Training Example: MOKE International – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Automotive Dealerships & Sales
Generic Claims: best deals in town, lowest prices guaranteed, unbeatable value, number one dealer…
Red Flags: no FCA registration for finance advertising, stock photos instead of real vehicle images, no physical address or virtual dealership only, prices hidden or available on request only…
Semantic Drift Patterns: homepage claims premium but inventory is budget vehicles, claims specialist but stocks every make and model, homepage shows luxury brand imagery but sells economy cars, claims transparent pricing but no prices visible on listings…
Proof Expectations: FCA registration number for finance offerings, physical dealership address with photos, current vehicle inventory with real images and pricing, third-party review platform presence (AutoTrader, Google)…

MOKE International

(https://mokeinternational.com) 📸 Data Snapshot: May 24, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE MOKE : INTRODUCING THE ELECTRIC MOKE – MOKE® (https://mokeinternational.com)
Title

MOKE : INTRODUCING THE ELECTRIC MOKE – MOKE®

Meta

The must-have beach accessory. Introducing the Electric MOKE. Manufactured in Britain, shipped to the most beautiful places in the world.

H2 introducing THE ELECTRIC
H2 power
H2 Manufactured using a majority of European parts
H2 Manufactured using a majority of European parts
H2 a breath of fresh air…
H2 MOKE
H2 UK – MOKE Hendy
H2 France – Suncar SAS
H2 The Balearic islands – Cool classics
H2 the jolly mile – spain
H2 MOKE Fort Lauderdale by txt charlie
H2 Hardy Carts & Equipment – Mexico
H2 Romeo ferraris – Italy
H2 BEACH LIFESTYLE
H2 DESIGN YOUR DREAM MOKE
H2 £990
H2 CUSTOM JAVASCRIPT
H2 FROM MARBELLA TO MALLORCA
H2 SOUTH BEACH TO SANTA MONICA
H2 Footer Form
H3 The MOKE
H3 DESIGN YOUR DREAM MOKE TODAY
H3 OUR SERVICES
H4 CHARGE
H4 Range
H4 top speed
H4 Reservation price:
NAV_HEADING_REPEATED_FOOTER Privacy Policy – MOKE® (https://mokeinternational.com/privacy-policy/)
Title

Privacy Policy – MOKE®

Meta

This privacy policy sets out how we use, protect and process any information that you supply to MOKE International Limited when you use this website.

H1 Privacy Policy
H2 CUSTOM JAVASCRIPT
H2 FROM MARBELLA TO MALLORCA
H2 SOUTH BEACH TO SANTA MONICA
H2 Footer Form
H3 CONTROLLER
H3 INFORMATION WE MAY COLLECT ABOUT YOU
H3 SECURITY
H3 COOKIES
H3 LINKS TO OTHER WEBSITES
H3 USE MADE OF THIS INFORMATION
H3 CONTROLLING YOUR PERSONAL INFORMATION:
H3 DISCLOSURE OF YOUR INFORMATION
H3 YOUR RIGHTS
H3 ACCESS TO INFORMATION
H3 CHANGES TO OUR PRIVACY POLICY
H3 CONTACT US
NAV_HEADER_REPEATED_FOOTER News – MOKE® (https://mokeinternational.com/news/)
Title

News – MOKE®

Meta

The latest news from MOKE International including events, product updates, new retail launches and partnerships.

H2 Latest News
H2 CUSTOM JAVASCRIPT
H2 FROM MARBELLA TO MALLORCA
H2 SOUTH BEACH TO SANTA MONICA
H2 Footer Form
H3 MOKE Mini Journal #3 – How to Spend the Perfect Summer in Southern California
H3 MOKE Mini Journal #3 – How to Spend the Perfect Summer in Southern California
H3 MOKE INTERNATIONAL LAUNCHES ON THE WEST COAST WITH THE “CALIFORNIA COLLECTION” & FIRST RETAIL PARTNER IN THE STATE
H3 THE CALIFORNIA COLLECTION
H3 MOKE International Appoints new CEO
H3 MOKE Lands in Greece
H3 Glastonbury 2025
H3 MOKE International Invests In British Automotive Manufacturing With New Facility And Expanded Workforce
H3 MOKE Mini Journal #2 – Sotogrande & Marbella
H3 MOKE International secures US CARB approval and accelerates global expansion
H3 MOKE International Celebrates 60 Years of MOKE at the Paris Motor Show with of Bespoke Electric MOKEs
H3 MOKE is given Red Bull Wiiings for Summer of Motorsport
H3 MOKE International appoints Nick English as Executive Chairman
H3 MOKE MINI JOURNAL #1 – CÔTE D’AZUR​
H3 The Grand Opening of The Jolly Mile in Marbella
H3 MOKE International rolls into Mexico!  
H3 MOKE International Announces US Partners to Accelerate Access to their Iconic Electric Vehicles
H3 MOKE International announces partnership with Suncar SAS to sell Electric MOKEs in France
H3 MOKE International receives the royal seal of approval from H.S.H Prince Albert II of Monaco
H3 The perfect pairing: The Pig on the Beach and MOKE
H3 Welcome to Miami
H3 Another good time at Goodwood
H3 Return of the MOKE: Original MOKE brand back in America after 40 years with new Electric MOKE Californian
H3 Two special edition Electric MOKEs designed by Steve Edge raise £450,000 for Blue Marine Foundation at Monaco Yacht show
H3 MOKE showcases new generation MOKEs at glorious Goodwood Revival
H3 Joining forces to keep the oceans clean: MOKE International partners with Canada SailGP for French sail Grand Prix
H3 Electric MOKE pop-up launches at luxury department store Le Bon Marché Rive Gauche in Paris
H3 Interview with Quentin Monge
H3 MOKE INTERNATIONAL LAUNCHES ‘CASA MOKE’ FLAGSHIP STORE IN SAINT-TROPEZ AND UNVEILS NEW WEBSITE FOR INTEGRATED MOKE CUSTOMER EXPERIENCE
H3 MOKE INTERNATIONAL JOINS FORCES WITH THE BLUE MARINE FOUNDATION ON A MISSION TO PROTECT THE WORLD’S OCEANS
H3 A NEW CHAPTER BEGINS AS ELECTRIC MOKE HITS THE ROAD FOR SUMMER
H3 MOKE GOES ELECTRIC
H3 MOKE COMES HOME WITH A PRODUCTION FACILITY IN UK’S AUTOMOTIVE HEARTLAND
H3 MOKE INVITES CUSTOMERS TO ‘GO COMMANDO’ WITH MILITARY-INSPIRED SPECIAL EDITION MOKE
H3 MOKE ORDER BOOKS OPEN READY FOR THE GREAT BRITISH STAYCATION
H3 HENDY GROUP APPOINTED AS MOKE UK DEALER
H3 MOKE RELAUNCHES IN THE UK
H3 SANDRINE SARROCHE (FEAT. DON SOLEY)
H3 BONJOUR LA FRANCE!
H3 LIFT OFF!
H3 MOKE INTERNATIONAL LAUNCHES ON THE WEST COAST WITH THE “CALIFORNIA COLLECTION” & FIRST RETAIL PARTNER IN THE STATE
H3 THE CALIFORNIA COLLECTION
H3 MOKE International Appoints new CEO
H3 MOKE Lands in Greece
NAV_HEADER_HEADING_REPEATED_BODY Electric MOKE – MOKE® (https://mokeinternational.com/product/bespoke-your-moke/)
Title

