Industry Context — Common BS Fingerprints in Beauty, Cosmetics & Personal Care
Generic Claims:
visible results, transform your skin, unlock your natural beauty, trusted by millions…
Red Flags:
before-and-after photos with different lighting or makeup, clinical claims without study citations, proprietary blend hiding ingredient concentrations, celebrity endorsement without FTC disclosure…
Semantic Drift Patterns:
homepage claims clinical-grade but ingredients page shows basic cosmetics, claims natural and clean but ingredient lists include synthetic compounds, homepage targets luxury market but pricing is drugstore-level, claims dermatologist-developed but no dermatologist is named…
Proof Expectations:
full ingredient lists (INCI format), specific clinical study references with sample sizes, named dermatologists or formulators with credentials, before-and-after with methodology disclosure…
CeraVe
(https://cerave.com) 📸 Data Snapshot: May 29, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Welcome to CeraVe: Your Skincare & Haircare Expert | CeraVe (https://cerave.com)
Title
Welcome to CeraVe: Your Skincare & Haircare Expert | CeraVe
Meta
CeraVe offers a complete line of cleansers, moisturizers and more that contain three essential ceramides to help restore the skin
H1 New Launches
H2 THREE (ESSENTIAL CERAMIDES) TO THE DOME ELIMINATES UP TO 100% OF VISIBLE FLAKES * *WITH REGULAR USE AS A SYSTEM
H2 Proof is in the Plump
H2 The Greatest (Duo) of all Time
H2 SUNCARE I WANT TO WEAR
H2 CeraVe Non – Medicated Hair Systems
H2 The Official Skincare & Haircare NBA Partner
H2 CERAVE ON SOCIAL
H2 Skincare Tips & Advice
H2 Have Questions?
H2 Country Preferences
H4 CERAVE IS DEVELOPED WITH DERMATOLOGISTS
NAV_HEADER_HEADING_REPEATED_BODY Oil Control Balancing Shampoo for greasy, oil-prone hair | CeraVe (https://cerave.com/haircare/shampoo/oil-control-balancing-shampoo/)
Title
Oil Control Balancing Shampoo for greasy, oil-prone hair | CeraVe
Meta
Get hair that is neither too oily nor too dry. CeraVe shampoo balances and cleanses the scalp with niacinamide and ceramides. Try it now
H1 Oil Control Balancing Shampoo
H2 Product Details
H2 Key Features & Benefits
H2 Key Ingredients
H2 Ceramides
H2 Hyaluronic Acid
H2 Niacinamide
H2 Zinc PCA
H2 How to Use
H2 How to Steps
H2 When
H2 Find The Right Haircare Product For You
H2 You May Also Like
H2 You May Also Like
H2 Country Preferences
H3 Shampoo for oily, greasy hair
H3 Refreshes the scalp and roots while hydrating hair
H3 Suitable for All Hair Types
H3 Effective oil control shampoo
H3 Oil Control Balancing Conditioner
H3 Foaming Facial Cleanser
H3 AM Facial Moisturizing Lotion SPF 50
H3 Moisturizing Cream
HEADING_REPEATED_BODY Oil Control Balancing Conditioner for greasy, oil-prone hair | CeraVe (https://cerave.com/haircare/conditioner/oil-control-balancing-conditioner/)
Title
Oil Control Balancing Conditioner for greasy, oil-prone hair | CeraVe
Meta
CeraVe Oil Control Balancing Conditioner is a lightweight formula for oily hair. Pair with the matching Shampoo for healthier-looking results
H1 Oil Control Balancing Conditioner
H2 Product Details
H2 Key Features & Benefits
H2 Key Ingredients
H2 Ceramides
H2 Hyaluronic Acid
H2 Niacinamide
H2 Zinc PCA
H2 How to Use
H2 How to Steps
H2 When
H2 Find The Right Haircare Product For You
H2 You May Also Like
H2 You May Also Like
H2 Country Preferences
H3 Conditioner for oily hair
H3 Hydrating conditioner for greasy hair
H3 Suitable for All Hair Types
H3 Effective, lightweight conditioner for oily hair
H3 Oil Control Balancing Shampoo
H3 Foaming Facial Cleanser
H3 AM Facial Moisturizing Lotion SPF 50
H3 Moisturizing Cream
NAV_HEADER_HEADING_REPEATED_BODY Invisible Mineral Sunscreen SPF 50| CeraVe (https://cerave.com/sunscreen/invisible-mineral-sunscreen/)
Title
Invisible Mineral Sunscreen SPF 50| CeraVe
Meta
Protect your skin with CeraVe Invisible Mineral Sunscreen, a lightweight SPF 50 formula with ceramides and zinc oxide for gentle, daily sun protection.
