Industry Context — Common BS Fingerprints in Marketing, SEO & Advertising Agencies
Convert Insights Inc.
(https://convert.com) 📸 Data Snapshot: May 29, 2026Analyze the raw signals below. How would a machine score this business’s credibility?
Here are the exact signals captured from up to six pages of the site — the same raw inputs the evaluation engine analyzed. They are grouped by signal type so you can weigh each the way the machine does.
🏗️ Semantic Structure — heading hierarchy & page identity (Info Density · Commodity Fingerprint)
HOMEPAGE Convert.com A/B Testing Tool. Reliable & Affordable. (https://convert.com)
Convert.com A/B Testing Tool. Reliable & Affordable.
Convert.com’s A/B testing tool has split testing, personalization, advanced goals, fast support, and monthly payments.
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Convert Experience Features: CRO Tool Must-Haves (https://convert.com/features/)
Convert Experience Features: CRO Tool Must-Haves
Ab testing software meets split testing and multivariate testing tool. That’s Convert Experiences. Learn about our features that support landing page testing and website conversion optimization.
NAV_HEADING_REPEATED_BODY_FOOTER Privacy – A/B Testing Software (https://convert.com/privacy/)
Privacy – A/B Testing Software
Why is Convert Experiences the most privacy focused A/B testing tool in the market? We list the privacy measures we take on this page.
NAV_HEADER_HEADING_REPEATED_BODY_FOOTER Convert Experiences Pricing: Most Affordable A/B Testing Tool (https://convert.com/pricing/)
Convert Experiences Pricing: Most Affordable A/B Testing Tool
Check out the pricing for Convert Experiences, the low stress, high return, future ready A/B testing solution for privacy aware companies.
📝 The Narrative — clean text per page (Info Density · Semantic Coherence)
HOMEPAGE (https://convert.com) Convert.com A/B Testing Tool. Reliable & Affordable.
Convert Experiences: 40,000 sites optimized over 15 years [H2] Improved Decision Making, Innovation & Growth. At Your Fingertips! Confidently run tests across all your growth channels with our thoughtfully designed features, in-depth onboarding, and 4x faster support. [IMG: Easiest Setup Mid-Market Fall 2025] [IMG: Easiest Setup Small Business Fall 2025] [IMG: High Performer Mid-Market Fall 2025] [IMG: High Performer Small Business Fall 2025] [IMG: Easiest Setup Mid-Market Winter 2026] [IMG: High Performer Mid-Market Winter 2026] [IMG: Best Estimated ROI Small Business Winter 2026] [IMG: Easiest Setup Mid-Market Fall 2025] [IMG: Easiest Setup Small Business Fall 2025] [IMG: High Performer Mid-Market Fall 2025] [IMG: High Performer Small Business Fall 2025] [IMG: Easiest Setup Mid-Market Winter 2026] [IMG: High Performer Mid-Market Winter 2026] [IMG: Best Estimated ROI Small Business Winter 2026] The Gold-Standard of Flicker-Free Convert’s SmartInsert™ technology has been delivering flicker-free A/B tests since 2016. A billion experiments rendered right! Learn More About the Tech Carbon-Neutral Servers in Frankfurt, Germany Not only is your data stored in Germany, avoiding risky transfers -- our carbon-neutral servers also reduce the burden on the climate. No extra charges. Start 15-Day Free Trial GDPR, TTDSG, and BDSG Compliant Convert leverages first-party cookies. Our privacy-centered design means we do not need to store personal data to operate. Learn More About Our Commitment Blazing Fast & Completely Secure Our lightweight snippet doesn’t impact your page performance or its Core Web Vital scores. Our first-response time is a mere 7 minutes. Get access to single-sign-on (SSO), change history, and data segregation, at affordable, self-service prices. Explore Full Feature Set [H3] Full Stack Experimentation Enjoy working with the most affordable full-stack tool in the world. Get around cookie issues with server-side implementation, build better products with feature flags and rollouts. Start Free Trial [IMG: Full Stack Experimentation] [H3] Advanced A/B Testing Targeting and goals with 40+ filters, powerful API that allows you to run a headless version of Convert in your ecosystem, customizable Frequentist and Bayesian stats engines, SRM checks, collision prevention, and more. Explore Features [H3] In-Depth Onboarding All plans come with rigorous onboarding that includes proper snippet installation, setting up the first project, drafting an A/A test (and monitoring it), goals configuration, and enabling integrations. Learn More [IMG: In-Depth Onboarding] [H4] Zero Hassles Spend your time experimenting, not sorting out tool troubles. Convert is natively flicker-free. Our support is 4x faster and gets you in touch with folks who know the app like the back of their hands. Privacy concerns? We use only 1st party cookies and are GDPR & ePrivacy compliant. Learn More [IMG: Zero Hassles] [IMG: Full Stack Experimentation] [IMG: In-Depth Onboarding] [IMG: Zero Hassles]