Electric MOKE – MOKE®

H1 BESPOKE YOUR MOKE
H2 DRIVE
H2 ELECTRICAL
H2 INTERIOR/EXTERIOR
H2 DIMENSIONS
H2 BATTERY
H2 CUSTOM JAVASCRIPT
H2 FROM MARBELLA TO MALLORCA
H2 SOUTH BEACH TO SANTA MONICA
H2 Footer Form
H2 Select CAR DELIVERY COUNTRY
H4 The MOKE retails from $41,900*
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://mokeinternational.com) MOKE : INTRODUCING THE ELECTRIC MOKE – MOKE®
[H2] introducing THE ELECTRIC

[H4] CHARGE

0
HOURS*

[H4] Range

0
MILES**

[H4] top speed

0
MPH

[H2] power

0
KW

[H2] Manufactured using a majority of European parts

Maximum power of 33Kw proves plenty for a vehicle that weighs under 800Kg* Charges to 100% in 4 hours with standard EU Type 2 charger and 220V domestic power supply (80% Charge in 2 hours).** The official WLTP ‘Combined’ range. Real world testing for cities and coastlines produces results of 45-80 miles (72-129km).

[H2] Manufactured using a majority of European parts

Maximum power of 33Kw proves plenty for a vehicle that weighs under 800Kg* Charges to 100% in 4 hours with a standard US Type 1 Charger. From a power supply > 200 Volts (80% Charge in 2 hours).** Real world testing for cities and coastlines produces results of 45-80 miles (72-129km). The official WLTP (Worldwide Harmonised Light Test Procedure) ‘combined’ range is 54 miles.

COnfigure + order >

[H2] a breath of fresh air...

In a MOKE you have time to take it slow, to enjoy life’s journey. Designed for the most beautiful places on the planet, the Electric MOKE’s whisper-quiet, sustainable drivetrain makes it the ideal companion for lovers of beautiful destinations.

[H2] MOKE

We’ve already set-up shop in Europe and select beach destinations worldwide. Now, after seven years of campaigning by our friends and fans, we have some BIG NEWS… MOKE International has been approved to sell up to 325 authentic British-made Electric MOKEs per year in the USA! To be one of the first to get your hands on one, and hit the highways at speeds of up to 50mph, join the waiting list here.

Experience MOKE around the world, from Florida to Ibiza, our largest rental operation in St Barth.

[H2] UK - MOKE Hendy

Unit 7, M3 Trade Park, Leigh Road,Eastleigh, SO50 9YAUnited KingdomTel: 02380 986 607Open Monday – Sunday8:30am – 5:30pm (Saturday: 9am-5pm; Sunday: Closed)Visit

[H2] France - Suncar SAS

25 Rue Rossini 06000 NiceLundi a vendredi De 10h a 18hBy Appointment OnlyVisit

[H2] The Balearic islands - Cool classics

Email: [email protected]By Appointment OnlyVisit

[H2] the jolly mile - spain

Sotogrande: Calle Manuel Gavilán Oncala, 57.  Pueblo Nuevo de Guadiaro 11311, Cádiz.Marbella: Carril de Picaza, Local 4. Pol. industrial de San Pedro de Alcántara, Marbella. 29670, Málaga.By Appointment OnlyVisit

[H2] MOKE Fort Lauderdale by txt charlie

2125 S Federal Highway, Fort Lauderdale, 33316Visit

[H2] Hardy Carts & Equipment - Mexico

Punta Mita: Carretera Cruz de Huanacaxtl 142 #1, 2, & 6 Plaza Punto Mita, Punta De Mita Punta De Mita, Nayarit CP 63734Los Cabos: Carretera Transpeninsular KM 24.2 Bv. Cerro Colorado, Koral Center – Local 8 C.P. 23405 San Jose del Cabo, B.C.S.Visit

[H2] Romeo ferraris - Italy

Romeo Ferraris SrlVia Lambro, 3320073 Opera MIPhone: +39 02 57601636 | +39 02 57603024
Operating hours:
From Monday to Friday:08:30 – 12:30, 14:00 – 18:00
Saturday morning: 08:30 – 12:30
Visit

[IMG: Living The Dream, St Tropez, MOKE]

[IMG: MOKE Californian badge]

[H2] BEACH LIFESTYLE

We all love the beach. That’s why MOKE is firmly committed to preserving our oceans and their surroundings.We’re proud to be a Partner and Sponsor of the Blue Marine Foundation, which operates all over the world to protect marine life and restore the ocean to health.

