Training Example: Ahrefs – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Marketing, SEO & Advertising Agencies
Generic Claims: we grow businesses, results that speak for themselves, your marketing partner, proven track record…
Red Flags: guaranteed rankings or specific position promises, case studies with no client names or metrics, proprietary tools that are rebranded free tools, results claims without timeframes or baselines…
Semantic Drift Patterns: homepage claims data-driven but case studies show no metrics, claims full-service but team is three people, homepage targets enterprise but case studies are local businesses, claims proprietary methodology but describes standard practices…
Proof Expectations: named client case studies with before-and-after metrics, specific revenue or traffic numbers achieved, verified vendor partnerships with tier levels, team member profiles with specific expertise and career history…

Ahrefs

(https://ahrefs.com) 📸 Data Snapshot: May 26, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Ahrefs—AI Marketing Platform Powered by Big Data (https://ahrefs.com)
Title

Ahrefs—AI Marketing Platform Powered by Big Data

Meta

We help marketers drive visibility across AI search, SEO, content, and social – with the largest AI and search databases online.

H1 Make your business discoverable—in search, AI, and beyond
H2 Your marketing platform—built for search and AI
H2 AI that creates results, not noise
H2 Lead with data that sees further, faster, and deeper
H2 Whatever your role, Ahrefs gives you an edge
H2 Ahrefs Enterprise–See the big picture, get answers fast
H2 We’ll support youall the way—whatever your question, there’s a guide, video, or real human ready to help
H2 Join ourcommunity
H2 Ahrefs is how modern marketers deliver across the entire marketing stack
H3 Brand & AI Search
H3 Competitive Intelligence
H3 Content Marketing
H3 Website Performance
H3 Local SEO
H3 Social Media
H3 Reporting
H3 Agent A — your top 1% marketer
H3 Track brand visibility across AI search and custom prompts.
H3 Write content that gets seen in search and AI.
H3 Optimize for global markets with AI-localization.
H3 Detect AI-written content and maintain editorial integrity.
H3 Deploy technical SEO fixes to your website — no devs needed.
H3 Content Marketer
H3 PPC Specialist
H3 SEO/Link Builder
H3 AEO Specialist
H3 Product Marketer
H3 Brand Specialist
H3 Investor
H3 Unlock API access
H3 Connect to AI chatbots
H3 Create custom reports
H3 Academy
H3 Certification
H3 Blog
H3 Webinars
H3 YouTube
H3 Podcast
H3 Events
H3 Guides
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Plans & Pricing – Ahrefs (https://ahrefs.com/pricing/)
Title

Plans & Pricing – Ahrefs

Meta

Ahrefs offers subscription packages for any budget. Pick pricing plan which fits for your needs best. Don't forget to save 20% on annual billing.

H1 Plans & pricing
H2 Optional add-ons
H2 Compare plans & features
H2 Questions? We have answers
H3 Lite
H3 Standard
H3 Advanced
H3 Enterprise
H3 Starter
H3 Ahrefs Free
H3 Brand Radar AI
H3 Custom prompt packages
H3 Content Kit
H3 Report Builder
H3 Project Boost Pro
H3 Project Boost Max
H4 Have other questions?
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Ahrefs Blog | Get Better at SEO & Marketing (https://ahrefs.com/blog/)
Title

Ahrefs Blog | Get Better at SEO & Marketing

Meta

We help you get better at SEO and marketing: detailed tutorials, case studies and opinion pieces from marketing practitioners and industry experts alike

