Training Example: Upper Deck – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Arts, Culture & Entertainment
Generic Claims: world-class entertainment, unforgettable experiences, something for everyone, inspiring audiences…
Red Flags: no specific upcoming events or programming, unnamed performers or artists, vague venue descriptions without capacity or location details, grandiose mission with no evidence of activity…
Semantic Drift Patterns: homepage claims cultural significance but events are corporate hire, positions as inclusive but pricing excludes most demographics, claims community focus but no community programming listed, artistic mission statement contradicted by purely commercial offerings…
Proof Expectations: specific past events with dates and attendance, named artists and performers with verifiable credits, press coverage with named publications, funding body acknowledgments with grant details…

Upper Deck

(https://upperdeck.com) 📸 Data Snapshot: May 24, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Home – Upper Deck (https://upperdeck.com)
Title

Home – Upper Deck

Meta

Shop official Upper Deck sports trading cards, authentic autographed memorabilia, and entertainment collectibles. Discover the latest releases today.

H1 e-Pack
H2 Sign Up for Updates
H4 News
H4 Sports
H4 Entertainment
H4 E-Sports​
H4 Guide to Collecting​
H4 Checklists
H4 Memorabilia
H4 Games & Accessories
H4 About
NAV_HEADER_REPEATED Certified Diamond Dealer – Upper Deck (https://upperdeck.com/cdd-inquiry-distributor-locator/)
Title

Certified Diamond Dealer – Upper Deck

H1 Certified Diamond Dealer
H2 AUTHORIZED U.S. DISTRIBUTORS
H2 AUTHORIZED CANADIAN DISTRIBUTORS
H2 U.S. GAMING DISTRIBUTORS
H2 Sign Up for Updates
H4 News
H4 Sports
H4 Entertainment
H4 E-Sports​
H4 Guide to Collecting​
H4 Checklists
H4 Memorabilia
H4 Games & Accessories
H4 About
NAV_HEADER_REPEATED Authorized Internet Retailers – Upper Deck (https://upperdeck.com/authorized-internet-retailers/)
Title

Authorized Internet Retailers – Upper Deck

H1 Authorized Internet Retailers
H2 Authorized Internet Retailers (AIRs)
H2 US AUTHORIZED INTERNET RETAILERS
H2 US GAMING AUTHORIZED INTERNET RETAILERS
H2 CANADIAN AUTHORIZED INTERNET RETAILERS
H2 CANADIAN GAMING AUTHORIZED INTERNET RETAILERS
H2 INTERNATIONAL AUTHORIZED INTERNET RETAILERS
H2 Sign Up for Updates
H4 News
H4 Sports
H4 Entertainment
H4 E-Sports​
H4 Guide to Collecting​
H4 Checklists
H4 Memorabilia
H4 Games & Accessories
H4 About
NAV_HEADER_REPEATED UDA Authorized Internet Retailers – Upper Deck (https://upperdeck.com/uda-authorized-internet-retailers/)
Title

UDA Authorized Internet Retailers – Upper Deck

H1 UDA Authorized Internet Retailers
H2 UDA Authorized Internet Retailers (AIRs)
H2 US AUTHORIZED INTERNET RETAILERS
H2 CANADIAN AUTHORIZED INTERNET RETAILERS
H2 INTERNATIONAL AUTHORIZED INTERNET RETAILERS
H2 Sign Up for Updates
H4 News
H4 Sports
H4 Entertainment
H4 E-Sports​
H4 Guide to Collecting​
H4 Checklists
H4 Memorabilia
H4 Games & Accessories
H4 About
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://upperdeck.com) Home – Upper Deck
Previous

Next

Previous

Next

[H1]
e-Pack

Open packs, trade & collect instantly, ship anytime

LEARN MORE

[H1]
Upper Deck Store

Shop exclusive cards, memorabilia, and collectibles

SHOP NOW

[H1]
Evolution

Next-gen platform for collecting Authentic Digital Collectibles

LEARN MORE

[H1]
Collect Forever

One-stop shop for comics and figures, built to last a lifetime

LEARN MORE

[H1]
Sports

Trading cards & memorabilia for every sports fan

LEARN MORE

[H1]
Entertainment

Games, trading cards, and collectibles for every fan

LEARN MORE

[H1] Latest Releases

[H1] 2025-26 O-Pee-Chee Platinum (Hobby)
The latest edition of collector-favorite O-Pee-Chee Platinum boasts a 300-card Base Set consisting of 200 top veteran cards...
LEARN MORE

