Training Example: YEG Digital – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Marketing, SEO & Advertising Agencies
Generic Claims: we grow businesses, results that speak for themselves, your marketing partner, proven track record…
Red Flags: guaranteed rankings or specific position promises, case studies with no client names or metrics, proprietary tools that are rebranded free tools, results claims without timeframes or baselines…
Semantic Drift Patterns: homepage claims data-driven but case studies show no metrics, claims full-service but team is three people, homepage targets enterprise but case studies are local businesses, claims proprietary methodology but describes standard practices…
Proof Expectations: named client case studies with before-and-after metrics, specific revenue or traffic numbers achieved, verified vendor partnerships with tier levels, team member profiles with specific expertise and career history…

YEG Digital

(https://yegdigital.com) 📸 Data Snapshot: May 19, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Edmonton Digital Marketing Agency | YEG Digital (https://yegdigital.com)
Title

Edmonton Digital Marketing Agency | YEG Digital

Meta

YEG Digital helps service businesses grow with high-performing websites, SEO, and digital marketing. Clear strategy, honest advice, real results.

H1 Edmonton Web Design, SEO & Google Ads
H2 What We Do.
H2 Why Businesses Choose Us.​
H2 Proven Growth in Competitive Markets.
H2 Awards are great. Results are better.
H2 Trusted by businesses like yours.
H2 What Our Clients Say About Us.
H2 A Simple, Clear Process.
H2 100% Transparency & Ownership.
H2 Your Goals. Our Team.
H2 Built to Bless.
H2 Frequently Asked Questions.
H3 Strategic Advice
H3 Web Design
H3 Local SEO
H3 Digital Marketing
H3 Managed Hosting
H3 Same-Day Support
H3 175% Organic Traffic Growth After Technical Rebuild
H3 From Page 8 to Top 3 in Edmonton’s Blinds Market
H3 From Position 23 to 2: SEO Rebuild for a 35-Year Law Firm
H3 Elevating Authority for a Senior HR Consultant
H3 From DIY WordPress to Page 1 Rankings in Edmonton
H3 From No Website To Ranking Top 3 in 18 Months
H3 1 – Start With a Real Conversation
H3 2 – Get a Clear Plan
H3 3 – Build What Moves the Needle
H3 4 – Optimize and Support
H3 5 – Grow Over Time
H3 Paul Letourneau
H3 Zach Belland
H3 Janelle Carriere
H3 Kolbi Cameron
H3 Jose Mavarez
H3 Jorge Flores
H3 Lucía Simiand
H3 Lindsey Montry
H3 Tobias Bello
H3 Duke Genon
H3 YEG Digital
HEADER_HEADING_REPEATED_BODY Get Started on Your Project with Our Expert Team (https://yegdigital.com/start/)
Title

Get Started on Your Project with Our Expert Team

Meta

Get Started with us and learn what it's like to work with a Digital Agency that values you and your business. Fast, affordable and reliable digital services.

H1 Get Started
H3 YEG Digital
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER About YEG Digital | Edmonton’s Trusted Digital Marketing Agency (https://yegdigital.com/about/)
Title

About YEG Digital | Edmonton’s Trusted Digital Marketing Agency

Meta

We help service-based companies grow through strategy, websites, SEO, and marketing retainers. Edmonton-based, results-driven, and built for long-term partnerships.

H1 Your Goals. Our Team.
H2 What Drives Us.
H2 Based in Edmonton.
H2 From Our Clients.
H2 Press & Media
H2 Your Goals. Our Team.
H2 Our Story.
H3 Built to Bless
H3 Own the Outcome
H3 Serve with Excellence
H3 Paul Letourneau
H3 Zach Belland
H3 Janelle Carriere
H3 Kolbi Cameron
H3 Jose Mavarez
H3 Jorge Flores
H3 Lucía Simiand
H3 Lindsey Montry
H3 Tobias Bello
H3 Duke Genon
H3 YEG Digital
NAV_HEADER_REPEATED_FOOTER Edmonton Web Design Services | WordPress Web Design (https://yegdigital.com/web-design/)
Title

Edmonton Web Design Services | WordPress Web Design

Meta

Professional Edmonton web design and WordPress website design services for fast, SEO-optimized WordPress websites. Call 780-884-0591

H1 Edmonton Web Design Services
H2 Local Edmonton Web Design
H2 Why Edmonton Businesses Choose Us
H2 Websites Built to Perform, Convert, and Grow
H2 Built to Convert
H2 Real Edmonton Websites We’ve Built
H2 Our Web Design Process
H2 Edmonton Website Pricing Made Simple
H2 What It’s Like to Work With Us
H2 How Our Services Work Together
H2 Web Design FAQs
H3 Modern Web Design
H3 SEO-Ready Websites
H3 Built for Speed
H3 Easy Updates
H3 Clear conversion paths
H3 Messaging built around your customers
H3 SEO and ads in mind from day one
H3 Measurable results, not opinions
H3 1 – Connect With Us
H3 2 – Planning & Structure
H3 3 – Design & Build
H3 4 – Launch & Training
H3 5 – Ongoing Support & Maintenance
H3 SEO Services
H3 Google Ads
H3 Website Hosting
H3 Website Support
H3 How long does it take to build a new website?
H3 What’s included in your web design pricing?
H3 Do you build WordPress websites for Edmonton businesses?
H3 Do you write the content, or do we need to provide it?
H3 Will my website be optimized for SEO?
H3 Can we update the site ourselves after it launches?
H3 Do you work with businesses outside Edmonton?
H3 Are there long-term contracts?
H3 Do you only offer website design services?
H3 YEG Digital
NAV_HEADER_REPEATED_FOOTER Edmonton SEO Company – YEG Digital (https://yegdigital.com/seo/)
Title

Edmonton SEO Company – YEG Digital

Meta

YEG Digital is a local Edmonton SEO Company that has been providing search engine optimization services since 2017. No Monthly Contracts.

H1 Edmonton SEO That Grows Your Business
H2 Fully-managed SEO services customized to your business needs.
H2 Proud to Be Local.
H2 Edmonton SEO Company
H2 Trusted by businesses like yours.
H2 Real Results: 120% Increase in Organic Traffic
H2 How Our SEO Services Work.
H2 Technical Website Rebuild Improves SEO Health from 68 → 100
H2 Everything You Need to Win in Local Search.
H2 Local SEO.
H2 Technical SEO.
H2 Content Optimization.
H2 Citation & Link Building.
H2 GBP Management.
H2 Monitoring & Reporting.
H2 Awards are great. Rankings are better.
H2 Your Goals. Our Team.
H2 Frequently Asked Questions.
H3 Local SEO
H3 Technical SEO
H3 Content Optimization
H3 Citation & Link Building
H3 GBP Management
H3 Monitoring & Reporting
H3 Understand the Market
H3 Fix the Foundation
H3 Build Pages and Authority
H3 Improve and Adjust
H3 Paul Letourneau
H3 Zach Belland
H3 Janelle Carriere
H3 Kolbi Cameron
H3 Jose Mavarez
H3 Jorge Flores
H3 Lucía Simiand
H3 Lindsey Montry
H3 Tobias Bello
H3 Duke Genon
H3 YEG Digital
NAV_HEADER_REPEATED_FOOTER Edmonton Google Ads Management Services | PPC Advertising (https://yegdigital.com/google-ads/)
Title

Edmonton Google Ads Management Services | PPC Advertising

Meta

Edmonton Google Ads Management services for companies that want to see measurable ROI on their Google Ads spend. Call 780-884-0591

H1 Edmonton Google Ads Management
H2 Edmonton Google Ads Management
H2 Why Edmonton Businesses Choose Us
H2 Google Ads Built to Perform, Convert, and Grow
H2 Built for Real Growth
H2 Trusted by Edmonton Businesses for Google Ads
H2 Our Google Ads Process
H2 Edmonton Google Ads Pricing
H2 Who We Work Best With
H2 How Our Services Work Together
H2 Frequently Asked Questions
H3 Campaign Strategy
H3 Ad Structuring
H3 Smart Spending
H3 Measured & Optimized
H3 Strategy built on real business insight
H3 Flexible campaigns that adapt
H3 Full transparency, always
H3 Clear monthly reporting
H3 1 – Deep Discovery & Live Strategy Session
H3 2 – Keyword Intent & Campaign Planning
H3 3 – Account Setup & Conversion Tracking
H3 4 – Ongoing Optimization & Budget Control
H3 5 – Measure, Report, and Improve
H3 Web Design
H3 SEO Services​
H3 Website Hosting
H3 Website Support
H3 How long does it take for Google Ads to start working?
H3 How is your Google Ads management different?
H3 Do I own my Google Ads account?
H3 Do you mark up ad spend?
H3 What’s included in Google Ads management?
H3 How much should I spend on Google Ads?
H3 Will Google Ads still work if my services or seasons change?
H3 YEG Digital
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://yegdigital.com) Edmonton Digital Marketing Agency | YEG Digital
[H1] Edmonton Web Design, SEO & Google Ads

Trusted by 250+ businesses since 2017. Strategic web, SEO, and Google Ads with execution and accountability under one roof.

