Training Example: Sherlock Communications – Review the Data, Give Your Score & Compare to the Real AI Evaluation

[H2] Connecting international brands with
Latin American audiences

Founded in 2016 and headquartered in São Paulo, Sherlock Communications is an award-winning, independent communications agency supporting international organisations looking to do business in Latin America.Driven by a passion for authentic storytelling, we help international brands find their local voice and build genuine relationships with the region’s audiences, always aiming to elevate Latin America’s global presence and give back to the communities that inspire us.We guide organisations through every stage of their journey, combining sharp market intelligence with the hands-on cultural intuition needed to ensure global strategies truly resonate on the ground.

ABOUT US

OUR SERVICES

⚠️  Important notice: Sherlock Communications does not offer paid reviews, paid ratings or fee-paying tasks. For legitimate career opportunities, please visit our official LinkedIn jobs page:https://www.linkedin.com/company/sherlock-communications/jobs/https://www.linkedin.com/company/sherlock-communications/jobs/

[H2] An Award-Winning Agency

Because of the results we’ve delivered for our clients, Sherlock Communications has won more than 50 international awards in the past three years and has been named Best Agency in Latin America by the PRWeek Global Awards six times in the last seven years.

[H2] SERVICES

[H2] Our approach to integrated communications

[H2] Media relations

Build credibility and visibility in key markets.

[H2] Design & audiovisual production

Connect and grow loyal audiences.

[H2] Social media & community management

Tell your story through engaging creative.

[H2] Influencer marketing

Partner with trusted local creators.

[H2] SEO & link-building

Strengthen your presence across Latin America’s search landscape.

[H2] Paid media & digital campaigns

Reach the right people efficiently.

[H2] Events & activations

Create memorable brand experiences.

[H2] Market research & insight

Make decisions grounded in data, not assumptions.

[H2] Social Impact & ESG Consultancy

Build purpose-driven relationships and measurable impact.

[H2] Outbound prospecting (B2B)

Generate qualified leads and partnerships.

[H2] OOH & DOOH Advertising

Position your brand in high-visibility physical spaces.

DISCOVER OUR SERVICES

[H2] sectors we work in

[H2] Expertise across the board

Sherlock Communications’ multi-sector experience provides the insight needed to identify opportunities and navigate the specific challenges of any industry.

Software and SAAS

Media and Arts

Betting, eGaming & Gambling

Energy

FIntech

[H2] IN PARTNERSHIP WITH SOME OF OUR CLIENTS

[H2] Global brands, regional partners

Our client portfolio is vast and diverse. We work side-by-side with brands to meet their particular goals and deliver integrated communications that drive real value and create a positive impact for Latin American audiences.

[H2] Breaking stereotypes through knowledge

The diversity of the markets we support requires a deep immersion into local realities to develop campaigns that truly align with each environment. Through primary research led by our insights arm, Broadminded, we examine the macrosystemic reality that define each country. Identifying these cultural nuances provides the data-driven intelligence international businesses need to operate safely and effectively.

EXPLORE OUR REPORTS

[H2] +150 professionals across
+14 countries in
Latin America

Our team consists of more than 150 bilingual professionals, bringing together journalists, brand communicators, digital marketers, designers, event planners, engineers and ESG consultants. This professional diversity is complemented by a cultural presence in Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Mexico, Panama, Peru and Uruguay.Such breadth underpins our 360-degree approach. We develop integrated communications campaigns rooted in narratives that respect local nuances, ensuring global brands do not simply enter the region but truly belong to it.

[H2] +150 professionals across
+14 countries in
Latin America

We are a diverse, bilingual team of more than 150 communications professionals, spread across Argentina, Brazil, Chile, Colombia, Mexico, Peru, Guatemala, Panamá, Ecuador and beyond.Our hub structure gives clients the best of both worlds: on-the-ground expertise in every market, combined with a single, integrated team that bridges time zones and cultural contexts.Our people come from varied backgrounds — journalists, brand communicators, digital marketers, designers, engineers, ESG consultants and more — giving us the creative and technical depth to tackle subjects as wide-ranging as sustainable finance, AI, healthcare and entertainment.This mix of perspectives defines our culture: proactive, collaborative and transparent, built on trust and individual responsibility. Every consultant is empowered to grow, and our company-wide bonus scheme tied to client KPIs makes proactivity part of our DNA.