H1 The Ahrefs Blog
H2 We Ran an AI Hackathon for Our Content Team. Here’s What We Built with Agent A
H2 Agent-To-Agent Marketing Was Just Born on Moltbook
H2 8 Ways to Automate Product Marketing with Agent A
H2 How to Persuade Your Boss to Send You to Ahrefs Evolve in San Diego
H2 7 Ways to Automate Content Marketing with Agent A
H2 Grok in Brand Radar, bigger API limits, and more (April 2026)
H2 ahrefstv
H2 SEO
H2 Beginner’s Guide to SEO
H2 Marketing
H2 Data & Studies
H3 Your AEO Strategy + Action Plan Checklist | 4.2. AEO Course by Ahrefs
H3 How to Track AI Traffic in GA4 and Ahrefs Web Analytics (ChatGPT & More) | 4.1. AEO Course by Ahrefs
H3 Technical SEO for AI: Robots.txt, GPTBot & llms.txt Explained | 3.4. AEO Course by Ahrefs
H3 SEO Basics: Beginner's Guide to SEO Success
H3 What is SEO and Why Does It Matter for Your Website?
H3 Steal Our SEO Strategy for 2024 (+ Free Template)
H3 How to Do Keyword Research for SEO (Start to Finish)
H3 What Are Keywords? How to Use Them for SEO
H3 Long-tail Keywords: What They Are and How to Get Search Traffic From Them
H3 How to Use Google Trends for Keyword Research: 7 Effective Ways
H3 The 10 Best Free Keyword Research Tools in 2024
H3 How to Use Google Keyword Planner in 2024
H3 On-Page SEO: How to Optimize for Robots and Readers
H3 What Are Title Tags? How To Write Them for SEO
H3 Image SEO: 12 Actionable Tips (for More Organic Traffic)
H3 Meta Tags for SEO: A Simple Guide for Beginners
H3 How to Write the Perfect Meta Description
H3 How to Create SEO-Friendly URLs (Step-by-Step)
H3 Link Building for SEO: The Beginner’s Guide
H3 12 Link Builders Share Strategies That Work in 2024
H3 I Just Deleted Your Outreach Email Without Reading. And NO, I Don’t Feel Sorry.
H3 The Beginner’s Guide to Technical SEO
H3 11 Types Of Redirects & Their SEO Impact
H3 Duplicate Content: Why It Happens and How to Fix It
H3 Canonical Tags Explained: Why They Matter For SEO
H3 Hreflang: The Easy Guide for Beginners
H3 JavaScript SEO Issues & Best Practices
H3 Local SEO: The Complete Guide
H3 How to Build Local Citations (Complete Guide)
H3 How to Optimize Your Google My Business Listing in 30 Minutes
H3 How to Do Local Keyword Research
H3 Enterprise SEO Strategies For Maximum Growth
H3 Comparing Enterprise SEO Tools? Ahrefs Is The Best
H3 Enterprise SEO Storytelling: Metrics, Reports, & Dashboards
H3 What is an Enterprise SEO Audit & How To Do One
H3 Enterprise Content Marketing Strategy To Drive Growth
H3 Enterprise Sites Are Where Technical SEO Shines
H3 The Realities of In-House SEO: What to Expect and How to Succeed
H3 SEO OKRs: Driving Performance & Measuring Impact
H3 Enterprise SEO Challenges & Mistakes You Need To Overcome
H3 15 Effective Marketing Tactics Anyone Can Use
H3 How to Conduct a Competitive Analysis (Template Included)
H3 Quora Marketing: ~1 Million Views Generated. Here's How to Replicate Our Success
H3 13 Free Ways to Promote Your Business
H3 7 Digital Marketing Strategies That Actually Work
H3 Content Marketing: A Comprehensive Guide
H3 Affiliate Marketing For Beginners: What It Is + How to Succeed
H3 How to Do Keyword Research for Affiliate Sites
H3 How to Build a Successful Amazon Affiliate Site (Step by Step)
H3 7 Successful Amazon Affiliate Websites (That You Can Learn From)
H3 Podcast Advertising: $51,975 Spent. Here's What We Learned
H3 YouTube SEO: How to Rank Your Videos From Start to Finish
H3 Video SEO: How to Rank YouTube Videos on Google
H3 How to Do YouTube Keyword Research in 3 Easy Steps
H3 9 Ways to Get More YouTube Subscribers
H3 14 Proven Ways to Get More Views on YouTube
H3 8 Best YouTube Keyword Tools (Free and Paid)
H3 What are YouTube Tags and Which Ones Should You Add?
H3 How Ahrefs Counts Links and Domains
H3 How long does it take to rank in Google? (A study by Ahrefs)
H3 How many keywords can you rank for with one page? (Ahrefs’ study of 3M searches)
H3 Anchor Text: A Data‐Driven Guide (384,614 Web Pages Studied)
H3 96.55% of Content Gets No Traffic From Google. Here's How to Be in the Other 3.45% [New Research for 2023]
H3 We Studied Over 1 Million Domains to Find the Most Common Technical SEO Issues
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Ahrefs Academy: Learn how to apply Ahrefs’ tools & data in your Digital Marketing (https://ahrefs.com/academy/)
Title

Ahrefs Academy: Learn how to apply Ahrefs’ tools & data in your Digital Marketing

Meta

Video tutorials that teach you how to rank higher in search engines. Learn basics from keyword research to on-page SEO, plus dig into topics like blogging for businesses and how to use Ahrefs.