Get Started →

(780) 884-0591

[IMG: Google Logo]

[IMG: 5 star rating icons]

[IMG: Clutch Logo]

[IMG: 5 star rating icons]

[IMG: UpCity Logo]

[IMG: 5 star rating icons]

[IMG: Tech Behemoths Logo]

[IMG: 5 star rating icons]

[IMG: GoodFirms Logo]

[IMG: 5 star rating icons]

[H2] What We Do.

We build digital foundations that support rankings, conversions, and long-term authority, delivered by a specialist team. We work best with established businesses that want a long-term partner, not quick fixes.

[H3] Strategic Advice

We help you define clear goals, prioritize what matters, and build a focused growth plan grounded in real data.

[H3] Web Design

We design and build fast, conversion-focused websites structured for long-term visibility and performance.

[H3] Local SEO

We improve your visibility in local Google search and the map pack so high-intent customers find you first.

[H3] Digital Marketing

We manage paid campaigns that attract qualified traffic and convert clicks into measurable leads without wasted spend.

[H3] Managed Hosting

We provide secure, high-performance hosting with proactive monitoring and updates to keep your site stable and protected.

[H3] Same-Day Support

When you need help, you get fast responses, clear answers, and direct access to a team that knows your site.

[H2] Why Businesses Choose Us.​

We’re based in Edmonton and work with businesses here every day. We understand this market, the competition, and what customers are actually searching for.We work with 100+ businesses every month, so we’ve seen what breaks, what works, and what actually moves the needle. Our team is built around specialists in web, SEO, ads, and support, so nothing gets missed..When you work with us, you partner with a focused team that takes your business’s growth seriously.

Let's Talk →

[IMG: Downtown Edmonton buildings with motivational wall mural]

[H2] Proven Growth in Competitive Markets.

These are real projects with real ranking movement and real traffic growth. No gimmicks. Just a clear plan and consistent execution over time.

[IMG: inline orthdontics featured]

[H3]
175% Organic Traffic Growth After Technical Rebuild

[IMG: hunterdouglas featured]

[H3]
From Page 8 to Top 3 in Edmonton’s Blinds Market

[IMG: kbl law featured]

[H3]
From Position 23 to 2: SEO Rebuild for a 35-Year Law Firm

[IMG: partner her website rebuild featured]

[H3]
Elevating Authority for a Senior HR Consultant

[IMG: darren does that feature]

[H3]
From DIY WordPress to Page 1 Rankings in Edmonton

[IMG: summergreen landscaping feature]

[H3]
From No Website To Ranking Top 3 in 18 Months

[H2] Awards are great.
Results are better.

Independent industry platforms have ranked YEG Digital among the top web design and SEO agencies in Edmonton and across Canada. These recognitions reflect consistent performance across web design, SEO, and digital marketing.Clutch: 2025 Top SEO Company in AlbertaClutch: 2025 Top Full-Service Digital Company in AlbertaTech Behemoths: 2025 Top Digital Marketing Companies in EdmontonThe Manifest: 2025 Top SEO Agency in EdmontonThe Manifest: 2025 Top Web Design Companies in Edmonton

Work & Awards

Client Projects →

[IMG: Top SEO Company in Alberta Clutch Badge]

[IMG: Top Full Service Digital Marketing Company in Alberta Clutch Badge]

[IMG: Top Technical SEO Company in Alberta Clutch Badge]

[H2] Trusted by businesses like yours.

From local service firms to multi-location organizations, we support teams that take growth seriously.

[IMG: businesslink logo rgb]

[IMG: bissell logo edmonton client.png.webp]

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[IMG: seacanlogoartboard 1 copy 4 1.png]

[H2] What Our Clients Say About Us.

4.9/5 Google rating from businesses who trust us to manage their websites and growth every month.

Get Started →

Trustindex verifies that the original source of the review is Google. Excellent service and support. This team has helped us from the launch of our new site through to ongoing maintenance. They are an accessible, dependable, and responsive team. Trustindex verifies that the original source of the review is Google. Paul and his team are awesome for SEO. Janelle helped us rank in the top 3 for furnace services in our city! They are very responsive and provide great insight. Paul has great knowledge on Ai as well. YEG digital has made a big impact on my business, I would recommend using them 100%! I have been misled by many marketing agencies in the past and it is relief to finally have a team I can trust and that keeps my best interest in mind. Trustindex verifies that the original source of the review is Google. Paul gave a great presentation that helped us understand how to plan a website for small businesses. He clearly knows what he’s doing and has a really engaging personality. He was easy and fun to talk to, and I’d definitely work with him. Trustindex verifies that the original source of the review is Google. I would highly recommend working with Paul and his team. Our group had the pleasure of hearing Paul speak during one of our classes. He helped us be prepared to provide digital marketing services in the projects we are working on. Paul guided our group through critically analyzing a business plan and developing achievable goals. He was very knowledgeable and great at anwswering questions. Paul’s unique creativity and knowledge would be a great resource for anyone’s business or project. Trustindex verifies that the original source of the review is Google. Paul did an awesome job giving me insight as to how I could improve SEO, marketing as-well as my website. After his class he went out of his way to help me out and explain what I could do better. Would recommend to anyone trying to earn more business and sales! Trustindex verifies that the original source of the review is Google. Our group is working on a project for a start-up bison farm ranch business that is specifically targeted towards developing a loyal clientele brand to foster the family business. Paul helped us with figuring out what platform to use for our website based on our client’s needs by showing us the pros and cons. A major part of this was how useful the information tied into search engine optimization to help us drive traffic on the bison website. We learnt so much about troubleshooting in e-commerce and business and about the difference between earned media (social media) and owned media (your website) and how to make earned media point back to owned media. Thank you, YEG Digital! Trustindex verifies that the original source of the review is Google. For our group based course this semester, Paul, the CEO of YEG Digital, volunteered his time to deliver an in-depth presentation that helped our class develop a digital and website design plan for working with a small business. In particular, he helped our group refine our project direction by emphasizing the importance of strong social media visuals for marketing and attracting potential customers, which is especially useful in a small town. Thank you, Paul, for your valuable time and effort in making this process easier for us. Trustindex verifies that the original source of the review is Google. Paul Letourneau was very professional, approachable, and generous with his time. He gave our team practical advice on improving our digital strategy, including tips on making our content more engaging and effective. We left with clear next steps we could immediately apply to our project.
We are very grateful for his expertise and would highly recommend working with him. Trustindex verifies that the original source of the review is Google. Paul spoke in my University class to give us pointers on digital marketing and was an unreal speaker and very interactive, leading a class-wide discussion. His knowledge of website exposure and marketing/business techniques helped a lot with our project of working with small businesses. Trustindex verifies that the original source of the review is Google. Paul came in to give a presentation for one of my classes on the topics of digital marketing, website development, and AI design strategies. He was very knowledgeable in what he was sharing with us and kept the class engaged throughout. I found Paul to be very considerate and forthcoming when answering questions and that he truly cared about ensuring we had the information we needed.
Paul did an excellent job in conveying his knowledge, everything was clear and well organized. He even looked at some of the group projects to help us further understand what he was talking about and how to implement it.
Paul gave my group some useful advice for our project. One of the key things he mentioned to us was that we could use Loom.com to record our screen and show the process we are going through step by step. We can then send this video to our partner, who runs a small hops fam, for future use when updating the website we are designing for them. Load more

[H2] A Simple, Clear Process.

