Industry Context — Common BS Fingerprints in Pets, Veterinary & Animal Services
VetriScience
(https://vetriscience.com) 📸 Data Snapshot: May 26, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Science-Backed Pet Supplements | VetriScience (https://vetriscience.com)
Science-Backed Pet Supplements | VetriScience
Shop vet-formulated pet supplements and premium pet health products, made with the world’s best ingredients to bring out the best in your pet. Discover now.
NAV_HEADER_HEADING_REPEATED_BODY Pet Research (https://vetriscience.com/research/)
Pet Research
Clinical studies exemplify what veterinarians have said about VetriScience® since we began making supplements.
NAV_HEADER_HEADING_REPEATED_FOOTER About VetriScience Supplements | Pet Health Supplement FAQs (https://vetriscience.com/faqs/)
About VetriScience Supplements | Pet Health Supplement FAQs
Find answers to FAQs about VetriScience products today and discover a holistic approach to your pet's wellness through VetriScience supplements.
NAV_HEADER_HEADING_REPEATED Science-Backed Healthy Dog Supplements | VetriScience (https://vetriscience.com/dog.html)
Science-Backed Healthy Dog Supplements | VetriScience
Discover a range of science-backed dog supplements and premium dog health products at VetriScience. Shop now to unlock your dog's unlimited potential.
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://vetriscience.com) Science-Backed Pet Supplements | VetriScience
Memorial Day Sale Save 20% OffSitewide With Code VSMD20 SHOP NOW! [IMG: VetriScience header: unleash what] [IMG: VetriScience header: unleash what] Supplements that bring out the best in your pet SHOP ALL PRODUCTS [IMG: VetriScience New Packaging] [IMG: VetriScience New Packaging] VetriScience® has decades of experience helping pets live a life without boundaries.Our premium supplements are formulated by veterinarians, recommended by pet professionals, and trusted by champions. You Dream the Adventure, VetriScience® Can Supplement the Journey.Science Backed Pet Supplements [IMG: Front of VetriScience Calm & Confident Bacon Flavor bag] Calm & Confident - 120 Bacon Flavored Chews Chews $36.50 Shop [IMG: Front of Calm & Confident bag chicken 120 count] Calm & Confident - 120 Chicken Flavored Chews Chews $36.50 Shop [IMG: Front of VetriScience Calm & Confident Peanut Butter Flavor bag] Calm & Confident - 120 Peanut Butter Flavored Chews Chews $36.50 Shop [IMG: Front of VetriScience Calm & Confident for cats bag] Calm & Confident - 30 Chicken & Trout Flavored Chews Chews $11.50 Shop [IMG: Front of VetriScience Calm & Confident for Cats bag] Calm & Confident - 30 Chicken Flavored Chews Chews $11.50 Shop [IMG: Front of VetriScience Calm & Confident for Cats Trout Flavor bag] Calm & Confident - 30 Trout Flavored Chews Chews $11.50 Shop [IMG: Front of VetriScience Calm & Confident Bacon flavor 45 count bag] Calm & Confident - 45 Bacon Flavored Chews Chews $21.50 Shop [IMG: Front of Calm & Confident bag chicken 45 count] Calm & Confident - 45 Chicken Flavored Chews Chews $21.50 Shop [IMG: Front of VetriScience Calm & Confident Peanut Butter Flavor bag] Calm & Confident - 45 Peanut Butter Flavored Chews Chews $21.50 Shop Clinically Tested Ingredients Science Backed Formulas No Artificial Colors or Dyes Vet Formulated. Pet Approved. 100% Satisfaction Guarantee Manufactured in the USA [H3] [H3] Meet our VetriExperts Meet the Experts that work with VetriScience®. From certified pet trainers to licensed veterinarians and vet techs, we are proud to partner with these experts to get their insights on all things pet, and the dog and cat supplements that help them live their best lives.Meet the Team#SquadGoals Loading... [IMG: Instagram] Follow Us From the Blog Loading... Loading... Find Out More [H3] Our Commitment to Quality [H3] VetriScience® supplements for dogs and cats have been backed by science and trusted by thousands of veterinarians for nearly 40 years, helping pets live happier, healthier lives. Our Calm & Confident and Dental Care products are some of the only clinically tested pet supplements on the market. We create condition-specific supplements to support bladder, liver, heart, urinary tract, skin health, and more using comprehensive formulas you won't find anywhere else. We manufacture our products in our own Safe Quality Food (SQF) Certified and FDA-registered facility. Our rigorous standards for testing, quality, and manufacturing ensure that your pet gets the nutritional support they need for a lifetime of adventures together. [H3] Stay in the Know! Subscribe to our email list for exclusive news, tips, and special offers extra: Follow us on Social Media [IMG: Facebook] [IMG: Instagram] [IMG: TikTok] [IMG: Pinterest] [IMG: YouTube] *Backed by science. Learn more about our products that are supported by clinical studies.
