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[H1] SEO & Google Ads Agency

SEO, AI Search and Google Ads strategy, implementation and management for small businesses. Our focus is to help businesses increase their online traffic at an affordable price without compromising on quality.

Get started

[H2] Experts in search engine marketing

For over 7+ years, we have been helping small businesses to increase the visibility and traffic for their websites for the keywords that generate leads, conversions, and sales. We have accomplished this by approaching each project with a malleable framework and data-driven processes. We use industry leading tools to analyse multiple aspects of the each website to create a detailed and bespoke strategy. Our approach is pragmatic, transparent, white-hat and aligned with best practices.Get started today to catapult your website’s rankings and increase your website’s traffic from the major search engines.

[H2] Our Solutions

Our agency provides SEO, Google Ads set-up and management, and GEO / AI SEO.

[IMG: google search]
[H3] SEO
Grow your website's traffic organically on Google. Start ranking for the right keywords.

Improve Organic search

[IMG: google ads]
[H3] Google Ads
Drive targeted traffic to your website from Google search to increase conversions.

Google Ads management

[IMG: ChatGPT-Logo]
[H3] AI SEO
Grow your visibility on ChatGPT, Gemini, Google AI Overviews and the latest LLM chatbots.

Generative Search Optimisation

[H2] Meet Our Leads

[IMG: digital-marketing-team]

[H2] We know SEO
Search engine optimisation is one of the most, if not, the most important digital marketing lever. It's often quoted by marketers as generating the highest ROI of all the advertising types. Unlike email, PPC or event-based marketing, the impacts of an SEO campaign can be measured many months and years after execution. In highly competitive niches, SEO is an ongoing effort that involves content creation, backlinks and routine optimisations of new and existing web pages. For less competitive niches and/or smaller websites, SEO can be executed for a few months without the need for another campaign for a lengthier period of time.
Whether you have a small, medium or large website, we have three plans to meet your business where it's at. Alternatively, if you can't find the right plan, send us your details below and we'll create a bespoke solution.

Starter SEO Plan

Growth SEO Plan

Scaling SEO Plan

[IMG: starter seo package for small websites]
Starter SEO Plan£148.00 / month

Popular
[IMG: seo for growing website]
Growth SEO Plan£224.00 / month

[IMG: SEO for large website]
Scaling SEO Plan£404.00 / month

Small websites (1-10 pages) with up to 5 landing pages
✔️ Full SEO audit
✔️ Tailored action plan
✔️ Competitor analysis
✔️ Keyword research
✔️ On-site optimisations
✔️ 1 Relevant and powerful backlink (DA30+)
✔️ Bad links removal
✔️ Google Search Console set-up

Mid-sized websites (11-50 pages) with up to 10 landing pages
✔️ Full SEO audit
✔️ Tailored action plan
✔️ Competitor analysis
✔️ Keyword research
✔️ On-site optimisations
✔️ 1 Relevant and powerful backlink (DA30+)
✔️ Bad links removal
✔️ Google Search Console set-up

Large websites (50+ pages) with up to 20 landing pages
✔️ Full SEO audit
✔️ Tailored action plan
✔️ Competitor analysis
✔️ Keyword research
✔️ On-site optimisations
✔️ 1 Relevant and powerful backlink (DA30+)
✔️ Bad links removal
✔️ Google Search Console set-up

£148.00 / month

£224.00 / month

£404.00 / month

Choose plan

Choose plan

Choose plan

[H2] Google Ads Made Simple
Confused by the multiple types of Google Ads campaigns that you can run? You're not alone, many businesses and marketers feel overwhelmed by the multiplicity of campaign types, bid strategies, ad assets, segmentation options, conversion goals etc. that Google Ads has to offer. Creating a Smart Campaign is often the most common option, but may not be producing the best return on Ad spend (ROAS). Need help getting started? Or switching to an advanced campaign? Get in touch with us today or choose the best plan below to get started.

Starter Google Ads Management

Growth Google Ads Management

Popular
[IMG: google ads management starter]
Starter Google Ads Management£149.00 / month

[IMG: google ads management for multiple campaigns]
Growth Google Ads Management£449.00 / month

Google Ads set-up or management for 1 campaign.
Get your website’s Google Ads fundamentals set-up successfully and start acquiring conversions from the right keywords.

