customers the complete package.”
Florian Lendvai
JNC Service“Partnering with Opticon for over 20 years, proving to be a reliable business partner. Opticon has a wide range of top quality products to complement many of our solutions. With a fresh approach to AutoID, constantly evolving to create new opportunities. All backed up by outstanding tech support, enabling us to keep customers happy and business growing.”
Ruud de Graaf
Managing Director“We are certainly satisfied with Opticon. Thanks to the fast response from them we now have a smoothly operating ESL system with lots of flexibility. When changes on the ESL are needed, it is instantly visible. This allows us to respond quickly to price changes in our market, that is also why we recommend this solution to similar companies like us. We are very happy with the system!”
Peter Mooshage
Head of Engineering“The M-11 scanner is integrated into our T6 rotation lock model. We chose the M-11 scanner from Opticon Sensoren because it has a very good reading performance, a large scanning area and can read different-sized ‘print@home’ tickets as well as ‘mobile phone tickets’ in our tests.”
Fernando Alfano
Tenda Atacado“Opticon’s ESL solution changes our prices in minutes; it reduced our manual process drastically.”
Christof Bromberger
CEO of Bromberger Verpackungen GmbH“For us it was important that the scanner can scan any number of codes offline and mobile, especially 2D codes, and then transfer them to our existing BDE-system after connecting to the PC.”
Markus Abderhalden
Fraefel AG“As the ESL software is freely available, we were able to program and test the entire connection ourselves. In case of problems, however, we still had the exemplary support of Opticon Sensoren. We are very satisfied with the current version of the software and the use of the displays in everyday life.”
Martin Kreimes
BIO COMPANY“The main reason for switching to the Opticon M-10 scanner was its ability to read a wide variety of barcodes directly from the smartphone display, while being presented in a customer-friendly and easily accessible way in our stores. Our customers can use the M-10 to easily scan their loyalty card, as well as discount coupons, quickly and easily from their smartphone. The M-10 can also be used universally via USB (similar to a keyboard). The quick availability, especially during the Corona phase, and the possibility to test the device have further strengthened the decision for the M-10 scanner.”
Volker Hahn
opta data IT Solutions GmbH“With the H-31, we wanted to create a solution that works online without having to programme a stand-alone app for it and immediately acts live in the data stock and can thus do without synchronisation. Opticon stands for functionality and adaptability. The quick adaptability of the development department to find a solution in order to be able to work target-oriented with the product was very helpful.”
Peter Collett
Radwell International Ltd“The Opticon UK-team is a very enthusiastic team to work with, and their level of professionalism exceed my expectations. A pleasure to deal with, every time!”

[H1] About Us
Identifying Our Customer’s Needs Since 1976From the start, over 45 years ago, Opticon has been one of the first companies in the world to specialize in manufacturing barcode scanners. At the time, barcode scanning was a revolutionary new technology used to identify information at any location. Inventory management, asset management, order picking; all these disciplines became increasingly efficient thanks to Opticon’s barcode scanners.International SupplierFrom this pioneering stage, we evolved into an international supplier of a wide range of 1D and 2D scanning solutions, including point-of-sale scanners, rugged mobile devices, and pocket-sized Bluetooth scanners.These innovative answers to practical demands in the workplace have seen our presence expand to over 65 countries.Our missionScan, connect and communicate are the three verbs that describe our business. From scanner devices to electronic shelf labels, all our appliances provide the link between technology and the continuing demand for information. In other word: we scan, connect, and communicate the way we do business.These three words also represent our mentality. A key characteristic of Opticon is our ability to see and hear our customers’ needs, and to link them to the optimal solution in a transparent and flexible manner.
[IMG: Flags-of-the-world]
Scanning & Display Partner
Manufacturer & Developer
Trusted in 65 countries
[H3] Trustworthy Partner
As a result, thousands of companies have identified Opticon as a trustworthy partner. We produce reliable identification devices, but always on the understanding that they are merely a means to an end. Our real product is the ability to see and hear our customers’ needs and to provide them with the optimal solution for real life practice.