SUB-PAGE (https://vetriscience.com/research/) Pet Research
[H1] The proof is in the pet. Clinical studies exemplify what veterinarians have said about VetriScience® since we began making supplements. [IMG: GlycoFlex Plus] [IMG: GlycoFlex Plus] [H2] Ultimate Strength Healthy Hip & Joint [H4] Clinically tested to increase hind leg strength by 41% in just four weeks Healthy Hip & Joint was used in a randomized, double-blind, cross over design dog study at Washington State University. In this study, researchers used an osteoarthritis (OA) model to determine if Healthy Hip & Joint could support normal joint function in affected patients. The results of the study suggest that Healthy Hip & Joint may help normalize joint function in dogs with joints affected by OA.SHOP OUR HIP & JOINT PRODUCTS [H3] PEAK VERTICAL FORCE [H3] SYNOVIAL PGE² CONCENTRATION [H3] Healthy Hip & Joint Ingredients [IMG: VetriScience Composure] [IMG: VetriScience Composure] [H2] Calm & Confident [H4] Clinically shown to work within 30 minutes Calm & Confident was used in a blind, repeated measures study with two treatment groups conducted by CanCog Technologies to demonstrate that a single dose of Calm & Confident would have anxiety reducing properties in dogs, with specific objectives of establishing the onset and duration of anxiolytic properties of Calm & Confident. The group taking Calm & Confident showed more thunder-phobic activity at baseline than at either 30 minutes or 4 hours after administration. By contrast, the placebo group did not differ in activity at 30 minutes or 4 hours. This suggests a calming effect in the Calm & Confident group not seen in the placebo group.SHOP OUR CALM & CONFIDENT PRODUCTS [H3] LOCOMOTOR ACTIVITY [H3] Calm & Confident Ingredients [IMG: VetriScience Composure Long lasting] [IMG: VetriScience Composure Long lasting] [H2] Long Lasting Calm & Confident [H4] Clinically shown to last up to 8 hours Long Lasting Calm & Confident was used in a blinded, repeated measures study with two experimental groups conducted by CanCog Technologies. The study was designed to demonstrate that a single dose of Long Lasting Calm & Confident would have calming properties in dogs, with specific objectives of establishing the onset and duration of calming properties of Long Lasting Calm & Confident. Testing took place before, during and after dogs were exposed to a thunderstorm audio recording. At 8 hours post dosing, the group taking Long Lasting Calm & Confident showed a statistically significant affect on heart rate both before and during thunder compared to baseline. By contrast, the group taking a generic calming chew had significantly higher heart rates before and during thunder compared to baseline. The group taking Long Lasting Calm & Confident also exhibited significantly fewer head movements during thunder while the generic group had more head movement. The Long Lasting Calm & Confident group also exhibited significantly lower before thunder global anxiety scores vs. the generic group with higher scores. Pre-thunder anxiety intensity was significantly lower in the Long Lasting Calm & Confident group compared to the generic group. These results also determined there was a significantly positive (increasing) relationship of pre, during and post thunder heart rates, global anxiety scores, and anxiety intensity over time, suggesting the dogs exhibited conditioned anxiousness related to repeated exposure to the thunderstorm audio. However, the Long Lasting Calm & Confident group still exhibited significantly greater calming properties at 8 hours after dosing compared to the generic group. This suggests that Long Lasting Calm & Confident exhibits an effect on both conditioned and acute calming properties that was not demonstrated in the generic group.SHOP OUR LONG LASTING CALM & CONFIDENT PRODUCTS [H3] AVERAGE CHANGE IN BEHAVIORAL VARIABLES AT 8 HOURS [H3] Long Lasting Calm & Confident Ingredients [IMG: VetriScience Dental Care] [H2] Dental Care [H4] Clinically tested to reduce plaque and tartar within 28 days Dental Care powder was evaluated using double-blinded trial protocol. A total of 20 canine (Greyhound) subjects’ teeth were evaluated. Study subjects in each test group were offered the assigned control or test product twice daily during a scheduled meal feeding. Prior to the study each animal had his/her teeth cleaned, scaled and polished after which the presence of gingivitis, calculus and plaque was assessed. Evaluation of plaque, gingivitis, and calculus was completed on each animal 14 and 28 days after the initial assessment. The examination of teeth included the buccal surfaces and both sides of the mouth. Review was limited to the following 7 teeth: Maxillary Canine, Maxillary 3rd Premolar, Maxillary 4th Premolar, Mandibular