Industry Context — Common BS Fingerprints in Marketing, SEO & Advertising Agencies
Generic Claims:
we grow businesses, results that speak for themselves, your marketing partner, proven track record…
Red Flags:
guaranteed rankings or specific position promises, case studies with no client names or metrics, proprietary tools that are rebranded free tools, results claims without timeframes or baselines…
Semantic Drift Patterns:
homepage claims data-driven but case studies show no metrics, claims full-service but team is three people, homepage targets enterprise but case studies are local businesses, claims proprietary methodology but describes standard practices…
Proof Expectations:
named client case studies with before-and-after metrics, specific revenue or traffic numbers achieved, verified vendor partnerships with tier levels, team member profiles with specific expertise and career history…
Cossette
(https://www.cossette.com) 📸 Data Snapshot: May 16, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Cossette: Agence créative en marketing et communication (https://www.cossette.com)
Title
Cossette: Agence créative en marketing et communication
Meta
Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées
H1 Bâtir sa
légende
H2 C’est quoi une légende?
H2 Dernières nouvelles
H2 Les Roses
H2 Repousser les limites de l’évolution
H2 Fantasmagorie
H2 Désolé
H2 AVOIR
DU
CRAN
H2 1 COSSETTE
H2 DEPUIS 1972
H2 1 COSSETTE
H2 DEPUIS 1972
H3 Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal
H3 Cossette et HydroSolution font du confort une affaire de famille
H3 Le coeur du code
H3 Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes.
NAV_HEADING_REPEATED_BODY_FOOTER Cossette: Agence créative en marketing et communication (https://cossette.com/fr/a-propos/)
Title
Cossette: Agence créative en marketing et communication
Meta
Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées
H1 Bâtir sa
légende
H2 C’est quoi une légende?
H2 Dernières nouvelles
H2 Les Roses
H2 Repousser les limites de l’évolution
H2 Fantasmagorie
H2 Désolé
H2 AVOIR
DU
CRAN
H2 1 COSSETTE
H2 DEPUIS 1972
H2 1 COSSETTE
H2 DEPUIS 1972
H3 Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal
H3 Cossette et HydroSolution font du confort une affaire de famille
H3 Le coeur du code
H3 Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes.
HEADING_REPEATED_BODY_FOOTER Cossette: Agence créative en marketing et communication (https://cossette.com/en/)
Title
Cossette: Agence créative en marketing et communication
Meta
Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées
H1 Bâtir sa
légende
H2 C’est quoi une légende?
H2 Dernières nouvelles
H2 Les Roses
H2 Repousser les limites de l’évolution
H2 Fantasmagorie
H2 Désolé
H2 AVOIR
DU
CRAN
H2 1 COSSETTE
H2 DEPUIS 1972
H2 1 COSSETTE
H2 DEPUIS 1972
H3 Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal
H3 Cossette et HydroSolution font du confort une affaire de famille
H3 Le coeur du code
H3 Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes.
NAV_REPEATED_FOOTER Cossette: Agence créative en marketing et communication (https://cossette.com/fr/projets/)
Title
Cossette: Agence créative en marketing et communication
Meta
Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées
H1 Bâtir sa
légende
H2 C’est quoi une légende?
H2 Dernières nouvelles
H2 Les Roses
H2 Repousser les limites de l’évolution
H2 Fantasmagorie
H2 Désolé
H2 AVOIR
DU
CRAN
H2 1 COSSETTE
H2 DEPUIS 1972
H2 1 COSSETTE
H2 DEPUIS 1972
H3 Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal
H3 Cossette et HydroSolution font du confort une affaire de famille
H3 Le coeur du code
H3 Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes.
NAV_REPEATED_FOOTER Cossette: Agence créative en marketing et communication (https://cossette.com/fr/services/)
Title
Cossette: Agence créative en marketing et communication
Meta
Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées
H1 Bâtir sa
légende
H2 C’est quoi une légende?
H2 Dernières nouvelles
H2 Les Roses
H2 Repousser les limites de l’évolution
H2 Fantasmagorie
H2 Désolé
H2 AVOIR
DU
CRAN
H2 1 COSSETTE
H2 DEPUIS 1972
H2 1 COSSETTE
H2 DEPUIS 1972
H3 Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal
H3 Cossette et HydroSolution font du confort une affaire de famille
H3 Le coeur du code
H3 Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes.
NAV_REPEATED_FOOTER Cossette: Agence créative en marketing et communication (https://cossette.com/fr/blogue/)
Title
Cossette: Agence créative en marketing et communication
Meta
Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées
H1 Bâtir sa
légende
H2 C’est quoi une légende?
H2 Dernières nouvelles
H2 Les Roses
H2 Repousser les limites de l’évolution
H2 Fantasmagorie
H2 Désolé
H2 AVOIR
DU
CRAN
H2 1 COSSETTE
H2 DEPUIS 1972
H2 1 COSSETTE
H2 DEPUIS 1972
H3 Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal
H3 Cossette et HydroSolution font du confort une affaire de famille
H3 Le coeur du code
H3 Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes.