Complete management for up to 6 campaigns and 12 Ad groups.
Campaign and Ad group optimisations to refine targeting and expand reach through keyword discovery, competitor analysis and bidding strategy.

£149.00 / month

£449.00 / month

Choose plan

Choose plan

[H3] Search Insights

If you are running a small business website in 2026, the chances are you are sitting on a major search...

Choosing between Claude Code vs Codex for SEO automations is one of the most practical decisions facing marketing agencies and...

The gap between businesses that thrive locally and those that quietly disappear from search results has never been wider. In...

Here’s a number that should stop you mid-scroll: businesses waste an estimated 25 cents of every dollar they spend on...

Here’s a number that should stop you mid-scroll: according to the impact of generative AI on search behavior research from...

From a UK PPC Agency Perspective Google Ads Strategies Guide for 2026 Winning with Google Ads in 2026 means combining...

[IMG: dashboard for measuring ai seo roi]

Measuring ROI: ChatGPT and AI Search AI SEO ROI measures the financial returns from optimising content for AI search platforms...

[IMG: SEO for large website]

Programmatic SEO in 2026: A Complete Guide Programmatic SEO remains one of the most effective approaches for businesses looking to...

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[H1] Increase your organic traffic with SEO

Start ranking for the keywords that matter.

Get Started

[H2]
PLAN

Is your website optimised for its best possible ranking potential? Let us create a strategy for your website to increase its visibility on Google and increase organic traffic.

[H2]
ENACT

Best practices of technical, on-page and off-page SEO are implemented throughout the website. We use enterprise-grade tools to guide our work.

[H2]
TRACK

Tracking keywords and site-performance is paramount to increasing organic visibility. We monitor, measure and iterate to improve ranking positions.

[H2] SEO Experts at Our Core

Search engine optimisation is one of the most simple but yet complex pillars of digital marketing. Ranking in the top 10 on Google used to be straightforward and feasible to accomplish. However, with hundreds, if not thousands of websites now offering similar products, solutions and services, Google’s algorithm has to perform incredibly complex computations to provide users with the most relevant results. With this understanding, it is important to realise that there is no cookie-cutter approach to ranking number 1 or in the top 10. We have spent the last 7+ years refining our strategy and evolving our approach to provide businesses with the best possible outcomes of increasing their organic traffic through higher keyword rankings. We proactively pursue staying updated on the latest algorithm changes as well as carefully studying the impact of AI on search. Our results demonstrate what we have done, and what we will continue to do.

[IMG: SEO and search engine marketing team]

[H2] We've mastered the fundamentals

[H3]
Full SEO Audit

We check each webpage of your website for errors and provide an overall site health score. We also check existing rankings and provide a view of your backlink profile's health.

[H3]
Competitor Analysis

We provide a benchmark of against similar companies and insights into their organic traffic and backlink profile. Gap analyses of keywords and backlinks are also offered.

[H3]
Keyword Research

What visitors are searching for? We do the hard work of combing through hundreds of keywords and providing a strategy to align your website towards the search queries of your target audience.

[H3]
On-page optimisations

Technical remediations and maximising your CMS's SEO capabilities while implementing our tried-and-proven best practices for your website to rank as high as possible.

[H3]
Backlinks

We use a safe, trusted and transparent approach to link building that improves your domain authority and rankings organically.

[H3]
Internal linking

Interlinking content with the right anchor text is crucial for discoverability and indexation. We'll handle this and apply internal links where it makes sense!

[H3]
Content strategy

Not sure where you need more content or what type of content to write about? Let's provide you with a strategy to meet your target audience where they are in the conversion funnel.

[H3]
Website speed

No matter how optimised your site is - it won't rank well if it's slow! We'll take the necessary steps or provide guidance on how increase site speed.

[H2] We cover all CMS platforms
Whether it's WordPress or Squarespace, our team have experience leveraging the SEO capabilities of the most commonly used website builders.

[H3]
WordPress

The most popular and commonly used CMS of all-time. Websites built on WordPress dominate the digital world. This enables WP sites to benefit from a plethora of plugins and customisation, which comes with it’s pros and cons for SEO.

[H3]
Shopify

Shopify’s relentless focus on e-commerce has catapulted it to the gold standard for online stores. When it comes to SEO, Shopify’s App marketplace has dozens of tools available, which can supplement their built-in SEO functionality.