Canine, Mandibular 3rd Premolar, Mandibular 4th Premolar, Mandibular 1st Molar. Experienced dental hygienists performed the scaling and scoring of the teeth. Specific criteria for evaluation are those set forth by VOHC (Veterinary Oral Health Council). Administering Dental Care powder to the dog’s food twice daily at the recommended amount resulted in a significant decrease in plaque formation as well as a strong trend in the decrease of calculus formation. Results demonstrate the reduction in overall plaque by 20% and calculus by 18% in the 28-day trial when compared with the control subjects.SHOP OUR DENTAL CARE PRODUCTS [IMG: Dog teeth and gums] [H3] Dental Care Ingredients [H2] Veterinarian Approved Dr. Elizabeth DeLomba, DVM, MBASenior Veterinary Services Consultant for VetriScience®Dr. DeLomba combines extensive clinical experience with 16 years in small animal general practice and 12 years in veterinary pharmaceuticals. She has authored over 50 veterinary articles and continuing education courses. Dr. DeLomba earned a DVM in Veterinary Medicine from Michigan State University and an MBA from Villanova University. [IMG: veternarian holding dog] [IMG: veternarian holding dog] [H2] Research Backed Ingredients We use an extensive array of research-backed ingredients such as: [IMG: AstaReal logo] [IMG: Carniking logo] [IMG: Casperome logo] [IMG: core biome logo] [IMG: curcuvet logo] [IMG: Ganeden BC 30 probiotic logo] [IMG: Magtein logo] [IMG: Phytosome logo] [IMG: Sharp PS logo] [IMG: Shoden logo] [IMG: Siliphos logo] [IMG: Sunfiber logo] [IMG: proBio 65 logo] [IMG: BC 30 probiotic logo] [IMG: qrill pet logo] [IMG: Suntheanine logo] [IMG: Bluenesse logo] [IMG: Anivestin logo] We pledge to always think of your pet as our own and provide them with innovative supplements to help them feel their best.Learn More [H3] Stay in the Know! Subscribe to our email list for exclusive news, tips, and special offers: Follow us on Social Media [IMG: Facebook] [IMG: Instagram] [IMG: TikTok] [IMG: Pinterest] [IMG: YouTube]
SUB-PAGE (https://vetriscience.com/faqs/) About VetriScience Supplements | Pet Health Supplement FAQs
[H1] Frequently Asked Questions [H2] How to Purchase [H3] Where can I buy VetriScience® products? VetriScience® products are sold online and in stores. You can buy products directly through our website, on e-commerce sites like Amazon and Chewy, or through national and independent pet retailers. Please visit the Way to Buy page to select your preferred retailer. VetriScience® Veterinary Strength (formerly Pro Line) products can be purchased online through vetriscience.com, are available at many veterinary clinics nationwide, and are available on Amazon specifically through our partner seller, Pattern. [H3] If I live outside the United States, how can I purchase VetriScience® products? VetriScience® products are sold VetriScience® products are sold internationally through select online retailers such as Amazon. Please contact us via email international@foodsciencecorp.com to determine availability in your country. [H3] Where can I buy VetriScience® Veterinary Strength products? VetriScience® Veterinary Strength (formerly Pro Line) supplements can be purchased online through vetriscience.com, are available at many veterinary clinics nationwide, and are available on Amazon specifically through our partner seller, Pattern. Please use the Find a Vet tool to locate a vet near you that carries our products. If your veterinarian partners with an online pharmacy, Vet Strength supplements may also be available through their system. (Note that online pharmacy availability may not show up in the Find a Vet tool.) Vet Strength supplements are also available online through vetriscience.com. [H3] Do I need a prescription for VetriScience® products? Our products are supplements, not drugs or medications. Therefore, no prescription is required to purchase VetriScience® products online, at in-person retail stores, or through your veterinarian. [H2] Packaging [H3] Why did the VetriScience® packaging change? Starting in late 2024, we’ve been updating our VetriScience® packaging with easy-to-understand product names, ingredient information, product benefits, and feeding directions. While our look has changed, the products are the same great science-backed formulas you know and trust. [H3] Why am I getting different packaging in my order? VetriScience® started rolling out a new look in late 2024. To minimize waste, we’re running through existing packaging on-hand before transitioning to the new design. This will ensure a smooth transition from previous packaging to new packaging and maintain the quality of our processes and products. During these phases, you may receive both previous and new packaging in the same order, depending