Training Example: On the Pigs Back – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Food, Restaurants & Delivery
Generic Claims: the best food in town, authentic flavors, made with love, quality ingredients…
Red Flags: no food hygiene rating displayed, stock food photography, locally sourced claims without naming any supplier, award claims without verifiable source…
Semantic Drift Patterns: homepage claims fine dining but menu prices are casual, claims locally sourced but no suppliers named, homepage shows plated dishes but delivery menu is different items, claims authentic cuisine but menu is fusion with no cultural specificity…
Proof Expectations: food hygiene rating displayed, named ingredient suppliers and sources, chef background and culinary credentials, real food photography not stock images…

On the Pigs Back

(https://onthepigsback.ie) 📸 Data Snapshot: May 19, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE OnThePigsBack farmhouse cheese charcuterie gourmet artisan food Deli – On the Pigs Back (https://onthepigsback.ie)
Title

OnThePigsBack farmhouse cheese charcuterie gourmet artisan food Deli – On the Pigs Back

Meta

OnThePigsBack is an Irish wholesaler, retailer, online seller, deli, restaurant, cafe and market stall that sells quality pate, farmhouse cheeses, charcuterie, cured meats and artisian food, drink and wine products. Our hampers are perfect for your weddings, events, birthdays and special occasions.

H2 The Gift of Local Food
H2 An Irish Company with a French Heart
H2 Proud producers of Award- Winning pate
H2 French & Irish Charcuterie
H2 The Best of Farmhouse Cheeses
H3 Featured Selections
H3 Special this week
H4 My Account
H4 Shopping Cart
H4 My Account
H4 Footer menu
H4 Keep in Touch
H4 We are open
H5 Hampers & Gifts
H5 French Farmhouse Cheeses
H5 Our Kitchen
H5 Charcuterie
H5 Make your own Hamper – Gift wrapping
H5 Lorge Chocolate Truffles, Mixed Selection
H5 Hadji Bey's Turkish Delight.
H5 West Cork Biscuits
H5 Lorge Chocolatier 80g Bar – Mixed Selection
H5 Seymours Shortbread
H5 Mellas Fudge Bar
H5 Mellas Fudge Selection
H5 Joes Farmhouse Crisps Selection
H5 Lorge Brittle
NAV_HEADER_HEADING_REPEATED_BODY Hampers & Gifts – On the Pigs Back (https://onthepigsback.ie/collections/hampers-and-gift-vouchers/)
Title

Hampers & Gifts – On the Pigs Back

Meta

On The Pig's Back Hampers are the perfect gift for any foodie. From French Specalists such as Jean d'Audignac and iconic Irish small producers such as Gubbeen and Milleens we have created the perfect range of hampers for all tastes!

H1 Hampers & Gifts
H4 My Account
H4 Shopping Cart
H4 My Account
H4 Footer menu
H4 Keep in Touch
H4 We are open
H5 Tags
H5 Antipasti Board for 2 With Wine or Prosecco
H5 Cork Rebel Hamper
H5 On The Pigs Back Hamper
H5 On the Pigs Back Cheese & Charcuterie Box
H5 The French Foodie Hamper
H5 Make your own Hamper – Gift wrapping
H5 Digital Gift Voucher for our online store
H5 On The Pigs Back Gift Card
H5 Large On The Pigs Back Hamper – Ambient
H5 Irish Artisan Hamper – A Celebration of Ireland’s Finest – Ambient
H5 Tony Farrell Solid Oak Cutting Boards.
H5 Hand-crafted Irish Ashwood Plates
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER About Us – On the Pigs Back (https://onthepigsback.ie/pages/about-on-the-pigs-back/)
Title

About Us – On the Pigs Back

Meta

On The Pigs Back – 'Cork Fayre with French Flair'  Established in 1992 by Isabelle Sheridan selling Farmhouse Cheeses, Charcuterie, Fresh Breads, Irish Artisan Food, and French Gourmet Food Specialities in The English Market, in Cork City.  On The Pig's Back produces award-winning Pâté and Terrines. Check out our full

