Industry Context — Common BS Fingerprints in Software, SaaS & Tech Products
ElevenLabs
(https://elevenlabs.io) 📸 Data Snapshot: October 3, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Free AI Voice Generator & Voice Agents Platform | ElevenLabs (https://elevenlabs.io)
Free AI Voice Generator & Voice Agents Platform | ElevenLabs
Create lifelike speech with our AI voice generator and voice agents platform. Access 5,000+ voices in 70+ languages with secure APIs and SDKs.
HEADING_REPEATED_BODY Sign Up | ElevenLabs (https://elevenlabs.io/app/sign-up/)
Sign Up | ElevenLabs
Create your ElevenLabs account
REPEATED_BODY Voice Library | ElevenLabs (https://elevenlabs.io/app/voice-library/)
Voice Library | ElevenLabs
Get access to a growing library of high-quality AI voices from ElevenLabs and the voice community. Find the perfect voice for your use case
NAV_HEADING_REPEATED_BODY Customer Stories (https://elevenlabs.io/customer-stories/)
Customer Stories
HEADING_REPEATED_BODY Contact Sales (https://elevenlabs.io/contact-sales/)
Contact Sales
Contact the ElevenLabs sales team for custom pricing and enterprise contracts
HEADING_REPEATED_BODY_FOOTER ElevenCreative – Creative platform to bring your content to life (https://elevenlabs.io/creative/)
ElevenCreative – Creative platform to bring your content to life
Generate, edit, and localize premium audio and video in minutes, powered by advanced voice, music, SFX, image, and video models.
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://elevenlabs.io) Free AI Voice Generator & Voice Agents Platform | ElevenLabs
Introducing Eleven v4Meet Eleven v4, our most emotive model yet. With 3x credits included on Creator+ until October 12DiscoverSkip to contentLog inSign upContact salesLog inContact salesSign up
[H1] Bringing technology to life
Sign upContact sales
[H2] Powering the best enterprises, creators, and developers. From ElevenAgents for customer experience, ElevenCreative for content creation, to the leading AI voice generator.
ElevenCreativeCreativeElevenAgentsAgentsElevenAPIAPIAI Voice GeneratorText to SpeechMusicSpeech to TextVoice CloningDubbingNarrationExpressive voices that bring audiobooks and podcasts to life.AdvertisementPersuasive voices that drive action and brand recall.CharactersPlayful and engaging voices for cartoons or video games.NarrationExpressive voices that bring audiobooks and podcasts to life.ConversationalNatural voices perfect for informal scenarios.Social MediaTrendy, attention-grabbing voices for short-form content.Sign up
[H2] Trusted by leading developers and enterprises
Read all storiesTwilioThe Walt Disney StudiosKPNStripe is now an ElevenLabs customerTelusCiscoEpic games uses ElevenLabsNvidiaRevolutMetaZoomSquare + ElevenLabs partnershipRampIBMDeutsche TelekomKlarnaHarveySalesforce + ElevenLabs
[H2] Two platforms built on the same research foundation
[H3] ElevenCreative
Generate ultra-realistic speech, videos, music, and sound effects.
[IMG: ElevenCreative app interface showing options for voiceover, flow creation, and voice cloning.]
[H3] ElevenAgents
Configure, deploy and monitor conversational agents.
[IMG: ElevenAgents app interface showing call statistics and two high severity alerts on error and resolution rates.]
ElevenCreative
[H2] Create, edit, and localize in one AI platform
Learn more
[H3] Create ultra-realistic speech, turn ideas into videos, compose music in any genre, or design immersive sound effects. Craft your next film, ad, campaign, social content, audiobook, or podcast with our creative platform.
[H3] All-in-one AI editor
Create podcasts, audiobooks and voiceovers in an editor built on all of ElevenLabs’ audio research.Amidst the outer atmosphere of the planet Aurora, the sky shimmered with fractured light, as though the planet's veil were made of stained glass suspended in space.Sensors pulsed with irregular patterns, the kind no algorithm could quite reconcile.Amidst the outer atmosphere of the planet Aurora, the sky shimmered with fractured light, as though the planet's veil were made of stained glass suspended in space.
[H3] Ultra-realistic speech
Create controllable, expressive speech layered across 70+ languages.In the ancient land of Eldoria, where skies shimmered and forests, whispered secrets to the wind, lived a dragon named Zephyros. [sarcastically] Not the “burn it all down” kind... [giggles] but he was gentle, wise, with eyes like old stars. [whispers] Even the birds fell silent when he passed.In the ancient land of Eldoria, where skies shimmered and forests, whispered secrets to the wind, lived a dragon named Zephyros. [sarcastically] Not the “burn it all down” kind... [giggles] but he was gentle, wise, with eyes like old stars. [whispers] Even the birds fell silent when he passed.EnglishSpuds OxleyPlay
[H3] Music
Generate studio-quality tracks instantly, any genre, any style, vocals or instrumental.
[H3] SFX
Create custom sound effects, soundscapes and ambient audio or search the SFX library.
[H3] Voices
Clone your voice, design one from a prompt, or explore 10,000+ voices from the library.
[H3] Image & Video
Create or edit images and turn ideas into videos with leading models like Veo, Wan, Kling and Seedance.NVIDIAUsing synthetic voice technology to power multilingual marketing contentClayStreamlining product updates and localization with AI voicesDuolingoCharacter voices for learning and marketingGet startedElevenAgents
[H2] Deploy agents that talk, type, and take action
Learn more
[H3] Configure, deploy and monitor natural, human-sounding agents in 70+ languages with leading accuracy and ultra-low latency across voice or chat.
[H3] Omnichannel agents
Agents listen, read and interact just like humans would across phone, chat, email and WhatsApp.Can I get a refund?Sure. Can you share your order number please?It's EL4543490Thank you. I have initiated the order refund process.Refund completed
[H3] Analytics
Easily measure success rates and CX metrics, optimizing flows over time.Resolution Rate83.4%100%50%0%V1: 87.37%V2: 61.71%17 Aug24 Aug
[H3] Testing
Simulate real-world conversations to validate agents behave as expected before deployment.
