Training Example: Omnicom Group – Review the Data, Give Your Score & Compare to the Real AI Evaluation

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[IMG: Omnicom Logo]
The world’s leading marketing and sales company

Built for intelligent growth in the next era.

We help the world’s leading brands solve their most critical
growth challenges by giving them access to industry-leading
insights, breakthrough technology, and the most creative talent in
the business.

Advertising
Branding
Commerce
Experiential
Health
Media
PrecisionMarketing
Production
PublicRelations

Connected Capabilities
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A competitive edge across every dimension

Our connected capabilities give brands a measurable advantage in the modern world of marketing and sales.

ConnectedCapabilities

Omni

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[H3] Central Orchestration

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One unified workflow.

[H3] Personalized Production at Scale

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Content at an unmatched reach.

[H3] Predictive Intelligence

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Anticipates what’s next.

[H3] Unified Intelligence Backbone

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A single source of truth. Clarity for every decision.

[H3] Outcome-Driven Activation

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Media investment connected to business outcomes.

[H3] Localized Optimization

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Global scale. Local precision.

Investors

[H4] What's new across Omnicom

View All

May 14, 2026 May 14, 2026
[H4] Omnicom Health Becomes First Healthcare Network to Win ADC “Network of the Year”
Historic win underscores the network’s creative strength across craft, design and innovation New York, NY – Omnicom Health has been named “Network of the Year” at […]May 14, 2026 May 14, 2026
[H4] Why Andes Hantavirus is Triggering Post-Covid Anxiety
Omnicom Health shares what this reveals for preparedness, public anxiety, and the future of health communication The recent Andes hantavirus outbreak is a reminder that the […]May 13, 2026 May 13, 2026
[H4] Omnicom to Present at the J.P. Morgan Global Technology, Media and Communications Conference
NEW YORK, May 13, 2026 – Omnicom (NYSE: OMC) today announced that it will present at the J.P. Morgan Annual Global Technology, Media and Communications Conference […]

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[H2] Advertising

Building the world’s most recognizable and effective brands.
Omnicom Advertising is the world’s biggest creative network, comprised of iconic agencies trusted by
almost two thirds of the world's leading companies to build distinctive and lasting brands that are
creatively celebrated and commercially proven. Omnicom Advertising is supported by Omni and partners
with Omnicom’s connected capabilities, which enhances our ability to drive growth and fame for an
enviable list of clients.

New Business Inquiries: [email protected]
Global Leadership
Global Networks
Creative Boutiques
[IMG: Carmichael Lynch logo]
[IMG: The Martin Agency logo]
[IMG: Merkley and Partners logo]
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Troy RuhanenGlobal Chief Executive OfficerOmnicom Advertising
Denis StreiffChief Financial Officer
Omnicom Advertising
Deepthi PrakashChief Operating OfficerOmnicom Advertising
Javier CampopianoGlobal Chief Creative Officer - Global Clients
Omnicom Advertising
Sean DonovanChief Executive Officer
Asia Omnicom Advertising
Luke EidChief Innovation OfficerOmnicom Advertising
James FentonChief Executive Officer
U.S. Advertising Collective
Michael HornHead of AIOmnicom Advertising
Glen LomasChief Executive Officer
Europe Omnicom Advertising
Faye RaincockChief Communications OfficerOmnicom Advertising
Laura SimpsonChief Intelligence Officer
Omnicom Advertising
Jose Alberto TeranChief Executive Officer Latam
Omnicom Advertising
Cem Topcuoglu
Chief Executive Officer CEE and MENAOmnicom Advertising
Susie Walker
Chief of Creative & Product Excellence
Omnicom Advertising
Leadership
Andrew RobertsonChairman
BBDO Worldwide
Daryl LeeChairman
McCann
Nancy ReyesPresident and Chief Executive OfficerBBDO Worldwide
Tyler TurnbullChief Executive OfficerMcCann
Erin RileyChief Executive Officer
TBWAWorldwide
Leadership
Isaac MizrahiChief Executive Officer
Alma
Stefanie WurstChief Executive Officer
antoni
Stacy JanickiPresident
Carmichael Lynch
Kim GettyChief Executive Officer
Deutsch
Franco CaballeroManaging Director
Dieste
Reinhard PatzschkeChief Executive Officer and Managing Partner Grabarz & Partner
Sarah ThompsonChief Executive Officer
Goodby Silverstein & Partners
Lee NewmanChief Executive Officer
GSD&M
Cressida Holmes-SmithChief Executive Officer
Lucky Generals
Kristen CavalloChief Executive Officer
Martin Agency
Alex GellertChief Executive Officer
Merkley+Partners
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David MatathiaChief Executive Officer
The Marketing Arm
Jordan ZimmermanChairman & Chief Executive Officer
Zimmerman