[H1] 2025 TGL Inaugural Season Match-Used Golf Ball Mystery Box
Own a piece of golf history with an authentic match-used collectible from the inaugural TGL season. Look for legends like...
LEARN MORE

[H1] Viktor Hovland Autographed Valspar Championship Pin Flag
Viktor Hovland delivered a clutch and defining performance to win the 2025 Valspar Championship at Copperhead Course,...
LEARN MORE

[H1] Max Homa Autographed “Max Force” 11×14
Max Homa brings a fearless edge and undeniable confidence every time he steps onto the course. Known for his smooth swing and...
LEARN MORE

[H1] 2025-26 SPx Hockey (Hobby)
2025-26 SPx returns for another exciting season! Following the reconfiguration to a multi-pack product last season, this year...
LEARN MORE

[H1] 2025-26 Credentials Hockey (Hobby)
The latest edition of Credentials Hockey sports a 150-card Base Set, which includes a 50-card Debut Ticket Access (DTA) rookie...
LEARN MORE

[H1] Jason Kidd Autographed Dallas Mavericks Swingman Blue Mitchell & Ness Jersey
The Dallas Mavericks have played a big part in Jason Kidd’s basketball career in different capacities. After a stellar...
LEARN MORE

[H1] 2025-26 Skybox Metal Universe Hockey (Hobby)
The 2025-26 Skybox Metal Universe Hockey product sports a 150-card Base Set designed to take collectors to another universe!
LEARN MORE

[H1] 2026 AEW Allure (Hobby)
AEW Allure® returns to the ring with a 100-card Base Set featuring 80 top wrestlers from the AEW universe and a 20-card In...
LEARN MORE

[H1] 2025-26 Flair Hockey (Hobby)
Flair makes its return to the ice with 2025-26 Flair Hockey! Full of re-imagined classic inserts as well as stunning new ones,...
LEARN MORE

[H1] Upper Deck World of Sports Volume 2 Trading Cards (Blaster)
Upper Deck World of Sports returns with a 400-card Base Set loaded with top collegiate athletes! There are over 15 different...
LEARN MORE

[H1] 2026 Allure Golf (Hobby)
The first standalone Allure® Golf product features a 60-card Base Set consisting of 40 veterans and legends, and 20 rookies...
LEARN MORE
3335 chars
SUB-PAGE (https://upperdeck.com/cdd-inquiry-distributor-locator/) Certified Diamond Dealer – Upper Deck
[H1] Certified Diamond Dealer

Thank you for your interest in becoming an Upper Deck Certified Diamond Dealer. Please read below on the minimum criteria to buy and sell Upper Deck products as a Certified Diamond Dealer.In 2011, Upper Deck started a new distribution policy which brought new rules and regulations for those who buy and sell our products. Some of those new rules includes a requirement to own a Brick-and-Mortar store-front retail location, not selling sealed Hobby products online for the first 180 days of their release, along with other stipulations. If you have a Brick-and-Mortar retail location and are open during regular business hours of 35 hours a week, please contact one of our Authorized Distributors below to inquire.

APPLY TO SELL OUR PRODUCTS

[H2] AUTHORIZED U.S. DISTRIBUTORS

GTS Distribution (East)4320 Airwest Dr. SE Ste AKentwood, MI 49512800-940-0934www.gtsdistribution.com

GTS Distribution (FL)8291 Forshee Dr, Ste 1Jacksonville, Fl 32219407-261-0257www.gtsdistribution.com

GTS Distribution (MO)306 Hazelwood Logistic Center Dr, Ste 200Hazelwood, MO 63042314-291-7630www.gtsdistribution.com

GTS Distribution (West)3286 Victor StSanta Clara, CA 95054800-255-5440www.gtsdistribution.com

GTS Distribution (West)2822 – 119TH Street SW Ste BEverett, WA 98204800-890-5456www.gtsdistribution.com

GTS Distribution (West)4202 E Elwood St, Ste 28Phoenix, AZ 85040888-333-9500www.gtsdistribution.com

GTS Distribution (NV)4900 Engineers Way, Ste 102Las Vegas, NV 89081800-890-5456www.gtsdistribution.com

