Training Example: AC Refill (Sellius Ltd.) – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Ecommerce & Online Retail
Generic Claims: best prices online, free shipping on everything, satisfaction guaranteed or your money back, trusted by thousands…
Red Flags: no business address or company registration, manufacturer stock photos as product images, prices dramatically below market with no explanation, no return policy or extremely restrictive terms…
Semantic Drift Patterns: homepage claims premium but product pages show dropshipped goods, claims handmade or artisan but product images are manufacturer stock, homepage says ethically sourced but no supply chain information, claims exclusive products but same items found on Amazon and AliExpress…
Proof Expectations: verifiable business registration and address, real product photographs not manufacturer stock images, third-party reviews on independent platforms (Trustpilot, Google), clear return and refund policy with process details…

AC Refill (Sellius Ltd.)

(https://acrefill.com) 📸 Data Snapshot: June 21, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE ACrefill.com – Keep Your Cool… Enjoy The Ride! (https://acrefill.com)
Title

ACrefill.com – Keep Your Cool… Enjoy The Ride!

H2 SPRING
H2 OFFER!
H2 NEWARRIVALS…
H2 Login
H2 Register
H3 Sign up to our Newsletter
H3 Ready for the sunshine?…
H3 15% OFF
H3 ALL PRODUCTS!
H3 FRESH BOMBS!
H3 OUR BEST SELLERS
H3 Shop Our Brands
H4 Eco & Wallet Friendly Range
H4 Quality Range for Optimal Results
H5 ABOUT US
H5 My Account
H5 Information
H5 NEWSLETTER
NAV_HEADER_HEADING_REPEATED_BODY Shop All – ACrefill.com – Keep Your Cool… Enjoy The Ride! (https://acrefill.com/shop/)
Title

Shop All – ACrefill.com – Keep Your Cool… Enjoy The Ride!

H1 Shop All
H2 Login
H2 Register
H3 Sign up to our Newsletter
H5 ABOUT US
H5 My Account
H5 Information
H5 NEWSLETTER
NAV_HEADER_HEADING_REPEATED_FOOTER About Us – ACrefill.com – Keep Your Cool… Enjoy The Ride! (https://acrefill.com/about-us/)
Title

About Us – ACrefill.com – Keep Your Cool… Enjoy The Ride!

H1 About us
H2 Any questions? Contact Our Team
H2 Stay Informed… Subscribe to our newsletter!
H2 Login
H2 Register
H3 Sign up to our Newsletter
H5 ABOUT US
H5 My Account
H5 Information
H5 NEWSLETTER
H6 AC Refill
H6 our commitment to you
H6 Contact
H6 Quality Without Compromise
H6 FreezeECO
H6 Cool5
H6 AC Refill
H6 newsletter
H6 Our Goals
NAV_HEADER_HEADING_REPEATED_FOOTER Contact Us – ACrefill.com – Keep Your Cool… Enjoy The Ride! (https://acrefill.com/contact-us/)
Title

Contact Us – ACrefill.com – Keep Your Cool… Enjoy The Ride!

H1 Contact Us
H2 Our Details
H2 Ask a question
H2 Login
H2 Register
H3 Sign up to our Newsletter
H3 OFFICE Adress
H3 LINES Opening Hours
H3 E-mail
H3 phone
H5 ABOUT US
H5 My Account
H5 Information
H5 NEWSLETTER
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://acrefill.com) ACrefill.com – Keep Your Cool… Enjoy The Ride!
[H3] Ready for the sunshine?…

[H2] SPRING
[H2] OFFER!
[H3] 15% OFF
[H3] ALL PRODUCTS!
*Limited time only!

Shop FreezeEco
Shop Cool5
Shop all

[H2] NEWARRIVALS…
[H3] FRESH BOMBS!
Breathe easy and enjoy a fresh, clean scent every time you turn on your car’s air conditioning with our COOL5 & FREEZEECO Refreshing Bombs.

