Training Example: IKEA – Review the Data, Give Your Score & Compare to the Real AI Evaluation

[H1] Welcome to IKEA Global!
Pause video For the love of design IKEA PS 2026 is here! The GULDSPETT series of paper flowers Forever in bloom
[IMG: Close up of a light orange poppy from the GULDSPETT series of paper flowers.]
[IMG: A round table and chairs in a rustic setting, prepared for afternoon tea, with cups and saucers and a strawberry cream cake.]
The delicious outdoors Let's eat out!
[IMG: A white hallway of a family home with light wood storage on the floor and walls and colourful accents.]
A family-friendly hallway Get ready, get set, go! Market spotlight Let's visit IKEA Germany! IKEA Catalogue time capsule Rewind to the '90s
[IMG: Overhead view of items from this collection on gravel, including plates, cutlery, cups, textiles and storage containers in neutral tones.]
The SOLUPPGÅNG collection Up for any adventure
[IMG: A person wearing a gardening tool belt carries a stainless steel watering can.]
Two green thumbs up for spring! Give your outdoor space room to bloom
[IMG: A cozy bedroom features a bed with blue and white patterned BITTERSÖTA bedding. A blue throw is draped over it. The headboard is upholstered in dark blue, complementing the decor. Panels of BITTERSÖTA fabric are hung above, and a nightstand is visible to the left.]
Style report Blue & white with a touch of terracotta
[IMG: Designer Tekla Evelina Severin holds a large pink SOLSKYDD speaker against a blue background.]
IKEA x Teklan collaboration Sound, light, colour!
[IMG: Metal shelves holding food containers and jars filled with ingredients.]
Kitchen storage ideas A pantry with room for more Let your home come out to play The GREJSIMOJS collection
[IMG: A romantic looking bedroom with pink and green walls, a white bed with floral bedlinen next to a window and blossoms.]
A bedroom fit for spring A fresh start Style report Folkloric inspiration for the season Smart storage ideas for every home Double-duty products for maximum living
[IMG: The light shines in from a window in a blue, rustic style kitchen. It casts shadows on the cooking and dining area.]
Cosy country style Cook up a feast in this cottagecore kitchen
[IMG: Two people stand in a colourful roomset inside a blue framed wood and glass cube. The cube is outdoors and stands on a wood deck.]
Fresh folkloric style The OMMJÄNGE collection
[IMG: A packet of frozen HUVUDROLL meatballs surrounded by meatballs, against a dark red background.]
Ready to tuck in? 40 years of the IKEA meatball
[IMG: A white living room with tall windows, with a blue sofa and light wood furniture from the STOCKHOLM collection.]
Tomorrow's collectables today STOCKHOLM 2025 collection
[H2] Designer stories
A lot goes on before your favourite product makes its way onto the shelves at IKEA. Let's get to know the designers who bring their ideas to life and into your home.
[IMG: Product designer David Wahl putting together pieces of the ÖDLEBLAD lamp shade, standing beside a built ÖDLEBLAD shade, in an industrial workshop space.]
David Wahl Puzzle perfect with ÖDLEBLAD
[IMG: Designer Friso Wiersma stands in front of a LÅDMAKARE storage system. His arms are folded and he looks at the camera.]
Friso Wiersma Behind the LÅDMAKARE system
[IMG: IKEA designer Wiebke Braasch looks at a white RISATORP basket held up in her hands.]
Wiebke Braasch RISATORP is ready for anything
[IMG: Paulin Machado shakes out a RAKLEV rug.]
Paulin Machado A natural fit with RAKLEV
[IMG: IKEA designer Henrik Preutz holds up a small model of a yellow LYCKAN chair.]
Henrik Preutz Lean into happiness with LYCKAN
[IMG: Designer Sarah Fager examines items from the BÄSINGEN collection.]
Sarah Fager A little help from BÄSINGEN
[IMG: Designer Ebba Strandmark opens bamboo woven doors to a cupboard.]
