Training Example: Crazy Egg – Review the Data, Give Your Score & Compare to the Real AI Evaluation

[H1] See what's wrong with your website.

Over
449,000+ websites use Crazy Egg for
Heatmaps, Recordings, A/B Testing, Web Analytics, and more.
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Recordings

Surveys

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A/B Testing

Web Analytics

Popup CTAs

Conversion Analytics

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[H4]
Behavior

Heatmap Reports

Session Recordings

Surveys

[H4]
Analytics

Web Analytics

Instant Heatmaps

Conversion Analytics

Errors Tracking

[H4]
Experimentation

A/B Testing

Popup CTAs

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[H4]
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[H2] Trusted by over 449,000 websites worldwide

[IMG: Featured companies and marketers that trust Crazy Egg]
[IMG: Featured companies and marketers that trust Crazy Egg]

[H2] Heatmaps
See where visitors are interacting with your site, so you can focus on which page content performs best.
Visualize behavior using Heatmaps, Scrollmaps, Confetti Maps, and more.
Explore Heatmaps

[H2] Session Recordings
Watch actual visitors use your website, to understand what drives their behavior.
See what parts of your website motivate them to engage, and which content is causing friction.
Explore Session Recordings

[H2] A/B Testing
Launch experiments and learn how to drive more conversions on your website, no matter your skill level.
Explore A/B Testing

[H2] Web Analytics
Get real-time traffic reporting, without the time-consuming configuration and confusing navigation.
See all your metrics in one simple dashboard, with AI-automated analysis and exportable data tables.
Explore Web Analytics

[H2] Surveys
Get fast feedback on what your visitors are looking for, by deploying targeted Surveys right on your website.
Design your own custom question flow, or select from a library of 50+ templates.
Explore Surveys

[H2] Popup CTAs
Quickly deploy buttons, popups, or sticky bars on top of existing pages.
See the click and conversion rates of each CTA, providing a convenient way to test new messages.
Explore Popup CTAs

[H3] Easy setup
Install with a single piece of code — or popular integrations like Google Tag Manager, Shopify, or WordPress.

[H3] Unlimited seats
Add (or share data with) all of your team members, 100% free.

[H3] Unlimited domains
Get analytics on as many websites as you need, no extra charge.

[H1] Heatmap Reports
See where visitors are interacting with your site, so you can optimize page design and drive more conversions. Take a free tour now.

Five different maps to view and segment data

Filter by date, audience segment, traffic source, or conversion status

✨AI Analysis works to find important conclusions for you

No sampling for greater data precision

Install in minutes  •  Free 30 day trial  •  Cancel anytime

Click Map

Scroll Map

Confetti Map

Overlay Map

List Map

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[H2] Take a free tour of Heatmaps in Crazy Egg

[H2] Trusted by over 449,000 websites worldwide

[IMG: Featured companies and marketers that trust Crazy Egg]
[IMG: Featured companies and marketers that trust Crazy Egg]

[H3] Poor page design creates worse experiences and converts fewer customers

Excessive content distracts visitors from your best-performing offers

Confusing layouts and errors create user frustration

Slow page load times drive users to leave, hurting SEO rankings

[H2] Website heatmaps help you see where to improve each page

[H2] Locate top-performing offers
High-click links are your most valuable content. Drive more attention to these and reduce friction to convert.

[H2] Remove barriers to conversion
Low-performing content often distracts users from higher-impact offers, or hides those offers by pushing them down the page. Either move distractions elsewhere or remove them.

[H2] Find where users get frustrated
Users rage click when they want to engage — but encounter dead space, missing links, slow loading, and more. Fix obstacles getting in their way.

[H2] Five ways to visualize, segment, and export your data

[H2] Click Maps
See which parts of each webpage are attracting the most activity. The more clicks an area receives, the brighter (or hotter) its color will be.
Learn more

[H2] Scroll Maps
Know how far visitors are scrolling down, and which content they’re not seeing. Useful when deciding where to put buttons, forms, and other CTAs.
Learn more

[H2] Confetti Maps
Get a precise look at individual clicks. Color-coded dots represent clicks that can be segmented by: traffic source, operating system, UTM parameters, and 17 other metrics.
Learn more

[H2] Overlay Maps
Drill into click metrics for specific elements. This helps isolate each element’s impact on visitor behavior, and makes segmentation easy. Useful when deciding which CTAs are most popular.
Learn more