COUNTRIES WE WORK IN

[H2] Our areas of innovation, ESG & Research

[H2] CONTACT

[H2] GET IN TOUCH WITH US

We’d love to sit down and understand exactly what you’re looking for, ensuring that the strategy we build together is as unique as your brand.

[H1] Insights

[H2] Blockchain Report 2025

The blockchain ecosystem in Latin America continues to expand and is gaining momentum as more countries join the fray. Through creative applications and advancing regulations, Latin Americans are innovating and opening doors to new opportunities. There are, of course, remaining challenges that require government attention to ensure fair access for everyone.In times of hyperinflation, corruption and distrust in traditional institutions, blockchain technology and cryptocurrencies, especially stablecoins, are emerging as essential tools. They go far beyond simple technology and are increasingly seen as a secure way to protect personal assets and individual rights.

FREE DOWNLOAD

[H2] Online betting in LATAM

Nosso estudo mostra o contexto de apostas em 6 países na América Latina na perspectiva de 3 mil entrevistados. Entenda os avanços das legisações locais, as estratégias de comunicação e seu efeito no público, além do impacto político e oportunidades para abraçar.

FREE DOWNLOAD

[H2] Green Energy

With Brazil leading the world in green energy and hosting major events such as the G20 and COP30, Latin America is firmly taking centre stage in global climate goals. This movement reinforces the region’s commitment to sustainable growth and demonstrates how our strength in renewables is the engine that will accelerate the energy transition across the entire planet.

FREE DOWNLOAD

[H2] Green Finance

Did you know that over 80% of Latin Americans believe their banks should contribute to environmental causes? This is more than just a belief, it is a demand.This ebook outlines the current state of Green Finance in Latin America, revealing the opinions of over 3,000 consumers across the region. It highlights the importance of sustainability in their financial decisions and their willingness to take concrete action.

FREE DOWNLOAD

[H2] Corporate Social Responsability

Latin America is one of the leading players in the global development of Corporate Social Responsibility (CSR) standards, and the need for greater corporate philanthropy has become a priority within the global business mindset.Even so, there are several challenges that must be considered when planning and implementing CSR policies. In this ebook, you will learn the opinions of non-governmental organisations and consumers regarding how companies should develop their CSR strategies in the region.

FREE DOWNLOAD

[H2] COP30 in Manaus

COP30 will be held in Belém, in the heart of the Amazon, marking the first time that Brazil has hosted the United Nations Climate Change Conference.As one of the world’s largest agricultural exporters and the guardian of strategic biomes such as the Amazon, the Cerrado and the Pantanal, the country is taking a central role in global climate debates. The event places Brazil on a prominent stage to reaffirm its environmental leadership and test its ability to align ambitious rhetoric with concrete action and social inclusion.This report explores the political, social and economic context surrounding COP30, highlighting the key tensions shaping the Brazilian climate agenda today.

FREE DOWNLOAD

[H2] Streaming Consumption 2024

Is Netflix the most consumed streaming service among Latin Americans? This report reveals their entertainment preferences and the key factors transforming these consumption habits.

FREE DOWNLOAD

[H2] CYbersecurity 2024

Find out the opinions of 3,000 Latin Americans regarding data protection laws and how these regulations vary across different countries.

FREE DOWNLOAD

[H2] Other reports

[H2] Bad Language

When entering Latin America, many companies make the mistake of simply translating their communication campaigns. Learn how to do things differently and seize opportunities to truly connect with the regional audience.

FREE DOWNLOAD

[H2] Streaming Consumption 2021

Learn how the Covid-19 pandemic transformed streaming habits and digital entertainment preferences across Latin America

FREE DOWNLOAD

[H2] SEO in LATAM 2021

At a time when digital platforms became virtually the only sales channel, communication professionals had to adapt their digital marketing strategies to achieve greater success. Find out how.