SUB-PAGE (https://convert.com/features/) Convert Experience Features: CRO Tool Must-Haves
[H2] There’s more... Testers do these jobs every day. Our features make them easier. [IMG: Heatmaps] [H3] Heatmaps Available in all plans, and free to use without a separate billing system, our heatmaps do not eat into your quota of monthly tested users. It offers effective visualization of clicks, taps, and scrolls — overlaid across both control and variants. Filter for resolution across desktop, mobile, and tablets. Explore Feature In Free Trial [H3] Convert Signals® Convert Signals® is a system powered by Convert Intelligence that tracks micro-frustrations on websites and combines them into patterns pointing to the presence of potential bugs, UX/UI glitches, and other technical issues. Convert Signals® offers a privacy-friendly selection of the most impactful issues in the form of session recordings at Locations and in Reports (by variation), helping you find key (but anonymous) user interface and usability problems per device, page zone and by other dimensions. Explore Feature In Free Trial [IMG: Convert Signals<sup>®</sup>] [H3] Multi-Arm Bandit (Auto-Allocate) Quick refresher: Multi-arm bandit isn’t a conventional A/B test. It is a reinforcement learning framework where more traffic is dynamically or automatically allocated to better performing variants, in real time, to maximize immediate gains. Ideal for promotions and offers, where learning what worked may not be worth the trade-offs of hitting statistical significance, and quick, fast wins are preferred. We’re giving you the option to choose from three MAB algorithms: Epsilon Greedy ⓘ EThompson Sampling ⓘ Upper Confidence Bound (UCB) ⓘ Explore Feature In Free Trial [IMG: Multi-Arm Bandit (Auto-Allocate)] [IMG: Full Stack Experimentation] [H3] Full Stack Experimentation Convert Experiences is the only A/B testing tool in the market that doesn't charge extra for full-stack capabilities. We believe experimentation is incomplete, if you can't apply its principles across all your growth channels and motions. We've made our offering Full Stack - with server side experimentation (serve code and variations from your server, instead of relying on your traffic's browser), A/B testing across both web & apps, feature flagging & rollouts to build and release better products, faster. More to come! Explore Feature In Free Trial [H3] Data Sources Use data locked in your customer data platform (CDP) of choice to segment audiences and trigger tests. Explore Feature In Free Trial [IMG: Data Sources] [IMG: Frequentist & Bayesian Stats Engines] [H3] Transparent Frequentist & Bayesian Stats Engines Choose the statistical model that fits your workflow. See clear lift metrics, confidence levels, and test validity—no black boxes, only honest data. Explore Feature In Free Trial [H3] Advanced Goals Use 9 goal templates to help gauge the success of your variants. Set up advanced goals with 40+ filter conditions. Or import goals from Google Analytics. Set scroll goals and click goals. Explore Feature In Free Trial [IMG: Advanced Goals] [IMG: Dynamic & Web Triggers] [H3] Dynamic & Web Triggers Precision in terms of when you should launch your experiments. Use our web & dynamic triggers to push changes live only when certain conditions (like element enters view port, element is clicked - among others) are met. Triggers - also referred to as manual activation in many tools - help eliminate noise and reach statistical significance faster. Explore Feature In Free Trial [H3] JS Tester for Dynamic Testing Build tests directly in our JS editor—which gives you full acess to your site’s JS, jQuery and CSS. Plus, create tests based on JS event pushing, so you can track and account for user behavior. Explore Feature In Free Trial [IMG: JS Tester for Dynamic Testing] [H3] Advanced Targeting Sources, channels, and geo-locations that underperform, don't need to stay that way. Segment off users by historical behavior, third party input using Data Sources, cookies, or JS events. And, give underperformers the boost they need. Explore Feature In Free Trial [IMG: Advanced Targeting] [IMG: Personalization] [H3] Personalization In the end, it’s individuals who convert. So focus on the individual. Convert’s personalization features allow you to be more persuasive—matching specific pages to specific people with rich geo-targeting. Explore Feature In Free Trial [IMG: Unified QA Overlay] [H3] Unified QA Overlay We are proud of our QA widget. And testers love the convenience. It is a reliable way to switch previews, to check the health of the Convert tracking script installation, and to dive into real-time event streams of your