Ebba Strandmark Keeping up with IVAR
[IMG: Designer Ola Wihlborg working on the construction of the SÖDERHAMN sofa.]
Ola Wihlborg Make it your own with SÖDERHAMN
[IMG: Designer Lukas Bazle holds up a strip light and inspects it.]
Lukas Bazle A bright idea with KÖLVATTEN

[H1] Stories
The latest on how we’re creating a better everyday life at home Your culinary crush awaits...
[H2] IKEA kitchen matchmaker
Looking for your dream kitchen? Take our quick quiz to find your perfect match! Take the quiz Play video
[IMG: White sofa in beige wool on a green flatweave rug, with a pouffe, lamp, rattan cabinet, armchair in the corner, and daybed in the front.]
Tomorrow's collectables today The STOCKHOLM 2025 collection
[IMG: The front cover of the 1965 IKEA catalogue.]
Time capsule A peek at home furnishing in 1965
[IMG: A college student wearing a brown t-shirt and brown pants sits in a white rolling desk chair. They have their feet up on the white desk in front of them and are looking toward papers hanging on a white pegboard.]
Ready, set, go! Back to school through the ages Play video The PAX wardrobe system Spacious storage for every space
[IMG: Straight on view of a bed and the wall behind it, which is filled with a creative solution of wall-mounted EKET cabinets in different colours.]
Swap the style One bedroom, two very different looks
[IMG: A yellow IKEA PS clock.]
So, you think you're a fan? The IKEA icons quiz! Play video Celebrating a storage superstar Long live IVAR! More news from the IKEA archives!
[H2] Nytillverkad collection
For this launch, we welcome back selected statement pieces for the home, updated for a new generation of IKEA fans and design lovers. Explore collection Play video
[IMG: A todder bedroom with a table and chairs in the centre, a white cot in the left-hand corner and TROFAST storage on the wall.]
Plenty of space for fun and rest A toddler room for two Play video What a year! The IKEA Yearbook

[H1] JobsThe key to your future
Do you dream of helping to create a better everyday life for the many people? You’re in the right place! Play video of a revolving Allen key. Whether you're just starting out in a new career, or simply looking for your next challenge, looking for a new job can be as daunting as assembling your first flatpack furniture. Working at IKEA is about so much more than home furnishing. Together, we strive to have a positive impact on the world – from where we source our materials to enabling our customers live a more sustainable life at home. Could IKEA be the key to your future? Let's find out.
[H2] Come and join us!
At IKEA, you can do what you do best, or try something completely new. After all, we're always evolving, and so can you. Your role might grow, shift, or take you anywhere in the world. Ready to explore the possibilities?Explore available jobs
[IMG: Three IKEA co-workers in a locker room. They are laughing and smiling for the camera.]
[IMG: Two IKEA co-workers sit together at a table, talking and laughing. One of them has their back to the camera.]
[H2] Opportunities at IKEAA glorious future for your career
Are you comfortable being yourself and planning your own journey? Then you might want to work with us at one of our IKEA stores, development centres, factories, distribution facilities, studios or office hubs. Across the many IKEA companies, you'll join over 200,000 IKEA co-workers along what we call our ‘value chain’. Every IKEA product is imagined, prototyped, produced, transported, managed and marketed through this chain to reach our customers. You could work anywhere along the way, from creating, making and moving products, to meeting customers in-store or online, or even designing digital solutions (like drone deliveries!). And don’t forget IKEA Food. Someone’s got to serve those meatballs!Read more about opportunities at IKEA
[H2] Life at IKEA216,000 heads are better than 1
At IKEA, we're one big ‘we’. Anyone can chip in with an idea, bringing their unique talents and experience to work. And there's so much more. We look out for each other, sit down together as co-workers to see how we can worker better and smarter. We don't just settle for the way things are, we question and even rebel against them, for the better. That’s why we're always looking for people who think differently.Read more about how we work together
[IMG: Three people stand in front of a yellow wall, smiling.]