[H2]
News

Our
global updates

All News

Omnicom News

Capability News

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[IMG: Omni logo]

Omnicom's Marketing and Sales Intelligence Platform
[H2] Turn marketing complexity into intelligent action.
Omni is Omnicom's next-generation marketing and sales intelligence platform. It connects strategy, creativity, media, CRM, commerce, data, and AI to help brands grow with greater clarity, speed, and measurable business impact.

Meet Omni

[H2] One platform. Every signal, every outcome.

An agentic AI framework built for the way creative teams actually
work. It analyzes brand identity, generates concept directions,
and adapts assets across formats—enabling teams to bring more precise,
more distinct, and more impactful work to market.

A More Connected Way of Working
Strategy, execution, and performance in one end-to-end platform.
Teams across every discipline work from a shared foundation, so that
decisions compound rather than compete.

Powered by Acxiom Real ID
The industry's highest-fidelity privacy-first identity foundation:
2.6 billion verified global IDs, enriched with trillions of
cultural, media, and commerce signals. A single source of truth
across every team, from brief to outcome.

Creativity Amplified
An agentic AI framework built for the way creative teams actually
work, analyzing brand identity, generating concept directions, and
adapting assets across formats, so teams can bring more precise,
more distinct, and more impactful work to market.

Transparent & Interoperable Intelligence
Omni delivers transparent, interoperable intelligence that empowers
teams to act with confidence and control. While human expertise
remains at the center, AI accelerates understanding and strengthens
every decision. Omni leverages predictive intelligence to anticipate
stronger business outcomes.

How Omni Works

[H2] The mechanism behind the intelligence.

The strongest data and identity
At the heart of Omni is Acxiom Real ID, the largest and most
ethically sourced identity foundation in the industry. It spans
2.6 billion verified global IDs, each enriched with trillions of
cultural, media, and commerce signals giving brands a
comprehensive, privacy-first understanding of people worldwide.

One end-to-end workflow
Omni’s universal workflow connects strategy, execution, and
performance, bringing every team together in a truly end-to-end
way. Real-time connections across disciplines, datasets, and
existing tools mean faster decisions and fewer handoffs.

Agentic AI that drives effectiveness and better outcomes

Omni’s agentic AI framework doesn’t sit on top of
existing workflows; it runs through them. Agents orchestrate
intelligence across creativity, media, commerce, and measurement,
improving decision quality and driving stronger business outcomes
across every stage of the workflow.

Omni Solutions

[H2] A competitive edge across every dimension.

Each of Omni's solutions is powerful on its own, but, together, they
form the most comprehensive marketing intelligence platform
available. With Omni, Omnicom's Connected Capabilities, data,
technology, and talent work powerfully as one, anticipating
outcomes, and continuously optimizing performance.

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Central Orchestration
One unified workflow.
Consolidate campaign planning, creative execution, media, and
measurement with Omnicom's integrated partnerships, agency
network, and connected capabilities built in. Interoperable by
design—leveraging the tools and workflows you already use.

[IMG: Personalized Production]

Personalized Production at Scale
Content at an unmatched reach
AI-powered content systems that move campaigns from brief to
market faster, adapting creative across every format and channel.
Production runs at speed without sacrificing the quality of the
work, and human expertise remains in control.

[IMG: Predictive Intelligence]

Predictive Intelligence
Anticipates what's next.
Omni surfaces the highest-potential audiences and emerging
opportunities ahead of the curve, drawing on continuous signals
across commerce, media, culture, and audience behavior to help
teams plan.

[IMG: Unified Intelligence Backbone]

Unified Intelligence Backbone
A single source of truth. Clarity for every decision.

