Industry Context — Common BS Fingerprints in Arts, Culture & Entertainment
Generic Claims:
world-class entertainment, unforgettable experiences, something for everyone, inspiring audiences…
Red Flags:
no specific upcoming events or programming, unnamed performers or artists, vague venue descriptions without capacity or location details, grandiose mission with no evidence of activity…
Semantic Drift Patterns:
homepage claims cultural significance but events are corporate hire, positions as inclusive but pricing excludes most demographics, claims community focus but no community programming listed, artistic mission statement contradicted by purely commercial offerings…
Proof Expectations:
specific past events with dates and attendance, named artists and performers with verifiable credits, press coverage with named publications, funding body acknowledgments with grant details…
Bristol Old Vic
(https://bristololdvic.org.uk) 📸 Data Snapshot: June 20, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Bristol Old Vic Theatre | Bristol Old Vic (https://bristololdvic.org.uk)
Title
Bristol Old Vic Theatre | Bristol Old Vic
Meta
Bristol Old Vic is the oldest continuously working theatre in the English speaking world, a wedding and event hire venue, and a heritage destination.
H1 An Ideal Husband
H3 Donate and Support
H3 FABULOUS LITERARY ADAPTATIONS
H3 Horrible Histories: Tudors & Egyptians
H3 The Enormous Crocodile The Musical
H3 Lanny
H3 EXTRAORDINARY TRUE STORIES
H3 Jonny Woo: Suburbia
H3 Black Is The Color Of My Voice
H3 Theatre Tours 2026
H3 SUPER SUMMER EVENTS
H3 Make Music Day 2026
H3 Dog Life Drawing
H3 Vierz Collective
H3 Bristol Community Big Band
H3 Gully
H3 Free Lindy Hop Dance Class
H3 Donate and Support
H3 Become a member
H3 READ THE LATEST NEWS ON OUR BLOG
H3 wilde times
H3 Top Ten Oscar Wilde Quotes
H3 A History of An Ideal Husband
H3 Christmas Creative Team announced for "Cinderella: A Fairytale"
H3 The Story of Bristol Old Vic
H3 Celebrating the Supporters behind bristol old vic
H3 Book a Guided Tour
H3 Explore our free exhibitions
H3 Step Back in Time
H3 Access is Everything
H3 We’d Love to Welcome You
H3 Theatre for Everyone
H3 Sign up to be in the know ?
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Sign Up | Bristol Old Vic (https://bristololdvic.org.uk/mailing-list/)
Title
Sign Up | Bristol Old Vic
Meta
Sign Up
H1 Sign Up
H3 Donate and Support
NAV_HEADER_HEADING_REPEATED_BODY What’s On | Bristol Old Vic (https://bristololdvic.org.uk/whats-on/)
Title
What’s On | Bristol Old Vic
Meta
Theatre, comedy, spoken word, dance, and family shows – all here, in the heart of Bristol.
H1 What’s On
H3 Donate and Support
H3 Theatre Tours 2026
H3 'From the Ground Up' with Alix Harris
H3 An Ideal Husband
H3 Make Music Day 2026
H3 I'm Not Being Funny
H3 Frankie Goes to Bollywood
H3 The Thunder Run Experience 2026
H3 Frankie Dances to Bollywood: Dance Class
H3 Jonny Woo: Suburbia
H3 Horrible Histories: Tudors & Egyptians
H3 Ruby Wax: Absolutely Famous
H3 The Enormous Crocodile The Musical
H3 Sign up to be in the know ?
NAV_HEADER_HEADING_REPEATED_FOOTER Jobs | Bristol Old Vic (https://bristololdvic.org.uk/about/jobs/)
Title
Jobs | Bristol Old Vic
Meta
Jobs
H1 Jobs
H2 CURRENT OPPORTUNITIES
H3 Donate and Support
H3 WORK EXPERIENCE
H3 Flexible Working
H3 Accessibility
H3 Contact Us
H3 READ MORE ABOUT THE VALUE OF OUR WORK
H3 Meet Badger | 'Oi Polloi gives you the toolkit to go: "I want something more"'
H3 Goodbye to Unscripted
H3 Wartime theatre
H3 Archives and Inspiration
H3 Matthew López’s Reverberation to have European premiere at Bristol Old Vic this autumn.
H3 Nancy Medina's keynote speech at The Stage's Future of theatre conference
H4 Bristol Old Vic is working to become an accessible, fully inclusive organisation, and the employer of choice for people from all communities and backgrounds.