[H3] Guardrails
Establish clear behavioral and compliance rules that keep agent responses aligned with policy.
[H3] Workflows
Handle complex conversation flows, apply business logic and connect securely to systems.DeliverooUsing voice agents to enhance rider and restaurant experienceMeeshoDelivering real-time, multilingual customer support with voice agentsCars24Powering India’s largest voice-driven car retail operationGet startedElevenAPI
[H2] Or build anything with a powerful host of APIs
Explore docs
[H3] Text to Speech API
Independently rated the leading Text to Speech models. Choose a model to optimize for consistency, latency or emotional control. All support 29+ languages.
[H4] Eleven Flash
75ms latency for conversational usecases
[H4] Eleven Multilingual
Best lifelike consistent speech
[H4] Eleven v3
Our most expressive model yetimport { ElevenLabsClient } from "@elevenlabs/elevenlabs-js";
const client = new ElevenLabsClient({ apiKey: "YOUR_API_KEY" });
await client.textToSpeech.convert("JBFqnCBsd6RMkjVDRZzb", {
outputFormat: "mp3_44100_128",
text: "The first move is what sets everything in motion.",
modelId: "eleven_multilingual_v2",
});
[H3] Speech to Text API
The most accurate ASR model. Low cost and supporting speaker diarization and character level timestamps.
[H4] Eleven Scribe
98% accuracy
[IMG: Scribe]
[H3] Music API
Studio-grade music with natural language prompts in any genre, style or structure.
[H4] Music
Built in partnership with artists, labels, and publishers. Cleared for broad commercial use. Commercial rights vary by subscription tier.import { ElevenLabsClient } from "@elevenlabs/elevenlabs-js";
const { music } = new ElevenLabsClient();
SUB-PAGE · THIN (https://elevenlabs.io/app/sign-up/) Sign Up | ElevenLabs
SUB-PAGE · THIN (https://elevenlabs.io/app/voice-library/) Voice Library | ElevenLabs
SUB-PAGE (https://elevenlabs.io/customer-stories/) Customer Stories
Introducing Eleven v4Meet Eleven v4, our most emotive model yet. With 3x credits included on Creator+ until October 12DiscoverSkip to contentLog inSign upContact salesLog inSign up [H1] Customer Stories Discover how the world’s leading teams use ElevenLabs for better customer experiences and high quality content productionTalk to SalesTwilioThe Walt Disney StudiosKPNStripe is now an ElevenLabs customerTelusCiscoEpic games uses ElevenLabsNvidiaRevolutMetaZoomSquare + ElevenLabs partnershipRampIBMDeutsche TelekomKlarnaHarveySalesforce + ElevenLabsAllElevenAgentsElevenCreativeElevenAPIFilter by industryHealthcareHow Cadence reaches at-risk patients 30x faster with voice AITechnology1.4 million minutes of video dubbed across 40 languages through automated, editable dubbingE-Comm & RetailAllegro deploys ElevenAgents to answer delivery calls instantly for over 20 million shoppersE-Comm & RetailVoice Mode is live across user base of 2.7M , supporting 8 languages and multiple device categories TelecomHow Deutsche Telekom is bringing voice AI across its businessLegalRaising call success rates from 59% to 93% while on 15K+ calls per month.BFSIIdentifying over $1.5M+ in commercial loan intent using ElevenAgents. GovernmentTransforming Ukraine's employment services with AI voice agentsTechnologyRosebud AI adds audio by default with Eleven Music and Sound Effects APIs. E-Comm & RetailDriving up to 25% more reservations through instant phone answeringBFSIAlpha Bank enhances customer experience with voice agentsTechnologyDriving 15% relative lift in user conversion with Scribe v2TelecomCoopVoce: 10% lift in customer willingness to engage with AI within days of launch.Media & EntertainmentExtending top-performing ads into new languages with ElevenLabs Media & EntertainmentScaling advertising audio production while keeping licensed voice actors at the centerLoad MoreCreate sound, deploy agentsSign upTalk to Sales
SUB-PAGE (https://elevenlabs.io/contact-sales/) Contact Sales
[IMG: G2] 4.5 ratingNamed 2026 Gen AI Leader by G2Ship production voice agents in days with specialist supportSOC 2, ISO 27001, HIPAA, GDPR, & regional data residencyLoved by 7.5M+ creators and enterprisesThe world's top brands run on ElevenLabsThe world's top brands run on ElevenLabs [IMG: G2] 4.5 ratingNamed 2026 Gen AI Leader by G2Ship production voice agents in days with specialist supportSOC 2, ISO 27001, HIPAA, GDPR, & regional data residencyLoved by 7.5M+ creators and enterprisesThe world's top brands run on ElevenLabsRecognized across every market we serve [IMG: G2 Best AI Software Products 2026] [IMG: G2 Mid Market Leader 2026] [IMG: G2 Small Business Leader 2026] [IMG: G2 APAC Regional Leader 2026] [IMG: G2 EMEA Regional Leader 2026] [IMG: G2 India Regional Leader 2026] [IMG: G2 Canada Regional Leader 2026] [IMG: G2 UK Regional Leader 2026] [IMG: G2 Asia Regional Leader 2026]
SUB-PAGE (https://elevenlabs.io/creative/) ElevenCreative – Creative platform to bring your content to life