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://www.cossette.com) Cossette: Agence créative en marketing et communication
en [IMG: Metro moi overview 2] [IMG: Canam Brand Overview5] [IMG: Image half 3] [IMG: Canam Brand Overview4] [IMG: Alloprof thumbnail] [IMG: Fdc thumbnail1] [IMG: Roses Overview8] [IMG: Digital 05] [IMG: Digital 03] [IMG: Ficm thumbnail 2] [IMG: Aircan musicalguide overview 1] [IMG: Papillon 2 gauche] [IMG: Thumbnail amnistie1200x1200] [IMG: Image identification 100e ST09 Idea IDC 40702] [IMG: IDEAS FCVQ image SUPP 5] [H1] Bâtir sa légende [IMG: Aoy 2023] 30/10/2025 Cossette s'empare du podium aux Agency of the Year 2025 de Strategy jouer (NaN:NaN) [H2] C’est quoi une légende? Des grandes idées qui ont traversé le temps. Des marques vivantes faites pour durer avec intention. Chez Cossette on bâtit des légendes. Des vraies. Portées par des gens de coeur et de vision. Un état d’esprit qui nous habite depuis plus de 50 ans. Marques [IMG: Logo McDonalds] [IMG: Logo TM] [IMG: Logo BRP] [IMG: Logo Metro] [IMG: Logo Intact] [IMG: Logo BDC] [IMG: Logo SAQ] [IMG: Logo Air Canada] Services Contenu et influence Image de marque et design Intelligence artificelle Marketing multiculturel et régional Médias Numérique Production Publicité Industries Alimentaire Assurances et Finances Commerce de détail Culture Éducation Finance Mode Organismes à but non lucratif Santé Secteur public Sport Technologies Tourisme [H2] Dernières nouvelles [IMG: 3 Tourisme MTL x Cossette 1200x1200px FR] [H3] Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal 05/05/2026 Réalisations [IMG: C Cossette x Hydro Solution Image den tete 1080x1350] [H3] Cossette et HydroSolution font du confort une affaire de famille 21/04/2026 Réalisations [IMG: Louis 02 copy] [H3] Le coeur du code 18/03/2026 Perspectives [IMG: Roses Overview9] [IMG: Roses Overview8] [IMG: Roses Overview7] [IMG: Roses Overview6] [IMG: Roses Overview5] [IMG: Roses Overview4] [IMG: Roses Overview3] [IMG: Roses Overview2] [IMG: Roses Overview1] 1 [H2] Les Roses SportMode [IMG: Canam Brand Overview7] [IMG: Canam Brand Overview6] [IMG: Canam Brand Overview5] [IMG: Canam Brand Overview4] [IMG: Canam Brand Overview3] [IMG: Canam Brand Overview2] [IMG: Canam Brand Overview1] 2 [H2] Repousser les limites de l’évolution SportTechnologies [IMG: Fantasmagorie overview3] [IMG: Fantasmagorie overview2] [IMG: Fantasmagorie overview1] 3 [H2] Fantasmagorie Image de marque et designCulture [IMG: 4 CHILDREN INSITU PRINCESSE METRO] [IMG: Property 11] [IMG: Thumbnail5] [IMG: Thumbnail3] [IMG: Thumbnail2] [IMG: Thumbnail] 4 [H2] Désolé SantéOrganismes à but non lucratif [H3] Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes. À propos de nous [H2] AVOIR DU CRAN [H2] 1 COSSETTE [H2] DEPUIS 1972 [H2] 1 COSSETTE [H2] DEPUIS 1972 [IMG: APC 0018 2] [IMG: APC 0023 2] [IMG: APC 00902 2] [IMG: APC 0125 2] [IMG: APC 0116 2] [IMG: APC 0051 2] [IMG: APC 0082 2] [IMG: APC 0031 2] [IMG: APC 0065 2] [IMG: APC 0057 2] [IMG: APC 0047 2] [IMG: APC 0039 2] Distinctions récentes [IMG: Idea] Grand Prix Craft/Production - CNESST 2025 [IMG: Ellipse 5 2] Design Agency of the Year (Gold) 2025 [IMG: DTC] TDC Awards - Type Design 2025
3381 chars
SUB-PAGE (https://cossette.com/fr/a-propos/) Cossette: Agence créative en marketing et communication
en [IMG: Metro moi overview 2] [IMG: Canam Brand Overview5] [IMG: Image half 3] [IMG: Canam Brand Overview4] [IMG: Alloprof thumbnail] [IMG: Fdc thumbnail1] [IMG: Roses Overview8] [IMG: Digital 05] [IMG: Digital 03] [IMG: Ficm thumbnail 2] [IMG: Aircan musicalguide overview 1] [IMG: Papillon 2 gauche] [IMG: Thumbnail amnistie1200x1200] [IMG: Image identification 100e ST09 Idea IDC 40702] [IMG: IDEAS FCVQ image SUPP 5] [H1] Bâtir sa légende [IMG: Aoy 2023] 30/10/2025 Cossette s'empare du podium aux Agency of the Year 2025 de Strategy jouer (NaN:NaN) [H2] C’est quoi une légende? Des grandes idées qui ont traversé le temps. Des marques vivantes faites pour durer avec intention. Chez Cossette on bâtit des légendes. Des vraies. Portées par des gens de coeur et de vision. Un état d’esprit qui nous habite depuis plus de 50 ans. Marques [IMG: Logo McDonalds] [IMG: Logo TM] [IMG: Logo BRP] [IMG: Logo Metro] [IMG: Logo Intact] [IMG: Logo BDC] [IMG: Logo SAQ] [IMG: Logo Air Canada] Services Contenu et influence Image de marque et design Intelligence artificelle Marketing multiculturel et régional Médias Numérique Production Publicité Industries Alimentaire Assurances et Finances Commerce de détail Culture Éducation Finance Mode Organismes à but non lucratif Santé Secteur public Sport Technologies Tourisme [H2] Dernières nouvelles [IMG: 3 Tourisme MTL x Cossette 1200x1200px FR] [H3] Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal 05/05/2026 Réalisations [IMG: C Cossette x Hydro Solution Image den tete 1080x1350] [H3] Cossette et HydroSolution font du confort une affaire de famille 21/04/2026 Réalisations [IMG: Louis 02 copy] [H3] Le coeur du code 18/03/2026 Perspectives [IMG: Roses Overview9] [IMG: Roses Overview8] [IMG: Roses Overview7] [IMG: Roses Overview6] [IMG: Roses Overview5] [IMG: Roses Overview4] [IMG: Roses Overview3] [IMG: Roses Overview2] [IMG: Roses Overview1] 1 [H2] Les Roses SportMode [IMG: Canam Brand Overview7] [IMG: Canam Brand Overview6] [IMG: Canam Brand Overview5] [IMG: Canam Brand Overview4] [IMG: Canam Brand Overview3] [IMG: Canam Brand Overview2] [IMG: Canam Brand Overview1] 2 [H2] Repousser les limites de l’évolution SportTechnologies [IMG: Fantasmagorie overview3] [IMG: Fantasmagorie overview2] [IMG: Fantasmagorie overview1] 3 [H2] Fantasmagorie Image de marque et designCulture [IMG: 4 CHILDREN INSITU PRINCESSE METRO] [IMG: Property 11] [IMG: Thumbnail5] [IMG: Thumbnail3] [IMG: Thumbnail2] [IMG: Thumbnail] 4 [H2] Désolé SantéOrganismes à but non lucratif [H3] Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes. À propos de nous [H2] AVOIR DU CRAN [H2] 1 COSSETTE [H2] DEPUIS 1972 [H2] 1 COSSETTE [H2] DEPUIS 1972 [IMG: APC 0018 2] [IMG: APC 0023 2] [IMG: APC 00902 2] [IMG: APC 0125 2] [IMG: APC 0116 2] [IMG: APC 0051 2] [IMG: APC 0082 2] [IMG: APC 0031 2] [IMG: APC 0065 2] [IMG: APC 0057 2] [IMG: APC 0047 2] [IMG: APC 0039 2] Distinctions récentes [IMG: Idea] Grand Prix Craft/Production - CNESST 2025 [IMG: Ellipse 5 2] Design Agency of the Year (Gold) 2025 [IMG: DTC] TDC Awards - Type Design 2025