H4 Assistant Director – Cinderella: A Fairytale
H4 Associate Company
H4 Associate Artist
H4 Recruitment Privacy Notice
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://bristololdvic.org.uk) Bristol Old Vic Theatre | Bristol Old Vic
10 – 20 JunA Lyric Hammersmith Theatre production, with Bristol Old Vic [H1] An Ideal Husband By Oscar Wilde | Directed by Nicholai La Barrie Book Now24 – 28 JunRifco Arts presents [H1] Frankie Goes to Bollywood Book Now23 – 27 JunPrentice Productions in association with Bush Theatre present [H1] I'm Not Being Funny By Piers BlackBook Now9 – 12 JulRoald Dahl’s [H1] The Enormous Crocodile The Musical Roald Dahl Story Company & PW ProductionsBook Now15 – 18 JulJames Seabright presents [H1] Black Is The Color Of My Voice BACK BY POPULAR DEMANDBook Now [H3] FABULOUS LITERARY ADAPTATIONS [H3] Horrible Histories: Tudors & Egyptians 2 – 5 Jul [H3] The Enormous Crocodile The Musical 9 – 12 Jul [H3] Lanny 16 Oct – 7 Nov [H3] EXTRAORDINARY TRUE STORIES [H3] Jonny Woo: Suburbia 30 Jun – 4 Jul [H3] Black Is The Color Of My Voice 15 – 18 Jul [H3] Theatre Tours 2026 21 Jan – 25 Sep [H3] SUPER SUMMER EVENTS [H3] Make Music Day 2026 21 Jun [H3] Dog Life Drawing Mondays throughout Jul & Aug [H3] Vierz Collective Tuesdays throughout Jul & Aug [H3] Bristol Community Big Band Wednesdays throughout Jul & Aug [H3] Gully 23 Jul [H3] Free Lindy Hop Dance Class Wednesdays throughout Jul & Aug SEE THE FULL PROGRAMME [H3] Donate and Support [H3] Become a member [H3] READ THE LATEST NEWS ON OUR BLOG [H3] wilde times 8 Jun 2026 [H3] Top Ten Oscar Wilde Quotes 5 Jun 2026 [H3] A History of An Ideal Husband 4 Jun 2026 [H3] Christmas Creative Team announced for "Cinderella: A Fairytale" 4 Jun 2026 [H3] The Story of Bristol Old Vic 28 May 2026 [H3] Celebrating the Supporters behind bristol old vic 26 May 2026 Read more [H3] Book a Guided Tour What will you discover on a guided tour of Bristol Old Vic? [H3] Explore our free exhibitions Find them throughout the building [H3] Step Back in Time Learn more about the heritage of this 260-year-old theatre [H3] Access is Everything Facilities, Access Performances & More [H3] We’d Love to Welcome You All the info you need to plan a trip to King Street [H3] Theatre for Everyone We’re committed to affordable tickets [H3] Sign up to be in the know ? Find out what’s on, go behind the scenes, and receive news, offers & more straight to your inbox
2221 chars
SUB-PAGE · THIN (https://bristololdvic.org.uk/mailing-list/) Sign Up | Bristol Old Vic
Be in the know about all things Bristol Old Vic—what’s on our stages, goings on behind the scenes, ticket offers, latest news and other upcoming events.We are committed to your privacy.Please read our Privacy Policy to find out how we use your personal information to communicate with you. You can change your contact preferences within your customer account at any time.
