Training Example: Newforma – Review the Data, Give Your Score & Compare to the Real AI Evaluation

Industry Context — Common BS Fingerprints in Construction, Contractors & Building Services
Generic Claims: built on trust, quality craftsmanship, on time and on budget, exceeding expectations…
Red Flags: no specific completed project details, no insurance or bond information, guaranteed pricing without site survey, no health and safety documentation…
Semantic Drift Patterns: homepage shows commercial projects but services are domestic extensions, claims specialist contractor but offers every trade, homepage positioning is premium but portfolio shows basic builds, claims project management expertise but no PM qualifications shown…
Proof Expectations: named completed projects with images and scope details, specific trade qualifications and body memberships, public liability insurance and contractor all-risk details, health and safety policy and accident record…

Newforma

(https://newforma.com) 📸 Data Snapshot: May 30, 2026

Analyze the raw signals below. How would a machine score this business’s credibility?

Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.

🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Home – Newforma (https://newforma.com)
Title

Home – Newforma

Meta

Newforma centralizes your files, emails, and conversations into one connected information management platform for full AEC project visibility.

H1 Newforma Delivers One Single View of Truth for Every Project
H2 The #1 Partner in AEC Information Management
H2 Managing the Data of the World's Largest Firms
H2 Trusted By
H2 Products Built for Every Construction Project Need
H2 Award-Winning Software Backed by Real Users
H2 Simplifying Complex AEC Workflows on the Cloud
H2 Built For AEC Professionals
H2 Here Are Some Resources You Might Be Interested In
H2 A Guide to Construction Administration: Eliminating Bottlenecks in Your RFI & Submittal Workflows
H2 Project Collaboration Guide: Improving Communication Workflows for AECO Success
H2 The Power of Mobile
H3 Architects
H3 Engineers
H3 General Contractors
H3 Owners
H3 4.5 million
H3 20 million
H3 24 million
H3 6 million
H3 1 billion
H3 Premier AECO Cloud-based or On-premise Project Information Management
NAV_HEADING_REPEATED_BODY_FOOTER Newforma Constructex (https://newforma.com/newforma-constructex/)
Title

Newforma Constructex

Meta

Simplify construction administration.

H1 Simplify construction administration.
H2 Benefits
H2 Newforma ConstructEx Features:
H2 Here Are Some Resources You Might Be Interested In
H2 Conquering BIM Issue Management: Efficient Communication and Clash Resolution
H2 How SOC 2 Helps Secure Your Software Supply Chain
H3 Purchase for one project or many – no monthly subscription fees.
H3 Unlimited number of users.
H3 Automated workflows can be customized for your project.
H3 Cloud-hosted so your team can access from anywhere.
H3 Submittals & RFIs
H3 Centrally Manage Project Documents
H3 Field Mobile Applications
H3 Project Team Communications
NAV_REPEATED_FOOTER App Marketplace – Newforma (https://newforma.com/resources/app-marketplace/)
Title

App Marketplace – Newforma

Meta

Check out Newforma's App Marketplace to discover all the apps we integrate with!

H1 App Marketplace
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Get a demo – Newforma (https://newforma.com/contact-us/get-a-demo/)
Title

Get a demo – Newforma

Meta

There's no better way to understand how Newforma's digital construction platforms can solve your project management issues.

H1 See Newforma's Solutions in Action
H2 Request Demo
H2 Are You Looking for Support?
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://newforma.com) Home – Newforma
[H2] The #1 Partner in AEC Information Management

[H3] 4.5 million
Users

[H3] 20 million
Projects

[H3] 24 million
File Transfers

[H3] 6 million
Submittals

[H3] 1 billion
Emails

[H2] Trusted By

[IMG: foster and partners]

[IMG: adamson associates and architects]

[IMG: arcadis]

[IMG: architecture 61]

[IMG: bouygues construction]

[IMG: dbm vircon]

[IMG: dpr construction]

[IMG: egis]

[IMG: giuliani associates architecture]

[IMG: haskell]

[IMG: hassell]

[IMG: hensel phelps]

[IMG: foster and partners]

[IMG: adamson associates and architects]

[IMG: arcadis]

[IMG: architecture 61]

[IMG: bouygues construction]

[IMG: dbm vircon]

[IMG: dpr construction]

[IMG: egis]

[IMG: giuliani associates architecture]

[IMG: haskell]