controls and variants (via the Live Logs) - for efficient troubleshooting. Explore Feature In Free Trial [H3] Rich Reporting From CTR, AOV, RPV, to ROI—compare any of your KPIs with high confidence, and low costs. We stop tests at the right time: once they reach the capped visitors, statistical significance, or your fixed time window. So you save money, and can test something new. What Test Methodology does Convert use? Explore Feature In Free Trial [IMG: Post Segmentation] [H3] Post Segmentation Slice and dice your test data with ease after concluding your experiments. Identify segments like new/returning users, browsers used, devices used, campaigns clicked, and resident countriesfrom the audiences exposed to your variants. Take advantage of custom segments as well, so that no learning is lost. Explore Feature In Free Trial [H3] Outlier Detection Tackle anomalies head-on with both Winsorizing (adjusting outliers based on percentiles) and Capping (setting fixed limits). Whether you’re analyzing unpredictable traffic or refining high-stakes tests, this ensures reliable data. And now? It works seamlessly across Shopify, APIs, and Webhooks—making outlier detection available everywhere. Explore Feature In Free Trial [IMG: Outlier Detection] [IMG: Sequential Testing] [H3] Sequential Testing Convert's Sequential Testing is designed to speed up A/B tests without sacrificing rigor. Powered by Asymptotic Confidence Sequences, it keeps the process of validation dynamic & responsive. You can evaluate A/B tests at any point during the run, making prompt and informed decisions. We help you manage error rates, despite check-ins. Explore Feature In Free Trial [H3] SRM Check Even big tech firms see Sample Ratio Mismatch creep into 6%-10% of their experiments. SRM (or the instance where the control & the variant in your experiment do not receive equal split of traffic) is such an important validity threat that most experts consider peeking for the purpose of detecting SRM an acceptable risk. In Convert reports, you can now choose to be notified of SRM when it occurs. Explore Feature In Free Trial [IMG: SRM Check] [IMG: Live Duration Insights<sup>®</sup>] [H3] Live Duration Insights® Guessing when your test will reach completion is a thing of the past. With our new Live Duration Insights®, you have real-time visibility into the progress of your primary metric of interest’s journey toward statistical significance. Explore Feature In Free Trial [H3] Remove Data From Report within Range When you've run an experiment but due to external factors, one or multiple days of data have been rendered unusable, this feature lets you manually remove a specific dataset from the experiment, keeping the rest intact. Explore Feature In Free Trial [IMG: Remove Data From Report within Range] [H3] Observations & Knowledge Base Observations and the Knowledge Base work in tandem for test lifecycle management. Use Observations to capture what inspires you to run tests. You can append meta data to your Observations, covering site area where potential tests will be run, metrics impacted, and even screenshots. Once an Observation has informed a hypothesis and has been run as a test, it can be sent to the Knowledge Base in one click where it is stored to be filtered by the experiment result, learning, who proposed the idea and more. Explore Feature In Free Trial [IMG: Observations & Knowledge Base] [IMG: Collision Prevention] [H3] Collision Prevention Wisdom says don’t run simultaneous tests on the same page, or set of pages. Actual business decisions are taken based on risk/reward analysis. Often targeting the same page with two experiments might make sense in terms of expediting learning and avoiding opportunity costs. For the discerning tester, we have the collision prevention feature that prevents users bucketed in one experience from being exposed to a second (potentially) conflicting experience. Explore Feature In Free Trial [H3] Change History Transparency, security and compliance come to the forefront with the Convert Experiences Change History. This centralized stream of activity spans all projects in your account, controls and monitors access of information in the company and serves as an audit trail during incident reviews. Explore Feature In Free Trial [IMG: Change History] [IMG: API Integration] [H3] API Integration The secure, token-based Convert API lets you create new tests and experiences, retrieve and modify settings, and generate reports and overviews, without ever logging into the app. Convenient for CRO agencies, organizations with a high testing velocity, and developers interested in bringing the abilities of Convert Experiences to their own ecosystem. Explore Feature In Free Trial [H3] Bring Your Own ID (BYOID) With BYOID you have the ability to randomize