UK

[IMG: St Tropez, Nice, Monaco, MOKE]

[H2] DESIGN YOUR DREAM MOKE

[H4] Reservation price:

[H2] £990

COnfigure + order >

[IMG: St Tropez, Nice, Monaco, MOKE]

[H3] The
MOKE

Get behind the wheel and enjoy summer.

Discover >

[IMG: St Tropez, Nice, Monaco, MOKE]

[H3] DESIGN YOUR DREAM MOKE TODAY

From Clicking to Cruising in 5 simple steps

Order >

[IMG: St Tropez, Nice, Monaco, MOKE, Beach, BBQ]

[H3] OUR SERVICES

Need anything ? We’re on it.

READ MORE
4342 chars
SUB-PAGE (https://mokeinternational.com/privacy-policy/) Privacy Policy – MOKE®
MOKE International Limited is committed to protecting and respecting your privacy and personal data.
This privacy policy sets out how we use, protect and process any information that you supply to MOKE International Limited when you use this website. This includes any data you share when you sign up to a newsletter or make a purchase. By visiting mokeinternational.com you are accepting and consenting to the practices described in this policy. Should we ask you to provide certain information by which you can be identified when using this website, then you can rest assured that it will only be used in accordance with this privacy statement.
[H3] CONTROLLER
For the purpose of the Data Protection Act 1998 and the EU General Data Protection Regulation, the data controller is MOKE International Limited (collectively referred to as ‘MOKE’, Company’, ‘we’, ‘us’ or ‘our’ in this privacy notice) of MOKE International Limited, Unit 2 Caswell Road, Leamington Spa, Warwickshire, CV31 1QD, United Kingdom
.
We are responsible for your data and have appointed a data privacy manager who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact the data privacy manager using the email data at mokeinternational dot com.
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
[H3] INFORMATION WE MAY COLLECT ABOUT YOU
We may collect and process the following data about you:
Information you give us
You may give us information about you by filling in forms on our site (mokeinternational.com) or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you register to use our site, subscribe to our service, search for a product, place an order on our site, participate in discussion boards or other social media functions on our site, enter a competition, promotion or survey, subscribe to newsletters, send an enquiry and when you report a problem with our site. The information you give us may include:
Identity Data including first name, last name, username or similar identifier, marital status, title, date of birth and gender.
Contact Data including billing address, delivery address, email address and telephone numbers.
Financial Data including bank account and payment card details.
Transaction Data including details about payments to and from you and other details of products and services you have purchased from us.
Technical Data including your internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.
Profile Data including your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
Usage Data including information about how you use our website, products and services.
Marketing and Communications Data including your preferences in receiving marketing from us and our third parties and your communication preferences.
Information we source about you
With regard to each of your visits to our site we may automatically collect the following information:
Technical information, including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;
Information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our team.
Information we receive from other sources
We may receive information about you if you use any of the other websites we operate or the other services we provide. [In this case we will have informed you when we collected that data that it may be shared internally and combined with data collected on this site.] We may also work closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them.
Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with services). In this case, we may have to cancel a service you have with us but we will notify you if this is the case at the time.
[H3] SECURITY
All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted [using SSL technology]. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.
[H3] COOKIES
Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and the purposes for which we use them see our Cookies policy.
[H3] LINKS TO OTHER WEBSITES
Our website may contain links to other websites you might be interested in. However, if you use the links to leave our site, then you should note that we do not have any control over the other website. Therefore, we cannot be responsible for the protection and privacy of any information you provide whilst visiting such sites as they are not governed by this privacy policy. You should exercise caution and look at the privacy statement applicable to the website in question.
[H3] USE MADE OF THIS INFORMATION
We use information held about you in the following ways:
Information you give us; we will use this information:
To carry out our obligations arising from any agreements entered into between you and us and to provide you with the information, products and services that you request from us;
To provide you with information about goods or services we feel may be of interest you. If you are an existing customer, we will only contact you by electronic means with information about goods and services similar to those which were the subject of a previous sale or negotiations of a sale to you. If you are a new customer we will contact you by electronic means only if you have consented to this. If you do not want us to use your data in this way, please tick the relevant box (if applicable) situated on the associated form on which we collect your data;
To notify you about changes to our service;
To ensure that the content from our site is presented in the most effective manner for you and for your computer.
Information we collect about you; we will use this information:
To administer our site and for internal operations, including troubleshooting, data analysis, research, testing, statistical and survey purposes;
To improve our site to ensure that content is presented in the most effective manner for you and for your browsers;
To allow you to participate in interactive features of our service, when you choose to do so as part of our efforts to keep our website safe and secure;
To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you;
To make suggestions and recommendations to you and other users of our site about goods or services that may be of interest to you or them.
Information we receive from other sources:
We may combine this information with information you give to us and information we collect about you. We may us this information and the combined information for the purposes set out herein (depending on the types of information we receive).
[H3] CONTROLLING YOUR PERSONAL INFORMATION:
You may choose to restrict the collection or use of your personal information in the following ways:
If you are asked to fill in a form on the website, look for the box which you can click to indicate you do not want the information to be used for direct marketing purposes.
If you have previously agreed to us using your personal information for direct marketing purposes, and you’ve changed your mind. You can withdraw the permission at any time by emailing to us at hostmaster at mokeinternational dot com or writing to us using the address above.
If your request is made electronically, we will provide your information in a commonly used electronic format
If you believe that any information we have for you is incomplete or incorrect then you can request us to rectify it. You can email us at hostmaster at mokeinternational dot com or write to us using the address above. We will promptly correct any information found to be incorrect.
[H3] DISCLOSURE OF YOUR INFORMATION
We may share your information with selected third parties including:
Business partners, suppliers  and sub-contractors for the performance of any contract we enter into with [them or] you.
Prospective sellers or buyer of any of businesses or assets which we buy or sell. If MOKE International Limited or substantially all of its assets are acquired by a third party, in which case personal data held by it about its customers will be one of the assets transferred
Legal entities, companies and organisations if we are under a duty to disclose or share your personal data in order to comply with any legal obligations, or in order to enforce or apply our terms of use and other agreements; or to protect the rights, property, or safety of MOKE International Limited, our customers, or others. This includes exchanging information for the purposes of fraud protection and credit risk reduction.
[H3] YOUR RIGHTS
You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at webmaster at hostmaster at mokeinternational dot com
[H3] ACCESS TO INFORMATION
You have the right to access information held about you. Any such access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.
[H3] CHANGES TO OUR PRIVACY POLICY
We may change this policy from time to time by updating this page. Accordingly, you should return to this page from time to time to ensure you are happy with any changes. This policy is effective from 1st Ocotober 2020.
[H3] CONTACT US
We welcome questions, comments and requests relating to this privacy policy which should be addressed to hostmaster at mokeinternational dot com.
11777 chars
SUB-PAGE (https://mokeinternational.com/news/) News – MOKE®
[H2] Latest News