Introducing Eleven v4Meet Eleven v4, our most emotive model yet. With 3x credits included on Creator+ until October 12DiscoverSkip to contentLog inSign upContact salesLog inElevenCreativeMenuElevenCreativeElevenCreativeContact salesStart creating for free [H1] The all-in-one AI creative platform for content at scale Start creating for freeContact salesTrusted by 1M+ users • Cancel anytime [H2] ElevenCreative is the platform powering millions of creators, marketing teams, and media companies worldwide. Generate, edit, and localize studio-quality audio and video in minutes. [H3] Video Generation Create polished videos from images or simple inputs [H3] Voiceovers Use AI Voices to add studio-grade voiceovers to your videos [H3] Localization Adapt content for every language and market in minutes [H3] Avatars Create lifelike avatars [H3] UGC Ad Create authentic content for high-performing ads [H3] AI Voices Clone, change or design voices to tell your story your way [H3] Music Create original tracks that fit your story [H3] Sound Effects Generate realistic sounds for any moment [H3] Image Generation Produce on-brand visuals from a single text inputTwilioThe Walt Disney StudiosDuolingoTVS MotorAston Martin Aramco Formula One TeamCiscoEpic games uses ElevenLabsNvidiaRevolutMetaZoomSquare + ElevenLabs partnershipRampIBMDeutsche TelekomKlarnaHarveySalesforce + ElevenLabs [H2] Create, edit, and localize with ElevenCreative Produce multi-format audio and video, shape it precisely in Studio, and localize effortlessly into 70+ languages for worldwide reach.CreateEditLocalize [IMG: Create - Creative platform] [IMG: Create - Creative platform] [IMG: Edit with Creative Platform] [IMG: Edit mobile] [H2] Bring your content to life with the best-in-class models Create with our production-grade ElevenLabs audio models and industry-leading image and video models, all-in-one platform. [H3] [IMG: tts] Speech [H3] [IMG: voice designer] Voice Design [H3] [IMG: voice cloning] Voice Cloning [H3] [IMG: sfx icon] SFX [H3] [IMG: Music SVG] Music [H3] [IMG: Image & Video] Image & Video English[sarcastically] Dragon named Zephyros was not the “burn it all down” kind... [giggles] but he was gentle, wise, with eyes like old stars. [whispers] Even the birds fell silent when he passed.191/1000SpeechTransform written text into expressive, human-like speech that adapts to context, emotion, and intent. [H2] Everything in one creative workspace Turn ideas into finished assets with an end-to-end workflow that creates, edits, and localizes your content in minutes. [H3] One stack for many ideas Generate images, videos, voiceovers, music, and SFX from leading models ‒ and iterate instantly to shape new concepts or variations. [IMG: Running image] [H3] Create Image Nano Banana [H3] Create video Veo 3.1 [H3] Add voiceover ElevenLabs TTS [H3] Browser based Studio Bring your assets into Studio to mix and finalize – refine with speech, SFX and music from ElevenLabs’ latest audio models.In the stillness of the court, a new standard is set. Precision meets legacy, and every movement carries the confidence of those who know they belong here. This is where discipline becomes artistry, and tradition steps into the present.In the stillness of the court, a new standard is set. Precision meets legacy, and every movement carries the confidence of those who know they belong here. [H3] Templates & automation Skip complex setup with fully engineered presets for results in seconds. [H3] Unified credits & governance Manage access, permissions, and compliance from one secure workspace. [H3] Managed Services Get end-to-end assistance from our specialists for complex workflows. [H2] Find the right voice for your brand - tap into a library of 10,000+ voices Explore Voice LibraryView Iconic voicesExplore a library of 10,000+ human-like AI voices – or license iconic voices from legends, pioneers, and historic figures.Use Voice [IMG: Adam - Dark Storyteller] CharactersPlayful and engaging voices for cartoons or video games.Use Voice [IMG: Alex - Social Media] EntertainmentBroadcast-ready voices for shows, trailers, and promos.Use Voice [IMG: Hale - Smooth, Confident and Persuasive] AdvertisementPersuasive voices that drive action and brand recall.Use Voice [IMG: James - Husky Storyteller] NarrationExpressive voices that bring audiobooks and podcasts to life.Use Voice [IMG: Mark - Natural Conversations] ConversationalNatural voices perfect for informal scenarios.Use Voice [IMG: Nassim - Corporate Narrator] EducationalClear, authoritative voices for tutorials and e-learning.Use Voice [IMG: Hope - Social Media] Social MediaTrendy, attention-grabbing voices for short-form content. [H2] Turn creative pipelines into scalable systems Flows turns your creative process into reusable infrastructure. Generate product imagery, personalize video at scale, and storyboard full campaigns – all from the same visual pipelineGenerate product imageryBuild a reusable pipeline that transforms a single product input into consistent, on-brand visuals across formats, markets, and campaigns.Generate product imageryBuild a reusable pipeline that transforms a single product input into consistent, on-brand visuals across formats, markets, and campaigns.Personalize onboarding videosCreate dynamic video templates that adapt voiceover, visuals, and messaging for each customer, language, or segment.Create storyboardsVisually map scenes, generate shots, and structure narrative sequences so you can iterate quickly before moving into final production. [IMG: product imagery] [IMG: Imagery mobile] [IMG: Onboarding flow] [IMG: Onboarding mobile] [IMG: Moodboarding flow] [IMG: Moodboarding mobile] Generate product imageryBuild a reusable pipeline that transforms a single product input into consistent, on-brand visuals across formats, markets, and campaigns. [H2] Enterprise-grade security and infrastructure at scale [IMG: Enterprise data protection developers] [H3] [IMG: Lock] Secure & compliant SOC 2–compliant, single sign‑on, audit logs and Master Service Agreement support ensure governance and peace of mind.SOC 2–compliant, single sign‑on, audit logs and Master Service Agreement support ensure governance and peace of mind. [IMG: Protection illustration] [H3] [IMG: shield] Broader commercial rights and IP protection ElevenLabs grants unified commercial licensing across its native models and provides IP indemnification for audio.ElevenLabs grants unified commercial licensing across its native models and provides IP indemnification for audio. [H3] [IMG: Training] Audio engineering & training Our experts help you fine‑tune voices and workflows so every output reflects your brand.Our experts help you fine‑tune voices and workflows so every output reflects your brand. [H3] [IMG: Support] Managed services and professional support ElevenLabs offers Productions for managed dubbing, subtitling and localization requirementsElevenLabs offers Productions for managed dubbing, subtitling and localization requirements [H2] Powering world’s leading companies and brands View customer stories“ElevenLabs has made our audio series creation faster and simpler, reducing costs by up to 90%”90%Cost reduction [IMG: pocket-fm-logo.] “Toyota partnered with H/L and ElevenLabs to deliver a voice-driven marketing activation featuring an AI version of quarterback Brock Purdy. The campaign produced more than 12,000 interactions, nearly two minutes of average engagement, and more than 25 percent of conversations led to meaningful actions.”12000Voice interactions25%Conversions [IMG: Toyota logo] “NVIDIA used ElevenLabs voice cloning technology to narrate parts of Jensen Huang’s keynote live in both English and Mandarin.”<1 hourTo create voice clone from just 7 mins of audio [IMG: NVIDIA Logo] “ElevenLabs’ sophisticated AI solutions are cutting-edge, ensuring high quality and multi-language audio experiences” [IMG: Bertelsmann] [H2] Available on the web, mobile and via APIs or SDKs [H3] ElevenLabs Studio Perfect and finalize your assets in a powerful editor.Sign up [IMG: Studio UI mockup] [H3] Speech APIs and SDKs Integrate ElevenLabs voice features into your product via APIs or SDKs.Get API keyExplore Docs [IMG: TTS API] [H3] Create media assets on the go Generate and refine assets using our iOS and Android apps.Get the appLearn more [IMG: ElevenLabs Mobile app] [H2] Frequently asked questions [H3] What is ElevenCreative? ElevenCreative is an AI-native creative workspace for generating, editing, and localizing audio and video content at scale. It brings together industry-leading voice, music, sound effects, image, and video models in a single platform, designed for professional and enterprise use. [H3] What types of content can I create? You can create and edit: Voiceovers and narration Music tracks and songs with lyrics Sound effects Dubbing and localized audio Images and videos Training, marketing, and branded content All assets can be produced, edited, and exported from the same workspace. [H3] Is the content generated safe for commercial use? Yes. ElevenLabs provides broad commercial licensing for outputs generated using its native models. Eleven Music requires an additional license for marketing campaigns, advertising, film, TV, games, and enterprise distribution. [H3] How does localization work? Localization is built directly into the platform. You can translate voices, captions, and audio into 70+ languages, while preserving tone, timing, and speaker identity. Teams use this to create dozens of market variants without duplicating production effort. [H3] Can I create a custom voice for my brand? Yes. You can: - Design a voice using text prompts (tone, accent, age, emotion) - Clone a real voice with permission - Use voices from the ElevenLabs voice library This allows teams to maintain a consistent, recognizable brand voice across all content. [H3] What is ElevenLabs Studio? Studio is ElevenLabs’ production environment for composing and editing content. It lets you combine voice, music, sound effects, captions, and video into finished assets, with fine-grained control over timing, delivery, and structure. [H3] Do you offer managed services? Yes. ElevenLabs Productions provides managed services for dubbing, subtitling, transcription, and large-scale localization. This is designed for teams that need expert support or high-volume execution alongside the platform. [H3] How is ElevenCreative different from ElevenAgents? ElevenCreative is focused on content creation and production — voiceovers, dubbing, music, sound effects, video and localization workflows. ElevenAgents is designed for interactive, real-time conversational experiences, such as voice agents, characters, and marketing activations. Together, they allow teams to create content and deploy it across both static and interactive experiences. [H3] Is the Creative Platform built for teams? Yes. The platform includes: - Multi-seat workspaces - Shared credit pools - Content libraries - Role-based access and approvals This makes it easy for marketing, creative, and production teams to collaborate across regions. [H3] Is the platform enterprise-ready? Yes. ElevenLabs supports enterprise requirements including: - SOC 2 compliance - Single sign-on (SSO) - Audit logs - Master Service Agreements (MSAs) - Data privacy and security controls [H3] Can credits be shared across the team? Yes. Credits are pooled at the workspace level and can be used across all supported workflows, helping teams scale usage efficiently without managing per-seat limits. [H3] Are APIs available? Yes. All core ElevenCreative capabilities — including voice, music, sound effects, dubbing, and transcription — are available via APIs, allowing teams to integrate ElevenLabs directly into their production pipelines. [H2] Latest updates All updates [IMG: Image with gradient] [H3] Introducing real-time collaboration in ElevenCreative Flows CategoryProductDateMay 1, 2026 [IMG: elevenlabs music] [H3] Eleven Music: new tools for exploring, editing and producing music with AI CategoryProductDateDec 22, 2025 [IMG: Image and video] [H3] Introducing ElevenLabs Image & Video CategoryProductDateNov 17, 2025Create with the highest quality AI AudioSign up
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 70 | 1 |