3381 chars
SUB-PAGE (https://cossette.com/en/) Cossette: Agence créative en marketing et communication
en [IMG: Metro moi overview 2] [IMG: Canam Brand Overview5] [IMG: Image half 3] [IMG: Canam Brand Overview4] [IMG: Alloprof thumbnail] [IMG: Fdc thumbnail1] [IMG: Roses Overview8] [IMG: Digital 05] [IMG: Digital 03] [IMG: Ficm thumbnail 2] [IMG: Aircan musicalguide overview 1] [IMG: Papillon 2 gauche] [IMG: Thumbnail amnistie1200x1200] [IMG: Image identification 100e ST09 Idea IDC 40702] [IMG: IDEAS FCVQ image SUPP 5] [H1] Bâtir sa légende [IMG: Aoy 2023] 30/10/2025 Cossette s'empare du podium aux Agency of the Year 2025 de Strategy jouer (NaN:NaN) [H2] C’est quoi une légende? Des grandes idées qui ont traversé le temps. Des marques vivantes faites pour durer avec intention. Chez Cossette on bâtit des légendes. Des vraies. Portées par des gens de coeur et de vision. Un état d’esprit qui nous habite depuis plus de 50 ans. Marques [IMG: Logo McDonalds] [IMG: Logo TM] [IMG: Logo BRP] [IMG: Logo Metro] [IMG: Logo Intact] [IMG: Logo BDC] [IMG: Logo SAQ] [IMG: Logo Air Canada] Services Contenu et influence Image de marque et design Intelligence artificelle Marketing multiculturel et régional Médias Numérique Production Publicité Industries Alimentaire Assurances et Finances Commerce de détail Culture Éducation Finance Mode Organismes à but non lucratif Santé Secteur public Sport Technologies Tourisme [H2] Dernières nouvelles [IMG: 3 Tourisme MTL x Cossette 1200x1200px FR] [H3] Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal 05/05/2026 Réalisations [IMG: C Cossette x Hydro Solution Image den tete 1080x1350] [H3] Cossette et HydroSolution font du confort une affaire de famille 21/04/2026 Réalisations [IMG: Louis 02 copy] [H3] Le coeur du code 18/03/2026 Perspectives [IMG: Roses Overview9] [IMG: Roses Overview8] [IMG: Roses Overview7] [IMG: Roses Overview6] [IMG: Roses Overview5] [IMG: Roses Overview4] [IMG: Roses Overview3] [IMG: Roses Overview2] [IMG: Roses Overview1] 1 [H2] Les Roses SportMode [IMG: Canam Brand Overview7] [IMG: Canam Brand Overview6] [IMG: Canam Brand Overview5] [IMG: Canam Brand Overview4] [IMG: Canam Brand Overview3] [IMG: Canam Brand Overview2] [IMG: Canam Brand Overview1] 2 [H2] Repousser les limites de l’évolution SportTechnologies [IMG: Fantasmagorie overview3] [IMG: Fantasmagorie overview2] [IMG: Fantasmagorie overview1] 3 [H2] Fantasmagorie Image de marque et designCulture [IMG: 4 CHILDREN INSITU PRINCESSE METRO] [IMG: Property 11] [IMG: Thumbnail5] [IMG: Thumbnail3] [IMG: Thumbnail2] [IMG: Thumbnail] 4 [H2] Désolé SantéOrganismes à but non lucratif [H3] Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes. À propos de nous [H2] AVOIR DU CRAN [H2] 1 COSSETTE [H2] DEPUIS 1972 [H2] 1 COSSETTE [H2] DEPUIS 1972 [IMG: APC 0018 2] [IMG: APC 0023 2] [IMG: APC 00902 2] [IMG: APC 0125 2] [IMG: APC 0116 2] [IMG: APC 0051 2] [IMG: APC 0082 2] [IMG: APC 0031 2] [IMG: APC 0065 2] [IMG: APC 0057 2] [IMG: APC 0047 2] [IMG: APC 0039 2] Distinctions récentes [IMG: Idea] Grand Prix Craft/Production - CNESST 2025 [IMG: Ellipse 5 2] Design Agency of the Year (Gold) 2025 [IMG: DTC] TDC Awards - Type Design 2025
3381 chars
SUB-PAGE (https://cossette.com/fr/projets/) Cossette: Agence créative en marketing et communication
en [IMG: Metro moi overview 2] [IMG: Canam Brand Overview5] [IMG: Image half 3] [IMG: Canam Brand Overview4] [IMG: Alloprof thumbnail] [IMG: Fdc thumbnail1] [IMG: Roses Overview8] [IMG: Digital 05] [IMG: Digital 03] [IMG: Ficm thumbnail 2] [IMG: Aircan musicalguide overview 1] [IMG: Papillon 2 gauche] [IMG: Thumbnail amnistie1200x1200] [IMG: Image identification 100e ST09 Idea IDC 40702] [IMG: IDEAS FCVQ image SUPP 5] [H1] Bâtir sa légende [IMG: Aoy 2023] 30/10/2025 Cossette s'empare du podium aux Agency of the Year 2025 de Strategy jouer (NaN:NaN) [H2] C’est quoi une légende? Des grandes idées qui ont traversé le temps. Des marques vivantes faites pour durer avec intention. Chez Cossette on bâtit des légendes. Des vraies. Portées par des gens de coeur et de vision. Un état d’esprit qui nous habite depuis plus de 50 ans. Marques [IMG: Logo McDonalds] [IMG: Logo TM] [IMG: Logo BRP] [IMG: Logo Metro] [IMG: Logo Intact] [IMG: Logo BDC] [IMG: Logo SAQ] [IMG: Logo Air Canada] Services Contenu et influence Image de marque et design Intelligence artificelle Marketing multiculturel et régional Médias Numérique Production Publicité Industries Alimentaire Assurances et Finances Commerce de détail Culture Éducation Finance Mode Organismes à but non lucratif Santé Secteur public Sport Technologies Tourisme [H2] Dernières nouvelles [IMG: 3 Tourisme MTL x Cossette 1200x1200px FR] [H3] Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal 05/05/2026 Réalisations [IMG: C Cossette x Hydro Solution Image den tete 1080x1350] [H3] Cossette et HydroSolution font du confort une affaire de famille 21/04/2026 Réalisations [IMG: Louis 02 copy] [H3] Le coeur du code 18/03/2026 Perspectives [IMG: Roses Overview9] [IMG: Roses Overview8] [IMG: Roses Overview7] [IMG: Roses Overview6] [IMG: Roses Overview5] [IMG: Roses Overview4] [IMG: Roses Overview3] [IMG: Roses Overview2] [IMG: Roses Overview1] 1 [H2] Les Roses SportMode [IMG: Canam Brand Overview7] [IMG: Canam Brand Overview6] [IMG: Canam Brand Overview5] [IMG: Canam Brand Overview4] [IMG: Canam Brand Overview3] [IMG: Canam Brand Overview2] [IMG: Canam Brand Overview1] 2 [H2] Repousser les limites de l’évolution SportTechnologies [IMG: Fantasmagorie overview3] [IMG: Fantasmagorie overview2] [IMG: Fantasmagorie overview1] 3 [H2] Fantasmagorie Image de marque et designCulture [IMG: 4 CHILDREN INSITU PRINCESSE METRO] [IMG: Property 11] [IMG: Thumbnail5] [IMG: Thumbnail3] [IMG: Thumbnail2] [IMG: Thumbnail] 4 [H2] Désolé SantéOrganismes à but non lucratif [H3] Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes. À propos de nous [H2] AVOIR DU CRAN [H2] 1 COSSETTE [H2] DEPUIS 1972 [H2] 1 COSSETTE [H2] DEPUIS 1972 [IMG: APC 0018 2] [IMG: APC 0023 2] [IMG: APC 00902 2] [IMG: APC 0125 2] [IMG: APC 0116 2] [IMG: APC 0051 2] [IMG: APC 0082 2] [IMG: APC 0031 2] [IMG: APC 0065 2] [IMG: APC 0057 2] [IMG: APC 0047 2] [IMG: APC 0039 2] Distinctions récentes [IMG: Idea] Grand Prix Craft/Production - CNESST 2025 [IMG: Ellipse 5 2] Design Agency of the Year (Gold) 2025 [IMG: DTC] TDC Awards - Type Design 2025