[H2] List Maps
A purely numerical report of the number of clicks on each page element. Ideal for when you want to export and slice the raw data yourself.
Learn more

Behavior on your website can vary widely, based on who your users are and where they came from. Our Heatmap filters provide clarity on which users are driving the most engagement and conversions on your website.
Segment and export Heatmap data, based on 20+ audience filters covering:

Date Range

Traffic Source / UTM Parameters

User Types

Device

Conversion Goals

Your Custom Variables

[H2] Understand your heatmap data, no matter your skill level

[H2]
AI Analysis finds results for you
Crazy Egg automatically finds patterns in visitor behavior, then identifies ways to improve your website based on these. All explained in simple language.
No need to figure out which questions to ask. AI Analysis does the work for you.

[H2] Export Heatmaps to analyze in any AI tool
Want to ask follow-up questions about your data? Export any Heatmap in an AI-compatible file to analyze in the tool of your choice: ChatGPT, Gemini, Grok, and more.
It’s your data. Take it anywhere to use with your favorite model (not just the ones used in Crazy Egg).

Who are Crazy Egg’s heatmaps best for?
Crazy Egg’s heatmaps make understanding visitor behavior quick, easy, and affordable. They’re ideal for marketers, growth teams, and website owners, no matter their level of expertise.
Heatmap reports include a traditional click map to see where users click; a scrollmap to see where users scroll; list and overlay maps that quantify clicks for specific elements, like buttons; and AI Analysis that explains behavioral trends in plain language, and recommends page optimizations based on this behavior.
These heatmap capabilities help website owners not just visualize visitor activity, but understand what it means for their website strategy. This ensures you’ll get actionable insights no matter your skill level, and without needing a dedicated team just to setup reports and analyze your data.
It means you (and your marketing team) are freed to spend more time on the work of improving site experience and Conversion Rate Optimization, instead of devoting resources to maintaining an expensive Business Intelligence suite.

Do heatmaps automatically generate for mobile or tablet visitors as well?
Yes, Crazy Egg’s heatmaps automatically segment visitors by device type: desktop, tablet, and mobile.

Can we create a single heatmap that spans multiple pages?
Yes, you can track and aggregate multiple pages within a single heatmap. Pages can be selected either individually, or with a wildcard or regular expression.

Do Heatmaps work with pages behind a login, checkout flows, dynamic content, longer pages, or SPAs?
Yes, Crazy Egg can generate a Heatmap report for pages behind a login, checkout flows, dynamic content, or Single Page Applications (SPAs) with its Page Camera browser extension.
Longer pages are fully natively-supported in Crazy Egg, with no different setup requirements.

Do heatmaps automatically sample traffic? Can I control the sampling rate, or which traffic is tracked?
By default, Heatmaps on Crazy Egg do not sample, and track 100% of pageviews on targeted pages.
Users who wish to sample can change this setting for any heatmap. So you can set a lower sample rate on some pages, while not sampling on other pages. This also has the benefit of using fewer “Tracked pageviews” from your monthly traffic capacity.

Can I see quantified heatmap data by page element (CSS selector), or just by page screenshot?

Yes. Heatmaps automatically include the List Report, which automatically categorizes every page element in your HTML, then counts the number of clicks on each element. You can view this report in your Heatmap, and export it as a CSV for further analysis.
Additionally, the Overlay Report in your heatmaps shows the click count for each element overlaid on your page. You can expand any element in the report to segment those clicks counts by user type, traffic source, UTM parameter, and more.

Can I filter heatmaps by audience segment, traffic source, or custom data?
Yes! You can filter data in Heatmaps based on 20+ audience filters, including:
Date Range
Traffic Source / UTM Parameters
Country
New vs. Returning
User Types
Device Type
Conversion Goals
Your Custom Variables

Can heatmap data be filtered by conversion status?
Yes, you can filter data in Heatmaps based on whether they have (or have not) completed any of the actions you’ve set up in Conversion Analytics. You can apply multiple filters based on Conversion Status simultaneously, viewing only traffic that satisfies “all of these conditions” or “any of these conditions”.