H1 About Us
H2 On The Pigs Back – 'Cork Fayre with French Flair' 
H4 My Account
H4 Shopping Cart
H4 My Account
H4 Footer menu
H4 Keep in Touch
H4 We are open
NAV_HEADER_HEADING_REPEATED_BODY Cheese – On the Pigs Back (https://onthepigsback.ie/collections/cheese/)
Title

Cheese – On the Pigs Back

H1 Cheese
H4 My Account
H4 Shopping Cart
H4 My Account
H4 Footer menu
H4 Keep in Touch
H4 We are open
H5 Tags
H5 On the Pigs Back Cheese & Charcuterie Box
H5 On the Pigs Back Crackers
H5 Raclette
H5 Comté Fruité
H5 Farmhouse Blue Cheeses
H5 Make your own Hamper – Gift wrapping
H5 Morbier
H5 Irish Rye Crackers
H5 Brie de Meaux
H5 Hegarty Cheddar Cheese 200g
H5 Smoked Gubbeen Cheese 390g
H5 Camembert Fribois 240g
NAV_HEADER_HEADING_REPEATED_BODY Our Kitchen – On the Pigs Back (https://onthepigsback.ie/collections/our-kitchen-deli/)
Title

Our Kitchen – On the Pigs Back

Meta

? Handcrafted in Douglas | Award-Winning Irish Pâtés & Terrines At On the Pig’s Back, we proudly produce our own range of artisan pâtés, terrines, and cooked meats, handmade in small batches at our production kitchen in Douglas, Cork. Since opening our original stall in the English Market in 1992, we’ve been celebr

H1 Our Kitchen
H3 ? Handcrafted in Douglas | Award-Winning Irish Pâtés & Terrines
H4 My Account
H4 Shopping Cart
H4 My Account
H4 Footer menu
H4 Keep in Touch
H4 We are open
H5 Tags
H5 On the Pigs Back Cheese & Charcuterie Box
H5 Chicken Liver Paté with Smoked Bacon & Port
H5 Chicken Liver Paté with Garlic & Brandy
H5 Jacks Cork Spiced Beef 80g sliced
H5 Honey & Mustard Free Range Ham
H5 Pastrami Beef 80g sliced
H5 Pork and Plum Terrine
H5 Country Terrine
H5 Forestier Paté
H5 Cheese and Charcuterie catering platter for ten people (Collection only)
H5 Grandmother Terrine
H5 Paté Forestier
NAV_HEADER_HEADING_REPEATED SHOP – On the Pigs Back (https://onthepigsback.ie/collections/seasonal-gifting/)
Title

SHOP – On the Pigs Back

H1 SHOP
H4 My Account
H4 Shopping Cart
H4 My Account
H4 Footer menu
H4 Keep in Touch
H4 We are open
H5 Tags
H5 Antipasti Board for 2 With Wine or Prosecco
H5 Caramelised Red Onion Marmalade 130g
H5 Chicken Liver Paté with Garlic & Brandy
H5 Chicken Liver Paté with Smoked Bacon & Port
H5 Cork Rebel Hamper
H5 Country Terrine
H5 Digital Gift Voucher for our online store
H5 Foie Gras De Canard Entier, Duck Foie Gras jars
H5 Goose Fat (Graisse D'oie)
H5 Irish Rye Crackers
H5 Jack McCarthy's Cooked Pastrami (approx. 400g piece)
H5 Jacks Cork Spiced Beef 80g sliced
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://onthepigsback.ie) OnThePigsBack farmhouse cheese charcuterie gourmet artisan food Deli – On the Pigs Back
[H2]
RESTAURANT CAFE MENU - DouglasBreakfast / Lunch / Take Away

Learn More

[IMG: The Gift of Local Food]

[H2] The Gift of Local Food

[H4]
Retirement / Birthday / New Year / Christmas

[H5]
Make your gift more meaningful by supporting local producers and businesses. This not only benefits your health and the environment but also the community and local economy!

Click to Order

[IMG: An Irish Company with a French Heart]

[H2] An Irish Company with a French Heart

[H4]
We are over 30 years old! Started by Isabelle Sheridan in 1992. Our passion is to bring excellent quality and great tasting food to the people of Ireland.