We love sharing MOKE stories. Many great things are coming… To be one of the first in the know, please check this page regularly or join the MOKE Community below.

Sign me up

[H3]
MOKE Mini Journal #3 – How to Spend the Perfect Summer in Southern California

March 6, 2026

Picturesque beaches, world-class dining and charming coastal towns, this MOKE Mini Journal explores how the perfect summer in Southern California could look.

Read More

[H3]
MOKE Mini Journal #3 – How to Spend the Perfect Summer in Southern California

March 6, 2026

Picturesque beaches, world-class dining and charming coastal towns, this MOKE Mini Journal explores how the perfect summer in Southern California could look.

Read More

[H3]
MOKE INTERNATIONAL LAUNCHES ON THE WEST COAST WITH THE “CALIFORNIA COLLECTION” & FIRST RETAIL PARTNER IN THE STATE

December 5, 2025

For the first time since the origins of MOKE in the 1960s, the British-made electric car arrives in California, with three new Golden State-inspired paint

Read More

[H3]
THE CALIFORNIA COLLECTION

October 22, 2025

Introducing ‘The California Collection’ – Inspired by the Original MOKE California The California Collection celebrates over fifty years of MOKE’s legacy in the Golden State.

Read More

[H3]
MOKE International Appoints new CEO

August 27, 2025

MOKE International is delighted to announce the appointment of Lorne Vary as Chief Executive Officer. Vary, formerly of Brompton Bicycle, brings extensive experience in scaling iconic British brands globally.

Read More

[H3]
MOKE Lands in Greece

August 21, 2025

Your Greek Summer Just Got A Whole Lot More Iconic! This summer, the timeless spirit of MOKE has made a grand entrance into Greece. Bringing

Read More

[H3]
Glastonbury 2025

July 22, 2025

This summer, MOKE made its mark at Glastonbury – bringing a mixture of style, freedom, and open-air fun to the world’s most iconic festival. We

Read More

[IMG: Electric MOKE]

[H3]
MOKE International Invests In British Automotive Manufacturing With New Facility And Expanded Workforce

April 10, 2025

MOKE International has officially opened its new, wholly owned production facility in the heart of the UK’s automotive valley, Leamington Spa The opening has led

Read More

[IMG: Mini MOKE Journal #2 Costa del Sol]

[H3]
MOKE Mini Journal #2 – Sotogrande & Marbella

February 21, 2025

Chasing the Sun: A Week in the Costa del Sol with the Electric MOKE
Here’s how to spend an unforgettable week soaking up the best of Spain’s southern coast—one adventure at a time.

Read More

[H3]
MOKE International secures US CARB approval and accelerates global expansion

November 14, 2024

London, 14 November, 2024: MOKE International and its Electric MOKE have set a new automotive industry benchmark, becoming the world’s first EV by a low-volume

Read More

[IMG: MOKE International Celebrates 60 Years of MOKE at the Paris Motor Show with of Bespoke Electric MOKEs]

[H3]
MOKE International Celebrates 60 Years of MOKE at the Paris Motor Show with of Bespoke Electric MOKEs

October 29, 2024

From October 15th – 20th, MOKE International proudly celebrated its 60-year anniversary at this year’s Paris Motor Show, where we unveiled two bespoke Electric MOKEs

Read More

[IMG: Daniel Ricciardo hopping out of a Red Bull MOKE]

[H3]
MOKE is given Red Bull Wiiings for Summer of Motorsport

July 22, 2024

When it comes to iconic moments, few can rival attending the British Formula 1 Grand Prix on our home soil. So, when we were given

Read More

[IMG: Nick English Executive Chairman MOKE International, pictured at Beaverbrook Hotel]

[H3]
MOKE International appoints Nick English as Executive Chairman

June 26, 2024

MOKE International can confirm the appointment of Nick English, co-founder of Bremont Watches, as its new Executive Chairman. This strategic leadership change heralds an exciting new chapter for the iconic MOKE brand, which was established in 1964 and is celebrated for its distinctive blend of heritage and innovation.

Read More

[H3]
MOKE MINI JOURNAL #1 – CÔTE D’AZUR​

June 21, 2024

Welcome to our inaugural MOKE Mini Journal: a curated extension of our MOKE Journal, designed to inspire your next adventure. Find hidden gems, delectable local spots, and must-see locations all in places where you can find us. Whether you’re soaking up the sun in in St Barth or exploring Ibiza’s secret spots, the MOKE Mini Journal will inspire your journey.