[H3] Always Thinking About New Solutions
This, combined with a flexible and transparent operation, defines us as a company. From those early days when we made a huge impact with our automatic identification equipment up until today, we provide new solutions for Electronic Shelf Labels and Digital Signage. We have proved that professionalism and dedication are still valued in a highly competitive market.Opticon is a global family of companies consisting of OPTO Electronics, Opticon Sensors Europe BV and Opticon Inc. Product manufacturing is managed through our Japanese office, OPTO Electronics Co. Ltd., which uses a major ISO-certified production facility. Opticon Sensors Europe BV, the Netherlands, is the European headquarters serving markets in Europe, South America, Africa, Australia, the Middle East, and Asia. A network of 17 sales offices worldwide provides extensive customer support and personalized assistance. The headquarters for Opticon, Inc. is located in Renton, Washington, serving customers in the United States and Canada.Quality Standard Opticon Opticon continues to deliver new solutions combined with the latest technologies and a focus on delivering high-quality products.Opticon manufactures its products in ISO 9001 certified facilities and observes international standards of quality, safety, and environmental protection.
[H2] Country Contact
[IMG: USA]
[IMG: UK]
[IMG: Netherlands]
[IMG: Germany]
[IMG: Italy]
[IMG: Sweden]
[IMG: France]
[IMG: China]
[IMG: Spain]
[IMG: Brazil]
[IMG: Australia]
[IMG: Philippines]
[IMG: Taiwan]
[IMG: Japan]
[IMG: Vietnam]

[H2] Latest News
[IMG: Omnidirectional barcode scanner P-250 and Q-250]
[H5]
USB composite devices
The L-250, P-250 and Q-250 are USB composite devices, meaning they function as both a keyboard and a serial port at the same time over a single USB connection.
[IMG: L-46XS in black and white]
[H5]
Effortless speed. Unmatched precision. The new L-46XS.
The L-46XS is a high-speed, durable 2D barcode scanner for fast, accurate scanning, even on curved or low-quality codes.
[IMG: 2D CMOS barcode scan engine MDI-5350]
[H5]
Discover the MDI-5350
Experience the next evolution in scanning technology with the Opticon MDI-5350 scan engine. As the pinnacle of Opticon’s portfolio, this revolutionary scan engine is designed to deliver unmatched performance, efficiency, and versatility.
[IMG: 2D CMOS scan engine MDI-4700]
[H5]
Extreme speed, ultimate precision: mdi-4700
The MDI-4700-SR imager scan engine is a cutting-edge solution for high-speed scanning of 1D (linear) and 2D codes, as well as OCR fonts.
[IMG: The whole Opticon ESL range]
[H5]
Top 10 reasons why to choose Opticon ESL
What are the top 10 reasons why you should select Opticon ESLs for your business.
[IMG: The whole Opticon ESL range]
[H5]
Built to Adapt: Our new advanced ESL SE-range
We are thrilled to announce the launch of Opticon’s new advanced Electronic Shelf Label (ESL) SE-range, designed to revolutionize retail operations and enhance customer engagement.
[IMG: Opticonnect mobile, the Opticon app]
[H5]
Empowering developers to unlock custom functionality
The Opticon R&D team is thrilled to announce the release of 4 new Software Development Kits (SDKs) for the OPN-2500 and OPN-6000 devices. These cutting-edge SDKs are designed to give developers the tools they need to customize device functionality and create tailored applications across multiple platforms.
[IMG: Omnidirectional barcode scanner P-250 and Q-250]
[H5]
P-250 & Q-250: new fast 2D scan engine with wide-angle lens
The P-250 and Q-250 are specifically designed to deliver high-volume, hands-free scanning of any barcode no matter the quality. It can be incorporated into an assortment of application within retail, ticketing, kiosks and manufacturing.