SHOP ACCESSORIES

[H4] Eco & Wallet Friendly Range
Shop our range of FreezeECO products that will fill your air condition system without emptying your wallet.

Shop FreezeECO

[IMG: Cool 5 recharge]

[H4] Quality Range for Optimal Results
Unlock the power of professional-grade AC care with our easy-to-use, affordable COOL5 products. Advanced formulas for leak sealing, lubrication, and recharge, designed to keep your AC running smoothly and efficiently.

Shop Cool5

[H3] OUR BEST SELLERS

-15%

[IMG: Alternative view of FreezeECO R12/R134a 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]
[IMG: FreezeECO R12/R134a 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R12/R134a 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) – AC Refill
£25.99 Original price was: £25.99.£22.09Current price is: £22.09.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

-15%
NEW ARRIVAL!

[IMG: Alternative view of COOL5 R12/R134a Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]
[IMG: COOL5 R12/R134a Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R12/R134a Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) – AC Refill
£34.99 Original price was: £34.99.£29.74Current price is: £29.74.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%
NEW ARRIVAL!

[IMG: Alternative view of COOL5 R12/R134a Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]
[IMG: COOL5 R12/R134a Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R12/R134a Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) – AC Refill
£29.99 Original price was: £29.99.£25.49Current price is: £25.49.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%
NEW ARRIVAL!

[IMG: Alternative view of COOL5 R1234YF Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]
[IMG: COOL5 R1234YF Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R1234YF Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) – AC Refill
£30.99 Original price was: £30.99.£26.34Current price is: £26.34.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%
NEW ARRIVAL!

[IMG: Alternative view of COOL5 R1234YF Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]
[IMG: COOL5 R1234YF Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R1234YF Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) – AC Refill
£35.99 Original price was: £35.99.£30.59Current price is: £30.59.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: Alternative view of FreezeECO R12/R134a Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill]
[IMG: FreezeECO R12/R134a Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R12/R134a Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill
£24.99 Original price was: £24.99.£21.24Current price is: £21.24.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

-15%

[IMG: Alternative view of FreezeECO R1234YF 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]
[IMG: FreezeECO R1234YF 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R1234YF 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) – AC Refill
£25.99 Original price was: £25.99.£22.09Current price is: £22.09.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

BUNDLE!

[IMG: Alternative view of FREEZEECO R12/R134a Aircon Top Up 3-in-1 Refrigerant + Hose - AC Refill Bundle!]
[IMG: FREEZEECO R12/R134a Aircon Top Up 3-in-1 Refrigerant + Hose - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
FREEZEECO R12/R134a Aircon Top Up 3-in-1 Refrigerant + Hose – AC Refill Bundle!
£32.99
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

The overall use of my aircon top up was very easy and now works as new! The gauge seems very robust of good quality and the valve will not leak when disconnected from the hose. Order delivered super-fast! (and the support was amazing as well! ?

John S.
/ Facebook

[H3] Shop Our Brands

Shop FreezeECO

[IMG: Cool 5 recharge]

Shop Cool5

Shop Accessories
5734 chars
SUB-PAGE (https://acrefill.com/shop/) Shop All – ACrefill.com – Keep Your Cool… Enjoy The Ride!
-15%

[IMG: AC Refill Car Aircon Top-Up Re-Charge Hose with Gauge - Type A (11.5mm diameter)]
[IMG: Alternative view of AC Refill Car Aircon Top-Up Re-Charge Hose with Gauge - Type A (11.5mm diameter)]

ADD TO MY WISHLIST

Quick View

AC Accessories
AC Refill Car Aircon Top-Up Re-Charge Hose with Gauge – Type A (11.5mm diameter)
£14.99 Original price was: £14.99.£12.74Current price is: £12.74.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: AC Refill R1234YF to R134a Quick Connect Low Port Converter]
[IMG: Alternative view of AC Refill R1234YF to R134a Quick Connect Low Port Converter]

ADD TO MY WISHLIST

Quick View

AC Accessories
AC Refill R1234YF to R134a Quick Connect Low Port Converter
£14.99 Original price was: £14.99.£12.74Current price is: £12.74.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

BUNDLE!

