Training Example: The Grafton Barber – Review the Data, Give Your Score & Compare to the Real AI Evaluation

[IMG: A picture of a barber giving a haircut]

[H1]
BARBERS TO GENTLEMEN & THEIR SONS

[H2]
Our Top Sellers!

[H2] Instant e-Gift Cards!
[IMG: Preloader Image]
[H3] €75 eGift Card
€75.00Add to cart
[H3] €50 eGift Card
€50.00Add to cart
[H3] €250 eGift Card
€250.00Add to cart
[H3] €25 eGift Card
€25.00Add to cart
[H3] €200 eGift Card
€200.00Add to cart
[H3] €20 eGift Card
€20.00Add to cart
[H3] €150 eGift Card
€150.00Add to cart
[H3] €15 eGift Card
€15.00Add to cart

[H2] Premium Sets
[IMG: Preloader Image]
On Sale!
[H3] Ultimate Beard Box
€68.50 Original price was: €68.50.€46.85Current price is: €46.85.5.00out of 5Add to cart On Sale!
[H3] Premium Shave Box
€114.50 Original price was: €114.50.€89.00Current price is: €89.00.5.00out of 5Add to cart On Sale!
[H3] Premium Grooming Box
€124.50 Original price was: €124.50.€78.00Current price is: €78.00.5.00out of 5Add to cart
[IMG: Side profile of limited edition signature black magnetic closure gift box.]
[H3] Magnetic Gift Box
€9.955.00out of 5Add to cart On Sale!
[H3] Hair Thickening Package
€82.50 Original price was: €82.50.€58.00Current price is: €58.00.5.00out of 5Add to cart

[H2] Instant e-Gift Cards!
[IMG: Preloader Image]
[IMG: A Grafton Barber Gift Voucher]
[H3] The Full Works
€67.00Add to cart
[IMG: A Grafton Barber Gift Voucher]
[H3] Shampoo Cut &...
€30.00Add to cart
[IMG: A Grafton Barber Gift Voucher]
[H3] Royal Open Razor...
€35.00Add to cart
[IMG: A Grafton Barber Gift Voucher]
[H3] Re-Style Your Man
€32.00Add to cart
[IMG: A Grafton Barber Gift Voucher]
[H3] Premium Beard Trim
€15.00Add to cart
[H3] Kids Cut: Secondary...
€20.00Add to cart
[H3] Kids Cut: Primary...
€18.00Add to cart
[IMG: A Grafton Barber Gift Voucher]
[H3] Highlights, Cut &...
€80.00Add to cart

[H2]
CORPORATE FRIENDS & PARTNERS

[IMG: Down Syndrome Ireland]

[IMG: Hot Press]

[IMG: National Missing Persons Helpline]

[IMG: Breaking News]

[IMG: Marie Keating Foundation]

[IMG: Kelloggs]

[IMG: Web Summit]

[IMG: Penny]

[IMG: Johnson & Johnson]

[IMG: Irish Times]

[IMG: Codec Ireland]

[IMG: Cadbury]

[IMG: Arthur Cox]

[IMG: Abbott]

[H1]
OUR SERVICES

[H4]
HAIR CUTTING & STYLING

[H3] Consultation and Hair Assessment
A premium gents haircut begins with a consultation. The customer discusses their desired style, hair type, and any specific requests with the barber. The barber then assesses the hair and recommends a cut that suits the customer’s face shape, hair type, and lifestyle.
[H3] Washing and Preparing the Hair
Next, the barber washes and conditions the hair to prepare it for cutting. Clean hair ensures a smooth and precise cut. Scissors and clippers are used to shape and cut the hair. Attention is given to details like the hairline, neckline, and overall symmetry.
[H3] Customising the Cut
The barber collaborates with the customer throughout the process to create a tailored look. They consider the customer’s hair texture, preferred length, and the amount of maintenance required. This ensures a customised result that matches the customer’s style and needs.
[H3] Styling and Maintenance Advice
Once the cut is complete, the barber styles the hair using blow-drying and styling products. They also provide advice on how to maintain the style at home, offering tips for upkeep between visits.
[H3] Final Grooming Touches
To complete the experience, the barber may include a grooming session. This could involve a hot towel wrap, a face massage, or a shave. These finishing touches leave the customer feeling refreshed and ensure the hair looks smooth and healthy.
[H3] Conclusion
In summary, a premium gents haircut involves a consultation, washing, cutting, and styling, followed by a grooming session. The barber creates a customised look and offers tips on maintaining the style at home.

