Training Example: ITX Corp. – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in IT Services, Hosting & Managed Services
Generic Claims: your technology partner, 99.9% uptime guaranteed, enterprise-grade solutions at SMB prices, we keep your business running…
Red Flags: uptime guarantees without SLA documentation, vendor partner claims without tier specification, cybersecurity services without security certifications, no data centre location or ownership clarity…
Semantic Drift Patterns: homepage claims enterprise but services are break-fix for small offices, claims proactive monitoring but service page describes reactive support, homepage shows cloud expertise but offerings are basic hosting resale, claims cybersecurity expertise but no security-specific certifications…
Proof Expectations: specific vendor certifications with partner tier, published SLA terms with penalty clauses, data centre locations and tier ratings, ISO 27001 or SOC 2 certification details…

ITX Corp.

(https://itx.com) 📸 Data Snapshot: May 27, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE ITX Corp. | Global Product & Software Development Company (https://itx.com)
Title

ITX Corp. | Global Product & Software Development Company

Meta

ITX Corp. is a global software development company that specializes in creating experiences that move, touch, and inspire the world.

H1 We Build Products That Drive Your Business
H2 Recent Success Stories
H2 Full Service Starts Here
H2 Unlock the Power of AI with ITX
H2 SOFTWARE THAT DELIVERS FOR
H2 ITX Product + Design Conference is Back!
H2 Like what you see? Let’s talk now.
H2 Newsletter
H3 An award-winning team focused on delivering the best client services and solutions.
H3 ITX works closely with some of the best in the industry to meet your exact custom software needs.
HEADING_REPEATED_BODY The ITX Artificial Intelligence Hub (https://itx.com/itx-ai-hub/)
Title

The ITX Artificial Intelligence Hub

Meta

Welcome to the ITX AI Hub. Here you’ll learn about our perspective, rules, investment, and vision for AI.

H1 The ITX Artificial Intelligence Hub
H2 Principle-Centered Approach to Integrating AI
H2 ITX AI RULES, INVESTMENT, AND VISION
H2 DOWNLOAD THE COMPLETE PDF
H2 AI Innovation & Application
H2 Let’s Connect.
H2 Newsletter
H3 ITX’s perspective on AI and our approach to adoption
H4 Empowering People
H4 Responsible Governance
H4 Growing to Perform More Powerfully
H4 Reducing Total Cost, Improving Quality
H5 Welcome to the ITX AI Hub. Here you’ll learn about our perspective on AI including our Principles, Rules, Investment, and Vision.
H5 See how we apply AI to real-world problems, delivering transformative outcomes for our clients.
H5 Dig into our latest experiments, methodologies, and discoveries that shape the future of AI.
H5 Gain practical insights, industry perspectives, and lessons learned from our hands-on AI work.
HEADING_REPEATED_BODY Getting Started With Product Inclusion – ITX Corp. (https://itx.com/getting-started-with-product-inclusion/)
Title

Getting Started With Product Inclusion – ITX Corp.

H1 Getting Started with Product Inclusion
H2 Overview
H2 Get the Guide
H2 NEW EBOOK RELEASE
H2 Newsletter
H3 Product inclusion is the competitive advantage your business may be missing
H3 Product Inclusion in Practice: A New ITX.com
NAV_REPEATED_FOOTER ITX Careers | Creators of Inspiring Digital Experiences (https://itx.com/careers/)
Title

ITX Careers | Creators of Inspiring Digital Experiences

Meta

Looking for a career that offers great benefits, balance, growth opportunities and is inspiring? Welcome to ITX – view our open positions.