Can we export or share heatmap data?
Yes, Heatmaps can be exported in multiple formats. Click Maps, Scrollmaps, Confetti Maps, and Overlay Maps can be exported in JPG or PDF formats. List Reports are downloadable as a CSV for use in spreadsheets.
The segmented data that powers Heatmaps can even be downloaded in an AI-optimized JSON format. This allows you to do deep analysis in an LLM like ChatGPT, Gemini, or Copilot.

Can I compare heatmaps for different time periods, pages, or device types?
Yes, you can compare any two Heatmaps side-by-side, directly within Crazy Egg.

Do Heatmaps include an AI summary feature?
Yes, all Heatmaps include AI Analysis, which automatically looks for patterns in your visitors’ click, scroll, and bounce activity. It uses these to quickly identify which parts of your page drive high engagement, or friction.
This AI Analysis doesn’t need to be prompted or guided, automatically working to find page optimizations for you.

Do Heatmaps integrate with AI tools (ChatGPT, Gemini, Copilot, etc)?
Rather than a native integration, Heatmaps allow you to directly export their data in an AI-optimized format. You can upload this export file to any AI tool: ChatGPT, Gemini, Copilot, and more.
This gives you complete choice in whichever AI tool you choose to use, including the most cutting-edge models.

How do I install Crazy Egg? (Does it play nicely with GTM?)
You can install Crazy Egg by copying and pasting one piece of code into your website settings (at the top of the <head> section).
Find this piece of code by logging into your account, then clicking “Install Crazy Egg” in the sidebar. No technical knowledge required. Doing this takes just three minutes.
Alternately, you can install Crazy Egg using one of these supported integrations:
Drupal
Google Tag Manager
Joomla
Magento
Segment
Shopify
Squarespace
Wix
WordPress
Crazy Egg’s lightweight script is optimized to minimize impact on your site speed. It loads asynchronously, so it won’t delay other critical page resources. This helps keep the visitor experience smooth while you gather insights into user behavior.

How does Crazy Egg protect user privacy?
At Crazy Egg, protecting your data and your visitors' privacy is a top priority. We follow industry-standard security practices and comply with major privacy regulations such as GDPR and CCPA.
Data Protection - All data is encrypted in transit, stored securely, and access is strictly limited.
Privacy Controls - Sensitive information (like passwords, credit card numbers, or personal form entries) is never captured, and we provide tools to mask fields and anonymize IP addresses.
Transparency - Crazy Egg does not sell customer data or track users across websites. Data is only used to provide insights for your own site.
Compliance - Customers can sign our Data Processing Agreement (DPA) to support GDPR and CCPA obligations.

Do I need a Crazy Egg login to view or share Heatmap reports?
You can send Heatmaps to team members via a Share Link URL. This ensures they can view the results of your Heatmap data without having to get a Crazy Egg login.

How does pricing work?
Crazy Egg has multiple subscription plans available. These differ mainly based on the monthly amount of tracked pageviews capacity.
Plans with Heatmaps and Recordings start at $29/month; A/B Testing, Popup CTAs, and Error Tracking start at $99/month.
All plans include unlimited website domains, and unlimited team member logins. We never charge overages in addition to your subscription plan.
You can start a 30-day free trial of any paid plan, and you won’t be charged until the end of the trial period. You can cancel your trial plan before the end of the 30-day trial period without being charged.

Can I change or upgrade my plan after starting?
Yes, you can change or upgrade your plan at any time.

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[H2] Crazy Egg is the highest-ROI platform for website optimization

[H4] All-in-one tools for Analytics and Conversion Testing
Run unlimited A/B Testing and deploy automated Conversion Offers on your pages, helping you take Heatmap insights and put them into action.

[H4] The best-value pricing
Crazy Egg only prices based on the pages you need to track, so you get the most value. Plans start at 150,000 tracked pageviews per month, with unlimited domains.

[H4] Priority Support
Our US-based support team provides responsive coverage in all time zones.

[H3]
Generate your first free heatmaps in three steps

1

Create your free account

2

Install just one tracking script (or use a tag manager)

3

Select pages to track

[H5] Try Crazy Egg Heatmaps for Free

Install in minutes  •  Free 30 day trial  •  Cancel anytime

[H1] You’ll see clearly with Recordings
Watch recordings of actual visitors using your website to learn the truth about their behavior and what makes them tick (or frustrated!).
Free 30 day trial • Cancel anytime

See users get stuck on your site with Recordings and figure out why it happens

[H2] Get to the heart of your user’s experiences
Harness the power of virtually standing right beside people while they use your site.