3381 chars
SUB-PAGE (https://cossette.com/fr/services/) Cossette: Agence créative en marketing et communication
en [IMG: Metro moi overview 2] [IMG: Canam Brand Overview5] [IMG: Image half 3] [IMG: Canam Brand Overview4] [IMG: Alloprof thumbnail] [IMG: Fdc thumbnail1] [IMG: Roses Overview8] [IMG: Digital 05] [IMG: Digital 03] [IMG: Ficm thumbnail 2] [IMG: Aircan musicalguide overview 1] [IMG: Papillon 2 gauche] [IMG: Thumbnail amnistie1200x1200] [IMG: Image identification 100e ST09 Idea IDC 40702] [IMG: IDEAS FCVQ image SUPP 5] [H1] Bâtir sa légende [IMG: Aoy 2023] 30/10/2025 Cossette s'empare du podium aux Agency of the Year 2025 de Strategy jouer (NaN:NaN) [H2] C’est quoi une légende? Des grandes idées qui ont traversé le temps. Des marques vivantes faites pour durer avec intention. Chez Cossette on bâtit des légendes. Des vraies. Portées par des gens de coeur et de vision. Un état d’esprit qui nous habite depuis plus de 50 ans. Marques [IMG: Logo McDonalds] [IMG: Logo TM] [IMG: Logo BRP] [IMG: Logo Metro] [IMG: Logo Intact] [IMG: Logo BDC] [IMG: Logo SAQ] [IMG: Logo Air Canada] Services Contenu et influence Image de marque et design Intelligence artificelle Marketing multiculturel et régional Médias Numérique Production Publicité Industries Alimentaire Assurances et Finances Commerce de détail Culture Éducation Finance Mode Organismes à but non lucratif Santé Secteur public Sport Technologies Tourisme [H2] Dernières nouvelles [IMG: 3 Tourisme MTL x Cossette 1200x1200px FR] [H3] Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal 05/05/2026 Réalisations [IMG: C Cossette x Hydro Solution Image den tete 1080x1350] [H3] Cossette et HydroSolution font du confort une affaire de famille 21/04/2026 Réalisations [IMG: Louis 02 copy] [H3] Le coeur du code 18/03/2026 Perspectives [IMG: Roses Overview9] [IMG: Roses Overview8] [IMG: Roses Overview7] [IMG: Roses Overview6] [IMG: Roses Overview5] [IMG: Roses Overview4] [IMG: Roses Overview3] [IMG: Roses Overview2] [IMG: Roses Overview1] 1 [H2] Les Roses SportMode [IMG: Canam Brand Overview7] [IMG: Canam Brand Overview6] [IMG: Canam Brand Overview5] [IMG: Canam Brand Overview4] [IMG: Canam Brand Overview3] [IMG: Canam Brand Overview2] [IMG: Canam Brand Overview1] 2 [H2] Repousser les limites de l’évolution SportTechnologies [IMG: Fantasmagorie overview3] [IMG: Fantasmagorie overview2] [IMG: Fantasmagorie overview1] 3 [H2] Fantasmagorie Image de marque et designCulture [IMG: 4 CHILDREN INSITU PRINCESSE METRO] [IMG: Property 11] [IMG: Thumbnail5] [IMG: Thumbnail3] [IMG: Thumbnail2] [IMG: Thumbnail] 4 [H2] Désolé SantéOrganismes à but non lucratif [H3] Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes. À propos de nous [H2] AVOIR DU CRAN [H2] 1 COSSETTE [H2] DEPUIS 1972 [H2] 1 COSSETTE [H2] DEPUIS 1972 [IMG: APC 0018 2] [IMG: APC 0023 2] [IMG: APC 00902 2] [IMG: APC 0125 2] [IMG: APC 0116 2] [IMG: APC 0051 2] [IMG: APC 0082 2] [IMG: APC 0031 2] [IMG: APC 0065 2] [IMG: APC 0057 2] [IMG: APC 0047 2] [IMG: APC 0039 2] Distinctions récentes [IMG: Idea] Grand Prix Craft/Production - CNESST 2025 [IMG: Ellipse 5 2] Design Agency of the Year (Gold) 2025 [IMG: DTC] TDC Awards - Type Design 2025
3381 chars
SUB-PAGE (https://cossette.com/fr/blogue/) Cossette: Agence créative en marketing et communication
en [IMG: Metro moi overview 2] [IMG: Canam Brand Overview5] [IMG: Image half 3] [IMG: Canam Brand Overview4] [IMG: Alloprof thumbnail] [IMG: Fdc thumbnail1] [IMG: Roses Overview8] [IMG: Digital 05] [IMG: Digital 03] [IMG: Ficm thumbnail 2] [IMG: Aircan musicalguide overview 1] [IMG: Papillon 2 gauche] [IMG: Thumbnail amnistie1200x1200] [IMG: Image identification 100e ST09 Idea IDC 40702] [IMG: IDEAS FCVQ image SUPP 5] [H1] Bâtir sa légende [IMG: Aoy 2023] 30/10/2025 Cossette s'empare du podium aux Agency of the Year 2025 de Strategy jouer (NaN:NaN) [H2] C’est quoi une légende? Des grandes idées qui ont traversé le temps. Des marques vivantes faites pour durer avec intention. Chez Cossette on bâtit des légendes. Des vraies. Portées par des gens de coeur et de vision. Un état d’esprit qui nous habite depuis plus de 50 ans. Marques [IMG: Logo McDonalds] [IMG: Logo TM] [IMG: Logo BRP] [IMG: Logo Metro] [IMG: Logo Intact] [IMG: Logo BDC] [IMG: Logo SAQ] [IMG: Logo Air Canada] Services Contenu et influence Image de marque et design Intelligence artificelle Marketing multiculturel et régional Médias Numérique Production Publicité Industries Alimentaire Assurances et Finances Commerce de détail Culture Éducation Finance Mode Organismes à but non lucratif Santé Secteur public Sport Technologies Tourisme [H2] Dernières nouvelles [IMG: 3 Tourisme MTL x Cossette 1200x1200px FR] [H3] Cossette signe une campagne inspirée de la téléréalité pour Tourisme Montréal 05/05/2026 Réalisations [IMG: C Cossette x Hydro Solution Image den tete 1080x1350] [H3] Cossette et HydroSolution font du confort une affaire de famille 21/04/2026 Réalisations [IMG: Louis 02 copy] [H3] Le coeur du code 18/03/2026 Perspectives [IMG: Roses Overview9] [IMG: Roses Overview8] [IMG: Roses Overview7] [IMG: Roses Overview6] [IMG: Roses Overview5] [IMG: Roses Overview4] [IMG: Roses Overview3] [IMG: Roses Overview2] [IMG: Roses Overview1] 1 [H2] Les Roses SportMode [IMG: Canam Brand Overview7] [IMG: Canam Brand Overview6] [IMG: Canam Brand Overview5] [IMG: Canam Brand Overview4] [IMG: Canam Brand Overview3] [IMG: Canam Brand Overview2] [IMG: Canam Brand Overview1] 2 [H2] Repousser les limites de l’évolution SportTechnologies [IMG: Fantasmagorie overview3] [IMG: Fantasmagorie overview2] [IMG: Fantasmagorie overview1] 3 [H2] Fantasmagorie Image de marque et designCulture [IMG: 4 CHILDREN INSITU PRINCESSE METRO] [IMG: Property 11] [IMG: Thumbnail5] [IMG: Thumbnail3] [IMG: Thumbnail2] [IMG: Thumbnail] 4 [H2] Désolé SantéOrganismes à but non lucratif [H3] Bâtir des légendes exige du cran. Se tenir debout pour ses idées. Aller plus loin, recommencer, briser les conventions. Provoquer du mouvement pour ouvrir un espace dans un monde saturé. S’entourer de talents et de voix différentes, unies par une même obsession. C’est ainsi que naissent les légendes. À propos de nous [H2] AVOIR DU CRAN [H2] 1 COSSETTE [H2] DEPUIS 1972 [H2] 1 COSSETTE [H2] DEPUIS 1972 [IMG: APC 0018 2] [IMG: APC 0023 2] [IMG: APC 00902 2] [IMG: APC 0125 2] [IMG: APC 0116 2] [IMG: APC 0051 2] [IMG: APC 0082 2] [IMG: APC 0031 2] [IMG: APC 0065 2] [IMG: APC 0057 2] [IMG: APC 0047 2] [IMG: APC 0039 2] Distinctions récentes [IMG: Idea] Grand Prix Craft/Production - CNESST 2025 [IMG: Ellipse 5 2] Design Agency of the Year (Gold) 2025 [IMG: DTC] TDC Awards - Type Design 2025