[IMG: hassell]

[IMG: hensel phelps]

[IMG: hilson moran]

[IMG: hilti]

[IMG: hks architects]

[IMG: HOK]

[IMG: mascaro]

[IMG: sundt]

[IMG: sweco]

[IMG: thornton tomasetti]

[IMG: tp bennett architecture]

[IMG: vinci construction]

[IMG: wood and grieve engineers]

[IMG: wsp]

[IMG: hilson moran]

[IMG: hilti]

[IMG: hks architects]

[IMG: HOK]

[IMG: mascaro]

[IMG: sundt]

[IMG: sweco]

[IMG: thornton tomasetti]

[IMG: tp bennett architecture]

[IMG: vinci construction]

[IMG: wood and grieve engineers]

[IMG: wsp]

Newforma Konekt
Get Started
Learn More
Cloud-hosted construction project information management for improved communication, and increased efficiency.

Keep everyone on track by collaborating in real-time.
Find the information you need fast.
Manage all your project information from one place.

[IMG: newforma konekt dashboard]

Newforma Project Center
Get Started
Learn More
Server-based, on-premises construction project information management for improved control, security, and accessibility.

Reach across applications and unify your project information in one central view.
Make project email accessible and searchable by everyone on your team.
Save time issuing packages, managing revisions, and tracking status.

[IMG: newforma project center screenshot]

Newforma Constructex
Get Started
Learn More
Cloud-hosted construction management software.

Simplify submittals, RFIs, and document management.
Manage current sets of drawings, sheets, or specifications and download packages.
Automated workflow by user role keeps everyone on track.

[IMG: newforma constructex screenshot]

[H2] Award-Winning Software Backed by Real Users

Proud to be recognized with G2 badges for excellence, thanks to reviews from professionals like you.

[IMG: G2 Award Badge: BestEstimatedROI Mid-Market Roi]
[IMG: G2 Award Badge: BestEstimatedROI Roi]
[IMG: G2 Award Badge: BestMeetsRequirements MeetsRequirements]
[IMG: G2 Award Badge: BestMeetsRequirements Mid-Market MeetsRequirements]
[IMG: G2 Award Badge: BestSupport Enterprise QualityOfSupport]
[IMG: G2 Award Badge: BestSupport Mid-Market QualityOfSupport]
[IMG: G2 Award Badge: BestSupport QualityOfSupport]
[IMG: G2 Award Badge: EasiestAdmin EaseOfAdmin]
[IMG: G2 Award Badge: EasiestAdmin Mid-Market EaseOfAdmin]
[IMG: G2 Award Badge: EasiestToDoBusinessWith EaseOfDoingBusinessWith]
[IMG: G2 Award Badge: EasiestToDoBusinessWith Enterprise EaseOfDoingBusinessWith]
[IMG: G2 Award Badge: EasiestToDoBusinessWith Mid-Market EaseOfDoingBusinessWith]
[IMG: G2 Award Badge: FastestImplementation GoLiveTime]
[IMG: G2 Award Badge: FastestImplementation Mid-Market GoLiveTime]
[IMG: G2 Award Badge: HighPerformer HighPerformer]
[IMG: G2 Award Badge: HighPerformer Mid-Market EMEA HighPerformer]
[IMG: G2 Award Badge: HighPerformer Small-Business HighPerformer]
[IMG: G2 Award Badge: HighestUserAdoption Adoption]
[IMG: G2 Award Badge: Leader Leader]
[IMG: G2 Award Badge: Leader UnitedKingdom Leader]
[IMG: G2 Award Badge: MomentumLeader Leader]

Book Your Demo

Own your project information. Don’t let it own you.
Download Our New Research

[H2] Simplifying Complex AEC Workflows on the Cloud

Shive-Hattery, a renowned architecture and engineering firm, has significantly enhanced its project efficiency and profitability through the adoption of Newforma Konekt. By integrating Newforma Konekt with Procore, the firm eliminated redundant data entry, reducing RFI and submittal response times by approximately 50%. This improvement led to cost savings ranging from $1,000 to $3,000 per project, allowing teams to redirect efforts toward high-value tasks rather than administrative duties.
The intuitive interface of Newforma Konekt facilitated a seamless transition for Shive-Hattery’s teams, requiring minimal training. This ease of adoption empowered both internal and external collaborators to engage effectively, streamlining communication and enhancing overall project coordination. Additionally, the platform’s automation features transformed document management, reducing reliance on manual filing systems and improving accuracy in documentation.

