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Hassell
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HOMEPAGE Hassell | We design places people love. Award-winning architecture, urban design, interior design and landscape architecture. (https://www.hassellstudio.com)
Hassell | We design places people love. Award-winning architecture, urban design, interior design and landscape architecture.
Across global studios in Australia, Asia, US and UK, we design award-winning architecture, interior design, landscape architecture and urban design.
HEADING_REPEATED_BODY Hassell | Our Projects. Architecture, urban design, landscape architecture and interior design. (https://hassellstudio.com/projects/all/)
Hassell | Our Projects. Architecture, urban design, landscape architecture and interior design.
View some of our award-winning work. Built projects, design strategies and concepts across many design disciplines, scales and cities.
REPEATED_BODY Hassell | Metro Tunnel (https://hassellstudio.com/project/metro-tunnel/)
Hassell | Metro Tunnel
The Metro Tunnel transforms the way people move around Melbourne, improving north-south transit as well as access to key destinations and landmarks.
HEADER_HEADING_REPEATED_FOOTER Hassell | Contact us. Get in touch. Architects, urban designers, landscape architects, interior designers. Research, strategy, experience design + more. (https://hassellstudio.com/contact/)
Hassell | Contact us. Get in touch. Architects, urban designers, landscape architects, interior designers. Research, strategy, experience design + more.
Phone, email or visit our studios in Australia, Asia, UK and US. Ask us about projects, business development, partnerships, events or media enquiries.
HEADING_BODY Hassell | Studio. Why Hassell? | Our purpose and capabilities (https://hassellstudio.com/studio/why-hassell/)
Hassell | Studio. Why Hassell? | Our purpose and capabilities
We combine design expertise in architecture, landscape, interior and urban design with capabilities in strategy, research, technology and experience…
HEADING_BODY Hassell | Insight. News + events | Research | Conversations. Resilient cities, post-COVID design, future of workplace + more. (https://hassellstudio.com/insight/featured/)
Hassell | Insight. News + events | Research | Conversations. Resilient cities, post-COVID design, future of workplace + more.
Explore post-COVID design, resilient cities, innovation precincts and more. Follow the Hassell Talks podcast and subscribe for design news and insight.
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HOMEPAGE (https://www.hassellstudio.com) Hassell | We design places people love. Award-winning architecture, urban design, interior design and landscape architecture.
News COX and Hassell appointed as design team for Brisbane Stadium, host for the 2032 Olympics. [H2] Across our studios, we connect insight with creativity to design places people love — and build a better future. Featured Impact [H3] Designing for Impact Our first Designing for Impact report represents Hassell’s commitment to measuring, understanding and improving the environmental and social consequences of our work. News [H3] Waalbirniny Waabiny Boodja offers a new kind of sanctuary for Perth’s QEII Medical Centre campus Forgoing the sterile for the sensory, Hassell’s latest project in Perth translates the global biodiversity of Kings Park into a therapeutic oasis, designed for both quiet respite and Noongar discovery. Project [H3] 171 Collins Street In Melbourne, a central postcode no longer guarantees a full workplace. With employees voting with their feet, the office must earn its keep. At 171 Collins Street, we’ve traded corporate stature for a more human experience — transforming a landmark into a destination that actually commands a commute. Project [H3] 205 North Quay Designed by Hassell, REX, and Richards & Spence, 205 North Quay channels the essence of the traditional Queenslander home into a workplace that values health and genuine connection. Conversation [H3] The future campus: how good design is addressing the evolving needs of higher education Around the world, university campuses are moving beyond knowledge transfer to become genuine hubs of community and connection. We examine how three award-winning designs are defining this future. Conversation [H3] Integrated station developments: Shaping cities beyond transport Rail projects are often seen as infrastructure that simply moves people from A to B. But integrated station developments – and their over-station counterparts – are redefining what transit projects can achieve, and reshaping how our cities grow, connect, and thrive. Town Hall Station, Melbourne, Australia Town Hall Station, Melbourne, Australia State Library Station, Melbourne, Australia State Library Station, Melbourne, Australia Parkville Station, Melbourne, Australia Parkville Station, Melbourne, Australia Arden Station, Melbourne, Australia Arden Station, Melbourne, Australia Anzac Station, Melbourne, Australia Anzac Station, Melbourne, Australia Anzac Station, Melbourne, Australia Anzac Station, Melbourne, Australia Town Hall Station, Melbourne, Australia Town Hall Station, Melbourne, Australia State Library, Melbourne, Australia State Library, Melbourne, Australia Parkville Station, Melbourne, Australia Parkville Station, Melbourne, Australia Arden Station, Melbourne, Australia Arden Station, Melbourne, Australia Anzac Station, Melbourne, Australia Anzac Station, Melbourne, Australia [H3] Projects Ngurra: The National