Watch exactly where your visitor's mouse or finger goes.

Know which sections of a webpage or your site visitors completely avoid.

Find out how long visitors stay on your site and where they struggle.

[H2] “The best way to see what visitors are doing on your website.”

Free 30 day trial • Cancel anytime

[H2] Useful takeaways in seconds, no effort needed

AI Analysis automatically flags which Recordings will be most insightful, then summarizes usage patterns and UX recommendations in each one.
Condense thousands of hours of video into a shortlist of specific site improvements. No matter your level of experience.

[H2] It's a new day for website improvement…
In the old days you had to invite people to your office and watch them use your site. We all know that forced experience didn't provide an accurate picture of how your real visitors were using your site.
Those days are gone thankfully! With Crazy Egg Recordings, you can watch your users click, scroll, and navigate just as if you were standing right beside them. The added benefit is you're not breathing down their necks.

“I was raving about and showing folks at the U.S. Department of Education the Recordings available to [Federal Student Aid], and everyone was fascinated.”

Peter Kickbush
Web Analyst | U.S. Department of Education

One of the first things people find when using Crazy Egg is that their users are clicking on things that aren’t even links. Where might that be happening on your site?
Stop guessing what’s working, and start seeing it for yourself.

[H3] Show your boss that you're right with a visual recording proof.
Sometimes it's hard to verbally communicate your website issues. Those days are gone too. Nothing gets to the point faster than a visual recording.

[H3] Cut through the extra work and save time with session recordings.
Weeding through reports is a good practice, but it can lead to analysis paralysis. Recordings let you see what visitors are doing and whether or not they are taking action on your most important site goals.

[IMG: G2 Crowd]

I love the simplicity and ease of use of CrazyEgg if that's your goal for a heatmap / user recordings software. This platform works well as an initial introduction to user research.
CrazyEgg is incredibly cost-effective - with a yearly cost that is small in comparison to its competitors.

Feedback via G2 Crowd
Mid-Market (51-200 employees)

[H2] Try Crazy Egg tools for free
Free 30 day trial • Cancel anytime

[H1] Ridiculously easy A/B Testing
Launch experiments and drive more website conversions, no matter your skill level. Create tests using URL redirects or our Visual Page Editor.
Take a free tour now.
Install in minutes • Free 30 day trial • Cancel anytime

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[H2] Take a free tour of Web Analytics in Crazy Egg

Easy Setup

Design new pages in clicks

Understand performance metrics

See how visitors interact

[H2] Trusted by over 449,000 websites worldwide

[IMG: Featured companies and marketers that trust Crazy Egg]
[IMG: Featured companies and marketers that trust Crazy Egg]

[H2] Launch your first A/B Test in minutes

[H2] Easy installation
Start collecting traffic data with any of these methods:

Adding a Crazy Egg code snippet to the webpage you want to test.

Using a tag manager, like Google Tag Manager.

Turning on one of our integrations with Wordpress, Wix, Squarespace, Shopify, and more.

[H2] Define Conversion Goals of any kind
Quickly identify the goal of your experiment, with or without having to install code:

Clicks on any button or link

Landing on a certain page (ie. a confirmation page)

Form submissions

Triggering advertising pixel events on Google, Meta, or TikTok

A custom Crazy Egg event code snippet

[H2] Automatically split page traffic
Distribute visitors between your page variants — using either manual settings, or our Multi-Arm Bandit Method to automatically shift towards the best-performing page designs.

[H2] Design new pages for testing,in just clicks
Set up a traditional URL redirect to send traffic to an existing page — or use our VisualPage Editor to quickly design new pages for testing.

Your browser does not support the video tag.

[H4] Click to edit
Quickly change text, formatting, images, or hyperlinks in our Visual Page Editor — without needing to touch a line of code.

[H4] Find the right source code
Advanced users can directly modify the HTML, CSS, or Javascript for any selected element.

[H4] Modify for any device
Preview and test how your page designs look, for any device type or window size.

See Visual Page Editor

[H2] Measure conversion performance over time
Visualize how conversions trended over time, all on one simplified dashboard.
See conversion rates and statistical significance for each of your page designs. Compare multiple Conversion Goals to see how your test performed on other indicators.