Click here to find out more

[IMG: Gold 2021 for On The Pig]

[H2] Proud producers of Award- Winning pate

[H4]
Chicken Liver pate with Smoked Bacon and Port.... is another GOLD winner! All our products are Hand made from Irish Ingredients in our Production Unit In Douglas, Cork.

Click to order

[IMG: French & Irish Charcuterie]

[H2] French & Irish Charcuterie

[H4]
Amazing Gifts and Hampers for any occasions!

[IMG: The Best of Farmhouse Cheeses]

[H2] The Best of Farmhouse Cheeses

[H4]
Directly sourced from the producers

Click Here to Order

[H2]
ON THE PIG'S BACK''Cork Fayre with French Flair''
>> Fine Food Supplier : Farmhouse Cheeses, Charcuterie and Irish Artisan Food, French Farmhouse Cheeses and Gourmet Food. >> Award winning Irish Artisan Producer of Patés and Terrines, and Cooked Meat. >> Stall in the English Market in Cork since 1992>> Cafe/Bistro & Deli in Douglas, Cork.

[H3] Featured Selections

[IMG: Hampers & Gifts]

[H5] Hampers & Gifts

[IMG: French Farmhouse Cheeses]

[H5] French Farmhouse Cheeses

[IMG: Our Kitchen]

[H5] Our Kitchen

[IMG: Charcuterie]

[H5] Charcuterie

[IMG: Douglas Café & Deli]

[H5]
Douglas Café & Deli

[IMG: English Market Stall]

[H5]
English Market Stall

[IMG: NEWS & EVENTS]

[H5]
NEWS & EVENTS

[H3] Special this week

[IMG: Make your own Hamper - Gift wrapping - On the Pigs Back]

[H5] Make your own Hamper - Gift wrapping

From
€7,50

[IMG: Lorge Chocolate Truffles, Mixed Selection - On the Pigs Back]

[H5] Lorge Chocolate Truffles, Mixed Selection

€19,50

[IMG: Hadji Bey]

[H5] Hadji Bey's Turkish Delight.

€11,50

[IMG: West Cork Biscuits - On the Pigs Back]

[H5] West Cork Biscuits

€5,50

[IMG: Lorge Chocolatier 80g Bar - Mixed Selection - On the Pigs Back]

[H5] Lorge Chocolatier 80g Bar - Mixed Selection

€7,95

[IMG: Seymours Shortbread - On the Pigs Back]

[H5] Seymours Shortbread

€5,50

[IMG: Mellas Fudge Bar - On the Pigs Back]

[H5] Mellas Fudge Bar

€2,75

[IMG: Mellas Fudge Selection - On the Pigs Back]

[H5] Mellas Fudge Selection

€7,25

[IMG: Joes Farmhouse Crisps Selection - On the Pigs Back]

[H5] Joes Farmhouse Crisps Selection

€4,50

[IMG: Lorge Brittle - On the Pigs Back]

[H5] Lorge Brittle

€10,90

[H1] Sign up here! Get a 10% discount on your first order

Enter your email address below and keep up to date with us, our special offers, events and much more!
3686 chars
SUB-PAGE (https://onthepigsback.ie/collections/hampers-and-gift-vouchers/) Hampers & Gifts – On the Pigs Back
Home

Hampers & Gifts

[IMG: Hampers & Gifts]

A gift of your favourite foods is always appreciated so choose from our range of hampers or send your family or friends a gift voucher. Choose from a regular Gift Card to spend in our shops in Douglas and the English Market or a Digital Voucher for use on our website.