All articles

IntroductionIn today’s dynamic retail landscape, speed, accuracy, and real-time visibility are essential to meet customer expectations and stay competitive. From inventory management to pricing accuracy and in-store operations, retailers must leverage smart technologies to streamline operations and boost productivity.Advanced scanning solutions, such as handheld scanners, mobile computers, ring scanners, scan engines and Electronic Shelf Labels (ESLs) are transforming retail by reducing errors, automating manual tasks, and enabling real-time decision-making and enforcing customer loyalty.The challenges in retail operationsRetailers face numerous day-to-day operational challenges that affect efficiency and profitability:Frequent price changes across multiple storesErrors causing pricing mismatches at checkoutInefficient inventory processes that slow stocking and restockingTransparent pricing and information inconsistencies damaging customer trustDifficulty in getting and keeping customer loyalty in a highly competitive marketHigh labor costs and difficulty managing peak demand periodsEnhance your retail store now
Scanning & Display Partner
Manufacturer & Developer
Trusted in 65 countries
[H2] How scanning technologies improve retail operations
To overcome operational inefficiencies, pricing errors, and inventory challenges, retailers have turned to barcode scanning as a core solution for decades. Scanning technology enables faster checkouts, accurate pricing, and real-time inventory tracking, helping businesses reduce costs, improve workflows, and deliver a better customer experience. Below are key scanning technologies and their benefits:
[IMG: L-46R-Side]
Handheld ScannerEnable fast and accurate barcode scanning for stocktaking, POS, and receivingReduce human errors in manual inventory updatesSpeed up restocking, returns, and checkout processesEasy to deploy across retail stores
[IMG: Android Mobile Computers H-35 category]
Mobile ComputerCombine scanning with computing power for real-time inventory accessAllow store associates to manage stock and customer inquiries on the goImprove accuracy in inventory management and pricing updatesSupport mobile point-of-sale for better customer service
[IMG: M-10-Side]
Presentation ScannerScan items quickly and effortlessly by simply presenting them to the scannerDesigned for high-volume retail environments such as checkout countersReduce strain on staff by eliminating repetitive trigger pullsSimple to use by cashier and customer for faster, more efficient transactions
[IMG: Opticon OEM and Fixed Mount barcode scanners]
Scan EngineEmbed directly into self-checkouts, kiosks, and smart shelving systemsPower automation for customer self-service and real-time product recognitionEnable seamless integration into custom retail technology platforms
[H2] Benefits of Implementing Advanced Scanning Solutions
Operational efficiency: Faster workflows from receiving to shelfInventory accuracy: Reduce stock discrepancies and out-of-stocksCost savings: Lower labor costs and improved store productivityReal-time data: Access to live inventory and shipment tracking dataScalability: Adaptable to business growth and evolving logistics demandsEnhanced customer experience: Better service and faster checkoutTest your barcode scanners now
[H2] How ESL transforms retail
Electronic Shelf Labels (ESLs) are revolutionizing pricing and inventory management in retail stores. By replacing manual price tags with dynamic digital displays, ESLs allow retailers to automate price updates, reduce human error, and manage stock in real time. ESLs also support omnichannel retail by keeping in-store pricing consistent with online platforms, improving customer trust and satisfaction.
[IMG: Opticon Electronic Shelf Labels]
Electronic Shelf LabelsInstantly update prices across hundreds of products from a central systemEliminate pricing discrepancies between shelf and POSSync in-store and online pricing strategiesPick-to-light and pick-to-display functions for click-and-collect or replenishment tasksOpticon ESLSleek, lightweight design for modern retailReliable wireless connectivity for real-time updatesFast barcode recognition for smart product interactionsDurable construction ideal for both front-of-house and backroom use
[H2] Benefits of esl for retail
Real-time accuracy: Ensure consistent pricing and stock informationLabor efficiency: Eliminate the need for manual price changesCustomer trust: Prevent overcharges and pricing confusionStore coordination: Align promotions and pricing across locationsEco-friendly operations: Reduce paper waste from traditional shelf tagsImproved picking: Use pick-to-light and display technology for faster order fulfillmentStart your ESL implementation here
[IMG: icon for retail markets]
Retailers who invest in advanced scanning and ESL technologies are building more agile, accurate, and customer-focused operations, reducing costs, improving in-store efficiency, and enhancing the overall shopping experience. By implementing these intelligent solutions, retail businesses can streamline workflows, ensure pricing and inventory accuracy, and create a smarter, more competitive operation that meets evolving market demands.
[H2] Recommended products
[IMG: Android Mobile Computers H-35 category]
H-35
[IMG: L-46R-Side]
L-46XS
[IMG: ESL solution for retail]
SE-290
[IMG: Compact and versatile barcode scanner OPN-2500]
OPN-2500
[IMG: Fixed mount 2D CMOS Imager NLV-5201]
NLV-5201
[H2] Contact
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[IMG: Customer-support-at Opticon]
Scanning & Display Partner
Manufacturer & Developer
Trusted in 65 countries
[H1] CONTACT SUPPORT DESK
For technical inquiries about Opticon products, contact your regional office, or contact our Support Desk:
[H6] USA and Canada
Monday through Friday from 7.00 am to 5.00 pm PST.Email: support@opticonusa.comToll-Free: 1.800.636.0090 Service: 1.425.651.2127
[H6] The rest of the world
Monday through Friday from 9.00 am to 5.00 pm CET.Email: support@opticon.com Phone: +31 23 569 2728
[H3] Let us know how we can help you
[H3] Contact Support