[H2] See how visitors interact with your page designs
Go beyond the numbers — with automatically-generated Website Heatmaps and Session Recordings for each page design.
Identify which content drew the most user engagement, and solve barriers that are preventing conversions.

[H2] Analyze more Dimensions and Metrics in Google Analytics
Crazy Egg's native integration sends pageview and conversion data to your Google Analytics 4 account.
Compare all the detailed engagement metrics and dimensions that GA typically provides, segmented for each of your A/B Tests and page variants.

What is Crazy Egg's A/B Testing best for?
Crazy Egg’s A/B Testing is ideal for marketers who need a fast-to-setup, easy-to-use experimentation tool for Conversion Rate Optimization (CRO) work.
Crazy Egg can perform A/B Testing after implementing just a small code snippet directly on the website, requiring no other technical systems integration. This often takes just a few minutes, so marketers can quickly start running experiments without much technical expertise.
Plans also include Behavioral Analytics capabilities like Heatmaps, Session Recordings, and AI Analysis. These help marketers understand what drives experiments to perform, and iterate quickly without needing to configure advanced statistical models.
Users can try Crazy Egg by starting a 30-day free trial, no demo required.

Does it have a Visual Editor (WYSIWYG)? Do I need to know how to code to make changes?
Yes, it includes a Visual Page Editor (WYSIWYG) that enables non-technical website managers to make copywriting & design changes to their page variants. Without knowing how to code, users can change: text, text format, images & video, move elements, hide elements, and more.
Users with some coding knowledge can also edit the HTML, CSS, or Javascript for specific elements in the Visual Editor without redoing the entire page, expanding what’s possible with the Editor.

Does it support split URL or redirect testing?
Yes, A/B Testing supports split URL and redirect testing (in addition to tests with the Visual Page Editor).

How do I install/implement Crazy Egg’s A/B Testing? How long does it take?
You can install Crazy Egg by copying and pasting one piece of code into your website settings (at the top of the section).
Find this piece of code by logging into your account, then clicking “Install Crazy Egg” in the sidebar. No technical knowledge required. Doing this takes just three minutes.
Alternately, you can install Crazy Egg using one of these supported integrations:
Drupal
Google Tag Manager
Joomla
Magento
Segment
Shopify
Squarespace
Wix
WordPress
Crazy Egg’s lightweight script is optimized to minimize impact on your site speed. It loads asynchronously, so it won’t delay other critical page resources. This helps keep the visitor experience smooth while you gather insights into user behavior.

How much training does it take?
We’ve designed Crazy Egg to be easy-to-use, even for non-technical users. It takes much less time to learn than commonly-used platforms like Google Analytics. Most marketers should be able to use it without dedicated training.
For teams who’re still interested in a formal training sessions, Crazy Egg offers an Onboarding & Training Package with a dedicated Crazy Egg expert.

Can I target tests by device type?

Yes, you can target A/B Tests by device type.

Does A/B Testing integrate with Google Analytics 4 (GA4)?
Yes, A/B Testing has a native integration with Google Analytics 4. This integration sends a custom event to GA4 when a page variant is viewed by a site visitor.
As a result, you can compare GA4 engagement metrics for each experiment and page variant. You can also perform additional segmentation for any dimensions within your GA4 properties.

Does A/B Testing integrate with AI tools (ChatGPT, Gemini, Copilot, etc)?
While A/B Testing doesn’t have a direct integration with AI tools, Crazy Egg includes the ability to automatically generate Heatmap reports for any A/B Testing variant. Heatmaps not only include AI Analysis, but also the ability to export page data in an AI-optimized format to any LLM.
By using AI tools to analyze data from Heatmaps, they’re able to go far deeper than the reporting usually available in A/B Testing tools.

How does Crazy Egg track conversions?
Crazy Egg allows users to track conversions with multiple methods, with or without adding additional code.
After initial installation, users can configure conversion events by:
Detecting clicks on specific buttons, links, or elements
Detecting submissions on a specific form
Measuring when users reach a certain page (such as a Thank You or Confirmation page)
Triggering a Google, Tiktok, or Meta ad pixel
Triggering an eCommerce platform event
Triggering a Custom HTML tag (recommended for Tag Manager users)

What’s the unit of randomization: user, session, or pageviews?
A/B Testing randomizes based on unique users. Once they enter an A/B Test, a user will see the same page variant every time they visit (until the test ends).