H1 Invisible Mineral Sunscreen SPF 50
H2 Product Details
H2 Product Features & Benefits
H2 Key Ingredients
H2 Ceramides
H2 Miner-ALL Technology
H2 Glycerin
H2 Niacinamide
H2 MVE Technology
H2 How to Use
H2 How to Steps
H2 When
H2 Where
H2 Find the Right Sunscreen for You
H2 Country Preferences
H3 Mineral Sunscreen
H3 Non-Greasy
H3 Non-Comedogenic
H3 Skincare Solution Finder
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://cerave.com) Welcome to CeraVe: Your Skincare & Haircare Expert | CeraVe
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GET $2 OFF YOUR NEXT CERAVE PURCHASE: GET COUPON [IMG: Tiktok Shop] [H2] THREE (ESSENTIAL CERAMIDES) TO THE DOME ELIMINATES UP TO 100% OF VISIBLE FLAKES * *WITH REGULAR USE AS A SYSTEM EXPLORE NOW Developed With Dermatologists Gentle On All Skin-Types Made With 3 Essential Ceramides Fragrance Free Developed With Dermatologists Gentle On All Skin-Types Made With 3 Essential Ceramides Fragrance Free Developed With Dermatologists Gentle On All Skin-Types Made With 3 Essential Ceramides Fragrance Free Developed With Dermatologists Gentle On All Skin-Types Made With 3 Essential Ceramides Fragrance Free Developed With Dermatologists Gentle On All Skin-Types Made With 3 Essential Ceramides Fragrance Free Developed With Dermatologists Gentle On All Skin-Types Made With 3 Essential Ceramides Fragrance Free [IMG: FACIAL CLEANSERS] FACIAL CLEANSERS [IMG: Facial Moisturizers] Facial Moisturizers [IMG: Body Moisturizers] Body Moisturizers [IMG: Acne] Acne [IMG: Haircare] Haircare [IMG: Baby] Baby [IMG: Sunscreen] Sunscreen [IMG: Anti-Aging] Anti-Aging [H2] Proof is in the Plump Discover 3 days of plumping hydration in 3 seconds with the new CeraVe Hyaluronic Acid Water Gel face moisturizer. Formulated with 3 essential ceramides, hyaluronic acid & niacinamide plus our NEW breakthrough ceramide booster technology with pre-ceramides for a stronger skin barrier in just 1 hour. SHOP NOW [IMG: water gel] [H2] The Greatest (Duo) of all Time Learn more about the two CeraVe products you should be using together for the perfect 2-step routine for a stronger skin barrier from day 1. EXPLORE NOW [IMG: The Greatest (Duo) of all Time] [IMG: CeraVe Sunscreen Face Hydrating Mineral Sunscreen Face Lotion Spf] [IMG: Invisible Mineral Sunscreen1 700x785 V1] Wide range of skin types, including sensitive and acne-prone Invisible Mineral Sunscreen SPF 50 $16.99 [IMG: Shampoo 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Shampoo Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Shampoo $10.99 [IMG: Conditioner 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Conditioner Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Conditioner $10.99 [IMG: CeraVe Skin Renewing Packshot FRONT 700x785 V1] [IMG: CeraVe Skin Renewing Packshot BACK 700x785 V1] For Normal to Dry Skin Skin Renewing Brightening Lotion with SPF 30 $29.99 [IMG: CeraVe Sunscreen Face Hydrating Mineral Sunscreen Face Lotion Spf] [IMG: Invisible Mineral Sunscreen1 700x785 V1] Wide range of skin types, including sensitive and acne-prone Invisible Mineral Sunscreen SPF 50 $16.99 [IMG: Shampoo 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Shampoo Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Shampoo $10.99 [IMG: Conditioner 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Conditioner Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Conditioner $10.99 [IMG: CeraVe Skin Renewing Packshot FRONT 700x785 V1] [IMG: CeraVe Skin Renewing Packshot BACK 700x785 V1] For Normal to Dry Skin Skin Renewing Brightening Lotion with SPF 30 $29.99 [H2] SUNCARE I WANT TO WEAR Formulated with Miner-ALL technology, the Invisible Mineral Sunscreen SPF 50 leaves a more transparent finish across a wide range of skin tones and types. This is a weightless mineral-based sunscreen that provides broad-spectrum protection from UV rays and external aggressors, while helping to restore and protect your skin barrier. SHOP NOW [IMG: Suncare] [H2] CeraVe Non - Medicated Hair Systems Scalp is Skin… Healthy Scalp, Beautiful Hair. CeraVe has reinvented haircare with Dermatologists. Free from sulfates and fragrance, these items are suitable for sensitive scalps and all hair types, textures, curl patterns, and color-treated hair. Find your perfect hair & scalp routine today. EXPLORE NOW [IMG: Haircare] [IMG: Shampoo 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Shampoo Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Shampoo $10.99 [IMG: Conditioner 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Conditioner Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Conditioner $10.99 [IMG: Gentle Hydrating Shampoo] [IMG: Gentle Conditioner Results 700x785 V1 (1)] All hair types, all curl patterns, and color-treated hair Gentle Hydrating Shampoo $10.99 [IMG: Gentle Hydrating Conditioner] [IMG: Gentle Conditioner Image 9] All hair types, all curl patterns, and color-treated hair Gentle Hydrating Conditioner $10.99 [IMG: 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner] [IMG: Dandruff 2 1 BACK] All hair types, all curl patterns, and color-treated hair 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner $11.99 [IMG: Shampoo 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Shampoo Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Shampoo $10.99 [IMG: Conditioner 2026 Front 700x785 V02] [IMG: 07 Oil Balancing Conditioner Suitable For All 700x785 V1] Normal to Oily Scalp & Hair Oil Control Balancing Conditioner $10.99 [IMG: Gentle Hydrating Shampoo] [IMG: Gentle Conditioner Results 700x785 V1 (1)] All hair types, all curl patterns, and color-treated hair Gentle Hydrating Shampoo $10.99 [IMG: Gentle Hydrating Conditioner] [IMG: Gentle Conditioner Image 9] All hair types, all curl patterns, and color-treated hair Gentle Hydrating Conditioner $10.99 [IMG: 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner] [IMG: Dandruff 2 1 BACK] All hair types, all curl patterns, and color-treated hair 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner $11.99 [H2] The