Training Example: BYOMA – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Beauty, Cosmetics & Personal Care
Generic Claims: visible results, transform your skin, unlock your natural beauty, trusted by millions…
Red Flags: before-and-after photos with different lighting or makeup, clinical claims without study citations, proprietary blend hiding ingredient concentrations, celebrity endorsement without FTC disclosure…
Semantic Drift Patterns: homepage claims clinical-grade but ingredients page shows basic cosmetics, claims natural and clean but ingredient lists include synthetic compounds, homepage targets luxury market but pricing is drugstore-level, claims dermatologist-developed but no dermatologist is named…
Proof Expectations: full ingredient lists (INCI format), specific clinical study references with sample sizes, named dermatologists or formulators with credentials, before-and-after with methodology disclosure…

BYOMA

(https://byoma.com) 📸 Data Snapshot: June 20, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE BYOMA® Skin Barrier Boosting Skin Care Products | BYOMA® (https://byoma.com)
Title

BYOMA® Skin Barrier Boosting Skin Care Products | BYOMA®

Meta

Better skin starts with a Boosted Barrier. BYOMA's NEW skin compatible actives driven solution provides balanced and brighter skin. Try it today!

H2 Item added to your cart
H2 SUMMER SKIN
H2 Ultralight Face Fluid SPF50
H2 Balancing Face Mist
H2 Moisturising Gel Cream
H2 Phyto-Mucin Glow Serum
H2 BESTSELLERS
H2 Moisturising Gel Cream
H2 Creamy Jelly Cleanser
H2 Balancing Face Mist
H2 Hydrating Serum
H2 SUMMER BUNDLES
H2 Summer Skin Routine SPF 50
H2 Summer Skin Routine SPF 30
H2 Head to Toe Refresh
H2 Ultimate PM Bundle
H2 WELCOME TO BYOMA
H2 DREAM DUO
H2 Moisturising Rich Cream
H2 Creamy Jelly Cleanser
H2 Sensitive skin
H2 dry skin
H2 dull skin
H2 shop all
H2 SIGN UP FOR 15% OFF YOUR FIRST PURCHASE
H2 Customer Care
H2 Company Info
H2 More Info
H2 Shop
H3 Ultralight Face Fluid SPF50
H3 Balancing Face Mist
H3 Moisturising Gel Cream
H3 Phyto-Mucin Glow Serum
H3 Moisturising Gel Cream
H3 Creamy Jelly Cleanser
H3 Balancing Face Mist
H3 Hydrating Serum
H3 Summer Skin Routine SPF 50
H3 Summer Skin Routine SPF 30
H3 Head to Toe Refresh
H3 Ultimate PM Bundle
H3 Moisturising Rich Cream
H3 Creamy Jelly Cleanser
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER BYOMA Skin Care Collection | BYOMA (https://byoma.com/collections/all/)
Title

BYOMA Skin Care Collection | BYOMA

Meta

View the entire ground breaking collection of the BYOMA skin care line. Better skin starts with a Boosted Barrier. Try it today!