3381 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
24Review mentions (all pages)
36External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 4 | 6 |
| /fr/a-propos/ | 4 | 6 |
| /en/ | 4 | 6 |
| /fr/projets/ | 4 | 6 |
| /fr/services/ | 4 | 6 |
| /fr/blogue/ | 4 | 6 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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{
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"author": {
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"copyrightYear": "2025",
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"dateCreated": "2025-12-02T05:30:26-06:00",
"dateModified": "2026-04-16T17:44:09-05:00",
"datePublished": "2025-12-02T05:30:00-06:00",
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},
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"name": "Cossette",
"publisher": {
"@id": "#creator"
},
"url": "https://www.cossette.com/fr"
},
{
"@id": "#identity",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "CA",
"addressLocality": "Montréal",
"addressRegion": "QC",
"postalCode": "H2Z0B2",
"streetAddress": "525 rue Viger Ouest, suite 400"
},
"email": "info@cossette.com",
"foundingDate": "1972",
"foundingLocation": "Québec",
"geo": {
"@type": "GeoCoordinates",
"latitude": "45.502793",
"longitude": "-73.563869"
},
"image": {
"@type": "ImageObject",
"height": "1130",
"url": "https://cdn.cossette.com/staging/images/logo-cossette.png",
"width": "1130"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=600,height=60,quality=82,format=png,fit=contain/production/images/logo-cossette.png?mtime=1775777092",
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},
"name": "Cossette",
"openingHoursSpecification": [
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{
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"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
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"dayOfWeek": [
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],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
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],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
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],
"opens": "09:00:00"
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],
"priceRange": "$",
"sameAs": [
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"https://www.facebook.com/Cossette/",
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"https://www.linkedin.com/company/cossette/",
"https://www.youtube.com/channel/UCCdqG6LiKwHIZJcu4B96wjg",
"https://www.instagram.com/cossette.fr/",
"https://www.tiktok.com/@cossette_fr"
],
"telephone": "514-845-2727"
},
{
"@id": "#creator",
"@type": "WebPage",
"inLanguage": "fr-ca"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://www.cossette.com/fr",
"name": "Bâtir sa\nlégende",
"position": 1
}
],
"name": "Breadcrumbs"
}
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"location": [
{
"@type": "PostalAddress",
"name": "Montréal",
"streetAddress": "525 Avenue Viger Ouest",
"addressLocality": "Montreal",
"postalCode": "H2Z 0B2"
},
{
"@type": "PostalAddress",
"name": "Québec",
"streetAddress": "300 Rue Saint-Paul",
"addressLocality": "Quebec City",
"postalCode": "G1K 7R1"
},
{
"@type": "PostalAddress",
"name": "Toronto",
"streetAddress": "32 Avenue Atlantic",
"addressLocality": "Toronto",
"postalCode": "M6K 1X8"
},
{
"@type": "PostalAddress",
"name": "Halifax",
"streetAddress": "1684 Rue Barrington",
"addressLocality": "Halifax",
"postalCode": "B3J 2A2"
},
{
"@type": "PostalAddress",
"name": "Canada Ouest",
"streetAddress": "1095 Rue Homer",
"addressLocality": "Vancouver",
"postalCode": "V6B 2W6"
}
]
}
]
/fr/a-propos/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"author": {
"@id": "#identity"
},
"copyrightHolder": {
"@id": "#identity"
},
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"creator": {
"@id": "#creator"
},
"dateCreated": "2025-12-02T05:30:26-06:00",
"dateModified": "2026-04-16T17:44:09-05:00",
"datePublished": "2025-12-02T05:30:00-06:00",
"description": "Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées",
"headline": "Cossette: Agence créative en marketing et communication",
"image": {
"@type": "ImageObject",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=1200,height=630,quality=82,format=auto,fit=cover/production/images/opengraph.png?mtime=1775838546"
},
"inLanguage": "fr-ca",
"mainEntityOfPage": "https://www.cossette.com/fr/",
"name": "Cossette",
"publisher": {
"@id": "#creator"
},
"url": "https://www.cossette.com/fr"
},
{
"@id": "#identity",
"@type": "LocalBusiness",
"address": {
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},
"email": "info@cossette.com",
"foundingDate": "1972",
"foundingLocation": "Québec",
"geo": {
"@type": "GeoCoordinates",
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"longitude": "-73.563869"
},
"image": {
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"height": "1130",
"url": "https://cdn.cossette.com/staging/images/logo-cossette.png",
"width": "1130"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=600,height=60,quality=82,format=png,fit=contain/production/images/logo-cossette.png?mtime=1775777092",
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},
"name": "Cossette",
"openingHoursSpecification": [
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"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
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],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
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],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
