Industry Context — Common BS Fingerprints in Charities, Nonprofits & NGOs
Muscular Dystrophy Association
(https://mda.org) 📸 Data Snapshot: May 30, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Muscular Dystrophy Association (https://mda.org)
Muscular Dystrophy Association
Muscular Dystrophy Association (MDA) has been at the center of progress for people living with muscular dystrophy, ALS, and over 300 other neuromuscular conditions for 75 years.
NAV_HEADER_HEADING_REPEATED Join MDA | Muscular Dystrophy Association (https://mda.org/join-mda/)
Join MDA | Muscular Dystrophy Association
MDA is the #1 health nonprofit advancing research, care and advocacy for people living with muscular dystrophy, ALS, and related neuromuscular diseases.
NAV_HEADER_HEADING_REPEATED_BODY Big Picture Perspective | Muscular Dystrophy Association (https://mda.org/disease/)
Big Picture Perspective | Muscular Dystrophy Association
MDA is the #1 health nonprofit advancing research, care and advocacy for people living with muscular dystrophy, ALS, and related neuromuscular diseases.
NAV_HEADER_HEADING_REPEATED MDA Care Center Network | Muscular Dystrophy Association (https://mda.org/care/mda-care-centers/)
MDA Care Center Network | Muscular Dystrophy Association
MDA is the #1 health nonprofit advancing research, care and advocacy for people living with muscular dystrophy, ALS, and related neuromuscular diseases.
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://mda.org) Muscular Dystrophy Association
[H1] May is ALS Awareness Month. This month, MDA is highlighting unprecedented scientific progress, inspiring personal stories, legislative advocacy, and national partnerships driving urgency toward treatments for amyotrophic lateral sclerosis (ALS). [H2] Sign Up for MDA News & Updates [IMG: Sharon Hesterlee, PhD, President and CEO.] [H2] A Message from Sharon Hesterlee, PhD, President and CEO Whether this is your first visit or one of many, welcome. If you are living with a neuromuscular disease or caring for someone who is, welcome. If you are advancing care as a physician or clinician, or supporting this mission as a partner, funder, or friend, welcome. You belong here. Since 1950, MDA has led the field in research, care, and advocacy for people living with neuromuscular diseases. We’ve delivered real progress: research that supports more accurate diagnoses, stronger care models, and therapies that were unthinkable a generation ago. We continue to work together to elevate the voices of our community, driving regulatory and legislative policies that recognize the agency and dignity of people living with neuromuscular disease. Lastly, we have we created a community where people of all ages and any diagnosis can find connection, education, and resources. As a neuroscientist and as MDA’s President and CEO, I see the path ahead clearly: full of urgency, grounded in evidence, and driven by people like you. Thank you for being here. Let’s keep going – together. [H2] Mission Statement The Muscular Dystrophy Association’s mission is to empower the people we serve to live longer, more independent lives. MDA is the #1 voluntary health organization in the United States for people living with muscular dystrophy, ALS, and over 300 other neuromuscular conditions. For 75 years, MDA has led the way in accelerating research, advancing care, and advocating support and inclusion of families living with neuromuscular disease. [H3] Accelerating Scientific Discovery and Breakthroughs Transforming research into real world treatment and therapies. Explore the Science [H3] Access to Comprehensive Care and Resources Redefining what it means to live with neuromuscular disease. Experience the Care [IMG: MDA 75th Anniversary.] [H3] 75 Years of Progress and Impact One community. A world of impact. 75 years and counting. Our History [H2] Neuromuscular diseases take away abilities many of us take for granted— moving, speaking, eating, even breathing. At MDA, we’re funding innovative research that leads to real world treatments, changing the landscape for people living with these conditions. We also provide access to expert care, trusted resources and a supportive community, empowering people living with neuromuscular disease to live longer, stronger and on their own terms. About Neuromuscular Diseases [H2] Get Involved There are many ways to get involved with MDA. Whether you’re looking to create a fundraiser, host a game night, volunteer at a camp, run a marathon, or advocate for the cause, the ways to get involved are endless. [H3] Start a Fundraiser [H3] Become a Volunteer [H3] Start Your Monthly Gift of $19 today [H3] MDA Let's Play for a Cure [H3] Advocate for MDA Ways to Get Involved [H2] Latest Stories For the latest