| /app/sign-up/ | 0 | 0 |
| /app/voice-library/ | 0 | 0 |
| /customer-stories/ | 32 | 1 |
| /contact-sales/ | 14 | 0 |
| /creative/ | 104 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://elevenlabs.io#organization",
"name": "ElevenLabs",
"url": "https://elevenlabs.io",
"logo": {
"@type": "ImageObject",
"url": "https://elevenlabs.io/favicon.ico",
"caption": "ElevenLabs logo"
},
"description": "Powering the best enterprises, creators, and developers. From ElevenAgents for customer experience, ElevenCreative for content creation, to the leading AI voice generator.",
"foundingDate": "2022",
"address": {
"@type": "PostalAddress",
"streetAddress": "169 Madison Ave #2484",
"addressLocality": "New York",
"addressRegion": "NY",
"postalCode": "10016",
"addressCountry": "US"
},
"sameAs": [
"https://x.com/elevenlabs",
"https://x.com/ElevenLabsDevs",
"https://www.linkedin.com/company/elevenlabsio",
"https://github.com/elevenlabs",
"https://www.youtube.com/@elevenlabsio",
"https://discord.gg/elevenlabs",
"https://www.instagram.com/elevenlabsio/",
"https://en.wikipedia.org/wiki/ElevenLabs",
"https://tiktok.com/elevenlabsio",
"https://profile.google.com/@elevenlabs",
"https://www.wikidata.org/wiki/Q116798355"
],
"founder": [
{
"@type": "Person",
"name": "Mati Staniszewski",
"jobTitle": "Co-Founder",
"alumniOf": "Imperial College London",
"knowsAbout": [
"artificial intelligence",
"voice synthesis",
"text to speech",
"voice cloning",
"audio AI",
"speech to text"
],
"sameAs": [
"https://uk.linkedin.com/in/matiii",
"https://x.com/mati"
]
},
{
"@type": "Person",
"name": "Piotr Dabkowski",
"jobTitle": "Co-Founder & Research",
"alumniOf": "University of Oxford",
"knowsAbout": [
"machine learning",
"deep learning",
"speech synthesis",
"audio AI",
"voice cloning",
"speech to text"
],
"sameAs": [
"https://www.linkedin.com/in/piotr-dabkowski-50222bba",
"https://x.com/dabkowski_piotr"
]
}
],
"brand": [
{
"@id": "https://elevenlabs.io/creative#elevencreative"
},
{
"@id": "https://elevenlabs.io/agents#elevenagents"
},
{
"@id": "https://elevenlabs.io/api#elevenapi"
}
]
},
{
"@type": "WebSite",
"@id": "https://elevenlabs.io#website",
"url": "https://elevenlabs.io",
"name": "ElevenLabs",
"publisher": {
"@id": "https://elevenlabs.io#organization"
},
"inLanguage": "en"
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/creative#elevencreative",
"name": "ElevenCreative",
"url": "https://elevenlabs.io/creative",
"description": "ElevenCreative is ElevenLabs's AI content creation platform, providing Text to Speech, Speech to Text, Voice Cloning, Voice Design, Dubbing, Sound Effects, and Music generation in 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/agents#elevenagents",
"name": "ElevenAgents",
"url": "https://elevenlabs.io/agents",
"description": "ElevenAgents is ElevenLabs's voice agent platform for customer experience, sales, and operations. Build, deploy, and manage AI voice agents that handle inbound and outbound calls, with sub-500ms latency and 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/api#elevenapi",
"name": "ElevenAPI",
"url": "https://elevenlabs.io/api",
"description": "ElevenAPI gives developers programmatic access to ElevenLabs's voice and audio AI: Text to Speech, Speech to Text, Voice Cloning, Voice Design, Voice Agents, Music, Sound Effects, and Dubbing. REST API and SDKs for Python, JavaScript, and more.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://elevenlabs.io#webpage",
"url": "https://elevenlabs.io/",
"name": "ElevenLabs Homepage",
"inLanguage": "en",
"isPartOf": {
"@id": "https://elevenlabs.io#website"
},
"mainEntity": {
"@id": "https://elevenlabs.io#softwareapplication"
},
"breadcrumb": {
"@id": "https://elevenlabs.io#breadcrumbs"
}
},
{
"@type": "BreadcrumbList",
"@id": "https://elevenlabs.io#breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://elevenlabs.io"
}
]
},
{
"@type": "SoftwareApplication",
"@id": "https://elevenlabs.io#softwareapplication",
"name": "ElevenLabs Homepage",
"url": "https://elevenlabs.io/",
"applicationCategory": "MultimediaApplication",
"operatingSystem": "Web, iOS, Android",
"softwareVersion": "Eleven v3",
"additionalProperty": [
{
"@type": "PropertyValue",
"name": "AgenticContext",
"value": "Override per page. Generic SoftwareApplication fallback used when no product template fits."
}
],
"offers": {
"@type": "Offer",
"price": "0",
"priceCurrency": "USD"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"ratingCount": 21431,
"bestRating": "5",
"worstRating": "1"
},
"publisher": {
"@id": "https://elevenlabs.io/creative#elevencreative"
}
}
]
}
]
/customer-stories/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://elevenlabs.io#organization",
"name": "ElevenLabs",
"url": "https://elevenlabs.io",
"logo": {
"@type": "ImageObject",
"url": "https://elevenlabs.io/favicon.ico",
"caption": "ElevenLabs logo"
},
"description": "Powering the best enterprises, creators, and developers. From ElevenAgents for customer experience, ElevenCreative for content creation, to the leading AI voice generator.",
"foundingDate": "2022",
"address": {
"@type": "PostalAddress",
"streetAddress": "169 Madison Ave #2484",
"addressLocality": "New York",
"addressRegion": "NY",
"postalCode": "10016",
"addressCountry": "US"
},
"sameAs": [
"https://x.com/elevenlabs",
"https://x.com/ElevenLabsDevs",
"https://www.linkedin.com/company/elevenlabsio",
"https://github.com/elevenlabs",
"https://www.youtube.com/@elevenlabsio",
"https://discord.gg/elevenlabs",
"https://www.instagram.com/elevenlabsio/",
"https://en.wikipedia.org/wiki/ElevenLabs",
"https://tiktok.com/elevenlabsio",
"https://profile.google.com/@elevenlabs",
"https://www.wikidata.org/wiki/Q116798355"
],
"founder": [
{
"@type": "Person",