Acxiom Real ID's 2.6 billion verified global IDs are enriched with
trillions of media, cultural, and commerce signals from Flywheel
Commerce Cloud and beyond. Continuously refreshed and shared
across every team, so every decision from planning through
performance starts from the same complete picture.

[IMG: Outcome-Driven Activation]

Outcome-Driven Activation
Media investment connected to business outcomes.

Omni gives teams the intelligence to model scenarios, forecast
ROI, and allocate budgets in real time with confidence. Creative
execution connects directly to commerce, so every investment is
measured against intelligent business outcomes.

[IMG: Localized Optimization]

Localized Optimization
Global scale. Local precision.
Geo-specific data and Acxiom Real ID's global identity coverage
inform media and content strategies that land with genuine
relevance in every market, reaching the right audiences locally,
at speed and scale, while supporting regional compliance
requirements.

Omni in the News

[H2] The latest about Omni.

Omnicom Elevates Christine Gambino to CEO of Omni Platform

Omnicom Investor Day: platform strategy, $1.5B synergy program and
the path to intelligent growth

Omnicom introduces next-gen Omni at CES, bringing Connected
Capabilities under one digital powerhouse roof

Leadership

[H2] Innovation starts here.

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Christine Gambino
Chief Executive Officer, Omni

[IMG: Bill Visone]
Bill Visone
Chief Financial Officer, Omni

[IMG: Stuart Carnegie]
Stuart Carnegie
Chief Technology Officer, Omni

Get Started

[H2] Be part of what’s next.
Omni is available to Omnicom clients and Omnicom agency teams worldwide. Connect with your Omnicom account lead or an Omni specialist to see how the platform can drive growth for your brand.