FREE DOWNLOAD

[H2] The methodology behind our research

Since 2019, Broadminded, our intelligence division, has developed market studies, feasibility analyses and strategic reports that transform data into a competitive advantage.We combine data analysis with qualitative and quantitative research to identify emerging trends, shifts in consumer behaviour and new business opportunities. Our methods include:Big Data monitoring to map patterns and anticipate market changes.In-depth consumer research to validate quantitative data with real-world perspectives.Sector and regulatory analysis to help companies navigate complex environments.Concept testing and brand tracking to optimise positioning and communication strategies.Our differentiator is the rigour of our validation process. We cross-reference multiple sources, apply advanced analytics and rely on local experts to ensure that every insight is accurate, impartial and fully applicable to the business reality in Latin America.

ORDER A CUSTOM STUDY

[H2] Our Services

[H2] Sherlock communications

[H2] Exists to connect international brands with Latin American audiences

We help organisations enter, grow and thrive in the region by combining deep market and cultural insight, digital expertise and long-standing media relationships with global standards of strategic planning and creativity. Acting as a bridge between global companies and Latin America; we are an evidence-driven, strategic partner that makes it easier to cross cultural borders, reach new audiences and grow in measurable ways that benefit businesses and communities alike.Our 360° service offering was built in direct response to client demand. Today, it spans every specialist discipline needed to run effective, integrated communications campaigns across Latin America: PR, social media, SEO, paid media and inbound marketing, web development, B2B outbound prospecting, influencer marketing, event design and production, CSR and ESG consultancy and more. All of this is supported by our in-house research team and design and production studio, giving clients data-driven, consistent creative quality across every channel.

[H2] Internationally focused

Unlike local agencies that work primarily with domestic firms, seeing foreign clients as occasional extras, we work only with international organisations. Most of our clients are headquartered outside Latin America and rely on us to be their partner and guide in the region.Our approach is designed to support both local execution and global alignment. Whether they have a team in Latin America or not, we integrate smoothly with our clients’ local and international marketing and communications departments. Flexibility and agility are at the core of what we do. Unlike many larger network agencies, we adapt structures, teams and strategies to match each client’s needs. And with our “one agency, multiple local teams” model, clients don’t need to juggle separate agencies in different countries. The result is time saved, consistent messaging, and authentic local expertise – all managed through a single point of contact.

[H2] Insight driven campaigns

At Sherlock Communications, we believe every successful campaign begins with listening and a deep understanding of our client’s audiences. Too often, global campaigns are rolled out in Latin America with little more than translation (often poorly done), and they normally fail to connect. Our approach is different: every strategy is built on bespoke insight and tailored to the region’s unique cultural and market dynamics.Our dedicated research division ensures campaigns are grounded in market intelligence, trend analysis, audience insights and cultural relevance. We also conduct regular media consumption studies in all of Latin America’s primary markets, providing our clients with a clear picture of how people consume information and culture, insights that shape both media strategy and creative execution.But we don’t stop there. We believe in raising Latin America’s profile on the global stage. To challenge stereotypes and share knowledge, we regularly publish sector research eBooks on topics ranging from the changing media landscape in different countries and sustainable finance to streaming and blockchain.These reports have been downloaded tens of thousands of times worldwide, read by some of the largest financial institutions in the world and have driven real-world impact, with Sherlock Communications research being quoted in congressional panels and even cited in the development of new laws in the region.

[H2] Internationally focused

Unlike local agencies that work primarily with domestic firms, seeing foreign clients as occasional extras, we work only with international organisations. Most of our clients are headquartered outside Latin America and rely on us to be their partner and guide in the region.Our approach is designed to support both local execution and global alignment. Whether they have a team in Latin America or not, we integrate smoothly with our clients’ local and international marketing and communications departments. Flexibility and agility are at the core of what we do. Unlike many larger network agencies, we adapt structures, teams and strategies to match each client’s needs. And with our “one agency, multiple local teams” model, clients don’t need to juggle separate agencies in different countries. The result is time saved, consistent messaging, and authentic local expertise – all managed through a single point of contact.

[H2] Insight driven campaigns

At Sherlock Communications, we believe every successful campaign begins with listening and a deep understanding of our client’s audiences. Too often, global campaigns are rolled out in Latin America with little more than translation (often poorly done), and they normally fail to connect. Our approach is different: every strategy is built on bespoke insight and tailored to the region’s unique cultural and market dynamics.Our dedicated research division ensures campaigns are grounded in market intelligence, trend analysis, audience insights and cultural relevance. We also conduct regular media consumption studies in all of Latin America’s primary markets, providing our clients with a clear picture of how people consume information and culture, insights that shape both media strategy and creative execution.But we don’t stop there. We believe in raising Latin America’s profile on the global stage. To challenge stereotypes and share knowledge, we regularly publish sector research eBooks on topics ranging from the changing media landscape in different countries and sustainable finance to streaming and blockchain.These reports have been downloaded tens of thousands of times worldwide, read by some of the largest financial institutions in the world and have driven real-world impact, with Sherlock Communications research being quoted in congressional panels and even cited in the development of new laws in the region.