“We’ve been able to reduce our response times by about fifty percent. So we’re seeing cost savings between a thousand and three thousand dollars per project.”
Mitch KelchenProject Software Support Manager

The Go-To, Cloud-Based Information Management Platform for AEC Teams
[H2] Built For AEC Professionals

We have significantly reduced both time and costs, cutting approximately seventy-five percent of the time required for all team members to process construction administration items.
Lauren TilleySenior Associate/Business Operations Leader

We've been able to reduce our response times by about fifty percent. So we're seeing cost savings between a thousand and three thousand dollars per project.
Mitch KelchenProject Software Support Manager

The biggest benefit of working with Newforma is the saving of time and the adding of efficient workflows.
Lorenz FrenzenProduction & Operations Manager

Something that would have taken us 56 days, and we probably wouldn't have got it right the first time, now takes us a couple of hours; and we know that it's exactly right and it's checked on-site by the guys who need it.
Dave LeeHead of BIM

With the implementation of Newforma Konekt, the firm experienced a seamless transformation of their document filing process, streamlining it within a matter of days. By centralizing access to information within a single hub, they bid farewell to cumbersome spreadsheets and disarrayed documents, resulting in reduced billable hours

“Being able to search and retrieve information—and be first to the table with that information—dramatically reduces our risk.”
Dave MoyesPartner, SimpsonHaugh

View Case Studies
6722 chars
SUB-PAGE (https://newforma.com/newforma-constructex/) Newforma Constructex
[H2] Benefits
See Connectors For It

[H3] Purchase for one project or many - no monthly subscription fees.

No matter how many projects you need support on, we tailor our platform to your needs.
... More

[H3] Unlimited number of users.

Get your whole team involved and optimize collaboration.
... More

[H3] Automated workflows can be customized for your project.

Determine the best ways to automate your project data processes to save valuable time.
... More

[H3] Cloud-hosted so your team can access from anywhere.

Get access to your information anytime, anywhere.
... More

Way easier and much more cost-effective than other popular Construction Administration  software, with Newforma ConstructEx cloud-hosted CA platform you can have your project up and running in no time.
Newforma ConstructEx, per project cloud-based construction management software, enables project teams to instantly share and access project information from anywhere.

Newforma ConstructEx has helped Welliver keep projects organized for many years. We plan to continue using ConstructEx as it is very easy for our project teams to use.”
Mimi Petrillose, Manager, Project Administration, Welliver

[H2]
Newforma ConstructEx Features:

[H3]
Submittals & RFIs
Collaborate and work seamlessly with all team members.
Improve response times on submittals and RFIs with automated workflows. Managing Submittals and RFIs couldn’t be easier.

Email notifications keep team members on track.

Subcontractors and contractors can easily create, send, and track the status of submittals and RFIs.

Automated late email notices and weekly status reports.

User roles provide controls over who can access what – and when.

View all review comments, audit trails, email history from one place.

Bulk download submittals and RFIs at any time – a full archive is provided at the end of the project.

Use the Submittal Register to track Expected Submittals.

There’s a built-in markup tool that everyone on your team can use - at the same time!

[H3]
Centrally Manage Project Documents
Instantly access the latest drawings, specifications, and documents.
ConstructEx project documents enables teams to centrally manage construction documentation from preconstruction through close-out.

Upload design, bid, construction document packages, and specifications to one central location. Your team can access the latest set with one click.

Share bid and contract documents with people who need external access to files. You can even set expiration dates on file downloads.

Access and download the latest versions of drawing sets, sheets, or specifications for with the Sheet and Specification Index tools.

Track and manage changes including ASIs, bulletins, and Change Orders. Create a review and approval process with automated email notifications.

Download from the Sheet Index onto your iPad or iPhone for access in the field with the Plans mobile app.

Set permissions on who can access document types.

[H3]
Field Mobile Applications
Connect your office and field teams in real-time.
Communication between the office and the field is critical to keeping projects on schedule. Delays in communication can impact the schedule and can result in rework.
Your entire project team can download and utilize the ConstructEx field mobile apps for real-time communication and management of QC items.

Create your daily reports and site inspections from the field in minutes with the Field Reports mobile app. Take photos & notes, track labor and equipment, and include an automated weather feed.