happenings in the MDA community and to read inspiring stories, browse the MDA blog. [IMG: Simply Stated] [H3] Simply Stated: Introduction to CIAO1-Related Neuromuscular Disorder [IMG: Monica Torres] [H3] MDA Ambassador Guest Blog: ALS is Not the End of My Story [IMG: Fiona Cauley] [H3] Comedian Fiona Cauley Shares Humor While Raising Disability Awareness [IMG: Family Caregivers] [H3] The Why Behind MDA’s Campaign to Support Family Caregivers Visit Our Blog [H2] Upcoming Events May 29, 2026 New Frontiers in ALS Research: Genetics, Environmental Insights, and Clinical Trials (On-Demand) Register May 30, 2026 @ 7pm Boise Hawks Baseball Game RSVP Jun 4, 2026 Wings Over Wall Street Gala Register Jun 6, 2026 @ 12:00 pm - 2:00 pm Dallas/Fort Worth Bowling Bash Register See More Events [H2] Press Releases May 29, 2026 Dutch Bros Community Reaches $20 Million in Total Lifetime Donations to Muscular Dystrophy Association During 19th Annual Drink One For Dane Day of Giving Read More May 12, 2026 Muscular Dystrophy Association Announces $100,000 Investment to Advance LGMD Care at Leading MDA Care Centers with BridgeBio Funding through MDA Care Advance Grant program supports Stanford Health Care and the University of Minnesota Read More May 11, 2026 Honoring a Legacy: Dutch Bros® Annual Drink One For Dane® Day of Giving Returns to Raise ALS Awareness Read More See Recent News [H2] Meet Our Partners These partners are empowering lives through science and care for MDA families. [IMG: Two sponsor logos are shown, IAFF, and CITGO.] Meet Them All [H2] Join Us Sign up to receive email updates on volunteer opportunities and the impact you’re making for families. [H2] MDA Resource Center: We’re Here For You Our trained specialists are here to provide one-on-one support for every part of your journey. Send a message below or call us at 1-833-ASK-MDA1 (1-833-275-6321). If you live outside the U.S., we may be able to connect you to muscular dystrophy groups in your area, but MDA programs are only available in the U.S. Request Information
SUB-PAGE (https://mda.org/join-mda/) Join MDA | Muscular Dystrophy Association
[H1] Join MDA Here’s to being a member of MDA - Where groundbreaking research and dedicated care, and support meets connecting with the community. Whether you are newly diagnosed, a family member, a dedicated physician, caregiver, friend, advocate, or lifelong member of the MDA community, together we are making the impossible possible. MDA is here for you today and every moment along the way. Get Started [H2] Join Today and Discover How MDA is Here for You Every Step of the Way [IMG: An icon of a microscope.] [H3] Research At MDA, we’re accelerating breakthroughs in neuromuscular disease research. As a member, you’ll stay informed about the latest advancements in clinical trials, FDA-approved treatments, and cutting-edge discoveries that are shaping the future of care. [IMG: An icon of a stethascope.] [H3] MDA Care Center Network Gain access to expert care through MDA’s nationwide Care Center Network. Our specialists provide comprehensive medical services, personalized care plans, and connections to treatments and trials, ensuring you receive the best possible support for your journey. [IMG: An icon of a clipboard.] [H3] Information and Empowerment Knowledge is power. MDA provides trusted resources, educational materials, and guidance tailored to your needs—empowering you and your family to make informed decisions and navigate life with confidence. [IMG: An icon of a network of people.] [H3] Community Programs Connect with a vibrant, supportive network of individuals, families, and caregivers who understand your journey. Through events, camps, and family programs, MDA brings people together to foster lifelong relationships and a sense of belonging. [H2] Who is eligible? Anyone who is… a person diagnosed with a form of muscular dystrophy, ALS, or related neuromuscular disease an advocate a caregiver a family member a supporter who resides in the United States or Puerto Rico Parents or legal guardians must register for those under the age of 18. Get Started Stronger together. Strength in unity. Strength in community. [H2] Ready to join MDA for yourself or your loved one? Join the MDA community and receive access to our many resources and supports. Joining is free and takes about 5 minutes to complete. Get Started Friends and family can follow along by signing up for our email list. [H2] Questions? We're here to help. Give us a call at 1-833-ASK-MDA1 (1-833-275-6321) or email us at ResourceCenter@mdausa.org and our Resource Specialists will be happy to answer any questions you have about this process. The Resource Center is available Monday through Friday 9AM to 5PM CT Connect with a Specialist Today!