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],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
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],
"opens": "09:00:00"
}
],
"priceRange": "$",
"sameAs": [
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"https://www.facebook.com/Cossette/",
"https://fr.wikipedia.org/wiki/Groupe_Cossette_Communication",
"https://www.linkedin.com/company/cossette/",
"https://www.youtube.com/channel/UCCdqG6LiKwHIZJcu4B96wjg",
"https://www.instagram.com/cossette.fr/",
"https://www.tiktok.com/@cossette_fr"
],
"telephone": "514-845-2727"
},
{
"@id": "#creator",
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"inLanguage": "fr-ca"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
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"item": "https://www.cossette.com/fr",
"name": "Bâtir sa\nlégende",
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}
],
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}
]
},
{
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"@type": "Organization",
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{
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"name": "Québec",
"streetAddress": "300 Rue Saint-Paul",
"addressLocality": "Quebec City",
"postalCode": "G1K 7R1"
},
{
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"name": "Toronto",
"streetAddress": "32 Avenue Atlantic",
"addressLocality": "Toronto",
"postalCode": "M6K 1X8"
},
{
"@type": "PostalAddress",
"name": "Halifax",
"streetAddress": "1684 Rue Barrington",
"addressLocality": "Halifax",
"postalCode": "B3J 2A2"
},
{
"@type": "PostalAddress",
"name": "Canada Ouest",
"streetAddress": "1095 Rue Homer",
"addressLocality": "Vancouver",
"postalCode": "V6B 2W6"
}
]
}
]
/en/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"author": {
"@id": "#identity"
},
"copyrightHolder": {
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},
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"creator": {
"@id": "#creator"
},
"dateCreated": "2025-12-02T05:30:26-06:00",
"dateModified": "2026-04-16T17:44:09-05:00",
"datePublished": "2025-12-02T05:30:00-06:00",
"description": "Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées",
"headline": "Cossette: Agence créative en marketing et communication",
"image": {
"@type": "ImageObject",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=1200,height=630,quality=82,format=auto,fit=cover/production/images/opengraph.png?mtime=1775838546"
},
"inLanguage": "fr-ca",
"mainEntityOfPage": "https://www.cossette.com/fr/",
"name": "Cossette",
"publisher": {
"@id": "#creator"
},
"url": "https://www.cossette.com/fr"
},
{
"@id": "#identity",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "CA",
"addressLocality": "Montréal",
"addressRegion": "QC",
"postalCode": "H2Z0B2",
"streetAddress": "525 rue Viger Ouest, suite 400"
},
"email": "info@cossette.com",
"foundingDate": "1972",
"foundingLocation": "Québec",
"geo": {
"@type": "GeoCoordinates",
"latitude": "45.502793",
"longitude": "-73.563869"
},
"image": {
"@type": "ImageObject",
"height": "1130",
"url": "https://cdn.cossette.com/staging/images/logo-cossette.png",
"width": "1130"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=600,height=60,quality=82,format=png,fit=contain/production/images/logo-cossette.png?mtime=1775777092",
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},
"name": "Cossette",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
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],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Tuesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Wednesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
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"dayOfWeek": [
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],
"opens": "09:00:00"
},
{
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"closes": "17:00:00",
"dayOfWeek": [
"Friday"
],
"opens": "09:00:00"
}
],
"priceRange": "$",
"sameAs": [
"https://x.com/cossette",
"https://www.facebook.com/Cossette/",
"https://fr.wikipedia.org/wiki/Groupe_Cossette_Communication",
"https://www.linkedin.com/company/cossette/",
"https://www.youtube.com/channel/UCCdqG6LiKwHIZJcu4B96wjg",
"https://www.instagram.com/cossette.fr/",
"https://www.tiktok.com/@cossette_fr"
],
"telephone": "514-845-2727"
},
{
"@id": "#creator",
"@type": "WebPage",
"inLanguage": "fr-ca"
},
{
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"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://www.cossette.com/fr",
"name": "Bâtir sa\nlégende",
"position": 1
}
],
"name": "Breadcrumbs"
}
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"location": [
{
"@type": "PostalAddress",
"name": "Montréal",
"streetAddress": "525 Avenue Viger Ouest",
"addressLocality": "Montreal",
"postalCode": "H2Z 0B2"
},
{
"@type": "PostalAddress",
"name": "Québec",
"streetAddress": "300 Rue Saint-Paul",
"addressLocality": "Quebec City",
"postalCode": "G1K 7R1"
},
{
"@type": "PostalAddress",
"name": "Toronto",
"streetAddress": "32 Avenue Atlantic",
"addressLocality": "Toronto",
"postalCode": "M6K 1X8"
},
{
"@type": "PostalAddress",
"name": "Halifax",
"streetAddress": "1684 Rue Barrington",
"addressLocality": "Halifax",
"postalCode": "B3J 2A2"
},
{
"@type": "PostalAddress",
"name": "Canada Ouest",
"streetAddress": "1095 Rue Homer",
"addressLocality": "Vancouver",
"postalCode": "V6B 2W6"
}
]
}
]
/fr/projets/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"author": {
"@id": "#identity"
},
"copyrightHolder": {
"@id": "#identity"
},
"copyrightYear": "2025",
"creator": {
"@id": "#creator"
},
"dateCreated": "2025-12-02T05:30:26-06:00",
"dateModified": "2026-04-16T17:44:09-05:00",
"datePublished": "2025-12-02T05:30:00-06:00",
"description": "Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées",
"headline": "Cossette: Agence créative en marketing et communication",
"image": {
"@type": "ImageObject",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=1200,height=630,quality=82,format=auto,fit=cover/production/images/opengraph.png?mtime=1775838546"
},
"inLanguage": "fr-ca",
"mainEntityOfPage": "https://www.cossette.com/fr/",
"name": "Cossette",
"publisher": {
"@id": "#creator"
},
"url": "https://www.cossette.com/fr"
},
{
"@id": "#identity",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "CA",