371 chars
SUB-PAGE (https://bristololdvic.org.uk/whats-on/) What’s On | Bristol Old Vic
✨ BROWSE THE NEW BROCHURE | 2026–27 ✨ All Access Theatre Studio Family Comedy Tours Summer Events Series On Screen Workshops National Year of Reading BOV260 Christmas [H3] Theatre Tours 2026 20 Jun – 25 Sep [H3] 'From the Ground Up' with Alix Harris 20 Jun [H3] An Ideal Husband 20 Jun [H3] Make Music Day 2026 21 Jun [H3] I'm Not Being Funny 23 – 27 Jun [H3] Frankie Goes to Bollywood 24 – 28 Jun [H3] The Thunder Run Experience 2026 27 Jun – 1 Aug [H3] Frankie Dances to Bollywood: Dance Class 27 Jun [H3] Jonny Woo: Suburbia 30 Jun – 4 Jul [H3] Horrible Histories: Tudors & Egyptians 2 – 5 Jul [H3] Ruby Wax: Absolutely Famous 6 – 7 Jul [H3] The Enormous Crocodile The Musical 9 – 12 Jul [H3] Sign up to be in the know ? Find out what’s on, go behind the scenes, and receive news, offers & more straight to your inbox
841 chars
SUB-PAGE (https://bristololdvic.org.uk/about/jobs/) Jobs | Bristol Old Vic
[H4] Bristol Old Vic is working to become an accessible, fully inclusive organisation, and the employer of choice for people from all communities and backgrounds. We're on a journey to build a workforce that is fully reflective of Bristol's population. We would particularly like to hear from candidates who have previously been underrepresented at Bristol Old Vic and in the theatre sector at large due to the experience of barriers linked to ethnicity, class, disability, gender, geography, sexuality, age and religion. [H2] CURRENT OPPORTUNITIES The dates shown below are posting dates, not closing dates. Bristol Old Vic reserves the right to close vacancies at any time, and prior to the closing date. To avoid disappointment, please submit applications as soon as possible. Late applications will not be considered. [H4] Assistant Director – Cinderella: A Fairytale 10 June 2026 [H4] Associate Company 26 May 2026 [H4] Associate Artist 26 May 2026 [H3] WORK EXPERIENCE Every year, Bristol Old Vic invites Year 10 & Year 12 students from Bristol and South Gloucestershire for a full week’s work experience. Applications for our Year 10 & Year 12 Work Experience weeks 2026 are now closed.For more information about our Work Experience programmes, please click here.All artist opportunities can be found over on our For Artists page. [H3] Flexible Working Bristol Old Vic supports the Parents in Performing Arts Campaign (PiPA). We are committed to discussing opportunities for flexible working around caring responsibilities, and will consider job shares where practical. [H3] Accessibility Contact us if you would like the application form in a different format or would like to discuss alternative ways of making an application. We can arrange informal chats with hiring managers before you apply and will provide travel subsidies to attend in-person for interviews in certain cases. [H3] Contact Us If you require any of these services or support to make an application please email jobs@bristololdvic.org.uk We are unable to accept CVs and expressions of interest to work at Bristol Old Vic via this email address. Please only apply for vacant roles shown on our Jobs Page. [H4] Recruitment Privacy Notice 92.14 KB PDF [H3] READ MORE ABOUT THE VALUE OF OUR WORK [H3] Meet Badger | 'Oi Polloi gives you the toolkit to go: "I want something more"' 4 Feb 2025 [H3] Goodbye to Unscripted 6 Aug 2024 [H3] Wartime theatre 6 Jun 2024 [H3] Archives and Inspiration 5 Jun 2024 [H3] Matthew López’s Reverberation to have European premiere at Bristol Old Vic this autumn. 4 Jun 2024 [H3] Nancy Medina's keynote speech at The Stage's Future of theatre conference 8 May 2024
2684 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
48Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 28 | 2 |
| /mailing-list/ | 0 | 2 |
| /whats-on/ | 14 | 2 |
| /about/jobs/ | 6 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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"@type": "GeoCoordinates",
"latitude": "51.4520568",
"longitude": "-2.5942133"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Bristol Old Vic, King Street",
"addressLocality": "Bristol",
"addressRegion": "Bristol",
"postalCode": "BS1 4ED",
"addressCountry": "United Kingdom"
}
},
"foundingDate": "1766",
"foundingLocation": "Bristol"
},
"publisher": {
"@type": "Organization",
"name": "Bristol Old Vic",
"url": "https://bristololdvic.org.uk",
"sameAs": {
"0": "https://twitter.com/bristololdvic",
"1": "https://www.facebook.com/bristololdvic/",
"2": "https://www.linkedin.com/company/bristol-old-vic",
"3": "https://www.youtube.com/user/BristolOldVicTheatre",
"4": "https://www.youtube.com/c/BristolOldVicTheatre",
"_items_truncated": true
},
"image": {
"@type": "ImageObject",
"url": "https://s3-eu-west-1.amazonaws.com/bristololdvic/Placeholders/placeholder-large.jpg",
"height": "1200",
"width": "2500"
},
"telephone": "0117 987 7877",
"email": "tickets@bristololdvic.org.uk ",
"address": {
"@type": "PostalAddress",
"streetAddress": "Bristol Old Vic, King Street",
"addressLocality": "Bristol",
"addressRegion": "Bristol",
"postalCode": "BS1 4ED",
"addressCountry": "United Kingdom"
},
"logo": {
"@type": "ImageObject",
"url": "https://s3-eu-west-1.amazonaws.com/bristololdvic/Placeholders/placeholder-large.jpg",
"height": "1200",
"width": "2500"