SUB-PAGE (https://mda.org/disease/) Big Picture Perspective | Muscular Dystrophy Association
[H1] About Neuromuscular Diseases A look at causes, symptoms, and care options for neuromuscular diseases, and how we're leading the way to better treatments and cures. [H2] Big Picture Perspective At MDA, we take a big picture perspective across the full spectrum of neuromuscular diseases to uncover scientific and medical breakthroughs that accelerate treatments and cures. The power in our research approach is that we can often apply learnings from one disease to progress in others to bring urgently-needed answers to our families. [H2] MDA News Read MDA News to stay up-to-date on issues that matter to the MDA community. [H3] Follow the Biomarkers Biomarkers can provide crucial information for researchers conducting clinical trials. Read More [H3] Five Questions with DMD Researcher James Ervasti James Ervasti, professor in the department of biochemistry, molecular biology & biophysics at the University of Minnesota in Minneapolis, is working to develop methods of identifying non-invasive biomarkers. Read More [H3] Keveyis Approved to Treat Periodic Paralysis The FDA has approved Taro Pharmaceuticals’ Keveyis 50 mg tablets for primary hyperkalemic and hypokalemic periodic paralysis. Read More [H2] Educational Materials MDA helps you keep up on research news, health care information and helpful daily living strategies through magazines, print and online publications, educational speakers, seminars, videos and newsletters. MDA Quest Magazine Read Online Facts About ALS Read Online [H2] MDA Resource Center: We’re Here For You Our trained specialists are here to provide one-on-one support for every part of your journey. Send a message below or call us at 1-833-ASK-MDA1 (1-833-275-6321). If you live outside the U.S., we may be able to connect you to muscular dystrophy groups in your area, but MDA programs are only available in the U.S. Request Information
SUB-PAGE (https://mda.org/care/mda-care-centers/) MDA Care Center Network | Muscular Dystrophy Association
[H2] MDA Care Center Network Located at more than 150 of the top health care institutions across the United States, MDA Care Centers and Affiliates serve as the nexus for expert clinical care and medical research. Our Care Center Network offers tens of thousands of appointments each year for individuals living with muscular dystrophy, ALS and other neuromuscular diseases to access expert multidisciplinary care, clinical trials, and to connect with MDA and the neuromuscular community. Since 1953, MDA has committed to transforming the lives of individuals living with neuromuscular diseases through innovations in care and science. From supporting a nationwide network of Care Centers—to serving as the largest source of research funding outside of the federal government—to providing essential programs and services including our National Resource Hub, community and professional education and summer camp. [H3] MDA Care Center Locations Explore the MDA Care Center Network map or search below to find a location near you. [H3] Learn more about our innovations in care and science: Meet the MDA Care Center Team What to expect at your MDA Care Center visit List of diseases under MDA’s neuromuscular umbrella Use the Clinical Trials Finder Tool Receive support through MDA’s National Resource Center About newborn screening and early diagnosis See the research funded by MDA Learn about MDA's MOVR Data Hub (Neuromuscular Observational Research) AdventHealth Orlando Address: AdventHealth