"addressLocality": "Montréal",
"addressRegion": "QC",
"postalCode": "H2Z0B2",
"streetAddress": "525 rue Viger Ouest, suite 400"
},
"email": "info@cossette.com",
"foundingDate": "1972",
"foundingLocation": "Québec",
"geo": {
"@type": "GeoCoordinates",
"latitude": "45.502793",
"longitude": "-73.563869"
},
"image": {
"@type": "ImageObject",
"height": "1130",
"url": "https://cdn.cossette.com/staging/images/logo-cossette.png",
"width": "1130"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=600,height=60,quality=82,format=png,fit=contain/production/images/logo-cossette.png?mtime=1775777092",
"width": "60"
},
"name": "Cossette",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Monday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Tuesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Wednesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Thursday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Friday"
],
"opens": "09:00:00"
}
],
"priceRange": "$",
"sameAs": [
"https://x.com/cossette",
"https://www.facebook.com/Cossette/",
"https://fr.wikipedia.org/wiki/Groupe_Cossette_Communication",
"https://www.linkedin.com/company/cossette/",
"https://www.youtube.com/channel/UCCdqG6LiKwHIZJcu4B96wjg",
"https://www.instagram.com/cossette.fr/",
"https://www.tiktok.com/@cossette_fr"
],
"telephone": "514-845-2727"
},
{
"@id": "#creator",
"@type": "WebPage",
"inLanguage": "fr-ca"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://www.cossette.com/fr",
"name": "Bâtir sa\nlégende",
"position": 1
}
],
"name": "Breadcrumbs"
}
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"location": [
{
"@type": "PostalAddress",
"name": "Montréal",
"streetAddress": "525 Avenue Viger Ouest",
"addressLocality": "Montreal",
"postalCode": "H2Z 0B2"
},
{
"@type": "PostalAddress",
"name": "Québec",
"streetAddress": "300 Rue Saint-Paul",
"addressLocality": "Quebec City",
"postalCode": "G1K 7R1"
},
{
"@type": "PostalAddress",
"name": "Toronto",
"streetAddress": "32 Avenue Atlantic",
"addressLocality": "Toronto",
"postalCode": "M6K 1X8"
},
{
"@type": "PostalAddress",
"name": "Halifax",
"streetAddress": "1684 Rue Barrington",
"addressLocality": "Halifax",
"postalCode": "B3J 2A2"
},
{
"@type": "PostalAddress",
"name": "Canada Ouest",
"streetAddress": "1095 Rue Homer",
"addressLocality": "Vancouver",
"postalCode": "V6B 2W6"
}
]
}
]
/fr/services/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"author": {
"@id": "#identity"
},
"copyrightHolder": {
"@id": "#identity"
},
"copyrightYear": "2025",
"creator": {
"@id": "#creator"
},
"dateCreated": "2025-12-02T05:30:26-06:00",
"dateModified": "2026-04-16T17:44:09-05:00",
"datePublished": "2025-12-02T05:30:00-06:00",
"description": "Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées",
"headline": "Cossette: Agence créative en marketing et communication",
"image": {
"@type": "ImageObject",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=1200,height=630,quality=82,format=auto,fit=cover/production/images/opengraph.png?mtime=1775838546"
},
"inLanguage": "fr-ca",
"mainEntityOfPage": "https://www.cossette.com/fr/",
"name": "Cossette",
"publisher": {
"@id": "#creator"
},
"url": "https://www.cossette.com/fr"
},
{
"@id": "#identity",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "CA",
"addressLocality": "Montréal",
"addressRegion": "QC",
"postalCode": "H2Z0B2",
"streetAddress": "525 rue Viger Ouest, suite 400"
},
"email": "info@cossette.com",
"foundingDate": "1972",
"foundingLocation": "Québec",
"geo": {
"@type": "GeoCoordinates",
"latitude": "45.502793",
"longitude": "-73.563869"
},
"image": {
"@type": "ImageObject",
"height": "1130",
"url": "https://cdn.cossette.com/staging/images/logo-cossette.png",
"width": "1130"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=600,height=60,quality=82,format=png,fit=contain/production/images/logo-cossette.png?mtime=1775777092",
"width": "60"
},
"name": "Cossette",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Monday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Tuesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Wednesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Thursday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Friday"
],
"opens": "09:00:00"
}
],
"priceRange": "$",
"sameAs": [
"https://x.com/cossette",
"https://www.facebook.com/Cossette/",
"https://fr.wikipedia.org/wiki/Groupe_Cossette_Communication",
"https://www.linkedin.com/company/cossette/",
"https://www.youtube.com/channel/UCCdqG6LiKwHIZJcu4B96wjg",
"https://www.instagram.com/cossette.fr/",
"https://www.tiktok.com/@cossette_fr"
],
"telephone": "514-845-2727"
},
{
"@id": "#creator",
"@type": "WebPage",
"inLanguage": "fr-ca"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://www.cossette.com/fr",
"name": "Bâtir sa\nlégende",
"position": 1
}
],
"name": "Breadcrumbs"
}
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"location": [
{
"@type": "PostalAddress",
"name": "Montréal",
"streetAddress": "525 Avenue Viger Ouest",
"addressLocality": "Montreal",
"postalCode": "H2Z 0B2"
},
{
"@type": "PostalAddress",
"name": "Québec",
"streetAddress": "300 Rue Saint-Paul",
"addressLocality": "Quebec City",
"postalCode": "G1K 7R1"
},
{
"@type": "PostalAddress",
"name": "Toronto",
"streetAddress": "32 Avenue Atlantic",
"addressLocality": "Toronto",
"postalCode": "M6K 1X8"
},
{
"@type": "PostalAddress",
"name": "Halifax",
"streetAddress": "1684 Rue Barrington",
"addressLocality": "Halifax",
"postalCode": "B3J 2A2"
},
{
"@type": "PostalAddress",
"name": "Canada Ouest",
"streetAddress": "1095 Rue Homer",
"addressLocality": "Vancouver",
"postalCode": "V6B 2W6"
}
]
}
]
/fr/blogue/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"author": {
"@id": "#identity"
},
"copyrightHolder": {
"@id": "#identity"
},
"copyrightYear": "2025",
"creator": {
"@id": "#creator"
},
"dateCreated": "2025-12-02T05:30:26-06:00",
"dateModified": "2026-04-16T17:44:09-05:00",
"datePublished": "2025-12-02T05:30:00-06:00",
"description": "Agir localement, avec un impact global. Depuis plus de 50 ans, Cossette réunit toutes les expertises pour créer des expériences de marque intégrées",
"headline": "Cossette: Agence créative en marketing et communication",
"image": {