H1 Academy
H2 How to Use Ahrefs
H2 Get Ahrefs certified
H2 How to Use Brand Radar
H2 Answer Engine Optimization (AEO) Course
H2 Blogging for Business
H2 SEO Course for Beginners
H2 Advanced Link Building Course
H2 Affiliate Marketing Course for Beginners
H2 The Best of AhrefsTV
H2 Learn Ahrefs API: A Beginner Course
H2 Get Ahrefs certified
H2 Answer Engine Optimization (AEO) Course
H2 SEO Course for Beginners
H2 Affiliate Marketing Course for Beginners
H2 Learn Ahrefs API: A Beginner Course
H2 Level Up with Our Course Collections
H2 Our educators
H2 Andrei Țiț
H2 Rebekah Bek
H2 Sam Oh
H2 Tim Soulo
H2 Looking for more resources? We’ve got you covered!
H3 Blog
H3 Webinars
H3 YouTube
H3 Podcast
H3 Events
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://ahrefs.com) Ahrefs—AI Marketing Platform Powered by Big Data
Add a top 1% marketer to your teamMeet Agent A, the AI agent with unrestricted access to your Ahrefs data. Built to do the marketing work you’d rather not.Watch demoLearn more →
[IMG: Agent A]
[H1] Make your business discoverable—in search, AI, and beyond
From search rankings to AI answers, Ahrefs gives you the tools and data to grow your brand’s traffic, visibility, and revenue.Sign up for AhrefsStart for Free19981 users joined Ahrefs in the last 7 daysWatch demos
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[IMG: Wunderman Thompson logo]
Marketers at 44% of the Fortune 500 use Ahrefs to stay ahead in search and AI.
[H2] Your marketing platform—built for search and AI
[H3] Brand & AI Search
Dominate AI search. Track brand mentions, citations, and sentiment across AI chatbots.Brand Radar →Rank Tracker →
[H3] Competitive Intelligence
Study what your competitors are doing, reveal their PPC strategy, and anticipate market trends.Site Explorer →
[H3] Content Marketing
Create high-quality content that ranks, match search intent, and fill in content gaps with AI.AI Content Helper →AI Content Grader →Keywords Explorer →Content Explorer →
[H3] Website Performance
Monitor your website’s health 24/7 and track your visitors in real-time, for free.Site Audit →Web Analytics →Bot Analytics →AI Tech SEO →
[H3] Local SEO
Optimize your Google Business Profile to attract more local customers and dominate local rankings.GBP Monitor →Rank Tracker →
[H3] Social Media
Create, publish, and schedule posts across social media channels, monitor brand mentions, and partner with the right influencers.Social Media Manager →
[H3] Reporting
Get a high-level view of your websites and create customizable reports with Ahrefs data.Dashboard →Portfolios →Report Builder →Brand RadarRank TrackerExplore All Tools →
[H2] AI that creates results, not noise
We put AI behind your most critical marketing tasks. Turn raw data into insights in seconds – move faster, reduce manual work, and make better decisions at scale.
[H3] Agent A — your top 1% marketer
Learn more →Rely on the only AI marketing agent with full, unrestricted access to Ahrefs data, and the marketing skills to act on it.Watch demoUnrestricted Ahrefs accessNot a filtered API. Not rate-limited endpoints. Everything Ahrefs sees, the agent sees.Best AI modelSwitch between Claude, Gemini, and others based on the task. Not locked to one AI.Pre-built skillsTrained by the Ahrefs team to work like a world-class marketer.
[H3] Track brand visibility across AI search and custom prompts.
Learn more →
[H3] Write content that gets seen in search and AI.
Learn more →
[H3] Optimize for global markets with AI-localization.
173+
[H3] Detect AI-written content and maintain editorial integrity.
[H3] Deploy technical SEO fixes to your website — no devs needed.
Learn more →Explore All of Ahrefs AI →AHREFS BIG DATA
[H2] Lead with data that sees further, faster, and deeper
With our in-house infrastructure, we power custom LLMs, enhance data with AI, and expand our databases continuously.Explore Ahrefs Database →#1SEO crawlerSource: Cloudflare Radar#34Super computerSource: TOP500217+Countries and locations covered28.7BKeywords filtered, from 110B discovered
[H2] Whatever your role, Ahrefs gives you an edge
[H3] Content Marketer
Plan high-impact contentOptimize with AI-powered workflowsUncover content gap insightsUse reliable traffic forecasts you can trustLearn more →
[H3] PPC Specialist
Benchmark ad performanceAnalyze competitor ad copyDiscover high-intent keyword opportunities for better ROILearn more →
[H3] SEO/Link Builder
Identify ranking gapsSurface top backlink opportunitiesAutomate site audits to scale organic growth efficientlyLearn more →
[H3] AEO Specialist
Know which AI platforms recommend your brand and for which queriesSpot mention and citation gaps before they compoundOptimize content for rankings and AI citations at the same timeSee which AI bots crawl your website and how frequentlyLearn more →
[H3] Product Marketer
Uncover competitor positioningMonitor market shiftsBack every go-to-market decision with real search and content dataLearn more →
[H3] Brand Specialist
Track your brand's share of voice in AI searchMonitor visibility in SERPs and across the webSpot growth opportunities and protect brand presenceLearn more →
[H3] Investor
Validate any domain's track recordMap out your real organic competitorsMonitor portfolio pipeline and decide faster which companies deserve a deep diveLearn more →