Aboriginal and Torres Strait Islander Cultural Precinct 120 Collins Street, Australia Michael Kirby Building Macquarie University Baker McKenzie London Lunar Habitat Master Plan Longgang River, China Usher Institute, UK Deloitte, Sydney, Australia Sydney Metro Western Sydney Airport, Australia AMRF First Building, Australia Harbourside, Australia Seek Global HQ, Australia Herston Quarter, Australia HSBC QRC Suites, China WA Museum Boola Bardip, Australia [H3] UNBUILT: TRIESTE PORTO VECCHIO MASTERPLAN, TRIESTE, ITALY This adaptive master plan transforms Trieste’s historic old port into a knowledge quarter, repairing connections between the city centre and waterfront. The strategy preserves significant listed port buildings while creating a flexible framework for the city’s modern reinvention. UNBUILT: TRIESTE PORTO VECCHIO MASTERPLAN, TRIESTE, ITALY This adaptive master plan transforms Trieste’s historic old port into a knowledge quarter, repairing connections between the city centre and waterfront. The strategy preserves significant listed port buildings while creating a flexible framework for the city’s modern reinvention. VIEW MORE UNBUILT [H3] UNBUILT: WEST BUND PEDESTRIAN BRIDGE, SHANGHAI, CHINA - WINNER Shanghai’s Golden Ribbon Bridge provides a captivating destination along the Huangpu River, offering citizens a serene spot to pause and appreciate spectacular views. Its curvilinear geometry echoes the landscape with a series of winding terraces featuring mini amphitheatres and places to sit and relax. UNBUILT: WEST BUND PEDESTRIAN BRIDGE, SHANGHAI, CHINA - WINNER Shanghai’s Golden Ribbon Bridge provides a captivating destination along the Huangpu River, offering citizens a serene spot to pause and appreciate spectacular views. Its curvilinear geometry echoes the landscape with a series of winding terraces featuring mini amphitheatres and places to sit and relax. VIEW MORE UNBUILT [H3] UNBUILT: BUDAPEST MASTER PLAN, HUNGARY A transformative urban repair project north of central Budapest, this pedestrian-oriented district stitches together communities previously separated by rail infrastructure. The master plan features retail arcades and boulevards that echo Budapest’s familiar civic language, anchored by a central green ribbon park connecting east and west. UNBUILT: BUDAPEST MASTER PLAN, HUNGARY A transformative urban repair project north of central Budapest, this pedestrian-oriented district stitches together communities previously separated by rail infrastructure. The master plan features retail arcades and boulevards that echo Budapest’s familiar civic language, anchored by a central green ribbon park connecting east and west. VIEW MORE UNBUILT [H3] UNBUILT: LINPING HUMANE CITY, LINPING, CHINA Integrating natural systems, purposeful technology and sustainable construction, this master plan for a balanced and curated city aims to create harmony between people, nature and technology. The human-scaled master plan creates diverse environments from tranquil retreats to vibrant social hubs through a thoughtful landscape framework. UNBUILT: LINPING HUMANE CITY, LINPING, CHINA Integrating natural systems, purposeful technology and sustainable construction, this master plan for a balanced and curated city aims to create harmony between people, nature and technology. The human-scaled master plan creates diverse environments from tranquil retreats to vibrant social hubs through a thoughtful landscape framework. VIEW MORE UNBUILT [H3] UNBUILT: MINA RASHID MASTER PLAN, DUBAI, UNITED ARAB EMIRATES This waterfront regeneration reconnects Dubai’s historic port area to the city fabric and is structured around two viewing corridors back to the Burj Dubai and Dubai Creek Tower. The master plan creates a series of connected waterfront squares and gardens, allowing the city to touch the water’s edge once again. UNBUILT: MINA RASHID MASTER PLAN, DUBAI, UNITED ARAB EMIRATES This waterfront regeneration reconnects Dubai’s historic port area to the city fabric and is structured around two viewing corridors back to the Burj Dubai and Dubai Creek Tower. The master plan creates a series of connected waterfront squares and gardens, allowing the city to touch the water’s edge once again. VIEW MORE UNBUILT [H3] UNBUILT: KUNSHAN YOUTH CULTURAL EXCHANGE CENTRE, KUNSHAN, CHINA Inspired by Jiangnan water towns, this cultural exchange centre creates an urban living room at the heart of Kunshan’s Qingyang Port. The design preserves the existing water axes, centring a new concert hall and art gallery around a circular plaza. This plan seamlessly transitions from the low-rise waterfront buildings to urban high-rises. UNBUILT: KUNSHAN YOUTH CULTURAL EXCHANGE CENTRE, KUNSHAN, CHINA Inspired by Jiangnan water towns, this cultural exchange centre creates an urban living room at the heart of Kunshan’s Qingyang Port. The design preserves the existing water axes, centring a new concert hall and art gallery around a circular plaza. This plan seamlessly transitions from the low-rise waterfront buildings to urban high-rises. VIEW MORE UNBUILT [H2] “Designers are increasingly called upon to drive transformation— not just in how buildings look and function but in how entire communities and ecosystems operate.” Design Horizons, Hassell’s sustainability foresight report [IMG: WeChat QR Code] Scan this QR code with your phone to follow Hassell on WeChat.
SUB-PAGE (https://hassellstudio.com/projects/all/) Hassell | Our Projects. Architecture, urban design, landscape architecture and interior design.