visitors/site traffic based on IDs from your own tech stack (and data platforms). You no longer use Convert’s IDs for bucketing users into experiences. This means you have more control over cookie persistence (it is tied to the persistence mandates that govern where/how the IDs are generated at your end). And you can also tie your own insights to test results more easily. **Only available in Enterprise plans. Explore Feature In Free Trial [IMG: BYOID] [IMG: Environments] [H3] Environments Dedicated spaces optimizers can use to deploy tests in different settings. Each environment comes with its own tracking script. Launch tests on Staging for function-heavy QA. Or reserve an Environment each for rollouts and validation-first experiences like A/B tests & multivariate tests. Explore Feature In Free Trial [H3] Import/Export Templates Download complete projects, with all their settings. Or choose to export only certain elements like complex goals & advanced audience targeting segments. These items are exported as JSON files which can then be integrated into new Convert accounts. This is a tool to standardize experimentation workflows and for agencies, to bring their unique process to blank accounts in mere seconds. Explore Feature In Free Trial [IMG: Import/Export Templates] [IMG: Version Control System for Convert’s Tracking Script] [H3] Version Control System for Convert’s Tracking Script Convert Experiences is ever-improving! But that doesn’t mean you have no control over how the tracking script in your account is updated. With our Version Control System interface, you can choose to allow automatic update rollouts, schedule them, or manually activate fixes and other improvements. The degree of flexibility depends on your Convert plan. Choose low activity periods or off times for your business to apply the patches. Explore Feature In Free Trial [H3] Single Sign-On Complete control over who accesses your Convert Experiences account. Only allow members of your organization to log in with Single Sign-On that integrates with your existing authentication layers. Ditch messy passwords. Using your A/B testing tool got easier, yet more secure. Explore Feature In Free Trial [IMG: Single Sign-On] [IMG: Privacy Notifications] [H3] Privacy Notifications As a Convert Experiences user, making your site and your business better should be your only concern. That’s why we have a privacy roadmap and provisions, like no other. Want to step outside the box with your testing? Want to open up our tool and see what it can do? We’ve built timely, easy to read and useful notifications right into the app. Get signaled about the privacy impact of turning on key features. Make good decisions. Keep your testing effective and compliant. Explore Feature In Free Trial [H3] Two-Factor Authentication Something you know + something you have = unparalleled data security. That’s the premise for the Convert Experiences two-factor authentication as default on every plan. With this feature you add much needed layers of protection to your testing system. For further ease of use we also offer Single Sign-On (SSO) for specific plan levels to integrate with your existing authentication layers. Explore Feature In Free Trial [IMG: Two-Factor Authentication] [IMG: Data Segregation] [H3] Data Segregation An enterprise plan feature, segregation completely isolates the data generated by your Convert Experiences account. While all data is safe and separate in the Convert ecosystem, Segregation takes this buffer up a notch with the ability to allow multi-account management. For example, large orgs with several offices in different locations can unlink data sets from each other, even if their projects sit in the same Convert account. Explore Feature In Free Trial
SUB-PAGE (https://convert.com/privacy/) Privacy – A/B Testing Software
We are committed to helping our users understand the rights and obligations under the General Data Protection Regulation (GDPR), which took effect on May 25, 2018. We have introduced tools and processes to ensure our compliance with requirements imposed by the GDPR and to help our customers comply as well. To learn more, see the Convert GDPR Company Page about the steps we have taken to reach compliance as a company, as well as our roadmap for making Convert Experiences GDPR compliant. Review Global Privacy Laws & What They Mean For You. The California Consumer Privacy Act, also referred to as CCPA, is a privacy-centric bill aimed at protecting the privacy of California consumers that is effective from January 1, 2020. Because of the many product and process enhancements we made in preparation for the 2018 General Data Protection Regulation (GDPR), when the CCPA was signed we were already well-positioned to support customers needing to comply. We are committed to