[H2] Privacy Notice
OMNICOM GROUP
Last Updated: February 2025
[H4] 1. PURPOSE OF THIS PRIVACY NOTICE
This Privacy Notice explains our approach to any personal data that we might collect from you (i) when you use our Site or Services (ii) during any other interactions with us, or (iii) which we might otherwise process when providing Services to our clients (including the personal data we collect, why we collected it and your rights in respect of our processing of your personal data).
This Privacy Notice is intended to assist you in making informed decisions when using the Site and our Services.  Please take a moment to read and understand this Privacy Notice.  It is intended to be read in conjunction with our Website Terms of Use | Omnicom Group and Cookie Notice.
Finally, this Privacy Notice is intended to meet the requirements of:
Regulation (EU) 2016/79 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (“EU GDPR”).
Equivalent data protection laws in the United Kingdom (the “UK GDPR”) and Switzerland (“Swiss Data Protection Law”).
Other data protection laws that are applicable to the processing activities set out in this Privacy Notice.
For ease of reference, in this Privacy Notice we use the term “GDPR” to collectively refer to the EU GDPR, UK GDPR and Swiss Data Protection Laws.
[H4] 2. SCOPE OF THIS PRIVACY NOTICE
This Privacy Notice only applies to the use of your personal data obtained by us, whether from you directly or from a third party.  It does not apply to personal data collected by third parties during your communications with those third parties or your use of their products or services (for example, where you follow links on our Site to third party websites over which we have no control).
Further, this Privacy Notice is not intended to cover the processing of workplace personal data.  Accordingly, if you are engaged as a worker for us, please see our Workplace Privacy Notice which sets out further information about how we may process your personal data in connection with your employment and/or engagement.
[H4] 3. CHANGES TO THIS PRIVACY NOTICE
We will update this Privacy Notice from time to time to reflect any changes or proposed changes to our use of your personal data, or to comply with changes in applicable law or regulatory requirements.  We may notify you by email of any significant changes to this Privacy Notice, but we encourage you to review this Privacy Notice periodically to keep up to date on how we use your personal data.  If we update this Privacy Notice, we will update the effective date at the top of the page.
[H4] 4. ABOUT US
The Site and Services are made available by Omnicom Group Inc. Omnicom Group Inc is a New York (USA) corporation (No: 55569) with its registered office at 280 Park Avenue, New York, United States, NY 10017.
For the purpose of this Privacy Notice and the GDPR, unless we state otherwise, we shall be considered a data controller of your personal data in connection with use cases identified in this Privacy Notice. Please note that in many cases where we process data in relation to Services that we provide, we may carry out the activities referred to in this Privacy Notice in our capacity as a data processor acting on behalf of our clients.  We have made this distinction clear in the Privacy Notice.
[H4] 5. HOW TO CONTACT US
If you have any questions about this Privacy Notice or want to exercise your rights as a data subject set out in this Privacy Notice, you can contact us using the following methods:
Email Send us an email at: [email protected] PostWrite to us at Omnicom Group Inc. Attn: General Counsel 280 Park Avenue New York, NY 10017Telephone1-833-587-0104
[H4] 6. TYPE OF PERSONAL DATA WE COLLECT/PROCESS
When we talk about personal data, we mean any information which relates to an identified or identifiable living individual.  Individuals might be identified by reference to a name, an identification number, location data, an online identifier (such as an IP address) or to other factors that are specific to them, such as their physical appearance. Categories of personal data we may collect and process about you include:
Identity DataFirst name; last name.Contact Data Delivery address; billing address; email address; telephone number; social media handle. Applicant DataDate of birth; gender; country; nationality; CVs, work experience; dietary requirements any other personal data that you may provide in advance of/during your supply of services to us.Image DataPhotos; video recordings.Financial DataBank account details; partial payment card details.Transaction DataDetails about payments made between you and us; details of services purchased from us.Profile DataInterests and preferences; contact/marketing preferences; feedback and survey responses.Behavioral DataData relating to your browsing activity, obtained through the use of cookies, pixel tags and other similar technologies; information about when your current or previous sessions started; details about any services you viewed or purchased through the Site.Technical DataIP address; browser type and operating system; geolocation, to ensure we’re showing you the correct notices and information; any other unique numbers assigned to a device.Publicly Available DataInformation about articles (or similar) that you may have published; information about your interests or affiliations or publicly stated positions on political matter, corporate matters and similar.
For more information about the personal data we collect please refer to section How we use Personal Data below.
[H4] 7. HOW WE COLLECT PERSONAL DATA
We may collect and receive your personal data using different methods:
Personal data you provide to us You may give us your personal data directly, for example, when you obtain services via our Site, contact us with enquiries, complete forms on our Site, subscribe to receive our marketing communications or provide feedback to us.Personal data we collect using cookies and other similar technologiesWhen you access and use our Site, we will collect certain Behavioral Data and Technical Data. We collect this personal data by using cookies and other similar technologies (see the Website insight and analysis section below).Personal data received from third partiesWe may receive personal data about you from third parties. Such third parties may include analytics providers, data brokers, third party directories and third parties that provide technical services to us so that we can provide our Site and our Services.Publicly available personal dataFrom time to time, we may collect personal data about you (Identity Data, Contact Data, or Publicly Available Data) that is contained in publicly available sources (including open source data sets or media reports) or that you or a third party may otherwise make publicly available (for example through speeches at events or publishing articles or other news stories or posts on social media platforms).
[H4] 8. WHO WE COLLECT PERSONAL DATA ABOUT
We collect and process personal data from the following people:
Site visitorsWe will collect and process your personal data in connection with your interaction with us and our Site.People who contact us with enquiriesIf you contact us with an enquiry through our Site, submit a complaint or provide any feedback to us in our surveys and feedback forms, we will collect and process your personal data in connection with your interaction with us and our Site.Client personnelWe may collect and process your personal data in connection with the supply of services to you and/or your organization.TalentIf you supply services and/or content to us and/or work with us to provide services to our client (including featuring in content we produce), we may collect or process your personal data, such as your Identity Data, Contact Data, Financial Data, CVs in connection with such supply of services and/or content to us and our clients.Partner/supplier personnel If you (or your organization) supply products or services to us or otherwise partner with us, we may collect and process your personal data in connection with our receipt of those products and services and/or partnership. This may include personal data included in any email or telephone communications or recorded on any document relating to an order for the products or services, such as your Contact Data.Visitors to our offices or other locationsIf you attend one of our physical offices or other locations, we may process personal data that you volunteer in connection with your visit and any enquiries you make. For example, you may volunteer personal data when signing in as a guest, or when you register for and access our guest Wi-Fi network at our premises. CCTV footage may also be collected for security purposes.Event attendeesIf you attend one of our events, we will process personal data about you in connection with your attendance at the event. For example, we may ask you to complete a registration or feedback form, or other documents relating to the event.Job applicantsIf you apply for a job with us, whether through the Site or otherwise, we will collect and process your personal data in connection with your application.Members of the public We may process your data in connection with the provision of the Services to our clients.
[H4] 9. HOW WE USE PERSONAL DATA
A: OPERATION OF SITE, PROVISION OF SERVICES AND MARKETING
I. Operation of the Site
If you browse our Site
When you browse our Site, we collect and process Behavioral Data and Technical Data to help us understand how you are using and navigating our Site.  We do this so that we can better understand which parts of our Site are more or less popular and improve the structure and navigation of our Site.
Our legal basis for processing
It is necessary for us to use your personal data to perform our obligations in accordance with any contract that we may have with you for the Services or it is in our legitimate interest to use personal data in such a way to ensure that we provide access to our Site in a secure and effective way and so that we can make improvements to our Site.
If you link to social media sites and interact with our social media pages
If you click on one of the social media links on our Site or otherwise interact with our social media pages such as on Facebook or Instagram (including interacting with any ‘like’ or similar embedded features on our Site), we and the relevant social media platform may receive information relating to such interaction and may share your personal data in connection with this purpose.  Where that data is collected through your use of our Site, the data may include certain Behavioral Data and Technical Data.  For more information about how we use this personal data, please see the Website insight and analysis section below.
The relevant social media platform may also be a controller in respect of the personal data that is collected via your use of our social media pages and may use that personal data for additional purposes.  For details of how the relevant social media platform uses your personal data, please see the privacy notice of the relevant social media platform.
Website insight and analysis
We and our third-party partners use cookies, web beacons, pixel tags and other similar technologies (which we generically refer to as “Cookies”) to collect data from the devices that you use to access our Site.  The data that is collected includes Behavioral Data and Technical Data, and certain Profile Data.  Please see our Cookie Notice for further information, including details of our third-party partners.
We and our third-party partners use this data to analyze how you use our Site and our Services and the effectiveness of our Site and Services, including:
to analyze how you use, and the effectiveness of, our Site and Services;
to count users who have visited our Site and collect other types of information, including insights about visitor browsing habits, which helps us to improve our Site and Services;
to measure the effectiveness of our content;
to learn what parts of our Site are most attractive to our users, which parts of our Site are the most interesting and what kind of features and functionalities our visitors like to see;
to help us understand the type of marketing content that is most likely to appeal to our visitors and customers.
Our legal basis for processing
Where your data is collected through the use of cookies that are not strictly necessary, we rely on consent to collect your personal data and for the onward processing purpose.  Please see our Cookie Notice  for further details.
In certain circumstances, we may rely on another lawful basis when we use your personal data collected via the use of cookies.  For example, where we use personal data collected through the use of performance cookies to analyze how you use our Site, it is in our legitimate interest to use your personal data in such a way to improve our Site and Services.
II. Provision of our Services
Provision of client facing services
We may, acting on our own behalf and on behalf of our clients, collect personal data about you (including the types of personal data we set out in Section 6 in the Types of personal data we collect/process in connection with the provision of our Services.
Our legal basis for processing
To the extent the above involves personal data, it is in our legitimate interests (or those of our clients) to process personal data in this way to enable us to provide our services.  Where we do this on behalf of our clients as a data processor, we do not require a legal basis for such processing.
Where your data is collected through the use of cookies that are not strictly necessary, we rely on consent to collect your personal data and for the onward processing purpose.  Please see our Cookie Notice  for further details.
III. Marketing and Media Enquires
Marketing
We may use your Identity Data, Contact Data and Profile Data to send you (or the organization you represent) marketing communications by email or via phone.  Our marketing will include press releases and information about us.
Our legal basis for processing
It is in our legitimate interest to use your personal data in this way to ensure the promotion of our services is tailored and/or appealing to you and/or the organization you work for although sometimes we may also obtain your consent.
Media and informational inquiries
We may collect personal data (including Identity Data, Contact Data and Publicly Available Data) about journalists, client contacts or industry contacts for interviews requests, for media questions, or requests for information about Omnicom.  We may also provide individuals with the opportunity to sign up for newsletters or to receive copies of blogs and other information that we make available.  Where an individual signs up to receive such information,