[H4]
HOT TOWEL SHAVING

[H3] Introduction to Hot Towel Shave
A hot towel shave is a traditional method that softens the beard and prepares the skin for a smooth, close shave. This process provides both relaxation and effective grooming, making it a popular choice for men seeking an indulgent experience.
[H3] Preparation with Pre-Shave Oil and Hot Towel
The process starts with the barber applying pre-shave oil to lubricate the skin and prevent irritation. A hot towel is then placed on the face, opening the pores and softening the beard. The heat penetrates the skin, ensuring it is well-prepared for the shave.
[H3] Shaving Process
Once the towel is removed, the barber applies shaving cream or soap to further soften the skin. Using a straight or safety razor, they shave the beard with smooth, gentle strokes. This approach ensures a close shave while minimising the risk of irritation.
[H3] Post-Shave Care
After completing the shave, the barber applies a post-shave balm or lotion to soothe and hydrate the skin. A final hot towel may be used to close the pores and remove any leftover shaving cream, leaving the skin refreshed.
[H3] Conclusion
A hot towel shave offers a luxurious experience, perfect for men with sensitive skin. It delivers a close, irritation-free shave and serves as a relaxing treat, whether for yourself or as a thoughtful gift for others.

[H4]
BEARD MAINTENANCE

[H3] Introduction to Premium Beard Grooming
Premium beard grooming is a tailored service designed to shape, refine, and elevate your beard while delivering a relaxing barbershop experience. Combining expert technique with hot towel treatments, it’s ideal for men who want a sharp, well-defined beard with a touch of luxury.
[H3] Preparation with Pre-Shave Oil and Hot Towel
The service begins with the application of pre-shave oil to soften the beard and protect the skin. A hot towel is then applied, opening the pores and relaxing the facial hair. This step ensures the beard is fully prepped for precise shaping and lining.
[H3] Beard Shaping and Line Work
Once prepared, the barber carefully trims and sculpts the beard to suit your face shape and style. Using a combination of clippers and a razor, clean lines are created around the cheeks and neckline. The hot towel process allows for sharper detailing while reducing irritation.
[H3] Detailing and Finishing
After shaping, the beard is refined with additional line work and precision trimming. A second hot towel may be applied to soothe the skin, followed by beard oils or balms to hydrate, condition, and enhance the overall finish.
[H3] Conclusion
Premium beard grooming with hot towels offers more than just maintenance — it’s a complete refinement service. Expect a cleaner shape, sharper lines, and a healthier beard, all delivered in a relaxing, high-quality experience.

[H4]
COLOURING

[H3] What is Grey Coverage?
Grey coverage is a hair colouring process designed to conceal grey hair by blending it with the natural colour. This method applies a hair colour that matches the existing shade, ensuring a seamless look.
[H3] Consultation and Colour Selection
The process begins with a consultation, where the stylist assesses the client’s hair, skin tone, and colour preferences. After this, the stylist selects and mixes the appropriate hair colour to match the desired outcome.
[H3] Applying the Colour
The stylist applies the colour, focusing on the grey areas to ensure even coverage. The hair colour is left to process for 20 to 40 minutes, depending on the client’s hair type, chosen colour, and developer strength.
[H3] Rinsing and Toning
Once the processing is complete, the stylist rinses and shampoos the hair, removing any excess colour. If needed, a toner is applied to neutralise unwanted undertones and create the perfect shade.
[H3] Styling and Aftercare Tips
After the colour treatment, the stylist styles the hair and offers advice on how to maintain the colour at home. This may include using colour-safe products and avoiding excessive heat, sun exposure, or chlorine.
[H3] Techniques for Grey Coverage
Grey coverage can be achieved through various techniques, such as highlights, lowlights, balayage, or foiling. In some cases, multiple applications may be necessary to achieve full coverage.
[H3] Conclusion
Grey coverage involves a consultation, colour selection, application, processing, rinsing, toning, and styling. It may require different techniques and more than one application depending on the extent of grey hair and the desired result.