H1 Collection: SHOP ALL
H2 Item added to your cart
H2 SORT BY:
H2 53 products
H2 FILTER BY
H2 Filter and sort
H2 Filter
H2 53 products
H2 Bio-Collagen Radiance Facial Mask
H2 Creamy Jelly Cleanser
H2 Milky Moisture Cleanser
H2 Milky Oil Cleanser
H2 Melting Balm Cleanser
H2 Hydrating Milky Toner
H2 Balancing Face Mist
H2 Brightening Toner
H2 Hydrating Serum
H2 Clarifying Serum
H2 Brightening Serum
H2 De-Puff + Brighten Eye Gel
H2 Barrier Repair Eye Cream
H2 Phyto-Mucin Glow Serum
H2 Sensitive Retinol Oil
H2 Moisturising Gel Cream
H2 Moisturising Rich Cream
H2 Barrier+ Treatment
H2 Hydrating Recovery Oil
H2 Ultralight Face Fluid SPF30
H2 Ultralight Face Fluid SPF50
H2 Liptide PH Lip Oil
H2 Liptide Lip Mask
H2 Liptide Lip Oil
H2 Star Power Duo
H2 Cosmic Glow Trio
H2 Stellar Skincare Set
H2 Cosmic Cleansing Duo
H2 Barrier Boosting Duo
H2 So Clear Set
H2 So Hydrating Set
H2 So Bright Set
H2 Creamy Jelly Cleanser Refill
H2 Brightening Serum Refill
H2 Clarifying Serum Refill
H2 Balancing Face Mist Refill
H2 Customer Care
H2 Company Info
H2 More Info
H2 Shop
H3 Bio-Collagen Radiance Facial Mask
H3 Creamy Jelly Cleanser
H3 Milky Moisture Cleanser
H3 Milky Oil Cleanser
H3 Melting Balm Cleanser
H3 Hydrating Milky Toner
H3 Balancing Face Mist
H3 Brightening Toner
H3 Hydrating Serum
H3 Clarifying Serum
H3 Brightening Serum
H3 De-Puff + Brighten Eye Gel
H3 Barrier Repair Eye Cream
H3 Phyto-Mucin Glow Serum
H3 Sensitive Retinol Oil
H3 Moisturising Gel Cream
H3 Moisturising Rich Cream
H3 Barrier+ Treatment
H3 Hydrating Recovery Oil
H3 Ultralight Face Fluid SPF30
H3 Ultralight Face Fluid SPF50
H3 Liptide PH Lip Oil
H3 Liptide Lip Mask
H3 Liptide Lip Oil
H3 Star Power Duo
H3 Cosmic Glow Trio
H3 Stellar Skincare Set
H3 Cosmic Cleansing Duo
H3 Barrier Boosting Duo
H3 So Clear Set
H3 So Hydrating Set
H3 So Bright Set
H3 Creamy Jelly Cleanser Refill
H3 Brightening Serum Refill
H3 Clarifying Serum Refill
H3 Balancing Face Mist Refill
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Bundles – BYOMA (https://byoma.com/collections/bundles/)
Title

Bundles – BYOMA

H1 Collection: Bundles
H2 Item added to your cart
H2 SORT BY:
H2 8 products
H2 FILTER BY
H2 Filter and sort
H2 Filter
H2 8 products
H2 Summer Skin Routine SPF 50
H2 Summer Skin Routine SPF 30
H2 Head to Toe Refresh
H2 Ultimate PM Bundle
H2 Summer Essentials
H2 Brightening Heroes
H2 Glass Skin
H2 Bestsellers
H2 Customer Care
H2 Company Info
H2 More Info
H2 Shop
H3 Summer Skin Routine SPF 50
H3 Summer Skin Routine SPF 30
H3 Head to Toe Refresh
H3 Ultimate PM Bundle
H3 Summer Essentials
H3 Brightening Heroes
H3 Glass Skin
H3 Bestsellers
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Skin Analysis – Byoma – BYOMA (https://byoma.com/pages/skin-analysis/)
Title

Skin Analysis – Byoma – BYOMA

Meta

GET TO KNOW YOUR BARRIER

H1 SKIN ANALYSIS
H2 Item added to your cart
H2 DISCOVER YOUR PERSONALISED BYOMA SKINCARE ROUTINE
H2 SHOP ALL PRODUCTS
H2 Customer Care
H2 Company Info
H2 More Info
H2 Shop
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://byoma.com) BYOMA® Skin Barrier Boosting Skin Care Products | BYOMA®
[IMG: banner with phone image showing model face being scanned]

[IMG: banner with phone image showing model face being scanned]

[H2]
SUMMER SKIN
VIEW ALL

[IMG: An orange bottle of BYOMA Ultralight Face Fluid SPF 50 sunscreen.]

[IMG: A BYOMA Ultralight Face Fluid SPF 50 bottle.]

[H3]
Ultralight Face Fluid SPF50

[H2]
Ultralight Face Fluid SPF50

Regular price
$18.99

Regular price

Sale price
$18.99

[IMG: A BYOMA Balancing Face Mist bottle.]