Read More

[IMG: The Electric MOKE at The Jolly Mile Launch Party Marbella Spain]

[H3]
The Grand Opening of The Jolly Mile in Marbella

June 20, 2024

In the heart of Marbella, at The Jolly Mile showroom, a new chapter in automotive excitement began with the grand opening of The Jolly Mile, celebrating

Read More

[H3]
MOKE International rolls into Mexico!

December 21, 2023

The first Electric MOKEs to make their way to Central America have landed in Mexico!

Read More

[H3]
MOKE International Announces US Partners to Accelerate Access to their Iconic Electric Vehicles

December 15, 2023

MOKE International, is delighted to announce an exclusive hotel partnership with Four Seasons South Florida and retail partnerships with Ekho Dealer & Delta Exotic Cars.

Read More

[H3]
MOKE International announces partnership with Suncar SAS to sell Electric MOKEs in France

November 30, 2023

MOKE International, the British car manufacturer, has entered into an agreement with Suncar SAS, to represent the brand and enable sales of the new Electric MOKE to the French market.

Read More

[IMG: MOKE International receives the royal seal of approval from H.S.H Prince Albert II of Monaco]

[H3]
MOKE International receives the royal seal of approval from H.S.H Prince Albert II of Monaco

October 8, 2023

On Tuesday 26th September, H.S.H Prince Albert of Monaco welcomed cyclists after the epic 1,100km “London to Monaco” bike ride, which raised money and awareness for MOKEs charity partner, Blue Marine Foundation.

Read More

[IMG: MOKE on the beach]

[H3]
The perfect pairing: The Pig on the Beach and MOKE

May 29, 2023

In May, MOKE International held an event at the aptly suited location ‘The Pig on the beach’, while giving friends of the brand and top customers a test drive to remember – where they could soak in the beautiful surroundings of Studland Bay & Sandbanks.

Read More

[IMG: MOKE Miami post cover]

[H3]
Welcome to Miami

May 9, 2023

MOKE International chat to local Miami photographer, Jordan Braun who shot MOKE’s latest campaign in the sunshine state to discuss hidden gems, local hang out spots, inspiring aesthetics, and all things you need to schedule in for a visit to Miami.

Read More

[H3]
Another good time at Goodwood

April 30, 2023

MOKE International proudly showed up at Goodwood Members Meet back in September with both a Wave Blue and Sunset Orange Electric MOKE. There was both a static vehicle on display at MOKEs sole UK distributors stand by The Hendy Group, as well as having one MOKE to shuttle VIP guests between the Goodwood House and Goodwood Hotel.

Read More

[IMG: Electric MOKE Californian]

[H3]
Return of the MOKE: Original MOKE brand back in America after 40 years with new Electric MOKE Californian

October 17, 2022

MOKE International is returning the Moke Californian to America after 40 years with the more powerful and highway-legal Electric MOKE Californian – a zero-emissions reimagination of the original 1964 Mini Moke.

Read More

[IMG: MOKE, British Manufacturing, Automotive, Mini MOKE, Electric MOKE, Blue Marine Foundation, Ocean Conservation, Sustainability, Monaco Yacht Show]

[H3]
Two special edition Electric MOKEs designed by Steve Edge raise £450,000 for Blue Marine Foundation at Monaco Yacht show

September 28, 2022

Two bespoke Electric MOKEs raised £450,000 (€500,00) at auction at Monaco Yacht Show yesterday (Sept 28th), with all funds going to support the crucial efforts of the Blue Marine Foundation in restoring the world’s oceans back to health.

Read More

[IMG: MOKE at Goodwood revival festival]

[H3]
MOKE showcases new generation MOKEs at glorious Goodwood Revival

September 25, 2022

MOKE International proudly showcased both their new generation Electric MOKEs as well as a heritage Austin Mini MOKE from 1964 during the Goodwood Revival festival in Chichester.

Read More

[IMG: MOKE International partners with Canada SailGP]

[H3]
Joining forces to keep the oceans clean: MOKE International partners with Canada SailGP for French sail Grand Prix

September 13, 2022

MOKE International partnered with Canada SailGP, supporting the leading team in the French round of the prestigious Sail Grand Prix.

Read More

[IMG: MOKE at Le Bon Marché Rive Gauche]

[H3]
Electric MOKE pop-up launches at luxury department store Le Bon Marché Rive Gauche in Paris

August 31, 2022

MOKE International today announces its collaboration with luxury French department store Le Bon Marché Rive Gauche.

Read More

[IMG: Quentin Monge Interview Casa MOKE St Tropez Showroom]

[H3]
Interview with Quentin Monge

August 11, 2022

Get to know Quentin Monge, the artist behind Casa MOKE’s mural and the creative process behind it.

Read More

[IMG: Casa MOKE]

[H3]
MOKE INTERNATIONAL LAUNCHES ‘CASA MOKE’ FLAGSHIP STORE IN SAINT-TROPEZ AND UNVEILS NEW WEBSITE FOR INTEGRATED MOKE CUSTOMER EXPERIENCE

August 2, 2022

MOKE International opens the doors of new ‘Casa MOKE’ flagship store in Saint-Tropez New MOKE website launches offering customers in the UK and Europe.

Read More

[IMG: MOKE, British Manufacturing, Automotive, Mini MOKE, Electric MOKE, Blue Marine Foundation, Ocean Conservation, Sustainability]

[H3]
MOKE INTERNATIONAL JOINS FORCES WITH THE BLUE MARINE FOUNDATION ON A MISSION TO PROTECT THE WORLD’S OCEANS

July 7, 2022

This summer also sees the launch of major new partnerships bringing the MOKE experience to locations that perfectly reflect the car’s unique character.