GTS Distribution (West)296 Mokauea St. Ste 102Honolulu, HI 96819808-841-0265www.gtsdistribution.com

Southern Hobby (TN)211 Ellery CourtNashville, TN 37214800-473-2804www.southernhobby.com

Southern Hobby (MO)1208 Ambassador BlvdSt. Louis, MO 63132800-558-7063www.southernhobby.com

Southern Hobby (IL)1620 Fullerton Ct, Ste 200Glendale Heights, IL 60139800-463-1133www.southernhobby.com

Southern Hobby (NY) 1638 New HighwayFarmingdale, NY 11735855-584-6229www.southernhobby.com

Southern Hobby (NV)1312 Capital Blvd, Ste 101Reno, NV 89502800-453-7808www.southernhobby.com

Universal Distribution (East)207 Redco Ave, Ste 4Red Lion, PA 17356800-669-4263us.universaldist.com

Universal Distribution (Midwest)3102 Brooklyn Ave, Ste CFort Wayne, IN 46809800-444-3552us.universaldist.com

Universal Distribution (Southwest)2251 Picadilly Dr, Ste B220Round Rock, TX 78664800-424-3773us.universaldist.com

Universal Distribution (West)7952 West Doe AveVisalia, CA 93291888-366-5456us.universaldist.com

Magazine Exchange2249 NE Spalding AveGrants Pass, OR 97526541-479-7389www.magazine-exchange.com

[H2] AUTHORIZED CANADIAN DISTRIBUTORS

Grosnor Distribution4 Lowry DrBrampton, ON L7A 1C4416-744-3344www.grosnor.com

Universal Distribution2441 GuenetteSt. Laurent, PQ H4R 2E9514-335-9000www.universaldist.com

Universal Distribution13125 78A Ave, Ste 102Surrey, BC V3W 9B6604-596-4320www.universaldist.com

[H2] U.S. GAMING DISTRIBUTORS

ACD Distribution WI3129 Deming WayMiddleton, WI 53562 608-203-9900www.acdd.com

ACD Distribution CA4069 W. Shaw Ave, Ste 109Fresno, CA 93722608-203-9900www.acdd.com

ACD Distribution PA1011 AIP Dr, Ste AMiddletown, PA 17057 608-203-9900www.acdd.com

ACD Distribution TX3540 W. Miller Rd, Ste. 200Garland, TX 75041608-203-9900www.acdd.com

XYAB Gaming Supply4566 Spring RdBrooklyn Heights, OH 44131888-218-9610www.xyab.com
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SUB-PAGE (https://upperdeck.com/authorized-internet-retailers/) Authorized Internet Retailers – Upper Deck
[H2] Authorized Internet Retailers (AIRs)

Authorized Internet Retailers (also known as AIRs) are Certified Diamond Dealers  (also known as CDDs) who have a solid history of supporting Upper Deck products and our customers. AIRs are able to represent Upper Deck and sell our products online to customers who may not have a Certified Diamond Dealer nearby. If you are a Certified Diamond Dealer with a website looking to grow your business, please contact us to get on the list to be reviewed as a potential Authorized Internet Retailer via e-mail at dealer_services@upperdeck.com or toll-free by calling (888) 752-9832.

[H2] US AUTHORIZED INTERNET RETAILERS

AA MINT CARDS3800 N UNIVERSITY DR, STE 209 COOPER CITY, FL 33024(954) 510-9600www.aamintcards.com

CARDIACS SPORTS & MEMORABILIA1101 MARCO DR APEX, NC 27502(919) 463-5685www.thecardiacs.com

DAVE & ADAMS CARD WORLD 8075 SHERIDAN DR WILLIAMSVILLE, NY 14221(888) 440-9787www.dacardworld.com

EAST COAST CONNECTION 304 RIDGE RD LYNDHURST, NJ 07071(201) 438-4327www.eastcoastconnection.net

LEGENDS SPORTS & GAMES 3661 28TH ST SE, GRAND RAPIDS, MI 49512(616) 940-1676www.legendsfanshop.com

MIDWEST CARDS 401 N FRONT ST, STE 95 COLUMBUS, OH 43215(614) 916-9188www.midwestcards.com

MILL CREEK SPORTS CARDS 13616 BOTHEL EVERETT HWY MILL CREEK, WA 98012(425) 742-8500www.millcreeksports.com