protecting your privacy and see CCPA as an opportunity to strengthen our commitment even further. We don’t collect & process users’ personal information beyond what is required for the functioning of our services, and this will never change. We have put in place processes and procedures to comply with the various provisions of CCPA—consumer rights, data protection addendum, data deletion, data retention, and pseudonymization, which align with our core values of customer trust and data privacy. Brazil passed its own GDPR-like law in 2018 (Lei Geral de Proteção de Dados (or LGPD)), and is effective from August 2020. We are committed to provide secure services to all our Brazilian customers by implementing and adhering to prescribed compliance policies. To prepare for LGPD, we worked with vendors to ensure they are compliant. We are continuing to review our security measures, as we always do, to stay at the forefront of evolving industry standards and best practices. [H2] International Data Transfers: Data Privacy Framework and SCC For any transfer of personal data outside the European Economic Area to a country which is deemed by the EU to not have an “adequate” level of data protection, we have put in place with our affiliates, with our third party service providers, and with our customers, the necessary safeguards and mechanisms to ensure that such transfers comply with applicable data protection laws. These safeguards include the EU Standard Contractual Clauses (SCC) and EU-US Data Privacy Framework (EU-US DPF) and the SWISS-U.S. Data Privacy Framework: certification. In addition, we may institute in the future, in our discretion, other lawfully approved mechanisms such as Binding Corporate Rules and Codes of Conduct. For transfers to third party service providers, we ensure that such entity maintains appropriate safeguards and shall have in place required data protection terms to ensure protection of personal data to the same degree as required of Convert. [H3] Sign your DPA We make it easy for our customers to formalize and share with their stakeholders, including employees, customers and potential auditors, that they use Convert Experiences in a way that meets GDPR data processing obligations. The Data Processing Agreement (DPA) is an easy-to-execute document that only requires an electronic signature from the customer. For reference, please visit this page. [H3] Sign your NDA We have a very balanced mutual Non-Disclosure Agreement (NDA). We sign NDAs with potential and current users/customers and suppliers as needed free of charge. In doing so we commit to safeguarding their confidential information as laid down in the provisions of the NDA. In return we seek the same commitment via this mutual agreement. Contact [email protected] to sign your NDA [H3] Conduct a DPIA As part of Convert’s GDPR Project, we developed guidance for staff and a template to be used to carry out Data Privacy Impact Assessments (DPIAs). You can find the template with the pre-filled screening questions here. For further information, please visit this page. [H3] Carry out a LIA If you want to rely on legitimate interests as your lawful basis for a particular processing activity, you will need to carry out a Legitimate Interests Assessment (LIA) to help you to decide if this lawful basis is the most appropriate for the type of processing you want to carry out, or if you should look at the other options (consent, contract, legal obligation, vital interest). We have carried out our LIA where we show that the processing of personal data does not override the fundamental rights and freedoms of the individual to whom the data relates. If you wish to conduct a Legitimate Impact Assessment exercise, please download our LIA template. You have the right to ask us to confirm what information we hold about you at any time, and you may ask us to modify, update or delete such information. At this point we may comply with your request or, additionally do one of the following: We may ask you to verify your identity, or ask for more information about your request; and Where we are legally permitted to do so, we may decline your request, but we will explain why if we do so. Information on how to submit a GDPR Data Subject Request can be found here. The DSAR form is accessible here. We honor the Do Not Track header, this means that if a viewer has the DNT header installed, Convert Experiences will not track that user. The Opt-Out option we provide is a further measure to set a third-party cookie that specifically tells the Convert Experiences script not to track a user. With or without this, we still honor the Do Not Track header. 