[H3]
Wix

Wix is probably one of the easiest platforms to build a website on with their templated drag and drop approach, it has become a popular choice for anyone that needs a website fast.

[H3]
Webflow

Another drag and drop website builder similar to Wix. Webflow’s SEO capabilities are still in their infancy and customisations can be quite limited. However, that doesn’t make it a bad platform!

[H3]
Squarespace

The ultimate portfolio website builder used by anyone that wants a beautiful website. Squarespace’s SEO functionality has evolved over time and is keeping pace with the likes of Wix and Shopify.

[H3]
All other CMS's

If your website is custom-built or on a less popular CMS like GoDaddy, Go High Level, HubSpot we can also support. Please get in contact to discuss further.

[H2] We support all Industries
From E-commerce to SaaS, we support industries to improve their keyword rankings and organic traffic.

[H3]
Online Stores

Supporting traditional brick and mortar stores as well as online only. E-commerce is a large and complex landscape where competition is fierce and the technical details matter.

[H3]
Legal firms

Traversing court halls is a thing of the past. Let potential clients come to you by understanding what they are searching for. Be in the right place at the right time with SEO for your solicitor website.

[H3]
Real Estate & Trade services

Homes for sale, renovation business or home developer, we support all areas of construction, trade and real estate. Potential clients on average only look at a maximum of three potential quotes before commissioning work.

[H3]
SaaS - Software Products

Developed a new product or app and not sure how to market it on Google? Or are you looking to outrank competitors with similar products? Our data driven approach will support your SaaS website’s next step.

[H3]
Hospitality

Whether a chain of hotels or chain of restaurants – SEO has been shown to be critically important for new customer acquisition and protecting the brand. We understand how to rank your business higher on Google in new geographies and use your existing presence to penetrate new markets.

[H3]
All other Businesses

Our catch-all SEO service covers every vertical and industry from general to niche businesses. We support directories, manufacturers, finance, insurers, healthcare, and more. Reach out to us today to discuss your project.

[H2] Choose Your Plan

Starter SEO Plan

Growth SEO Plan

Scaling SEO Plan

[IMG: starter seo package for small websites]
Starter SEO Plan171,00 € / month

Popular
[IMG: seo for growing website]
Growth SEO Plan259,00 € / month

[IMG: SEO for large website]
Scaling SEO Plan466,00 € / month

Small websites (1-10 pages) with up to 5 landing pages
✔️ Full SEO audit
✔️ Tailored action plan
✔️ Competitor analysis
✔️ Keyword research
✔️ On-site optimisations
✔️ 1 Relevant and powerful backlink (DA30+)
✔️ Bad links removal
✔️ Google Search Console set-up

Mid-sized websites (11-50 pages) with up to 10 landing pages
✔️ Full SEO audit
✔️ Tailored action plan
✔️ Competitor analysis
✔️ Keyword research
✔️ On-site optimisations
✔️ 1 Relevant and powerful backlink (DA30+)
✔️ Bad links removal
✔️ Google Search Console set-up

Large websites (50+ pages) with up to 20 landing pages
✔️ Full SEO audit
✔️ Tailored action plan
✔️ Competitor analysis
✔️ Keyword research
✔️ On-site optimisations
✔️ 1 Relevant and powerful backlink (DA30+)
✔️ Bad links removal
✔️ Google Search Console set-up

171,00 € / month

259,00 € / month

466,00 € / month

Choose plan

Choose plan

Choose plan

[H3] Specialised Markets

[IMG: SEO company in NJ]

New Jersey

Boston

[IMG: seo company]

London

[IMG: SEO company in newcastle]

Newcastle

[IMG: Cardiff SEO company]

Cardiff

[IMG: birmingham SEO]

Birmingham

[IMG: Manchester city]

Manchester

[IMG: kent seo firm]

Kent

[IMG: Local SEO for Cornwall]

Cornwall

[IMG: liverpool seo services]

Liverpool

[H3] Questions?