[IMG: AC Refill R134a Car Aircon Top-Up Re-Charge Gauge Hose + R1234YF Adapter Bundle!]
[IMG: Alternative view of AC Refill R134a Car Aircon Top-Up Re-Charge Gauge Hose + R1234YF Adapter Bundle!]

ADD TO MY WISHLIST

Quick View

AC Accessories
AC Refill R134a Car Aircon Top-Up Re-Charge Gauge Hose + R1234YF Adapter Bundle!
£19.99
Shipping Within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: COOL5 Premium AC Refreshing Bomb – Eliminate Bacteria & Odours - AC Refill]
[IMG: Alternative view of COOL5 Premium AC Refreshing Bomb – Eliminate Bacteria & Odours - AC Refill]

ADD TO MY WISHLIST

Quick View

AC Accessories
COOL5 Premium AC Refreshing Bomb – Eliminate Bacteria & Odours – AC Refill
£7.99 Original price was: £7.99.£6.79Current price is: £6.79.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

BUNDLE!

[IMG: COOL5 R12/R134a 5-in-1 Aircon Recharge Kit + Hose (500ml) - AC Refill Bundle!]
[IMG: Alternative view of COOL5 R12/R134a 5-in-1 Aircon Recharge Kit + Hose (500ml) - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
COOL5 R12/R134a 5-in-1 Aircon Recharge Kit + Hose (500ml) – AC Refill Bundle!
£44.99
Shipping Within 1 Working Day with Next Day Delivery!
Add to basket

[IMG: COOL5 R12/R134a 5-in-1 Aircon Recharge Kit 2x 500ml Cans+Hose -AC Refill Bundle!]
[IMG: Alternative view of COOL5 R12/R134a 5-in-1 Aircon Recharge Kit 2x 500ml Cans+Hose -AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
COOL5 R12/R134a 5-in-1 Aircon Recharge Kit 2x 500ml Cans+Hose -AC Refill Bundle!
£66.99
Shipping Within 1 Working Day with Next Day Delivery!
Add to basket

BUNDLE!

[IMG: COOL5 R12/R134a Gas&Oil Aircon Gas + Hose Top Up Kit (500ml) - AC Refill Bundle!]
[IMG: Alternative view of COOL5 R12/R134a Gas&Oil Aircon Gas + Hose Top Up Kit (500ml) - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
COOL5 R12/R134a Gas&Oil Aircon Gas + Hose Top Up Kit (500ml) – AC Refill Bundle!
£41.99
Shipping Within 1 Working Day with Next Day Delivery!
Add to basket

-15%
NEW ARRIVAL!

[IMG: COOL5 R12/R134a Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]
[IMG: Alternative view of COOL5 R12/R134a Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R12/R134a Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) – AC Refill
£29.99 Original price was: £29.99.£25.49Current price is: £25.49.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%
NEW ARRIVAL!

[IMG: COOL5 R12/R134a Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]
[IMG: Alternative view of COOL5 R12/R134a Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R12/R134a Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) – AC Refill
£34.99 Original price was: £34.99.£29.74Current price is: £29.74.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

BUNDLE!

[IMG: COOL5 R1234YF 5-in-1 Aircon Top Up + Hose + Adapter (500ml) - AC Refill Bundle!]
[IMG: Alternative view of COOL5 R1234YF 5-in-1 Aircon Top Up + Hose + Adapter (500ml) - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
COOL5 R1234YF 5-in-1 Aircon Top Up + Hose + Adapter (500ml) – AC Refill Bundle!
£49.99
Sipping Within 1 Working Day with Next Day Courier!
Add to basket

BUNDLE!