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[H2] Ahrefs Enterprise–See the big picture, get answers fast
[H3] Unlock API access
Power custom dashboards, internal tools, and automated reporting with 100+ flexible API endpoints.
[H3] Connect to AI chatbots
Turn ChatGPT, Claude, or Copilot into your personal marketing analyst with real-time Ahrefs data.
[H3] Create custom reports
Get high-level insights at a glance—from GSC and web analytics to LLM visibility and website trends.Ready for enterprise managementAhrefs scales with your businesses’ security.Single sign-onTwo-factor authenticationISO27001 certifiedLearn more →
[H2] We’ll support youall the way—whatever your question, there’s a guide, video, or real human ready to help
[H3] Academy
Take free courses on our academy.
[H3] Certification
Get officially Ahrefs certified.
[H3] Blog
Read detailed guides and case studies.
[H3] Webinars
Watch free live trainings and attend AMAs.
[H3] YouTube
Watch binge-worthy tutorials.
[H3] Podcast
Pick the brains of the brightest in the industry.
[H3] Events
Meet us in person and attend live events.
[H3] Guides
Learn SEO step by step with practical guides. Responsive, reliable, multilingual world-class customer support — available 5 days a week when you need it most.91.2%Satisfaction rating5:58MMedian first response time94,985Closed conversations
[H2] Join ourcommunity
Join Ahrefs Insider, our private community, built for the next generation of marketers. Connect with pros, swap ideas, ask questions, and stay ahead of what's changing in search.
[H2] Ahrefs is how modern marketers deliver across the entire marketing stack
Agencies/Content Marketers/Ecommerce/Enterprises/ProSEOs/SaaSInvaluable for WorkUnited Kingdom From our content writers and account managers to our sales staff and SEO specialists - every member of our team uses Ahrefs every day. It is, and has been our go-to SEO tool for almost a decade.21,000+monthly clicks in business relevant keywordsRead Case Study →Andrew Oleksik,Managing Director,Suso Digital
[IMG: Suso Digital logo]
21,000+monthly clicks in business relevant keywordsRead Case Study →Higher EfficiencyUnited States Since our founding in 2018, we have grown with ahrefs as our enterprise tool of choice. It is now integrated across all of our SEO SOPs. Ahrefs is more than a tool for us; it's our growth partner.Jon Clark,Managing Partner,Moving Traffic Media
[IMG: Moving Traffic Media logo]
Invaluable for WorkUnited States We use Ahrefs daily. It's not exactly *our* secret weapon anymore but it's still a primary SEO tool that helps us get our clients millions of visits every month from search.Ross Simmonds,CEO,Foundation Marketing
[IMG: Foundation Marketing logo]
4.7/5Read reviews on Capterra →4.5/5Read reviews on G2 →9.2/10Read reviews on TrustRadius →4.6/5Read reviews on Crozdesk →Data supplied as of April 24, 2025More reviews →Stay discoverable—in search, AI, and beyond19981 users joined Ahrefs in the last 7 daysSign up for AhrefsStart for Free
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SUB-PAGE (https://ahrefs.com/pricing/) Plans & Pricing – Ahrefs
Add a top 1% marketer to your team
[IMG: Agent A]
[H1] Plans & pricing
From first projects to enterprise scale, Ahrefs’ plans help your business stay discoverable in search, AI, and beyond—powered by the world’s second-most active crawler and 10+ years of web-scale data.Pay annually, save up to 17%
[H3] Lite
Essential data for small businesses and personal projects.
[H3] Standard
Perfect for freelance SEOs and marketing consultants.
[H3] Advanced
More tools and data for lean in-house marketing teams.Why upgrade?$129 /mo$249 /mo$449 /moGet startedGet startedGet started5 projects6 months of historical data750 tracked keywords5 tracked prompts100,000 crawl credits1,000 credits per user1 user includedAdd 2 more users at $40/mo each20 projects2 years of historical data2,000 tracked keywords10 tracked prompts500,000 crawl creditsUnlimited credits per user1 user includedAdd 5 more users at $60/mo each50 projects5 years of historical data5,000 tracked keywords20 tracked prompts1,500,000 crawl creditsUnlimited credits per user1 user includedAdd 10 more users at $80/mo eachWhat's includedDashboardSite ExplorerKeywords ExplorerBrand RadarCustom prompts NewSite AuditAlways-on auditRank TrackerCompetitive AnalysisSERP historyPage InspectWeb AnalyticsAPI accessMCP ServerReport BuilderSocial Media Manager BetaGBP Monitor BetaAll Lite features, plus:PortfoliosContent ExplorerBatch AnalysisSERP comparisonBrand RadarWeb visibilityMore in Site ExplorerSite structureBroken backlinksBroken linksOutgoing linksCalendar viewLinking authorsMore in Keywords ExplorerAI suggestionsKeyword clustersSearch intentsTranslationsSERP updatesMore in Google Search ConsoleSite structureAll Standard features, plus:Looker Studio integrationSearch type distributionAgency directory listingMore in Site ExplorerSegmentation SoonMore in Site AuditHTTP authentication
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[H3] Enterprise
Scale with advanced customization, automation, and controls – backed by the data and infrastructure trusted by Fortune 500 teams. Talk to us for tailored solutions that ensure visibility where it matters most.$1,499 /moAnnual commitment requiredTalk to salesWhy upgrade?All Advanced features, plus:Uncapped API access SSO & enterprise-grade security Access management & audit log Unlimited historical data Personalized higher limits & data exports Forecasting & trends