"One of the things that I love about my job is that I don't like to do the same thing over and over again – I love change, and I think at IKEA, we are constantly changing." Antonia Banuelos-Leon, Amplification Manager Read more from our co-workers
[H2] More than just a job
[H3] Swedish roots, global spirit
Although our roots are planted deeply in the forests of southern Sweden, the IKEA Brand unites thousands of co-workers and hundreds of companies within our organisation globally. The retail business is organised in a franchise system with 12 franchisee groups in 63 markets.
[H3] Diverse and inclusive
We believe everyone has the right to be treated fairly and be given equal opportunities, regardless of their gender, age, physical ability, ethnicity, religion or any other dimension of their identity.
[H3] Stay... and grow!
Lots of our coworkers stay with IKEA for years, growing from job to job. Some stay in the same IKEA location, while others choose to move to a different area, taking on new challenges, at home or abroad.
[H3] Balance and wellbeing
You're an important part of our playful, inclusive culture and together we nurture a work environment that supports us to make healthy everyday choices. Conditions in different countries vary, but our offer is built on the same global principle: we care about people.
[IMG: Three people sit on a stone wall near a forest. They are talking and laughing.]
[H2] Welcome to ÄlmhultThe Swedish birthplace of IKEA
Since IKEA was first founded here 80 years ago, Älmhult – a small town in the forests of southern Sweden – has remained the beating heart of all things IKEA. Get to know the place where it all began, and see what life is like here today.Read more about all things Älmhult
[H2] Interact with IKEALet’s stay in touch
Thinking of applying for a job at IKEA, or just curious to see what we’re up to? Find out more about our recruitment process, applying for internships, and connecting with the IKEA brand online.Read more about interacting with IKEA
[IMG: A person leans on the back of a wooden bench in a brightly coloured work environment. They are talking to a person sitting on the wooden bench in front.]

[H1] Newsroom
Read all the latest news about the IKEA brand and business
[IMG: An overhead view of multiple IKEA PS 2026 pieces displayed together on a wooden floor, including stools, chairs, tables and storage.]
DATE HERE IKEA PS 2026 collection
[H2] IKEA PS launches its tenth edition – 44 designs built around playful functionality
IKEA returns with the tenth edition of IKEA PS – its most progressive design collection, where pushing the boundaries of Scandinavian design and making it accessible to the many are the same ambition. IKEA PS 2026 introduces 44 pieces where everyday function meets unexpected elements of playfulness - from a rotating floor lamp and an inflatable easy chair to furniture and objects that rock, fold, climb and more. Read the story
[IMG: Green air-filled upholstered lounge chair with cylindrical back cushions and a polished metal frame, photographed against a white background.]
Three designs from the upcoming edition IKEA PS 2026 collection sneak peek
[IMG: An illuminated floor lamp stands next to a round wood table and an upholstered rattan chair, in a white room with an industrial floor.]
MOSSPLYM and TRÅDNATE floor lamps Designed by Raffaella Mangiarotti
[IMG: Glowing doughnut-shaped lamps in different colours against a dark yellow background.]
IKEA with Sabine Marcelis VARMBLIXT becomes smart
[IMG: A child playing with a toy, sitting on her bed.]
Children's rights IKEA-UNICEF partnership
[IMG: A group of people wearing matching red and blue shirts posing together under a wooden open-frame shelter in a forested area, with bags of agricultural produce placed on the ground in front of them.]
Driving inclusion and social impact globally IKEA Social Entrepreneurship FY25 review
[IMG: An open door reveals a PAX wardrobe system in a bedroom. The wardrobe has wood framed glass doors. In the wardrobe are drawers and clothes hanging from rails.]