1 [H3] General Data Protection Policy This policy is a statement of our commitment to protect the rights and privacy of individuals in accordance with the GDPR. 2 [H3] Data Management Policy The purpose of this policy is to enable access to data and information held by us, to the greatest extent possible, consistent with legislation and relevant policies, whilst ensuring that electronic data is protected from unauthorised use, access and breaches of privacy. 3 [H3] Personal Data Breach Escalation Policy The purpose of these procedures is to provide a framework for reporting and managing data security breaches affecting personal data held by us. These procedures are a supplement to the Data Protection Policy which affirms its commitment to protect the privacy rights of individuals in accordance with Data Protection legislation. 4 [H3] Data Retention Schedule The purpose of this schedule is to define the minimum data retention periods and disposal mechanism. Want to access any of these policies? Please contact us at [email protected]. [H4] On-Demand Demonstration [H3] Showing is Better than Telling Book your slot for a complete demonstration of the newest privacy & security features incorporated in Convert Experiences. Book your slot Contact Us
SUB-PAGE (https://convert.com/pricing/) Convert Experiences Pricing: Most Affordable A/B Testing Tool
[H2] Understand Our Features Better, In a Head-to-Head Comparison. Convert counts visitors to ensure the best use of your allotted traffic. If a single visitor is bucketed into multiple experiences, This visitor will still show up as one unique visitor consumed. Convert never forces upgrades. We respect legacy pricing. Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended No features match your search. Try using different keywords. Key Differences Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended Tested Users per month + 1M 100K 100K Tested Users per year + 12M 1.2M 1.2M Active Projects per Account Unlimited 30 5 Active Experiences per Project Unlimited Unlimited 5 Active Domains Per Account (All Plans Allow Unlimited Sub-Domains) Unlimited Unlimited 10 Active Goals per Project 200 100 30 (Custom) Segments per Project 20 10 5 Deploys per Account With VWO Web Rollouts product. 300 100 10 Monthly Price Price on Request $599/mo $399/mo Annual Price Price on Request $5,040/yr $3,588/yr Monthly Price (When Paid Annually) Price on Request $420/mo $299/mo Overuse Pricing (Can Be Turned Off) $699 per 250K $699 per 250K $399 per 100K World Impact Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended 1% Stripe Climate 1% for Conservation Projects Trees Planted Per Month (With Monthly Plans) 8% of the monthly plan fee is used to plant trees with TIST on your behalf. At no extra cost to you. trees-planted trees-planted Trees Planted All At Once (With Annual Plans) 8% of the annual plan fee is used to plant trees with TIST on your behalf. At no extra cost to you. trees-planted-annual trees-planted-annual Services Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended Guided Onboarding – VWO Migration Service Monthly Calls (AM) & Suggestions – Weekly account checkin (AM) – Support Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended Email Chat Phone Costs extra as Add-on in VWO Growth. – Free Stuff For You Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended Paid Evidoo account or Premium GOODUI account CXL All-Access Pass – Free Udemy Course – Free "Running High-Impact Experiments with Convert Experiences" Course by Andy McKenna – – Features Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended [NEW] Convert Heatmaps [NEW] Convert Signals® [NEW] Multi-Arm Bandit (Auto-Allocate) – [NEW] Remove Data from Report – [NEW] Versioning Roll-Out Automatic [NEW] Custom Pop-ups – A/B Testing Split URL Testing Multipage Testing – Multivariate Testing Costs extra as Add-on in VWO Growth. – Mobile Website Testing Cross Domain Testing Popular Full Stack With VWO Server Side testing product. – Visual Editor Code Editor 40+ Filter Targeting Engine Custom Javascript Targeting Costs extra as Add-on in VWO Growth. Custom Tag Targeting Costs extra as Add-on in VWO Growth. Popular Behavior Based Targeting Costs extra as Add-on in VWO Growth & Pro. Cookie Based Targeting Costs extra as Add-on in VWO Growth. Geotargeting Costs extra as Add-on in VWO Growth. – Device Targeting Weather Targeting – Traffic Source Targeting Time of Day Targeting Costs extra as Add-on in VWO Growth. Language Targeting Advanced Targeting Data Sources Advanced Post Segmentation Costs extra as Add-on in VWO Growth & Pro. Advanced Goals Advanced Rule Builder Manual Activation Update to "Advanced triggering costs extra (VWO Trigger Plus Add-on) in Growth & Pro." Add New Elements Popular SRM Checks Collision Prevention Costs extra as Add-on in VWO Growth & Pro. Default Anti-flicker Popular Frequentist & Bayesian Stats Engine Popular Sequential Testing – Experimental Heatmaps Bring