on what products you ordered. Regardless of packaging, know that you'll be receiving the same high-quality pet supplement products that you've come to expect from VetriScience®. [H3] Why do we use valves in our packaging? One of the primary functions of one-way valves is to preserve the freshness of our products. Like many packages goods, such as coffee, naturally release gases after packaging. If these gases are trapped inside the bag, they can negatively impact the product's taste and quality. The valves ensure that these gases can escape, keeping the contents fresh and full of flavor. By preventing air from entering the bag, one-way valves help maintain the quality of the product by reducing the risk of oxidation. The ability to release gases without letting air in also contributes to a longer shelf life for our products. This means your pets can enjoy our products at their peak freshness for a longer period. If you have any further questions or concerns, feel free to reach out to our customer service team. We're always here to help! [H3] Why can't I find the VetriScience® products I'm looking for? As part of our new look, we updated our product names to better reflect the benefit and purpose of each supplement. You can still find all the products you're looking for within their category pages or by searching the product number. See our blog for a full list of new product names. [H3] Why have VetriScience® product names changed? We listened to our customers—with such a large selection of premium pet supplements, pet parents needed an easier, cleaner way to shop for products. For example, Acetylator™️ is now Healthy Gut & Digestion, and Perio Support is now Healthy Mouth. You can still find all the products you're looking for within their category pages, or by searching the product number. See our blog for a full list of new product names! [H3] Have VetriScience® formulas and ingredients changed, too? No! While our product names and packaging designs are all new, our science-backed and vet-developed formulas have not changed at all. We're still making the same great products, manufactured in the U.S. in FDA-registered facilities to the same high standards set by the NASC (National Animal Supplement Council). [H2] Subscriptions [H3] How do I see my subscriptions? You can see all your VetriScience® subscriptions by logging into your account and visiting My Subscriptions. This page shows Active, Paused, and Canceled subscriptions. To view more information about each specific subscription, click "Manage". [H3] When will I be charged for my subscription? By subscribing, you authorize VetriScience® to charge your provided payment method on a recurring basis for the cost of the product at time of processing (which is subject to change) less the subscription discount, plus any applicable sales tax, shipping charges, and fees. [H3] How do I edit, cancel, or change my subscription? Click "Manage" on any subscription to edit. From this page, you can Pause or Cancel a subscription. Click "Edit" to change payment information or shipping address. If you want to change the type of product, quantity of product, or number of total products in your subscription, cancel your current subscription and create a new one with the flavors and quantity of products you want. Changes, pauses, and cancellations must be completed at least 1 day before your upcoming processing date for that month. [H3] How do I manage my subscription on mobile? To manage subscriptions on our mobile site, tap the three horizontal lines at the top left of the page to open the menu. Tap ACCOUNT -> MY ACCOUNT to sign in. Once you are logged in, tap the down caret symbol (⌄) in the top right of the page to expand the menu. Tap "My Subscriptions" to navigate to the Subscriptions page. Tap the EDIT button to change the payment method or the number of products desired. Tap the VIEW button to pause, re-activate, or cancel a specific subscription. Canceled subscriptions cannot be re-activated. If you cancel a subscription, you will need to create a new one for that product. Please note that changes, pauses, and cancellations must be completed at least 24 hours before your upcoming processing date for that month. For more information, please see "How do I edit, cancel, or change my subscription?" [H3] Can I combine my subscriptions? At this time, it's not possible to add products to an existing subscription. To combine separate product subscriptions into one, you must cancel your current existing subscription(s) and start a new one with all the products that you would like. [H3] I forgot to cancel my subscription; can I get a refund? Subscription cancellation does not automatically qualify you for a refund for the most recent processed order unless the return complies