[H3] Starter
See what people search and spy on competitors.Learn more ↗$29 /moGet started
[H3] Ahrefs Free
Get Ahrefs data on your site and fix what matters.Learn more ↗FreeGet started
[H3] Brand Radar AI
Research any brand across 271M+ organic prompts from Ahrefs database and track your own custom prompts.Get started from $199/moLearn more ↗
[H3] Custom prompt packages
Need to track your own prompts only? Subscribe to a package. Tracking one prompt on one platform in one location uses 1 check. Overage is billed at the end of the billing month.BasicE.g. 80 prompts daily on 1 platform$50/mo+2,500 checks/mo Overage $0.020/check billed monthly Get startedGrowthE.g. 100 prompts daily on 2 platforms$100/mo+7,000 checks/mo Overage $0.015/check billed monthly Get startedScaleHigh volume, lowest per-check rate$250/mo+25,000 checks/mo Overage $0.010/check billed monthly Get started
[H2] Optional add-ons
Designed to take your plan further with deeper data, advanced AI, and added control.
[H3] Content Kit
Align your content with search intent, uncover and apply competitor insights to your advantage, and get clear guidance to refine your writing.AI Content Helper AI Content Grader AI Content Inventory SoonFrom $99/mo
[H3] Report Builder
Bring all your data together to make smarter marketing decisions, drive growth, measure impact, and prove the value of your work.50 reports 500 total widgets Scheduling $99/moLearn more ↗
[H3] Project Boost Pro
Supercharge your projects with advanced capabilities.Auto-submit to IndexNow Ask AI in Site Audit Always-on site audit, 10 pages per minute Instant recrawl AI detection in Site Audit, 1,000 URLs per crawl $20/mo per projectDemoLearn more ↗
[H3] Project Boost Max
Take your projects even further with extra advanced features.Patches Auto-submit to IndexNow Batch AI in Site Audit AI detection in Site Audit, unlimited URLs Always-on site audit, 30 pages per minute $200/mo per projectDemoLearn more ↗
[H2] Compare plans & features
Key features & limitsLite$129 /moStandard$249 /moAdvanced$449 /moEnterprise$1,499 /moUsers and usageIncluded users111From 3Additional usersUp to 2Up to 5Up to 10 UnlimitedCost for additional users$40/mo per user$60/mo per user$80/mo per user$100/mo per userCredits per user /mo1,000UnlimitedUnlimitedUnlimitedProjectsVerified ownershipUnlimitedUnlimitedUnlimitedUnlimitedUnverified ownership52050100PortfoliosTarget URLs1002501,000Historical dataPerformance trendsPoint-in-time comparison6 months2 years5 yearsUnlimitedIn-depth analysis6 months2 years5 yearsUnlimitedDataMax rows per report2,50030,00075,000150,000Export rows /mo500,0001.5M4MFrom 10MRank TrackerTracked keywords7502,0005,000From 10,000Update frequencyWeeklyWeeklyWeeklyWeeklySite AuditCrawl credits /mo100,000500,0001.5MFrom 5MMax pages per project25,00050,000250,0005MBrand Radar: Custom promptsChecks /mo150300600From 2,500PlatformsUpdate frequencyDailyDailyDailyDailyDailyPrompts51020From 83Keywords ExplorerKeyword lists50100200500Batch AnalysisTarget URLs per report2005001,000API & IntegrationsDirect API accessMax rows per request100250500UnlimitedMCP ServerMax rows per request100250500UnlimitedAhrefs ConnectAPI integration units /mo100,000400,0001M2MReport BuilderReports551525Total widgets3030150250SchedulingSocial Media ManagerUnlimited while in betaConnect social channelsPublish / Schedule posts
[H2] Questions? We have answers
Do you offer discounts or free trials?We never run discounts. But if you're a website owner, you can sign up for Ahrefs Free to get free limited access to Site Explorer & Site Audit.What payment methods do you offer?We accept Visa, Mastercard, American Express and UnionPay. For Enterprise plans, we also support wire transfers on request.Are there any automatic charges?Yes. If not prepaid for, additional users are automatically charged on a pay-as-you-go basis. Also, if you enable additional pay-as-you-go credits and data, you’ll be automatically charged when consumption exceeds your plan’s limits.Are there any contracts or setup fees?There are no contracts or setup fees. You can switch your plan or cancel your Ahrefs subscription at any time.How can I switch my plan?Upgrade or downgrade your account anytime from your Account Settings. Upgrades take effect immediately, while downgrades and cancellations become effective at the end of your current billing period.Can I purchase only one tool?Yes, Brand Radar is available as a standalone tool. When you purchase it, you’ll also receive an Ahrefs Free account.How can I cancel my plan?Cancel your plan anytime from your Account Settings. When you cancel, you’ll still be able to use your plan until the end of your subscription period. After your paid subscription ends, you’ll be switched to a free Ahrefs Free plan with free limited access to Site Explorer & Site Audit.How can I switch to annual billing?Please contact our support team at [email protected].How do you charge for additional data and credits?Once you enable additional pay-as-you-go credits and data, you’ll be automatically charged when consumption exceeds your plan’s limits. If you’re on an annual plan, you can choose to prepay at a discounted rate.Is unused additional data carried over to the next month?Yes. PAYG purchases such as report credits, export rows, crawl credits, and API units, last for three billing months, including the current one. For example, if the usage reset date is set to the 20th October and you’ve purchased PAYG credits on the 15th October, they will expire on the 20th December. Please note though that pre-paid limits are always used first.What is your refund policy?Ahrefs does not issue refunds in general. For monthly subscriptions, you can request for a refund if you haven't used the service, but we may decline your request if we see any material activity in your account.