On-site, Off-site and Technical

Any optimisations completed on your website constitutes on-site SEO. It is a wide umbrella that covers the most basic elements such as the title of your page to the more complex elements such as structured data and schema. From the keyword research to the meta descriptions, there must be a carefully thought-out process and plan in place before implementation. Tasks can seem never-ending when it comes to optimising your website, and Google is constantly updating its algorithm. Therefore, the changes you make today that enabled you to rank number one may not work tomorrow; on-site SEO is a moving target.
Technical SEO also folds into the on-site implementations as it is the work that happens behind the scenes of your website. Changing headers, titles, and implementing keywords sound relatively easy once defined, however, there are clear mandates for effective on-site optimisations.The technical aspect also has to be taken into account for URL structures, canonicals and re-directs, etc. Amongst a vast myriad of ranking factors, Google’s spiders do not like errors, slow websites, or deprecated links. Technical SEO digs into the detail and maintains the health of your website.
Often one of the most misunderstood parts of the SEO process is backlinks. This is where if you take shortcuts, you can run into detrimental issues with ranking well.Google’s relationship with your brand and website must be built on trust. Trust is gained by ethical link building which demonstrates to Google that you are providing valuable and unique content to the visitors.
Think about a great product that you were recommended? Start to ask why the recommendation occurred and what was the impact of that interaction. This is the way Google calculates your brand’s popularity and where it should rank in the listings. If websites aren’t linking to URLs: products, services, or home page then Google is not likely to recognise your site as an authority on the user’s search query.Ranking well depends heavily on link building. A fully optimised website will start the process of your ranking journey, but link building can help to catapult you to the top of the search results.

[H1] Google Ads Agency

Our London-based Agency can help you Acquire more Traffic and Conversions

[H2] What is Google Ads?
Google Ads is an online advertising platform developed by Google that empowers businesses to reach potential customers right when they’re searching for products or services. By displaying ads on Google search results and across other Google properties, this online advertising platform offers a powerful way to increase brand awareness and drive targeted traffic to your website. Google Ads operates on a pay-per-click (PPC) model, meaning you only pay when someone clicks on your ad. This approach allows businesses to buy visits to their site, supplementing organic efforts and ensuring visibility in competitive search results. Whether you’re looking to promote your brand, launch new products, or capture leads, Google Ads provides a flexible and effective solution to connect with your audience and achieve your marketing goals.

[H3] How Ads can help your business
Since the launch of search engines like Google, businesses have sought ways to acquire online traffic quickly. With the emergence of Google Ads over two decades ago, this became possible. Google Ads operates on a pay per click marketing model, allowing businesses to pay only when users click on their ads. It’s a great mechanism for new and tenured business to quickly see an uptick in traffic without the heavy lifting that is required from organic search and SEO. By launching a Google Ads campaign, your business can run a Google ad to build brand awareness or drive specific marketing goals, and gain exposure to thousands or millions of visitors based on your targeting, attracting relevant traffic that is more likely to convert. Google Ads can drive traffic to your website efficiently, helping you reach your ideal audience.
You can choose from various campaign types, such as search ads, shopping ads, video ads, and text ads, to best fit your marketing objectives.
If you haven’t considered Google Ads before, now is the time to try. Start small and then scale up to acquire more conversions and improve your conversion rate! Remember, a well-optimized landing page is crucial for converting ad traffic into leads and sales.

[IMG: google ads understanding]

[H3] Getting started

Google Ads offers a myriad of options to get started with their platform. This can often be overwhelming and confusing for a business owner who doesn’t have much experience with pay-per-click advertising. In addition to choosing your initial settings, we help you set up effective Google campaigns and ad campaigns, with a strong focus on campaign setup as a crucial step to ensure your advertising efforts are well-structured from the start.If it’s your first campaign, we will go through all the necessary steps to set the right foundation for the campaign and ad groups by developing a tailored strategy specific to your business goals. Over time, we will optimise your ads by using negative keywords to refine targeting and implementing conversion tracking to accurately measure performance and maintain the best use of your budget. Professional Google Ads management is essential to continually optimise campaigns, adjust bids, and maximise your return on investment.
[H2] Aligning Your Ads with Your Business Objectives
To achieve the best results with Google Ads, it’s crucial to ensure your ads are closely aligned with your business objectives. This starts with setting clear, measurable goals—such as increasing conversions, driving more traffic, or boosting brand awareness. A good Google Ads agency will take the time to understand your target audience and business needs, using this insight to conduct thorough keyword research and develop tailored ads that speak directly to your ideal customers. By focusing on relevant keywords and crafting messaging that resonates, your Google Ads campaigns become more focused and effective, delivering measurable results that support your overall business strategy. Partnering with an experienced ads agency ensures your campaigns are not only well-structured but also continuously optimised to reach the right audience and achieve your objectives.