No confusion. No pressure. Just a straightforward path to growth.

[H3] 1 – Start With a Real Conversation

We begin with a discovery call focused on your goals, current performance, and ROI targets. We talk through what is working, what is not, and what you actually want to achieve so success is clearly defined from the start.

[H3] 2 – Get a Clear Plan

Every strategy is tailored to your objectives. We outline the right combination of web design, SEO, Google Ads, hosting, or support to move you toward measurable outcomes, with clear priorities and expectations.

[H3] 3 – Build What Moves the Needle

You work directly with our team inside a shared project platform where you can see tasks, timelines, and progress in real time. You can ask questions anytime, review completed work, and stay fully informed throughout.

[H3] 4 – Optimize and Support

As data comes in, we review it together. You bring expertise from your industry, and we bring expertise in search, performance, and conversion. We refine the strategy, update content, improve campaigns, and focus on what moves results forward.

[H3] 5 – Grow Over Time

Marketing is not static. Algorithms change. AI evolves. Markets shift. We stay alongside you as a strategic partner, adjusting execution and direction so your digital presence continues to support long-term growth.

[H2] 100% Transparency & Ownership.

You own your website, your domain, and your accounts. Always.We never lock you in or hold your assets hostage.While you’re a client, we provide and manage the tools and licenses needed to run everything properly. If you ever move on, your core assets go with you.We’re here to manage and grow your digital presence, not control it.

Let's Talk →

[IMG: WordPress]

[H2] Your Goals. Our Team.

A team of specialists across web, SEO, paid media, hosting, and support.

[IMG: paul letourneau]

[H3] Paul Letourneau

Founder & CEO

[IMG: zach belland]

[H3] Zach Belland

Director of Client Success

[IMG: janelle carriere]

[H3] Janelle Carriere

SEO Manager

[IMG: kolbi cameron 2]

[H3] Kolbi Cameron

Operations Manager

[IMG: jose mavarez]

[H3] Jose Mavarez

Web Support Specialist

[IMG: jorge flores]

[H3] Jorge Flores

Web Designer

[IMG: lucia]

[H3] Lucía Simiand

UI / UX Specialist

[IMG: lindsey m]

[H3] Lindsey Montry

Administrative Assistant

[IMG: tobias bello]

[H3] Tobias Bello

Google Analytics Specialist

[IMG: duke genon]

[H3] Duke Genon

Link Building Specialist

[H2] Built to Bless.

YEG Digital was founded in 2017 after years of experience inside national agencies and large marketing teams. We saw firsthand how often image came before outcomes, and we believed businesses deserved better.We built this agency around transparency, accountability, and measurable growth. If you want to understand who we are and why we work the way we do, read our story and meet the team behind the results.

Our Story →

[IMG: Modern home office workspace with computer and plants]

[H2] Frequently Asked Questions.

What types of businesses do you work best with?

We work best with established businesses that take growth seriously. Companies with a clear service offering, a strong reputation, and a team of specialists who want a marketing partner, not just a vendor.

How long does it take to see SEO results?

SEO is not instant. Most businesses start seeing meaningful movement in 3 to 6 months, with stronger traction building between 6 and 12 months.The timeline depends on your industry, competition, website condition, and how much authority you already have. A brand new or poorly built site will take longer than an established one with a solid foundation.We focus on steady, durable growth. That means fixing technical issues, improving content, strengthening internal structure, and building authority the right way. When SEO is done properly, results compound over time instead of disappearing after a few months.If you’re looking for overnight rankings, SEO is not the right strategy. If you’re looking for long-term visibility that keeps generating leads, it’s one of the strongest investments you can make.

Do you guarantee rankings or results?

No agency can guarantee rankings. What we guarantee is disciplined execution, clear reporting, and consistent optimization based on real data. We focus on steady, measurable improvement over time.

Will I own my website and accounts?

Yes. You always own your website, domain, hosting environment, and advertising accounts. Nothing is locked behind our access.

Do I have to sign a long-term contract?

Most services are month-to-month. We focus on earning your business through performance, communication, and responsiveness.

How involved do I need to be?

We handle the heavy lifting, but the best results come from collaboration. You bring industry insight. We bring digital expertise. Together, we refine strategy and execution.

What makes you different from other agencies?

We stay involved after launch. We respond quickly. We show you the data. And we treat your growth like it is our responsibility, not just a pr
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SUB-PAGE · THIN (https://yegdigital.com/start/) Get Started on Your Project with Our Expert Team
[H1] Get Started

Use the form below to start your project with us. Once we receive your information, someone from our team will reach out via email and book a time with you to go through your project in more detail.
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SUB-PAGE (https://yegdigital.com/about/) About YEG Digital | Edmonton’s Trusted Digital Marketing Agency
[H1] Your Goals. Our Team.

We built this team on purpose. Every member was selected for deep expertise in their field, creating a specialist team designed to execute at a high level.

Let's Talk →

(780) 884-0591

[H2] What Drives Us.

[H3] Built to Bless

Our work is a calling. We use our skills to serve others, help businesses grow, and create lasting impact.

[H3] Own the Outcome

We take responsibility for the results. No excuses. If something falls short, we fix it and move forward with honesty and clarity.

[H3] Serve with Excellence

We hold a high standard for our work. We stay sharp, keep improving, and deliver thoughtful strategy with clean execution.

[H2] Based in Edmonton.

YEG Digital was built in Edmonton, and we are proud of that. This city is competitive and built on hard work, and that mindset shaped how we built our company.While our team now spans across the Americas, our roots are here. We understand this market, the competition, and what customers are actually searching for.We intentionally built a hand picked team of specialists, each with deep experience in their field. Strategy, design, SEO, and support are handled by experts who know their craft.

Work With Us →

[IMG: Downtown Edmonton buildings with motivational wall mural]

[H2] From Our Clients.