Orlando 601 E. Rollins Street, Suite 400 Orlando, FL 32803 28.574940 -81.370300 Phone: 407-303-6729 Akron Children's Hospital Address: Akron Children's Hospital 1 Perkins Square Akron, OH 44308 41.078991 -81.526680 Phone: (330) 543-8050 Albany Medical College, Adult Care Center Address: Albany Medical Center Hospital 47 New Scotland Avenue Albany, NY 12208 42.653750 -73.778030 Phone: 518-262-5226 Albany Medical College, Pediatric Care Center Address: Albany Medical Center General Pediatrics Group 391 Myrtle Avenue Albany, NY 12208 42.653980 -73.774430 Phone: (518) 262-1700 Alfred I. duPont Hospital for Children Address: Alfred I. duPont Hospital for Children 1600 Rockland Road Orange Module, 3rd Floor Wilmington, DE 19803 39.779725 -75.555041 Phone: (302) 651-4200 American Family Children's Hospital Address: American Family Children's Hospital 1675 Highland Avenue Madison, WI 53792 43.076889 -89.433397 Phone: (608) 263-6420 Ann & Robert H. Lurie Children's Hospital of Chicago Address: Ann & Robert H. Lurie Children's Hospital of Chicago 225 E. Chicago Avenue 3rd Floor Chicago, IL 60611 41.896251 -87.621952 Phone: (312) 227-3550 Arkansas Children's Hospital Address: Arkansas Children's Hospital 1 Children's Way Little Rock, AR 72205 34.742950 -92.292969 Phone: (501) 364-4000 Augusta University Medical Center Address: Augusta University Medical Center 1120 15th Street Augusta, GA 30912 33.470624 -81.989915 Phone: (706) 721-4581 Banner University Medical Center Address: Outpatient Clinics 2800 E. Ajo Way Neurology Department Tucson, AZ 85713 32.177888 -110.929552 Phone: (520) 694-8888 Barrow Neurological Institute Address: Barrow Neurological Institute 240 W. Thomas Rd Suite 400 Phoenix, AZ 85013 33.480798 -112.077860 Phone: 602-406-2704 BayCare Neurology Address: BayCare Neurology 1201 5th Avenue North Medical Office Building, Suite 202 St. Petersburg, FL 33705 27.777898 -82.651110 Phone: (727) 820-7701 Baylor College of Medicine Address: Baylor St. Lukes Medical Center 7200 Cambridge Street, Suite 9A Houston, TX 77030 29.711370 -95.392880 Phone: 713-798-2273 Baystate Medical Center Address: Baystate Behavioral Health 759 Chestnut Street Pediatric Clinic: 50 Wason Avenue Springfield, MA 01109 42.121616 -72.603701 Phone: (413) 794-0000 Beth Israel Deaconess Medical Center Address: Beth Israel Deaconess Medical Center 330 Brookline Avenue Boston, MA 02215 42.339818 -71.104465 Phone: 617-667-3090 Billings Clinic, Adult Care Center Address: Billings Clinic Hospital 801 N. 29th Street Neurology Department Billings, MT 59101 45.787693 -108.512581 Phone: (406) 238-2410 Billings Clinic, Pediatric Care Center Address: Pediatric Specialty Clinic 2800 10th Avenue North Billings, MT 59101 45.789639 -108.513216 Phone: 406-238-5770 Boston Children's Hospital Address: Boston Children's Hospital, Fegan 300 Longwood Avenue 11th Floor Boston, MA 02115 42.337389 -71.105522 Phone: (617) 355-8235 Brigham & Women's Hospital Address: Brigham & Women's Hospital 60 Fenwood Road Neuroscience, 1st Floor Boston, MA 02115 42.335338 -71.108325 Phone: (617) 525-7443 California Pacific Medical Center Address: Stanford Building 2324 Sacramento Street Suite 150 San Francisco, CA 94115 37.790674 -122.431587 Phone: (415) 600-3604 Carilion Medical Center, Adult Address: Carilion Clinic of Roanoke 3 Riverside Circle 3rd Floor Roanoke, VA 24016 37.255791 -79.942869 Phone: (540) 224-5170 Carilion Medical Center, Pediatric Address: Carilion Community Medical Building 102 Highland Avenue Suite 104 Roanoke, VA 24013 37.264271 -79.939844 Phone: (540) 985-8454 Carle Physician Group Address: Carle Spine Institute 610 N. Lincoln Avenue Urbana, IL 61801 40.117971 -88.218891 Phone: (217) 383-3440 Carolinas Medical Center Address: Carolinas Medical Center 1010 Edgehill Road North Charlotte, NC 28207 35.202661 -80.833823 Phone: (704) 446-1900 Cedars-Sinai Medical Center Address: Cedars-Sinai Medical Center 8700 Beverly Blvd Neurology Department Los Angeles, CA 90048 34.075153 -118.380277 Phone: (310) 423-5700 Central Texas Neurology Consultants Address: Central Texas Neurology Consultants 16040 Park Valley Drive Building B, Suite 1000 Round Rock, TX 78681 30.512443 -97.714353 Phone: (512) 218-1222 Children's Clinics for Rehabilitative Services Address: Tucson Medical Center, Square Compass Building 2600 N. Wyatt Drive Tucson, AZ 85712 32.254329 -110.881276 Phone: (520) 324-3200 Children's Healthcare of Atlanta at Scottish Rite Address: Children's Healthcare of Atlanta at Scottish Rite 1001 Johnson Ferry Road Atlanta, GA 30342 33.906060 -84.353864 Phone: (404) 785-4595 Children's Hospital of Colorado Address: Children's Hospital of Colorado 13123 E. 16th Avenue Aurora, CO 80045 39.742138 -104.834971 Phone: (720) 777-2806 Children's Hospital of Los Angeles Address: Children's Hospital of Los Angeles 4650 Sunset Blvd Neurology Department Los Angeles, CA 90027 34.097577 -118.291100 Phone: (323) 361-5919 Children's Hospital of Michigan Address: Children's Hospital of Michigan 3901 Beaubien Detroit, MI 48201 42.351588 -83.054648 Phone: (313) 832-9075 Children's Hospital of New Orleans Address: Children's Hospital of New Orleans 200 Henry Clay Avenue Neuromuscular Clinic, 1st Floor (green elevators) New Orleans, LA 70118 29.917789 -90.127685 Phone: (504) 896-9283 x2 Children's Hospital of Pittsburgh Address: Faculty Pavilion 4401 Penn Avenue 6th Floor Pittsburgh, PA 15224 40.466551 -79.953134 Phone: (412) 692-5520 Children's Hospital of Richmond, Virginia Commonwealth University Address: Children's Hospital of Richmond at VCU 1000 E. Broad Street 3rd Floor, Room 3-336 Richmond, VA 23298 37.540262 -77.432260 Phone: (804) 628-5804 Children's Hospital of San Antonio Address: Children's Hospital of San Antonio- Goldsbury Center for Children and Families 333 N Santa Rosa St 4th Floor San Antonio, TX 78207 29.428103 -98.498267 Phone: (210) 704-4841 Children's Hospital of The Kings Daughters Address: Children's Hospital of The Kings Daughters 850 Southampton Avenue Neurology, 1st Floor Norfolk, VA 23510 36.858553 -76.305729 Phone: (757) 668-6494 Children's Hospital of Wisconsin Address: Children's Hospital of Wisconsin 9000 W. Wisconsin Avenue Milwaukee, WI 53226 43.038500 -88.022643 Phone: (414) 266-3464 Children's Hospital of Wisconsin, Fox Valley Address: Children's Hospital of Wisconsin, Fox Valley 130 2nd St West Pavillion Neenah, WI 54956 44.190245 -88.453426 Phone: (920) 969-7900 Children's National Medical Center Address: Children's National Medical Center 111 Michigan Avenue NW Washington, DC 20010 38.927311 -77.014524 Phone: (202) 476-3094 Cincinnati Children's Hospital Medical Center Address: Cincinnati Children's Hospital 3333 Burnet Avenue Cincinnati, OH 45229 39.140451 -84.502063 Phone: (513) 803-3000 Columbia University Medical Center Adult and ALS Address: Columbia University Medical Center 710 W. 168th Street 3rd Floor New York, NY 10032 40.842103 -73.942863 Phone: (212) 305-1319 Columbia University Medical Center, Pediatrics Address: Columbia University Medical Center 180 Fort Washington Avenue 5th Floor New York, NY 10032 40.841169 -73.941969 