[H2] Pricing

Popular
[IMG: google ads management starter]
Starter Google Ads Management£149.00 / month

[IMG: google ads management for multiple campaigns]
Growth Google Ads Management£449.00 / month

Starter Google Ads Management

Growth Google Ads Management

£149.00 / month

£449.00 / month

Google Ads set-up or management for 1 campaign.
Get your website’s Google Ads fundamentals set-up successfully and start acquiring conversions from the right keywords.

Complete management for up to 6 campaigns and 12 Ad groups.
Campaign and Ad group optimisations to refine targeting and expand reach through keyword discovery, competitor analysis and bidding strategy.

Choose plan

Choose plan

£149.00 / month
£449.00 / month

[H2] Marketing Strategy and Optimisation
At our Google Ads agency in London, we believe that a successful digital marketing strategy starts with a deep understanding of your business and your target audience. As a leading Google Ads management agency and certified Google Partner, our team of Google Ads experts takes the time to learn about your unique goals, industry challenges, and customer profiles, ensuring that every campaign is built on a solid foundation.We don’t believe in one-size-fits-all solutions. Instead, we develop tailored strategies that perfectly align with your objectives—whether you want to increase brand awareness, generate more leads, or boost sales. The best Google Ads agencies and Google Ads specialists stay on top of market trends to deliver successful campaigns. By leveraging advanced keyword research, audience segmentation, and data-driven insights, we make sure your ad spend is invested where it matters most.Our agency in London continuously monitors and optimises your Google Ads campaigns, using performance data to refine targeting, adjust bids, and improve ad creatives. As an experienced Google Ads marketing agency and PPC agency, we manage PPC campaigns to increase conversions and maximise ROI. We understand search behaviour and target users who have previously visited your website with users ads, using retargeting and dynamic remarketing strategies to improve campaign performance. We also focus on optimising landing pages to boost conversions and ensure your keywords are relevant to your landing page content.Google AdWords (now Google Ads) work through keyword targeting and people search, allowing us to reach users based on what they are searching for. Our team of PPC experts and PPC geeks excels at providing Google Ads services, including Google Shopping, to help you achieve the best results. Unlike many agencies and marketing agencies, we analyse other websites to gain competitive insights and develop strategies that set you apart.With our proven track record as a leading ads agency, you can trust us to deliver exceptional results. Schedule an initial call to discuss how our Google Ads specialists can help you achieve the best Google Ads outcomes and unlock the full potential of your ad budget with confidence.
[H2] Aligning Your Ads with Your Business Objectives
To achieve the best results with Google Ads, it’s crucial to ensure your ads are closely aligned with your business objectives. This starts with setting clear, measurable goals—such as increasing conversions, driving more traffic, or boosting brand awareness. A good Google Ads agency will take the time to understand your target audience and business needs, using this insight to conduct thorough keyword research and develop tailored ads that speak directly to your ideal customers.By focusing on relevant keywords and crafting messaging that resonates, your Google Ads campaigns become more focused and effective, delivering measurable results that support your overall business strategy. Partnering with an experienced ads agency ensures your campaigns are not only well-structured but also continuously optimised to reach the right audience and achieve your objectives.

[H2] We manage all types of Google ads

[H3] Search ads
These ads appear at the top or bottom of the search results page when a user searches for a keyword that is related to your business. Search ads are a great way to reach people who are already interested in what you have to offer.

[H3] Shopping ads
These ads appear alongside search results for products that are sold on Google Shopping. Shopping ads include product images, prices, and other information about the product. They are a great way to reach people who are looking to buy a specific product.

[H3] display ads
These ads appear on websites that are part of the Google Display Network. Display ads can be text, image, or video ads. They can be used to reach a wider audience and target people who are interested in specific topics or products.

[H3] Video ads
These ads appear before, during, or after videos on YouTube and other video-sharing websites.