Official Skincare & Haircare NBA Partner The #1 Dermatologist recommended skincare brand is now #1 on the court LEARN MORE [IMG: CeraVe Healing Ointment] [IMG: Derm quote] As a dermatologist, I value products that are effective, affordable, and backed by science, like CeraVe, which never deviate from the ceramide- based formulation and the importance of a healthy skin barrier. DR. HOPE MITCHELL, BOARD CERTIFIED DERMATOLOGIST Why Cerave [H1] Skincare Solution Finder Personalized skincare developed with dermatologists ready at your finger tips TAKE THE QUIZ Your browser does not support the video tag. [H2] CERAVE ON SOCIAL [H2] Skincare Tips & Advice '0': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smarts/hair-and-expertise/cerave-hair-mobile-x2-article-banner-350x185-v1.jpg?rev=25130b5eb0854ec591d8081a22241434&w=706&hash=D357DBA9F96C2C645DFE6CB5B21AE479', '769': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smarts/hair-and-expertise/cerave-hair-mobile-x2-article-banner-350x185-v1.jpg?rev=25130b5eb0854ec591d8081a22241434&w=440&hash=D57D577AD6C0C19A82D053DE585F4CD4', '1025': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smarts/hair-and-expertise/cerave-hair-mobile-x2-article-banner-350x185-v1.jpg?rev=25130b5eb0854ec591d8081a22241434&w=518&hash=486403813A4EC60BE0B813E2A44BA2D6'}" alt="Shampoo And Conditioner" class="image__item"> HAIRCARE How To Find the Right Shampoo and Conditioner for Oily Hair Our scalps are an extension of the skin on our faces. So, it only makes sense that, just as our complexions can become extra slick from a buildup of oil (a.k.a. sebum), so too can our scalps—which can then seep down to our hair.¹ If you're concerned about flat, greasy-looking, slightly-stuck-together strands and are looking for an oily scalp solution, like a shampoo and conditioner for oily hair, fear not. We have you covered. Find out below what may be causing your oily hair—and what you can do about it. '0': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smart/methylisothiazolinone-in-haircare/cerave-learn_why_you_wont_find_mit-600x400.jpg?rev=2701de85e0814ae0a1cd235d48701c00&w=706&hash=31CC5D127A960D7380543BFD61A1D760', '769': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smart/methylisothiazolinone-in-haircare/cerave-learn_why_you_wont_find_mit-600x400.jpg?rev=2701de85e0814ae0a1cd235d48701c00&w=440&hash=4AF12179C4150983053949577C6A5623', '1025': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smart/methylisothiazolinone-in-haircare/cerave-learn_why_you_wont_find_mit-600x400.jpg?rev=2701de85e0814ae0a1cd235d48701c00&w=518&hash=543CE339F902B761E1B2970F0313C939'}" alt="methylisothiazolinone-in-haircare" class="image__item"> Haircare Learn Why You Won’t Find MIT (Methylisothiazolinone) in CeraVe Haircare If you’ve found yourself perusing the labels of <a href="/skin-smarts/hair-and-scalp-expertise">haircare</a> and <a href="/skin-smarts/skincare-tips-advice">skincare</a> on the market, you may have noticed that the names of many <a href="/ingredients-in-cerave">ingredients</a> don’t exactly roll off the tongue. Case in point: methylisothiazolinone, otherwise known as MIT. As you struggle with pronouncing some of these mouthfuls, you may have found yourself wondering about what methylisothiazolinone is or, more importantly, if there are any methylisothiazolinone side effects. It’s inquisitive ponderings like these—amongst an array of others—in which we delight in shining some light. Keep reading for all the details. '0': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smarts/hair-and-expertise/02-article-search-image-600x400-v1-min.jpg?rev=9a450a2fef1b4652b9ae6b0b8ce1c7b0&sc_lang=en-us&w=706&hash=F589A1E67C114F4F423D35E9611E6661', '769': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smarts/hair-and-expertise/02-article-search-image-600x400-v1-min.jpg?rev=9a450a2fef1b4652b9ae6b0b8ce1c7b0&sc_lang=en-us&w=440&hash=8547B7D388E2B0E16F9CA134BB2B3C15', '1025': '/-/media/project/loreal/brand-sites/cerave/americas/us/skin-smarts/hair-and-expertise/02-article-search-image-600x400-v1-min.jpg?rev=9a450a2fef1b4652b9ae6b0b8ce1c7b0&sc_lang=en-us&w=518&hash=056249A91FE229A285DDA1EA3CFFF0AF'}" alt="acne-101-clear-it-up-like-a-derm" class="image__item"> Haircare How Often Should You Wash Your Hair? Ask five people, “Should I wash my hair every day?” and you’re likely to get five different answers in return. Some say shampooing should be a daily habit, while others insist it’s fine to lather up once every week or less. As it turns out, both can be right—it all depends on your hair type, skin type, and lifestyle. [H4] CERAVE IS DEVELOPED WITH DERMATOLOGISTS [H2] Have Questions? Contact us SEE OUR FAQ [H2] Country Preferences You're visiting a site for the United States. Would you like to view the website for United Kingdom instead? [IMG: us] Continue to the United States site [IMG: UK] Take me to the UK site Close NOTE: if you choose to be redirected, you'll be taken to the homepage. Message Download Chrome
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SUB-PAGE (https://cerave.com/haircare/shampoo/oil-control-balancing-shampoo/) Oil Control Balancing Shampoo for greasy, oil-prone hair | CeraVe