[H4]
BLEACHING

[H3] What is Hair Bleaching?
Hair bleaching is a process used to lighten hair colour by removing the natural pigments. Often referred to as “hair lightening” or “hair colouring,” it typically involves hydrogen peroxide mixed with an activator to create a lightening formula.
[H3] The Bleaching Process
The process begins with washing and towel-drying the hair. The stylist sections the hair and applies the bleaching mixture, starting at the roots and working towards the tips. The mixture remains on the hair for a specific time, based on the desired lightness and the natural hair colour. The stylist regularly checks the hair to ensure even lightening and to prevent over-processing.
[H3] Rinsing and Conditioning
Once the desired lightening is achieved, the stylist rinses the hair and neutralises the bleaching mixture to stop the process. They then shampoo and condition the hair to remove any remaining traces of the bleach.
[H3] Post-Bleaching Care
After bleaching, the hair is often fragile. A hair mask is usually applied to nourish and repair it. As bleached hair is more prone to damage, it’s important to use a high-quality shampoo and conditioner to keep it healthy. Avoiding heat styling and further chemical treatments for a few weeks allows the hair time to recover.
[H3] Professional Care and Damage Prevention
Hair bleaching is a harsh process and can cause significant damage if not done correctly. A professional stylist experienced in bleaching is essential to assess your hair’s condition and choose the right approach. This ensures you achieve the desired results without excessive damage. After bleaching, proper care is vital to maintain healthy hair.
[H3] Conclusion
Hair bleaching lightens hair colour by removing natural pigments through chemical processes. It requires skill, knowledge, and patience to achieve the right results without damaging the hair. It’s crucial to go to a professional stylist and take proper care of your hair after bleaching to keep it healthy and beautiful.

[H4]
PERMING

[H3] What is Hair Perming?
Hair perming, commonly known as a perm, is a chemical treatment that alters the hair’s structure to create curls or waves. This process uses a chemical solution, called perm solution, which reshapes the hair and sets it in its new form.
[H3] Preparing for the Perm
Before starting the perm, the stylist washes and towel-dries the hair. They then section the hair and apply the perm solution. This solution breaks down the hair’s natural bonds, allowing for reshaping. The stylist leaves the solution on for a specific time, based on the type of perm and desired results.
[H3] Neutralising the Perm
After the appropriate processing time, the stylist applies a neutraliser to set the hair in its new shape. They leave the neutraliser on for a specified duration before rinsing it out thoroughly.
[H3] Wrapping the Hair
Once the hair is neutralised, the stylist uses perm rods of various sizes to wrap the hair, depending on the desired curl pattern. They roll up the hair and cover it with a plastic cap. A heater or hood dryer may be used to speed up the process. After the hair has been permed, the stylist removes the rods and gives the hair a final rinse with cool water.
[H3] Styling and Aftercare
The final step involves styling the hair, which usually includes cutting and shaping to enhance the new curls or waves. A moisturising conditioner may be applied to protect the hair.
[H3] Potential Damage and Care
It’s important to note that perming can be harsh and may leave the hair feeling dry and brittle. To maintain healthy hair after a perm, use a high-quality moisturising shampoo and conditioner. It’s also advisable to avoid heat styling and further chemical treatments for a few weeks post-perm.
[H3] Conclusion
Overall, hair perming involves using chemical solutions to change the hair’s structure and create curls or waves. This process requires time, patience, and skill to achieve beautiful, long-lasting results. Before deciding to perm, consider the potential damage and commit to proper aftercare to maintain healthy, beautiful curls or waves.