Download sheets and drawing to your iPad or iPhone, mark-up in the field, and generate a punch list item that you can email or text from the field. Pin the exact space and location on the sheet to include with the punch list item.

Punch list items with annotated sheets and photos automatically sync back to your main ConstructEx project when you have an Internet connection. Your entire project team can then track the status from any location.

Track the status of QC items assigned by trade, individual, or QC item type (punch list, non-compliance, work-to-complete).

[H3]
Project Team Communications
Keep your project team up-to-date with centralized access to project communication.
Email threads with important conversations can easily be lost or delete in someone’s inbox. Message Forums document conversations in one central location and are part of the project record.

Keep team your project team informed with ConstructEx Meeting Minutes and Message Forums.

Organize and share meeting agendas and minutes in one central location for all team members to access.

Collaborate with your team through Message Forums where you can track discussions, mark up drawings, and send email notifications to Forum participants.

Discussions in the Message Forum become part of the project record and the archive.

Create private message forums with restricted access.
5079 chars
SUB-PAGE (https://newforma.com/resources/app-marketplace/) App Marketplace – Newforma
Filter by
Category

Product

Search By

Access and share issues from Aconex through Newforma Konekt’s communication platform

See How It Connects With

Integrate Newforma Konekt with 30+ systems using Agave.

See How It Connects With

Enhance AutoCAD Plant 3D’s powerful drafting with Newforma Konekt’s communication and issue-tracking

See How It Connects With

Enhance Civil 3D’s powerful design tools with Newforma Konekt’s communication

See How It Connects With

Augment AutoCAD MEP’s powerful design tools with Newforma Konekt’s communication

See How It Connects With

Enhance AutoCAD’s powerful drafting with Newforma Konekt’s communication

See How It Connects With

Integrate your models and drawings with their other project files.

See How It Connects With

Seamlessly integrate your Autodesk environment with the rest of your project information.

See How It Connects With

Turn clash detection into clash resolution

See How It Connects With

Resolve issues directly in your unique design context no matter if you are an architect, designer, structural or electromechanical engineer, or subcontractor.

See How It Connects With

The new integration between Newforma Konekt and AVEVA E3D Design, developed by Ingeloop is now available! This integration, enabled by the BCFNode solution leverages the power of BCF (BIM Collaboration Format) for issue management in complex design projects.

See How It Connects With

BIMoffice is an all-in-one Open BIM solution for managing companies and managing construction projects A to Z.

See How It Connects With

Initiate collaborative markup sessions

See How It Connects With

Track issues raised in 2D and 3D in BrisCAD BIM through to resolution with Newforma Konekt

See How It Connects With

Generate a list of Expected Submittals from a project’s specifications.

See How It Connects With

Raise and resolve issues found in point clouds

See How It Connects With

Enhance Verity’s model verification with Newforma Konekt’s communication and reporting features

See How It Connects With

Synchronise information within CMap

See How It Connects With

Streamline project collaboration by synchronizing key construction and BIM data across both platforms

See How It Connects With

Use Datagrid's AI-powered solutions to transform how construction teams handle project information indexing in Newforma, making document management faster, more accurate, and less labor-intensive.

See How It Connects With

Centralize your project information.

See How It Connects With

Dynamo is a visual programming tool that works with Revit.

See How It Connects With

E-Project's is a digital document management platform

See How It Connects With

Egnyte connector modernizes AEC project data, reducing IT overhead while enabling secure, cloud-based collaboration.

See How It Connects With

Track issues created in Enscape’s photorealistic rendering and VR environment through to resolution for an improved design review workflow

See How It Connects With

Incorporating Newforma Konekt into your workflow can extend Archicad’s capacities to include communication management, issue tracking, and collaboration on projects.

See How It Connects With

Create and Track issues within Hexagon Construction Analysis platform and push to Newforma Konekt

See How It Connects With

Enhance IMAGINiT Clarity’s automation and traceability with Newforma Konekt’s communication

See How It Connects With

Sync contacts and companies from Newforma Project Center into Synthesis Project Directories and Profiles.