[H1] Projects Filters Grid List [IMG: First Building, Bradfield City Centre] [H3] First Building, Bradfield City Centre Dharug Country, Wianamatta, Western Sydney, Australia [IMG: Arup] [H3] Arup’s Brisbane workplace Yuggera and Turrbal Country, Brisbane, Australia [IMG: Sydney Metro – Western Sydney Airport] [H3] Sydney Metro – Western Sydney Airport Dharug Country, Western Sydney, Australia [IMG: Australia Post] [H3] Australia Post’s new home Wurundjeri Country, Melbourne, Australia [IMG: Albury-Wodonga Regional Hospital Precinct] [H3] Albury-Wodonga Regional Hospital Precinct Bungambrawatha / Wiradjuri Country, Albury-Wodonga [IMG: Park Avenue Central (PAC)] [H3] Park Avenue Central (PAC) Shanghai, China [IMG: The Lands by Capella] [H3] The Lands by Capella Gadigal Country, Sydney, Sydney, Australia [IMG: Harbourside] [H3] Harbourside Gadigal and Wangal Country, Sydney, Australia [IMG: ICC Darling Harbour Precinct Sydney] [H3] ICC Darling Harbour Precinct Sydney Gadigal Country, Sydney, Australia [IMG: Ngurra: The National Aboriginal and Torres Strait Islander Cultural Precinct] [H3] Ngurra: The National Aboriginal and Torres Strait Islander Cultural Precinct Ngunnawal and Ngambri Country, Canberra, Australia [IMG: 120 Collins Street] [H3] 120 Collins Street Wurundjeri Country, Melbourne, Australia [IMG: Bidi Bidi Performing Arts Centre] [H3] Bidi Bidi Performing Arts Centre Bidi Bidi, Uganda [IMG: Bakery Hill and Bridge Mall Urban Renewal Precinct] [H3] Bakery Hill and Bridge Mall Urban Renewal Precinct Wadawurrung Country, Ballarat, Australia [IMG: Commonwealth Bank of Australia, Darling Quarter] [H3] Commonwealth Bank of Australia, Darling Quarter Gadigal Country, Sydney, Australia [IMG: Metro Tunnel] [H3] Metro Tunnel Wurundjeri and Bunurong Country, Melbourne, Australia [IMG: Doha Grand Terminal] [H3] Doha Grand Terminal Doha, Qatar [IMG: Green Our Roof] [H3] Green Our Roof Wurundjeri Country, East Melbourne, Australia [IMG: Deloitte] [H3] Deloitte Gadigal Country, Sydney, Australia Load More Dharug Country, Wianamatta, Western Sydney, Australia First Building, Bradfield City Centre Yuggera and Turrbal Country, Brisbane, Australia Arup’s Brisbane workplace Dharug Country, Western Sydney, Australia Sydney Metro – Western Sydney Airport Wurundjeri Country, Melbourne, Australia Australia Post’s new home Bungambrawatha / Wiradjuri Country, Albury-Wodonga Albury-Wodonga Regional Hospital Precinct Shanghai, China Park Avenue Central (PAC) Gadigal Country, Sydney, Sydney, Australia The Lands by Capella Gadigal and Wangal Country, Sydney, Australia Harbourside Gadigal Country, Sydney, Australia ICC Darling Harbour Precinct Sydney Ngunnawal and Ngambri Country, Canberra, Australia Ngurra: The National Aboriginal and Torres Strait Islander Cultural Precinct Wurundjeri Country, Melbourne, Australia 120 Collins Street Bidi Bidi, Uganda Bidi Bidi Performing Arts Centre Wadawurrung Country, Ballarat, Australia Bakery Hill and Bridge Mall Urban Renewal Precinct Gadigal Country, Sydney, Australia Commonwealth Bank of Australia, Darling Quarter Wurundjeri and Bunurong Country, Melbourne, Australia Metro Tunnel Doha, Qatar Doha Grand Terminal Wurundjeri Country, East Melbourne, Australia Green Our Roof Gadigal Country, Sydney, Australia Deloitte Mountain View, California, US North Bayshore Master Plan Dar es Salaam, Tanzania Hope Village Community Building, One Heart Tanzania Gadigal Country, Sydney, Australia Central Connect Tech Clubhouse Wurundjeri Woi-wurrung, Bunurong and Wadawurrung Country, Melbourne, Australia Level Crossing Removal Project (LXRP) London, United Kingdom Baker McKenzie London Shanghai, China West Bund Waterfront Public Realm Wurundjeri Country, Melbourne, Australia Melbourne Arts Precinct Transformation: Laak Boorndap Urban Garden Dharug Country, Sydney, Australia Michael Kirby Building Macquarie University Sohar, Oman New City in Sohar Wurundjeri Woi - Wurrung, Melbourne, Australia The Square Terminal 1, Melbourne Airport UK Lunar Master Plan: Moon base for the European Space Agency Gamayngal, Bideagal, Gweagal, Gadigal and Gadhungal Country, Sydney, Australia Sydney Airport International Forecourt Macclesfield, UK First Light Pavilion Visitor’s Centre Hong Kong, China HSBC QRC Suites Yuggera and Turrbal Country, Brisbane, Australia Cross River Rail Gadi Country, Sydney, Australia Macquarie Street East Precinct Master Plan (MSEP) Wurundjeri Country, Melbourne, Australia SEEK Global HQ Gadigal Country, Sydney, Australia Sixty Martin Place Dharug Nation, Bradfield City, Greater Western Sydney, Australia Bradfield Central Park Brighton, UK Brighton Business School Wurundjeri Country, Melbourne, Australia NAB Place Melbourne Dharug Country, Wianamatta, Western Sydney Wianamatta (Western Sydney Aerotropolis) Whadjuk Country, Crawley, Western Australia The University of Western Australia’s EZONE Gadigal Country, Sydney, Australia AMP@QQT Whadjuk Country, Perth, Australia WA Museum Boola Bardip Wurundjeri Country, Melbourne, Australia Computershare Global HQ Ngunnawal and Ngambri Country, Canberra, Australia ANU Birch Wurundjeri Country, Melbourne, Australia Otter Place by Milieu Brighton, UK Mithras Student Village Whadjuk Country, Perth, Australia Murdoch Square Gadigal, Wurundjeri and Whadjuk Country, Sydney, Melbourne, Perth and Singapore Arup Workplaces Wuhan, China K11 Art Mall Yuggera and Turrbal Country, Brisbane, Australia Riverside Green Wurundjeri Country, Melbourne, Australia FEIT @ Melbourne Connect Yuggera and Turrbal Country, Brisbane, Australia Herston Quarter STARS San Francisco, US Brookfield Properties San Francisco Ngunnawal and Ngambri Country, Canberra, Australia ANU Research School of Social Sciences Glasgow, UK Adam Smith Building Gadigal Country, Sydney, Australia Sydney Theatre Company’s The Wharf Beijing, China Central Green Forest Park