[IMG: A BYOMA Balancing Face Mist bottle. ]

[H3]
Balancing Face Mist

[H2]
Balancing Face Mist

Regular price
$13.99

Regular price

Sale price
$13.99

[IMG: A bottle of Byoma Moisturizing Gel-Cream.]

[IMG: BYOMA Moisturizing Gel-Cream in a pink bottle.]

[H3]
Moisturising Gel Cream

[H2]
Moisturising Gel Cream

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: BYOMA Phyto-Mucin Glow Serum in a light blue bottle.]

[IMG: A bottle of Byoma Phyto-Mucin Glow Serum with a soft blue background.]

[H3]
Phyto-Mucin Glow Serum

[H2]
Phyto-Mucin Glow Serum

Regular price
$15.99

Regular price

Sale price
$15.99

1
/
of
4

VIEW ALL

[IMG: Wide BYOMA promotional banner – Buy more, save more. Save 25% when you buy 4+ products. Includes full skincare product range on yellow background]

[IMG: Wide BYOMA promotional banner – Buy more, save more. Save 25% when you buy 4+ products. Includes full skincare product range on yellow background]

[H2]
BESTSELLERS
VIEW ALL

[IMG: A bottle of Byoma Moisturizing Gel-Cream.]

[IMG: BYOMA Moisturizing Gel-Cream in a pink bottle.]

[H3]
Moisturising Gel Cream

[H2]
Moisturising Gel Cream

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: BYOMA Creamy Jelly Cleanser bottle with National Eczema Association seal.]

[IMG: A bottle of BYOMA Creamy Jelly Cleanser.]

[H3]
Creamy Jelly Cleanser

[H2]
Creamy Jelly Cleanser

Regular price
$12.99

Regular price

Sale price
$12.99

[IMG: A BYOMA Balancing Face Mist bottle.]

[IMG: A BYOMA Balancing Face Mist bottle. ]

[H3]
Balancing Face Mist

[H2]
Balancing Face Mist

Regular price
$13.99

Regular price

Sale price
$13.99

[IMG: A BYOMA Clarifying Serum refill bottle in mint gree.]

[IMG: A BYOMA Hydrating Serum bottle in vibrant blue.]

[H3]
Hydrating Serum

[H2]
Hydrating Serum

Regular price
$15.99

Regular price

Sale price
$15.99

1
/
of
4

VIEW ALL

[IMG: Woman with glowing skin holding a mask, BYOMA product on pink background]

[IMG: Promotional image of a woman applying a BYOMA bio-collagen radiance mask with product packaging on a pink background.]

[H2]
SUMMER BUNDLES
VIEW ALL

[IMG: Summer Skin Routine SPF 50]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Summer Skin Routine SPF 50

[H2]
Summer Skin Routine SPF 50

Regular price
$45.70

Regular price

$60.96

Sale price
$45.70

[IMG: Summer Skin Routine SPF 30]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Summer Skin Routine SPF 30

[H2]
Summer Skin Routine SPF 30

Regular price
$45.70

Regular price

$60.96

Sale price
$45.70

[IMG: Head to Toe Refresh]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Head to Toe Refresh

[H2]
Head to Toe Refresh

Regular price
$56.95

Regular price

$75.95

Sale price
$56.95

[IMG: Ultimate PM Bundle]

[IMG: Yellow container of BYOMA cleansing balm with text highlighting key benefits on a yellow background]

[H3]
Ultimate PM Bundle

[H2]
Ultimate PM Bundle

Regular price
$54.70

Regular price

$72.95

Sale price
$54.70

1
/
of
4

VIEW ALL

[H2]
WELCOME TO BYOMA
Meet BYOMA. Barrier-boosting skincare, driven by science, powered by actives for the ultimate skin-compatible solution. Clinically proven, dermatologist-approved formulas boost, build, balance, brighten for your best skin day.
ABOUT US

[IMG: Smiling woman touching her face with a skincare ingredient list on the side.]

[IMG: Smiling woman touching her face with skincare ingredient list below.]