[IMG: COOL5 R1234YF Aircon Top Up Gas&Oil + Hose + Adapter (500ml) - AC Refill Bundle!]
[IMG: Alternative view of COOL5 R1234YF Aircon Top Up Gas&Oil + Hose + Adapter (500ml) - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
COOL5 R1234YF Aircon Top Up Gas&Oil + Hose + Adapter (500ml) – AC Refill Bundle!
£45.99
Shipping Within 1 Working Day with Next Day Courier!
Add to basket

-15%
NEW ARRIVAL!

[IMG: COOL5 R1234YF Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]
[IMG: Alternative view of COOL5 R1234YF Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R1234YF Summer AC Recharge Gas + Oil Premium Aircon Top Up (500ml) – AC Refill
£30.99 Original price was: £30.99.£26.34Current price is: £26.34.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%
NEW ARRIVAL!

[IMG: COOL5 R1234YF Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]
[IMG: Alternative view of COOL5 R1234YF Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

Cool5
COOL5 R1234YF Summer Full Kit 5-in-1 Aircon Recharge & Repair (500ml) – AC Refill
£35.99 Original price was: £35.99.£30.59Current price is: £30.59.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: FREEZEECO AC Fresh Bomb - Breathe Easy & Eliminate Odours - AC Refill]
[IMG: Alternative view of FREEZEECO AC Fresh Bomb - Breathe Easy & Eliminate Odours - AC Refill]

ADD TO MY WISHLIST

Quick View

AC Accessories
FREEZEECO AC Fresh Bomb – Breathe Easy & Eliminate Odours – AC Refill
£7.49 Original price was: £7.49.£6.37Current price is: £6.37.
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: FreezeECO R12/R134a 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]
[IMG: Alternative view of FreezeECO R12/R134a 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R12/R134a 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) – AC Refill
£25.99 Original price was: £25.99.£22.09Current price is: £22.09.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

BUNDLE!

[IMG: FREEZEECO R12/R134a Aircon Top Up 3-in-1 Refrigerant + Hose - AC Refill Bundle!]
[IMG: Alternative view of FREEZEECO R12/R134a Aircon Top Up 3-in-1 Refrigerant + Hose - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
FREEZEECO R12/R134a Aircon Top Up 3-in-1 Refrigerant + Hose – AC Refill Bundle!
£32.99
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: FreezeECO R12/R134a Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill]
[IMG: Alternative view of FreezeECO R12/R134a Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R12/R134a Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill
£24.99 Original price was: £24.99.£21.24Current price is: £21.24.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

BUNDLE!

[IMG: FREEZEECO R12/R134a Aircon Top Up Refrigerant Gas&Oil + Hose - AC Refill Bundle!]
[IMG: Alternative view of FREEZEECO R12/R134a Aircon Top Up Refrigerant Gas&Oil + Hose - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
FREEZEECO R12/R134a Aircon Top Up Refrigerant Gas&Oil + Hose – AC Refill Bundle!
£31.99
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

[IMG: FREEZEECO R1234YF 3-in-1 Aircon Top-Up Gas+Hose+YF Adapter - AC Refill Bundle!]
[IMG: Alternative view of FREEZEECO R1234YF 3-in-1 Aircon Top-Up Gas+Hose+YF Adapter - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
FREEZEECO R1234YF 3-in-1 Aircon Top-Up Gas+Hose+YF Adapter – AC Refill Bundle!
£49.99
Shipping within 1 Working Day with Next Day Delivery!
Add to basket

-15%

[IMG: FreezeECO R1234YF 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]
[IMG: Alternative view of FreezeECO R1234YF 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) - AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R1234YF 3-in-1 LeakStop + Oil + Gas Aircon Top Up (400ml) – AC Refill
£25.99 Original price was: £25.99.£22.09Current price is: £22.09.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

-15%

[IMG: FreezeECO R1234YF Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill]
[IMG: Alternative view of FreezeECO R1234YF Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill]