},
"location": {
"@type": "Place",
"name": "Bristol Old Vic",
"hasMap": "http://maps.google.com/maps?q=Bristol+Old+Vic%2C+Bristol+Old+Vic%2C+King+Street%2C+Bristol%2C+Bristol+BS1+4ED%2C+United+Kingdom",
"telephone": "0117 987 7877",
"image": {
"@type": "ImageObject",
"url": "https://s3-eu-west-1.amazonaws.com/bristololdvic/Placeholders/placeholder-large.jpg",
"height": "1200",
"width": "2500"
},
"logo": {
"@type": "ImageObject",
"url": "https://s3-eu-west-1.amazonaws.com/bristololdvic/Placeholders/placeholder-large.jpg",
"height": "1200",
"width": "2500"
},
"url": "https://bristololdvic.org.uk",
"sameAs": {
"0": "https://twitter.com/bristololdvic",
"1": "https://www.facebook.com/bristololdvic/",
"2": "https://www.linkedin.com/company/bristol-old-vic",
"3": "https://www.youtube.com/user/BristolOldVicTheatre",
"4": "https://www.youtube.com/c/BristolOldVicTheatre",
"_items_truncated": true
},
"geo": {
"@type": "GeoCoordinates",
"latitude": "51.4520568",
"longitude": "-2.5942133"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "Bristol Old Vic, King Street",
"addressLocality": "Bristol",
"addressRegion": "Bristol",
"postalCode": "BS1 4ED",
"addressCountry": "United Kingdom"
}
},
"foundingDate": "1766",
"foundingLocation": "Bristol"
},
"breadcrumb": {
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": "1",
"item": {
"@id": "https://bristololdvic.org.uk",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": "2",
"item": {
"@id": "https://bristololdvic.org.uk/about",
"name": "About Us"
}
},
{
"@type": "ListItem",
"position": "3",
"item": {
"@id": "https://bristololdvic.org.uk/about/jobs",
"name": "Jobs"
}
}
]
},
"_truncated": true,
"_original_size": 20052
},
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": "1",
"item": {
"@id": "https://bristololdvic.org.uk",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": "2",
"item": {
"@id": "https://bristololdvic.org.uk/about",
"name": "About Us"
}
},
{
"@type": "ListItem",
"position": "3",
"item": {
"@id": "https://bristololdvic.org.uk/about/jobs",
"name": "Jobs"
}
}
],
"_truncated": true,
"_original_size": 20052
}
]
Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Information Density
0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence
0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof
0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint
0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority
0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score
0 / 100
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Information Density
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Semantic Alignment
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Trust & Proof
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Commodity Fingerprint
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Identity & Authority
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
B
BS Level
Arts, Culture & Entertainment
32.5 Avg BS
Based on 1884 businesses audited.
✓ Less BS than average
Bristol Old Vic has 21.5 points less BS than the average for Arts, Culture & Entertainment.
BS Detector
Arts, Culture & Entertainment BS: Bristol Old Vic (bristololdvic.org.uk)
https://bristololdvic.org.uk
📍 Industry: Arts, Culture & Entertainment
11
BS / 100
Bristol Old Vic is a substance-first entity that uses its website as a functional tool rather than a marketing mirror. With a BS score of 11, it is almost entirely free of the ‘experiential’ fluff typically found in the arts sector, relying instead on its historical weight and current production schedule.
Info Density
Power-words vs. Substance ratio.
4
13% BS
Semantic Coherence
Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof
Verifiable evidence vs. Trust Theatre.
3
15% BS
Commodity Fingerprint
Detection of industry clichés/templates.
4
27% BS
Identity & Authority
Expert verifiability & Schema depth.
0
0% BS
Integrate specific ‘Starting from £X’ price points directly into the What’s On H3 descriptions to substantiate the ‘Theatre for Everyone’ affordability claim. Add Person schema for featured directors and keynote speakers like Nancy Medina to bridge the minor authority gap in structured data. Include outbound links to third-party press reviews from major publications to provide external validation for ‘critically acclaimed’ status.
The website perfectly aligns with the Arts, Culture & Entertainment category. The content is exclusively focused on theatrical productions, heritage tours, and cultural event programming with specific dates and named artists.
“The score of 11 is driven by the extreme specificity of the content and the robust technical authority provided by the schema. The only point deductions come from minor industry cliches and the lack of explicit external review links in the text body.”
Verified Analysis Date: June 20, 2026
© 1EuroSEO Independent Evaluator — Non-Sponsored Result
Analysis Disclosure & Source Attribution
This training module utilizes a snapshot of public data from Bristol Old Vic, captured on June 20, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to Bristol Old Vic: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://bristololdvic.org.uk to view the most current version of its content and learn from the source what this company is about and what it offers.