[H2]
DREAM
DUO

CREAMY
JELLY
CLEANSER
+
MOISTURIZING
RICH CREAM
CREAMY JELLY CLEANSER
+ MOISTURIZING RICH
CREAM

[IMG: A BYOMA Moisturizing Rich Cream bottle with National Eczema Association approval seal.]

[IMG: BYOMA Moisturizing Rich Cream bottle.]

[H3]
Moisturising Rich Cream

[H2]
Moisturising Rich Cream

Regular price
$15.99

Regular price

Sale price
$15.99

[IMG: BYOMA Creamy Jelly Cleanser bottle with National Eczema Association seal.]

[IMG: A bottle of BYOMA Creamy Jelly Cleanser.]

[H3]
Creamy Jelly Cleanser

[H2]
Creamy Jelly Cleanser

Regular price
$12.99

Regular price

Sale price
$12.99

[H2] Sensitive skin

[H2] dry skin

[H2] dull skin

[H2] shop all

[H2]
SIGN UP FOR 15% OFF YOUR FIRST PURCHASE
Be the first to know about our exclusive new product launches, news & promotions when you sign up to our mailing list
5720 chars
SUB-PAGE (https://byoma.com/collections/all/) BYOMA Skin Care Collection | BYOMA
[H1]
Collection: SHOP ALL
FREE SHIPPING WHEN YOU SPEND $40

[IMG: Pink facial mask container with]

[IMG: Pink facial mask container with]

[H3]
Bio-Collagen Radiance Facial Mask

NEW

[H2]
Bio-Collagen Radiance Facial Mask

Regular price
$16.99

Regular price

Sale price
$16.99

[IMG: BYOMA Creamy Jelly Cleanser bottle with National Eczema Association seal.]

[IMG: A bottle of BYOMA Creamy Jelly Cleanser.]

[H3]
Creamy Jelly Cleanser

[H2]
Creamy Jelly Cleanser

Regular price
$12.99

Regular price

Sale price
$12.99

[IMG: A yellow bottle of Byoma Milky Moisture Cleanser with the National Eczema Association seal. ]

[IMG: A yellow bottle of Byoma Milky Moisture Cleanser.]

[H3]
Milky Moisture Cleanser

[H2]
Milky Moisture Cleanser

Regular price
$13.99

Regular price

Sale price
$13.99

[IMG: A yellow bottle of Byoma Milky Oil Cleanser.]

[IMG: A Yellow bottle of BYOMA Milky Oil Cleanser.]

[H3]
Milky Oil Cleanser

[H2]
Milky Oil Cleanser

Regular price
$12.99

Regular price

Sale price
$12.99

[IMG: Yellow tub of BYOMA melting balm cleanser.]

[IMG: Side view of BYOMA melting balm cleanser tub.]

[H3]
Melting Balm Cleanser

[H2]
Melting Balm Cleanser

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: A bottle of Byoma Hydrating Milky Toner.]

[IMG: A bottle of Byoma Hydrating Milky Toner.]

[H3]
Hydrating Milky Toner

[H2]
Hydrating Milky Toner

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: A BYOMA Balancing Face Mist bottle.]

[IMG: A BYOMA Balancing Face Mist bottle. ]

[H3]
Balancing Face Mist

[H2]
Balancing Face Mist

Regular price
$13.99

Regular price

Sale price
$13.99

[IMG: BYOMA Brightening Toner in an orange bottle. ]

[IMG: A BYOMA Brightening Toner bottle in a vibrant coral color. ]

[H3]
Brightening Toner

[H2]
Brightening Toner

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: A BYOMA Clarifying Serum refill bottle in mint gree.]

[IMG: A BYOMA Hydrating Serum bottle in vibrant blue.]

[H3]
Hydrating Serum

[H2]
Hydrating Serum

Regular price
$15.99

Regular price

Sale price
$15.99

[IMG: A BYOMA Clarifying Serum bottle with a dropper cap.]