ADD TO MY WISHLIST

Quick View

FreezeECO
FreezeECO R1234YF Aircon Top Up Refrigerant Gas with Oil (400ml) – AC Refill
£24.99 Original price was: £24.99.£21.24Current price is: £21.24.
Shipping within 1 Working Day with Next Day Delivery!
Select options
This product has multiple variants. The options may be chosen on the product page

[IMG: FREEZEECO R1234YF Aircon Top-Up 2in1 Gas&Oil+Hose+YF Adapter - AC Refill Bundle!]
[IMG: Alternative view of FREEZEECO R1234YF Aircon Top-Up 2in1 Gas&Oil+Hose+YF Adapter - AC Refill Bundle!]

ADD TO MY WISHLIST

Quick View

BUNDLES
FREEZEECO R1234YF Aircon Top-Up 2in1 Gas&Oil+Hose+YF Adapter – AC Refill Bundle!
£45.99
Shipping within 1 Working Day with Next Day Delivery!
Add to basket
10841 chars
SUB-PAGE (https://acrefill.com/about-us/) About Us – ACrefill.com – Keep Your Cool… Enjoy The Ride!
[H6] AC Refill

[H1] About us

AC Refill was born out of a simple desire: to make maintaining a cool and comfortable car interior as easy and accessible as possible. As part of the Sellius Ltd. group, we’re backed by a team with a proven track record of delivering high-quality products and exceptional service across diverse marketplaces.
Our passion for fresh air and optimal car air conditioning led us to curate a selection of responsibly sourced, top-tier brands like FreezeECO and COOL5. We understand that a well-functioning AC system is more than just a luxury – it’s essential for safe and enjoyable driving, especially during the warmer months.
With years of experience in the automotive industry, we’ve honed our expertise to provide you with the best possible products and services. We meticulously test and evaluate each item we offer, ensuring it meets our strict standards for performance, reliability, and ease of use.
But our commitment doesn’t end with providing top-quality products. We pride ourselves on offering a seamless and enjoyable customer experience. From swift dispatch to hassle-free returns, we’re dedicated to making your interaction with AC Refill as smooth as possible. Our knowledgeable team is always ready to answer your questions, offer guidance, and help you find the perfect solution for your car’s air conditioning needs.
We’re more than just an online shop; we’re your partners in cool comfort.

[H6] our commitment to you

[H1] What to expect:

Chilling Confidence, Guaranteed: We meticulously select high-quality brands to ensure your AC recharge is effective, reliable, and safe to use. Your cool comfort is our top priority.

Lightning Fast Dispatch, Every Time: We know how frustrating a faulty AC can be, so we strive to get your order out the door within 48 hours. Expect swift delivery so you can get back to enjoying your cool and comfortable drive.

Satisfaction Guarantee: We understand that sometimes things don’t go as planned. That’s why we offer a no-hassle, 30-day return policy. If you’re not completely satisfied, we’ll make it right.

Your Personal AC Experts: Our team of AC enthusiasts is here to answer your questions, offer advice, and help you choose the perfect product for your needs. Your satisfaction is our goal, and we’re dedicated to providing top-notch customer service.

Keeping You and the Planet Cool: We’re committed to doing our part for the environment. Our products feature eco-friendly refrigerants and packaging, and we constantly seek ways to reduce our carbon footprint.

Your Satisfaction is Our Success: We believe in building lasting relationships with our customers. Your positive experience is our ultimate reward. We’re constantly striving to improve our products and services to ensure your complete satisfaction.

[H6] Contact

[H2] Any questions? Contact Our Team

Contact Us

[H6] Quality Without Compromise

[H1] Our Brands

[H6] FreezeECO

Shop FreezeECO

[H6] Cool5

Shop Cool5

[H6] AC Refill

Shop Accessories

[H6] newsletter

[H2] Stay Informed… Subscribe to our newsletter!