Read More

[IMG: Beaverbrook, Beaverbrook Townhouse, Beaverbrook Estate, MOKE, British Manufacturing, Automotive, Mini MOKE, Electric MOKE]

[H3]
A NEW CHAPTER BEGINS AS ELECTRIC MOKE HITS THE ROAD FOR SUMMER

May 24, 2022

This summer also sees the launch of major new partnerships bringing the MOKE experience to locations that perfectly reflect the car’s unique character.

Read More

[IMG: MOKE, British Manufacturing, Automotive, Mini MOKE, Electric MOKE]

[H3]
MOKE GOES ELECTRIC

October 14, 2021

MOKE International is delighted to announce the introduction of the all-electric MOKE. Reservations can be made today with first deliveries scheduled in time for the 2022 European summer season.

Read More

[IMG: MOKE, Factory, British Manufacturing, Automotive]

[H3]
MOKE COMES HOME WITH A PRODUCTION FACILITY IN UK’S AUTOMOTIVE HEARTLAND

September 23, 2021

MOKE International is delighted to announce that full production of MOKE vehicles has returned to the United Kingdom – the home of the MOKE brand.

Read More

[IMG: MOKE, British Manufacturing, Automotive, Mini MOKE, Petrol MOKE]

[H3]
MOKE INVITES CUSTOMERS TO ‘GO COMMANDO’ WITH MILITARY-INSPIRED SPECIAL EDITION MOKE

July 8, 2021

MOKE International is delighted to announce a special edition that returns one of the world’s best loved automotive icons to the foundations of its creation.

Read More

[IMG: MOKE, Mini MOKE, Gas MOKE, Hendy, UK]

[H3]
MOKE ORDER BOOKS OPEN READY FOR THE GREAT BRITISH STAYCATION

April 14, 2021

MOKE International is delighted to announce that official MOKEs will be ready to order in time for Summer delivery following showrooms opening on Monday April 12th.

Read More

[IMG: MOKE, Mini MOKE, Electric MOKE]

[H3]
HENDY GROUP APPOINTED AS MOKE UK DEALER

October 20, 2020

MOKE International is delighted to announce the introduction of the all-electric MOKE. Reservations can be made today with first deliveries scheduled in time for the 2022 European summer season.

Read More

[H3]
MOKE RELAUNCHES IN THE UK

September 16, 2020

MOKE International Limited today announces the return of one of Britain’s great automotive icons.

Read More

[H3]
SANDRINE SARROCHE (FEAT. DON SOLEY)

September 3, 2020

We were delighted that she chose a Flamingo Pink MOKE as her ride in the opening sequence of her shoot in St Barth:)

Read More

[H3]
BONJOUR LA FRANCE!

June 20, 2020

Immortalised by Brigitte Bardot, the MOKE has always had a soft spot for France.

Read More

[H3]
LIFT OFF!

April 2, 2020

Welcome to the new MOKE International news feed! We hope you are safe and well during these troubled times.

Read More

[H3]
MOKE INTERNATIONAL LAUNCHES ON THE WEST COAST WITH THE “CALIFORNIA COLLECTION” & FIRST RETAIL PARTNER IN THE STATE

December 5, 2025

For the first time since the origins of MOKE in the 1960s, the British-made electric car arrives in California, with three new Golden State-inspired paint

Read More

[H3]
THE CALIFORNIA COLLECTION

October 22, 2025

Introducing ‘The California Collection’ – Inspired by the Original MOKE California The California Collection celebrates over fifty years of MOKE’s legacy in the Golden State.

Read More

[H3]
MOKE International Appoints new CEO

August 27, 2025

MOKE International is delighted to announce the appointment of Lorne Vary as Chief Executive Officer. Vary, formerly of Brompton Bicycle, brings extensive experience in scaling iconic British brands globally.

Read More

[H3]
MOKE Lands in Greece

August 21, 2025

Your Greek Summer Just Got A Whole Lot More Iconic! This summer, the timeless spirit of MOKE has made a grand entrance into Greece. Bringing

Read More
14488 chars
SUB-PAGE (https://mokeinternational.com/product/bespoke-your-moke/) Electric MOKE – MOKE®
[H1] BESPOKE YOUR MOKE

Each Electric MOKE is lovingly handcrafted, quality checked to the highest standards, and signed off personally by one of our technicians. Secure yours today and experience the charm of driving an icon.
[H4] The MOKE retails from $41,900*
​
Your journey to owning a genuine, Electric MOKE is effortless, and starts here.
1. Begin your custom build using the configurator below.
2. Secure your production slot with a $990 Reservation Fee
3. A dedicated MOKE representative or your nearest retail partner will be in touch to confirm your order , guide you through the next steps and provide a tailored delivery timeline.

Lead times may vary based on demand — reservations are processed on a first-come, first-served basis.
*Manufacturer’s Suggested Retail Price (MSRP) not including local taxes, government electric vehicle incentives or any retail partner surcharges, which vary by country and are subject to separate Terms and Conditions.
**You may cancel your order at any time, prior to confirmation, and receive a full refund.

[IMG: Electric MOKE]

$990

Curious where can you buy a MOKE? Discover our list of retail partners.

[H2] DRIVE

Steering Available: LHD or RHDDriven Wheels: Rear Wheel DriveTransmission: AutomaticSuspension Type: Coiled Spring F/RBody Type: CabrioletBrakes Front: DiscBrakes Rear: DrumWheels: SteelTop Speed: 80km/hPowertrain: 10.5kWMax Power: 33kWMax Torque: 130nmMax Voltage: 108vNominal: 87vMin Voltage: 72v

[H2] ELECTRICAL

Headlights: LEDDaytime Running Lights: YesTurn Lamps: Yes – 4Tail Lamps: Yes – 4Licence Plate Lamp: YesWindscreen Wash: FrontHeated Front Screen: YesSpeedometer: MPH or KPHRange Indicator: YesBattery Temp Indicator: Yes12v Battery: YesAVAS (Acoustic Vehicle Alerting System): YesRadio: FM/AM DAB/ BLUETOOTHWaterproof Speakers: Yes – 2Drive Mode Switch: Yes – 3 Modes