? GET $2 OFF YOUR NEXT CERAVE PURCHASE: GET COUPON [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 9] [IMG: Product Media Item 1] [IMG: Product Media Item 10] [IMG: Product Media Item 11] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 9] [IMG: Product Media Item 1] [IMG: Product Media Item 10] [IMG: Product Media Item 11] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 9] [IMG: Product Media Item 1] [IMG: Product Media Item 10] [IMG: Product Media Item 11] [H1] Oil Control Balancing Shampoo CeraVe Oil Control Balancing Shampoo is a shampoo for normal to oily hair developed with dermatologists to remove excess oil and purify the scalp— leaving hair feeling hydrated and refreshed and without disrupting the scalp barrier.* Get up to 72 hours of refreshed roots & hydrated hair.** This oil control shampoo is allergy-tested and free of, sulphates, dyes, parabens, fragrance, and MIT. Suitable for ages 13 and up looking for a good shampoo for oily hair. *When used as a system with the CeraVe Oil Control Balancing Conditioner. **When used as a system Made For: Normal to Oily Scalp & Hair Helps With: Oil Control $10.99 Find in Stores SAVE NOW! Up to $2.00 on every product [H2] Product Details If your hair looks and feels weighed down or appears greasy —and you’re looking for a good shampoo for oily hair —this shampoo for oily, greasy hair might be for you. It instantly removes excess oil and purifies the scalp to leave your hair feeling refreshed and soft with a healthier appearance. Formulated with three essential ceramides, zinc PCA, niacinamide, and hyaluronic acid—and free of sulphates, dyes, parabens, fragrance, and MIT—this gentle oil control shampoo effectively fulfils its purpose while helping to restore your hair's healthy appearance. Also pH-balanced, non-comedogenic, allergy-tested, and suitable for those with sensitive scalps, as well as curly or color-treated hair, Oil Control Balancing Shampoo hydrates hair and purifies the scalp when used with our Oil Control Balancing Conditioner. Removes excess oil and thoroughly cleanses oily hair. Won’t weigh hair down when used in you everyday hair washing routine. [IMG: TEXTURE SHOT 700x785] [H2] Key Features & Benefits [H3] Shampoo for oily, greasy hair Allergy-tested and suitable for sensitive scalps, and curly or color-treated hair [H3] Refreshes the scalp and roots while hydrating hair Refreshes the scalp without stripping hair, leaving the scalp balanced. [H3] Suitable for All Hair Types Suitable for sensitive scalps, curls, and color-treated hair [H3] Effective oil control shampoo Removes excess oil and purifies the scalp. [H2] Key Ingredients [H2] Ceramides A key component of your skin barrier, which is essential for keeping moisture in and harmful elements out [H2] Hyaluronic Acid A naturally-occurring substance that plays a key role in maintaining skin's moisture balance. [H2] Niacinamide A form of vitamin B3, which helps calm skin. [H2] Zinc PCA Helps purify scalp by removing excess oil. INGREDIENTS: AQUA / WATER / EAU, SODIUM C14-16 OLEFIN SULFONATE, DISODIUM LAURETH SULFOSUCCINATE, DISODIUM COCOAMPHODIACETATE, SODIUM CHLORIDE, GLYCOL DISTEARATE, SODIUM LAURYL SULFOACETATE, COCAMIDE MIPA, CERAMIDE NP, CERAMIDE AP, CERAMIDE EOP, CARBOMER, NIACINAMIDE, ZINC PCA, TRIETHYL CITRATE, SODIUM HYDROXIDE, SODIUM BENZOATE, SODIUM LAUROYL LACTYLATE, SALICYLIC ACID, SODIUM HYALURONATE, CHOLESTEROL, COCO-BETAINE, CITRIC ACID, CAPRYLYL GLYCOL, PHYTOSPHINGOSINE, XANTHAN GUM, POLYQUATERNIUM-10, BENZOIC ACID, PPG-5-CETETH-20 (F.I.L. N70073597/1) Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up-to-date list of ingredients to ensure it is suitable to your personal use. [H2] How to Use [H2] How to Steps 1 Apply and massage this shampoo for oily, greasy hair and scalp into a good lather, then rinse. 2 Follow up with Oil Control Balancing Conditioner; work it through the length of your hair, and rinse thoroughly. [H2] When Time of Day: Anytime Routine Order: Shampoo Condition [IMG: How to Use Thumbnail image for Oil Control Balancing Shampoo] [H2] Find The Right Haircare Product For You SCALP TYPE HAIR TYPE CONCERN KEY BENEFITS KEY INGREDIENTS Oil Control Balancing Shampoo [IMG: oil-control-balancing-shampoo] Oil Control Balancing Shampoo Normal to oily All Hair Types Oil Control Get up to 72 hours of refreshed roots & hydrated hair** **When used as a system Cleanses to remove excess oil so that the scalp feels not too oily, not too dry Gentle on Scalp & Hair Suitable for all hair types Ceramides, Hyaluronic Acid, Niacinamide, Zinc Oil Control Balancing Conditioner [IMG: oil-control-balancing-conditioner] Oil Control Balancing Conditioner Normal to oily All Hair Types Oil Control Get up to 72 hours of refreshed roots & hydrated hair** **When used as a system Cleanses to remove excess oil so that the scalp feels not too oily, not too dry Gentle on Scalp & Hair Suitable for all hair types Ceramides, Hyaluronic Acid, Niacinamide, Zinc Anti-Dandruff Hydrating Shampoo [IMG: gentle-hydrating-shampoo] Anti-Dandruff Hydrating Shampoo Itchy, flakey All Hair Types Flaking, Itching, Irritation Reduces up to 100% of visible flakes, and helps with itching and irritation Hair is 4x more hydrated and 12x smoother with just 1 wash *System vs. non-conditioning shampoo Scalp & Hair feels hydrated for 72 hours after wash *In a consumer test, after one use of anti-dandruff hydrating shampoo + conditioner Ceramides, Glycolic Acid, Lactic Acid, Hyaluronic Acid Gentle Hydrating Shampoo [IMG: gentle-hydrating-shampoo] Gentle Hydrating Shampoo Normal to dry All Hair Types Hydrating Hair Free from common irritants and allergens (sulfates, MIT, etc.)* Hair is 5x more hydrated and 10x smoother with just 1 wash* *System vs non-conditioning shampoo Scalp & hair feel hydrated for up to 72 hours* *In a consumer test, after one use of anti-dandruff hydrating shampoo + conditioner" Ceramides, Hyaluronic Acid, Niacinamide 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner [IMG: gentle-hydrating-shampoo] 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner Itchy, flakey All Hair Types Flakes, Itching and Irritation Reduces up to 100% of visible flakes, and helps with itching and irritation Hair is 4x more hydrated and 12x smoother with just 1 wash *System vs. non-conditioning shampoo Scalp & Hair feels hydrated for 72 hours after wash *In a consumer test, after one use of anti-dandruff hydrating shampoo + conditioner 1% Pyrithione Zinc, Ceramides, Hyalunoic Acid, Niacinamide [H2] You May Also Like [H2] You May Also Like [IMG: oil-control-balancing-conditioner] [H3] Oil Control Balancing Conditioner [IMG: foaming-facial-cleanser] [H3] Foaming Facial Cleanser [IMG: am-facial-moisturizing-lotion-spf-50] [H3] AM Facial Moisturizing Lotion SPF 50 [IMG: moisturizing-cream] [H3] Moisturizing Cream [H2] Country Preferences You're visiting a site for the United States. Would you like to view the website for United Kingdom instead? [IMG: us] Continue to the United States site [IMG: UK] Take me to the UK site Close NOTE: if you choose to be redirected, you'll be taken to the homepage. Message Download Chrome