with our standard Return Policy. [H2] Tax and Shipping [H3] How much is shipping from VetriScience.com? Shipping is free for orders $35+ on vetriscience.com within the U.S. Orders under $35 will be charged a flat rate of $6.99 for shipping. This includes Alaska, Hawaii and Puerto Rico, as well as to U.S. Armed Forces who are based in locations globally. See all Shipping & Returns Policy details here. [H3] When will I receive my order from VetriScience.com? Our goal is to deliver your purchase in the quickest, most economical way possible. Orders will be processed and shipped within 5 business days from our warehouse in Vermont and are typically delivered within 1–5 business days within the U.S. including Alaska, Hawaii, Puerto Rico and U.S. Armed Forces who are based in locations globally. You can check the status of your order by going to your Account and viewing Recent Orders, or by going to the Track My Order page and entering your name, order confirmation number, and your email. If your order has a tracking number and you have questions about delivery, please reach out to the carrier for more information. [H3] How will sales tax be calculated? Sales tax is calculated based on the tax rate within the state or different jurisdictions within that state if applicable. In states where we collect sales tax, orders will now include the calculated sales tax based on the total order. [H3] My order was damaged during shipping, what should I do? Damage to products is ultimately the responsibility of the carrier. If you notice damage to the package upon delivery, have the driver note “damaged” on the delivery sheet. Call your local carrier's office immediately so an inspection can be made. Then, call us at 1-800-882-9993 with your name and invoice number (which can be found in your order confirmation email). See full Shipping & Returns Policy details here. [H2] Returns [H3] What is VetriScience®'s return policy? Merchandise may be returned (if in original unopened condition) within 60 days of the purchase date. Please contact Customer Care at 1-800-882-9993 and we will help you begin the return process. See Shipping & Returns Policy details here. [H3] What if I'm unhappy with my product? Our 100% Satisfaction Guarantee means that we will replace or refund any product you're not completely satisfied with. For your order to qualify, you must have purchased it through an authorized seller, have the lot number and original sales receipt, and request a refund/replacement within 60 days of purchasing and before the product's expiration date. See Shipping & Returns Policy details here. [H3] My pet won't eat the product, can I get a refund? Picky pets may need some encouragement! However, if your pet won't eat the supplement after trying our tricks, you can return the product for a full refund. For your order to qualify for our 100% Guarantee policy, you must have purchased it through an authorized seller, have the lot number and original sales receipt, and initiate the return within 60 days of purchasing. See all Shipping & Returns Policy details here. [H3] The product looks, feels, or smells different than the last time I purchased. Can I return it? Because we use naturally sourced ingredients without excess fillers and preservatives, it's common and expected to see a slight variation in color, texture, and smell from one batch to the next. However, if the product is severely discolored, crumbled or otherwise damaged, or has an excessively bad smell, you do have the option to return or replace it. See Shipping & Returns Policy details here. [H2] General Product Questions [H3] Are your products made in the USA? Our products have been manufactured in U.S. facilities for over 40 years. Our manufacturing facilities are SQF-certified and strictly adhere to NASC guidelines and Current Good Manufacturing Practices (cGMP) as defined by the Food and Drug Administration. [H3] Where are your ingredients sourced from? The ingredients used in VetriScience® supplements are sourced globally, with many coming from the U.S. Our ingredient suppliers must undergo a rigorous application process to ensure their raw materials meet our strict quality standards. All of our ingredients are third-party tested to guarantee quality and purity. VetriScience® products are formulated to comply with regulations set forth by The Association of American Feed Control Officials (AAFCO) and the National Animal Supplement Council (NASC). [H3] Can I use dog products for cats and vice versa? We do not recommend off-label usage of any of our products. We take great care to formulate each product to be specific to the needs of cats or dogs, from nutrients to flavor and palatability. [H3] How much should I give to my dog or cat? Dosing instructions are located on the back