Can we share and review A/B Tests before launching?
Yes. You can send a preview of A/B Test page variant designs to your colleagues via a Share Link, without requiring them to log into Crazy Egg.
In addition, you can send the results data of an A/B Test via a unique Share Link, without requiring them to log in.

Can I edit settings during an active A/B test?
Yes, you can edit any settings of an A/B Test while it is still active. This includes:
Add new page variants
Modify existing page variants
Disable existing page variants
Change the primary conversion event
Adjust the traffic split

What tools does A/B Testing include to analyze behavior and recommend page optimizations?
Crazy Egg’s A/B Testing tool includes access to multiple complementary features that analyze engagement on specific page variants, identify Conversion Rate Optimization opportunities, and recommend page optimizations. In particular:
Heatmaps — Integrates with A/B Testing, and can automatically generate a separate Heatmap report for each page variant you create. Compare Heatmaps for each page variant to see how they drive user engagement differently. Can be filtered to specifically view behavior for visitors who did (or did not) successfully convert. Includes AI Analysis that automatically suggests page optimizations to implement in future experiments.
Conversion Funnels — Break out each step of the user’s journey to a Conversion goal, with data on how many users fail to complete each successive step. Prioritize A/B Testing by focusing on the steps that are preventing users from ultimately converting.
Recordings — Watch real visitors navigate your site, and see what helps them succeed in converting (or fail). Locate visitors relevant to your experiments by filtering based on whether they converted (or not), which pages they visited, and more. Comes with AI Analysis that interprets what page optimizations should be tested in future experiments, based on recorded visitor behavior.

What model does A/B Testing use for analyzing statistical significance?
A/B Testing uses a chi-squared test to analyze the statistical significance of each page variant, compared to the other variants in its experiment.

What data security and privacy protection does Crazy Egg provide?
At Crazy Egg, protecting your data and your visitors' privacy is a top priority. We follow industry-standard security practices and comply with major privacy regulations such as GDPR and CCPA.
Data Protection - All data is encrypted in transit, stored securely, and access is strictly limited.
Privacy Controls - Sensitive information (like passwords, credit card numbers, or personal form entries) is never captured, and we provide tools to mask fields and anonymize IP addresses.
Transparency - Crazy Egg does not sell customer data or track users across websites. Data is only used to provide insights for your own site.
Compliance - Customers can sign our Data Processing Agreement (DPA) to support GDPR and CCPA obligations.

How does pricing work for A/B Testing?
Crazy Egg has multiple subscription plans available. These differ mainly based on the monthly amount of tracked pageviews capacity, which includes traffic you’re running A/B Testing on.
Plans with A/B Testing start at $99/month. All plans include unlimited website domains, and unlimited team member logins. There is no limit on the number of A/B Tests, or the number of page variants you can run.
We never charge automatic overages in addition to your subscription plan. If you meet your traffic capacity for the month, then Heatmaps and A/B Testing will pause data collection until the next billing month begins. If you wish to keep the same plan but add more traffic capacity, you can do so by Contacting Sales.
You can start a 30-day free trial of any paid plan, and you won’t be charged until the end of the trial period. You can cancel your trial plan before the end of the 30-day trial period without being charged.

Can I change or upgrade my plan after starting?
Yes, you can change or upgrade your plan at any time.

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[H3]
Launch your first experiments, 100% free

Crazy Egg keeps A/B Testing simple, so you can publish page design ideas in minutes.

Get started with a 30-day free trial — enough to generate significant results on your first experiments.

[H5] Try Crazy Egg A/B Testing for Free

Install in minutes  •  Free 30 day trial  •  Cancel anytime

[H1] Website analytics that actually make sense
Get real-time traffic insights without the complexity. No configuration. No guesswork. Just clear answers about what's working on your website.

Setup in 2 minutes
Free forever
No credit card required

[H2] Tired of analytics tools that createmore confusion than clarity?

[H2] Hours of Setup
Spend hours configuring dashboards instead of getting insights.

[H2] Drowning in Data
Buried in numbers but still can't figure out what to fix.

[H2] Too Technical
Need a data science degree to understand what's happening.

[H2] Analytics designed for real marketers, not data scientists.

[H2] Your AI analyst, always on
Top insights automatically spots the patterns that matter—like a sudden drop in mobile traffic or an underperforming referral channel. Then it tells you exactly what to do about it, in plain English.