[H1] Hampers & Gifts

[H5] Tags

Everything in Hampers & Gifts

antipasti

artisan

award

breakfast

brie

card

charcuterie

charcuterie de Savoie

cheese

cheese cake

cheeseboard

chicken

Chicken Liver Pate

coffee

cork

crackers

douglas

duck

english market

Farmhouse Cheeses

food

French Gourmet

French Gourmet & Foie Gras

French Salami

fudge

gift

hamper

hampers

home made

homemade

irish

irish cheese

Mezze

on the pig's back voucher

on the pigs back

pantry

pate

poppy seeds

prosecco

rye crackers

rye wheat

salami

saucisson

sweet

Take Away

terrine

voucher

Weekend Food Box

wheat crackers

wine

Sort by:

Filter

[IMG: Valentines Cheese & Charcuterie Box - On the Pigs Back]

[H5] Antipasti Board for 2 With Wine or Prosecco

From
€55,00

[IMG: Cork Rebel Hamper - On the Pigs Back]

[H5] Cork Rebel Hamper

€60,00

[IMG: On The Pigs Back Hamper - On the Pigs Back]

[H5] On The Pigs Back Hamper

From
€100,00

[IMG: On the Pigs Back Cheese & Charcuterie Box - On the Pigs Back]

[H5] On the Pigs Back Cheese & Charcuterie Box

€55,00

[IMG: The French Foodie Hamper - On the Pigs Back]

[H5] The French Foodie Hamper

€90,00

[IMG: Make your own Hamper - Gift wrapping - On the Pigs Back]

[H5] Make your own Hamper - Gift wrapping

From
€7,50

[IMG: Digital Gift Voucher for our online store - On the Pigs Back]

[H5] Digital Gift Voucher for our online store

From
€10,00

[IMG: On The Pigs Back Gift Card - On the Pigs Back]

[H5] On The Pigs Back Gift Card

From
€10,00

[IMG: Large On The Pigs Back Hamper - Ambient - On the Pigs Back]

[H5] Large On The Pigs Back Hamper - Ambient

€150,00

[IMG: Irish Artisan Hamper – A Celebration of Ireland’s Finest - Ambient - On the Pigs Back]

[H5] Irish Artisan Hamper – A Celebration of Ireland’s Finest - Ambient

€90,00

[IMG: Tony Farrell Solid Oak Cutting Boards. - On the Pigs Back]

[H5] Tony Farrell Solid Oak Cutting Boards.

From
€30,00

[IMG: Wooden Plates - On the Pigs Back]

[H5] Hand-crafted Irish Ashwood Plates

From
€20,00

Load More
2995 chars
SUB-PAGE · THIN (https://onthepigsback.ie/pages/about-on-the-pigs-back/) About Us – On the Pigs Back
Home

About Us

[H1] About Us

[H2] On The Pigs Back - 'Cork Fayre with French Flair'
Established in 1992 by Isabelle Sheridan selling Farmhouse Cheeses, Charcuterie, Fresh Breads, Irish Artisan Food, and French Gourmet Food Specialities in The English Market, in Cork City.
On The Pig's Back produces award-winning Pâté and Terrines. Check out our full list of awards and prizes to date.
On The Pig's Back Café / Deli in Douglas produces a range of delicious food, supporting local food producers, and is also a busy spot for Artisan food shopping, lunch, food tastings & special events. We also host art exhibitions, concerts, plays, food festivals & much, much more.
Keep an eye on our Facebook and Instagram pages for updates on what we're up to!
773 chars
SUB-PAGE (https://onthepigsback.ie/collections/cheese/) Cheese – On the Pigs Back
Home

Cheese

[IMG: Cheese]

[H1] Cheese

[H5] Tags

Everything in Cheese

artisan

blue cheese

brie

camembert

charcuterie

cheddar

cheese

cheeseboard

cork

crackers

Farmhouse Cheeses

french cheese

French Gourmet

gift

goats cheese

gouda

hamper

hampers

hard cheese

irish

irish cheese

made in cork

matured

Mezze

on the pigs back

pasteurized milk

raw milk

sheep's milk

smoked

soft cheese

spanish

Speciality French Food

summer milk

Take Away

vegetarian

washed rind

Weekend Food Box

Sort by:

Filter

[IMG: On the Pigs Back Cheese & Charcuterie Box - On the Pigs Back]

[H5] On the Pigs Back Cheese & Charcuterie Box

€55,00

[IMG: On the Pigs Back Crackers - On the Pigs Back]

[H5] On the Pigs Back Crackers

€3,90

[IMG: Raclette - On the Pigs Back]

[H5] Raclette

From
€6,00

[IMG: Comté Fruité - On the Pigs Back]