[H2]
PRODUCTS WE'D RECOMMEND

[H4]
HIGHLIGHTS

[H3] What Are Hair Highlights?
Hair highlights involve adding lighter colour to the hair, creating a contrast with the natural or existing shade. Several methods achieve highlights, including foil highlights, balayage, and hair painting.
[H3] Foil Highlights
Foil highlights start with sectioning the hair and applying lightener or colour to specific areas. The stylist wraps these sections in foil to protect the rest of the hair. The foils remain in place for a specific time, based on the desired lift, before rinsing out the lightener and toning the hair if necessary.
[H3] Balayage
Balayage is a natural-looking highlighting technique where the stylist paints the colour on in a sweeping motion. This method creates a graduated effect without using foils, allowing for greater artistic freedom in highlighting.
[H3] Hair Painting
Hair painting, also known as the freehand technique, is similar to balayage but offers more precision. This method allows for a natural blend and a more defined separation between the highlights and the base colour.
[H3] Consultation and Patch Test
Before starting the highlighting process, the stylist conducts a patch test to check for allergic reactions to the colour or lightener. They will also consult with you to determine the best technique, colour, and placement for your hair type and desired look.
[H3] Process Duration
The highlighting process typically takes around 2-3 hours, depending on the technique used and the length of your hair. After completing the highlights, the stylist will recommend at-home care products to maintain the colour and keep your hair healthy.
[H3] Conclusion
In summary, hair highlights can be achieved through various methods, such as foil highlights, balayage, and hair painting. Each method has its pros and cons, so choose one based on your desired look and hair type. Remember to undergo a patch test and consult with your stylist about the best approach. The highlighting process lasts about 2-3 hours, and proper at-home care will help maintain the colour and health of your hair.

[IMG: Beard Oil]

[H2] Beard Oil

Rated 5.00 out of 5
€13.95
Add to cart

[IMG: Beard Shampoo]

[H2] Beard Shampoo

Rated 5.00 out of 5
€9.95
Add to cart

[IMG: Moustache Wax]

[H2] Moustache Wax

Rated 5.00 out of 5
€11.95
Add to cart

The School of Excellence
Premium Barber Education
EST 1993
TEACHING THE WORLD’S ELITE BARBERS

The Grafton Barber SCHOOL OF EXCELLENCE
Can Introduce you to their WORLD RECOGNISED,VTCT Level 2 & 3 accredited Courses!

[H1]
OUR NEXT FULL-TIME COURSE

Don't Miss Out, Apply Now!

[H1]
THE MOST HIGHLY QUALIFIED, HAND-PICKED TEACHERS OFFER

Full-Time Courses which include a bonus of 6 weeks of work experience in one of our Grafton Barber stores that can lead to full-time Employment! Many of our past students have gone on to be successful apprentices, barbers, managers and even store owners! (View our testimonials here)
Click HERE to see our next Full-Time Course Dates!
The cost of our FULL-TIME Course is €2500 which includes all training and equipment worth €300. There is also €200 discount for booking early!

Click HERE for a list of our next PART-TIME course dates.
The cost of our PART-TIME Course is €2000 which includes all training and equipment worth €300. There is also €200 discount for booking early!
Government grants of up to €1000 are available from your local employment office/solas for eligible candidates. For more information contact the Department of Social Protection.

[H1]
VTCT LEVEL 3 IS EQUIVALENT TO LEVEL 5 NFQ IN THE NATIONAL FRAMEWORK

This course is for candidates in the barbering and hairdressing industry who want to build on their already existing knowledge.
You will learn a variety of cuts and styles, which will bring you to full qualification.
Master the art of blending, texturising, tapering, working with cutthroat blades, finishing and styling.
Learn the art of Hot Towel Shaves, and how to complete with confidence the service that your client requires.

[H1]
EXPERIENCE NO OTHER COURSE CAN PROVIDE

Running 4 days a week, Tuesday to Friday with a bonus SIX WEEKS FURTHER TRAINING which will give you experience working in the live environment which could lead to possible full-time employment. Twelve weeks training in total.
Your Fee Covers: Professional Equipment, Registration Fees for VTCT, Learning Tools, and Exam Administration worth €300 provided and VTCT level 2 Certificate bringing all students to the level of junior barber.
During your studies, you will also receive a complimentary hot towel shave workshop AND fade workshop, which will further add to your skills.
A Deposit of €400 required to hold your place, balance can be paid weekly.

[H3]
HEALTH & SAFETY

The aim of this unit is to increase your understanding of health and safety and its importance in the salon in which you work. You will develop the ability to carry out a simple risk analysis, recognise a hazard and how to deal with the hazard responsibly. You will have the ability to set up and follow safe and hygienic working practices. You will also develop the ability to locate firefighting equipment, and first aid resources and have an awareness of fire, emergency and evacuation procedures.