[IMG: A BYOMA Clarifying Serum in a teal bottle with a dropper cap. ]

[H3]
Clarifying Serum

[H2]
Clarifying Serum

Regular price
$15.99

Regular price

Sale price
$15.99

[IMG: A bottle of Byoma Brightening Serum with dropper. ]

[IMG: A BYOMA Brightening Serum bottle with a dropper cap. ]

[H3]
Brightening Serum

[H2]
Brightening Serum

Regular price
$15.99

Regular price

Sale price
$15.99

[IMG: A bottle of Byoma De-Puff + Brighten Eye Gel.]

[IMG: A pink bottle of Byoma De-Puff + Brighten Eye Gel.]

[H3]
De-Puff + Brighten Eye Gel

[H2]
De-Puff + Brighten Eye Gel

Regular price
$12.99

Regular price

Sale price
$12.99

[IMG: BYOMA Barrier Repair Eye Cream with barrier lipids, copper tripeptide, and ectoin in a pink bottle.]

[IMG: A bottle of Byoma Barrier Repair Eye Cream.]

[H3]
Barrier Repair Eye Cream

[H2]
Barrier Repair Eye Cream

Regular price
$13.99

Regular price

Sale price
$13.99

[IMG: BYOMA Phyto-Mucin Glow Serum in a light blue bottle.]

[IMG: A bottle of Byoma Phyto-Mucin Glow Serum with a soft blue background.]

[H3]
Phyto-Mucin Glow Serum

[H2]
Phyto-Mucin Glow Serum

Regular price
$15.99

Regular price

Sale price
$15.99

[IMG: BYOMA Sensitive Retinol Oil in a green bottle.]

[IMG: A green bottle of BYOMA Sensitive Retinol Oil with a dropper.]

[H3]
Sensitive Retinol Oil

[H2]
Sensitive Retinol Oil

Regular price
$17.99

Regular price

Sale price
$17.99

[IMG: A bottle of Byoma Moisturizing Gel-Cream.]

[IMG: BYOMA Moisturizing Gel-Cream in a pink bottle.]

[H3]
Moisturising Gel Cream

[H2]
Moisturising Gel Cream

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: A BYOMA Moisturizing Rich Cream bottle with National Eczema Association approval seal.]

[IMG: BYOMA Moisturizing Rich Cream bottle.]

[H3]
Moisturising Rich Cream

[H2]
Moisturising Rich Cream

Regular price
$15.99

Regular price

Sale price
$15.99

[IMG: A bottle of BYOMA Barrier Repair Treatment.]

[IMG: A bottle of BYOMA Barrier Repair Treatment.]

[H3]
Barrier+ Treatment

[H2]
Barrier+ Treatment

Regular price
$18.99

Regular price

Sale price
$18.99

[IMG: A BYOMA Hydrating Recovery Oil bottle in purple with National Eczema Association seal.]

[IMG: BYOMA Hydrating Recovery Oil in a bold purple bottle. ]

[H3]
Hydrating Recovery Oil

[H2]
Hydrating Recovery Oil

Regular price
$18.99

Regular price

Sale price
$18.99

[IMG: A bottle of BYOMA Ultralight Face Fluid SPF 30.]

[IMG: BYOMA Ultralight Face Fluid SPF 30 sunscreen bottle.]

[H3]
Ultralight Face Fluid SPF30

[H2]
Ultralight Face Fluid SPF30

Regular price
$18.99

Regular price

Sale price
$18.99

[IMG: An orange bottle of BYOMA Ultralight Face Fluid SPF 50 sunscreen.]

[IMG: A BYOMA Ultralight Face Fluid SPF 50 bottle.]

[H3]
Ultralight Face Fluid SPF50

[H2]
Ultralight Face Fluid SPF50

Regular price
$18.99

Regular price

Sale price
$18.99

[IMG: A BYOMA Liptide pH Lip Oil bottle.]

[IMG: A BYOMA Liptide pH Lip Oil bottle with its applicator removed.]

[H3]
Liptide PH Lip Oil

[H2]
Liptide PH Lip Oil

Regular price
$11.99

Regular price

Sale price
$11.99

[IMG: BYOMA Liptide Lip Mask in a sleek yellow bottle.]