H1 Are you an innovator and a creator?
H2 We want to hear from you.
H2 Join a team of talented, high-performing professionals doing awesome things in their communities.
H2 Share.
H2 Why ITX?
H2 Values That Are Recognized
H2 Hiring @ ITX
H2 Our Values
H2 ITX IS INTERNATIONAL
H2 Connect & Follow
H2 Newsletter
H3 An award-winning team focused on delivering the best client services and solutions.
H3 ITX Corp Named Recipient of 2021 ETHIE Award
H3 ITX’s values serve as the underlying criteria for all our actions and decisions.
H3 ITX Corp. is Proud to be a Global Team
H3 Rochester Headquarters
H4 We're One Team
H4 Work Where You Want To
H4 Unplug Completely When You Need To
H4 Physical Well-Being is a Priority
H4 Professional Growth is Supported
H4 Life @ ITX
H4 Equality in Compensation Prevails
H4 We’re Making a Commitment to You
H4 Life Happens, and We Make Room for It
H4 Getting to know each other
H4 Assessing your skills
H4 Meeting your manager
H4 Making a commitment
H4 Integrity
H4 Innovation
H4 Elegance
H4 Mastery
H4 Success
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://itx.com) ITX Corp. | Global Product & Software Development Company
[H1]
We Build Products That Drive Your Business

ITX is your custom software partner, solving the challenges that matter most to deliver lasting business value.

[H2] Recent Success Stories
View all

INDUSTRY
K-12 EdTech
Human-Centered AI Tool Integration

View Case Study

INDUSTRY
Financial Services
AI Agents Proof-of-Concept Builds Confidence in Approach

View Case Study

INDUSTRY
Financial Services
Rapid Team Deployments Spark Company Strategy

View Case Study

INDUSTRY
Insurance Services
Re-Platform + Migration to Sitecore

View Case Study

[H2]
Full Service Starts Here
Software Product Strategy

Successful strategy begins with your vision for the product.

Learn More
chevron_right
User Research & Design

Bring joy to your users by designing software for humans.

Learn More
chevron_right
Architecture & Security

Developed by experts ensuring functionality, compliance and security.

Learn More
chevron_right
Data Science & Artificial Intelligence

Predictive capabilities of AI and ML to help validate business decisions and drive success.

Learn More
chevron_right

[H2] Unlock the Power of AI with ITX
Discover intelligent AI solutions, expert insights, and forward-thinking strategies at the ITX AI Hub. From automation to data-driven decision-making, we harness the power of AI for real-world impact. Explore how ITX is building smarter.
Visit the AI Hub

[IMG: The AI Hub]

[H2]
SOFTWARE THAT DELIVERS FOR

[IMG: AssuredPartners Logo]

[IMG: Excellus BCBS Logo]

[IMG: Hartland logo]

[IMG: WineDirect Logo]

[IMG: Elsevier Logo]

[IMG: Pattern Logo]

[IMG: ZR Per Diem Logo]

[IMG: ePlan Services Logo]

The collaboration with ITX was immediate and impactful. They brought the ideal blend of innovative thinking and practical expertise. ITX became a natural extension of our team.

Karla George
CEO, FLX AI

[H3]
An award-winning team focused on delivering the best client services and solutions.

[IMG: Great Place to Work Certification Badge 2025]

[IMG: Badge of Best Company to Work for in New York]

[IMG: Winner badge Tech Company of the Year]

[H2] ITX Product + Design Conference is Back!
The Product + Design Conference returns to Rochester, NY on June 24-25, 2026!
Experience the energy of the ITX Product + Design Conference, a dynamic 2-day gathering where global thought leaders share bold ideas, practical strategies, and the skills that move teams forward.
Learn More

[IMG: Product and design Conference Brand Image]

[H3]
ITX works closely with some of the best in the industry to meet your exact custom software needs.

[IMG: IBM Silver Partner Logo Badge]

[H2]
Like what you see? Let’s talk now.
Reach Out
2993 chars
SUB-PAGE (https://itx.com/itx-ai-hub/) The ITX Artificial Intelligence Hub
[H1]
The ITX Artificial Intelligence Hub
[H5]
Welcome to the ITX AI Hub. Here you’ll learn about our perspective on AI including our Principles, Rules, Investment, and Vision.
Let’s Connect About AI

[H2]
Principle-Centered Approach to Integrating AI
ITX’s conscious integration of AI tools leans on four key principles. From these principles we have established a set of rules that serve as behavioral guardrails – i.e., constraints that drive creativity and innovation. Firmly stated but not carved in stone, our rules will generate continuing conversations about AI’s fit in ITX workflows. Beginning with client consultation, we will present and describe AI tool application generally – then explain in greater detail the opportunities for improved quality and efficiency as well as risk – leaving the decision about how and when we use AI to our client-partners.