Making assembly easier and faster Introducing the new PAX wardrobe
[H2] Resources for journalists
[IMG: Inter IKEA Group CEO Kuba Jankowski stands in front of a warmly-lit IKEA kitchen, smiling.]
[H3] Spokepersons
Key people within the Inter IKEA Group Get to know the group
[H3] For media-related enquiries
Contact the Inter IKEA Media Relations Team [email protected]
[H3] Reports
Learn about Sustainability, Life at Home and Play View reports
[H3] Join the mailing list
Stay up to date with IKEA news and launches. Subscribe to the IKEA Newsroom
[H3] Media downloads
Coming soon!

[H1] Our business
[IMG: An IKEA co-worker stacks the shelves of the frozen food section.]
How we work
[IMG: A wind turbine stretching over the tree tops in an open and foggy landscape.]
Sustainability
[IMG: A woman stands in front of shelves stacked with wood. She is holding a piece of wood.]
Our view on
[IMG: A person screws in a large light bulb. Branches hang in the foreground.]
Reports

[IMG: A white living room with a dresser with images and objects on top and a sofa and footstool on a rug in front.]
[IMG: A bright white open plan office space with big windows and dark grey and black office furniture.]
[IMG: A bright white room with a blue floor and a white table. The blue theme continues with blue posters on the wall.]
[IMG: A pale green living room with modern style furniture, a revolving armchair and plants.]
[IMG: A light wood chest of drawers with a round mirror above in a bedroom.]
[IMG: View from a doorway of an office meeting room with blue and wood walls and a light wood table with pale office chairs.]
[IMG: A workspace area with an island and lots of plants.]
[IMG: A bed with lots of cushions and pillows, next to a window. It]
[IMG: A white living room with a dresser with images and objects on top and a sofa and footstool on a rug in front.]
[IMG: A bright white open plan office space with big windows and dark grey and black office furniture.]
[IMG: A bright white room with a blue floor and a white table. The blue theme continues with blue posters on the wall.]
[IMG: A pale green living room with modern style furniture, a revolving armchair and plants.]
[IMG: A light wood chest of drawers with a round mirror above in a bedroom.]
[IMG: View from a doorway of an office meeting room with blue and wood walls and a light wood table with pale office chairs.]
[IMG: A workspace area with an island and lots of plants.]
[IMG: A bed with lots of cushions and pillows, next to a window. It]
[H1] International Sales
[H2] No IKEA store in your country?
We are here to help. The International Sales team can ship IKEA products to you! The ordering process is easy and worry-free because we take full responsibility for international deliveries. Whether you are in Argentina, Vietnam, or Brazil we will do our best to meet your bulk quantity needs.
[H3] You...
Are in a country without an IKEA store.Want a bulk order of IKEA products to furnish your office, business, school, or residential space(s).Are an end user, whether a private or a business customer.
[IMG: A line drawing of two hands doing a high-five, in a yellow circle.]
[H3] We...
Have furnished apartments, hotels, offices, schools, restaurants, and also houses all over the world.Are based in Delft in the Netherlands. Our team has over 102 years of IKEA experience combined and speaks 6 languages.Organise the transport of the goods from the Netherlands to the destination country and prepare all the export documentation.Want to put well-designed, affordable home furnishing within reach of as many people as possible.
[H2] Here’s how it works
In a few easy steps, you can get a container of IKEA products sent to you in a country where an IKEA store does not yet exist. We support you through the whole ordering process. Go to the ordering process
[H2] Inspiration awaits!
From furnishing a new office, to decorating a countryside B&B, the IKEA Netherlands website has plenty of interior design tips and ideas for every type of space. Hotels and B&Bs Office spaces Shops Homes
[H2] Recent projects
University campuses, vineyards and guesthouses – the International Sales team has seen and done it all! Take a look at some of our recently completed projects, and hear directly from the customers who dreamed these spaces into life. Find out more
[IMG: Computers on desks with office chairs in a library space at the International Burch University.]