[H4] Have other questions?
If you have more questions, contact us so we can help.
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SUB-PAGE (https://ahrefs.com/blog/) Ahrefs Blog | Get Better at SEO & Marketing
[H1] The Ahrefs Blog
Expand your SEO and marketing knowledge with detailed tutorials and case studies. 123456...1020>
[H2] ahrefstv
Actionable digital marketing tutorials on SEO and YouTube marketing.
[IMG: Your AEO Strategy + Action Plan Checklist | 4.2. AEO Course by Ahrefs]
[H3] Your AEO Strategy + Action Plan Checklist | 4.2. AEO Course by Ahrefs
7:54 2K views May 18
[IMG: How to Track AI Traffic in GA4 and Ahrefs Web Analytics (ChatGPT & More) | 4.1. AEO Course by Ahrefs]
[H3] How to Track AI Traffic in GA4 and Ahrefs Web Analytics (ChatGPT & More) | 4.1. AEO Course by Ahrefs
7:37 1K views May 18
[IMG: Technical SEO for AI: Robots.txt, GPTBot & llms.txt Explained | 3.4. AEO Course by Ahrefs]
[H3] Technical SEO for AI: Robots.txt, GPTBot & llms.txt Explained | 3.4. AEO Course by Ahrefs
7:59 2K views May 13
[H2] SEO
If you want to rank higher in search engines like Google, you need SEO. Check out the resources below to learn how to get more organic traffic to your website. Guide
[H2] Beginner’s Guide to SEO
Learn the basics of SEO with our comprehensive beginner's guide. Start learning →
[H2] Marketing
Marketing is the process of generating awareness, interest, and desire for a product or service. Check out the resources below to improve your marketing knowledge and create effective marketing campaigns.Thanks!Please check your email inbox and spam folder. We've sent you a link to verify your email. Got It
[H2] Data & Studies
Studies and data-driven insights are crucial for understanding the ever-changing search landscape. Check out the resources below to improve your SEO knowledge with unique data and insights. Show more posts
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SUB-PAGE (https://ahrefs.com/academy/) Ahrefs Academy: Learn how to apply Ahrefs’ tools & data in your Digital Marketing
Add a top 1% marketer to your team
[IMG: Agent A]
[H1] Academy
The best tools and data are worth nothing if you don’t know how to use them. Browse our video tutorials to learn more about Ahrefs and get better at digital marketing.
[IMG: How to Use Ahrefs]
[H2] How to Use Ahrefs
Learn practical ways to use Ahrefs' SEO tools and reports to improve SEO.Start courseAbout62 lessons · 3 hr 18 min
[H2] Get Ahrefs certified
Turn your Ahrefs knowledge into a tangible asset that opens doors to better roles, bigger clients, and lasting marketing success.Take Exam67 questions
[IMG: How to Use Brand Radar]
[H2] How to Use Brand Radar
Learn practical ways to use Ahrefs' Brand Radar to increase your brand's AI visibility.Start courseAbout10 lessons · 29 min
[IMG: Answer Engine Optimization (AEO) Course]
[H2] Answer Engine Optimization (AEO) Course
New to AEO? This free course teaches you how AI search works and how to get your brand recommended across every major AI platform.Start courseAbout12 lessons · 1 hr 26 min
[IMG: Blogging for Business]
[H2] Blogging for Business
Blogging for Business is a free blogging course where you'll learn how to start and grow a blog past 100,000 visitors and turn those readers into customers.Start courseAbout40 lessons · 4 hr 56 min
[IMG: SEO Course for Beginners]
[H2] SEO Course for Beginners
It doesn't matter if you know nothing about SEO. By the end of this free SEO training course, you’ll understand how to apply the basics of SEO like keyword research, on-page SEO, and link building to rank higher in search engines.Start courseAbout14 lessons · 2 hr 0 min
[IMG: Advanced Link Building Course]
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[IMG: SEO Course for Beginners]
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It doesn't matter if you know nothing about SEO. By the end of this free SEO training course, you’ll understand how to apply the basics of SEO like keyword research, on-page SEO, and link building to rank higher in search engines.Start courseAbout14 lessons · 2 hr 0 min
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[H2] Our educators
[IMG: Andrei Țiț]
[H2] Andrei Țiț
[IMG: twitter icon]
Andrei Țiț is a product marketer at Ahrefs. He develops content to help you make the most out of Ahrefs.
[IMG: Rebekah Bek]
[H2] Rebekah Bek
[IMG: twitter icon]
Rebekah Bek is a product marketer at Ahrefs. She enjoys breaking down complicated concepts and helping people feel good about learning.
[IMG: Sam Oh]
[H2] Sam Oh
[IMG: twitter icon]
Sam Oh is VP of Marketing at Ahrefs. He incorporates his commitment to education and love for entrepreneurship into actionable and easy-to-digest tutorials.