"name": "Mati Staniszewski",
"jobTitle": "Co-Founder",
"alumniOf": "Imperial College London",
"knowsAbout": [
"artificial intelligence",
"voice synthesis",
"text to speech",
"voice cloning",
"audio AI",
"speech to text"
],
"sameAs": [
"https://uk.linkedin.com/in/matiii",
"https://x.com/mati"
]
},
{
"@type": "Person",
"name": "Piotr Dabkowski",
"jobTitle": "Co-Founder & Research",
"alumniOf": "University of Oxford",
"knowsAbout": [
"machine learning",
"deep learning",
"speech synthesis",
"audio AI",
"voice cloning",
"speech to text"
],
"sameAs": [
"https://www.linkedin.com/in/piotr-dabkowski-50222bba",
"https://x.com/dabkowski_piotr"
]
}
],
"brand": [
{
"@id": "https://elevenlabs.io/creative#elevencreative"
},
{
"@id": "https://elevenlabs.io/agents#elevenagents"
},
{
"@id": "https://elevenlabs.io/api#elevenapi"
}
]
},
{
"@type": "WebSite",
"@id": "https://elevenlabs.io#website",
"url": "https://elevenlabs.io",
"name": "ElevenLabs",
"publisher": {
"@id": "https://elevenlabs.io#organization"
},
"inLanguage": "en"
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/creative#elevencreative",
"name": "ElevenCreative",
"url": "https://elevenlabs.io/creative",
"description": "ElevenCreative is ElevenLabs's AI content creation platform, providing Text to Speech, Speech to Text, Voice Cloning, Voice Design, Dubbing, Sound Effects, and Music generation in 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/agents#elevenagents",
"name": "ElevenAgents",
"url": "https://elevenlabs.io/agents",
"description": "ElevenAgents is ElevenLabs's voice agent platform for customer experience, sales, and operations. Build, deploy, and manage AI voice agents that handle inbound and outbound calls, with sub-500ms latency and 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/api#elevenapi",
"name": "ElevenAPI",
"url": "https://elevenlabs.io/api",
"description": "ElevenAPI gives developers programmatic access to ElevenLabs's voice and audio AI: Text to Speech, Speech to Text, Voice Cloning, Voice Design, Voice Agents, Music, Sound Effects, and Dubbing. REST API and SDKs for Python, JavaScript, and more.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://elevenlabs.io/customer-stories#webpage",
"url": "https://elevenlabs.io/customer-stories",
"name": "Customer Stories",
"inLanguage": "en",
"isPartOf": {
"@id": "https://elevenlabs.io#website"
},
"mainEntity": {
"@id": "https://elevenlabs.io/customer-stories#softwareapplication"
},
"breadcrumb": {
"@id": "https://elevenlabs.io/customer-stories#breadcrumbs"
}
},
{
"@type": "BreadcrumbList",
"@id": "https://elevenlabs.io/customer-stories#breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://elevenlabs.io"
},
{
"@type": "ListItem",
"position": 2,
"name": "ElevenCreative",
"item": "https://elevenlabs.io/creative"
},
{
"@type": "ListItem",
"position": 3,
"name": "Customer Stories",
"item": "https://elevenlabs.io/customer-stories"
}
]
},
{
"@type": "SoftwareApplication",
"@id": "https://elevenlabs.io/customer-stories#softwareapplication",
"name": "Customer Stories",
"url": "https://elevenlabs.io/customer-stories",
"applicationCategory": "MultimediaApplication",
"operatingSystem": "Web, iOS, Android",
"softwareVersion": "Eleven v3",
"additionalProperty": [
{
"@type": "PropertyValue",
"name": "AgenticContext",
"value": "Override per page. Generic SoftwareApplication fallback used when no product template fits."
}
],
"offers": {
"@type": "Offer",
"price": "0",
"priceCurrency": "USD"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"ratingCount": 21431,
"bestRating": "5",
"worstRating": "1"
},
"publisher": {
"@id": "https://elevenlabs.io/creative#elevencreative"
}
}
]
}
]
/contact-sales/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://elevenlabs.io#organization",
"name": "ElevenLabs",
"url": "https://elevenlabs.io",
"logo": {
"@type": "ImageObject",
"url": "https://elevenlabs.io/favicon.ico",
"caption": "ElevenLabs logo"
},
"description": "Powering the best enterprises, creators, and developers. From ElevenAgents for customer experience, ElevenCreative for content creation, to the leading AI voice generator.",
"foundingDate": "2022",
"address": {
"@type": "PostalAddress",
"streetAddress": "169 Madison Ave #2484",
"addressLocality": "New York",
"addressRegion": "NY",
"postalCode": "10016",
"addressCountry": "US"
},
"sameAs": [
"https://x.com/elevenlabs",
"https://x.com/ElevenLabsDevs",
"https://www.linkedin.com/company/elevenlabsio",
"https://github.com/elevenlabs",
"https://www.youtube.com/@elevenlabsio",
"https://discord.gg/elevenlabs",
"https://www.instagram.com/elevenlabsio/",
"https://en.wikipedia.org/wiki/ElevenLabs",
"https://tiktok.com/elevenlabsio",
"https://profile.google.com/@elevenlabs",
"https://www.wikidata.org/wiki/Q116798355"
],
"founder": [
{
"@type": "Person",
"name": "Mati Staniszewski",
"jobTitle": "Co-Founder",
"alumniOf": "Imperial College London",
"knowsAbout": [
"artificial intelligence",
"voice synthesis",
"text to speech",
"voice cloning",
"audio AI",
"speech to text"
],
"sameAs": [
"https://uk.linkedin.com/in/matiii",
"https://x.com/mati"
]
},
{
"@type": "Person",
"name": "Piotr Dabkowski",
"jobTitle": "Co-Founder & Research",
"alumniOf": "University of Oxford",
"knowsAbout": [
"machine learning",
"deep learning",
"speech synthesis",
"audio AI",
"voice cloning",
"speech to text"
],
"sameAs": [
"https://www.linkedin.com/in/piotr-dabkowski-50222bba",
"https://x.com/dabkowski_piotr"
]
}
],
"brand": [
{
"@id": "https://elevenlabs.io/creative#elevencreative"
},
{
"@id": "https://elevenlabs.io/agents#elevenagents"
},
{
"@id": "https://elevenlabs.io/api#elevenapi"
}
]
},
{
"@type": "WebSite",
"@id": "https://elevenlabs.io#website",
"url": "https://elevenlabs.io",
"name": "ElevenLabs",