[H3]
CLIENT CONSULTATION

You will develop the ability to provide an effective consultation & advisory service for your clients. Being able to identify the capability of your client’s hair will allow you to make recommendations based on questioning, observation & test results. You will develop the ability to shampoo hair correctly & to provide correct customer care. You will learn how to deal with influencing factors like the clients’ previous history of their hair, contraindications, skin & scalp disorders, their lifestyle, and commitment to the service involved.

[H3]
CUT FACIAL HAIR

Throughout this unit, you will learn how to create a variety of different looks for men using a variety of different techniques such as clippers over comb, scissors over comb, freehand and contouring. Using these cutting techniques you will be able to demonstrate that you can produce a variety of beard and moustache looks to suit your clients. You will demonstrate working on curly and straight hair taking into consideration all influencing factors.

[H3]
CUT MEN'S HAIR

Throughout this unit you will learn how to create a variety of different looks for men (both curly & straight hair) using scissors, thinning scissors, detailer, clippers and attachments, club cutting, texturising, tapering, blending, scissors over comb, clippers over comb, freehand styling and finishing, different products for recommendation to clients and advice on aftercare. Using these cutting techniques you will demonstrate that you can produce a variety of graduated and uniform layered haircuts, with or without fringes and partings.

[H1] Our Dedicated Shave Workshop Course Covers
[H3] • Health and safety when shaving
• How to handle and use your tools correctly
• How to prepare client
• Facial massage
• Facial hair growth patterns
• Influencing factors
• The use of hot and cold towels
• Delivering a smooth shave
• After care products

[H1]
HEAR FROM OUR PAST STUDENTS:

[H2]
BARRY

[H2]
DARREN

[H2]
DARREN

[H2]
BECCA

[H2]
JOZSEF

[H2]
EMMA

[H1] Act Fast as Spaces are Strictly Limited!
[H3] Call Siobhan on 087-2215143 for more information
[H3] We offer Special Rates for Large Group Bookings, Schools & Colleges
[H3] Ask about our Payment Plans
[H3] One Day ‘Hot Towel Shaving’ Workshops
[H3] Deposits non refundable

[H1]
GET IN TOUCH TODAY

UPCOMING DATES:
LEVEL 2 FULL-TIME DATES – 2026
Tuesday, January 20th, 2026 (Fully Booked)
Tuesday, March 24th, 2026 (Fully Booked)
Tuesday, May 19th, 2026 (Fully Booked)
Tuesday, June 30th, 2026 (Fully Booked)
Tuesday, September 1st, 2026 (Places Available)
Tuesday, October 13th, 2026 (Places Available)
Tuesday, November 24th, 2026 (Places Available)
*12 Week Course also available
Next Available Course: September 1st 2026
LEVEL 2 PART-TIME DATES – 2026
Tuesday, February 10th, 2026
Tuesday, May 5th, 2026
Tuesday, September 8th, 2026
LEVEL 3 PART-TIME DATES – 2026
Monday, September 7th, 2026

FOR BOOKINGS:

If you would like to enquire about a booking, please contact the store directly at 065 689 3546
ALTERNATIVELY:
Please feel free to drop by at your convenience all of our stores welcome walk-in visits.

×

View Cart

Checkout

Done

[H3]
Your cart is currently empty.

[H2] Cart is empty

Looks like there is no items in your cart.

Your cart is
Currently empty

[H3]
Your cart is currently empty.

Return to shop

[H1]
OUR SHAVING SUBSCRIPTION

[H3]
STEP 1:

[H3]
TRY OUR EXCEPTIONAL RAZOR

[H3]
For FREE!

We’ll send you your razor. You only pay for shipping to get started!

Get Started!

[H3]
STEP 2:

[H3]
SAVE ON YOUR BLADE REFILLS

[H3]
For FREE!

Tell us how often you shave & receive blades direct to your door!

I'm Ready!

[H3]
STEP 3:

[H3]
YOU'RE IN CONTROL!

[H3]
For FREE!

Cancel or delay anytime you wish via ‘My Account’.

Let's Do This!