MOJOBREAK SPORTS CARD SHOP2060 DUANE AVE SANTA CLARA, CA 95054(408) 320-2269www.mojobreak.com

REAL SPORTSCARDS12233 CHAMPLIN DR CHAMPLIN, MN 55316(763) 432-5869linktr.ee/RealSportscards

REPUBLIC COLLECTIBLES 212 CENTER ST AUBURN, ME 04210(207) 784-4444www.republicjewelry.com

STEEL CITY COLLECTIBLES 1931 LINCOLN WAY WHITE OAK, PA 15131(412) 872-5504www.steelcitycollectibles.com

THE AWESOME CARD SHOP8125 W. SAHARA AVE, STE 160 LAS VEGAS, NV 89117(702) 478-4050www.theawesomecardshop.com

[H2] US GAMING AUTHORIZED INTERNET RETAILERS

COLLECTORS CACHE13354 COLLEGE BLVD LENEXA, KS 66210(913) 338-2273www.collectorscache.com

COLLECTOR STORE1106 JUNGS STATION ROAD ST PETERS, MO 63303(636) 477-7800www.collectorstore.com

GAME NERDZ803 WOODBRIDGE PKWY, STE 1100 WYLIE, TX 75098(972) 429-7375www.gamenerdz.com

GAMERS GUILD AZ – PHOENIX1818 W BELL RD, STE 115 PHOENIX, AZ 85023(602) 618-2690www.gamersguildaz.com

[H2] CANADIAN AUTHORIZED INTERNET RETAILERS

401 GAMES TOYS & SPORTSCARDS750 YONGE ST TORONTO, ON M5B 1T3(416) 599-6446www.401games.ca

450 SPORTS1340 BOULEVARD CURE LABELLE, LOCAL G BLAINVILLE, QC J7C 2P2(450) 939-5389www.450sports.com

BREAKAWAY SPORTS CARDS65 WILSON ST W, STE 14 ANCASTER, ON L9G 1N1(289) 239-9544www.breakawaysc.com

CARDBOARD MEMORIES INC230 SANDALWOOD PKWY E, STE 2 BRAMPTON, ON L6Z 1R3(905) 846-1058www.cardboardmemories.ca

CARTES TIMBRE ET MONNAIES STE-FOY2740 BOULEVARD LAURIER QUEBEC, QC G1V 4P7(418) 658-5639www.imaginaire.com

CLOUTS’N’CHARA645 VICTORIA ST N, STE 2 KITCHENER, ON N2H 5G3(519) 954-8278www.cloutsnchara.com

D&M SPORTS201 CHAIN LAKE DR, STE 17A HALIFAX, NS B3S 1C8(902) 468-1895www.dmsportscards.com

EASTRIDGE SPORTS CARDS + GAMES7132 FISHER STREET SE CALGARY, AB T2H 0W5(403) 720-6690www.ersportscards.ca

IMPERIAL GARDENS10018 100 AVE GRANDE PRAIRIE, AB T8V 0V3(780) 832-6290www.imperialgardensc.com

MINTINK TRADING CARDS AND CUSTOMIZED MERCHANDISE8555 JANE ST, STE 5 CONCORD, ON L4K 5A9(416) 827-9141www.mintink.ca

MIRAJ TRADING310 CREMAZIE OUEST, STE B MONTREAL, QC H2P 1C6(877) 448-0755www.mirajtrading.com

OUT OF THE BOX1826 ROBERTSON RD, STE 50 NEPEAN, ON K2H 5Z6(613) 695-6682www.outoftheboxcards.com

PASTIME SPORTS AND GAMES6375 202 ST, STE 102 LANGLEY, BC V2Y 1M8(604) 530-5507www.pastimesports.ca

PLAYERS CHOICE SPORTSCARDS310 BANKS RD, STE 2 KELOWNA, BC V1X 6Y4(250) 862-2737www.playerschoicesports.com

RED NAILS II1700 WILSON AVE, BOX 27 NORTH YORK, ON M3L 1B2(416) 242-7899www.rednails2.com

REMI SPORTS CARDS1400 BOUL. EDOUARD, STE 117 ST HUBERT, QC J4T 3T2(514) 647-4850www.remicardtrader.com

SPORTS CARD HALL OF FAME5155 DECARIE BLVD MONTREAL, QC H3W 3C2(514) 488-8881www.collectorsavenue.com