[H6] Our Goals

[H1] Keeping You Cool …and Informed

Our mission at AC Refill goes beyond simply providing you with top-quality air conditioning products. We’re committed to continuous improvement, constantly researching and developing new solutions to ensure our offering remains the best on the market.
We understand the importance of staying ahead of the curve in the ever-evolving automotive industry. That’s why we invest in research and development, seeking out cutting-edge technologies and innovative formulas to enhance the performance, efficiency, and sustainability of our products.
By subscribing to our newsletter, you’ll gain exclusive access to the latest advancements in AC maintenance and repair. We’ll keep you informed about new product releases, special offers, and helpful tips for keeping your car’s air conditioning in top condition.
We value your time and inbox space, so rest assured that we won’t bombard you with irrelevant information. Our newsletters will be concise, informative, and packed with valuable insights that can help you make informed decisions about your car’s AC system.
Join us on our journey to cooler, more comfortable, and more sustainable driving.
Sign up for our newsletter today and stay connected with the latest in AC care and innovation.
4868 chars
SUB-PAGE · THIN (https://acrefill.com/contact-us/) Contact Us – ACrefill.com – Keep Your Cool… Enjoy The Ride!
[H1] Contact Us
Our friendly team of AC experts is ready to assist you. Whether you need help choosing the right product, have a question about your order, or want advice on DIY air conditioning maintenance, we’re here for you.

[H2] Our Details

[H3] OFFICE Adress
Barnsley
South Yorkshire, UK

[H3] LINES Opening Hours
Mon to Fri: 9am – 6pmSaturday: 10am – 4pmSunday: Closed

[H3] E-mail
contact@acrefill.com

[H3] phone
0800 612 8097
01970 450 434

[H2] Ask a question
551 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
82Review mentions (all pages)
16External proof links (all pages)
PageReviewsProof links
/ (home) 27 4
/shop/ 18 4
/about-us/ 19 4
/contact-us/ 18 4
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage — no schema detected (entity gap)
/shop/
{
    "@context": "https://schema.org/",
    "@type": "BreadcrumbList",
    "itemListElement": [
        {
            "@type": "ListItem",
            "position": 1,
            "item": {
                "name": "Home",
                "@id": "https://acrefill.com"
            }
        },
        {
            "@type": "ListItem",
            "position": 2,
            "item": {
                "name": "Shop All",
                "@id": "https://acrefill.com/shop/"
            }
        }
    ]
}
/about-us/ — no schema detected (entity gap)
/contact-us/ — no schema detected (entity gap)

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Ecommerce & Online Retail
36.4 Avg BS

Based on 3390 businesses audited.

BS Detector

Ecommerce & Online Retail BS: AC Refill (Sellius Ltd.) (acrefill.com)

https://acrefill.com 📍 Industry: Ecommerce & Online Retail
34 BS / 100

ACrefill.com is a low-BS, functional retailer that suffers from generic template syndrome. While its product specifications are forensic and transparent, its claims of ‘expertise’ and ‘eco-friendliness’ remain purely atmospheric without technical or personal verification.

Info Density Power-words vs. Substance ratio.
10
33% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
2
10% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
0
0% BS
Commodity Fingerprint Detection of industry clichés/templates.
8
53% BS
Identity & Authority Expert verifiability & Schema depth.
0
0% BS

Add verifiable technical specifications or SDS links to the product pages to substantiate the ‘Eco-friendly’ claims. Implement Organization and Person schema to give the anonymous ‘experts’ a name and digital footprint. Synchronize fulfillment claims between the 1-day shipping on product pages and 48-hour dispatch on the About Us page. Fix the missing H1 on the homepage to include the primary brand noun and service area.

The site is a textbook example of Ecommerce & Online Retail within the automotive niche. Content is focused on product SKUs, pricing, and logistical fulfillment, confirming its classification.

“The score of 34 is driven by strong information density in product listings and a solid identity footprint (UK address/phone), offset by moderate points for template reliance and unverified authority claims.”

Verified Analysis Date: June 21, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
Brand AI Reputation