Phone: (212) 342-6867 Community Regional Medical Center Address: East Medical Plaza Building 2335 E. Kashian Lane Suite 301 Fresno, CA 93701 36.743681 -119.783180 Phone: (559) 459-2396 Connecticut Children's Medical Center - Farmington Address: Specialty Care Center, Farmington 505 Farmington Avenue 2nd Floor Farmington, CT 06032 41.725136 -72.805543 Phone: (860) 837-7500 Connecticut Children's Medical Center - Glastonbury Address: Specialty Care Center, Glastonbury 310 Western Blvd Glastonbury, CT 06033 41.720631 -72.588932 Phone: (860) 837-7500 Cook Children's Medical Center Address: Cook Children's Medical Center 1500 Cooper Street 4th Floor Fort Worth, TX 76104 32.736858 -97.341446 Phone: (682) 885-2500 Corewell Health East Address: Corewell Health East 3555 W. 13 Mile Road Suite 215 Royal Oak, MI 48703 42.513291 -83.190271 Phone: (248) 551-1000 CoxHealth Address: CoxHealth Pediatric Specialties Branson 1011 E. Montclair St. Springfield, MO 65807 37.158354 -93.281863 Phone: Creighton University Address: Creighton University 6829 N. 72nd St One Medical Building Omaha, NE 68122 41.321472 -96.021391 Phone: 402-717-0070 Dartmouth Hitchcock Medical Center, Pediatric Care Center Address: Dartmouth-Hitchcock Medical Center One Medical Center Drive 6th Floor Lebanon, NH 03756 43.676046 -72.272985 Phone: (603) 653-9669 Dartmouth-Hitchcock Medical Center, Adult Care Center Address: Dartmouth-Hitchcock Medical Center One Medical Center Drive Suite 3-C Lebanon, NH 03756 43.676046 -72.272985 Phone: (603) 650-5104 Dartmouth-Hitchcock Medical Center, Manchester Address: Notre Dame Pavilion 87 McGregor Street Suite 2200 Manchester, NH 03110 42.990909 -71.473368 Phone: (603) 695-2940 Dean Neurological Institute Address: Dean Neurological Institute & Spine Center 700 S. Park Street 3rd Floor Madison, WI 53715 43.059273 -89.401513 Phone: (608) 260-3425 Dell Children's Medical Center Address: UT Health Austin Pediatric Neurosciences at Dell Children's 4910 Mueller Blvd Austin, TX 78723 30.302222 -97.706071 Phone: 512-628-1855 Dent Neurologic Institute Address: Dent Neurologic Institute, Orchard Park 20 Sterling Drive Orchard Park, NY 14127 42.790780 -78.767175 Phone: (716) 250-2000 Dent Neurologic Institute Address: Dent Neurologic Institute, Amherst 3980 Sheridan Drive 2nd Floor Amherst, NY 14226 42.978847 -78.785929 Phone: (716) 250-2000 Driscoll Children's Hospital Address: Driscoll Children's Hospital 3533 S. Alameda Street Corpus Christi, TX 78411 27.748780 -97.386422 Phone: (361) 694-6747 Duke University Medical Center Address: Duke University Medical Center 200 Trent Drive Clinic 1-L Durham, NC 27710 36.004342 -78.935934 Phone: (919) 681-5176 Duke University, Pediatric Clinic Address: Lennox Baker Children's Hospital 3000 Erwin Road Durham, NC 27705 36.005131 -78.950073 Phone: (919) 613-6832 Eastern Maine Medical Center Address: Northern Light Eastern Maine Medical Center 905 Union Street Suite 9 Bangor, ME 04401 44.814240 -68.804300 Phone: (207) 973-6588 Elkhart Clinic LLC Address: Elkhart Clinic LLC 303 S. Nappanee Elkhart, IN 46514 41.682135 -86.004776 Phone: (574) 296-3282 Emory University Address: Emory University 1365 Clifton Road, Building B Neuroscience Suite, 2nd Floor Atlanta, GA 30322 33.792509 -84.320380 Phone: (404) 778-3444 Essentia Health, Duluth Address: Essentia Health 400 E. 3rd Street Duluth, MN 55805 46.792832 -92.095713 Phone: (218) 786-3925 Fairview University of Minnesota Medical Center Address: Masonic Children's Hospital-Discovery Clinic 2512 S. 7th Street 3rd Floor Minneapolis, MN 55454 