STAKK210 25 AVE STE 1250 ST.EUSTACHE, QC J7P 4Z8(450) 491-7777www.stakk.ca

THE HOBBY SPOT – QUARANTINED CASE BREAKS6201 50 ST, STE 4 LEDUC, AB T9E 0H9(780) 612-5433www.thehobbyspot.ca

TOTAL SPORTS CARDS AND COLLECTABLES3505 LAKE SHORE BLVD ETOBICOKE, ON M8W 1N5(905) 808-4560https://totalsportcards.com/

UNTOUCHABLES SPORTS CARDS & GAMING377 BURHAMTHORPE RD E MISSISSAUGA, ON L5A 3Y1(905) 275-0708www.untouchables.ca

WAYNE’S SPORTS CARDS & COLLECTIBLES LTD17020-90 AVE EDMONTON, AB T5T 1L6(780) 483-3177www.waynessportscards.com

WEST’S SPORTS CARDS7910-118 AVE NW EDMONTON, AB T5B 0R6(780) 477-2102www.westssportscards.com

ZEPHYR EPIC8065 130TH ST. SURREY, BC V3W 7X4(604) 547-0527www.zephyrepic.com

[H2] CANADIAN GAMING AUTHORIZED INTERNET RETAILERS

EXOR GAMES51 ALLEN ST CHARLOTTETOWN, PE C1A 2V6(902) 894-6371www.exorgames.com

[H2] INTERNATIONAL AUTHORIZED INTERNET RETAILERS

COOLCARD.SEKUNGSGATAN 6 65224, KARLSTAD, SE46-054-157870www.coolcard.se

HOKEJ KARTYVRCHLICKEHO 1092 43601, LITVINOV, CZ420 602 635 912www.hokej-karty.cz

SPORTS TRADING CARDS UKBLOCK 7, ENTERPRISE WAY TN8 6HF, EDENBRIDGE, UK44 1732 247224www.sportstradingcardsuk.com

THE CARDSTER THAILANDMEGA PLAZAA516-A518, 900 MAHA CHAI RD, WANG BURAPHA PHIROM, PHRA NAKHON, 10200, BANGKOK, TH66 65 649 9996@thecardster.th
5570 chars
SUB-PAGE (https://upperdeck.com/uda-authorized-internet-retailers/) UDA Authorized Internet Retailers – Upper Deck
[H2] UDA Authorized Internet Retailers (AIRs)

Upper Deck Authenticated Authorized Internet Retailers (also known as UDA AIRs) are Certified Diamond Dealers  (also known as CDDs) who have a solid history of supporting Upper Deck products and our customers. AIRs are able to represent Upper Deck and sell our products online to customers who may not have a Certified Diamond Dealer nearby. If you are a Certified Diamond Dealer with a website looking to grow your business, please contact us to get on the list to be reviewed as a potential Authorized Internet Retailer via e-mail at dealer_services@upperdeck.com or toll-free by calling (888) 752-9832.

[H2] US AUTHORIZED INTERNET RETAILERS

AA MINT CARDS(954) 510-9600Buyer@aamintcards.comaamintcards.com

CARDBOARD LEGENDS(818) 342-8948Pinnnballl@aol.comcardboardlegendsonline.com

CARDIACS SPORTS & MEMORABILIA(919) 463-5685Cardiacs@thecardiacs.comthecardiacs.com

DAVE & ADAMS CARD WORLD (888) 440-9787Service@dacardworld.comdacwstore.com

EAST COAST CONNECTION (201) 438-4327Ecoastconnection@aol.comeastcoastconnection.net

FATHEAD(877) 328-8877Customerservice@fathead.comfathead.com

GAME DAY LEGENDS(800) 970-8911Sales@gamedaylegends.netgamedaylegends.com

LEGENDS SPORTS & GAMES (616) 940-1676Lou@lbcsports.comcollectandsave.com

MIDWEST CARDS (614) 916-9188Support@midwestcards.commidwestcards.com

MILL CREEK SPORTS CARDS (425) 742-8500Sales@millcreeksports.commillcreeksports.com