Real feedback from business owners we work with every day.
Trustindex verifies that the original source of the review is Google. Excellent service and support. This team has helped us from the launch of our new site through to ongoing maintenance. They are an accessible, dependable, and responsive team. Trustindex verifies that the original source of the review is Google. Paul and his team are awesome for SEO. Janelle helped us rank in the top 3 for furnace services in our city! They are very responsive and provide great insight. Paul has great knowledge on Ai as well. YEG digital has made a big impact on my business, I would recommend using them 100%! I have been misled by many marketing agencies in the past and it is relief to finally have a team I can trust and that keeps my best interest in mind. Trustindex verifies that the original source of the review is Google. Paul gave a great presentation that helped us understand how to plan a website for small businesses. He clearly knows what he’s doing and has a really engaging personality. He was easy and fun to talk to, and I’d definitely work with him. Trustindex verifies that the original source of the review is Google. I would highly recommend working with Paul and his team. Our group had the pleasure of hearing Paul speak during one of our classes. He helped us be prepared to provide digital marketing services in the projects we are working on. Paul guided our group through critically analyzing a business plan and developing achievable goals. He was very knowledgeable and great at anwswering questions. Paul’s unique creativity and knowledge would be a great resource for anyone’s business or project. Trustindex verifies that the original source of the review is Google. Paul did an awesome job giving me insight as to how I could improve SEO, marketing as-well as my website. After his class he went out of his way to help me out and explain what I could do better. Would recommend to anyone trying to earn more business and sales! Trustindex verifies that the original source of the review is Google. Our group is working on a project for a start-up bison farm ranch business that is specifically targeted towards developing a loyal clientele brand to foster the family business. Paul helped us with figuring out what platform to use for our website based on our client’s needs by showing us the pros and cons. A major part of this was how useful the information tied into search engine optimization to help us drive traffic on the bison website. We learnt so much about troubleshooting in e-commerce and business and about the difference between earned media (social media) and owned media (your website) and how to make earned media point back to owned media. Thank you, YEG Digital! Trustindex verifies that the original source of the review is Google. For our group based course this semester, Paul, the CEO of YEG Digital, volunteered his time to deliver an in-depth presentation that helped our class develop a digital and website design plan for working with a small business. In particular, he helped our group refine our project direction by emphasizing the importance of strong social media visuals for marketing and attracting potential customers, which is especially useful in a small town. Thank you, Paul, for your valuable time and effort in making this process easier for us. Trustindex verifies that the original source of the review is Google. Paul Letourneau was very professional, approachable, and generous with his time. He gave our team practical advice on improving our digital strategy, including tips on making our content more engaging and effective. We left with clear next steps we could immediately apply to our project.
We are very grateful for his expertise and would highly recommend working with him. Trustindex verifies that the original source of the review is Google. Paul spoke in my University class to give us pointers on digital marketing and was an unreal speaker and very interactive, leading a class-wide discussion. His knowledge of website exposure and marketing/business techniques helped a lot with our project of working with small businesses. Trustindex verifies that the original source of the review is Google. Paul came in to give a presentation for one of my classes on the topics of digital marketing, website development, and AI design strategies. He was very knowledgeable in what he was sharing with us and kept the class engaged throughout. I found Paul to be very considerate and forthcoming when answering questions and that he truly cared about ensuring we had the information we needed.
Paul did an excellent job in conveying his knowledge, everything was clear and well organized. He even looked at some of the group projects to help us further understand what he was talking about and how to implement it.
Paul gave my group some useful advice for our project. One of the key things he mentioned to us was that we could use Loom.com to record our screen and show the process we are going through step by step. We can then send this video to our partner, who runs a small hops fam, for future use when updating the website we are designing for them. Load more

[IMG: press media yegdigital]

[H2] Press & Media

Our work and insights have been featured in recognized media publications, including CTV News Edmonton.Paul Letourneau, CEO of YEG Digital, was interviewed to provide commentary on digital growth and shifting consumer behaviour as local businesses adapt to an increasingly online economy.We believe digital strategy should be practical, measurable, and grounded in real business outcomes. Independent media interviews reflect that commitment and our ongoing involvement in the Edmonton business community.

View Press & Media Coverage →

[H2] Your Goals. Our Team.

We’re based in Edmonton, with team members across the Americas. Every person was hand picked for a specific role and a specific set of skills. We are specialists, not generalists, each bringing years of focused experience to the work we do.

[IMG: paul letourneau]

[H3] Paul Letourneau

Founder & CEO

[IMG: zach belland]

[H3] Zach Belland

Director of Client Success

[IMG: janelle carriere]

[H3] Janelle Carriere

SEO Manager

[IMG: kolbi cameron 2]

[H3] Kolbi Cameron

Operations Manager

[IMG: jose mavarez]

[H3] Jose Mavarez

Web Support Specialist

[IMG: jorge flores]

[H3] Jorge Flores

Web Designer

[IMG: lucia]

[H3] Lucía Simiand

UI / UX Specialist

[IMG: lindsey m]

[H3] Lindsey Montry

Administrative Assistant

[IMG: tobias bello]

[H3] Tobias Bello

Google Analytics Specialist

[IMG: duke genon]

[H3] Duke Genon

Link Building Specialist

[H2] Our Story.

I started my marketing career in 2009 in the agency world, where I worked on hundreds of website rebuilds and digital campaigns. I saw how much focus was placed on awards, presentations, and polished narratives, but not always on measurable outcomes.Later, I moved into the automotive industry and oversaw marketing for 70 dealerships, managing a $20 million advertising budget and a team of 25 staff. Every dollar had to be tracked and tied to performance. If it could not produce ROI, it did not move forward. The work became disciplined, analytical, and accountable.That contrast shaped how I think about marketing.When my wife and I welcomed our second daughter, I was traveling frequently and knew it was time to build something closer to home. In 2017, I founded YEG Digital to combine creative strategy with real accountability and to give Edmonton businesses a more transparent, performance-driven approach.Today, our team spans Canada and the Americas, and that focus on honest strategy and measurable growth has not changed.~ Paul Letourneau, Founder & CEO

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SUB-PAGE (https://yegdigital.com/web-design/) Edmonton Web Design Services | WordPress Web Design
[H1] Edmonton Web Design Services

We build WordPress websites for Edmonton service businesses that are fast, conversion-focused, and built to rank — not just look good.

Start Your Website Project →

(780) 884-0591

250+ Edmonton businesses served since 2017 — you own everything, no long-term contracts.

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[H2] Local Edmonton Web Design

Most businesses don’t need flashy designs — they need a website that’s easy to use, easy to manage, and built to convert. We help Edmonton companies turn visitors into leads with clear structure, strong messaging, and SEO-ready foundations.

[H2] Why Edmonton Businesses Choose Us

We design websites with long-term growth in mind. That means clean layouts, SEO-ready page structure, and performance that supports future marketing like SEO and Google Ads without needing a rebuild.Every site is built on WordPress and set up so your team can make updates confidently. And if you need help after launch, our team already knows your site and can step in quickly.

Start Your Project →

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[H2] Websites Built to Perform, Convert, and Grow

Whether you’re searching for web design in Edmonton or upgrading an existing site, we build websites that are clear, fast, and easy to use — designed to turn visitors into leads and support long-term business growth.

[H3] Modern Web Design

Clean, modern layouts built to look professional, build trust, and guide visitors clearly.

[H3] SEO-Ready Websites

Proper structure and on-page setup so search engines can easily understand your site.

[H3] Built for Speed

Fast load times that keep users engaged, reduce drop-offs & increase leads.

[H3] Easy Updates

Simple WordPress editing so your team can update content with ease.

[H2] Built to Convert

Most web design agencies focus on visuals. We focus on outcomes. Every website we build is designed to turn traffic into real inquiries, calls, and leads.

Start Your Project →

[H3] Clear conversion paths

Many websites look fine, but leave visitors unsure what to do next. We structure pages to guide users toward clear actions (calls, forms, etc) so traffic doesn’t leak out without converting.

[H3] Messaging built around your customers

If your site talks more about you than your customers, it won’t convert. We write and design around real customer questions, objections, and intent—not buzzwords or design trends.

[H3] SEO and ads in mind from day one

Sites built without search or ads in mind often need costly rework later. We create pages that support rankings, landing pages, and paid traffic from the start.

[H3] Measurable results, not opinions

“Looks good” doesn’t grow a business. We measure success by form submissions, phone calls, and lead quality—so you know whether your website is doing its job or not.

Start Your Project →

[H2] Real Edmonton Websites We’ve Built

These are just a few examples from the thousands of websites we’ve built over the years. Each one is designed to load fast, look professional, and convert visitors into leads.

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[H2] Our Web Design Process

Most Edmonton web design companies overcomplicate the process. We keep things simple, clear, and focused on building a website that actually supports your business.

Start Your Project →

[H3] 1 - Connect With Us

We start with a short call to learn about your business, your goals, and what your website needs to do. You’ll speak with our Edmonton-based team and get clear answers and honest advice right away.

[H3] 2 - Planning & Structure

We map out your pages, messaging, and site structure before any design work begins. This ensures your website is easy to use, easy to grow, and built with SEO in mind — no surprises along the way.

[H3] 3 - Design & Build

We design, write, and develop your website in WordPress with a clean layout, fast load times, and simple editing in mind. You’ll see progress as we go and work directly with our local team throughout the build.

[H3] 4 - Launch & Training

Once your site is ready, we handle the launch and technical setup. We’ll also walk you through how to use your website, make updates, and stay in control — so you’re never guessing how things work.