[H3] Press Relations
Get featured in the most relevant local media outlets and build lasting relationships.

[H3] Design & Audiovisual
Communicate your brand with authenticity and innovation.

[H3] Social Media
Connect with your audience and build a community with your current and future clients.

[H3] Influencer Marketing
Work with local content creators to build relevance and credibility for your brand.

[H3] SEO
Boost your presence on the most used search engines in Latin America.

[H3] Link Building
We build digital bridges between your brand and the most relevant media outlets in the market.

[H3] Paid Media
Rely on strategic campaigns to quickly deliver your brand’s message to the right people.

[H3] Events
Make your brand stand out at your own or third-party events.

[H3] Market Research
Make decisions based on reality, not assumptions.

[H3] Outbound Marketing
Reach the right people with targeted campaigns, smart prospecting, and personalized communication.

[H3] Website Services
Develop an optimized, functional website aligned with your brand strategy.

[H3] Social Impact & ESG
Establish and nurture meaningful partnerships with Latin American NGOs and charities, enhancing trust, credibility, and regional impact.

[H2] Technology with purpose

We don’t invest in technology for its own sake, we do it to make our clients’ campaigns stronger. Over time, we have built a reputation as an independent leader in applying innovation meaningfully, from experimenting with Web3 in client campaigns and media relationship management, to using blockchain for transparent donations.We’ve been able to do this because of our deep connections with the global and regional blockchain ecosystem, working alongside some of the world’s and region’s biggest players and innovators as clients.We believe in practising what we preach. The same tools we recommend, we use ourselves; testing, refining and applying them in our own work before bringing them to clients.A great example is our proprietary media and stakeholder relationship platform, the first of its kind in Latin America. More than a journalist database, we built this platform to map and manage media and stakeholder relationships across the region. Along with reporters and editors, we have a unique network of WhatsApp and Facebook group administrators, indigenous and community leaders, giving brands unparalleled access to the voices that matter most.The result is technology with purpose: solutions that simplify cross-border collaboration, open new ways to engage audiences and deliver measurable result

Sherlock Communications is independent, not part of a holding group, and fully embedded in Latin America. That independence makes us agile, responsive and deeply connected to the region. Clients get the reach and professionalism of a regional agency, backed by a team that genuinely values relationships, communities and people.We don’t just deliver campaigns, we provide reassurance, cultural advice and practical support. Many of our clients have never set foot in Latin America, so we make it our business to help them understand the context as well as the communications landscape. That can mean everything from explaining cultural nuances to literally guiding visiting clients around new cities.Our consultancy mindset is key. We’re not afraid to say when we believe an idea won’t work, we believe honesty builds credibility and drives better results. In the past, this approach has let us save clients from launching without localised content, advise on payment systems and even guide companies through visa requirements.This style of hands-on support and straight-talking consultancy is one of Sherlock Communications most unique attributes. It’s why clients see us not just as an agency, but as a trusted partner for navigating Latin America.

Sherlock Communications is independent, not part of a holding group, and fully embedded in Latin America. That independence makes us agile, responsive and deeply connected to the region. Clients get the reach and professionalism of a regional agency, backed by a team that genuinely values relationships, communities and people.We don’t just deliver campaigns, we provide reassurance, cultural advice and practical support. Many of our clients have never set foot in Latin America, so we make it our business to help them understand the context as well as the communications landscape. That can mean everything from explaining cultural nuances to literally guiding visiting clients around new cities.Our consultancy mindset is key. We’re not afraid to say when we believe an idea won’t work, we believe honesty builds credibility and drives better results. In the past, this approach has let us save clients from launching without localised content, advise on payment systems and even guide companies through visa requirements.This style of hands-on support and straight-talking consultancy is one of Sherlock Communications most unique attributes. It’s why clients see us not just as an agency, but as a trusted partner for navigating Latin America.