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SUB-PAGE (https://cerave.com/haircare/conditioner/oil-control-balancing-conditioner/) Oil Control Balancing Conditioner for greasy, oil-prone hair | CeraVe
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GET $2 OFF YOUR NEXT CERAVE PURCHASE: GET COUPON [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 11] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 11] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 1] [IMG: Product Media Item 11] [H1] Oil Control Balancing Conditioner CeraVe Oil Control Balancing Conditioner is a conditioner for oily hair developed with dermatologists, helps make your hair more manageable and soft. This conditioner for greasy hair leaves hair refreshed, hydrated, and not weighed down while helping your skin barrier.* Get up to 72 hours of refreshed roots & hydrated hair.** Suitable for all hair types, including curly or color-treated hair and sensitive scalps, for those 13+. *When used as a system with the CeraVe Oil Control Balancing Shampoo. **When used as a system Made For: Normal to Oily Scalp & Hair Helps With: Oil Control $10.99 Find in Stores SAVE NOW! Up to $2.00 on every product [H2] Product Details Our oily haircare routine includes both a shampoo and a conditioner designed for oily hair. Developed with dermatologists, this conditioner for greasy hair has three essential ceramides, zinc PCA, niacinamide, and hyaluronic acid—and no sulfates, dyes, parabens, fragrance, or MIT. When used with our Oil Control Balancing Shampoo, it helps remove excess oil and purify the scalp—leaving your hair feeling cleaner, softer, and healthier-looking without weighing it down. Non-comedogenic, pH-balanced, and allergy-tested, it’s suitable for all hair types, even sensitive scalps and curly or color-treated hair, on anyone aged 13+. Helps remove excess oil* Leaves hair feeling hydrated without disrupting the scalp barrier Won’t weigh hair down* [IMG: TEXTURE 700x785] [H2] Key Features & Benefits [H3] Conditioner for oily hair Conditioner supports a haircare system Allergy-tested and suitable for sensitive scalps, and curly or color-treated hair [H3] Hydrating conditioner for greasy hair When used with CeraVe Oil Control Balancing Shampoo, helps remove excess oil while leaving hair feeling hydrated. [H3] Suitable for All Hair Types Suitable for sensitive scalps, curls, and color-treated hair [IMG: Effective, lightweight conditioner for oily hair] [H3] Effective, lightweight conditioner for oily hair Gentle conditions strands, leaving them feeling healthier and soft [H2] Key Ingredients [H2] Ceramides A key component of your skin barrier, which is essential for keeping moisture in and harmful elements out [H2] Hyaluronic Acid A naturally-occurring substance that plays a key role in maintaining skin's moisture balance. [H2] Niacinamide A form of vitamin B3, which helps calm skin. [H2] Zinc PCA Helps purify scalp by removing excess oil. INGREDIENTS: AQUA / WATER / EAU, CETEARYL ALCOHOL , STEARAMIDOPROPYL DIMETHYLAMINE , ISOPROPYL MYRISTATE, CETYL ESTERS, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, CERAMIDE NP, CERAMIDE AP, CERAMIDE EOP, CARBOMER, NIACINAMIDE, ZINC PCA, TRIETHYL CITRATE, SODIUM CHLORIDE, SODIUM LAUROYL LACTYLATE, SODIUM HYALURONATE, CHOLESTEROL, CAPRYLYL GLYCOL, TARTARIC ACID, PHYTOSPHINGOSINE, XANTHAN GUM, BENZOIC ACID (F.I.L. N70073822/2) Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up-to-date list of ingredients to ensure it is suitable to your personal use. [H2] How to Use [H2] How to Steps 1 After rinsing off CeraVe Oil Control Balancing Shampoo, apply this conditioner for oily hair, working it through to your ends. 2 Rinse thoroughly, and dry and style as usual. [H2] When Time of Day: Anytime Routine Order: Shampoo Condition [IMG: How to Use Thumbnail Image for Oil Control Balancing Conditioner] [H2] Find The Right Haircare Product For You SCALP TYPE HAIR TYPE CONCERN KEY BENEFITS KEY INGREDIENTS Oil Control Balancing Conditioner [IMG: oil-control-balancing-conditioner] Oil Control Balancing Conditioner Normal to oily All Hair Types Oil Control Get up to 72 hours of refreshed roots & hydrated hair** **When used as a system Cleanses to remove excess oil so that the scalp feels not too oily, not too dry Gentle on Scalp & Hair Suitable for all hair types Ceramides, Hyaluronic Acid, Niacinamide, Zinc Oil Control Balancing Shampoo [IMG: oil-control-balancing-shampoo] Oil Control Balancing Shampoo Normal to oily All Hair Types Oil Control Get up to 72 hours of refreshed roots & hydrated hair** **When used as a system Cleanses to remove excess oil so that the scalp feels not too oily, not too dry Gentle on Scalp & Hair Suitable for all hair types Ceramides, Hyaluronic Acid, Niacinamide, Zinc Gentle Hydrating Conditioner [IMG: gentle-hydrating-shampoo] Gentle Hydrating Conditioner Normal to dry All Hair Types Hydrating Hair Free from common irritants and allergens (sulfates, MIT, etc.)