[H3] 5 - Ongoing Support & Maintenance

After launch, we don’t disappear. Your website can stay hosted, maintained, and supported by our team. That means updates, fixes, and help when you need it — from people who already know your site.

Start Your Project →

[H2] Edmonton Website Pricing Made Simple

Most business websites we build start around $4,500, with most projects landing between $7,500–$15,000, depending on scope, strategy, and complexity. Larger, enterprise-level builds can exceed $100,000.If you’re comparing Edmonton web design pricing, this gives you a clear, honest baseline — with defined scopes, realistic timelines, and no hidden fees.

Get A Custom Quote →

[H2] What It’s Like to Work With Us

Working with us is easy, collaborative, and surprisingly enjoyable. We take the time to understand your business, your customers, and your goals so your website actually reflects who you are — not a generic template.You’ll get clear communication, regular updates, and an organized team that’s easy to reach. We’ve built thousands of websites, so the process is smooth, the decisions are confident, and you’ll always know you’re in good hands.

Start Your Project →

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[H2] How Our Services Work Together

Most growing Edmonton businesses use more than one service over time. Here’s how we support growth across your website, search visibility, and lead generation beyond just our Web Design Services.

[H3] SEO Services

SEO That Builds Momentum
Get found by the right people with SEO focused on rankings and real growth in Edmonton.

SEO Services →

[H3] Google Ads

Paid Traffic That Converts
Reach high-intent searchers and turn clicks into real leads with fully managed Google Ads.

Google Ads →

[H3] Website Hosting

Fast, Secure Web Hosting
Reliable hosting that keeps your website fast, secure, and online when customers need it most.

Website Hosting →

[H3] Website Support

Reliable Website Help
Responsive website support for updates, fixes, and questions—without waiting days for a reply.

Website Support →

[H2] Web Design FAQs

Common questions about our website design and development services, and how we work. Still have questions? Book a call, and we’ll walk you through any questions you have.

Start Your Project →

[H3] How long does it take to build a new website?

Most Edmonton service-business websites take 4–8 weeks, depending on how many pages you need and how quickly content comes together. Larger or more complex builds can take longer, but we always give you a clear timeline up front.

[H3] What’s included in your web design pricing?

Every website we build includes custom design, clean code, fast load times, mobile-first layouts, SEO-ready structure, and easy editing tools. You also get training and ongoing support from our Edmonton team.

[H3] Do you build WordPress websites for Edmonton businesses?

Yes. Every website we build is powered by WordPress and designed to be fast, secure, and easy to manage (using the WordPress content management system). Our web designers use WordPress because it gives businesses long-term flexibility without vendor lock-in, and search engines love it.

[H3] Do you write the content, or do we need to provide it?

We handle the content for you. We interview you, learn your business, and write clear, simple messaging that helps your Edmonton customers understand what you do and why they should choose you.

[H3] Will my website be optimized for SEO?

Yes. Every site includes an SEO-ready foundation: proper headings, fast performance, clean code, and a page structure built to help you rank in Edmonton and surrounding areas. Ongoing SEO is optional if you want to grow faster.

[H3] Can we update the site ourselves after it launches?

Absolutely. You’ll be able to update text, photos, pages, and blogs without needing a developer. We also include a walk-through so your team feels confident using the site.

[H3] Do you work with businesses outside Edmonton?

Yes. While we work with many Edmonton companies, we also build websites for service businesses across Alberta and Canada. If you want clear communication, honest advice, and a reliable team, we’re a great fit no matter your location.

[H3] Are there long-term contracts?

No. Website projects are one-time builds. Hosting and support are billed monthly with no long-term contracts. You stay in control, and you can add SEO or marketing only if and when you’re ready.

[H3] Do you only offer website design services?

No. Web design services is just the beginning of what we can do for any business. We also offer Search Engine Optimization (SEO) for local and national companies, digital marketing services (Google Ads Management & Local Service Ads) as well as hosting and website care and maintenance.

Start Your Project →
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SUB-PAGE (https://yegdigital.com/seo/) Edmonton SEO Company – YEG Digital
[H1] Edmonton SEO That Grows Your Business

Most Edmonton businesses are invisible on Google. We fix that — with transparent SEO that builds real rankings, not rented traffic.

Let's Talk SEO→

(780) 884-0591

Ranked #1 for Edmonton local SEO services. 4.9/5 stars from 77 Google reviews.

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[H2] Fully-managed SEO services customized to your business needs.

Our SEO services combine technical improvements, content optimization, and authority building to improve your search engine rankings over time. The goal is simple: improve your online visibility in search engines like Google and generate steady, high-quality leads.

[H3] Local SEO

We help your business show up in local search results, the map pack, and AI search answers so local customers find you first.

[H3] Technical SEO

We fix site speed, structure, and hidden issues so search engines can crawl, understand, and trust your site.

[H3] Content Optimization

We improve your service pages around relevant search terms so more visitors turn into calls.

[H3] Citation & Link Building

We clean your business listings across the web, strengthen local directories, and build strong backlinks that help boost rankings.

[H3] GBP Management

We set up, optimize, and manage your Google Business Profile so you rank higher in the map results and generate more calls.

[H3] Monitoring & Reporting

24/7 access to your dashboard to track keyword rankings, progress, and results, with clear reports and scheduled review calls.

[H2] Proud to Be Local.

We are a local SEO team serving Edmonton and surrounding area businesses. We work with Edmonton companies every day, and we know how competitive this market can be.We understand what drives this city and what customers are actually searching for. That local insight shapes every SEO strategy we build. If you want a team that knows the market, knows the competition, and is invested in this community, that is us.

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Get Started →

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[H2] Edmonton SEO Company

Edmonton businesses rely heavily on search engines like Google to generate leads and new customers. Our Edmonton SEO services focus on improving your visibility in Google search results so your company appears when people are actively searching for the services you offer.Search engine optimization works by improving your website structure, content, and authority so search engines can better understand your business and rank it higher in relevant searches. As an Edmonton SEO company, we combine technical improvements, local SEO strategies, and ongoing optimization to help businesses grow their visibility and generate more qualified leads.

[H2] Trusted by businesses like yours.

We’ve worked with thousands of businesses over the years, earning trust through steady results and clear communication. No smoke. No mirrors. No waiting a week for a reply.