"publisher": {
"@id": "https://elevenlabs.io#organization"
},
"inLanguage": "en"
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/creative#elevencreative",
"name": "ElevenCreative",
"url": "https://elevenlabs.io/creative",
"description": "ElevenCreative is ElevenLabs's AI content creation platform, providing Text to Speech, Speech to Text, Voice Cloning, Voice Design, Dubbing, Sound Effects, and Music generation in 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/agents#elevenagents",
"name": "ElevenAgents",
"url": "https://elevenlabs.io/agents",
"description": "ElevenAgents is ElevenLabs's voice agent platform for customer experience, sales, and operations. Build, deploy, and manage AI voice agents that handle inbound and outbound calls, with sub-500ms latency and 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/api#elevenapi",
"name": "ElevenAPI",
"url": "https://elevenlabs.io/api",
"description": "ElevenAPI gives developers programmatic access to ElevenLabs's voice and audio AI: Text to Speech, Speech to Text, Voice Cloning, Voice Design, Voice Agents, Music, Sound Effects, and Dubbing. REST API and SDKs for Python, JavaScript, and more.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
}
]
}
/creative/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://elevenlabs.io#organization",
"name": "ElevenLabs",
"url": "https://elevenlabs.io",
"logo": {
"@type": "ImageObject",
"url": "https://elevenlabs.io/favicon.ico",
"caption": "ElevenLabs logo"
},
"description": "Powering the best enterprises, creators, and developers. From ElevenAgents for customer experience, ElevenCreative for content creation, to the leading AI voice generator.",
"foundingDate": "2022",
"address": {
"@type": "PostalAddress",
"streetAddress": "169 Madison Ave #2484",
"addressLocality": "New York",
"addressRegion": "NY",
"postalCode": "10016",
"addressCountry": "US"
},
"sameAs": [
"https://x.com/elevenlabs",
"https://x.com/ElevenLabsDevs",
"https://www.linkedin.com/company/elevenlabsio",
"https://github.com/elevenlabs",
"https://www.youtube.com/@elevenlabsio",
"https://discord.gg/elevenlabs",
"https://www.instagram.com/elevenlabsio/",
"https://en.wikipedia.org/wiki/ElevenLabs",
"https://tiktok.com/elevenlabsio",
"https://profile.google.com/@elevenlabs",
"https://www.wikidata.org/wiki/Q116798355"
],
"founder": [
{
"@type": "Person",
"name": "Mati Staniszewski",
"jobTitle": "Co-Founder",
"alumniOf": "Imperial College London",
"knowsAbout": [
"artificial intelligence",
"voice synthesis",
"text to speech",
"voice cloning",
"audio AI",
"speech to text"
],
"sameAs": [
"https://uk.linkedin.com/in/matiii",
"https://x.com/mati"
]
},
{
"@type": "Person",
"name": "Piotr Dabkowski",
"jobTitle": "Co-Founder & Research",
"alumniOf": "University of Oxford",
"knowsAbout": [
"machine learning",
"deep learning",
"speech synthesis",
"audio AI",
"voice cloning",
"speech to text"
],
"sameAs": [
"https://www.linkedin.com/in/piotr-dabkowski-50222bba",
"https://x.com/dabkowski_piotr"
]
}
],
"brand": [
{
"@id": "https://elevenlabs.io/creative#elevencreative"
},
{
"@id": "https://elevenlabs.io/agents#elevenagents"
},
{
"@id": "https://elevenlabs.io/api#elevenapi"
}
]
},
{
"@type": "WebSite",
"@id": "https://elevenlabs.io#website",
"url": "https://elevenlabs.io",
"name": "ElevenLabs",
"publisher": {
"@id": "https://elevenlabs.io#organization"
},
"inLanguage": "en"
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/creative#elevencreative",
"name": "ElevenCreative",
"url": "https://elevenlabs.io/creative",
"description": "ElevenCreative is ElevenLabs's AI content creation platform, providing Text to Speech, Speech to Text, Voice Cloning, Voice Design, Dubbing, Sound Effects, and Music generation in 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/agents#elevenagents",
"name": "ElevenAgents",
"url": "https://elevenlabs.io/agents",
"description": "ElevenAgents is ElevenLabs's voice agent platform for customer experience, sales, and operations. Build, deploy, and manage AI voice agents that handle inbound and outbound calls, with sub-500ms latency and 70+ languages.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
},
{
"@type": [
"Organization",
"Brand"
],
"@id": "https://elevenlabs.io/api#elevenapi",
"name": "ElevenAPI",
"url": "https://elevenlabs.io/api",
"description": "ElevenAPI gives developers programmatic access to ElevenLabs's voice and audio AI: Text to Speech, Speech to Text, Voice Cloning, Voice Design, Voice Agents, Music, Sound Effects, and Dubbing. REST API and SDKs for Python, JavaScript, and more.",
"parentOrganization": {
"@id": "https://elevenlabs.io#organization"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://elevenlabs.io/creative#webpage",
"url": "https://elevenlabs.io/creative",
"name": "Creative Platform",
"inLanguage": "en",
"isPartOf": {
"@id": "https://elevenlabs.io#website"
},
"mainEntity": {
"@id": "https://elevenlabs.io/creative#softwareapplication"
},
"breadcrumb": {
"@id": "https://elevenlabs.io/creative#breadcrumbs"
}
},
{
"@type": "BreadcrumbList",
"@id": "https://elevenlabs.io/creative#breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://elevenlabs.io"
},
{
"@type": "ListItem",
"position": 2,
"name": "ElevenCreative",
"item": "https://elevenlabs.io/creative"
}
]
},
{
"@type": "SoftwareApplication",
"@id": "https://elevenlabs.io/creative#softwareapplication",
"name": "Creative Platform",
"url": "https://elevenlabs.io/creative",
"applicationCategory": "MultimediaApplication",
"operatingSystem": "Web, iOS, Android",
"softwareVersion": "Eleven v3",
"additionalProperty": [
{
"@type": "PropertyValue",
"name": "AgenticContext",
"value": "Override per page. Generic SoftwareApplication fallback used when no product template fits."