[H2] Our Service Manifesto

At Sherlock Communications we work a little differently. These are the principles that guide how we partner with clients:

[H3]
Proactive by design

Every consultant is incentivised to aim higher, with a company-wide bonus scheme tied to exceeding client KPIs. We don’t sit back and wait; we take the initiative, we create what’s needed and focus relentlessly on results.

[H3]
Straight talking

If something won’t work, we’ll say so and suggest something else that will. That honesty is why clients trust us, and why our campaigns deliver real impact.

[H3]
Bilingual and bicultural

Every team member speaks at least two languages, often more. We work in English, Spanish and Portuguese, ensuring clarity for our clients and local relevance for our audiences.

[H3]
Cross-border made simple

We know how hard it can be to run campaigns across Latin America from another region or time zone. That’s why we’ve developed account management processes and digital tools that remove complexity, bridge cultural and operational gaps and keep clients consistently informed.

[H3]
Client-first contracts

We don’t believe in locking partners into long-term commitments. Instead, we offer all clients 30-day notice periods, confident that our results will be reason enough to stay, and have developed flexible payment systems across different countries to meet our clients’ requirements. We are the only Latin American agency that we know of that offers a crypto payment option

[H2] Connecting international brands with
Latin American audiences

Founded in 2016 and headquartered in São Paulo, Sherlock Communications is an award-winning, independent communications agency supporting international organisations looking to do business in Latin America.Driven by a passion for authentic storytelling, we help international brands find their local voice and build genuine relationships with the region’s audiences, always aiming to elevate Latin America’s global presence and give back to the communities that inspire us.We guide organisations through every stage of their journey, combining sharp market intelligence with the hands-on cultural intuition needed to ensure global strategies truly resonate on the ground.

ABOUT US

OUR SERVICES

⚠️  Important notice: Sherlock Communications does not offer paid reviews, paid ratings or fee-paying tasks. For legitimate career opportunities, please visit our official LinkedIn jobs page:https://www.linkedin.com/company/sherlock-communications/jobs/https://www.linkedin.com/company/sherlock-communications/jobs/

[H2] An Award-Winning Agency

Because of the results we’ve delivered for our clients, Sherlock Communications has won more than 50 international awards in the past three years and has been named Best Agency in Latin America by the PRWeek Global Awards six times in the last seven years.

[H2] SERVICES

[H2] Our approach to integrated communications

[H2] Media relations

Build credibility and visibility in key markets.

[H2] Design & audiovisual production

Connect and grow loyal audiences.

[H2] Social media & community management

Tell your story through engaging creative.

[H2] Influencer marketing

Partner with trusted local creators.

[H2] SEO & link-building

Strengthen your presence across Latin America’s search landscape.

[H2] Paid media & digital campaigns

Reach the right people efficiently.

[H2] Events & activations

Create memorable brand experiences.

[H2] Market research & insight

Make decisions grounded in data, not assumptions.

[H2] Social Impact & ESG Consultancy

Build purpose-driven relationships and measurable impact.

[H2] Outbound prospecting (B2B)

Generate qualified leads and partnerships.

[H2] OOH & DOOH Advertising

Position your brand in high-visibility physical spaces.

DISCOVER OUR SERVICES

[H2] sectors we work in

[H2] Expertise across the board

Sherlock Communications’ multi-sector experience provides the insight needed to identify opportunities and navigate the specific challenges of any industry.

Software and SAAS

Media and Arts

Betting, eGaming & Gambling

Energy

FIntech

[H2] IN PARTNERSHIP WITH SOME OF OUR CLIENTS

[H2] Global brands, regional partners

Our client portfolio is vast and diverse. We work side-by-side with brands to meet their particular goals and deliver integrated communications that drive real value and create a positive impact for Latin American audiences.

[H2] Breaking stereotypes through knowledge

The diversity of the markets we support requires a deep immersion into local realities to develop campaigns that truly align with each environment. Through primary research led by our insights arm, Broadminded, we examine the macrosystemic reality that define each country. Identifying these cultural nuances provides the data-driven intelligence international businesses need to operate safely and effectively.