See How It Connects With

The Cyclone 3DR All-in-one Deliverable Solution

See How It Connects With

See More
4039 chars
SUB-PAGE · THIN (https://newforma.com/contact-us/get-a-demo/) Get a demo – Newforma
[H2] Request Demo

This form only reaches our sales team. If you need support, please contact them through one of the
options below:
Email: support@newforma.com
Phone: +1 (877) 875-8252
Customer Community: Open a support case
237 chars
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
46Review mentions (all pages)
12External proof links (all pages)
PageReviewsProof links
/ (home) 18 3
/newforma-constructex/ 10 3
/resources/app-marketplace/ 10 3
/contact-us/get-a-demo/ 8 3
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
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        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.newforma.com/resources/app-marketplace/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.newforma.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Resources",
                    "item": "https://www.newforma.com/resources/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "App Marketplace"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.newforma.com/#website",
            "url": "https://www.newforma.com/",
            "name": "Newforma",
            "description": "Connect your people to the information they need to deliver excellent projects.",
            "publisher": {
                "@id": "https://www.newforma.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.newforma.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://www.newforma.com/#organization",
            "name": "Newforma",
            "url": "https://www.newforma.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://www.newforma.com/#/schema/logo/image/",
                "url": "https://www.newforma.com/wp-content/uploads/2023/10/cropped-2023_newformalogoicon_4c.png",
                "contentUrl": "https://www.newforma.com/wp-content/uploads/2023/10/cropped-2023_newformalogoicon_4c.png",
                "width": 512,
                "height": 512,
                "caption": "Newforma"
            },
            "image": {
                "@id": "https://www.newforma.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/NewformaCo/",
                "https://x.com/NewformaInc",
                "https://www.instagram.com/newformainc/",
                "https://www.youtube.com/@NewformaInc"
            ],
            "description": "Newforma, an Ethos Capital portfolio company, provides Information Management and collaboration software for the Architecture, Engineering, Construction, and Owner/Operator (AECO) industry. We empower AECO firms by delivering technology solutions that drive better project outcomes at every stage of the construction project lifecycle, from design, to ribbon-cutting, and beyond. With over 500,000 users in more than 1,500 firms worldwide, Newforma is trusted by professionals globally to streamline communication, simplify administration, and enable real-time collaboration.",
            "email": "support@newforma.com",
            "telephone": "+1 (877) 875-8252",
            "legalName": "Newforma, Inc.",
            "foundingDate": "2004-01-01"
        }
    ]
}
/contact-us/get-a-demo/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "WebPage",
            "@id": "https://www.newforma.com/contact-us/get-a-demo/",
            "url": "https://www.newforma.com/contact-us/get-a-demo/",
            "name": "Get a demo - Newforma",
            "isPartOf": {
                "@id": "https://www.newforma.com/#website"
            },
            "datePublished": "2023-06-05T11:00:55+00:00",
            "dateModified": "2025-12-15T18:38:31+00:00",
            "description": "There's no better way to understand how Newforma's digital construction platforms can solve your project management issues.",
            "breadcrumb": {
                "@id": "https://www.newforma.com/contact-us/get-a-demo/#breadcrumb"
            },
            "inLanguage": "en-US",
            "potentialAction": [
                {
                    "@type": "ReadAction",
                    "target": [
                        "https://www.newforma.com/contact-us/get-a-demo/"
                    ]
                }
            ]
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://www.newforma.com/contact-us/get-a-demo/#breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "position": 1,
                    "name": "Home",
                    "item": "https://www.newforma.com/"
                },
                {
                    "@type": "ListItem",
                    "position": 2,
                    "name": "Contact Us",
                    "item": "https://www.newforma.com/contact-us/"
                },
                {
                    "@type": "ListItem",
                    "position": 3,
                    "name": "Get a demo"
                }
            ]
        },
        {
            "@type": "WebSite",
            "@id": "https://www.newforma.com/#website",
            "url": "https://www.newforma.com/",
            "name": "Newforma",
            "description": "Connect your people to the information they need to deliver excellent projects.",
            "publisher": {
                "@id": "https://www.newforma.com/#organization"
            },
            "potentialAction": [
                {
                    "@type": "SearchAction",
                    "target": {
                        "@type": "EntryPoint",
                        "urlTemplate": "https://www.newforma.com/?s={search_term_string}"
                    },
                    "query-input": {
                        "@type": "PropertyValueSpecification",
                        "valueRequired": true,
                        "valueName": "search_term_string"
                    }
                }
            ],
            "inLanguage": "en-US"
        },
        {
            "@type": "Organization",
            "@id": "https://www.newforma.com/#organization",
            "name": "Newforma",
            "url": "https://www.newforma.com/",
            "logo": {
                "@type": "ImageObject",
                "inLanguage": "en-US",
                "@id": "https://www.newforma.com/#/schema/logo/image/",
                "url": "https://www.newforma.com/wp-content/uploads/2023/10/cropped-2023_newformalogoicon_4c.png",
                "contentUrl": "https://www.newforma.com/wp-content/uploads/2023/10/cropped-2023_newformalogoicon_4c.png",
                "width": 512,
                "height": 512,
                "caption": "Newforma"
            },
            "image": {
                "@id": "https://www.newforma.com/#/schema/logo/image/"
            },
            "sameAs": [
                "https://www.facebook.com/NewformaCo/",
                "https://x.com/NewformaInc",
                "https://www.instagram.com/newformainc/",
                "https://www.youtube.com/@NewformaInc"
            ],
            "description": "Newforma, an Ethos Capital portfolio company, provides Information Management and collaboration software for the Architecture, Engineering, Construction, and Owner/Operator (AECO) industry. We empower AECO firms by delivering technology solutions that drive better project outcomes at every stage of the construction project lifecycle, from design, to ribbon-cutting, and beyond. With over 500,000 users in more than 1,500 firms worldwide, Newforma is trusted by professionals globally to streamline communication, simplify administration, and enable real-time collaboration.",
            "email": "support@newforma.com",
            "telephone": "+1 (877) 875-8252",
            "legalName": "Newforma, Inc.",
            "foundingDate": "2004-01-01"
        }
    ]
}