[IMG: BYOMA Liptide Lip Mask in a vibrant yellow bottle. ]

[H3]
Liptide Lip Mask

[H2]
Liptide Lip Mask

Regular price
$11.99

Regular price

Sale price
$11.99

[IMG: A BYOMA Liptide Lip Oil bottle.]

[IMG: A BYOMA Liptide Lip Oil bottle with its applicator wand removed.]

[H3]
Liptide Lip Oil

[H2]
Liptide Lip Oil

Regular price
$11.99

Regular price

Sale price
$11.99

[IMG: BYOMA Star Power Duo packaging on a green background]

[IMG: Bright blue background displaying BYOMA Hydrating Serum bottle. Surrounding text highlights: “Your daily dose of hydration,” “Lightweight formula,” “Dewy, hydrated results,” “Minimizes water loss in skin,” and “Protects & maintains skin barrier.” Glossy serum texture in the corners.]

[H3]
Star Power Duo

[H2]
Star Power Duo

Regular price
$10.00

Regular price

Sale price
$10.00

[IMG: BYOMA Cosmic Glow Treat Trio packaging on an orange background]

[IMG: BYOMA skincare products on an orange background]

[H3]
Cosmic Glow Trio

[H2]
Cosmic Glow Trio

Regular price
$20.00

Regular price

Sale price
$20.00

[IMG: BYOMA body care set packaging on an orange background]

[IMG: BYOMA skincare products on an orange background]

[H3]
Stellar Skincare Set

[H2]
Stellar Skincare Set

Regular price
$15.00

Regular price

Sale price
$15.00

[IMG: BYOMA Cosmic Cleanse Set packaging on a green background]

[IMG: BYOMA Cosmic Cleanse Set with cleanser and pad on a yellow background]

[H3]
Cosmic Cleansing Duo

[H2]
Cosmic Cleansing Duo

Regular price
$12.00

Regular price

Sale price
$12.00

[IMG: A green, multi-colored ornament-shaped gift box labeled “BYOMA Barrier Boosting Duo,” featuring a pink tube of moisturizing gel-cream and a blue bottle of hydrating serum. The background is transparent.]

[IMG: A green, multi-colored ornament-shaped gift box labeled “BYOMA Barrier Boosting Duo,” featuring a pink tube of moisturizing gel-cream and a blue bottle of hydrating serum. The items are shown floating against a yellow background.]

[H3]
Barrier Boosting Duo

[H2]
Barrier Boosting Duo

Regular price
$10.00

Regular price

Sale price
$10.00

[IMG: BYOMA So Clear Set featuring a yellow case, accompanied by a Clarifying serum, Creamy Jelly Cleanser and Moisturizing Gel Cream.]

[IMG: BYOMA skincare trio featuring Calming serum, Creamy Jelly Cleanser and Moisturizing Gel-Cream.]

[H3]
So Clear Set

[H2]
So Clear Set

Regular price
$21.99

Regular price

Sale price
$21.99

[IMG: BYOMA So Hydrated Set, featuring a pastel yellow and blue packaging box along with three skincare products. ]

[IMG: BYOMA skincare trio featuring Moisturizing Gel-Cream, Creamy Jelly Cleanser, Hydrating Serum.]

[H3]
So Hydrating Set

[H2]
So Hydrating Set

Regular price
$21.99

Regular price

Sale price
$21.99

[IMG: BYOMA So Bright Set featuring a yellow case, accompanied by a Brightening serum, Creamy Jelly Cleanser and Moisturizing Rich Cream.]

[IMG: BYOMA skincare trio featuring Brightening serum, Creamy Jelly Cleanser and Moisturizing Rich Cream.]

[H3]
So Bright Set

[H2]
So Bright Set

Regular price
$21.99

Regular price

Sale price
$21.99

[IMG: BYOMA Creamy Jelly Cleanser in a yellow bottle. ]

[IMG: BYOMA Creamy Jelly Cleanser in a yellow bottle with the cap removed.]