[H5] Comté Fruité

From
€7,50

[IMG: Farmhouse Blue Cheeses - On the Pigs Back]

[H5] Farmhouse Blue Cheeses

From
€4,70

[IMG: Make your own Hamper - Gift wrapping - On the Pigs Back]

[H5] Make your own Hamper - Gift wrapping

From
€7,50

[IMG: Morbier - On the Pigs Back]

[H5] Morbier

From
€6,50

[IMG: Irish Rye Crackers - On the Pigs Back]

[H5] Irish Rye Crackers

€3,90

[IMG: Brie de Meaux - On the Pigs Back]

[H5] Brie de Meaux

From
€6,30

[IMG: Hegarty Cheddar Cheese 200g - On the Pigs Back]

[H5] Hegarty Cheddar Cheese 200g

€5,90

[IMG: Smoked Gubbeen Cheese 390g - On the Pigs Back]

[H5] Smoked Gubbeen Cheese 390g

€9,70

[IMG: Camembert Fribois 240g - On the Pigs Back]

[H5] Camembert Fribois 240g

€4,90

Load More
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SUB-PAGE (https://onthepigsback.ie/collections/our-kitchen-deli/) Our Kitchen – On the Pigs Back
Home

Our Kitchen

[IMG: Our Kitchen]

[H3] ? Handcrafted in Douglas | Award-Winning Irish Pâtés & Terrines
At On the Pig’s Back, we proudly produce our own range of artisan pâtés, terrines, and cooked meats, handmade in small batches at our production kitchen in Douglas, Cork.
Since opening our original stall in the English Market in 1992, we’ve been celebrated for our dedication to farmhouse cheeses, high-quality charcuterie (retail only), and our multi award-winning homemade specialities.
Our Douglas café, opened in 2009, is where we craft these products using:
Free-range Irish meats
Locally sourced ingredients wherever possible
Traditional techniques inspired by classic French methods
Our pâtés and terrines have received numerous accolades at the Blas na hÉireann and Great Taste Awards, reflecting our passion for flavour, authenticity, and uncompromising quality.

We also offer a selection of freshly made pastries and seasonal salads from our kitchen – please refer to the catering menu for the full list.

[H1] Our Kitchen

[H5] Tags

Everything in Our Kitchen

artisan

award

charcuterie

chicken

Chicken Liver Pate

cooked meat

cork

crackers

duck

Farmhouse Cheeses

food

free range pork

French Gourmet

gift

ham

home made

homemade

irish

irish cheese

Jack Mc Carthy butcher

Mc Carthys's butcher

Mezze

on the pigs back

pastrami

pate

Pesto

sliced meat

spiced beef

Take Away

tapenade

terrine

Terrines

The Real Olive

Weekend Food Box

Sort by:

Filter

[IMG: On the Pigs Back Cheese & Charcuterie Box - On the Pigs Back]

[H5] On the Pigs Back Cheese & Charcuterie Box

€55,00

[IMG: Chicken Liver Paté with Smoked Bacon & Port - On the Pigs Back]

[H5] Chicken Liver Paté with Smoked Bacon & Port

€4,30

[IMG: Chicken Liver Paté with Garlic & Brandy - On the Pigs Back]

[H5] Chicken Liver Paté with Garlic & Brandy

€4,30

[IMG: Jacks Cork Spiced Beef 100g sliced - On the Pigs Back]

[H5] Jacks Cork Spiced Beef 80g sliced

€4,90

[IMG: Honey & Mustard Free Range Ham - On the Pigs Back]

[H5] Honey & Mustard Free Range Ham

From
€5,10

[IMG: Pastrami Beef 100g sliced - On the Pigs Back]

[H5] Pastrami Beef 80g sliced

€4,90

[IMG: Pork and Plum Terrine - On the Pigs Back]

[H5] Pork and Plum Terrine

From
€4,50

[IMG: Country Terrine - On the Pigs Back]

[H5] Country Terrine

From
€4,50

[IMG: Forestier Paté - On the Pigs Back]

[H5] Forestier Paté

€15,50

[IMG: Cheese and Charcuterie catering platter for ten people (Collection only) - On the Pigs Back]