[H2] Everything you need in one glance
Monitor your 8 core metrics in real-time. No report configuration needed. No endless clicking through menus. Your dashboard populates automatically the moment you install Crazy Egg.

[H2] From Zero to insights in 2 minutes
Paste one code snippet, or use our one-click integrations with WordPress, Shopify, Wix, and more. Your traffic data starts flowing immediately—no complex configuration required.

[H2] Simple on the surface, powerful underneath
Segment your traffic by device, location, referral source, and more. Export any data to CSV for deeper analysis. Get answers to specific questions without drowning in complexity.

[H2] See your traffic metrics the way they should be:
clear and actionable

No configuration required. This is what you'll see 2 minutes after installing Crazy Egg.

[H2] Your most critical metrics, all in one place
Monitor the 8 core metrics that matter most to your business, updated in real-time

Powered by AI
[H3] AI-Powered insights that tell you what to do
Top insights automatically analyzes your traffic data and highlights the patterns that matter most. Get actionable recommendations in plain English—no data science degree required.

1
Spots the patterns
Detects sudden drops in mobile traffic, underperforming channels, and more

2
Explains in plain English
No confusing metrics or jargon—just clear explanations

3
Tells you what to do
Get specific, actionable recommendations you can implement today

15+ Segments
[H3] Analyze trafficsegments with one click
Drill down into your traffic by device, location, referral source, and 12 other dimensions. Export any data to CSV for deeper analysis.

Device Type
Mobile, desktop, tablet

Location
Country, state, city

Traffic Source
Direct, referral, search

12+ More
Browser, OS, campaign

Setup time

Hours of configuration

2 minutes

Dashboard

Build your own reports

Ready instantly

Learning curve

Steep

Intuitive

AI insights

Automatic

Confusing jargon

Everywhere

Plain English

Visual behavior data

Connects to Heatmaps

[H2] Get answers to the questionsthat actually matter

[H2] Track Your Marketing
Which channels are bringing you quality traffic? Is your ad spend working? Drill down by campaign, device, and location to see what’s driving real results.

[H2] Monitor Performance
Is your traffic trending up or down? Are visitors spending more time on your site? Are they using mobile or desktop? Answer these questions in seconds, not hours.

[H2] Optimize Conversions
Find opportunities to boost traffic from high-performing channels. Identify low-performing pages that need improvement. Set up conversion tracking to see which pages actually convert.

[H2] Works with the tools you already use

Wordpress

Shopify

Wix

Squarespace

GTM

HubSpot

[H3] Choose your setup method

1

One Code Snippet
Paste one code snippet into your website

2

Tag Manager
Select Crazy Egg tag in Google Tag Manager

3

Native Integration
Enable our integration in your CMS

[H2] Trusted by over 449,000+ websites worldwide
Join the marketers and business owners who've simplified their analytics

[H3] 449,000+
websites trust Crazy Egg

[H3] 20+
years helping businesses

[H3] 2 min
average setup time

[H3] 100%
free web analytics forever

[H2] Everything you need to understandyour website traffic

Real-time traffic dashboard

AI-powered Top Insights

8 core metrics tracking

15 segmentation options

Conversion tracking

Unlimited websites

Unlimited team members

Export data to CSV

Live activity feed

Email & Slack notifications

Want more? Combine with Heatmaps, Recordings, and A/B Testing starting at $29/month.
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Dashboard

AI Insights

Analytics

Conversions

Live Feed

Export

All included free

[H2] Common questions

How is this different from Google Analytics?

Crazy Egg Web Analytics focuses on giving you clear, actionable insights without the complexity. Our AI automatically highlights the patterns that matter and tells you what to do about them—no configuration required. While GA4 requires manual setup and a steep learning curve, you'll be up and running with Crazy Egg in just 2 minutes.

Is it really free?

Yes! Our Web Analytics tool is free forever with unlimited websites and team members. No credit card required. We offer premium features like Heatmaps, Session Recordings, and A/B Testing if you want to level up, but the core analytics are 100% free.

How long does setup take?

Most people are up and running in under 2 minutes. Just paste one code snippet into your website or use our one-click integration with platforms like WordPress, Shopify, or Wix. Your traffic data starts flowing immediately.

Can I see more than just traffic numbers?