[IMG: Tim Soulo]
[H2] Tim Soulo
[IMG: twitter icon]
Tim is the CMO at Ahrefs. But most importantly he’s the biggest fanboy and the truest evangelist of the company.←→Amazing work. Thanks for the effort. I really appreciate it. Ahrefs is my favorite SEO tools. You guys are doing a phenomenal job.Farris Harbi,YoutubeSam will literally make you an SEO specialist :). Thank youSourav Panda,YoutubeThis feels like so genuinely caring and honest it’s just mind-blowing. It is probably one of the best pieces of content I’ve ever saw on digital marketingYevheniy Kushnirenko,YoutubeAs always, Sam Oh hits it out of the park! Great video, and great tips. Keep it going!Kandaman,YoutubeThese videos and the content generation course, helped me get a 307% increase in traffic. From 1.3k visitors to 25k/month in 3 months and 40 leads.going2sleep,YoutubeI have learned so many things from this video! Thank you so much Ahrefs and Sam for this amazing and value-loaded video!Mohsin Ahmad,YoutubeSam, you have been a real open book for me and I’m sure for others as well. Tons of highly valuable content for web owners. Thanks a lot!Daniel Garino,Youtube
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6144 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
201Review mentions (all pages)
6External proof links (all pages)
PageReviewsProof links
/ (home) 57 4
/pricing/ 41 1
/blog/ 57 0
/academy/ 46 1
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
{
    "@context": "https://schema.org/",
    "@type": "Organization",
    "name": "Ahrefs",
    "url": "https://ahrefs.com",
    "logo": "https://assets-3b70.kxcdn.com/images/mediakit/logo_blue@2x.png?v=2",
    "description": "Ahrefs is the marketing platform for discoverability – built to keep your brand visible across search, AI, and the web.",
    "foundingDate": 2010,
    "address": {
        "addressCountry": "Singapore"
    },
    "sameAs": [
        "https://x.com/ahrefs",
        "https://www.wikidata.org/wiki/Q107533769",
        "https://www.youtube.com/c/ahrefscom",
        "https://www.linkedin.com/company/ahrefs/",
        "https://www.crunchbase.com/organization/ahrefs",
        "https://www.zoominfo.com/c/ahrefs-pte-ltd/346986605",
        "https://uk.wikipedia.org/wiki/Ahrefs",
        "https://www.facebook.com/ahrefs"
    ]
}
/pricing/
{
    "@context": "https://schema.org/",
    "@type": "Organization",
    "name": "Ahrefs",
    "url": "https://ahrefs.com",
    "logo": "https://assets-3b70.kxcdn.com/images/mediakit/logo_blue@2x.png?v=2",
    "description": "Ahrefs is the marketing platform for discoverability – built to keep your brand visible across search, AI, and the web.",
    "foundingDate": 2010,
    "address": {
        "addressCountry": "Singapore"
    },
    "sameAs": [
        "https://x.com/ahrefs",
        "https://www.wikidata.org/wiki/Q107533769",
        "https://www.youtube.com/c/ahrefscom",
        "https://www.linkedin.com/company/ahrefs/",
        "https://www.crunchbase.com/organization/ahrefs",
        "https://www.zoominfo.com/c/ahrefs-pte-ltd/346986605",
        "https://uk.wikipedia.org/wiki/Ahrefs",
        "https://www.facebook.com/ahrefs"
    ]
}
/blog/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://ahrefs.com/blog/",
            "url": "https://ahrefs.com/blog/",
            "name": "Ahrefs Blog | Get Better at SEO & Marketing",
            "isPartOf": {
                "@id": "https://ahrefs.com/blog/#website"
            },
            "about": {
                "@id": "https://ahrefs.com/blog/#organization"
            },
            "datePublished": "2016-07-25T12:37:27+00:00",
            "dateModified": "2025-01-16T20:50:50+00:00",
            "description": "We help you get better at SEO and marketing: detailed tutorials, case studies and opinion pieces from marketing practitioners and industry experts alike",
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://ahrefs.com/blog/"
                    ]
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://ahrefs.com/blog/#website",
            "url": "https://ahrefs.com/blog/",
            "name": "SEO Blog by Ahrefs",
            "description": "Link Building Strategies & SEO Tips",
            "publisher": {
                "@id": "https://ahrefs.com/blog/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://ahrefs.com/blog/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://ahrefs.com/blog/#organization",
            "name": "Ahrefs",
            "url": "https://ahrefs.com/blog/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://ahrefs.com/blog/#/schema/logo/image/",
                "url": "https://ahrefs.com/blog/wp-content/uploads/2023/06/ahrefs-logo.png",
                "contentUrl": "https://ahrefs.com/blog/wp-content/uploads/2023/06/ahrefs-logo.png",
                "width": 2048,
                "height": 768,
                "caption": "Ahrefs"
            },
            "image": {
                "@id": "https://ahrefs.com/blog/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/Ahrefs/",
                "https://x.com/ahrefs",
                "https://www.linkedin.com/company/ahrefs/",
                "https://www.youtube.com/c/ahrefscom"
            ]
        }
    ]
}
/academy/ — no schema detected (entity gap)