[H3]
Creamy Jelly Cleanser Refill

[H2]
Creamy Jelly Cleanser Refill

Regular price
$11.99

Regular price

Sale price
$11.99

[IMG: A BYOMA Brightening Serum refill bottle.]

[IMG: A BYOMA Brightening Serum refill bottle.]

[H3]
Brightening Serum Refill

Sold out

[H2]
Brightening Serum Refill

Regular price
$14.99

Regular price

Sale price
$14.99

Sold out

[IMG: A BYOMA Clarifying Serum refill bottle in mint green.]

[IMG: BYOMA Clarifying Serum refill bottle.]

[H3]
Clarifying Serum Refill

[H2]
Clarifying Serum Refill

Regular price
$14.99

Regular price

Sale price
$14.99

[IMG: Refillable Byoma Balancing Face Mist bottle. ]

[IMG: A BYOMA Balancing Face Mist in an orange bottle without a cap. ]

[H3]
Balancing Face Mist Refill

[H2]
Balancing Face Mist Refill

Regular price
$12.99

Regular price

Sale price
$12.99
12585 chars
SUB-PAGE (https://byoma.com/collections/bundles/) Bundles – BYOMA
[H1]
Collection: Bundles
FREE SHIPPING WHEN YOU SPEND $40

[IMG: Summer Skin Routine SPF 50]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Summer Skin Routine SPF 50

[H2]
Summer Skin Routine SPF 50

Regular price
$45.70

Regular price

$60.96

Sale price
$45.70

[IMG: Summer Skin Routine SPF 30]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Summer Skin Routine SPF 30

[H2]
Summer Skin Routine SPF 30

Regular price
$45.70

Regular price

$60.96

Sale price
$45.70

[IMG: Head to Toe Refresh]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Head to Toe Refresh

[H2]
Head to Toe Refresh

Regular price
$56.95

Regular price

$75.95

Sale price
$56.95

[IMG: Ultimate PM Bundle]

[IMG: Yellow container of BYOMA cleansing balm with text highlighting key benefits on a yellow background]

[H3]
Ultimate PM Bundle

[H2]
Ultimate PM Bundle

Regular price
$54.70

Regular price

$72.95

Sale price
$54.70

[IMG: Summer Essentials]

[H3]
Summer Essentials

[H2]
Summer Essentials

Regular price
$56.95

Regular price

$75.95

Sale price
$56.95

[IMG: Collection of BYOMA skincare products with promotional text on a green background]

[IMG: BYOMA body wash bottle with key benefits on a yellow background]

[H3]
Brightening Heroes

[H2]
Brightening Heroes

Regular price
$53.95

Regular price

$71.95

Sale price
$53.95

[IMG: Set of BYOMA skincare products with colorful packaging on a green background]

[IMG: BYOMA product with key benefits listed on a yellow background]

[H3]
Glass Skin

[H2]
Glass Skin

Regular price
$53.95

Regular price

$71.95

Sale price
$53.95

[IMG: Collection of BYOMA skincare products with colorful packaging on a green background]

[IMG: BYOMA cleanser bottle with key benefits on a yellow background]

[H3]
Bestsellers

[H2]
Bestsellers

Regular price
$58.45

Regular price

$77.95

Sale price
$58.45
2611 chars
SUB-PAGE · THIN (https://byoma.com/pages/skin-analysis/) Skin Analysis – Byoma – BYOMA
[H1] SKIN ANALYSIS
[H2] DISCOVER YOUR PERSONALISED BYOMA SKINCARE ROUTINE

[IMG: Two models pose with BYOMA Moisturizing Gel-Cream SPF 30, puckering their lips.]