"@type": "ImageObject",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=1200,height=630,quality=82,format=auto,fit=cover/production/images/opengraph.png?mtime=1775838546"
},
"inLanguage": "fr-ca",
"mainEntityOfPage": "https://www.cossette.com/fr/",
"name": "Cossette",
"publisher": {
"@id": "#creator"
},
"url": "https://www.cossette.com/fr"
},
{
"@id": "#identity",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "CA",
"addressLocality": "Montréal",
"addressRegion": "QC",
"postalCode": "H2Z0B2",
"streetAddress": "525 rue Viger Ouest, suite 400"
},
"email": "info@cossette.com",
"foundingDate": "1972",
"foundingLocation": "Québec",
"geo": {
"@type": "GeoCoordinates",
"latitude": "45.502793",
"longitude": "-73.563869"
},
"image": {
"@type": "ImageObject",
"height": "1130",
"url": "https://cdn.cossette.com/staging/images/logo-cossette.png",
"width": "1130"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://cdn.cossette.com/cdn-cgi/image/width=600,height=60,quality=82,format=png,fit=contain/production/images/logo-cossette.png?mtime=1775777092",
"width": "60"
},
"name": "Cossette",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Monday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Tuesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Wednesday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Thursday"
],
"opens": "09:00:00"
},
{
"@type": "OpeningHoursSpecification",
"closes": "17:00:00",
"dayOfWeek": [
"Friday"
],
"opens": "09:00:00"
}
],
"priceRange": "$",
"sameAs": [
"https://x.com/cossette",
"https://www.facebook.com/Cossette/",
"https://fr.wikipedia.org/wiki/Groupe_Cossette_Communication",
"https://www.linkedin.com/company/cossette/",
"https://www.youtube.com/channel/UCCdqG6LiKwHIZJcu4B96wjg",
"https://www.instagram.com/cossette.fr/",
"https://www.tiktok.com/@cossette_fr"
],
"telephone": "514-845-2727"
},
{
"@id": "#creator",
"@type": "WebPage",
"inLanguage": "fr-ca"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://www.cossette.com/fr",
"name": "Bâtir sa\nlégende",
"position": 1
}
],
"name": "Breadcrumbs"
}
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"location": [
{
"@type": "PostalAddress",
"name": "Montréal",
"streetAddress": "525 Avenue Viger Ouest",
"addressLocality": "Montreal",
"postalCode": "H2Z 0B2"
},
{
"@type": "PostalAddress",
"name": "Québec",
"streetAddress": "300 Rue Saint-Paul",
"addressLocality": "Quebec City",
"postalCode": "G1K 7R1"
},
{
"@type": "PostalAddress",
"name": "Toronto",
"streetAddress": "32 Avenue Atlantic",
"addressLocality": "Toronto",
"postalCode": "M6K 1X8"
},
{
"@type": "PostalAddress",
"name": "Halifax",
"streetAddress": "1684 Rue Barrington",
"addressLocality": "Halifax",
"postalCode": "B3J 2A2"
},
{
"@type": "PostalAddress",
"name": "Canada Ouest",
"streetAddress": "1095 Rue Homer",
"addressLocality": "Vancouver",
"postalCode": "V6B 2W6"
}
]
}
]
Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Information Density
0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence
0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof
0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint
0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority
0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score
0 / 100
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Information Density
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Semantic Alignment
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Trust & Proof
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Commodity Fingerprint
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Identity & Authority
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
B
BS Level
Marketing, SEO & Advertising Agencies
45 Avg BS
Based on 1882 businesses audited.
✓ Less BS than average
Cossette has 21 points less BS than the average for Marketing, SEO & Advertising Agencies.
BS Detector
Marketing, SEO & Advertising Agencies BS: Cossette (www.cossette.com)
https://www.cossette.com
📍 Industry: Marketing, SEO & Advertising Agencies
24
BS / 100
Cossette is a high-substance, low-BS agency where creative ‘fluff’ serves as a brand aesthetic rather than a cover for lack of proof. It successfully leverages its 50-year history and massive client roster to back up claims that would be considered bullshit on a smaller site.
Info Density
Power-words vs. Substance ratio.
10
33% BS
Semantic Coherence
Homepage promise vs. Sub-page reality.
2
10% BS
Trust & Proof
Verifiable evidence vs. Trust Theatre.
3
15% BS
Commodity Fingerprint
Detection of industry clichés/templates.
6
40% BS
Identity & Authority
Expert verifiability & Schema depth.
3
20% BS
To further lower the BS score, replace abstract H2s like AVOIR DU CRAN with headings that include specific sectoral results or nouns. Expand the Schema JSON to include Person properties for key team members mentioned in the About section to verify their individual expertise. Add specific ROI or engagement metrics to the Realisations summaries to complement the current emphasis on creative execution.
The content perfectly matches the Marketing and Advertising category, showing deep expertise in brand design, media, and integrated communication across several national-scale industries. The inclusion of specialized services like artificial intelligence and multicultural marketing confirms its position as a top-tier full-service agency.
“The score was primarily driven by Information Density (10 points) due to the use of abstract creative power words in the H1 and H2 tags. Semantic Coherence and Trust and Proof scores are exceptionally low (positive), as the site provides high-quality verifiable evidence for its scale and longevity. Identity and Authority is strong, losing only minor points for the lack of specific named expert schema in the body snippets.”
Verified Analysis Date: May 16, 2026
© 1EuroSEO Independent Evaluator — Non-Sponsored Result
Analysis Disclosure & Source Attribution
This training module utilizes a snapshot of public data from Cossette, captured on May 16, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to Cossette: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.cossette.com to view the most current version of its content and learn from the source what this company is about and what it offers.