Shenzhen, China Xichong Coast Recovery Plan Edinburgh, UK Usher Building Shanghai, China Zhangjiang Pharmaceutical Campus Whadjuk Country, Perth, Australia Optus Stadium San Francisco, US Resilient South City, San Francisco Bidjigal, Dharug, Wallumettagal, and Cammeraygal Country, Sydney, Australia Metro North West Shenzhen, China Shenzhen Mangrove Wetland Museum Shenzhen, China Qianhai Rail and Master Planning Singapore GSK Asia House San Francisco, US Colma Creek, South San Francisco Wurundjeri Country, Melbourne, Australia Di Stasio Città Restaurant Wadawurrung Country, Geelong, Australia Geelong Arts Centre San Francisco, US Embarcadero and Public Piers Plan Kaurna Country, Adelaide, Australia Adelaide Airport Terminal Expansion Kunibídji Country, Maningrida, Australia Maningrida Arts and Culture Precinct Wurundjeri Country, Melbourne, Australia Life Sciences Building Yangon, Myanmar Wyndham Grand Yangon Royal Lake Hotel Whadjuk Country, Perth, Australia Stadium Park and Chevron Parklands Wurundjeri Country, Melbourne, Australia Pause, Melbourne Design Week Hong Kong, China District Des Voeux Whadjuk Country, Perth, Australia Hibernian Place and Westin Hotel Whadjuk Country, Fremantle, Australia Liv Apartments Gadigal Country, Sydney, Australia Morningstar Workplace Mars NASA 3D Printed Habitat Challenge Chengdu, China Panda Land Master Plan Palermo, Italy Palermo Cruise Terminal Design Competition Tokyo, Japan Tokyo Railyards Redevelopment Gadigal Country, Sydney, Australia Baker McKenzie Sydney Shanghai, China Shanghai North Bund Waterfront London, UK Sky Central Workplace Gadigal Country, Sydney, Australia Lendlease Global Headquarters Shanghai, China Huangpu East Bank Urban Forest Wangal and Gadigal Country, Sydney, Australia Flour Mill of Summer Hill Yuggera and Turrbal Country, Brisbane, Australia Herston Quarter Gadigal Country, Sydney, Australia Darling Harbour Sydney Public Realm Gadigal, Yuggera, Turrbal and Wurundjeri Country, Sydney, Brisbane and Melbourne, Australia Ovolo Hotels Wurundjeri Country, Melbourne, Australia Medibank Place Whadjuk Country, Perth, Australia Fiona Stanley Hospital Wurundjeri Country, Melbourne, Australia Flinders Street Station Whadjuk Country, Perth, Australia Brookfield Place Larrakia Country, Darwin, Australia Darwin Waterfront Public Domain Yuggera and Turrbal Country, Brisbane, Australia Advanced Engineering Building Bedegal Country, Sydney, Australia UNSW Electrical Engineering Building Kaurna Country, Adelaide, Australia Adelaide Contemporary New York City, US Beyond the Centerline, NYC Wallumettagal and Cammeraygal Country, Sydney, Australia Epping to Chatswood Rail Link Nanjing, China Nanjing Niushoushan Cultural Park Kabi Kabi Country, Moreton Bay, Australia University of Sunshine Coast, Moreton Bay Wurundjeri Country, Melbourne, Australia ANZ Campus Gadigal Country, Sydney, Australia Larmont Sydney Wangal Country, Sydney, Australia Olympic Park Station [IMG: WeChat QR Code] Scan this QR code with your phone to follow Hassell on WeChat.
SUB-PAGE (https://hassellstudio.com/project/metro-tunnel/) Hassell | Metro Tunnel
[H1] Metro Tunnel [H3] The Metro Tunnel transforms the way people move around Melbourne, improving north-south transit as well as access to key destinations and landmarks. The biggest-ever public transport infrastructure project in the state of Victoria’s history involved building twin nine-kilometre tunnels and five new underground stations: Arden at North Melbourne (near Arden Street), Parkville, State Library (at the northern end of Swanston Street), Town Hall (at the southern end of Swanston Street) and Anzac at the intersection of Domain Road and St Kilda Road.The Metro Tunnel creates a new end-to-end rail line linking Sunbury in the west to Cranbourne and Pakenham in the south-east. More trains now run more often across Melbourne with three of the busiest train lines routed through new tunnels under the city. [H3] The whole scheme connects into the city environment and ensures seamless passenger flow. By untangling the City Loop rail tunnel, the Metro Tunnel enables over half a million more passengers to travel across the rail network in peak periods every week. Getting to and from work and study, connecting with friends and family, and going to sporting, cultural and community activities is all easier and more enjoyable via Metro Tunnel.The Metro Tunnel is a collaboration between leading international architecture design practices Hassell, WW+P Architects, and RSHP. Landscape architecture by Hassell, line-wide wayfinding by Maynard Design, engineering by Arup, Arcadis, and WSP as part of the CYP Design and Construction (CYP D&C) Joint Venture comprising Bouygues Construction, John Holland and Lendlease. [H4] Client Rail Projects Victoria [H4] Location Wurundjeri and Bunurong CountryMelbourne, Australia [H4] Status Completed [H4] Year 2025 [H4] Collaborators Detailed below [H4] Design team Detailed below [H4] Photography Peter Bennetts, Sarah Pannell Anzac Station Anzac Station Town Hall Station Town Hall Station State Library Station State Library Station Parkville Station Parkville Station Arden Station Arden Station Anzac Station Anzac Station [H2] “It’s wonderful to see our ideas come to life after years of design, collaboration and problem-solving. The five new stations are civic places that will reshape how Melbourne moves, connects and grows for decades to come.” Mark Loughnan, Principal / Board Director / Head of Design 16.5k square metres of new and renewed public realm 504k more passengers across the network in peak periods 9km twin tunnels + 4.6kms new separated bike lanes [H2] Sustainability highlights From the outset, the Metro Tunnel set ambitious targets for sustainable design, including an emphasis on biophilic design — a rare approach for a major project. Our approach prioritises natural