[H2] INTERIOR/EXTERIOR

Front Seats: Front Fully Adjustable x2Rear Seats: Rear bench seat (ISOFIX Compatible)Upholstery: Black weatherproof upholsterySeat Belts: 4 Three Point Seat BeltsSeat Number: 4Steering Wheel Adjust: NoBumper: Front and Rear YesRoad Emergency Kit: YesTyre Jack: YesFloor Trim: Black Rubber MatsStart: Key MechanicalWing Mirrors: Yes – 2Mud Flaps: Yes – 2Bimini Roof: Standard

[H2] DIMENSIONS

Overall Length: 3325mmOverall Width: 1660mmOverall Height: 1550mmWheelbase: 2255mmTrack Front: 1295mmTrack Rear: 1245mmFront Axle Max Mass: 680kgRear Axle Max Mass: 565kgBody Pressed: Steel

[H2] BATTERY

Battery Type: Lithium-ionCharge Type: Three Phase AC SynchronousCharger Supplied: Type 2Battery State of Charge (@ shipping): >50%Battery Weight: 77kgBattery Dimensions: 912mm Width, 304mm Height, 564mm Depth
2812 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
40Review mentions (all pages)
4External proof links (all pages)
PageReviewsProof links
/ (home) 8 1
/privacy-policy/ 9 1
/news/ 8 1
/product/bespoke-your-moke/ 15 1
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://mokeinternational.com/",
            "url": "https://mokeinternational.com/",
            "name": "MOKE : INTRODUCING THE ELECTRIC MOKE - MOKE®",
            "isPartOf": {
                "@id": "https://mokeinternational.com/#website"
            },
            "about": {
                "@id": "https://mokeinternational.com/#organization"
            },
            "primaryImageOfPage": {
                "@id": "https://mokeinternational.com/#primaryimage"
            },
            "image": {
                "@id": "https://mokeinternational.com/#primaryimage"
            },
            "thumbnailUrl": "https://mokeinternational.com/wp-content/uploads/2024/06/NOSTICKERS-Oliver-Godbold-Photo-2023_48A4990-scaled.jpg",
            "datePublished": "2022-06-30T10:25:10+00:00",
            "dateModified": "2025-11-10T09:38:57+00:00",
            "description": "The must-have beach accessory. Introducing the Electric MOKE. Manufactured in Britain, shipped to the most beautiful places in the world.",
            "breadcrumb": {
                "@id": "https://mokeinternational.com/#breadcrumb"
            },
            "inLanguage": "en-GB",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://mokeinternational.com/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-GB",
            "@id": "https://mokeinternational.com/#primaryimage",
            "url": "https://mokeinternational.com/wp-content/uploads/2024/06/NOSTICKERS-Oliver-Godbold-Photo-2023_48A4990-scaled.jpg",
            "contentUrl": "https://mokeinternational.com/wp-content/uploads/2024/06/NOSTICKERS-Oliver-Godbold-Photo-2023_48A4990-scaled.jpg",
            "width": 1708,
            "height": 2560,
            "caption": "Wave blue MOKE on beach"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://mokeinternational.com/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://mokeinternational.com/#website",
            "url": "https://mokeinternational.com/",
            "name": "MOKE®",
            "description": "Living The Dream | Since 1964",
            "publisher": {
                "@id": "https://mokeinternational.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://mokeinternational.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-GB"
        },
        {
            "@type": "Organization",
            "@id": "https://mokeinternational.com/#organization",
            "name": "MOKE",
            "url": "https://mokeinternational.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-GB",
                "@id": "https://mokeinternational.com/#/schema/logo/image/",
                "url": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "contentUrl": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "width": 740,
                "height": 100,
                "caption": "MOKE"
            },
            "image": {
                "@id": "https://mokeinternational.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/MokeInternational/",
                "https://x.com/The_New_Moke",
                "https://www.instagram.com/moke/",
                "https://www.linkedin.com/company/moke-international/"
            ]
        }
    ]
}
/privacy-policy/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://mokeinternational.com/privacy-policy/",
            "url": "https://mokeinternational.com/privacy-policy/",
            "name": "Privacy Policy - MOKE®",
            "isPartOf": {
                "@id": "https://mokeinternational.com/#website"
            },
            "datePublished": "2022-06-29T08:07:17+00:00",
            "dateModified": "2025-02-05T15:15:05+00:00",
            "description": "This privacy policy sets out how we use, protect and process any information that you supply to MOKE International Limited when you use this website.",
            "breadcrumb": {
                "@id": "https://mokeinternational.com/privacy-policy/#breadcrumb"
            },
            "inLanguage": "en-GB",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://mokeinternational.com/privacy-policy/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://mokeinternational.com/privacy-policy/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://mokeinternational.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Privacy Policy"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://mokeinternational.com/#website",
            "url": "https://mokeinternational.com/",
            "name": "MOKE®",
            "description": "Living The Dream | Since 1964",
            "publisher": {
                "@id": "https://mokeinternational.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://mokeinternational.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-GB"
        },
        {
            "@type": "Organization",
            "@id": "https://mokeinternational.com/#organization",
            "name": "MOKE",
            "url": "https://mokeinternational.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-GB",
                "@id": "https://mokeinternational.com/#/schema/logo/image/",
                "url": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "contentUrl": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "width": 740,
                "height": 100,
                "caption": "MOKE"
            },
            "image": {
                "@id": "https://mokeinternational.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/MokeInternational/",
                "https://x.com/The_New_Moke",
                "https://www.instagram.com/moke/",
                "https://www.linkedin.com/company/moke-international/"
            ]
        }
    ]
}
/news/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": [
                "WebPage",
                "CollectionPage"
            ],
            "@id": "https://mokeinternational.com/news/",
            "url": "https://mokeinternational.com/news/",
            "name": "News - MOKE®",
            "isPartOf": {
                "@id": "https://mokeinternational.com/#website"
            },
            "datePublished": "2022-07-12T09:29:51+00:00",
            "dateModified": "2024-07-24T16:13:58+00:00",
            "description": "The latest news from MOKE International including events, product updates, new retail launches and partnerships.",
            "breadcrumb": {
                "@id": "https://mokeinternational.com/news/#breadcrumb"
            },
            "inLanguage": "en-GB"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://mokeinternational.com/news/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://mokeinternational.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "News"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://mokeinternational.com/#website",
            "url": "https://mokeinternational.com/",
            "name": "MOKE®",
            "description": "Living The Dream | Since 1964",
            "publisher": {
                "@id": "https://mokeinternational.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://mokeinternational.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-GB"
        },
        {
            "@type": "Organization",
            "@id": "https://mokeinternational.com/#organization",
            "name": "MOKE",
            "url": "https://mokeinternational.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-GB",
                "@id": "https://mokeinternational.com/#/schema/logo/image/",
                "url": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "contentUrl": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "width": 740,
                "height": 100,
                "caption": "MOKE"
            },
            "image": {
                "@id": "https://mokeinternational.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/MokeInternational/",
                "https://x.com/The_New_Moke",
                "https://www.instagram.com/moke/",
                "https://www.linkedin.com/company/moke-international/"
            ]
        }
    ]
}
/product/bespoke-your-moke/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://mokeinternational.com/product/bespoke-your-moke/",
            "url": "https://mokeinternational.com/product/bespoke-your-moke/",
            "name": "Electric MOKE - MOKE®",
            "isPartOf": {
                "@id": "https://mokeinternational.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://mokeinternational.com/product/bespoke-your-moke/#primaryimage"
            },
            "image": {
                "@id": "https://mokeinternational.com/product/bespoke-your-moke/#primaryimage"
            },
            "thumbnailUrl": "https://mokeinternational.com/wp-content/uploads/2025/04/Sunlight-Yellow-Black-Seats-No-Bimini-with-Steel.png",
            "datePublished": "2025-04-09T04:49:39+00:00",
            "dateModified": "2025-09-26T10:44:17+00:00",
            "breadcrumb": {
                "@id": "https://mokeinternational.com/product/bespoke-your-moke/#breadcrumb"
            },
            "inLanguage": "en-GB",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://mokeinternational.com/product/bespoke-your-moke/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-GB",
            "@id": "https://mokeinternational.com/product/bespoke-your-moke/#primaryimage",
            "url": "https://mokeinternational.com/wp-content/uploads/2025/04/Sunlight-Yellow-Black-Seats-No-Bimini-with-Steel.png",
            "contentUrl": "https://mokeinternational.com/wp-content/uploads/2025/04/Sunlight-Yellow-Black-Seats-No-Bimini-with-Steel.png",
            "width": 982,
            "height": 751
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://mokeinternational.com/product/bespoke-your-moke/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://mokeinternational.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Shop",
                    "item": "https://mokeinternational.com/?page_id=1079"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Electric MOKE"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://mokeinternational.com/#website",
            "url": "https://mokeinternational.com/",
            "name": "MOKE®",
            "description": "Living The Dream | Since 1964",
            "publisher": {
                "@id": "https://mokeinternational.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://mokeinternational.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-GB"
        },
        {
            "@type": "Organization",
            "@id": "https://mokeinternational.com/#organization",
            "name": "MOKE",
            "url": "https://mokeinternational.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-GB",
                "@id": "https://mokeinternational.com/#/schema/logo/image/",
                "url": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "contentUrl": "https://mokeinternational.com/wp-content/uploads/2022/06/Moke-logo-blue.svg",
                "width": 740,
                "height": 100,
                "caption": "MOKE"
            },
            "image": {
                "@id": "https://mokeinternational.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/MokeInternational/",
                "https://x.com/The_New_Moke",
                "https://www.instagram.com/moke/",
                "https://www.linkedin.com/company/moke-international/"
            ]
        }
    ]
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Automotive Dealerships & Sales
42.5 Avg BS