[H4] Empowering People
AI amplifies human abilities by reducing time spent on repetitive tasks and freeing team members for creative problem-solving and high-value work.

[H4] Responsible Governance
Transparency, security, risk mitigation, and ethics guide our AI implementation.

[H4] Growing to Perform More Powerfully
We embrace AI integration as a journey, continuously adapting and upskilling our team to thrive in this evolving landscape.

[H4] Reducing Total Cost, Improving Quality
AI-enabled workflows show promise when it comes to reducing total cost and/or improving quality, and we’re eager to discover both for our clients.

[H2]
ITX AI RULES, INVESTMENT, AND VISION
At ITX, the application of AI tools is all about delivering client and customer value and advancing the practice of the many disciplines we use to produce leading software solutions. AI promises to help us be better product managers, architects, researchers, designers, and engineers while keeping clients and their users at the center of everything we do.

10 Rules Governing ITX’s Approach to AI

Rules that govern ITX’s AI approach and application.

Learn More
chevron_right
Investing in AI Exploration

At ITX, we embrace AI integration is a journey.

Learn More
chevron_right
ITX’s Vision for an AI-Enabled Future

AI will elevate the capability of the human problem solver.

Learn More
chevron_right

[H2] DOWNLOAD THE COMPLETE PDF

[H3] ITX’s perspective on AI and our approach to adoption
Our purpose in sharing ITX’s Perspective on AI and Our Approach to Adoption is to present a clear statement of our current thinking, to instill in our client-partners a sense of confidence in ITX expertise, and to engage our team members with a set of principle-driven rules that will guide their professional growth and work with AI tools.
The conversation around AI integration neither begins nor ends here. If we are to maintain our growth mindset, we must continue to explore and learn. Thus, we invite your feedback.
Download

The ITX Team Statement on AI

[H2]
AI Innovation & Application
We believe the best way to push the boundaries of AI is to build, test, learn, and apply. That’s why we’re constantly exploring new ideas and sharing our findings through case studies, in-depth research, and thought-provoking blog posts, bringing clarity to complex AI challenges.
[H5]
See how we apply AI to real-world problems, delivering transformative outcomes for our clients.
LEARN MORE
[H5]
Dig into our latest experiments, methodologies, and discoveries that shape the future of AI.
LEARN MORE
[H5]
Gain practical insights, industry perspectives, and lessons learned from our hands-on AI work.
LEARN MORE

[H2]
Let’s Connect.

Let’s set up some time to discuss AI and your project.
3746 chars
SUB-PAGE (https://itx.com/getting-started-with-product-inclusion/) Getting Started With Product Inclusion – ITX Corp.
[H1]
Getting Started with Product Inclusion

An imperfect guide to thinking bigger and building better
digital experiences
Download This Guide

[H2]
Overview
[H3]
Product inclusion is the competitive advantage your business may be missing
Learn what this people-first business imperative is and why it’s mission critical for every business. Whether you’re an absolute beginner to the topic or have some surface knowledge, use this guide as a jumping off point for your education. We’ll address such areas as:
The business (and human) case for product inclusionOvercoming “like me” or ability biasUnderstanding the difference between equality and equity The spectrum of disability: permanent, temporary and situationalSuccess cases of product inclusion in actionHow to “show up” and kick off your own product inclusion practice 

[H2]
Get the Guide
Download the guide today! If you’d like to learn more about ITX’s product inclusion journey and our roadmap or are interested in a product inclusion consultation, contact us at [email protected]. 

[IMG: eBook cover image]

[H2] NEW EBOOK RELEASE

[H3] Product Inclusion in Practice: A New ITX.com
Putting inclusive design standards into practice isn’t easy. In fact, we needed to start from scratch on this site. The goal with this eBook is to provide a transparent glimpse into our product inclusion roadmap.
Learn More About the eBook
1424 chars
SUB-PAGE (https://itx.com/careers/) ITX Careers | Creators of Inspiring Digital Experiences
[H1]
Are you an innovator and a creator?
[H2]
We want to hear from you.
View Open Positions

[H2]
Join a team of talented, high-performing professionals doing awesome things in their communities.
ITX is dedicated to solving challenging technology problems. We’re seeking people who are also driven to make things better and who want to help our clients move, touch, and inspire the world.