ventilation, daylight, and sightlines to ensure passengers can see the sky from underground spaces.Our involvement in the public realm encompasses all aspects of planting and landscaping, where we are exceeding urban ecological targets to enhance tree canopy coverage, soil volume, passive irrigation, flood mitigation, vegetated surfaces, and biodiversity. As a result, grassy woodlands and wetlands have been reintroduced into the urban sphere.We also support the project’s reduction in material use as a key initiative to help mitigate climate impact. The project collaborators aimed to reduce material use by 24%, particularly that of concrete, which has a generally high carbon intensity across major infrastructure projects.Further sustainability commitments for the Metro Tunnel are tracking well toward achieving the Rail Project Victoria (RPV) 9 sustainability targets. [H2] Station and Precinct Design The Metro Tunnel is a once-in-a-century opportunity to reshape entire city precincts to be more responsive to their context and communities. Commuters, pedestrians, cyclists and nature are prioritised in the city’s new streetscapes. The five metro stations are new landmarks and meeting places. Each station draws on the history and character of its location, featuring materials such as brick, glass, timber and bluestone, and are new destinations in their own right, with shopping, cafes, restaurants and art installations.Inside, the stations make the most of space and natural light, to ensure passengers can move through the stations and transfer between rail lines easily and intuitively. Station entrances and canopies have been designed to provide shading and ventilation, ensuring that internal temperatures are maintained. All the station entrances offer sheltered canopies, and considerable analysis has been undertaken to ensure adequate protection from rain.In designing all the new public spaces surrounding and connecting the stations, we have established biodiverse landscaping palettes that include a range of native shrubs, flowers, grasses, and medicinal plants, as well as urban trees planted in tree pits and hard landscaping elements. [H2] Anzac Station precinct Designed to integrate with surrounding parklands, Anzac Station is a ‘pavilion in the park’ that provides a seamless connection above and beneath the Domain precinct linking Melbourne’s city centre and busy St Kilda Road with the Domain train and tram interchange, the Shrine of Remembrance, and the Royal Botanic Gardens parklands.We challenged the brief in two ways, which expanded the opportunity for Anzac to become more than a Metro station. In a first for Melbourne (and possibly Australia), our design-led approach to the station places the ‘main’ entry on the tram platform and introduces underpasses to the Metro concourse from each side of St Kilda road for safe and seamless commuter transit between tram and train, and into the precinct.A light-touch floating timber canopy with geometries that echo those of the Shrine of Remembrance is the distinctive above-ground architectural feature of Anzac station. Large voids and lightwells pull daylight deep into the concourses, improving the transit experience and reducing power usage.Secondly, we increased the scope of landscaped parkland in Albert Road Reserve, rationalising roads and carparks in the process, for a greener urban nexus. Our approach proposed more than was asked in the brief, increasing Anzac Station’s footprint to integrate the station and tramstop, and link into the parklands of the Shrine to Albert Park Lake.Domain is a rapidly evolving commercial and residential hub of increasing density that requires an improved urban ecology. Increasing the scope of the project to encompass the Domain and Albert Road precinct means this station and its surrounds provide a better environment on the city fringe. Roads and carparks are transformed into a ‘green spine’ that delivers a verdant Shrine to Bay link. The integration of visible water-sensitive urban design initiatives assists with water management, biodiversity, and habitat creation at this busy junction.In a win for city residents and visitors, open public spaces extend from the station through the new Albert Road Reserve toward Albert Park Lake. In addition to offering a new pedestrian-friendly plaza and park for those who work and live nearby, this design-led above-station urban greening initiative provides a cooling tree canopy and fosters biodiversity in what has long been a heat-charged and windswept intersection. It also contributes to the bigger picture $13million ‘Shrine to Sea’ initiative that carves a boulevard connecting the Domain Gardens to Port Phillip Bay. [H2] Town Hall Station precinct Prominently placed at the southern Swanston Street entrance to the CBD, opposite Flinders Street Station, the new Town Hall metro station reorients Melbourne’s city centre, with entrances at City Square, next to the heritage-listed Young & Jackson hotel, and at Federation Square.The City Square entrance respects its historic neighbours – St Paul’s Cathedral, Melbourne Town Hall, and the Manchester Unity building – with a nod to modern and contemporary city buildings. The entrance pavilion and the redesigned City Square provide a vibrant place for people to meet in the city. City Square itself is revitalised and upgraded in terms of amenity to reassert its role as one of the prime public gathering and events spaces in the heart of the city. Native trees and planting embrace the square, creating an urban oasis amidst the bustling city streets.The Federation Square entry has been developed in consultation with stakeholders and forms a key part of the Metro’s simple ‘portal style’ design language, while creating a feature building that replaces the former Visitor Centre. Inside, vaulted ceilings soar 10 metres high