Based on 316 businesses audited.

BS Detector

Automotive Dealerships & Sales BS: MOKE International (mokeinternational.com)

https://mokeinternational.com 📍 Industry: Automotive Dealerships & Sales
15 BS / 100

MOKE International is a rare example of a high-substance automotive site where the ‘iconic’ marketing is backed by forensic-level technical transparency. It delivers a clear product-led experience with verifiable manufacturing roots and specific leadership. The bullshit levels are minimal, restricted only to a lack of third-party review verification links.

Info Density Power-words vs. Substance ratio.
6
20% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
6
30% BS
Commodity Fingerprint Detection of industry clichés/templates.
3
20% BS
Identity & Authority Expert verifiability & Schema depth.
0
0% BS

To achieve a sub-10 score, the brand should replace the internal review counter with a verified third-party widget (e.g., Feefo or Trustpilot). Additionally, the Blue Marine Foundation partnership claims could be strengthened by linking directly to a specific project page on the foundation’s domain. Finally, replacing the fluff-heavy H2 ‘a breath of fresh air…’ with a tech-focused heading would maximize information density.

The site perfectly aligns with the Automotive Dealerships & Sales category, specifically operating as a niche manufacturer-distributor. The presence of specific technical data sheets, retail partner locations (Hendy, Suncar SAS), and a direct configurator confirms a high-substance automotive sales model.

“The score of 15 is primarily driven by small penalties in Trust and Proof (internal reviews) and Commodity Fingerprint (use of 'iconic' and 'bespoke'). The site scored perfectly in Semantic Coherence and Identity/Authority due to its named executive leadership and verifiable UK manufacturing facility. It is one of the most transparent automotive sites in the dataset.”

Verified Analysis Date: May 24, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
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