View Our Open Positions

[H2]
Share.

[IMG: Facebook]
[IMG: X]
[IMG: LinkedIn]
[IMG: Email]

[IMG: Youtube]

[H2] Why ITX?
AKA, The Benefits

[H4] We're One Team
Our remote-first approach allows us to bring together diverse, global teams to collaborate on client work. This means your teammates could be in anywhere in the world. We build solution teams with the skillsets needed for a client project regardless of where you’re physically located. It’s just that simple.

[H4] Work Where You Want To
We pioneered remote working and have strong systems for ensuring good communication and collaboration among teammates no matter where you live or work. Our deep experience with remote teamwork means our organization thrives virtually.

[H4] Unplug Completely When You Need To
We offer traditional paid time off for when it’s needed. Taking time away from work with no meetings, phone calls, or deadlines is important for your health and key to our long-term relationship. We encourage our team members to really take time off with a PTO package that increases with tenure.

[H4] Physical Well-Being is a Priority
We offer paid sick leave time for when you need it for yourself or to care for a loved one. Plus, wellness guidance is provided by our prestigious healthcare partners.

[H4] Professional Growth is Supported
We work with you to design an Individual Development Plan that helps grow and achieve your goals. You have unlimited access to a training platform, and we provide training sponsorships to support your personal professional development journey. We also invite you to join our ITX-run training events such as X10 and Product and Design Conference.

[H4] Life @ ITX
After you start at ITX, you’re invited to join an interactive course given live (via video conference) by ITX leaders. The course, designed specifically for our new team members, helps you better understand the ITX cultural significances, common language for problem-solving, and ways of being.

[H4] Equality in Compensation Prevails
Salaries are based on the market, not on negotiation. We gather market data to define the benchmark for each position and perform regular Salary Reviews to compare benchmarks with current salaries and adjust as needed.

[H4] We’re Making a Commitment to You
We build teams, not networks of short-term gig workers. A long-term working relationship is what we’re after. Your professional growth, your physical and mental well-being, your work/life balance… it’s all being considered so teams can grow and thrive, together, for many years to come.

[H4] Life Happens, and We Make Room for It
We offer flex time to help accommodate life’s everyday occurrences. If you have a doctor’s appointment, a sick child, or just need to get your oil changed (unless you have EV, of course!), our flexible work scheduling helps you maintain balance.

ITX's workplace culture, innovation, and creativity was recognized for its excellence in 2021 when we won TechRochester's Best Tech Workplace Award.

[IMG: Best Tech Workplace Award]

TechRochester
2021

[H3]
An award-winning team focused on delivering the best client services and solutions.

[IMG: Badge of Best Company to Work for in New York]

[IMG: Winner badge Tech Company of the Year]

[H2] Values That Are Recognized

[H3] ITX Corp Named Recipient of 2021 ETHIE Award
The ETHIE, sponsored by Elevate Rochester, recognizes organizations in the Rochester region that exemplify high standards of ethical behavior in their everyday operations, particularly in response to heightened challenges and crises.
Read More

Ethie Awards Winner Video
With the ITX Team

[H2] Hiring @ ITX

During the hiring process, we want to get to know you (the real you!), as well as your professional goals. We live by our ITX values, and every step of the interview process embodies our collaborative culture. Our Global Talent team works to communicate with you throughout the entire process, so you’re not left in the dark.
Here are the steps you could expect:

[H4] Getting to know each other
This is an open conversation to see if we both have interest in moving to the next step. We’ll share more about our culture, how we work, and what to expect working with us. You’ll share your experience, what you’re hoping to learn, and how ITX fits into your future.

[H4] Assessing your skills
We’ll assess your applicable skills based on the position. In some cases, we’ll run through questions and online challenges and fill you in on our tech stack, current projects, and how a team works.

[H4] Meeting your manager
We’re all impressed with each other. Now we’d like you to meet your manager and learn even more about your future team. Consider this another conversation in which we mutually agree that we should be working together.