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Marketing, SEO & Advertising Agencies
44.6 Avg BS

Based on 1677 businesses audited.

BS Detector

Marketing, SEO & Advertising Agencies BS: Ahrefs (ahrefs.com)

https://ahrefs.com 📍 Industry: Marketing, SEO & Advertising Agencies
10 BS / 100

Ahrefs is a rare case of a marketing-centric site that replaces hot air with raw data. It operates with forensic transparency, providing clear pricing, named experts, and third-party verified performance metrics. The site represents the floor of the BS scale for the marketing category.

Info Density Power-words vs. Substance ratio.
5
17% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
2
10% BS
Commodity Fingerprint Detection of industry clichés/templates.
3
20% BS
Identity & Authority Expert verifiability & Schema depth.
0
0% BS

Update the ‘Data supplied as of April 24, 2025’ label on the homepage to reflect current 2026 data to avoid perceived proof stagnation. Replace ‘Segmentation Soon’ and ‘Content Inventory Soon’ in the pricing table with actual release dates or remove them to eliminate ‘vantage-ware’ patterns. Define the ‘top 1% marketer’ metric for Agent A using a more objective testing benchmark to move it from a value-prop cliché to a technical spec. Remove the repetitive use of ‘AI’ in H3 tags where the tool’s function (e.g., localization) is already descriptive enough to stand alone.

High. While Ahrefs is primarily a software-as-a-service (SaaS) platform, its website content aligns perfectly with the Marketing and SEO Agency industry by positioning itself as the ‘marketing platform for discoverability.’ It adopts agency-style jargon to appeal to its target audience of SEO specialists and content marketers.

“The score of 10 is the result of nearly perfect Semantic Coherence and Authority pillars. The few points deducted come from minor Information Density penalties for power-word usage in Agent A's marketing and Commodity Fingerprint penalties for standard pricing/blog template structures. The site effectively uses its own data as a shield against bullshit.”

Verified Analysis Date: May 26, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result