MMO GOLF(888) 660-7910Sales@mmogolf.commmogolf.com

MOJOBREAK SPORTS CARD SHOP(408) 320-2269Mojobreak@gmail.commojobreak.com

PGA TOUR SUPERSTORE(888) 200-7428Customerservice@pgatss.compgatoursuperstore.com

RADTKE SPORTS(770) 945-6945Info@radtkesports.comradtkesports.com

REAL SPORTSCARDS(763) 432-5869Ryan@realsportscards.comlinktr.ee/RealSportscards

REPUBLIC COLLECTIBLES (207) 784-4444Dan@republicjewelry.comrepublicjewelry.com

SCHEELS SPORTING GOODS(701) 356-8264Contactus@scheels.comscheels.com

STEEL CITY COLLECTIBLES (412) 872-5504Sales@steelcitycollectibles.comsteelcitycollectibles.com

THE AWESOME CARD SHOP(702) 478-4050Marcel@theawesomecardshop.comtheawesomecardshop.com

[H2] CANADIAN AUTHORIZED INTERNET RETAILERS

401 GAMES TOYS & SPORTSCARDS(416) 599-6446Info@401games.ca401games.ca

450 SPORTS(450) 939-5389Breaks450@hotmail.com450sports.com

BREAKAWAY SPORTS CARDS(289) 239-9544Sales@breakawaysc.combreakawaysc.com

CARDBOARD MEMORIES INC(905) 846-1058Cbmemories@aol.comcardboardmemories.ca

CARTES TIMBRE ET MONNAIES STE-FOY(418) 658-5639Andre@imaginaire.comimaginaire.com

CLOUTS’N’CHARA(519) 954-8278Cloutsnchara@gmail.comcloutsnchara.com

D&M SPORTS(902) 468-1895Dmsports@icloud.comdmsportscards.com

DPI SPORTS(905) 431-7497Dpiemail@rogers.comdpisportsshop.com

EASTRIDGE SPORTS CARDS + GAMES(403) 720-6690Mike@eastridgehobbies.caersportscards.ca

FROZEN POND(905) 760-8404Info@frozenpond.comfrozenpond.com

ICE DISTRICT AUTHENTICS(780) 664-0230Team@icedistrictauthentics.comicedistrictauthentics.com

IMPERIAL GARDENS(780) 832-6290Kennyder@telus.netimperialgardensc.com

MINTINK TRADING CARDS AND CUSTOMIZED MERCHANDISE(416) 827-9141Info@mintink.camintink.ca

MIRAJ TRADING(877) 448-0755Samad@mirajtrading.commirajtrading.com

OUT OF THE BOX(613) 695-6682Sales@outoftheboxcards.comoutoftheboxcards.com

PASTIME SPORTS AND GAMES(604) 530-5507Info@pastimesports.capastimesports.ca

PLAYERS CHOICE SPORTSCARDS(250) 862-2737Info@playerschoicesports.complayerschoicesports.com

RED NAILS II(416) 242-7899Rednails_II@yahoo.carednails2.com

REMI SPORTS CARDS(514) 647-4850Remi@remicardtrader.caremicardtrader.ca/en

SPORTS CARD HALL OF FAME(514) 488-8881Hof_cards@hotmail.comcollectorsavenue.com

STAKK(450) 491-7777Info@stakk.castakk.ca

THE HOBBY SPOT – QUARANTINED CASE BREAKS(780) 612-5433Luke@thehobbyspot.cathehobbyspot.ca

TOTAL SPORTS CARDS AND COLLECTABLES(905) 808-4560Totalsportsqa@gmail.comtotalsportcards.com

UNTOUCHABLES SPORTS CARDS & GAMING(905) 275-0708Support@untouchables.cauntouchables.ca

WAYNE’S SPORTS CARDS & COLLECTIBLES LTD(780) 483-3177Waynes1@telusplanet.netwaynessportscards.com