* Hair is 5x more hydrated and 10x smoother with just 1 wash* *System vs non-conditioning shampoo Scalp & hair feel hydrated for up to 72 hours* *In a consumer test, after one use of anti-dandruff hydrating shampoo + conditioner" Ceramides, Hyaluronic Acid, Niacinamide Anti-Dandruff Hydrating Conditioner [IMG: gentle-hydrating-shampoo] Anti-Dandruff Hydrating Conditioner Itchy, flakey All Hair Types Flaking, Itching, Irritation Reduces up to 100% of visible flakes, and helps with itching and irritation Hair is 4x more hydrated and 12x smoother with just 1 wash *System vs. non-conditioning shampoo Scalp & Hair feels hydrated for 72 hours after wash *In a consumer test, after one use of anti-dandruff hydrating shampoo + conditioner Ceramides, Glycolic Acid, Lactic Acid, Hyaluronic Acid 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner [IMG: gentle-hydrating-shampoo] 2-in-1 Anti-Dandruff Hydrating Shampoo and Conditioner Itchy, flakey All Hair Types Flakes, Itching and Irritation Reduces up to 100% of visible flakes, and helps with itching and irritation Hair is 4x more hydrated and 12x smoother with just 1 wash *System vs. non-conditioning shampoo Scalp & Hair feels hydrated for 72 hours after wash *In a consumer test, after one use of anti-dandruff hydrating shampoo + conditioner 1% Pyrithione Zinc, Ceramides, Hyalunoic Acid, Niacinamide [H2] You May Also Like [H2] You May Also Like [IMG: oil-control-balancing-shampoo] [H3] Oil Control Balancing Shampoo [IMG: foaming-facial-cleanser] [H3] Foaming Facial Cleanser [IMG: am-facial-moisturizing-lotion-spf-50] [H3] AM Facial Moisturizing Lotion SPF 50 [IMG: moisturizing-cream] [H3] Moisturizing Cream [H2] Country Preferences You're visiting a site for the United States. Would you like to view the website for United Kingdom instead? [IMG: us] Continue to the United States site [IMG: UK] Take me to the UK site Close NOTE: if you choose to be redirected, you'll be taken to the homepage. Message Download Chrome
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SUB-PAGE (https://cerave.com/sunscreen/invisible-mineral-sunscreen/) Invisible Mineral Sunscreen SPF 50| CeraVe
? GET $2 OFF YOUR NEXT CERAVE PURCHASE: GET COUPON [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [IMG: CeraVe Invisible Mineral Face Sunscreen spf S0] [H1] Invisible Mineral Sunscreen SPF 50 Invisible Mineral Sunscreen SPF 50 is a mineral-based sunscreen for a wide range of skin tones and types, including sensitive and acne-prone skin. Formulated with miner-ALL technology to leave a more transparent finish across a wide range of skin tones and types - even on beards, this hydrating mineral sunscreen protects from both UVA and UVB rays and glides on weightlessly.* *In a consumer test with 177 subjects, including 65 subjects with beards. Made For: Wide range of skin types, including sensitive and acne-prone Helps With: Sun protection $16.99 Find in Stores SAVE NOW! Up to $2.00 on every product [IMG: CeraVe] CeraVe’s Invisible Mineral Sunscreen SPF 50 is truly an invisible sunscreen. Not only does it seamlessly blend into my skin with no white cast, but it also provides a level of hydration and suppleness to my skin that makes it a perfect base under makeup! With ceramides and niacinamide, it’s protective and soothing, while its Mineral technology provides broad spectrum coverage for any skin tone. Dr. Kiran Mian, DO, FAAD [H2] Product Details When it comes to deciding whether to protect your skin from the sun or deal with an unsightly white cast left on your skin, the choice is over. Invisible Mineral Sunscreen SPF 50 is a weightless mineral-based sunscreen that provides broad-spectrum protection from UV rays and external aggressors, while helping to restore and protect your skin barrier. Formulated with miner-ALL technology, three essential ceramides, niacinamide, glycerin, and panthenol, this multitasking mineral face sunscreen also contains MVE technology to provide a sustained release of moisturizing ingredients for all-day hydration.* Developed with dermatologists, this mineral sunscreen is suitable for a wide range skin types and tones—even sensitive and acne-prone skin—and has a blendable finish, even on beards.** Blendable, weightless formula Helps protect against both UVA and UVB rays Suitable for a wide range of skin types, including sensitive and acne-prone No white cast *In an instrumental study on 27 subjects to measure hydration over 24 hours **In a consumer test with 65 bearded subjects. [IMG: 05 Invisible Mineral SPF PDP 700x700 V1] [H2] Product Features & Benefits [IMG: Mineral Sunscreen] [H3] Mineral Sunscreen Provides protection against UVA and UVB rays, with 24-hour hydration (Must be reapplied at least every two hours.) [IMG: Non-Greasy] [H3] Non-Greasy Blendable weightless feel [IMG: Non-Comedogenic] [H3] Non-Comedogenic Suitable for a wide range of skin, including sensitive and acne-prone skin [H2] Key Ingredients [H2] Ceramides Help maintain your skin's natural barrier by helping to keep moisture in. [H2] Miner-ALL Technology Provides protection against UVA and UVB rays. [H2] Glycerin Helps skin hydration. [H2] Niacinamide May help calm skin, reduce transepidermal water loss (TEWL), and increase moisture in skin’s uppermost layer. [H2] MVE Technology Provides sustained release of moisturizing ingredients for long-lasting hydration and a skin barrier. ACTIVE INGREDIENTS: TITANIUM DIOXIDE (2.66%), ZINC OXIDE (15.35%) INGREDIENTS: WATER , C15-19 ALKANE , GLYCERIN , DICAPRYLYL CARBONATE , NIACINAMIDE , PROPANEDIOL , CETEARYL ISONONANOATE , POLYHYDROXYSTEARIC ACID , DIMETHICONE , ETHYLHEXYL METHOXYCRYLENE , CELLULOSE, TRIETHYLHEXANOIN , ISOHEXADECANE , TRIETHOXYCAPRYLYLSILANE , STEARETH-20 , SILICA , STEARETH-2 , CERAMIDE NP , CERAMIDE AP , CERAMIDE EOP , CARBOMER , GLYCERYL STEARATE , CETEARYL ALCOHOL , BEHENTRIMONIUM METHOSULFATE , TRIETHYL CITRATE , SODIUM LAUROYL LACTYLATE , CHOLESTEROL , ALUMINUM STEARATE , ALUMINA , CHLORPHENESIN , TOCOPHEROL , HYDROXYACETOPHENONE , CAPRYLYL GLYCOL , CAPRYLIC/CAPRIC TRIGLYCERIDE , CITRIC ACID , DIETHYLHEXYL SYRINGYLIDENEMALONATE , PANTHENOL , XANTHAN GUM , PHYTOSPHINGOSINE , POLYSORBATE 20 , ACRYLATES/C10-30 ALKYL ACRYLATE CROSSPOLYMER , BENZOIC ACID Please be aware that ingredient lists for the products of our brand are updated regularly. Please refer to the ingredient list on your product package for the most up-to-date list of ingredients to ensure it is suitable to your personal use. [H2] How to Use [H2] How to Steps 1 Shake well before use. Apply liberally to your face and neck as the last step in your skincare routine, prior to applying makeup. 