44.967012 -93.235348 Phone: (612) 365-6777 Fairview University of Minnesota Medical Center Address: Health Clinics and Surgery Center 909 Fulton Street SE 3rd Floor Minneapolis, MN 55455 44.970839 -93.224980 Phone: (612) 672-7422 Froedtert Memorial Lutheran Hospital Address: Froedtert Memorial Lutheran Hospital 9200 W. Wisconsin Avenue Milwaukee, WI 53226 43.040856 -88.024865 Phone: (414) 805-8710 Geisinger Bloomsburg Hospital Address: Geisinger Bloomsburg Hospital 549 Fair Street Bloomsburg, PA 17815 41.008653 -76.452824 Phone: (570) 416-1867 Geisinger Medical Center Address: Dickey Clinic 100 N. Academy Avenue 1st Floor, D1 Danville, PA 17822 40.967810 -76.605251 Phone: (570) 271-7994 Geisinger Wyoming Valley Address: Geisinger Neurology & Neurophysiology 620 Baltimore Dr Wilkes-Barre, PA 18702 41.243072 -75.875991 Phone: (570) 808-6028 Georgetown University Hospital Address: Georgetown University Hospital 3800 Reservoir Road NW Washington, DC 20007 38.911453 -77.075275 Phone: (202) 444-1774 Gillette Children's Address: Gillette Children's 200 E. University Avenue St. Paul, MN 55101 44.957081 -93.095406 Phone: 651-291-2848 Gillette Children’s St. Paul – Phalen Clinic Address: Gillette Children’s St. Paul – Phalen Clinic 435 Phalen Blvd S
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 4 | 3 |
| /join-mda/ | 3 | 2 |
| /disease/ | 2 | 3 |
| /care/mda-care-centers/ | 2 | 3 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
Based on 208 businesses audited.
Charities, Nonprofits & NGOs BS: Muscular Dystrophy Association (mda.org)
This is a high-substance, low-BS institutional site that uses its digital real estate to provide functional utility (clinic searching, research updates) rather than just fundraising fluff. It avoids the typical nonprofit trap of ’emotional-only’ appeals by anchoring its mission in specific clinical locations and named research investments. The forensic evidence suggests a legitimate, large-scale operation with high technical and medical credibility.
Implement Organization and Person schema to technically verify the named experts and leadership cited in the text. Replace generic H3 navigation markers like ‘Our Story’ and ‘Our Team’ with substance-led headings such as ’75-Year Clinical Timeline’ and ‘Board of Neurologists.’ Provide a direct link to the most recent ‘Annual Report’ or ‘Independent Audit’ in the footer to satisfy the missing_elements of financial transparency identified in the industry pattern dictionary.
The content perfectly aligns with the Charities, Nonprofits & NGOs category, specifically focusing on health-related research and patient care. The presence of fundraising mechanisms, advocacy calls-to-action, and clinical research updates confirms its functional status as a major voluntary health organization.
“The score of 22 is driven primarily by the high 'Information Density' and 'Semantic Coherence' pillars. The site avoided high penalties by providing specific evidence (clinic names, addresses, and dollar amounts) for almost every major claim. The small BS footprint (22 points) is mostly attributed to unavoidable industry boilerplate language and a lack of structured data schema.”
This training module utilizes a snapshot of public data from Muscular Dystrophy Association, captured on May 30, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to Muscular Dystrophy Association: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://mda.org to view the most current version of its content and learn from the source what this company is about and what it offers.