WEST’S SPORTS CARDS(780) 477-2102Westsportscards@shaw.cawestssportscards.com

ZEPHYR EPIC(604) 547-0527Contact@zephyrepic.comzephyrepic.com

[H2] INTERNATIONAL AUTHORIZED INTERNET RETAILERS

CLUB DE IDOLOS56-1554-2710Hello@idolos.mxidolos.mx

DAVE AND ADAMS31-475-206-025Service@dacardworld.eudacardworld.eu

HALL OF FAME AUTHENTICS0920-0903-4632Info@hofa.phhofa.ph

ICONS20-3904-7600Customersupport@icons.comicons.com

SE PRODUCTS613-8574-0300Customerservice@officialmemorabilia.com.auserproducts.com.au
4813 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
22Review mentions (all pages)
8External proof links (all pages)
PageReviewsProof links
/ (home) 5 2
/cdd-inquiry-distributor-locator/ 5 2
/authorized-internet-retailers/ 6 2
/uda-authorized-internet-retailers/ 6 2
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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            "dateModified": "2026-05-22T15:33:03+00:00",
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            "@type": "BreadcrumbList",
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            "publisher": {
                "@id": "https://upperdeck.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://upperdeck.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://upperdeck.com/#organization",
            "name": "Upper Deck",
            "url": "https://upperdeck.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://upperdeck.com/#/schema/logo/image/",
                "url": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "contentUrl": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "width": 3075,
                "height": 2400,
                "caption": "Upper Deck"
            },
            "image": {
                "@id": "https://upperdeck.com/#/schema/logo/image/"
            }
        }
    ]
}
/cdd-inquiry-distributor-locator/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://upperdeck.com/cdd-inquiry-distributor-locator/",
            "url": "https://upperdeck.com/cdd-inquiry-distributor-locator/",
            "name": "Certified Diamond Dealer - Upper Deck",
            "isPartOf": {
                "@id": "https://upperdeck.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://upperdeck.com/cdd-inquiry-distributor-locator/#primaryimage"
            },
            "image": {
                "@id": "https://upperdeck.com/cdd-inquiry-distributor-locator/#primaryimage"
            },
            "thumbnailUrl": "https://upperdeck.com/wp-content/uploads/2024/09/19_CDD_Logo-white-R-1-768x634.png",
            "datePublished": "2024-07-12T00:45:48+00:00",
            "dateModified": "2026-03-11T21:14:39+00:00",
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://upperdeck.com/cdd-inquiry-distributor-locator/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://upperdeck.com/cdd-inquiry-distributor-locator/#primaryimage",
            "url": "https://upperdeck.com/wp-content/uploads/2024/09/19_CDD_Logo-white-R-1.png",
            "contentUrl": "https://upperdeck.com/wp-content/uploads/2024/09/19_CDD_Logo-white-R-1.png",
            "width": 828,
            "height": 684
        },
        {
            "@type": "WebSite",
            "@id": "https://upperdeck.com/#website",
            "url": "https://upperdeck.com/",
            "name": "Upper Deck",
            "description": "",
            "publisher": {
                "@id": "https://upperdeck.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://upperdeck.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://upperdeck.com/#organization",
            "name": "Upper Deck",
            "url": "https://upperdeck.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://upperdeck.com/#/schema/logo/image/",
                "url": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "contentUrl": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "width": 3075,
                "height": 2400,
                "caption": "Upper Deck"
            },
            "image": {
                "@id": "https://upperdeck.com/#/schema/logo/image/"
            }
        }
    ]
}
/authorized-internet-retailers/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://upperdeck.com/authorized-internet-retailers/",
            "url": "https://upperdeck.com/authorized-internet-retailers/",
            "name": "Authorized Internet Retailers - Upper Deck",
            "isPartOf": {
                "@id": "https://upperdeck.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://upperdeck.com/authorized-internet-retailers/#primaryimage"
            },
            "image": {
                "@id": "https://upperdeck.com/authorized-internet-retailers/#primaryimage"
            },
            "thumbnailUrl": "https://upperdeck.com/wp-content/uploads/2024/10/2386cf92-02b3-4804-a0b4-8653c853a105.jpg",
            "datePublished": "2024-10-15T21:38:54+00:00",
            "dateModified": "2026-04-27T23:16:38+00:00",
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://upperdeck.com/authorized-internet-retailers/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://upperdeck.com/authorized-internet-retailers/#primaryimage",
            "url": "https://upperdeck.com/wp-content/uploads/2024/10/2386cf92-02b3-4804-a0b4-8653c853a105.jpg",
            "contentUrl": "https://upperdeck.com/wp-content/uploads/2024/10/2386cf92-02b3-4804-a0b4-8653c853a105.jpg",
            "width": 150,
            "height": 150
        },
        {
            "@type": "WebSite",
            "@id": "https://upperdeck.com/#website",
            "url": "https://upperdeck.com/",
            "name": "Upper Deck",
            "description": "",
            "publisher": {
                "@id": "https://upperdeck.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://upperdeck.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://upperdeck.com/#organization",
            "name": "Upper Deck",
            "url": "https://upperdeck.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://upperdeck.com/#/schema/logo/image/",
                "url": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "contentUrl": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "width": 3075,
                "height": 2400,
                "caption": "Upper Deck"
            },
            "image": {
                "@id": "https://upperdeck.com/#/schema/logo/image/"
            }
        }
    ]
}
/uda-authorized-internet-retailers/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://upperdeck.com/uda-authorized-internet-retailers/",
            "url": "https://upperdeck.com/uda-authorized-internet-retailers/",
            "name": "UDA Authorized Internet Retailers - Upper Deck",
            "isPartOf": {
                "@id": "https://upperdeck.com/#website"
            },
            "primaryImageOfPage": {
                "@id": "https://upperdeck.com/uda-authorized-internet-retailers/#primaryimage"
            },
            "image": {
                "@id": "https://upperdeck.com/uda-authorized-internet-retailers/#primaryimage"
            },
            "thumbnailUrl": "https://upperdeck.com/wp-content/uploads/2025/08/UDA_AIR_Logo-1-150x150.jpg",
            "datePublished": "2025-08-12T17:57:10+00:00",
            "dateModified": "2026-04-27T23:19:51+00:00",
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://upperdeck.com/uda-authorized-internet-retailers/"
                    ]
                }
            ]
        },
        {
            "@type": "ImageObject",
            "inLanguage": "en-US",
            "@id": "https://upperdeck.com/uda-authorized-internet-retailers/#primaryimage",
            "url": "https://upperdeck.com/wp-content/uploads/2025/08/UDA_AIR_Logo-1.jpg",
            "contentUrl": "https://upperdeck.com/wp-content/uploads/2025/08/UDA_AIR_Logo-1.jpg",
            "width": 600,
            "height": 600
        },
        {
            "@type": "WebSite",
            "@id": "https://upperdeck.com/#website",
            "url": "https://upperdeck.com/",
            "name": "Upper Deck",
            "description": "",
            "publisher": {
                "@id": "https://upperdeck.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://upperdeck.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://upperdeck.com/#organization",
            "name": "Upper Deck",
            "url": "https://upperdeck.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://upperdeck.com/#/schema/logo/image/",
                "url": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "contentUrl": "https://upperdeck.com/wp-content/uploads/2022/12/UD-Logo-w®.png",
                "width": 3075,
                "height": 2400,
                "caption": "Upper Deck"
            },
            "image": {
                "@id": "https://upperdeck.com/#/schema/logo/image/"
            }
        }
    ]
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Arts, Culture & Entertainment
32.5 Avg BS