2 Wait 15 minutes before UV exposure. Reapply at least every 2 hours for sunscreen protection. [H2] When Time of Day: Anytime Routine Order: Cleanse Tone Treat Moisturize Protect [H2] Where Face [IMG: Skincare Solution Finder] [H3] Skincare Solution Finder PERSONALIZED SKINCARE DEVELOPED WITH DERMATOLOGISTS READY AT YOUR FINGER TIPS TAKE THE QUIZ [H2] Find the Right Sunscreen for You Skin Type Concern Key Benefits Key Ingredients Texture Invisible Mineral Sunscreen SPF 50 [IMG: Invisible Mineral Sunscreen3 700x785 V1] Invisible Mineral Sunscreen SPF 50 Wide range of skin types, including sensitive and acne-prone Sun protection Provides protection against UVB + UVA with 24H Hydratation Blendable weightless feel Won't clog pores Ceramides, Niacinamide, Hyaluronic Acid Ceramides: Helps restore your skin's natural barrier, helping to keep moisture in and harmful elements out. Niacinamide: May help calm skin, reduce transepidermal water loss (TEWL), and increase moisture in skin’s uppermost layer. Hyaluronic Acid: Essential for maintaining skin's moisture balance. Helps give skin a smooth, plump texture. Liquid Hydrating Mineral Sunscreen SPF 30 Face Lotion [IMG: CeraVe Sunscreen Face Hydrating Mineral Sunscreen Face Lotion Spf] Hydrating Mineral Sunscreen SPF 30 Face Lotion All Skin Types; Including Sensitive Skin Sun Protection; Hydrating 3 essential ceramides help restore the skin's natural barrier and lock in moisture Formulated for Face - Lightweight, non-greasy feel, oil-free, non-comedogenic Forms a protective barrier on your skin’s surface to help reflect the sun’s UVA and UVB rays without irritating sensitive skin Ceramides, Zinc Oxide, Titanium Dioxide, Niacinamide Ceramides: Helps restore your skin's natural barrier, helping to keep moisture in and harmful elements out. Zinc Oxide: Blocks the widest spectrum of UV light and provides broad-spectrum protection against both UVA and UVB rays, making it ideal for protection from daily or intense sun exposure. Titanium Dioxide: Helps reflect and scatter UVA and UVB rays in mineral-based sunscreens, which can protect skin from sunburn and sun damage. Niacinamide: May help calm skin, reduce transepidermal water loss (TEWL), and increase moisture in skin’s uppermost layer. Lotion Hydrating Mineral Sunscreen SPF 30 Face Sheer Tint, Shade: Light [IMG: Hydrating Mineral Sunscreen Light Packshot Front 700x785 V1] Hydrating Mineral Sunscreen SPF 30 Face Sheer Tint, Shade: Light Fair Skin Tones and All Skin Types, including Acne-Prone Skin and Sensitive Skin Sun Protection; Hydrating Forms a protective barrier on your skin’s surface to help reflect the sun’s UVA and UVB rays without irritating sensitive skin Sheer tint seamlessly blends into all skin tones to offset whitening effect of mineral filters, leaves skin with a healthy glow Can be worn alone or under makeup Ceramides, Hyaluronic Acid, Niacinamide, Titanium Dioxide, Zinc Oxide Ceramides: Helps restore your skin's natural barrier, helping to keep moisture in and harmful elements out. Hyaluronic Acid: Essential for maintaining skin's moisture balance. Helps give skin a smooth, plump texture. Niacinamide: May help calm skin, reduce transepidermal water loss (TEWL), and increase moisture in skin’s uppermost layer. Titanium Dioxide: Helps reflect and scatter UVA and UVB rays in mineral-based sunscreens, which can protect skin from sunburn and sun damage. Zinc Oxide: Blocks the widest spectrum of UV light and provides broad-spectrum protection against both UVA and UVB rays, making it ideal for protection from daily or intense sun exposure. Tinted lotion Hydrating Mineral Sunscreen SPF 30 Face Sheer Tint, Shade: Medium [IMG: Sheer Tint Medium FRONT] Hydrating Mineral Sunscreen SPF 30 Face Sheer Tint, Shade: Medium Shade: Medium; All Skin types including Acne-Prone Skin and Sensitive Skin Sun Protection; Hydrating Forms a protective barrier on your skin’s surface to help reflect the sun’s UVA and UVB rays without irritating sensitive skin Sheer tint seamlessly blends into all skin tones to offset whitening effect of mineral filters, leaves skin with a healthy glow Can be worn alone or under makeup Ceramides, Hyaluronic Acid, Niacinamide, Titanium Dioxide, Zinc Oxide Ceramides: Helps restore your skin's natural barrier, helping to keep moisture in and harmful elements out. Hyaluronic Acid: Essential for maintaining skin's moisture balance. Helps give skin a smooth, plump texture. Niacinamide: May help calm skin, reduce transepidermal water loss (TEWL), and increase moisture in skin’s uppermost layer. Titanium Dioxide: Helps reflect and scatter UVA and UVB rays in mineral-based sunscreens, which can protect skin from sunburn and sun damage. Zinc Oxide: Blocks the widest spectrum of UV light and provides broad-spectrum protection against both UVA and UVB rays, making it ideal for protection from daily or intense sun exposure. Tinted lotion Hydrating Mineral Sunscreen SPF 30 Face Sheer Tint, Shade: Deep [IMG: Sheer Tint Deep FRONT] Hydrating Mineral Sunscreen SPF 30 Face Sheer Tint, Shade: Deep Deep Skin Tones and All Skin Types, including Acne-Prone Skin and Sensitive Skin Sun Protection; Hydrating Forms a protective barrier on your skin’s surface to help reflect the sun’s UVA and UVB rays without irritating sensitive skin Sheer tint seamlessly blends into all skin tones to offset whitening effect of mineral filters, leaves skin with a healthy glow Can be worn alone or under makeup Ceramides, Hyaluronic Acid, Niacinamide, Titanium Dioxide, Zinc Oxide Ceramides: Helps restore your skin's natural barrier, helping to keep moisture in and harmful elements out. Hyaluronic Acid: Essential for maintaining skin's moisture balance. Helps give skin a smooth, plump texture. Niacinamide: May help calm skin, reduce transepidermal water loss (TEWL), and increase moisture in skin’s uppermost layer. Titanium Dioxide: Helps reflect and scatter UVA and UVB rays in mineral-based sunscreens, which can protect skin from sunburn and sun damage. Zinc Oxide: Blocks the widest spectrum of UV light and provides broad-spectrum protection against both UVA and UVB rays, making it ideal for protection from daily or intense sun exposure. Tinted lotion [H2] Country Preferences You're visiting a site for the United States. Would you like to view the website for United Kingdom instead? [IMG: us] Continue to the United States site [IMG: UK] Take me to the UK site Close NOTE: if you choose to be redirected, you'll be taken to the homepage. Message Download