[H2]
SHOP ALL PRODUCTS
SHOP ALL
200 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
103Review mentions (all pages)
8External proof links (all pages)
PageReviewsProof links
/ (home) 22 2
/collections/all/ 63 2
/collections/bundles/ 6 2
/pages/skin-analysis/ 12 2
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
[
    {
        "@context": "http://schema.org",
        "@type": "Organization",
        "name": "BYOMA",
        "logo": "https://byoma.com/cdn/shop/files/Byoma_Logo-Light-Yellow.png?v=1724060169&width=500",
        "sameAs": [
            "",
            "https://www.facebook.com/byomaskin",
            "",
            "https://www.instagram.com/byoma/",
            "https://www.tiktok.com/@byoma",
            "",
            "",
            "",
            ""
        ],
        "url": "https://byoma.com"
    },
    {
        "@context": "http://schema.org",
        "@type": "WebSite",
        "name": "BYOMA",
        "potentialAction": {
            "@type": "SearchAction",
            "target": "https://byoma.com/search?q={search_term_string}",
            "query-input": "required name=search_term_string"
        },
        "url": "https://byoma.com"
    }
]
/collections/all/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "BYOMA",
    "logo": "https://byoma.com/cdn/shop/files/Byoma_Logo-Light-Yellow.png?v=1724060169&width=500",
    "sameAs": [
        "",
        "https://www.facebook.com/byomaskin",
        "",
        "https://www.instagram.com/byoma/",
        "https://www.tiktok.com/@byoma",
        "",
        "",
        "",
        ""
    ],
    "url": "https://byoma.com"
}
/collections/bundles/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "BYOMA",
    "logo": "https://byoma.com/cdn/shop/files/Byoma_Logo-Light-Yellow.png?v=1724060169&width=500",
    "sameAs": [
        "",
        "https://www.facebook.com/byomaskin",
        "",
        "https://www.instagram.com/byoma/",
        "https://www.tiktok.com/@byoma",
        "",
        "",
        "",
        ""
    ],
    "url": "https://byoma.com"
}
/pages/skin-analysis/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "BYOMA",
    "logo": "https://byoma.com/cdn/shop/files/Byoma_Logo-Light-Yellow.png?v=1724060169&width=500",
    "sameAs": [
        "",
        "https://www.facebook.com/byomaskin",
        "",
        "https://www.instagram.com/byoma/",
        "https://www.tiktok.com/@byoma",
        "",
        "",
        "",
        ""
    ],
    "url": "https://byoma.com/pages/skin-analysis"
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Beauty, Cosmetics & Personal Care
45.4 Avg BS

Based on 1453 businesses audited.

BS Detector

Beauty, Cosmetics & Personal Care BS: BYOMA (byoma.com)

https://byoma.com 📍 Industry: Beauty, Cosmetics & Personal Care
45 BS / 100

BYOMA successfully carves out a ‘science-lite’ niche using the skin barrier as a credible hook, supported by legitimate NEA certifications. However, it falls into standard industry traps by citing ‘clinical trials’ and ‘dermatologist approvals’ that remain entirely anonymous and unverifiable. It is a professionally designed retail facade that prioritizes brand aesthetic over hard scientific transparency.

Info Density Power-words vs. Substance ratio.
14
47% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
2
10% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
11
55% BS
Commodity Fingerprint Detection of industry clichés/templates.
8
53% BS
Identity & Authority Expert verifiability & Schema depth.
10
67% BS

1. Replace the generic ‘Clinically Proven’ text with a link to a ‘Transparency Page’ hosting PDF summaries of actual clinical studies including sample sizes and durations. 2. Name the specific dermatologists or the medical advisory board behind the ‘dermatologist-approved’ claim and add their credentials. 3. Fix the technical redundancy where H2 and H3 tags repeat the same product names to improve structural coherence. 4. Populate the ‘Skin Analysis’ page with actual educational substance regarding barrier function rather than using it as a thin redirect to products.

The content perfectly aligns with the Beauty, Cosmetics & Personal Care industry, specifically focusing on the ‘skin barrier’ sub-niche. The use of terms like barrier-boosting, actives, and dermatologically-approved confirms a targeted positioning within the cosmeceutical market.

“The score of 45 is driven by the 'Identity and Authority' and 'Information Density' pillars. The failure to name any scientific authorities despite claiming science-backed status creates a significant credibility ceiling. The NEA seals are the primary factor preventing the score from entering the 'High BS' (60+) range.”

Verified Analysis Date: June 20, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
Brand AI Reputation