[H5] Cheese and Charcuterie catering platter for ten people (Collection only)

€75,00

[IMG: Grandmother Terrine - On the Pigs Back]

[H5] Grandmother Terrine

€4,60

[IMG: Paté Forestier - On the Pigs Back]

[H5] Paté Forestier

€4,60

Load More
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SUB-PAGE (https://onthepigsback.ie/collections/seasonal-gifting/) SHOP – On the Pigs Back
Home

SHOP

[IMG: SHOP]

[H1] SHOP

[H5] Tags

Everything in SHOP

antipasti

artisan

award

brie

card

charcuterie

charcuterie de Savoie

cheese

cheeseboard

chicken

Chicken Liver Pate

cooked meat

cork

crackers

duck

Farmhouse Cheeses

food

French Gourmet

French Gourmet & Foie Gras

French Salami

gift

hamper

hampers

home made

homemade

irish

irish cheese

made in cork

Mc Carthys's butcher

Mezze

on the pigs back

Onion Marmalade

pate

picnic

prosecco

quince paste

ready to go

salami

sandwiches

saucisson

sliced meat

spiced beef

Take Away

terrine

vegetarian

Weekend Food Box

wine

Sort by:

Filter

[IMG: Valentines Cheese & Charcuterie Box - On the Pigs Back]

[H5] Antipasti Board for 2 With Wine or Prosecco

From
€55,00

[IMG: Caramelised Red Onion Marmalade 130g - On the Pigs Back]

[H5] Caramelised Red Onion Marmalade 130g

€4,60

[IMG: Chicken Liver Paté with Garlic & Brandy - On the Pigs Back]

[H5] Chicken Liver Paté with Garlic & Brandy

€4,30

[IMG: Chicken Liver Paté with Smoked Bacon & Port - On the Pigs Back]

[H5] Chicken Liver Paté with Smoked Bacon & Port

€4,30

[IMG: Cork Rebel Hamper - On the Pigs Back]

[H5] Cork Rebel Hamper

€60,00

[IMG: Country Terrine - On the Pigs Back]

[H5] Country Terrine

From
€4,50

[IMG: Digital Gift Voucher for our online store - On the Pigs Back]

[H5] Digital Gift Voucher for our online store

From
€10,00

[IMG: Foie Gras De Canard Entier, Duck Foie Gras jars - On the Pigs Back]

[H5] Foie Gras De Canard Entier, Duck Foie Gras jars

From
€25,00

[IMG: Goose Fat (Graisse D]

[H5] Goose Fat (Graisse D'oie)

€9,50

[IMG: Irish Rye Crackers - On the Pigs Back]

[H5] Irish Rye Crackers

€3,90

[IMG: Jack McCarthy]

[H5] Jack McCarthy's Cooked Pastrami (approx. 400g piece)

€15,00

[IMG: Jacks Cork Spiced Beef 100g sliced - On the Pigs Back]