[H2] What to Look for in a Google Ads Agency Partner
Choosing the right Google Ads agency partner can make all the difference in the success of your campaigns. Look for a good Google Ads agency with a proven track record and deep industry experience, as well as a clear understanding of your business goals and target audience. The best agencies are transparent about their strategies, offer detailed reporting, and are committed to ongoing optimization to deliver effective campaigns. It’s also wise to consider agencies that have earned Google Premier Partner status, as this recognition reflects a high level of expertise and trust from Google itself. Ultimately, your chosen ads agency should act as a true partner—dedicated to helping you achieve your business goals through data-driven, results-oriented Google Ads campaigns.
[H2] Best Practices for Google Ads
Maximizing the impact of your Google Ads campaigns requires following industry best practices. Start with thorough keyword research to identify the most relevant keywords for your business, and organize them into targeted ad groups for greater control and relevance. Craft compelling ad copy that encourages clicks and clearly communicates your value proposition. Setting up conversion tracking is essential to measure the effectiveness of your ads, while using negative keywords helps eliminate wasted spend by filtering out irrelevant traffic. Regularly reviewing Google Analytics and Google Ads metrics—such as click-through rates and conversion rates—enables you to optimize your campaigns for better performance. A good Google Ads agency will guide you through these steps, providing ongoing optimization and detailed reporting to ensure your ads are driving measurable results and delivering a strong return on investment.
[H2] Measuring Success with Google Ads
Success with Google Ads is all about tracking the right metrics and making data-driven decisions. Key indicators such as conversions, click-through rates, and return on investment (ROI) provide valuable insights into how your campaigns are performing. A good Google Ads agency will deliver detailed reporting and in-depth analysis, helping you understand where your ad spend is going and what’s driving results. By regularly reviewing campaign performance and refining targeting, ad copy, and bidding strategies, you can achieve significant improvements in your online marketing efforts. This ongoing process ensures your ads are not only reaching the right audience but also delivering measurable results that align with your business objectives, maximizing your return on every advertising dollar spent.

[H4] Questions?

This is often one of the first questions for running a new campaign. We recommend to start low then scale up. By low, you could spend as little as you’d like and scale from there based on variety of factors. Some considerations for setting a budget are often related to the competitiveness of the keywords you’d like to target.
As a part of setting up your campaign, we do keyword research based on the products or services your business offers.
Google Ads is great for bringing new visitors to your website. However, having a website that is compelling and clear is paramount for increasing the actions you want visitors to take. Generating leads, sales, or conversions requires a multi-pronged approach.

[H1] AI Search Engine Optimisation

Our team can optimise your brand's visibility for AI search engines like ChatGPT and Gemini To Grow Your Visibility.

Get Started

[H2] What is GEO or AI Search Engine Optimisation?

GEO (Generative Engine Optimisation) is the new generation of search. It’s the process that enables AI search engines like ChatGPT, Gemini, Perplexity, etc. to find your brand when a user enters a prompt that searches for recommendations, products or services.To enable discovery, there are a series of activities behind the scenes that goes above and beyond keywords and backlinks.

[H3] Start appearing on ChatGPT

[IMG: geo starter plan]

[IMG: ai search optimisation for prompts]

[IMG: ai search optimisation for multiple prompts]

Starter GEO: Brand Recognition

Growth GEO: Brand + Keyword theme

Scaling GEO: Visibility Accelerator

Optimises your core brand presence to ensure you’re accurately represented and discoverable in AI-generated search results across platforms like ChatGPT and Gemini.

Expands visibility with keyword-focused prompts designed to surface in AI searches. Ideal for targeting a specific service or product alongside your brand.

Optimisation for businesses targeting multiple keyword themes and prompts. Multi-page optimisation and diverse authority signals to maximise visibility across AI-driven search platforms.

167,00 € / month

283,00 € / month

686,00 € / month

Choose plan

Choose plan

Choose plan

[H3] Speak With Us

[H4] Is SEO different from GEO?

[IMG: future of ai search]

Yes and no, they are quite similar – both aim to improve your website’s ranking in across search engines by making your content more noticeable and relevant. Their methodology, while similar, breaks down into niche areas. The key differences lies in WHO they optimise for and HOW they do it.

[IMG: seo]

SEO (Search Engine Optimisation) is all about helping your site rank on traditional search engines results pages (SERPs) like Google. This process relies heavily on areas like backlinks and creating content around the right keywords to increase domain authority and ranking potential.