of each product's package or bottle and on each of our product pages. [H3] Can I increase my pet’s dosage? Increasing your pet’s dose is not recommended unless specifically noted on the packaging. For example, it is suitable to double or triple the dosage of Composure™ during times of heightened stress. [H3] What if my pet doesn't want to eat the supplement? Every product undergoes strict palatability testing before we put it on the market, but picky pets may still need some encouragement. Check out our blog for tips! For dogs, you can use pill-hider chews for capsules or tablets. If your pet still won't eat the supplement, you can return the product for a full refund. See Shipping & Returns Policy details here. [H3] What should I do if I think a product made my pet sick or they consumed too much? We take poor reactions to our products very seriously. Since our products are intended for supplemental feeding, they’re typically well-tolerated by cats and dogs. However, if your pet had too many, they may experience digestive upset since the high nutrient levels in products can be too rich for their stomach. If you believe our products made your pet sick and you have immediate concerns, please contact your veterinarian as soon as possible. Otherwise, please contact our customer care team at 1-800-882-9993 to report this issue so we can further assist you with this matter. [H3] Can more than one VetriScience® product be used at the same time? In many cases, VetriScience® products can be administered together without issue. However, we always recommend consulting with your veterinarian to determine if the combination is suitable for your cat or dog and their unique health needs. [H3] Are VetriScience® products considered treats? While we take great pride in the palatability of our soft chews and chewable tablets and your pet may think of them like a treat, VetriScience® products are supplements made with beneficial levels of vitamins, minerals, and other dietary compounds. Supplements are not formulated to be used as a treat or training aid. Giving more than the recommended number of chews or tablets per day is not recommended. [H3] My product was exposed to extreme heat during shipping and delivery. Is it still saf
SUB-PAGE (https://vetriscience.com/dog.html) Science-Backed Healthy Dog Supplements | VetriScience
Items 1-24 of 110 Sort By Set Descending Direction [IMG: Front of VetriScience Broad Spectrum Hemp Healthy Hip & Joint bacon flavor package] Broad Spectrum Hemp Healthy Hip & Joint Chews $0.00 Shop [IMG: Front of VetriScience Broad Spectrum Hemp Calm & Confident package] Broad Spectrum Hemp Calm & Confident Chews $0.00 Shop [IMG: Front of Extra Strength Healthy Skin & Coat bag] Extra Strength Healthy Skin & Coat for Dogs Chews $18.99 [IMG: Front of VetriScience Long Lasting Calm & Confident bag] Long Lasting Calm & Confident for Dogs Chews As low as $27.50 Shop [IMG: Healthy Mouth 4.2 oz - front view] Dental Care Powder As low as $25.50 Shop [IMG: HMB Healthy Muscle & Strength Front view] HMB Healthy Muscle & Strength Granules $59.39 [IMG: Front of Calm & Confident bag chicken 120 count] Calm & Confident - 120 Chicken Flavored Chews Chews $36.50 Shop [IMG: Front of VetriScience Calm & Confident Bacon Flavor bag] Calm & Confident - 120 Bacon Flavored Chews Chews $36.50 Shop [IMG: Front of VetriScience Calm & Confident Bacon Flavor bag] Calm & Confident - 60 Bacon Flavored Chews Chews $23.50 Shop [IMG: Front of VetriScience Calm & Confident Bacon flavor 45 count bag] Calm & Confident - 45 Bacon Flavored Chews Chews $21.50 Shop [IMG: Front of VetriScience Calm & Confident Peanut Butter Flavor bag] Calm & Confident - 120 Peanut Butter Flavored Chews Chews $36.50 Shop [IMG: Front of VetriScience Calm & Confident Peanut Butter flavor 60 count bag] Calm & Confident - 60 Peanut Butter Flavored Chews Chews $23.50 Shop [IMG: Front of VetriScience Calm & Confident Peanut Butter Flavor bag] Calm & Confident - 45 Peanut Butter Flavored Chews Chews $21.50 Shop [IMG: Front of Calm & Confident bag chicken 60 count] Calm & Confident - 60 Chicken Flavored Chews Chews $22.50 Shop [IMG: Front of Calm & Confident bag chicken 45 count] Calm & Confident - 45 Chicken Flavored Chews Chews $21.50 Shop [IMG: Dental Bundle for Dogs group shot] Daily Dental Bundle for Dogs $47.70 Shop [IMG: Front of VetriScience Extra Strength Healthy Hip & Joint bag] Extra Strength Healthy Hip & Joint for Dogs Chews As low as $27.50 Shop [IMG: Front of VetriScience Cell Advance™ 440 bottle] Immunity Health for Small Dogs Capsule $16.50 Shop [IMG: Front of Allergy & Itch Support bag] Allergy & Itch Support for Dogs Chews As low as $23.50 Shop [IMG: Front of Allergy & Itch Support 75 Count bag] Allergy & Itch Support - 75 Duck Flavored Chews Chews $29.99 Shop [IMG: Front of the Ultimate Strength Healthy Hip & Joint bag] Ultimate Strength Healthy Hip & Joint for Dogs Chews As low as $26.50 Shop [IMG: Front of VetriScience Extra Large Pinchers Pill Hiders bag] Extra Large Pinchers® Pill Hiders for Dogs Chews As low as $19.99 Shop [IMG: Front of VetriScience Max Veterinary Strength Calm & Confident bag] Max Veterinary Strength Calm & Confident for Dogs & Cats Soft Chews $55.50 Shop [IMG: Front of VetriScience Probiotic Everyday bag] Gut Health for Dogs Chews As low as $28.99 Shop Page You're currently reading page 1 Page 2 Page 3 Page 4 Page 5 Page Next Show per page