}
],
"offers": {
"@type": "Offer",
"price": "0",
"priceCurrency": "USD"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"ratingCount": 21431,
"bestRating": "5",
"worstRating": "1"
},
"publisher": {
"@id": "https://elevenlabs.io/creative#elevencreative"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What is ElevenCreative?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>ElevenCreative is an AI-native creative workspace for generating, editing, and localizing audio and video content at scale. It brings together industry-leading voice, music, sound effects, image, and video models in a single platform, designed for professional and enterprise use.</p>"
}
},
{
"@type": "Question",
"name": "What types of content can I create?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>You can create and edit:\nVoiceovers and narration\nMusic tracks and songs with lyrics\nSound effects\nDubbing and localized audio\nImages and videos\nTraining, marketing, and branded content\n All assets can be produced, edited, and exported from the same workspace.\n</p>"
}
},
{
"@type": "Question",
"name": "Is the content generated safe for commercial use?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. ElevenLabs provides broad commercial licensing for outputs generated using its native models. Eleven Music requires an additional license for marketing campaigns, advertising, film, TV, games, and enterprise distribution.</p>"
}
},
{
"@type": "Question",
"name": "How does localization work?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Localization is built directly into the platform. You can translate voices, captions, and audio into 70+ languages, while preserving tone, timing, and speaker identity. Teams use this to create dozens of market variants without duplicating production effort.\n</p>"
}
},
{
"@type": "Question",
"name": "Can I create a custom voice for my brand?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. You can:\n- Design a voice using text prompts (tone, accent, age, emotion)\n- Clone a real voice with permission\n- Use voices from the ElevenLabs voice library\nThis allows teams to maintain a consistent, recognizable brand voice across all content.</p>"
}
},
{
"@type": "Question",
"name": "What is ElevenLabs Studio?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Studio is ElevenLabs’ production environment for composing and editing content. It lets you combine voice, music, sound effects, captions, and video into finished assets, with fine-grained control over timing, delivery, and structure.</p>"
}
},
{
"@type": "Question",
"name": "Do you offer managed services?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. ElevenLabs Productions provides managed services for dubbing, subtitling, transcription, and large-scale localization. This is designed for teams that need expert support or high-volume execution alongside the platform.</p>"
}
},
{
"@type": "Question",
"name": "How is ElevenCreative different from ElevenAgents?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>ElevenCreative is focused on content creation and production — voiceovers, dubbing, music, sound effects, video and localization workflows.\n ElevenAgents is designed for interactive, real-time conversational experiences, such as voice agents, characters, and marketing activations.\n Together, they allow teams to create content and deploy it across both static and interactive experiences.</p>"
}
},
{
"@type": "Question",
"name": "Is the Creative Platform built for teams?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. The platform includes:\n- Multi-seat workspaces\n- Shared credit pools\n- Content libraries\n- Role-based access and approvals\nThis makes it easy for marketing, creative, and production teams to collaborate across regions.</p>"
}
},
{
"@type": "Question",
"name": "Is the platform enterprise-ready?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. ElevenLabs supports enterprise requirements including:\n- SOC 2 compliance\n- Single sign-on (SSO)\n- Audit logs\n- Master Service Agreements (MSAs)\n- Data privacy and security controls\n</p>"
}
},
{
"@type": "Question",
"name": "Can credits be shared across the team?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. Credits are pooled at the workspace level and can be used across all supported workflows, helping teams scale usage efficiently without managing per-seat limits.</p>"
}
},
{
"@type": "Question",
"name": "Are APIs available?",
"acceptedAnswer": {
"@type": "Answer",
"text": "<p>Yes. All core ElevenCreative capabilities — including voice, music, sound effects, dubbing, and transcription — are available via APIs, allowing teams to integrate ElevenLabs directly into their production pipelines.</p>"
}
}
]
}
]
}
]
Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
Based on 1132 businesses audited.
ElevenLabs has 15.1 points less BS than the average for Software, SaaS & Tech Products.
Software, SaaS & Tech Products BS: ElevenLabs (elevenlabs.io)
ElevenLabs is a rare example of an AI-centric platform where the substance actually keeps pace with the hype. By anchoring bold performance marketing in proprietary research names and third-party commercial metrics, the site achieves a high level of credibility. The BS score is only slightly elevated by minor trust theatre on sales pages and a few unlinked performance ratings.
Add direct verification links to the G2 badges on the Contact Sales page to eliminate the trust theatre flag. Provide a link to the third-party review aggregator for the 21,431 reviews mentioned in the SoftwareApplication schema to increase transparency. Replace the generic hero H1 Bringing technology to life with a more descriptive, outcome-oriented heading that mentions the specific models or latency advantages. Publish the methodology or source for the independently rated claim regarding their Text to Speech models.
The website perfectly aligns with the Software, SaaS & Tech Products industry, specifically focusing on AI audio and conversational agents. The presence of extensive API documentation, SDK references, and technical specifications like 75ms latency confirms a deep technical product-led growth model.
“The score of 18 is primarily driven by small penalties in trust theatre (Contact Sales page flag) and industry clichés (commodity fingerprint). The site avoided major penalties in identity and coherence due to exceptional schema implementation and tight alignment between product promises and technical delivery. The high specificity of the body text significantly suppressed the information density penalty.”
This training module utilizes a snapshot of public data from ElevenLabs, captured on October 3, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to ElevenLabs: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://elevenlabs.io to view the most current version of its content and learn from the source what this company is about and what it offers.