Absolutely. Crazy Egg connects your traffic analytics to visual behavior tools like heatmaps and session recordings, so you can see both "what's happening" and "why it's happening." This combination is what makes Crazy Egg unique—you get the full picture of user behavior.

What if I need help?

We offer email support, a comprehensive help center, and detailed documentation. Most questions are answered within a few hours. Plus, our AI insights guide you through the data so you rarely need to ask for help interpreting your analytics.

Do I need technical skills to set this up?

Not at all. If you can paste a code snippet or install a plugin, you can set up Crazy Egg. Most of our integrations are one-click installations.

Can I export my data?

Yes! You can export any segmented data to CSV format for deeper analysis in spreadsheets or other tools.

[H2] Start understanding your websitetraffic in the next 2 minutes
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[H1] What Can You Expect When You Sign Up
Simple. Fast. Easy. Here’s what just a few people are saying about their experience with our website optimization tools.

“I use this repeatedly every time I make a home page design change”
Watch bestselling author Tim Ferriss talk about how he identifies the most profitable segment of his audience using the Crazy Egg Confetti report.

[H2]
Don't Just Take Our Word For ItHere's Crazy Egg In Action

[IMG: case study for wall monkeys]

[H3] Case Study
How Miller and Smith Used Crazy Egg to Create an Actionable Plan to Improve Website Usability
Read story

[IMG: case study for wall monkeys]

[H3] Case Study
How WallMonkeys increased their conversion rate by 550% using Crazy Egg's heatmaps and A/B testing tools
Read story

[H3] Case Study
How Sendible Switched to Crazy Egg to Save 10+ Hours per Month and Gained Unparalleled Insights Into Website User Behavior
Read story

[IMG: case study for radio free europe/radio liberty]

[H3] Case Study
How Crazy Egg’s heatmaps and scrollmaps allow Radio Free Europe/Radio Liberty to optimize the 100+ sites that they run across the globe
Read story

[H3] Case Study
How Crazy Egg Helped Happy Trail Save Over $90,000 in Sales Over Four Months
Read story

[IMG: case study for intuit]

[H3] Case Study
How Crazy Egg’s User Recordings helped Intuit find escape hatches in their conversion funnel
Read story

[H2]
Improve the shopping experience. Increase your revenue.
Free 30 day trial • Cancel anytime

[IMG: Jay Baer - Founder of Convince and Convert]

“If you need to figure out which elements of a Web page are getting clicks, and measure versions against one another, Crazy Egg is the answer. This simple software program only does a couple things, but it does them exceedingly well in an ultra easy to use fashion that puts it in the same ‘why isn’t all software this good’ category with Basecamp, iphone, and Conceptshare.”
Jay Baer
Founder of Convince and Convert

[IMG: Kelsey S - Web Designer]

“We just rebuilt our website for a second (really third) time within the last year and a half but only started implementing Crazy Egg in September. This has been a big key in showing us how our users are liking the new layout and site. With this product I love being able to see if the users are trying to click on our lead magnets that we put so much work into, how much of the page they're actually reading or viewing, what items they may try to click on that aren't clickable, and so on. It makes my job easier as the web designer to better create the flow of the site for them.”
Kelsey S
Web Designer

[IMG: Renee P - Small Business Owner]

“It's very easy to use, just a little bit of code needs to be added to your website or landing page software and you can use it over and over. This tool, especially the scrollmap, helped show us where people are dropping off on a landing page and what sections need to be removed or improved.”
Renee P
Small Business Owner

[IMG: Noah Kagan - Founder of Sumo]

“I used Crazy Egg and found that most people only scroll down through 30 percent of my posts. Eek! I now offer bonuses at the top of all my most popular posts. For readers to access the bonus, they have to submit their email addresses first.”
Noah Kagan
Founder of Sumo

[H3] Tim Ferriss, bestselling author of The 4-Hour Work Week, uses Confetti reports every time he redesigns a page.
Here's a short clip of Tim talking about how he identifies the most profitable segment of his audience using the Crazy Egg Confetti report to see exactly where people are clicking.

[H2] Trusted by over 449,000 websites worldwide

[IMG: Featured companies and marketers that trust Crazy Egg]
[IMG: Featured companies and marketers that trust Crazy Egg]

[H2] Try Crazy Egg tools for free
Free 30 day trial • Cancel anytime