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 50 | 2 |
| /research/ | 19 | 2 |
| /faqs/ | 17 | 2 |
| /dog.html | 17 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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"text": " Memorial Day Sale Save 20% OffSitewide With Code VSMD20 SHOP NOW! Supplements that bring out the best in your pet SHOP ALL PRODUCTS CLINICALLY-TESTEDJOINT SUPPORT SHOP NOW CLEANER TEETHIN 4 WEEKS SHOP NOW C"
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"text": "The proof is in the pet.Clinical studies exemplify what veterinarians have said about VetriScience® since we began making supplements.Ultimate Strength Healthy Hip & JointClinically tested to increase hind leg strength by 41% in just four weeksHealthy Hip & Joint was used in a randomized, double-blind, cross over design dog study at Washington State University. In this study, researchers used an osteoarthritis (OA) model to determine if Healthy Hip & Joint could support normal joint function in affected patients. The results of the study suggest that Healthy Hip & Joint may help normalize joint function in dogs with joints affected by OA.SHOP OUR HIP & JOINT PRODUCTSPEAK VERTICAL FORCESYNOVIAL PGE² CONCENTRATION Healthy Hip & Joint Ingredients Calm & ConfidentClinically shown to work within 30 minutesCalm & Confident was used in a blind, repeated measures study with two treatment groups conducted by CanCog Technologies to demonstrate that a single dose of Calm & Confident would have anxiety reducing properties in dogs, with specific objectives of establishing the onset and duration of anxiolytic properties of Calm & Confident. The group taking Calm & Confident showed more thunder-phobic activity at baseline than at either 30 minutes or 4 hours after administration. By contrast, the placebo group did not differ in activity at 30 minutes or 4 hours. This suggests a calming effect in the Calm & Confident group not seen in the placebo group.SHOP OUR CALM & CONFIDENT PRODUCTSLOCOMOTOR ACTIVITY Calm & Confident Ingredients Long Lasting Calm & ConfidentClinically shown to last up to 8 hoursLong Lasting Calm & Confident was used in a blinded, repeated measures study with two experimental groups conducted by CanCog Technologies. The study was designed to demonstrate that a single dose of Long Lasting Calm & Confident would have calming properties in dogs, with specific objectives of establishing the onset and duration of calming properties of Long Lasting Calm & Confident. Testing took place before, during and after dogs were exposed to a thunderstorm audio recording. At 8 hours post dosing, the group taking Long Lasting Calm & Confident showed a statistically significant affect on heart rate both before and during thunder compared to baseline. By contrast, the group taking a generic calming chew had significantly higher heart rates before and during thunder compared to baseline. The group taking Long Lasting Calm & Confident also exhibited significantly fewer head movements during thunder while the generic group had more head movement. The Long Lasting Calm & Confident group also exhibited significantly lower before thunder global anxiety scores vs. the generic group with higher scores. Pre-thunder anxiety intensity was significantly lower in the Long Lasting Calm & Confident group compared to the generic group. These results also determined there was a significantly positive (increasing) relationship of pre, during and post thunder heart rates, global anxiety scores, and anxiety intensity over time, suggesting the dogs exhibited conditioned anxiousness related to repeated exposure to the thunderstorm audio. However, the Long Lasting Calm & Confident group still exhibited significantly greater calming properties at 8 hours after dosing compared to the generic group. This suggests that Long Lasting Calm & Confident exhibits an effect on both conditioned and acute calming properties that was not demonstrated in the generic group.SHOP OUR LONG LASTING CALM & CONFIDENT PRODUCTSAVERAGE CHANGE IN BEHAVIORAL VARIABLES AT 8 HOURS Long Lasting Calm & Confident Ingredients Dental CareClinically tested to reduce plaque and tartar