[H1]
WHY OURS?

[H1]
HOW OFTEN DO YOU SHAVE?

[H2]
5-7 SHAVES PER WEEK

Sign Up Now!

[H2]
3-4 SHAVES PER WEEK

Sign Up Now!

[H2]
1-2 SHAVES PER WEEK

Sign Up Now!

[H3]
PEACE OF MIND!

Never worry about running out of blades when you need them most again. Simply set it & forget it. Join the club today and we’ll do the rest!

[H3]
PAUSE OR CANCEL ANYTIME

No binding contracts, no long-term obligations and no unwanted commitments. We’ll send you blades for as long as you want and stop when you don’t!

[H3]
BLADES TO YOUR DOOR

We will ship your blades directly to your door ever 2/3/4 months. Your blades will arrive within 3 working days from your renewal date!

[H1]
PREPARE.

Products Required: Pre-Shaving Oil

Use lukewarm water
Rub 2-3 drops on fingertips
Massage well into beard & moustache before shaving.

Buy Now!

[H1]
SHAVE.

Products Required: Bristle Shave Brush, Shave Cream

Buy Now!

Use warm water to soften shave soap
Use warm water to soften the bristle.
Use circular motions with the brush to soften the soap.

Buy Now!

Apply a liberal amount of shave cream.
Re-apply as necessary while shaving.
Rinse thoroughly after shaving

[H1]
MOISTURISE.

Products Required: Signature Moisturiser

After shaving, towel-dry face.
Apply a liberal amount to finger-tips and massage on the forehead, nose
Face neck & eye contour – keep directly out of the eye.
Forms a protective layer on your skin.

Buy Now!

[H1]
Your Questions, Answered!

[H4] How Do Grafton Barber Shave Subscriptions Work?

[H2] Step 1:
Get started with your Grafton Barber Shave subscription by selecting your complimentary razor, this will include one blade to get you started!
[H2] Step 2:
Decide when you’d like to receive your refill packs. We base the frequency of blade refill deliveries on how often you shave in a week. Every Grafton Barber razor refill pack includes 4 blades for your chosen razor, so you’ll never run out.
[H2] After you sign up:
After you place your order, you’ll receive your complimentary Grafton Barber Razor. After 14 days, we’ll send out your first blade refill pack containing 4 blades, then keep sending them to your door as often as you choose.
All subscribers get access to exclusives, offers and giveaways, so keep an eye out for our latest benefits!
It’s easy to delay, amend or cancel your shaving subscription – simply visit ‘My Account’

[H4] How Do I Make Changes or Cancel my Subscription

[H3] You can make all sorts of changes to your monthly shaving subscription, including:
? Updating your delivery address
? Updating your payment details
? Delaying your next shipment date by up to two months

[H4] What Payment Methods are Accepted

[H3] For shave subscription orders, we accept the following payment methods:
? VISA
? MasterCard
? PayPal
? Apple / Google Pay

[H4] When can I expect my order to arrive?

Your subscription razors will be dispatched once payment has been successfully taken and should be with you within 2-3 working days.
You can view your next billing date for your razor club order within the subscription section of My Account.

[H4] Is there a joining fee?

When you sign up, your starter kit will be free and you will only need to pay for delivery, then you’ll be billed for your blade refill deliveries on an ongoing basis – there’s no extra joining fee.

[H4] What if don't need blades every month?

You can make changes to your usual shave club delivery by visiting the ‘My Account’ section of the Gillette website. If you’re going away or you’ve not used as many blades as you expected to, there’s an option to delay your next shipment date by up to two months.

[H4] What delivery options do you offer?

Free delivery for all blade refills.
Please allow 2-3 working days for delivery.

[H4] How often should I change my razor blades?

Change your razor blade whenever you notice any nicking, tugging or rusting from your blade, or if the Lubrastrip has worn away. With a Grafton Barber shave club subscription, you should always have plenty of fresh blades to hand.

[H4] Can I still shop online with The Grafton Barber if don't have a razor subscription?

Absolutely! But by taking out a monthly shaving subscription, you won’t ever have to worry about running out of blades or doing a bad job with a dull one, as you’ll receive a fresh supply delivered to your door at your chosen frequency.