[IMG: geo]

GEO (Generative Engine Optimisation) focuses on making your brand discoverable by AI-driven platforms like ChatGPT, so you can be recommended or referenced when a user prompts conversationally. This happens through clearer, deeper and more structured content design.

[H5] In a nutshell, SEO helps you show up on Google while GEO helps you get recommended by AI chatbots.

[H3] “GEO has become a critical part of how companies focus on digital relevance by creating structured and authoritative content to earn AI citations. Now more than ever, a thoughtful and well-optimised digital strategy is key to staying visible in the age of generative search.”

[IMG: david karunaratne]

David KarunaratneHead of Digital

[H2] Welcome to the new era of search

The good news about this new generation of AI Search Engine Optimisation or LLM (Large Language Model) SEO is that everyone’s navigating the nuances of what factors affect the outputs of a prompt. While experts have figured out some of the ranking signals Google uses to rank websites, when it comes to AI search, the parameters are still new and undefined.This is a good thing! It means that businesses of all sizes have a good chance to play the AI game and gain just as much, if not more, visibility than their larger competitors. At RMH, we take a holistic approach to doing GEO right, with a big emphasis on giving AI-driven tools what they love most; clear, structured and trustworthy content that they can recognise as valid enough to generate answers from.We can help you start your AI journey or continue building your presence.

What we know already:✦ If companies don’t get their content cited by AI, they risk becoming invisible. (Forbes)✦ By 2028, Google is expected to lose 50% of its organic traffic due to AI-generated answers platforms. (Gartner)✦ Large Language Models will like ChatGPT, Perplexity and Gemini are becoming a major competition to traditional search engines like Google. ✦ Businesses have already started to feel the loss of up to 40% of their organic traffic.  (SEMrush)✦ Google AI Overviews are dramatically reducing both organic and paid click-through rates. (Seer Interactive)

[H2] What terms are used for AI SEO?

[IMG: ai search optimisation]

AEOAI SEO (most popular) / GEOLLM SEOAnswer Engine OptimisationThe use of AI tools like ChatGPT or Gemini to answer user search queries by searching the live internet.Large Language ModelsOptimising site content to provide direct answers in search results. An example of this is optimising FAQs or web articles to be used in Google’s Featured Snippets or SGE.Enhancing discoverability through generative, conversational AI platforms. An example includes a website product page being pulled into ChatGPT’s or Gemini’s AI answer box.Optimising content for training model data. An example of this is when ChatGPT uses it’s own internal data to respond to a prompt.

[H2] Pillars of LLM SEO

[IMG: GEO explanation]

At Rank Me Higher, we like to think of GEO as the new generation of SEO, designed not just to make your structured website content clearer, more readable and comprehensive, but also to ensure it can be discovered by AI tools that crawl through thousands of websites in seconds.  The methodology we follow adapts your content specifically for AI-generated responses. A few of the key themes can be seen below:

[IMG: ai search pillars]

If you’re interested, we have a fully mapped process outlining how we approach SEO through a clear and comprehensive framework.

[H2] How can we help your content be cited by AI?

We have a proven methodology that covers the essential pillars leverage by AI-engines.

[H2] Discovery & Audit

✔️GEO AuditAssessment of brand across AI search results for multiple dimensions and weighting factors.✔️Keyword ResearchIdentification of high-intent, high-volume specific search terms for targeting.✔️Prompt Testing + LLM FeedbackEvaluation of brand presence in AI-assisted search using prompt simulations.✔️Competitor Analysis Review of competitors’ strategies, link building, and signals from executed prompt.

[H2] On-Site Optimisation

✔️On-site OptimisationsEnhancement of metadata, internal/external linking, structured data and content for AI search performance.

[H2] Content Creation

✔️Content OutlineStructured page plan including headings and section descriptions for AI-search-aligned content related to keyword research.✔️Copywriting (Blog/Landing Page)SEO + AI Search optimised content tailored to user intent, services/products and location (if applicable).

[H2] External Signals & Authority

✔️CitationsSubmission of business details to authoritative local directories.✔️Social / Forum Profile Creation of branded profiles on relevant social and niche platforms.

[H2] Reputation Building

✔️CitationsSubmission of business details to authoritative local directories.✔️Social / Forum Profile Creation of branded profiles on relevant social and niche platforms.