[H4] Making a commitment
This is a conversation about commitment from us to you and you to us. This step includes the offer and what you should expect while working with us and what we’d expect from you.

[IMG: A group of ITX team Members at a bar wearing their favorite sport team shirt]
[IMG: A groupe of ITX Team Members at a baseball court participating of a sport competition]
[IMG: A group of ITX team members enjoying an ice cream during a nice summer day outside of ITX headquarters, at Downtown Rochester]

[H2] Our Values

[H3] ITX’s values serve as the underlying criteria for all our actions and decisions.

[H4] Integrity
We honor our word.

[H4] Innovation
We learn from everything we do and purposefully experiment.

[H4] Elegance
We find a simpler way. Simpler means more efficient, more optimized, and more user-friendly.

[H4] Mastery
We constantly grow to perform more powerfully. In pursuit of mastery, we are committed to constant improvement of our chosen crafts.

[H4] Success
We work to thrive together, not only as a team but in partnership with our clients.

[IMG: A large group of ITX team members at the2022 Product and Design Conference, sponsored by ITX]

[H2]
ITX IS INTERNATIONAL
[H3]
ITX Corp. is Proud to be a Global Team
Our corporate headquarters is located in Rochester, NY, but ITX offices and team members can be found across the US and around the world.
[H3]
Rochester Headquarters
1 South Clinton Avenue, Suite 900Rochester, NY 14604
585.899.4888
800.600.7785
[H2]
Connect & Follow
Facebook

Linkedin

Instagram
Glassdoor
7060 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
15Review mentions (all pages)
5External proof links (all pages)
PageReviewsProof links
/ (home) 4 1
/itx-ai-hub/ 4 1
/getting-started-with-product-inclusion/ 3 1
/careers/ 4 2
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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            "dateModified": "2026-04-10T19:59:31+00:00",
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        },
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            "@type": "WebSite",
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            "url": "https://itx.com/",
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/itx-ai-hub/
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/getting-started-with-product-inclusion/
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/careers/
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            "inLanguage": "en-US",
            "@id": "https://itx.com/careers/#primaryimage",
            "url": "https://itx.com/wp-content/uploads/2023/06/ITX-Team-Members-Career-680x500-1.png",
            "contentUrl": "https://itx.com/wp-content/uploads/2023/06/ITX-Team-Members-Career-680x500-1.png",
            "width": 680,
            "height": 500,
            "caption": "A group of ITX team Members at a bar wearing their favorite sport team shirt"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://itx.com/careers/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://itx.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Careers"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://itx.com/#website",
            "url": "https://itx.com/",
            "name": "ITX Corp.",
            "description": "Global Product & Software Development Company",
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://itx.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        }
    ]
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
IT Services, Hosting & Managed Services
45.7 Avg BS

Based on 741 businesses audited.

BS Detector

IT Services, Hosting & Managed Services BS: ITX Corp. (itx.com)

https://itx.com 📍 Industry: IT Services, Hosting & Managed Services
30 BS / 100

ITX Corp. is a high-substance consultancy that backs its marketing claims with transparent frameworks and clear physical footprints. It successfully avoids the ’empty suit’ syndrome common in software development by showcasing its own thought leadership events and specific inclusion methodologies.

Info Density Power-words vs. Substance ratio.
9
30% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
2
10% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
7
35% BS
Commodity Fingerprint Detection of industry clichés/templates.
7
47% BS
Identity & Authority Expert verifiability & Schema depth.
5
33% BS

Integrate Person schema for the executive leadership team to anchor corporate claims in human expertise. Add granular ROI metrics (e.g., 20% efficiency gain) to the homepage case study teasers. Link the ‘award-winning’ headings directly to the external award issuer’s verification pages. Provide direct proof paths for the 4 reviews mentioned in metadata to eliminate trust theatre flags.

The site aligns strongly with high-end software product development and digital strategy rather than generic managed IT services. The content focuses on the lifecycle of product creation, from user research and architecture to AI integration, confirming a specialized consultancy model.

“The score of 30 reflects a very low bullshit factor, driven primarily by strong semantic coherence and high information density. Minor penalties were applied for missing technical expert schema and the standard commodity language used in the values and benefits sections.”

Verified Analysis Date: May 27, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result