within 28 daysDental Care powder was evaluated using double-blinded trial protocol. A total of 20 canine (Greyhound) subjects’ teeth were evaluated. Study subjects in each test group were offered the assigned control or test product twice daily during a scheduled meal feeding. Prior to the study each animal had his/her teeth cleaned, scaled and polished after which the presence of gingivitis, calculus and plaque was assessed. Evaluation of plaque, gingivitis, and calculus was completed on each animal 14 and 28 days after the initial assessment. The examination of teeth included the buccal surfaces and both sides of the mouth. Review was limited to the following 7 teeth: Maxillary Canine, Maxillary 3rd Premolar, Maxillary 4th Premolar, Mandibular Canine, Mandibular 3rd Premolar, Mandibular 4th Premolar, Mandibular 1st Molar. Experienced dental hygienists performed the scaling and scoring of the teeth. Specific criteria for evaluation are those set forth by VOHC (Veterinary Oral Health Council). Administering Dental Care powder to the dog’s food twice daily at the recommended amount resulted in a significant decrease in plaque formation as well as a strong trend in the decrease of calculus formation. Results demonstrate the reduction in overall plaque by 20% and calculus by 18% in the 28-day trial when compared with the control subjects.SHOP OUR DENTAL CARE PRODUCTS Dental Care Ingredients Veterinarian ApprovedDr. Elizabeth DeLomba, DVM, MBASenior Veterinary Services Consultant for VetriScience®Dr. DeLomba combines extensive clinical experience with 16 years in small animal general practice and 12 years in veterinary pharmaceuticals. She has authored over 50 veterinary articles and continuing education courses. Dr. DeLomba earned a DVM in Veterinary Medicine from Michigan State University and an MBA from Villanova University.Research Backed IngredientsWe use an extensive array of research-backed ingredients such as:We pledge to always think of your pet as our own and provide them with innovative supplements to help them feel their best.Learn More Stay in the Know!Subscribe to our email list for exclusive news, tips, and special offers: Follow us on Social Media "
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"text": "Frequently Asked QuestionsHow to Purchase Where can I buy VetriScience® products? VetriScience® products are sold online and in stores. You can buy products directly through our website, on e-commerce sites like Amazon and Chewy, or through national and independent pet retailers. Please visit the Way to Buy page to select your preferred retailer. VetriScience® Veterinary Strength (formerly Pro Line) products can be purchased online through vetriscience.com"
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Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
Based on 439 businesses audited.
Pets, Veterinary & Animal Services BS: VetriScience (vetriscience.com)
VetriScience is a high-substance entity that successfully bridges the gap between marketing claims and clinical evidence. It avoids the typical ‘Trust Theatre’ of the supplement industry by providing granular study summaries and naming its internal veterinary consultants. The BS level is minimal, primarily restricted to standard promotional language and a lack of deep-linked Person schema.
Implement Person schema for Dr. Elizabeth DeLomba and other VetriExperts to create a verifiable digital footprint. Add direct outbound links to the full text of the referenced clinical studies on external academic or government databases (e.g., PubMed). Replace generic ‘Manufactured in the USA’ claims with a list of specific domestic facility locations to increase transparency. Ensure that all 110 product pages include the same level of ingredient-specific research currently reserved for top-tier products.
The website perfectly matches the Pets, Veterinary & Animal Services category, specifically focusing on the pet supplement sub-sector. The content consistently references veterinary formulations, clinical studies, and NASC quality standards, reinforcing its industry position.
“The score of 18 reflects a highly credible site. The primary drivers of the remaining BS score are minor industry clichés (Commodity Fingerprint) and the absence of external 'Proof Paths' in the structured data (Trust and Proof). Information Density and Semantic Coherence are exemplary for the veterinary supplement category.”
This training module utilizes a snapshot of public data from VetriScience, captured on May 26, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to VetriScience: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://vetriscience.com to view the most current version of its content and learn from the source what this company is about and what it offers.