[H2] Reporting & Measurement

✔️Referral TrafficMonthly report provided of inbound traffic sources from ChatGPT and other language models.✔️Prompt TrackingMonthly report provided visibility of brands mentioned across AI search using targeted prompts.

[H3] Meet the team

Talk to one of our experts and take the first step of this crucial part of your journey. We can help you future-proof your brand’s AI-strategy.

Book a call

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DavidFounder & Head of Digital

MariaMarketing Lead

RodrigoUX & Keyword Specialist

[H2] Trusted By 200+ Clients Worldwide

[H3] Trusted by 200+ Clients Worldwide

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[H4] Your website can achieve better visibility on ChatGPT, Gemini & Perplexity.

[H5] GET BETTER RESULTS BY working with us

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[H3] Resources

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July 22, 2025

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July 22, 2025

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July 18, 2025

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May 31, 2024

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April 24, 2024

[H1] Increase your traffic with Our Content Writing Service

Not all content is created equal. Our writers deliver high quality content that drives traffic and cross-funnel conversions.

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Fully managed

[H2] End-to-End Content Strategy and Creation

[H3]
Content Strategy

Having a plan for your content is absolutely fundamental before any copy writing commences. Understanding what users are searching for and meeting them where they are in your funnel maximises the impact of your content hub.

[H3]
Copy Writing

Keyword, topical and competitor research are all components are writers take into account. Grammaraly and CopyScape checks are standard along with high quality relevant images. Primary and LSI keywords optimisation.

[H3]
Publishing

Our SEO experts will publish the final version of the article on your website ensuring the URL and meta data are fully optimised. Images are added with alt text and anchor text is added for internal linking to maximise impact. Indexation is also requested from Google to fast-track visibility.

[H2] Reach every part of Your Customer's Journey

[H3] Pre-Purchase
The pre-purchase stage is broken down into three distinct phases: awareness, consideration, and decision. Establishing content for each of these areas helps to show your brand's expertise and breadth from the very start of the journey. Content in these phases are often informational.

[H3] Purchase
The purchase stage is often focused around finding a combination of pricing, reviews and brand reputation. Questions around delivery, remorse periods, and how to get started are often content pieces in this stage. It is regarded as one of the most critical stages as clients / customers are often measuring a brand against their competitors.

[H3] Post-purchase
The post-purchase stages offers several opportunities: experience, support, advocacy, and loyalty. Content created at this stage can focus on upselling or cross-selling as well as establishing additional use-cases to further engage the brand's audience.

[H2] Copy Writing Pricing

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SEO Blog Post Writing£175.00 — or £175.00 Original price was: £175.00.£157.50Current price is: £157.50. / month

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SEO Blog Post: Writing & Publishing£195.00 — or £195.00 Original price was: £195.00.£175.50Current price is: £175.50. / month

SEO Blog Post Writing

SEO Blog Post: Writing & Publishing

£175.00 — or £175.00 Original price was: £175.00.£157.50Current price is: £157.50. / month

£195.00 — or £195.00 Original price was: £195.00.£175.50Current price is: £175.50. / month

We offer SEO blog post copy writing to bolster your website’s organic traffic with high-quality, research-driven articles fully optimised for SEO, including rich media, error-free content, and unlimited revisions.

We offer hands-free SEO blog post writing and publishing to grow your website’s organic traffic with high-quality, research-driven articles fully optimised for SEO, including rich media, error-free content, and unlimited revisions.

Choose Plan

Choose Plan

[H4] Questions?

There is no set amount of content that you ‘need’ to publish per month. Our recommendation is at least once per month, but if your budget allows and you’d like to scale faster we can support with at 1 per week / 4 per month.
Once indexation has occurred –  tracking the keywords the article was intended to target can be done through Google Search Console. We can manage this for you in addition to one of our SEO plans or this can be tracked by you / your team.
Almost always, yes. Google analyses the quality and quantity of your website to ensure that it satisfies not only the immediate keyword queries, but also long tail variations. Having blog posts that cover a wide spectrum of keywords enables users to refer to your website as a comprehensive and authoritative source of information.

[H4] Get in touch

[H1] Get In Touch

Reach out today to give your brand the visibility it deserves.

51%

[H2] Organic Web Traffic

Did you know 51 percent of all website traffic comes from organic search? 10 percent from paid search, 5 percent for social, and 34 percent from all other sources.