Your Own ID (BYOID) – – Add Observations Knowledge Base Popular QA Wizard Dynamic Web Triggers Upon Location Run Only Import / Export Templates Import Only Live Duration Insights® for Primary Goal Live Duration Insights® for Entire Report – Environments Bulk Editing Custom Domains (CNAME) 2 1 – Additional Custom Domains (CNAME): $1000/year per domain – API Access Costs extra as Add-on in VWO Growth & Pro. Popular Traffic Allocation Collaborators One-Tag Integrations Number of 3rd Party Integrations 90+ 90+ 90+ Live Logs Change History – Data Segregation – – Scroll Goal Real Time Data Export Raw Data Costs extra as Add-on in VWO Growth & Pro. – CSV Export Update to Detailed report downloads cost extra as Add-on in VWO Growth & Pro. Google Sign-In Role Based Permissions Account Manager – Modified Payment Terms – – Redlining Contracts – – RFIs & RFPs – – Security & Privacy Enterprise ⭐️ Recommended Pro ⭐️ Recommended Growth ⭐️ Recommended Multi-Factor Security Login Single Sign-On – EU-Based Servers Frankfurt Frankfurt Frankfurt Non-PII Cookie Lifetime 6 months 6 months 6 months Only First-Party Cookies No features match your search. Try using different keywords. We don't force plan upgrades. Convert honors legacy pricing. Lucrative discounts on multi-year deals. Ask! Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended No features match your search. Try using different keywords. Key Differences Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended Tested Users per month 100K 100K + 1M Tested Users per year 1.2M 1.2M + 12M Active Projects per Account 5 30 Unlimited Active Experiences per Project 5 Unlimited Unlimited Active Domains Per Account (All Plans Allow Unlimited Sub-Domains) 10 Unlimited Unlimited Active Goals per Project 30 100 200 (Custom) Segments per Project 5 10 20 Deploys per Account With VWO Web Rollouts product. 10 100 300 Monthly Price $399/mo $599/mo Price on Request Annual Price $3,588/yr $5,040/yr Price on Request Monthly Price (When Paid Annually) $299/mo $420/mo Price on Request Overuse Pricing (Can Be Turned Off) $399 per 100K $699 per 250K $699 per 250K World Impact Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended 1% Stripe Climate 1% for Conservation Projects Trees Planted Per Month (With Monthly Plans) trees-planted trees-planted 8% of the monthly plan fee is used to plant trees with TIST on your behalf. At no extra cost to you. Trees Planted All At Once (With Annual Plans) trees-planted-annual trees-planted-annual 8% of the annual plan fee is used to plant trees with TIST on your behalf. At no extra cost to you. Services Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended Guided Onboarding – VWO Migration Service Monthly Calls (AM) & Suggestions – Weekly account checkin (AM) – Support Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended Email Chat Phone Costs extra as Add-on in VWO Growth. – Free Stuff For You Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended Paid Evidoo account or Premium GOODUI account CXL All-Access Pass – Free Udemy Course – Free "Running High-Impact Experiments with Convert Experiences" Course by Andy McKenna – – Features Growth ⭐️ Recommended Pro ⭐️ Recommended Enterprise ⭐️ Recommended [NEW] Convert Heatmaps [NEW] Convert Signals® [NEW] Multi-Arm Bandit (Auto-Allocate) – [NEW] Remove Data from Report – [NEW] Versioning Roll-Out Automatic [NEW] Custom Pop-ups – A/B Testing Split URL Testing Multipage Testing – Multivariate Testing Costs extra as Add-on in VWO Growth. – Mobile Website Testing Cross Domain Testing Popular Full Stack With VWO Server Side testing product. – Visual Editor Code Editor 40+ Filter Targeting Engine Custom Javascript Targeting Costs extra as Add-on in VWO Growth. Custom Tag Targeting Costs extra as Add-on in VWO Growth. Popular Behavior Based Targeting Costs extra as Add-on in VWO Growth & Pro. Cookie Based Targeting Costs extra as Add-on in VWO Growth. Geotargeting Costs extra as Add-on in VWO Growth. – Device Targeting Weather Targeting – Traffic Source Targeting Time of Day Targeting Costs extra as Add-on in VWO Growth. Language Targeting Advanced Targeting Data Sources Advanced Post Segmentation Costs extra as Add-on in VWO Growth & Pro. Advanced Goals Advanced Rule Builder Manual Activation Update to "Advanced triggering costs extra (VWO Trigger Plus Add-on) in Growth & Pro." Add New Elements Popular SRM Checks Collision Prevention Costs extra as Add-on in VWO Growth & Pro. Default Anti-flicker Popular Frequentist & Bayesian Stats Engine Popular Sequential Testing – Experimental Heatmaps Bring Your Own ID (BYOID) – – Add Observations Knowledge Base Popular QA Wizard Dynamic Web Triggers Upon Location Run Only Import / Export Templates Import Only Live Duration Insights® for Primary Goal Live Duration Insights® for Entire Report – Environments Bulk Editing Custom Domains (CNAME) – 1 2 Additional Custom Domains (CNAME): $1000/year per domain – API Access Costs extra as Add-on in VWO Growth & Pro. Popular Traffic Allocation Collaborators One-Tag Integrations Number of 3rd Party Integrations 90+ 90+ 90+ Live Logs Change History – Data Segregation – – Scroll Goal