Based on 1884 businesses audited.

BS Detector

Arts, Culture & Entertainment BS: Upper Deck (upperdeck.com)

https://upperdeck.com 📍 Industry: Arts, Culture & Entertainment
7 BS / 100

Upper Deck is a forensic-grade example of a website that prioritizes logistics and proof over marketing fluff. By treating its website as a transparency tool for its distribution chain, it eliminates nearly all traditional bullshit patterns. The site is a substance-heavy powerhouse where every brand claim is anchored by a verifiable physical or digital retailer.

Info Density Power-words vs. Substance ratio.
3
10% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
2
10% BS
Commodity Fingerprint Detection of industry clichés/templates.
2
13% BS
Identity & Authority Expert verifiability & Schema depth.
0
0% BS

To achieve a near-zero score, replace vague H1 headers like ‘Evolution’ and ‘e-Pack’ with more descriptive technical titles. Add specific years of operation to the claim of a ‘solid history’ to move it from a vague assertion to a dated fact. Implement Person schema for the athletes mentioned in product releases to further bridge the gap between product text and structured data. Finally, include ‘Last Updated’ timestamps on the dealer lists to maintain the temporal integrity of the distributor data.

While the site is classified under Arts, Culture & Entertainment, it specifically operates in the collectibles and gaming sub-sector. The content aligns with the entertainment category through its focus on licensed properties like AEW and TGL golf, though it lacks the ‘cultural programming’ jargon found in the industry dictionary.

“The score of 7 is driven primarily by minor commodity clichés ('next-gen', 'one-stop shop') and a small number of unsubstantiated adjectives like 'solid history.' The site earned perfect scores in semantic coherence and identity authority due to its exhaustive directory of real-world retail partners and clear product specifications.”

Verified Analysis Date: May 24, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
Brand AI Reputation