over 19-metre-wide platforms, making this a landmark of Grand Central scale and stature for Melbourne.As part of the build, a world-first trial is underway to capture geothermal energy in the foundations of the Metro Tunnel’s new State Library Station, one that could start a revolution in clean energy. [H2] State Library Station precinct The new State Library Station connects the northern end of Swanston Street to the CBD, with entrances on La Trobe Street (at the corner of Swanston Street) and Franklin Street. Passengers can slipstream into the bustle of the city, amble onto campus at RMIT, or retreat into laneways awash with secret histories and treasure troves of culture.Underground, the station is remarkable for its wide aisles and sweeping arches that recall the monumental State Library of Victoria above. At street level, the station’s Latrobe Street entrance echoes the gravitas of the library with a large, concrete-framed portal. The extension of Literature Lane connects La Trobe and Little La Trobe streets, where new cafes and shops flourish.Reconfiguring the road space above State Library Station has created 3,500 sqm of new public space laden with 50% more mature trees across the precinct. Eclectic, energetic promenades and laneways transform the area, opening up the city’s north where new and immersive shared zones improve the neighbourhood for pedestrians, cyclists and the growing local community.Along Franklin Street, a modest portal entrance provides convenient access into RMIT for students, and boulevard-style planting has established a native, bio-diverse tree-lined promenade to encourage walking between the station and Queen Victoria Market, and into the northern end of the CBD. A’Beckett Street has been transformed into an uptown pedestrian- and cycle-friendly plaza for community activities. “Water sensitive urban design principles have also been integrated into the design of the State Library Station precinct to lessen flood risk in low-lying areas, reduce stormwater runoff and provide passive irrigation to plants, thereby reducing demand for potable water. Areas that receive high stormwater runoff are landscaped to cope with heavy rainfall, and new tree pits contain large soil volumes to provide passive irrigation.” – Victoria’s Big Build [H2] Parkville Station precinct For the first time ever, Parkville’s world-class education, research and healthcare hub is connected into Melbourne’s train network. Parkville Station is a much-needed metro transit node for the many thousands of students, patients, workers and other travellers who visit the precinct every day. Passengers from as far away as Sunbury, Cranbourne and Pakenham – and stations in between – are now able to get to Parkville without changing trains.Parkville Station’s glass feature roof allows abundant natural light to enter the station concourse, and the landscape seamlessly connects the tree-lined view of Grattan Street. Visitors and residents will benefit from the precinct’s abundant public spaces for encounters, learning, and healing.The Metro station underpass provides a safe and accessible connection to the doorsteps of the University of Melbourne, Royal Melbourne Hospital, the Victorian Comprehensive Cancer Centre, as well as some of Australia’s leading medical and healthcare facilities. These institutions are also better connected at street level with Grattan Street, which is reimagined as a more pedestrian-friendly boulevard.Now a grand promenade and biodiversity corridor to complement the city’s flourishing health and education quarter — Parkville is a place of exploration and ideas. Generous streetscape design connects the Metro with the many tram, bus, cycling, and walking routes, serving as a gateway to the University of Melbourne and hospitals. [H2] Arden Station precinct Breathing new vigour into North Melbourne, Arden Station is a sustainable transport hub within walking distance of the North Melbourne Recreation Centre, Arden Street Oval and the Route 57 tram. Its bold, red brick archway reflects the area’s industrial heritage while creating a distinguished landmark for the new Arden precinct. The new station is part of a significant urban renewal project, creating a vibrant residential, commercial, and retail precinct on the city fringe.In fact, Arden Station is destined to be the centrepiece of Victoria’s new knowledge and innovation precinct, which is expected to generate up to 34,000 jobs and be home to around 15,000 residents by 2050.Pursuing best practice sustainability factors includes delivering daylight deep into the underground platforms via three enormous skylights nestled within the public realm. Our material selection specifies locally-sourced, low VOC options along with water-efficient fixtures and fittings, which together drive the sustainability performance and outcomes for the project.Around the station, the public realm is activated by a sequence of welcoming plazas, landscaped terraces, and tree-lined streets with materials that reference the local industrial character. Our landscape approach is an ‘urban sponge’ that incorporates sunken gardens and native plants that tolerate water inundation, which will work with the site’s natural flood systems.Ongoing community and stakeholder feedback has resulted in station precinct design updates, outlined in an amended Development Plan, that include:retaining 15 more trees, bringing tree savings to 47 more than in the station’s Environment Effects Statementcreating a new series of public grassed areas interspersed with tree plantingimproved station access with repositioned entry gates and the reorientation of entry ramps on
SUB-PAGE (https://hassellstudio.com/contact/) Hassell | Contact us. Get in touch. Architects, urban designers, landscape architects, interior designers. Research, strategy, experience design + more.