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Trustindex verifies that the original source of the review is Google. Excellent service and support. This team has helped us from the launch of our new site through to ongoing maintenance. They are an accessible, dependable, and responsive team. Trustindex verifies that the original source of the review is Google. Paul and his team are awesome for SEO. Janelle helped us rank in the top 3 for furnace services in our city! They are very responsive and provide great insight. Paul has great knowledge on Ai as well. YEG digital has made a big impact on my business, I would recommend using them 100%! I have been misled by many marketing agencies in the past and it is relief to finally have a team I can trust and that keeps my best interest in mind. Trustindex verifies that the original source of the review is Google. Paul gave a great presentation that helped us understand how to plan a website for small businesses. He clearly knows what he’s doing and has a really engaging personality. He was easy and fun to talk to, and I’d definitely work with him. Trustindex verifies that the original source of the review is Google. I would highly recommend working with Paul and his team. Our group had the pleasure of hearing Paul speak during one of our classes. He helped us be prepared to provide digital marketing services in the projects we are working on. Paul guided our group through critically analyzing a business plan and developing achievable goals. He was very knowledgeable and great at anwswering questions. Paul’s unique creativity and knowledge would be a great resource for anyone’s business or project. Trustindex verifies that the original source of the review is Google. Paul did an awesome job giving me insight as to how I could improve SEO, marketing as-well as my website. After his class he went out of his way to help me out and explain what I could do better. Would recommend to anyone trying to earn more business and sales! Trustindex verifies that the original source of the review is Google. Our group is working on a project for a start-up bison farm ranch business that is specifically targeted towards developing a loyal clientele brand to foster the family business. Paul helped us with figuring out what platform to use for our website based on our client’s needs by showing us the pros and cons. A major part of this was how useful the information tied into search engine optimization to help us drive traffic on the bison website. We learnt so much about troubleshooting in e-commerce and business and about the difference between earned media (social media) and owned media (your website) and how to make earned media point back to owned media. Thank you, YEG Digital! Trustindex verifies that the original source of the review is Google. For our group based course this semester, Paul, the CEO of YEG Digital, volunteered his time to deliver an in-depth presentation that helped our class develop a digital and website design plan for working with a small business. In particular, he helped our group refine our project direction by emphasizing the importance of strong social media visuals for marketing and attracting potential customers, which is especially useful in a small town. Thank you, Paul, for your valuable time and effort in making this process easier for us. Trustindex verifies that the original source of the review is Google. Paul Letourneau was very professional, approachable, and generous with his time. He gave our team practical advice on improving our digital strategy, including tips on making our content more engaging and effective. We left with clear next steps we could immediately apply to our project.
We are very grateful for his expertise and would highly recommend working with him. Trustindex verifies that the original source of the review is Google. Paul spoke in my University class to give us pointers on digital marketing and was an unreal speaker and very interactive, leading a class-wide discussion. His knowledge of website exposure and marketing/business techniques helped a lot with our project of working with small businesses. Trustindex verifies that the original source of the review is Google. Paul came in to give a presentation for one of my classes on the topics of digital marketing, website development, and AI design strategies. He was very knowledgeable in what he was sharing with us and kept the class engaged throughout. I found Paul to be very considerate and forthcoming when answering questions and that he truly cared about ensuring we had the information we needed.
Paul did an excellent job in conveying his knowledge, everything was clear and well organized. He even looked at some of the group projects to help us further understand what he was talking about and how to implement it.
Paul gave my group some useful advice for our project. One of the key things he mentioned to us was that we could use Loom.com to record our screen and show the process we are going through step by step. We can then send this video to our partner, who runs a small hops fam, for future use when updating the website we are designing for them. Load more

[H2] Real Results: 120% Increase in Organic Traffic

Our orthodontics client saw organic search sessions increase 120% year over year after technical fixes, on-page improvements, link building, and ongoing local SEO work.

Jan 29 – Feb 25, 2025: 280 sessions

Jan 29 – Feb 25, 2026: 616 sessions

Measured in Google Analytics. Steady SEO work. Real growth.

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[H2] How Our SEO Services Work.

Search engine optimization is not one single tactic. Strong SEO strategies combine technical improvements, optimized website content, local signals, and authority building. Our team develops custom SEO solutions based on your market, competitors, and the specific searches people are making in Edmonton.

[H3] Understand the Market

We find what people in Edmonton are searching for, see who is ranking now, and map out what it will take to beat them in Google and in the map results.

[H3] Fix the Foundation

We clean up your site structure, improve speed, fix issues, and set up your Google Business Profile the right way so your business is clear, trusted, and ready to rank.

[H3] Build Pages and Authority

We build pages around real local searches, help you get more strong reviews, fix your business listings across the web, and earn solid backlinks that help boost rankings.

[H3] Improve and Adjust

We track rankings, leads, and map results every month, then improve what is close to the top so results keep growing in a steady and reliable way over time.

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[H2] Technical Website Rebuild Improves SEO Health from 68 → 100

Darren Does That is an Edmonton home services company offering gutter cleaning, pressure washing, window cleaning, and Christmas light installation.Their previous website had structural and technical SEO issues that were limiting crawlability, internal linking, and overall search engine optimization. We completed a full website rebuild. This included:Rebuilding the site structure and navigationImproving page speed and mobile performanceCleaning up crawl errors and broken linksImproving internal linking and on-page SEO setupAfter launch, their Ahrefs Site Audit health score improved from 68 to 100. This score reflects the percentage of internal URLs without technical errors. Measured in Ahrefs Site Audit after the rebuild.

[H2] Everything You Need to Win in Local Search.

We manage every part of your SEO campaign, from fixing the foundation to building authority and improving rankings, so your business generates steady leads month after month.

[H2] Local SEO.

We position your business to appear when people in Edmonton search for the services you offer, helping you win more of the calls that matter.Local SEO helps local businesses show up in Google search results when customers search nearby. This includes optimizing your Google Business Profile, improving service pages, building local citations, and increasing visibility in the map pack.Rank in local Google results and the map pack.Target service + city searches that bring real calls.Build city-specific landing pages that convert.Track map visibility across your service areas.Focus on leads, not just traffic.

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[H2] Technical SEO.

We fix the structural and performance issues that quietly hold your website back, constantly patching problems so everything runs smoothly, kind of like Edmonton road crews, just faster.Improve hosting, site speed and mobile performance.Clean up crawl errors and broken pages.Fix structure, headings, and internal links.Set up proper tracking and goal reporting.Make your site easy for Google and AI tools to read.

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[H2] Content Optimization.

We turn your website content into clear, focused pages built around real search terms that drive calls, not just clicks.Rewrite service pages around real search terms.Match content to what buyers are actually looking for.Improve headlines, calls to action, and layout.Add new pages to expand your reach.Optimize content for Google and AI search answers.

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[H2] Citation & Link Building.

We strengthen your online footprint by building trust across the web so Google sees your business as established, credible, and worth ranking.Clean up and standardize business listings.Submit to trusted local and industry sites.Build strong, relevant backlinks.Remove duplicate or incorrect listings.Strengthen your local authority over time.

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[H2] GBP Management.

We manage and grow your Google Business Profile so you rank higher in the map pack and convert more local searches into phone calls.Fully optimize your Google Business Profile.Add services, photos, posts, and updates.Manage Q&A and key business details.Improve visibility in the local map pack.Protect your listing from competitors and spam.

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[H2] Monitoring & Reporting.

We give you full visibility into your performance so you always know what is improving, what needs attention, and how your SEO strategy is driving real results.Access to your rankings dashboard and our web support team.We track rankings, traffic, calls, and leads.Monitor Google and AI search visibility.Clear monthly reports with no fluff.Scheduled review calls to adjust strategy.

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[H2] Awards are great.
Rankings are better.

We’re proud to be recognized as one of the top web design and SEO agencies in Edmonton and across Canada. These awards reflect the work we do every day.Clutch: 2025 Best Local SEO Agency in EdmontonUpCity: 2025 Best Web Design Agency in
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SUB-PAGE (https://yegdigital.com/google-ads/) Edmonton Google Ads Management Services | PPC Advertising
[H1] Edmonton Google Ads Management

We manage Google Ads campaigns for Edmonton businesses that want predictable leads and zero wasted spend — from setup through ongoing optimization.

Get Google Ads Help →

(780) 884-0591

Full campaign management, conversion tracking, and monthly reporting.

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[H2] Edmonton Google Ads Management

Running ads is easy. Making them profitable is not. We help Edmonton businesses turn high-intent searches into real leads by combining smart targeting, clean landing pages, and ongoing optimization.

[H2] Why Edmonton Businesses Choose Us

We run Google Ads with one clear goal: profitable leads, not wasted spend. That means tight targeting, clear offers, and constant optimization so your ads attract people who are ready to call, book, or buy — not just click.Every Google Ads account is actively managed and fully transparent. You always know what we’re testing, what’s working, and where your budget is going, and we adjust fast when performance or priorities change so results don’t stall.

Get Google Ads Help →

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[H2] Google Ads Built to Perform, Convert, and Grow

Our approach is simple: clear targeting, strong messaging, and constant optimization so your ads improve month over month and support real business growth.

[H3] Campaign Strategy

Targeting high-intent searches and audiences that are actively looking to buy, book, or call — not just browse.

[H3] Ad Structuring

Clear ad copy and landing page alignment designed to attract the right clicks and turn them into leads.

[H3] Smart Spending

Ongoing bid, budget, and keyword refinement to reduce wasted spend and improve cost per lead over time.

[H3] Measured & Optimized

Accurate conversion tracking and ongoing testing so decisions are based on performance, not guesswork.