EXPLORE OUR REPORTS

[H2] +150 professionals across
+14 countries in
Latin America

Our team consists of more than 150 bilingual professionals, bringing together journalists, brand communicators, digital marketers, designers, event planners, engineers and ESG consultants. This professional diversity is complemented by a cultural presence in Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Mexico, Panama, Peru and Uruguay.Such breadth underpins our 360-degree approach. We develop integrated communications campaigns rooted in narratives that respect local nuances, ensuring global brands do not simply enter the region but truly belong to it.

[H2] +150 professionals across
+14 countries in
Latin America

We are a diverse, bilingual team of more than 150 communications professionals, spread across Argentina, Brazil, Chile, Colombia, Mexico, Peru, Guatemala, Panamá, Ecuador and beyond.Our hub structure gives clients the best of both worlds: on-the-ground expertise in every market, combined with a single, integrated team that bridges time zones and cultural contexts.Our people come from varied backgrounds — journalists, brand communicators, digital marketers, designers, engineers, ESG consultants and more — giving us the creative and technical depth to tackle subjects as wide-ranging as sustainable finance, AI, healthcare and entertainment.This mix of perspectives defines our culture: proactive, collaborative and transparent, built on trust and individual responsibility. Every consultant is empowered to grow, and our company-wide bonus scheme tied to client KPIs makes proactivity part of our DNA.

COUNTRIES WE WORK IN

[H2] Our areas of innovation, ESG & Research

[H2] CONTACT

[H2] GET IN TOUCH WITH US

We’d love to sit down and understand exactly what you’re looking for, ensuring that the strategy we build together is as unique as your brand.

[H2] About us

[H2] Your gateway to success in Latin America

Founded in 2016, Sherlock Communications is an award-winning communications agency that works exclusively with international clients operating in Latin America.Unlike many competitors, we are headquartered in the region itself, with wholly owned offices in Latin America’s six largest economies and virtual hubs that cover the rest of the continent. This structure means we are rooted locally while delivering the consistency and scale global clients expect.

[H2] Your gateway to success in Latin America

Founded in 2016, Sherlock Communications is an award-winning communications agency that works exclusively with international clients operating in Latin America.Unlike many competitors, we are headquartered in the region itself, with wholly owned offices in Latin America’s six largest economies and virtual hubs that cover the rest of the continent. This structure means we are rooted locally while delivering the consistency and scale global clients expect.

[H2] A multidisciplinary, multilingual and multicultural team

We are a diverse, bilingual team of more than 150 communications professionals. Our consultants come from nearly every country in Latin America.Our team has an eclectic mix of backgrounds: former editors, senior brand communicators, PR professionals, digital marketers, academics, engineers, designers, cyber-security specialists, political scientists – even a former chef and a theatre graduate. This diversity enriches our creativity and ensures we can tackle subjects as varied as AI in agriculture, sustainable finance or the latest entertainment launch with equal confidence.This mix of skills and perspectives gives Sherlock Communications a distinctive character: a team that is proactive, collaborative, transparent and agile – able to craft creative campaigns that resonate across Latin America while enabling international clients to operate with confidence, credibility and measurable results.For ten years, we’ve helped international organisations grow here, and we’ve grown alongside them. Through it all, we’ve remained proudly independent. We like to say we’re the right size of agency: big enough to scale, but small enough to care.

[H2] And we do care care deeply about the communities we operate in

At Sherlock Communications, CSR is not an add-on, it’s part of our DNA. From day one, we’ve dedicated 15% of our team’s time to NGOs and charities, and our own platforms give grassroots organisations the visibility and sustainability they need to thrive. We are certified as a carbon neutral agency and are proud signatories of the UN Global Compact. Our motivation has always been the same: to deliver authentic, lasting impact for our clients, our communities and our region.

Dive deeper into our ESG Commitment

[H2] An Award-Winning Agency

[H2] And we do care care deeply about the communities we operate in

At Sherlock Communications, CSR is not an add-on, it’s part of our DNA. From day one, we’ve dedicated 15% of our team’s time to NGOs and charities, and our own platforms give grassroots organisations the visibility and sustainability they need to thrive. We are certified as a carbon neutral agency and are proud signatories of the UN Global Compact. Our motivation has always been the same: to deliver authentic, lasting impact for our clients, our communities and our region.