[H1] Contact Our Studios [H2] Brisbane Yuggera and Turrbal CountryLevel 2, Factory 1, West Village45 Mollison StreetWest End QLDAustralia 4101 T +61 7 3914 4000E brisbane@hassellstudio.com Contact us Visit our Brisbane studio Find on maps [H2] Hong Kong Level 22, 169 Electric RoadNorth Point Hong Kong ChinaT +852 2552 9098E hongkong@hassellstudio.com Contact us Visit our Hong Kong studio Find on maps [H2] London Level 16-14 Underwood StreetLondon N1 7JQ United KingdomT +44 20 7490 7669Registered in England and Wales Contact us Visit our London studio Find on maps [H2] Melbourne Wurundjeri CountryLevel 955 Collins StreetMelbourne VICAustralia 3000T +61 3 8102 3000E melbourne@hassellstudio.comArchitect Directors VIC: Mark Loughnan 15032 Brenden Kelly 20550 Liz Westgarth 00113 Contact us Visit our Melbourne studio Find on maps [H2] Perth Whadjuk CountryLevel 1Commonwealth Bank Building242 Murray StreetPerth WAAustralia 6000T +61 8 6477 6000E perth@hassellstudio.com Contact us Visit our Perth studio Find on maps [H2] San Francisco 650 California Street Level 7San Francisco CA 94108 United States of AmericaT +1 917 997 5746 Contact us Visit our San Francisco studio Find on maps [H2] Shanghai Unit 605, 688 Changde RoadPark Avenue Central (PAC)Jing’An DistrictShanghai 200040ChinaT+86 21 6126 2100E shanghai@hassellstudio.com Contact us Visit our Shanghai studio Find on maps [H2] Singapore 115 Amoy Street #03-03Singapore 069935T +65 6224 4688E singapore@hassellstudio.com Contact us Visit our Singapore studio Find on maps [H2] Sydney Gadigal CountryLevel 2Pier 8/9, 23 Hickson RoadSydney NSWAustralia 2000T +61 2 9101 2000E sydney@hassellstudio.com Nominated architects NSW:Tony Grist 5350Glenn Scott 6842Ross de la Motte 7398 Contact us Visit our Sydney studio Find on maps [H2] Contact us Get in touch using the form below. [H3] Business development We work across Asia, Australia, the United States, and the United Kingdom. For all enquiries, contact:Nik KillisT +61 414 587 468E NKillis@hassellstudio.com [H3] Media enquiries Verity MagdalinoE vmagdalino@hassellstudio.com [IMG: WeChat QR Code] Scan this QR code with your phone to follow Hassell on WeChat.
SUB-PAGE (https://hassellstudio.com/studio/why-hassell/) Hassell | Studio. Why Hassell? | Our purpose and capabilities
[H1] About [H3] Our purpose is to create a better future by designing the world’s best places – places people love [H3] Why Hassell? We are talented architects, designers and creative thinkers who are working towards a better future by designing the world’s best places — places people love.Global in location and perspective, we are open-minded in our collaboration with experts, partners and clients and ambitious in our pursuit to unlock measurable value for them.Our unique design process combines creative design, strategic insights and advanced technology with regenerative design to make an impact on every project, client and their broader communities.We are serious about affecting positive change. This is what drives us to design truly beautiful places that feel unanticipated yet obvious. [H2] Our clients look to us for more than our design skills. They want us to help them unlock value for their business and their end users – and find ways to better connect people. [H2] Design approach We believe in the impact of great design. Design that is engaging, enriching, and enduring. Design that adds beauty and value to the world. Great design is driven by meaningful ideas explored through research and testing, and achieved through open-minded collaboration. It deals with complexity. It achieves outcomes that feel both unanticipated and yet obvious. It engages our emotions and sparks new conversations. It shapes our physical world as well as our culture – our lives and experiences. The world’s best places are always more than the sum of their parts. They go generously beyond the brief to create a better future. [H2] Strategy Hassell’s strategy team helps clients and designers develop a deeper understanding of the organisations and people at the heart of our projects. The strategies we develop help our clients make better use of their space, set up for the future and respond to change over time.The team brings an open-minded curiosity to their work, uncovering and sharing specific insights – rich data and analytics that boost long-term value for clients.Our strategists come from backgrounds as varied as psychology, technology, business, architecture, art, and graphic and industrial design.This diversity allows the team to consider and convey information like design briefs, strategies and design directions analytically, mathematically, spatially, conceptually and visually – to a range of organisations and individuals. [H2] Research Our in-house research team conducts original research on topics as diverse as why design matters to nurses, what makes campuses relevant to students in the age of digital learning, whether design is a factor in attracting talent and the similarities and differences between incubators, accelerators and co-working spaces. A team of practical-minded thinkers with plenty of experience in the field, our researchers help design teams and clients understand how trends will affect the spaces we design together, providing early insight into how to future-proof projects. Our researchers typically work in partnership with universities and industry experts worldwide, and they’ve garnered plenty of recognition and awards for their work over the years. View research [H2] Design technology and innovation Our global design technology and innovation team is focused on how we can harness new and emerging technologies to elevate our design process – and our design outcomes. The powerful tools we use help us create buildings and spaces that are flexible enough to capitalise on the innovations of tomorrow. Our capabilities include: BIM – With more than 150 specialists in Building Information Modelling, we deploy this critical technology on large, complex projects such as Optus Stadium in Perth, Australia, an award-winning venue with a benchmark BIM process recognised at the international Autodesk Conference in 2019.Virtual reality – VR brings our evolving projects to life for clients and users. On the University of Brighton business school in the UK, we employed it for everything from in-house design development to client presentations to consultation with university staff. Computational design – We use computational tools such as parametric models to solve complex geometrical problems - like designing a spiral staircase for the WA Museum Boola Bardip.Our team is also actively involved in conversations about next-gen thinking in our industry as well as future-focused design competitions like NASA’s 3-D Printed Habitat Challenge. VIEW OUR HISTORY [H3] Breathing Space, London Design Festival, London, UK An overlooked public square in East London becomes a place of respite during the busy London Design Festival – with real-time London pollution data on display. Breathing Space, London Design Festival, London, UK An overlooked public square in East London becomes a place of respite during the busy London Design Festival – with real-time London pollution