15000 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
324Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 102 | 2 |
| /haircare/shampoo/oil-control-balancing-shampoo/ | 73 | 2 |
| /haircare/conditioner/oil-control-balancing-conditioner/ | 73 | 2 |
| /sunscreen/invisible-mineral-sunscreen/ | 76 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
{
"@context": "http://schema.org/",
"@type": "Organization",
"url": "https://www.cerave.com",
"logo": "https://www.cerave.com/-/media/project/loreal/brand-sites/cerave/shared/baseline/cerave-logo-top.svg?rev=-1?w=0&hash=41C378B722C95406A0BEFDC141405349",
"description": "Developed with Dermatologists",
"name": "Cerave",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "1-888-768-2915",
"contactType": "customer service",
"areaServed": "US",
"contactOption": "TollFree contact option",
"availableLanguage": "English"
}
],
"sameAs": [
"https://www.facebook.com/ceraveusa"
],
"address": {
"@type": "PostalAddress",
"streetAddress": "10 Hudson Yards",
"addressRegion": "New York",
"postalCode": "10001",
"addressCountry": "USA"
}
}
/haircare/shampoo/oil-control-balancing-shampoo/
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.cerave.com/",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.cerave.com/haircare",
"name": "Haircare"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.cerave.com/haircare/shampoo",
"name": "Shampoo"
}
},
{
"@type": "ListItem",
"position": 4,
"item": {
"@id": "https://www.cerave.com/haircare/shampoo/oil-control-balancing-shampoo",
"name": "Oil Control Balancing Shampoo"
}
}
]
}
/haircare/conditioner/oil-control-balancing-conditioner/
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.cerave.com/",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.cerave.com/haircare",
"name": "Haircare"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.cerave.com/haircare/conditioner",
"name": "Conditioner"
}
},
{
"@type": "ListItem",
"position": 4,
"item": {
"@id": "https://www.cerave.com/haircare/conditioner/oil-control-balancing-conditioner",
"name": "CeraVe Oil Control Balancing Conditioner"
}
}
]
}
/sunscreen/invisible-mineral-sunscreen/
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.cerave.com/",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.cerave.com/sunscreen",
"name": "Sunscreen"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.cerave.com/sunscreen/invisible-mineral-sunscreen",
"name": "Invisible Mineral Sunscreen SPF 50 Face"
}
}
]
}
Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Information Density
0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence
0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof
0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint
0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority
0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score
0 / 100
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Information Density
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Semantic Alignment
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Trust & Proof
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Commodity Fingerprint
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Identity & Authority
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
B
BS Level
Beauty, Cosmetics & Personal Care
45.4 Avg BS
Based on 1453 businesses audited.
✓ Less BS than average
CeraVe has 19.4 points less BS than the average for Beauty, Cosmetics & Personal Care.
BS Detector
Beauty, Cosmetics & Personal Care BS: CeraVe (cerave.com)
https://cerave.com
📍 Industry: Beauty, Cosmetics & Personal Care
26
BS / 100
CeraVe is a high-substance brand that weaponizes technical transparency to maintain low BS levels. While it uses the standard industry template and jargon, it backs its marketing theater with granular clinical trial data and full ingredient disclosure.
Info Density
Power-words vs. Substance ratio.
10
33% BS
Semantic Coherence
Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof
Verifiable evidence vs. Trust Theatre.
4
20% BS
Commodity Fingerprint
Detection of industry clichés/templates.
10
67% BS
Identity & Authority
Expert verifiability & Schema depth.
2
13% BS
Integrate Person schema for all named dermatologists to provide a verifiable digital authority footprint. Elevate clinical trial footnotes (e.g., the 177-subject study) into the primary body text to increase visible proof density. Replace generic H2 headings like Proof is in the Plump with more descriptive, substance-led titles that mirror the sub-pages. Provide outbound links to the published clinical studies referenced in the product descriptions.
The content perfectly aligns with the Beauty, Cosmetics & Personal Care industry, specifically focusing on the dermacosmetic segment. The site utilizes professional terminology such as INCI ingredient lists, skin barrier restoration, and non-comedogenic certifications that are standard for pharmaceutical-grade skincare.
“The score of 26 is driven primarily by industry clichés and concept repetition (the ceramide claim is repeated ad nauseam). It remains in the 'Low BS' range because it successfully fulfills every promise of being 'science-backed' with actual trial data and ingredient transparency, avoiding the semantic drift common in the luxury skincare market.”
Verified Analysis Date: May 29, 2026
© 1EuroSEO Independent Evaluator — Non-Sponsored Result
Analysis Disclosure & Source Attribution
This training module utilizes a snapshot of public data from CeraVe, captured on May 29, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to CeraVe: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://cerave.com to view the most current version of its content and learn from the source what this company is about and what it offers.