[H2] Built for Real Growth

Most Google Ads campaigns fail because they’re run in isolation. We build ads using real insight from your business, your website, and the keyword research already done through SEO — so paid traffic actually converts.Campaigns stay flexible as seasons change and services evolve, guided by a clear plan and improved month by month.

Get Google Ads Help →

[H3] Strategy built on real business insight

Your ads aren’t guessed or templated. They’re built on real keyword intent, landing page alignment, and how people actually search for your services. This ensures your ads, website, and SEO work together instead of competing for the same clicks.

[H3] Flexible campaigns that adapt

Your business isn’t static, and your ads shouldn’t be either. We adjust budgets, messaging, and campaign focus as seasons change, demand shifts, or priorities evolve — without locking you into rigid strategies.

[H3] Full transparency, always

You fully own your Google Ads account from day one. You pay Google directly, keep full access, and never deal with hidden markups — just a clear management fee that covers strategy, optimization, and ongoing oversight.

[H3] Clear monthly reporting

We report monthly on what actually matters: leads, cost per conversion, performance trends, and next steps. No vanity metrics, no confusing dashboards — just clear insight into what’s working and what’s changing.

Get Google Ads Help →

[H2] Trusted by Edmonton Businesses for Google Ads

These are a few of the Edmonton and Alberta businesses we support with ongoing Google Ads management. We help generate consistent leads, control ad spend, and turn paid traffic into real opportunities.

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[H2] Our Google Ads Process

Most Google Ads campaigns fail because they’re rushed, templated, or left on autopilot. We follow a clear, structured process designed to generate qualified leads, control costs, and improve performance over time — built on a solid website, strong SEO, and reliable hosting.

Get Google Ads Help →

[H3] 1 - Deep Discovery & Live Strategy Session

We start with an in-depth strategy call. We review your business, services, website, past performance (if applicable), and real search data so we understand exactly how people are looking for what you offer.

[H3] 2 - Keyword Intent & Campaign Planning

We don’t guess at keywords. We focus on search intent — identifying which terms are most likely to drive calls, form submissions, and real opportunities, then structuring campaigns around those priorities.

[H3] 3 - Account Setup & Conversion Tracking

We build or refine your Google Ads account properly from the ground up. This includes campaign structure, ad copy, landing page alignment, and conversion tracking so results are measured accurately.

[H3] 4 - Ongoing Optimization & Budget Control

Google Ads isn’t set-and-forget. We continuously adjust bids, budgets, ads, and targeting as performance data comes in — working closely with ongoing website support to improve pages as needed.

[H3] 5 - Measure, Report, and Improve

ou receive clear monthly reporting focused on leads, cost per conversion, and next steps. Your account stays in your name, you pay Google directly, and we manage performance with full transparency.

Get Google Ads Help →

[H2] Edmonton Google Ads Pricing

Every business is different, so we tailor our ad management to your goals, budget, and market competitiveness. Most campaigns start at $500/month per platform (Google Ads or Meta Ads), and pricing increases based on your ad spend, the number of campaigns, and the level of strategy and reporting needed.

Get A Custom Quote →

[H2] Who We Work Best With

Our Google Ads management is built for established service businesses that want steady, reliable lead generation — not wasted spend. We work best with teams that value clear communication, transparent reporting, and long-term growth.

Service businesses with 5+ team members

Companies ready to invest in predictable, measurable lead flow

Owners who want honest insights — not guesswork or inflated metrics

Get Google Ads Help →

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[H2] How Our Services Work Together

Most growing Edmonton businesses use more than one service over time. Here’s how we support growth across your website, search visibility, and lead generation beyond just our Google Ads Management Services.

[H3] Web Design

Websites Built to Convert​
Clean, fast websites designed to turn visitors into leads and support long-term performance.

Web Design →

[H3] SEO Services​

SEO That Builds Momentum
Get found by the right people with SEO focused on rankings and real growth in Edmonton.

SEO Services →

[H3] Website Hosting

Fast, Secure Web Hosting
Reliable hosting that keeps your website fast, secure, and online when customers need it most.

Website Hosting →

[H3] Website Support

Reliable Website Help
Responsive website support for updates, fixes, and questions—without waiting days for a reply.

Website Support →

[H2] Frequently Asked Questions

Every Google Ads agency does things a little differently. We keep our approach simple, transparent, and results-focused. Below are some common questions business owners ask before starting Google Ads management with us.

Get Started →

[H3] How long does it take for Google Ads to start working?

Google Ads can generate traffic quickly, often within days of launch. Real performance improvements usually happen over the first 30–60 days as we optimize keywords, ads, and budgets based on real data.

[H3] How is your Google Ads management different?

We don’t run ads in isolation. Campaigns are built using deep knowledge of your business, your website, and keyword research — often informed by SEO — so ads and landing pages actually convert.

[H3] Do I own my Google Ads account?

Yes. Your account is always in your name. You have full access and transparency, and you pay Google directly for ad spend.

[H3] Do you mark up ad spend?

No. We don’t add margin to your ad spend. You pay Google directly, and we charge a clear management fee for strategy, setup, optimization, and reporting.

[H3] What’s included in Google Ads management?

We handle strategy, campaign setup, conversion tracking, ongoing optimization, and monthly reporting. Our focus is on lead quality, cost per conversion, and steady improvement over time.

[H3] How much should I spend on Google Ads?

Budgets depend on your industry, competition, and goals. We’ll recommend a starting range during your strategy call and adjust as performance data comes in.

[H3] Will Google Ads still work if my services or seasons change?

Yes. We keep campaigns flexible and adapt messaging, budgets, and focus as your business evolves throughout the year.