data on display. Installations and interventions [H3] Footprints, Clockenflap Festival, Hong Kong, China Futuristic, mirrored box design blends into the landscape to give kids and adults a moment away from the chaos of Hong Kong’s largest music and arts festival. Footprints, Clockenflap Festival, Hong Kong, China Futuristic, mirrored box design blends into the landscape to give kids and adults a moment away from the chaos of Hong Kong’s largest music and arts festival. Installations and interventions [H3] Sensorium, Clerkenwell Design Week, London, UK We interpret Clerkenwell’s historic pleasure gardens in an immersive installation for Clerkenwell Design Week – a riot of smells, textures, tastes and optic devices. Play video Sensorium, Clerkenwell Design Week, London, UK We interpret Clerkenwell’s historic pleasure gardens in an immersive installation for Clerkenwell Design Week – a riot of smells, textures, tastes and optic devices. Sensorium, Clerkenwell Design Week [H3] Sensorium, Clerkenwell Design Week, London, UK The creative collaboration of architects, urban designers, interior designers and Scandinavian seating designer HÅG offers a new perspective on how people shape design and how design responds to people. Sensorium, Clerkenwell Design Week, London, UK The creative collaboration of architects, urban designers, interior designers and Scandinavian seating designer HÅG offers a new perspective on how people shape design and how design responds to people. Sensorium, Clerkenwell Design Week [H3] Pause, Melbourne Design Week, Australia For Melbourne Design Week 2019 we invite the public to surrender phones and digital devices and enter a giant bubble for a solitary moment to pause. Pause, Melbourne Design Week, Australia For Melbourne Design Week 2019 we invite the public to surrender phones and digital devices and enter a giant bubble for a solitary moment to pause. Pause, Melbourne Design Week [H3] ‘High Rotation’, Museum of Brisbane, Australia We design an experience for the public to see, hear and feel the sound of Brisbane – a backstage pass to three epic decades of Brisbane’s music scene. ‘High Rotation’, Museum of Brisbane, Australia We design an experience for the public to see, hear and feel the sound of Brisbane – a backstage pass to three epic decades of Brisbane’s music scene. ‘High Rotation’ at Museum of Brisbane [IMG: WeChat QR Code] Scan this QR code with your phone to follow Hassell on WeChat.
SUB-PAGE (https://hassellstudio.com/insight/featured/) Hassell | Insight. News + events | Research | Conversations. Resilient cities, post-COVID design, future of workplace + more.
[H1] Insight [H2] Explore the latest on resilient cities, workplace thinking, and innovation precincts. [H3] The Mandate Mirage: 2025 Workplace Futures Survey Are mandates working? Hassell research reveals the real strategy driving return-to-office. READ MORE Research [H3] Senior living in dense cities: building dignity and choice By 2039, one in three Hong Kongers will be 65+. Today’s senior housing is stuck between two extremes: minimal care at home or institutional living. At Hassell, we believe real life happens in the space between. Conversations [H3] The Brisbane 2032 cultural vision: a legacy beyond the Olympics The Brisbane 2032 Olympics presents a once-in-a-generation opportunity to redefine how our unique Australian culture can energise our cities and enrich communities. Conversations [H3] From commutes to communities: Human-centred design in transport-oriented developments When thoughtfully designed, transport-oriented developments (TODs) – those clusters of homes, offices, and public spaces orbiting train stations and bus hubs – promise something radical: they can redefine – not just how people move across cities – but how they thrive. [H2] “When we focus on what already exists, we can evolve our cities into places where people and nature thrive together.” Samantha Peart, Head of Sustainability Learn more Conversations [H3] Building smarter: a new lens on modular design in Australia Practical, sustainable, efficient, and big on benefits — there’s a lot to love about modular design. Research [H3] The Future of Retail In Asia and the Middle East, the reinvention of retail is unfolding at breakneck speed. Our latest research report, The Future of Retail delves into the trends, ideas and innovations reshaping how — and why — we shop. Conversations [H3] The path to climate-resilient and healthy cities is paved with plants As cities grapple with the growing challenges of climate change and public health, integrating nature and biodiversity into urban environments is crucial. Here, we reveal ten essential pillars of city-wide nature restoration. [H3] Ten key moves that drive #NaturePositive cities A new Australian report by the Committee for Sydney titled Nature Positive Sydney sets out a path to enable community, business and government to grow our living infrastructure equitably. Read more [IMG: WeChat QR Code] Scan this QR code with your phone to follow Hassell on WeChat.
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
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| / (home) | 2 | 0 |
| /projects/all/ | 0 | 0 |
| /project/metro-tunnel/ | 5 | 0 |
| /contact/ | 0 | 1 |
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🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
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Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
Based on 1019 businesses audited.
Architecture, Interior Design & Home Improvement BS: Hassell (www.hassellstudio.com)
This is a gold-standard architecture site that prioritizes forensic substance over marketing fluff. By naming specific architects with license numbers and providing hard data on project outcomes, Hassell leaves almost no room for BS. It is a benchmark for institutional authority in the design sector.
To achieve a score below 10, the brand could further reduce the repetition of the ‘places people love’ mantra in its heading structures. Adding explicit client testimonials directly to the major infrastructure project pages would convert the few remaining marketing assertions into verified proof. Finally, ensuring that the ‘UNBUILT’ projects are consistently dated would prevent any perception of stale concepts.
The content perfectly aligns with the Architecture, Urban Design, and Landscape industry. It demonstrates a global studio footprint with high-level expertise in complex infrastructure and large-scale urban regeneration.
“The low BS score of 12 is primarily a result of high proof density and the lack of semantic drift. Minor penalties were only applied in Information Density and Commodity Fingerprint due to the inevitable use of standard architectural jargon and the repetition of the brand's 'purpose' slogan. All other pillars scored near zero for BS.”
This training module utilizes a snapshot of public data from Hassell, captured on May 16, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to Hassell: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.hassellstudio.com to view the most current version of its content and learn from the source what this company is about and what it offers.