🛡️ Trust Signals — reviews, proof links, trust-theatre flag (Trust & Proof)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 10 | 1 |
| /features/ | 9 | 1 |
| /privacy/ | 8 | 1 |
| /pricing/ | 31 | 4 |
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps (Identity & Authority)
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.convert.com/",
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Your Diagnosis
Before revealing the machine’s verdict, predict the BS score for each signal. Higher = more BS (more fluff, less verifiable substance). Drag each slider, then submit to compare your judgment against the engine.
Stuck? Reveal the heuristic lens — how the deterministic page-auditor reads each signal (no AI, pure pattern rules)
These are the structural rules a local, deterministic auditor applies — the same lens you can use to judge each signal. They describe what to look for, not this company’s result.
Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.
Pull the main entities out of the H1, then check whether they actually recur through the body. A page that announces one thing and then talks about another drifts. Headings with no real sentences underneath read as pseudo-substance.
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Look at how much sentence length varies. Natural writing varies its rhythm; templated or mass-produced copy is statistically uniform. Very low variation reads as commodity content — unless unique named entities break the pattern.
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Want to apply this lens yourself? The free BS Indicator Chrome extension runs these heuristic checks live on any page. Bear in mind it is a single-page, deterministic tool — it relies only on pattern rules for the page in front of it and does not perform the cross-page semantic correlation this audit uses, so its readout is a starting lens, not the full verdict.
Based on 1856 businesses audited.
Marketing, SEO & Advertising Agencies BS: Convert Insights Inc. (convert.com)
Convert.com is a forensic anomaly: a marketing-related site that actually values technical precision over fluff. The distance between what they claim and what they prove is microscopic, making it a high-substance benchmark for the SaaS industry.
To achieve a sub-10 score, the site should add ‘Person’ schema for key leadership to bridge the minor authority gap regarding human expertise. Update the ‘Easiest Setup Fall 2025’ badges to ensure they don’t appear stale as the temporal anchor of May 2026 approaches. Finally, link the ‘Award Winning E-com Experiment’ directly to a case study PDF or page to provide a 1:1 proof path for that specific H4 claim.
While the target industry is classified as Marketing, SEO & Advertising Agencies, Convert.com is specifically a Software-as-a-Service (SaaS) platform for A/B testing. It serves this industry by providing the technical infrastructure for CRO agencies to execute experiments, which the content confirms through specific agency-focused features and pricing.
“The score of 16 is driven by the high technical specificity in headings and the total absence of semantic drift. The few points lost are due to the use of standard industry jargon (ROI-driven, data-driven) which, while functional here, still matches the commodity fingerprint filters. The trust_and_proof pillar scored well due to verified external review links and named client metrics.”
This training module utilizes a snapshot of public data from Convert Insights Inc., captured on May 29, 2026, to demonstrate how machine logic evaluates different types of business narratives.
Purpose: This data is presented under “Fair Use” / “Educational Exception” for the purpose of forensic semantic analysis, allowing users to compare human intuition against machine-generated evaluations.
Notice to Convert Insights Inc.: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results provided by 1EuroSEO are intended as professional feedback to help improve any website’s machine-readability and authority signals. The 1EuroSEO BS Detection Tool is a free tool, and anyone can test any company to see how their content is interpreted by AI models.
Any company can use the insights for free and improve its voice by comparing it to industry clichés or competitors. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://convert.com to view the most current version of its content and learn from the source what this company is about and what it offers.