Get Started →
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🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
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30External proof links (all pages)
PageReviewsProof links
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🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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            "https://upcity.com/profiles/yeg-digital",
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            {
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                    "text": "No agency can guarantee rankings. What we guarantee is disciplined execution, clear reporting, and consistent optimization based on real data. We focus on steady, measurable improvement over time."
                }
            },
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                "name": "Will I own my website and accounts?",
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                    "text": "Yes. You always own your website, domain, hosting environment, and advertising accounts. Nothing is locked behind our access."
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                    "text": "Most services are month-to-month. We focus on earning your business through performance, communication, and responsiveness."
                }
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                "name": "How involved do I need to be?",
                "acceptedAnswer": {
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                    "text": "We handle the heavy lifting, but the best results come from collaboration. You bring industry insight. We bring digital expertise. Together, we refine strategy and execution."
                }
            },
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                "@type": "Question",
                "name": "What makes you different from other agencies?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "We stay involved after launch. We respond quickly. We show you the data. And we treat your growth like it is our responsibility, not just a project."
                }
            },
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                "name": "How quickly will I see results?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "It depends on the service and your starting point. Paid ads can move quickly. SEO compounds over months. We set realistic expectations from the start and track progress openly."
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    }
]
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        "addressCountry": "CA"
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}
/web-design/
{
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    "@type": "Service",
    "name": "Web Design",
    "serviceType": "ProfessionalService",
    "description": "Home Edmonton Web Design Services We build WordPress websites for Edmonton service businesses that are fast, conversion-focused, and built to rank — not just look good. Start Your Website Project → (780) 884-0591 250+ Edmonton businesses served since 2017 — you own everything, no long-term contracts. Local Edmonton Web Design…",
    "image": "https://yegdigital.com/wp-content/uploads/2023/02/web-developer-team-work-on-code-at-table-e1675970091236.jpg",
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        "name": "YEG Digital",
        "telephone": "+17808840591",
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        "priceRange": "$$-$$$$",
        "address": {
            "@type": "PostalAddress",
            "streetAddress": "10665 Jasper Ave Unit 1400",
            "addressLocality": "Edmonton",
            "addressRegion": "Alberta",
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            "addressCountry": "CA"
        },
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            "@type": "GeoCoordinates",
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}
/seo/
[
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        "@type": "Service",
        "name": "SEO",
        "serviceType": "ProfessionalService",
        "description": "Home Edmonton SEO That Grows Your Business Most Edmonton businesses are invisible on Google. We fix that — with transparent SEO that builds real rankings, not rented traffic. Let's Talk SEO→ (780) 884-0591 Ranked #1 for Edmonton local SEO services. 4.9/5 stars from 77 Google reviews. Fully-managed SEO services customized…",
        "image": "https://yegdigital.com/wp-content/uploads/2023/01/interview-question-to-ask-your-seo.jpg",
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        "slogan": "Your Partner in Growth",
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            "telephone": "+17808840591",
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            "priceRange": "$$-$$$$",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "10665 Jasper Ave Unit 1400",
                "addressLocality": "Edmonton",
                "addressRegion": "Alberta",
                "postalCode": "T5J 3S9",
                "addressCountry": "CA"
            },
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                "@type": "GeoCoordinates",
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                    "text": "Most businesses see early movement within 60–90 days, with stronger results building around months 4–6. SEO compounds over time as Google trusts your site, content, and local signals more."
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            },
            {
                "@type": "Question",
                "name": "What makes your SEO different from other agencies?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "We focus on business outcomes, not vanity traffic. That means clear strategy, clean execution, and work tied to real calls, leads, and growth — not tricks or shortcuts."
                }
            },
            {
                "@type": "Question",
                "name": "Is there a minimum commitment for your SEO services?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "SEO works best with consistency, so we recommend a minimum 6-month runway to build momentum. After that, it’s month-to-month with no long-term lock-ins."
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            {
                "@type": "Question",
                "name": "What’s actually included in your monthly SEO?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Each plan includes ongoing technical SEO, content and page improvements, local SEO work, and regular performance reviews. Everything is handled for you, and all work is visible in Basecamp."
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            {
                "@type": "Question",
                "name": "Do you guarantee rankings?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "No — and no honest agency should. What we do guarantee is clear communication, steady improvement, and best-practice SEO that builds long-term visibility and defensible rankings."
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            },
            {
                "@type": "Question",
                "name": "Will this help with AI search tools like ChatGPT or Google’s AI results?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Yes. We structure your site and content so both search engines and AI tools can clearly understand your services, expertise, and locations — increasing your chances of showing up in AI-driven answers."
                }
            },
            {
                "@type": "Question",
                "name": "Do you handle Google Business Profile optimization?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Yes. Google Business Profile optimization and local visibility work are included as part of your SEO plan, including ongoing updates that support map rankings and local searches."
                }
            },
            {
                "@type": "Question",
                "name": "Does SEO still matter if I’m running Google Ads?",
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                    "@type": "Answer",
                    "text": "Absolutely. Strong SEO improves site quality, conversion rates, and trust — which often makes ads perform better and cost less over time. Together, they create a more stable lead pipeline."
                }
            },
            {
                "@type": "Question",
                "name": "What happens if I stop SEO later on?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "You won’t lose everything overnight, but growth usually slows or fades over time. SEO builds momentum — the longer it runs consistently, the stronger and more defensible your results become."
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            },
            {
                "@type": "Question",
                "name": "Do you work with businesses outside of Edmonton?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Yes. While we’re based in Edmonton, we work with service businesses across Canada and North America. Your strategy is built around your service areas, not our location.That being said, if you’re looking for a Calgary SEO Company, we highly recommend you talk to Andy Kuiper, as we’ve worked together for years, and he understands the market. "
                }
            },
            {
                "@type": "Question",
                "name": "How much time do I need to be involved?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Very little. We handle the ongoing work and updates, keep everything visible in Basecamp, and loop you in only when decisions or direction are needed."
                }
            }
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]
/google-ads/
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        "@type": "Service",
        "name": "Google Ads",
        "serviceType": "ProfessionalService",
        "description": "Home Edmonton Google Ads Management We manage Google Ads campaigns for Edmonton businesses that want predictable leads and zero wasted spend — from setup through ongoing optimization. Get Google Ads Help → (780) 884-0591 Full campaign management, conversion tracking, and monthly reporting. Edmonton Google Ads Management Running ads is easy.…",
        "areaServed": "Edmonton",
        "slogan": "Your Partner in Growth",
        "@id": "https://yegdigital.com/google-ads",
        "provider": {
            "@type": "LocalBusiness",
            "name": "YEG Digital",
            "telephone": "+17808840591",
            "image": "https://yegdigital.com/wp-content/uploads/2025/12/headway-jfr5wu2hmi0-unsplash.jpg",
            "priceRange": "$$-$$$$",
            "address": {
                "@type": "PostalAddress",
                "streetAddress": "10665 Jasper Ave Unit 1400",
                "addressLocality": "Edmonton",
                "addressRegion": "Alberta",
                "postalCode": "T5J 3S9",
                "addressCountry": "CA"
            },
            "geo": {
                "@type": "GeoCoordinates",
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        "@type": "FAQPage",
        "mainEntity": [
            {
                "@type": "Question",
                "name": "How long does it take for Google Ads to start working?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Google Ads can generate traffic quickly, often within days of launch. Real performance improvements usually happen over the first 30–60 days as we optimize keywords, ads, and budgets based on real data."
                }
            },
            {
                "@type": "Question",
                "name": "How is your Google Ads management different?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "We don’t run ads in isolation. Campaigns are built using deep knowledge of your business, your website, and keyword research — often informed by SEO — so ads and landing pages actually convert."
                }
            },
            {
                "@type": "Question",
                "name": "Do I own my Google Ads account?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Yes. Your account is always in your name. You have full access and transparency, and you pay Google directly for ad spend."
                }
            },
            {
                "@type": "Question",
                "name": "Do you mark up ad spend?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "No. We don’t add margin to your ad spend. You pay Google directly, and we charge a clear management fee for strategy, setup, optimization, and reporting."
                }
            },
            {
                "@type": "Question",
                "name": "What’s included in Google Ads management?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "We handle strategy, campaign setup, conversion tracking, ongoing optimization, and monthly reporting. Our focus is on lead quality, cost per conversion, and steady improvement over time."
                }
            },
            {
                "@type": "Question",
                "name": "How much should I spend on Google Ads?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Budgets depend on your industry, competition, and goals. We’ll recommend a starting range during your strategy call and adjust as performance data comes in."
                }
            },
            {
                "@type": "Question",
                "name": "Will Google Ads still work if my services or seasons change?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "Yes. We keep campaigns flexible and adapt messaging, budgets, and focus as your business evolves throughout the year."
                }
            }
        ]
    }
]

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Marketing, SEO & Advertising Agencies
45.1 Avg BS

Based on 1851 businesses audited.

BS Detector

Marketing, SEO & Advertising Agencies BS: YEG Digital (yegdigital.com)

https://yegdigital.com 📍 Industry: Marketing, SEO & Advertising Agencies
12 BS / 100

YEG Digital is an anomaly in the agency space, offering a high-substance, low-BS digital presence. It successfully bridges the gap between marketing signal and forensic proof through pricing transparency, named team accountability, and dated case study metrics.

Info Density Power-words vs. Substance ratio.
6
20% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
1
5% BS
Commodity Fingerprint Detection of industry clichés/templates.
4
27% BS
Identity & Authority Expert verifiability & Schema depth.
1
7% BS

Implement individual Person schema for the team roster to further verify expert credentials. Expand the Google Ads sub-page to include the same level of granular health-score/ROI data found on the SEO page. Explicitly link to a sample report or Basecamp dashboard to prove the ‘100% Transparency’ claim visually.

The content perfectly aligns with the Marketing, SEO and Advertising Agencies category. Every page reinforces the focus on Edmonton-based service businesses through local references, specific regional pricing, and industry-standard technical service descriptions.

“The score of 12 is driven by exceptional performance in Semantic Coherence and Trust and Proof. The site's willingness to publish exact pricing baseline and named local case studies with technical metrics effectively neutralizes 90% of the bullshit patterns typical of digital marketing agencies.”

Verified Analysis Date: May 19, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
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