Your Diagnosis

Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.

Information Density 0 / 30
Read the Narrative & headings: do hard facts (prices, dates, numbers) outweigh fluff power-words?
Semantic Coherence 0 / 20
Compare the homepage promise against the sub-page reality. Do they hold the same line?
Trust & Proof 0 / 20
Weigh review mentions against actual external proof links. Claims without verification = theatre.
Commodity Fingerprint 0 / 15
Check headings & narrative against the industry clichés in the setup above.
Identity & Authority 0 / 15
Inspect the schema: is there real Organization/Person identity with sameAs links, or gaps?
Your predicted BS score 0 / 100
💡 Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)

These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.

Information Density

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Semantic Alignment

Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.

Trust & Proof

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Commodity Fingerprint

Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.

Identity & Authority

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.

B
BS Level
Construction, Contractors & Building Services
47.1 Avg BS

Based on 310 businesses audited.

BS Detector

Construction, Contractors & Building Services BS: Newforma (newforma.com)

https://newforma.com 📍 Industry: Construction, Contractors & Building Services
18 BS / 100

Newforma is a rare example of a high-substance B2B site that swaps traditional marketing fluff for hard metrics and technical interoperability proof. The BS score is driven only by minor industry jargon and a lack of specific third-party citation for its ‘#1’ market claim. This is a high-authority site that provides exactly what it promises.

Info Density Power-words vs. Substance ratio.
8
27% BS
Semantic Coherence Homepage promise vs. Sub-page reality.
0
0% BS
Trust & Proof Verifiable evidence vs. Trust Theatre.
3
15% BS
Commodity Fingerprint Detection of industry clichés/templates.
6
40% BS
Identity & Authority Expert verifiability & Schema depth.
1
7% BS

Substantiate the ‘#1 Partner’ claim by linking to a specific industry report or market share analysis. Implement Person schema for the project managers and partners quoted in case studies to improve technical trust signals. Increase the visibility of the SOC 2 compliance documentation to further strengthen the ‘security’ claims made for the Project Center product. Consolidate the internal review counts to more accurately reflect the 500,000+ user base if those reviews are being tracked on a single platform.

The site is perfectly aligned with the AEC (Architecture, Engineering, Construction, and Owner/Operator) software category. Content focuses exclusively on project information management, construction administration, and BIM collaboration, confirming its status as a specialized industry provider.

“The score of 18 reflects a highly substantive site. The primary point additions come from Step 4 (Commodity Fingerprint) due to unavoidable industry jargon and Step 1 (Information Density) for minor heading fluff in the hero sections. The technical implementation and cross-page coherence are nearly flawless.”

Verified Analysis Date: May 30, 2026 © 1EuroSEO Independent Evaluator — Non-Sponsored Result