[H5] Jacks Cork Spiced Beef 80g sliced

€4,90

Load More
2518 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
5Review mentions (all pages)
13External proof links (all pages)
PageReviewsProof links
/ (home) 1 2
/collections/hampers-and-gift-vouchers/ 1 2
/pages/about-on-the-pigs-back/ 0 3
/collections/cheese/ 1 2
/collections/our-kitchen-deli/ 1 2
/collections/seasonal-gifting/ 1 2
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "On the Pigs Back",
    "logo": "https://onthepigsback.ie/cdn/shop/files/new-logo-cr-02_70f61106-a5cd-49f2-91e8-9e383a42faba_200x.png?v=1613769223",
    "sameAs": [
        "@pigsbackcork",
        "https://www.facebook.com/onthepigsback",
        "",
        "https://www.instagram.com/onthepigsback",
        "",
        "",
        ""
    ],
    "url": "https://onthepigsback.ie"
}
/collections/hampers-and-gift-vouchers/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "On the Pigs Back",
    "logo": "https://onthepigsback.ie/cdn/shop/files/new-logo-cr-02_70f61106-a5cd-49f2-91e8-9e383a42faba_200x.png?v=1613769223",
    "sameAs": [
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        "https://www.instagram.com/onthepigsback",
        "",
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        ""
    ],
    "url": "https://onthepigsback.ie"
}
/pages/about-on-the-pigs-back/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "On the Pigs Back",
    "logo": "https://onthepigsback.ie/cdn/shop/files/new-logo-cr-02_70f61106-a5cd-49f2-91e8-9e383a42faba_200x.png?v=1613769223",
    "sameAs": [
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        "https://www.facebook.com/onthepigsback",
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        "",
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        ""
    ],
    "url": "https://onthepigsback.ie/pages/about-on-the-pigs-back"
}
/collections/cheese/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "On the Pigs Back",
    "logo": "https://onthepigsback.ie/cdn/shop/files/new-logo-cr-02_70f61106-a5cd-49f2-91e8-9e383a42faba_200x.png?v=1613769223",
    "sameAs": [
        "@pigsbackcork",
        "https://www.facebook.com/onthepigsback",
        "",
        "https://www.instagram.com/onthepigsback",
        "",
        "",
        ""
    ],
    "url": "https://onthepigsback.ie"
}
/collections/our-kitchen-deli/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "On the Pigs Back",
    "logo": "https://onthepigsback.ie/cdn/shop/files/new-logo-cr-02_70f61106-a5cd-49f2-91e8-9e383a42faba_200x.png?v=1613769223",
    "sameAs": [
        "@pigsbackcork",
        "https://www.facebook.com/onthepigsback",
        "",
        "https://www.instagram.com/onthepigsback",
        "",
        "",
        ""
    ],
    "url": "https://onthepigsback.ie"
}
/collections/seasonal-gifting/
{
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "On the Pigs Back",
    "logo": "https://onthepigsback.ie/cdn/shop/files/new-logo-cr-02_70f61106-a5cd-49f2-91e8-9e383a42faba_200x.png?v=1613769223",
    "sameAs": [
        "@pigsbackcork",
        "https://www.facebook.com/onthepigsback",
        "",
        "https://www.instagram.com/onthepigsback",
        "",
        "",
        ""
    ],
    "url": "https://onthepigsback.ie"
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Food, Restaurants & Delivery
42.4 Avg BS

Based on 2707 businesses audited.

BS Detector

Food, Restaurants & Delivery BS: On the Pigs Back (onthepigsback.ie)

https://onthepigsback.ie 📍 Industry: Food, Restaurants & Delivery
24 BS / 100

This is a low-BS, high-substance site that prioritizes inventory and heritage over marketing jargon. It functions as a digital extension of a physical artisan business, carrying the specificity and history of the English Market stall into its online presence. The absence of a homepage H1 is a minor technical oversight in an otherwise authentic digital footprint.

Info Density Power-words vs. Substance ratio.
7
23% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
3
15% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
5
25% BS
Commodity Fingerprint Detection of industry clichés/templates.
4
27% BS
Identity & Authority Expert verifiability & Schema depth.
5
33% BS

Fix the technical hierarchy by adding a specific H1 to the homepage, such as ‘Artisan French & Irish Deli & Award-Winning Pate Producer.’ Explicitly link the ‘Award-winning’ claims to the official results pages of Blas na hÉireann to convert trust theatre into verified proof. Add a ‘Our Producers’ page that provides brief bios for the named suppliers like Hegarty and Gubbeen to further distance the site from commodity competitors. Finally, ensure allergen and food hygiene ratings are displayed in the footer to meet industry proof expectations.

The website perfectly aligns with the Food, Restaurants & Delivery category, functioning as a hybrid deli, gourmet retailer, and production kitchen. The content consistently references specific food items, local suppliers, and physical locations in Cork, confirming a high-fidelity industry match.

“The score of 24 is driven primarily by minor technical gaps in the identity pillar (missing H1, limited schema) and a slight lack of external verification links for the awards mentioned. The site scored exceptionally well (low BS) in Information Density and Semantic Coherence due to its highly specific product data and consistent brand narrative. It remains well within the 'Low BS' category because it backs almost every marketing claim with a purchasable product or a verifiable historical fact.”

Verified Analysis Date: May 19, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result
Brand AI Reputation