Dive deeper into our ESG Commitment

[H2] Connecting international brands with Latin American audiences

Our mission is simple: to connect international brands with Latin American audiences, amplify the region’s voice on the global stage, and reinvest our expertise and resources to strengthen local communities.Because of the results we’ve delivered for our clients, our campaigns have won more than 50 international awards in the past three years, and we’ve been named Best Agency in Latin America by the PRWeek Global Awards six times in the last seven years.

Find out more about our services

[H1] Our people

[H2] A cross-cultural team

We are a diverse, bilingual team of more than 150 communications professionals. Our consultants come from nearly every country in Latin America, but English is our primary working language with clients. Our hub structure means clients get the best of both worlds: on-the-ground expertise in each market plus a single, integrated team that bridges time zones and cultural contexts. This setup lets us move quickly, coordinate seamlessly across borders and deliver consistent, high-impact campaigns.Because our clients come from many different sectors, our team includes specialists across technology, finance, healthcare, consumer goods, education, sustainability, entertainment and more. Many of our colleagues joined directly from the very newsrooms we work with, while others bring experience from client-side leadership roles.

Our team has an eclectic mix of backgrounds: former editors, senior brand communicators, PR professionals, digital marketers, academics, engineers, designers, cyber-security specialists, political scientists, even a former chef and a theatre graduate. This diversity enriches our creativity and ensures we can tackle subjects as varied as AI in agriculture, sustainable finance or the latest entertainment launch with equal confidence.

This mix of skills and perspectives gives Sherlock Communications a distinctive character: a team that is proactive, collaborative, transparent and agile, able to craft creative campaigns that resonate across Latin America while enabling international clients to operate with confidence, credibility and measurable results.

[H2] Culture & collaboration

At Sherlock Communications, we foster a results-focused culture built on trust, teamwork and individual responsibility. Every consultant is empowered to grow and exceed expectations, and our company-wide bonus scheme (based on exceeding client KPIs) makes proactivity part of our DNA, not just a nice-to-have.We operate with openness and transparency. Everyone has a say, even in client selection, and we’ve chosen not to work with certain global brands when their values didn’t align with ours. That egalitarian spirit underpins the strong sense of belonging, positivity and shared purpose that defines our team.We’re also committed to creating a flexible and supportive workplace. Benefits include unrestricted annual leave, health insurance, the option to work from home and a monthly wellbeing allowance to invest in physical or mental health services. Above all, we back our people and make sure that they are treated with respect by partners, suppliers and clients alike.

[H2] Training and development

We believe in lifelong learning, and bring in local and international trainers to deliver specialist workshops from Web3 and crisis management to assertiveness, creativity and account leadership. Around 90% of our team take part in our free foreign-language programme, delivered in partnership with Abraço Cultural, an NGO that employs refugees as teachers.Staff also share knowledge internally, running workshops for colleagues and presenting at Sherlock Week, our annual in-person event that unites teams across Latin America for training and bonding.Our people are also encouraged to grow beyond day-to-day client needs. Many pursue external studies such as MBAs, data science (even wine tasting) supported by Sherlock Communications.The result is a culture that’s collaborative, respectful and inclusive, where creativity is encouraged, voices are heard, and passions are supported. Whether it’s data science or theatre, we see personal growth as part of professional growth and that balance helps us deliver smarter, more human campaigns.

[H2] Training and development

We believe in lifelong learning, and bring in local and international trainers to deliver specialist workshops from Web3 and crisis management to assertiveness, creativity and account leadership. Around 90% of our team take part in our free foreign-language programme, delivered in partnership with Abraço Cultural, an NGO that employs refugees as teachers.Staff also share knowledge internally, running workshops for colleagues and presenting at Sherlock Week, our annual in-person event that unites teams across Latin America for training and bonding.Our people are also encouraged to grow beyond day-to-day client needs. Many pursue external studies such as MBAs, data science (even wine tasting) supported by Sherlock Communications.The result is a culture that’s collaborative, respectful and inclusive, where creativity is encouraged, voices are heard, and passions are supported. Whether it’s data science or theatre, we see personal growth as part of professional growth and that balance helps us deliver smarter, more human campaigns.

[H2] Join our team

If you want to find out more about being a part of the Sherlock Communications team, apply or contact us at recruitment@sherlockcomms.comYou can also check for available positions on our LinkedIn.

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